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How I made a high tech salary in my first selling month
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Ok_Negotiation_2587This week

How I made a high tech salary in my first selling month

For over 7 years I worked as a full-stack developer, helping other companies bring their ideas to life. But one day, I thought “Why not try making my own dream come true?”. That’s when I decided to quit my job and start my own journey to becoming an entrepreneur. At first, it wasn’t easy. I didn’t make any money for months and had no idea where to start. I felt lost. Then, I decided to focus on something popular and trending. AI was everywhere, and ChatGPT was the most used AI platform. So I looked into it and I found the OpenAI community forum where people had been asking for features that weren’t being added. That gave me an idea. Why not build those features myself? I created a Chrome extension and I worked on some of the most requested features, like: Downloading the advanced voice mode and messages as MP3 Adding folders to organize chats Saving and reusing prompts Pinning important chats Exporting chats to TXT/JSON files Deleting or archiving multiple chats at once Making chat history searches faster and better It took me about a week to build the first version, and when I published it, the response was incredible. People loved it! Some even said things like, “You’re a lifesaver!” That’s when I realized I had something that could not only help people but also turn into a real business. I kept the first version free to see how people would respond. Many users have been downloading my extension, which prompted Chrome to review it to determine if it qualified for the featured badge. I received the badge, and it has significantly boosted traffic to my extension ever since. After all the positive feedback, I launched a paid version one month ago. A few minutes after publishing it, I made my first sale! That moment was so exciting, and it motivated me to keep going. I already have over 4,000 users and have made more than $4,500 in my first selling month. I’ve decided to release 1-2 new features every month to keep improving the extension based on what users ask for. I also created the same extension for Firefox and Edge users because many people have been asking for it! I also started a Reddit community, where I share updates, sales, discount codes, and ideas for new features. It’s been awesome to connect with users directly and get their feedback. Additionally, I’ve started working on another extension for Claude, which I’m hoping will be as successful as this one. My message to you is this: never give up on your dreams. It might feel impossible at first, but with patience, hard work, and some creativity, you can make it happen. I hope this inspires you to go after what you want. Good luck to all of us!

Upselling from $8/mo to $2k/mo
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Afraid-Astronomer130This week

Upselling from $8/mo to $2k/mo

I just closed a client for $1947/mo. But 5 months ago he was spending only $8/mo. Most customers have way more purchasing power than you think. Unlock it with the power of stacking. Here's my 3-steps stacking formula: Step 1 - Build trust with a low-ticket product In a world full of scams and deceit, building trust is damn hard. The best way to combat skepticism is through a free or low-ticket product, where you can go above and beyond to demonstrate your credibility. When I first onboarded this client onto my SaaS, an AI to help you with HARO link-building, my product was at a very early stage with many rough edges. He gave me lots of great feedback. I implemented his suggestions the same day and got more feedback from him. After a couple of back-and-forths, I established myself as a trustworthy hustler, instead of just a stranger online. This is easy to do for an agile startup but impossible for big companies, so make good use of opportunities like this to build long-term relationships. Turn your customers into raving fans. Step 2 - Validate a mid-ticket offer Three months into his subscription, he told me he wanted to cancel. When digging into the why, he suggested a performance-based DFY service to remove all the work on his end. Inspired by his suggestion, I took on him and 6 other clients for $237, a one-time package for 1 backlink. It's sold through my newsletter email blast to 300 subscribers, with a total CAC of $0. I wrote about the details of this launch in another long form. At this price range, impulsive purchases can still happen if you have a strong offer and good copywriting. Use this mid-ticket offer to validate your offer and positioning, build out a team, and establish trust. We went beyond the 1 link for almost all our clients, including this one in particular. For $237, we got him on Forbes, HubSpot, 2 DR50+ sites, and a few other smaller media outlets. By doing this, we further built trust into the relationship and established authority in what we do. Step 3 - Create a high-ticket subscription-based offer By now, you'll hopefully have built enough trust to get through the skepticism filter for something high-ticket. Now, it's time to develop an offer that amplifies your previous one. Something that allows you to let your clients achieve their goals to the maximum extent. For me, this is pitching every relevant media query on every platform for this client every day, to leverage HARO link-building to its full extent, all for a fixed price of $1947/mo. This customized offer is based on direct client feedback, isn't publicized on our website, but we're confident it will directly contribute to achieving this client's goal. A subscription-based offer is much superior because it allows you to create a stable source of revenue, especially at the early stage. That's how I created 3 different offers to solve the same problem for one client. By stacking each offer on top of the previous one, I was able to guide clients from one option to the next. This formula isn't some new rocket science I came up with. It's proven over and over again by other agency owners building in public, like Nick from Baked Design who started with a $9 design kit and now sells $9k/mo design subscriptions at $1M ARR. By stacking offers, you position yourself as a committed partner in your client's long-term success. Lastly, I want to address a common objection: "My customers can't afford $2k/month." But consider this: most people are reading your site on their $3000 MacBook or $1000 iPhone. It's not that they lack the funds, it's more likely that your service isn't meeting their expectations. Talk to them to discover the irresistible offer they'll gladly pay for. Update: lots of DM asking about more specifics so I wrote about it here. https://coldstartblueprint.com/p/ai-agent-email-list-building

How I made a high tech salary in my first selling month
reddit
LLM Vibe Score0
Human Vibe Score1
Ok_Negotiation_2587This week

How I made a high tech salary in my first selling month

For over 7 years I worked as a full-stack developer, helping other companies bring their ideas to life. But one day, I thought “Why not try making my own dream come true?”. That’s when I decided to quit my job and start my own journey to becoming an entrepreneur. At first, it wasn’t easy. I didn’t make any money for months and had no idea where to start. I felt lost. Then, I decided to focus on something popular and trending. AI was everywhere, and ChatGPT was the most used AI platform. So I looked into it and I found the OpenAI community forum where people had been asking for features that weren’t being added. That gave me an idea. Why not build those features myself? I created a Chrome extension and I worked on some of the most requested features, like: Downloading the advanced voice mode and messages as MP3 Adding folders to organize chats Saving and reusing prompts Pinning important chats Exporting chats to TXT/JSON files Deleting or archiving multiple chats at once Making chat history searches faster and better It took me about a week to build the first version, and when I published it, the response was incredible. People loved it! Some even said things like, “You’re a lifesaver!” That’s when I realized I had something that could not only help people but also turn into a real business. I kept the first version free to see how people would respond. Many users have been downloading my extension, which prompted Chrome to review it to determine if it qualified for the featured badge. I received the badge, and it has significantly boosted traffic to my extension ever since. After all the positive feedback, I launched a paid version one month ago. A few minutes after publishing it, I made my first sale! That moment was so exciting, and it motivated me to keep going. I already have over 4,000 users and have made more than $4,500 in my first selling month. I’ve decided to release 1-2 new features every month to keep improving the extension based on what users ask for. I also created the same extension for Firefox and Edge users because many people have been asking for it! I also started a Reddit community, where I share updates, sales, discount codes, and ideas for new features. It’s been awesome to connect with users directly and get their feedback. Additionally, I’ve started working on another extension for Claude, which I’m hoping will be as successful as this one. My message to you is this: never give up on your dreams. It might feel impossible at first, but with patience, hard work, and some creativity, you can make it happen. I hope this inspires you to go after what you want. Good luck to all of us!

I am selling my tool which converts websites into android and iOS apps within 5 minutes.
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Latter-Row-5719This week

I am selling my tool which converts websites into android and iOS apps within 5 minutes.

Hi, my name is Toshit Garg. I started working on SaaS products around April 2023. The plan was simple: to create tools that help entrepreneurs easily grow their businesses. My first tool was "Convertixo", inspired by my work as a Fiverr seller where I converted websites into apps for clients, earning around $1,000 per month. I thought, why not automate this process? Following Convertixo, I created a few other tools like "Web to PWA". At one point, I developed an AI-based tool called "AppMintAI" , a productized service named "Engage Enhance", and even a WordPress plugin that lets users create pragmatic pages for SEO and a boilerplates. Unfortunately, none of these tools gained significant traction. I would launch them on Product Hunt, get a few users, and then nothing. Other than Convertixo, all my other tools only received a handful of free users. I believe this happened because I’m not very passionate about marketing. So, I decided to pivot and focus on content creation, which is where my true passion lies. Currently, I’m selling all my products one by one. As for Convertixo, it now has 800 users, a $20 MRR, and an email subscriber list of 100+. It was also the third Product of the Day on Product Hunt in January of this year. While the product has gained some traction, I’ve realized my focus is on content creation. However, with the right marketing and drive, I believe Convertixo has great potential to grow. If you’re interested in taking Convertixo to the next level, let’s chat! Here are some key statistics: In the last 20 days, Convertixo has received 4.9K impressions from Google and 338 visitors. More about the product: Convertixo can convert any website into Android and iOS apps using a custom webview. The apps are generated in Android Studio and Xcode. You receive both the APK and the source code for the Android app, along with the source code for the iOS app. The converted apps require no maintenance, and they update exactly like the website. A major benefit is the ability to add push notifications via OneSignal for free, allowing you to re-target your customers at no cost. Feel free to ask if you have any questions!

How I made a high tech salary in my first selling month
reddit
LLM Vibe Score0
Human Vibe Score1
Ok_Negotiation_2587This week

How I made a high tech salary in my first selling month

For over 7 years I worked as a full-stack developer, helping other companies bring their ideas to life. But one day, I thought “Why not try making my own dream come true?”. That’s when I decided to quit my job and start my own journey to becoming an entrepreneur. At first, it wasn’t easy. I didn’t make any money for months and had no idea where to start. I felt lost. Then, I decided to focus on something popular and trending. AI was everywhere, and ChatGPT was the most used AI platform. So I looked into it and I found the OpenAI community forum where people had been asking for features that weren’t being added. That gave me an idea. Why not build those features myself? I created a Chrome extension and I worked on some of the most requested features, like: Downloading the advanced voice mode and messages as MP3 Adding folders to organize chats Saving and reusing prompts Pinning important chats Exporting chats to TXT/JSON files Deleting or archiving multiple chats at once Making chat history searches faster and better It took me about a week to build the first version, and when I published it, the response was incredible. People loved it! Some even said things like, “You’re a lifesaver!” That’s when I realized I had something that could not only help people but also turn into a real business. I kept the first version free to see how people would respond. Many users have been downloading my extension, which prompted Chrome to review it to determine if it qualified for the featured badge. I received the badge, and it has significantly boosted traffic to my extension ever since. After all the positive feedback, I launched a paid version one month ago. A few minutes after publishing it, I made my first sale! That moment was so exciting, and it motivated me to keep going. I already have over 4,000 users and have made more than $4,500 in my first selling month. I’ve decided to release 1-2 new features every month to keep improving the extension based on what users ask for. I also created the same extension for Firefox and Edge users because many people have been asking for it! I also started a Reddit community, where I share updates, sales, discount codes, and ideas for new features. It’s been awesome to connect with users directly and get their feedback. Additionally, I’ve started working on another extension for Claude, which I’m hoping will be as successful as this one. My message to you is this: never give up on your dreams. It might feel impossible at first, but with patience, hard work, and some creativity, you can make it happen. I hope this inspires you to go after what you want. Good luck to all of us!

Running and selling multiple side projects alongside a 9-5
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leanpreneur1This week

Running and selling multiple side projects alongside a 9-5

My current side project started 56 days ago when I started writing 1,000 words per day. My core businesses are an agency and job board, and I just needed a creative outlet. The likes of Chris Guillebeau and Nathan Barry attribute their progression to writing so I thought I’d see if it might do the same for me. At first I was just vomiting words onto the screen, I made a blog and wrote mainly technical guides related to my skills. Over time I realised I was writing more and more about running a business as a solopreneur, or lean operator. There is tons of content out there giving you the Birds Eye of going from 0 to £10m. Inspiring stuff, but I think there is a void in real content, explaining the nuts and bolts of the how.  What is the day-to-day like for the solopreneurs who make a good living and have plenty of free time? That’s what I’m striving for anyway. I’m not talking about the 7-figure outliers. Or the ones teaching you to make content so you can have a business teaching others how to make content, and so on. I’m also sick of the ‘I made $X in 5 minutes and how you can too’  So, I started chatting to people in my network who run lean businesses and/or side hustles. I ask them a bit about their journey and ask them to teach something - how they operate, or a skill/process/system/tool that other people like you/me will find useful. One of my first chats was with Sam Dickie, who runs multiple side projects so thought I’d share here, see if others find it useful and get some feedback. I’ve removed all links as I’ve never posted on Reddit before so conscious of not being promotional, I’m posting this stuff to a tiny email list of friends with no upsells. Just finding my feet on whether others find it useful or not: — Sam is a serial entrepreneur who builds projects in his spare time whilst working a 9-5. He’s scaled and sold multiple ventures and currently runs one of the best newsletters out there for builders and entrepreneurs. Building audience through newsletters has always been a cornerstone strategy for him, so, along with sharing his advice on solopreneurism, he’s also generously shared his lean newsletter writing process. About Sam Sam is a Senior Product Manager who has spent the last 15 years working in the tech sector after starting his career as a town planner. In addition to his job he spends some of his spare time building side projects. These have included a 3D printing startup, a tech directory, a newsletter, a beta product directory, and consultancy. Sam is the epitome of making a success out of following your interest and curiosity. It’s clear he enjoys his business ventures and builds in a risk-free way.   It’s often touted by business gurus to avoid building around your interests, but Sam bucks the trend successfully. I think he’s someone who has already found his 1,000 true fans.  Descending rabbit holes, Sam’s journey of invention and curation 3D printing Sam’s first foray into launching a startup was with Fiilo, a 3D printing business. This was at the height of the 3D printing craze and he self-admits that he used the launch as an excuse to buy a 3D printer. He ended up with two and launching a product called GrowGo. GrowGo is a sustainable 3D-printed product that turns any bottle into somewhere that you can grow plants and herbs. He eventually sold this business and the printers, making around £10k. Along the way, he was exposed to various business tasks, including building a website in Weebly, the biggest nocode website builder of the time, and built an API that enabled print on demand for his product. NoCode.Tech The experiences of building as someone non-technical led to numerous friends asking how he built all of this tech. Back then, nocode wasn’t popular, and it had almost zero search volume, so Sam created a basic directory. A quick landing page on Weebly with a basic value prop, a short explanation and a list of the tools he had used before. It hit the top spot on Product Hunt, and he landed 2,000 subscribers in the first 48 hours. But, he hadn’t built it at this point, so he set about getting to work. He built the directory and list to 30,000 subs and monetised the site through advertising. At its peak with Sam, it was receiving about £2,000 per month in ad revenue. He was still working his 9-5 at this point, so thought it might be a good time to exit. The site was still growing, but it was becoming anxiety inducing whilst he was still working full-time. So, he ended up selling the site and making friend’s with the buyer. Fast forwarding a bit, Nocode.tech was eventually acquired by Stackr, a nocode app. Sam was working for their competitor at the time and ended up being offered a job by his friend who acquired the site. All of this from a side project in his area of passion. Creator Club After selling the directory, Sam lost his outlet for sharing his tools and learnings.  Being fascinated with curation and loving sifting through for nuggets, he invested more time into his personal website and launched Creator Club newsletter. Sam writes monthly and currently has over 8,000 subs. It’s one of the few newsletters that I let bypass my email filters and land in my main inbox. Life as a Part-Time Multipreneur Side Hustler If it’s not obvious already Sam is a curiosity led business creator. He’s found that the products without a revenue focus or intention have ironically outperformed those created for the sole purpose of creating money. He enjoys working on his side hustles. He could have run the Nocode.Tech for 10 more years and wouldn’t have tired of it as it’s a byproduct of his interest. For this reason, he has also created the Beta Directory, simply because he loves unearthing early-stage products. He admits he gets the fear when he thinks about quitting his 9-5, although he suspects if he devoted the same energy to one of his projects it could replace his income (no doubts from me here). This same fear means that he can run his ventures with less fear. This way, he can experiment with freedom and isn’t risking the ranch with a young family to consider. For example, recently he stopped paid sponsors on his newsletter as it was more stress than the value of the income to him. Sam divides his time on evenings and weekends (unequally) between the following: Creator Club Validation Co Beta directory Consultancy The pure side hustle status magnifies the need to run lean, let’s jump into his process…. Sam’s lean newsletter curation and creation process Starting out publishing his personal newsletter Going against his expertise, Sam originally over-engineered his process.  He curated with Feedly and tried to automate the full writing process with Zapier. The trouble is that there are too many points of failure which can lead the whole  chain to break down, and you spend more time fixing the system. For a 200 subscriber newsletter, he needed to pare things back. His set-up now Sam scaled back and now simple builds automations when he needs them. He keeps the process simple, right down to the design and any welcome automations. Keeping things real We touched on the trend that keeping things raw is better. Content has come full circle with the advent of AI. Everything looks too perfect and consequently, people’s tastes are changing. Sam mentioned watermarks that show content isn’t AI written, and we referenced content such as Greg Isenberg’s sketches, and Chris Donnelly’s image posts. \\Step by Step Process:\\ Using Stoop Inbox to manage sources Curation with Pocket Managing content with Airtable and Zapier Using Bearly to summarise Substack for writing Monitoring content sources Sam uses Stoop Inbox, an RSS curation tool, to manage his content sources. It gives him a dedicated email address for newsletters and he follows an Inbox Zero methodology. He checks in daily in Stoop, and on X, Reddit and IndieHackers. With X, he just uses the standard interface but has been careful to curate his feed, sometimes adding in extra notifications to hear from interesting people. Highlighting content When curating links, Sam uses Arc browser and the Pocket extension to save links. It’s super simple and lightweight. He creates tags which trigger an automation that curates the link to Airtable. If you watch the video, here’s a shoutout to Alice, the AI interface I use which has recently featured on Product Hunt. It’s a fantastic tool with bags of potential to enhance a solopreneur’s life. Ranking and sorting content He sends the links indexed using Pocket to a basic Airtable base via Zapier. From there, he grades the content and sets aside some time to read it in more depth. Pocket pulls through the title, metadata, and URL link. Review Sam does this manually but has used a tool as a shortcut for digesting long form content — Bearly.ai. Bearly.ai was created by Trung Phan and linking back to raw content, Trung is 1/3 of the hosts on the Not Investment Advice podcast. Its irreverent style and thumbnail are an example of a successful podcast that doesn’t over polish. Writing it all up Being a huge Notion fan (check out the free templates on his site), Sam originally used Notion for writing and linked it into Revue. When Elon sunsetted Revue, he switched to Substack. He loves the Substack interface so drafts in Substack based on a duplication of last month’s edition. Before publishing, Sam runs through a 10-point Notion checklist, which he shared with me. Parting Advice Keep your tool stack as lean as possible. Avoid tool switching to the shiny new object. Getting launched quickly is key. Don’t think that you have to be everywhere for distribution, Sam sticks with what he knows on X and LinkedIn. Overall, he advises just keeping things simple and therefore minimising risk. Resources He says they’re cliche, but I don’t agree; they’re timeless. Paul Graham of Y Combinator is someone Sam recommends following. He doesn’t write much, which is great as Sam gets anxiety when someone good often writes and he can’t keep up with the writing. His content is well thought out and distills complex concepts in entrepreneurship and startups. In addition, Sam loves Naval Ravikant’s approach. He mentions checking out the Almanac of Naval Ravikant for collected wisdom. Follow Sam’s Journey Again, not going to link here but you can find Sam’s stuff easily enough if you want to. His personal website is beautiful and contains loads of free downloads. He has also curated personal websites he admires if you need some inspiration. Sam is a super nice guy so reach out to him, I did before I started my personal blog recently, and he gave me some great advice. Also, worth keeping an eye on Validation Co, where he aims to help early-stage makers and creators validate their ideas. He’s building super slow — trying to enjoy the process without unachievable deadlines. Maintaining his stamina and passion. Amazing, I hope he writes more about that soon! -- That’s my second shot at an interview, hope you enjoyed it and found something useful in it. I’m talking to a marketplace founder who spends 2–3 hours per month his project, a multiple job board owner with a 9-5 and a leading book designer next. As this is my side project, should I keep going?

Detailed Guide - How I've Been Self Employed for 2 Years Selling Posters
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tommo278This week

Detailed Guide - How I've Been Self Employed for 2 Years Selling Posters

Hey everyone, bit of context before you read through this. I have been selling POD posters full time for over 2 years now. My next venture is that I have started my own Print on Demand company for posters, PrintShrimp. As one way of creating customers for our service, we are teaching people for free how to also sell posters. Here is a guide I have written on how to sell posters on Etsy. Feel free to have a read through and then check out PrintShrimp, hopefully can help some of you guys out (and get us some more customers!) All of this is also available in video format on our website too, if you prefer to learn that way. Thanks guys! And as some people asked in other subs, no this isn't written with AI 😅 This took a couple of weeks to put together! Through this guide, we will teach you everything you need to know about starting to sell posters and generate some income. We will also show you why PrintShrimp is the best POD supplier for all of your poster needs. Trust me, you won’t need much convincing.  So, why are posters the best product to sell? Also, just thought I’d quickly answer the question - why posters? If you’ve been researching Print on Demand you’ve probably come across the infinite options of t-shirts, mugs, hats, phone cases, and more. All of these are viable options, however we think posters are the perfect place to start. You can always expand into other areas further down the line! So a brief summary of why posters are the perfect product for Print on Demand: \-They are very easy to design! Posters are a very easy shape to deal with - can’t go wrong with a rectangle. This makes designing products very easy. \-Similarly to this, what you see is what you get with a poster. You can literally see your finished product as you design it in either canva or photoshop. With T-Shirts for example, you have to make your design, and then place it on a t-shirt. Then you have to coordinate with your printers the size you would like the design on the tshirt and many other variables like that. There is no messing about with posters - what you see is what you get. \-The same high quality, everywhere. With other products, if you want to reap the benefits of a printing in various countries, you need to ensure each of your global suppliers stocks the same t-shirts, is able to print in the same way, carries the same sizes etc. Again with posters you avoid all of this hassle- your products will come out the same, no matter which of our global locations are used. \-They have a very favorable profit margin. As you will see later, the cost price of posters is very low. And people are prepared to pay quite a lot for a decent bit of wall art! I have tried out other products, and the profit margin combined with the order quantity of posters makes them my most profitable product, every single time. Using PrintShrimp, you can be sure to enjoy profits of anywhere between £6 - £40 pure profit per sale.  \-They are one of the easiest to print white label. This makes them perfect for Print on Demand. Your posters are simply put in a tube, and off they go. There are no extras you need to faff around with, compared to the extra elements other products come with, such as clothing labels on t-shirts.  Picking your poster niche So, you are ready to start selling posters. Great! Now, the blessing and curse with selling posters is that there are infinite possibilities regarding what you can sell. So, it can easily be quite overwhelming at first.  The first thing I would recommend doing is having a look at what others are selling. Etsy is a wonderful place for this (and will likely be a key part of your poster selling journey). So, log on to Etsy and simply type in ‘poster’ in the search bar. Get ready to write a massive list of the broad categories and type of posters that people are selling.  If you do not have more than 50 categories written down by the end, you are doing something wrong. There are seriously an infinite amount of posters! For example, here are some popular ones to get you started: Star sign posters, Kitchen posters, World map posters, Custom Dog Portrait posters, Music posters, Movie posters, Fine art posters, Skiing posters, Girl Power posters and Football posters.  Now, you have a huge list of potential products to sell. What next? There are a few important things you need to bear in mind when picking your niche: \-Does this interest me?  Don’t make the mistake of going down a niche that didn’t actually interest you just because it would probably be a money maker. Before you know it, what can be a very fun process of making designs can become incredibly \\\monotonous, and feel like a chore\\\. You need to bear in mind that you will be spending a lot of time creating designs - if it is something you are interested in you are much less likely to get burnt out! As well, \\\creativity will flow\\\ far better if it is something you are interested in, which at the end of the day will lead to better designs that are more likely to be purchased by customers.  \-Is this within my design range? Don’t let this put you off too much. We will go through how to get started on design later on in this guide. However, it is important to note that the plain truth of it is that some niches and designs are a hell of a lot more complicated than others. For example, quote posters can essentially be designed by anyone when you learn about how to put nice fonts together in a good color scheme. On the other hand, some posters you see may have been designed with complex illustrations in a program like Illustrator. To start with, it may be better to pick a niche that seems a bit more simple to get into, as you can always expand your range with other stores further down the line. A good way of evaluating the design complexity is by identifying if this poster is \\\a lot of elements put together\\\ or is \\\a lot of elements created by the designer themselves\\\\\.\\ Design can in a lot of cases be like a jigsaw - putting colours, shapes and text together to create an image. This will be a lot easier to start with and can be learnt by anyone, compared to complex drawings and illustrations.  \-Is this niche subject to copyright issues? Time to delve deep into good old copyright. Now, when you go through Etsy, you will without a doubt see hundreds of sellers selling music album posters, car posters, movie posters and more. Obviously, these posters contain the property of musicians, companies and more and are therefore copyrighted. The annoying thing is - these are \\\a complete cash cow.\\\ If you go down the music poster route, I will honestly be surprised if you \\don’t\\ make thousands. However it is only a matter of time before the copyright strikes start rolling in and you eventually get banned from Etsy.  So I would highly recommend \\\not making this mistake\\\. Etsy is an incredible platform for selling posters, and it is a hell of a lot easier to make sales on there compared to advertising your own website. And, you \\\only get one chance on Etsy.\\\ Once you have been banned once, you are not allowed to sign up again (and they do ID checks - so you won’t be able to rejoin again under your own name).  So, don’t be shortsighted when it comes to entering Print on Demand. If you keep your designs legitimate, they will last you a lifetime and you will then later be able to crosspost them to other platforms, again without the worry of ever getting shut down.  So, how do I actually design posters? Now you have an idea of what kind of posters you want to be making, it’s time to get creative and make some designs! Photoshop (and the creative cloud in general) is probably the best for this. However, when starting out it can be a scary investment (it costs about £30 a month unless you can get a student rate!).  So, while Photoshop is preferable in the long term, when starting out you can learn the ropes of design and get going with Canva. This can be great at the start as they have a load of templates that you can use to get used to designing and experimenting (while it might be tempting to slightly modify these and sell them - this will be quite saturated on places like Etsy so we would recommend doing something new).  What size format should I use? The best design format to start with is arguably the A sizes - as all the A sizes (A5, A4, A3, A2, A1, A0) are scalable. This means that you can make all of your designs in one size, for example A3, and these designs will be ready to fit to all other A sizes. For example, if you design an A3 poster and someone orders A1, you can just upload this A3 file to PrintShrimp and it will be ready to print. There is a wide range of other sizes you should consider offering on your shop, especially as these sizes are very popular with the American market. They have a wide range of popular options, which unfortunately aren’t all scalable with each other. This does mean that you will therefore have to make some slight modifications to your design in order to be able to offer them in American sizing, in a few different aspect ratios. What you can do however is design all of your products in UK sizing, and simply redesign to fit American sizing once you have had an order. Essentially: design in UK sizing, but list in both UK and US sizing. Then when you get a non-A size order, you can quickly redesign it on demand. This means that you don’t have to make a few different versions of each poster when first designing, and can simply do a quick redesign for US sizing when you need to. Below is PrintShrimps standard size offering. We can also offer any custom sizing too, so please get in touch if you are looking for anything else. With these sizes, your poster orders will be dispatched domestically in whatever country your customer orders from. Our recommendations for starting design One thing that will not be featured in this guide is a written out explanation or guide on how to design. Honestly, I can’t think of a more boring, or frankly worse, way to learn design. When it comes to getting started, experimenting is your best friend! Just have a play around and see what you can do. It is a really fun thing to get started with, and the satisfaction of when a poster design comes together is like no other. A good way to start is honestly by straight up copying a poster you see for sale online. And we don’t mean copying to sell! But just trying to replicate other designs is a great way to get a feel for it and what you can do. We really think you will be surprised at how easy it is to pull together a lot of designs that at first can appear quite complicated! Your best friend throughout this whole process will be google. At the start you will not really know how to do anything - but learning how to look into things you want to know about design is all part of the process. At first, it can be quite hard to even know how to search for what you are trying to do, but this will come with time (we promise). Learning how to google is a skill that you will learn throughout this process.  Above all, what we think is most important is this golden rule: take inspiration but do not steal. You want to be selling similar products in your niche, but not copies. You need to see what is selling in your niche and get ideas from that, but if you make designs too similar to ones already available, you won’t have much luck. At the end of the day, if two very similar posters are for sale and one shop has 1000 reviews and your newer one has 2, which one is the customer going to buy? You need to make yours offer something different and stand out enough to attract customers. Etsy SEO and maximizing your sales You may have noticed in this guide we have mentioned Etsy quite a few times! That is because we think it is hands down the best place to start selling posters. Why? Etsy is a go to place for many looking to decorate their homes and also to buy gifts. It might be tempting to start selling with your own website straight away, however we recommend Etsy as it brings the customers to you. For example, say you start selling Bathroom Posters. It is going to be a hell of a lot easier to convert sales when you already have customers being shown your page after searching ‘bathroom decor’, compared to advertising your own website. This is especially true as it can be hard to identify your ideal target audience to then advertise to via Meta (Facebook/Instagram) for example. Websites are a great avenue to explore eventually like I now have, but we recommend starting with Etsy and going from there. What costs do I need to be aware of? So, setting up an Etsy sellers account is currently costs £15. The only other upfront cost you will have is the cost of listing a product - this is 20 cents per listing. From then on, every time you make a sale you will be charged a transaction fee of 6.5%, a small payment processing fee, plus another 20 cents for a renewed listing fee. It normally works out to about 10% of each order, a small price to pay for all the benefits Etsy brings. No matter what platform you sell on, you will be faced with some form of transaction fee. Etsy is actually quite reasonable especially as they do not charge you to use their platform on a monthly basis.  What do I need to get selling? Getting your shop looking pretty \-Think of a shop name and design (now you are a professional designer) a logo \-Design a banner for the top of your shop \-Add in some about me info/shop announcement \-I recommend running a sale wherein orders of 3+ items get a 20% of discount. Another big benefit of PrintShrimp is that you receive large discounts when ordering multiple posters. This is great for attracting buyers and larger orders.  Making your products look attractive That is the bulk of the ‘decor’ you will need to do. Next up is placing your posters in mock ups! As you may notice on Etsy, most shops show their posters framed and hanging on walls. These are 99% of the time not real photos, but digital mock ups. This is where Photoshop comes in really handy, as you can automate this process through a plug in called Bulk Mock Up. If you don’t have photoshop, you can do this on Canva, you will just have to do it manually which can be rather time consuming.  Now, where can you get the actual Mock Ups? One platform we highly recommend for design in general is platforms like Envato Elements. These are design marketplaces where you have access to millions of design resources that you are fully licensed to use!  Titles, tags, and descriptions  Now for the slightly more nitty gritty part. You could have the world's most amazing looking poster, however, if you do not get the Etsy SEO right, no one is going to see it! We will take you through creating a new Etsy listing field by field so you can know how to best list your products.  The key to Etsy listing optimisation is to maximise. Literally cram in as many key words as you possibly can! Before you start this process, create a word map of anything you can think of relating to your listing. And come at this from the point of view of, if I was looking for a poster like mine, what would I search? Titles \-Here you are blessed with 140 characters to title your listing. Essentially, start off with a concise way of properly describing your poster. And then afterwards, add in as many key words as you can! Here is an example of the title of a well selling Skiing poster: Les Arcs Skiing Poster, Les Arcs Print, Les Alpes, France Ski Poster, Skiing Poster, Snowboarding Poster, Ski Resort Poster Holiday, French This is 139 characters out of 140 - you should try and maximise this as much as possible! As you can see, this crams in a lot of key words and search terms both related to Skiing as a whole, the poster category, and then the specifics of the poster itself (Les Arcs resort in France). Bear in mind that if you are listing a lot of listings that are of the same theme, you won’t have to spend time creating an entirely new title. For example if your next poster was of a ski resort in Italy, you can copy this one over and just swap out the specifics. For example change “France ski poster” to “Italy ski poster”, change “Les Arcs” to “The Dolomites”, etc.  Description \-Same logic applies for descriptions - try and cram in as many key words as you can! Here is an example for a Formula One poster: George Russell, Mercedes Formula One Poster  - item specific keywords Bright, modern and vibrant poster to liven up your home.  - Describes the style of the poster All posters are printed on high quality, museum grade 200gsm poster paper. Suitable for framing and frames. - Shows the quality of the print. Mentions frames whilst showing it comes unframed Experience the thrill of the racetrack with this stunning Formula One poster. Printed on high-quality paper, this racing car wall art print features a dynamic image of a Formula One car in action, perfect for adding a touch of speed and excitement to any motorsports room or man cave. Whether you're a die-hard fan or simply appreciate the adrenaline of high-speed racing, this poster is sure to impress. Available in a range of sizes, it makes a great addition to your home or office, or as a gift for a fellow Formula One enthusiast. Each poster is carefully packaged to ensure safe delivery, so you can enjoy your new piece of art as soon as possible. - A nice bit of text really highlighting a lot of key words such as gift, motorsports, racetrack etc.  You could go further with this too, by adding in extra things related to the poster such as ‘Perfect gift for a Mercedes F1 fan’ etc.  Tags Now, these are actually probably the most important part of your listing! You get 13 tags (20 character limit for each) and there are essentially search terms that will match your listing with what customers search for when shopping.  You really need to maximize these - whilst Title and Description play a part, these are the main things that will bring buyers to your listing. Once again, it is important to think about what customers are likely to be searching when looking for a poster similar to yours. Life hack alert! You can actually see what tags other sellers are using. All you need to do is go to a listing similar to yours that is selling well, scroll down and you can actually see them listed out at the bottom of the page! Here is an example of what this may look like: So, go through a few listings of competitors and make notes on common denominators that you can integrate into your listing. As you can see here, this seller uses tags such as ‘Birthday Gift’ and ‘Poster Print’. When you first start out, you may be better off swapping these out for more listing specific tags. This seller has been on Etsy for a few years however and has 15,000+ sales, so are more likely to see success from these tags.  If it’s not clear why, think about it this way. If you searched ‘poster print’ on Etsy today, there will be 10s of thousands of results. However, if you searched ‘Russell Mercedes Poster’, you will (as of writing) get 336 results. Etsy is far more likely to push your product to the top of the latter tag, against 300 other listings, rather than the top of ‘Poster Print’ where it is incredibly competitive. It is only when you are a more successful shop pulling in a high quantity of orders that these larger and more generic tags will work for you, as Etsy has more trust in your shop and will be more likely to push you to the front.  SKUs \-One important thing you need to do is add SKUs to all of your products! This is worth doing at the start as it will make your life so much easier when it comes to making sales and using PrintShrimp further down the line. What is an SKU? It is a ‘stock keeping unit’, and is essentially just a product identifier. Your SKUs need to match your file name that you upload to PrintShrimp. For example, if you made a poster about the eiffel tower, you can literally name the SKU eiffel-tower. There is no need to complicate things! As long as your file name (as in the image name of your poster on your computer) matches your SKU, you will be good to go.  \-It may be more beneficial to set up a system with unique identifiers, to make organising your files a lot easier further down the line. Say you get to 1000 posters eventually, you’ll want to be able to quickly search a code, and also ensure every SKU is always unique, so you won’t run into accidentally using the same SKU twice further down the line. For example, you can set it up so at the start of each file name, you have \[unique id\]\[info\], so your files will look like -  A1eiffeltower A2france And further down the line: A99aperolspritz B1potatoart This not only removes the potential issue of duplicating SKUs accidentally (for example if you made a few posters of the same subject), but also keeps your files well organised. If you need to find a file, you can search your files according to the code, so just by searching ‘a1’ for example, rather than having to trawl through a load of different files until you find the correct one. \-If your poster has variations, for example color variations, you can set a different SKU for each variation. Just click the little box when setting up variations that says ‘SKUs vary for each (variation)’. So if you have a poster available either in a white or black background, you can name each file, and therefore each SKU, a1eiffel-tower-black and a1eiffel-tower-white for example. \-The same goes for different sizes. As different American sizes have different aspect ratios, as mentioned above you may have to reformat some posters if you get a sale for one of these sizes. You can then add in the SKU to your listing once you have reformatted your poster. So for example if you sell a 16x20” version of the eiffel tower poster, you can name this file eiffel-tower-white-1620. Whilst this involves a little bit of set up, the time it saves you overall is massive!  Variations and Prices \-So, when selling posters there is a huge variety of sizes that you can offer, as mentioned previously. Non-negotiable is that you should be offering A5-A1. These will likely be your main sellers! Especially in the UK. It is also a good idea to offer inch sizing to appeal to a global audience (as bear in mind with PrintShrimp you will be able to print in multiple countries around the world!).  Below is a recommended pricing structure of what to charge on Etsy. Feel free to mess around with these! You may notice on Etsy that many shops charge a whole lot more for sizes such as A1, 24x36” etc. In my experience I prefer charging a lower rate to attract more sales, but there is validity in going for a lower amount of sales with higher profits. As mentioned above, you can also offer different variations on items - for example different colour schemes on posters. This is always a decent idea (if it suits the design) as it provides the customer with more options, which might help to convert the sale. You can always add this in later however if you want to keep it simple while you start! Setting up shipping profiles Etsy makes it very easy to set up different shipping rates for different countries. However, luckily with PrintShrimp you can offer free shipping to the majority of the major countries that are active on Etsy!  Using PrintShrimp means that your production costs are low enough in each domestic market to justify this. If you look on Etsy you can see there are many shops that post internationally to countries such as the US or Australia. Therefore, they often charge £8-10 in postage, and have a delivery time of 1-2 weeks. This really limits their customer base to their domestic market.  Using PrintShrimp avoids this and means you can offer free shipping (as we absorb the shipping cost in our prices) to the major markets of the UK, Australia, and USA (Europe coming soon!).  We also offer a 1 day processing time, unlike many POD poster suppliers. This means you can set your Etsy processing time to just one day, which combined with our quick shipping, means you will be one of the quickest on Etsy at sending out orders. This is obviously very attractive for customers, who are often very impatient with wanting their orders!  Getting the sales and extra tips \-Don’t list an insane amount of listings when you first get started. Etsy will be like ‘hang on a second’ if a brand new shop suddenly has 200 items in the first week. Warm up your account, and take things slow as you get going. We recommend 5 a day for the first week or so, and then you can start uploading more. You don’t want Etsy to flag your account for suspicious bot-like activity when you first get going.  \-It is very easy to copy listings when creating a new one. Simply select an old listing and press copy, and then you can just change the listing specific details to create a new one, rather than having to start from scratch. It can feel like a bit of a ball-ache setting up your first ever listing, but from then on you can just copy it over and just change the specifics.  \-Try and organize your listings into sections! This really helps the customer journey. Sometimes a customer will click onto your shop after seeing one of your listings, so it really helps if they can easily navigate your shop for what they are looking for. So, you now have a fully fledged Etsy shop. Well done! Time to start making £3,000 a month straight away right? Not quite. Please bear in mind, patience is key when starting out. If you started doing this because you are £10,000 in debt to the Albanian mafia and need to pay it off next week, you have come into this in the wrong frame of mind. If you have however started this to slowly build up a side hustle which hopefully one day become your full time gig, then winner winner chicken dinner.  Starting out on Etsy isn’t always easy. It takes time for your shop to build up trust! As I’ve said before, a buyer is far more likely to purchase from a shop with 1000s of reviews, than a brand new one with 0. But before you know it, you can become one of these shops! One thing you can do at the very start is to encourage your friends and family to buy your posters! This is a slightly naughty way of getting a few sales at the start, of course followed by a few glowing 5\* reviews. It really helps to give your shop this little boost at the start, so if this is something you can do then I recommend it.  Okay, so once you have a fully fledged shop with a decent amount of listings, you might be expecting the sales to start rolling in. And, if you are lucky, they indeed might. However, in my experience, you need to give your listings a little boost. So let us introduce you to: The wonderful world of Etsy ads Ads!! Oh no, that means money!! We imagine some of you more risk averse people are saying to yourself right now. And yes, it indeed does. But more often than not unfortunately you do have to spend money to make money.  Fortunately, in my experience anyway, Etsy ads do tend to work. This does however only apply if your products are actually good however, so if you’re back here after paying for ads for 2 months and are losing money at the same rate as your motivation, maybe go back to the start of this guide and pick another niche.  When you first start out, there are two main strategies.  Number 1: The Safer Option So, with PrintShrimp, you will essentially be making a minimum of £6 profit per order. With this in mind, I normally start a new shop with a safer strategy of advertising my products with a budget of $3-5 dollars a day. This then means that at the start, you only need to make 1 sale to break even, and anything above that is pure profit! This might not seem like the most dazzling proposition right now, but again please bear in mind that growth will be slow at the start. This means that you can gradually grow your shop, and therefore the trust that customers have in your shop, over time with a very small risk of ever actually losing money. Number 2: The Billy Big Balls Option If you were yawning while reading the first option, then this strategy may be for you. This will be better suited to those of you that are a bit more risk prone, and it also helps if you have a bit more cash to invest at the start. Through this strategy, you can essentially pay your way to the top of Etsy's rankings. For this, you’ll probably be looking at spending $20 a day on ads. So, this can really add up quickly and is definitely the riskier option. In my experience, the level of sales with this may not always match up to your spend every day. You may find that some days you rake in about 10 sales, and other days only one. But what this does mean is that as your listings get seen and purchased more, they will begin to rank higher in Etsy’s organic search rankings, at a much quicker rate than option one. This is the beauty of Etsy’s ads. You can pay to boost your products, but then results from this paid promotion feed into the organic ranking of your products. So you may find that you can splash the cash for a while at the start in order to race to the top, and then drop your ad spending later on when your products are already ranking well.  Sending your poster orders So, you’ve now done the hard bit. You have a running Etsy store, and essentially all you need to now on a daily basis is send out your orders and reply to customer messages! This is where it really becomes passive income.  \-Check out the PrintShrimp order portal. Simply sign up, and you can place individual orders through there. \-Bulk upload: We have an option to bulk upload your Esty orders via csv.  Seriously, when you are up and running with your first store, it is really as easy as that.  Once you have your first Etsy store up and running, you can think about expanding. There are many ways to expand your income. You can set up other Etsy stores, as long as the type of posters you are selling varies. You can look into setting up your own Shopify stores, and advertise them through Facebook, Instagram etc. Through this guide, we will teach you everything you need to know about starting to sell posters and generate some income. We will also show you why PrintShrimp is the best POD supplier for all of your poster needs. Trust me, you won’t need much convincing.

I Tried Selling AI Art Prints On Etsy For 30 Days
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Jensen TungMay 11, 2023

I Tried Selling AI Art Prints On Etsy For 30 Days

🖼️ Sell physical art with Printful: https://www.printful.com/a/jensentung 💰 Use Elevate.Store & save $1600 when starting your business. Insane deals on Canva Pro, Wix, Mailchimp, Vistaprint, .Store Domain Name & many more: https://www.elevate.store/jensentung/1 LEARN MORE 💸 Check out my top 25 business ideas to start: https://stan.store/jensentung 👋 Book a 1:1 consulting call with me: https://stan.store/jensentung/p/call-8bmh6 STOCKS AND CRYPTO 📈 Where I invest in stocks, ETFs, and HISAs: https://interactivebrokers.com/mkt/?src=JensenNPY&url=%2Fen%2Fwhyib%2Foverview.php 💵 Where I buy Bitcoin & Crypto: https://coinbase-consumer.sjv.io/LX7Kba 💰 How I store my Bitcoin & Crypto: https://bit.ly/3NWBKfS ENTREPRENEURSHIP 💻 Shopify (Get FREE trial): https://shopify.pxf.io/PO0gYQ 👕 Printful (Print-On-Demand): https://www.printful.com/a/jensentung 🟢 Fiverr: https://go.fiverr.com/visit/?bta=574619&brand=fiverrcpa 🖼️ Kittl (Use code JENSENYT for 25% off all plans): https://kittl.pxf.io/21AZ2O ETSY 🎨 Etsy (Get 40 FREE listings): https://etsy.me/433Ombp 🐝 Everbee (Etsy Keyword Research): https://everbee.io/?via=jensen FILMMAKING 🎥 All my video gear and equipment: https://kit.co/JensenTung 🎵 Where I get my music: https://fm.pxf.io/jensenfreetrial 📝 How I take notes & manage projects: https://affiliate.notion.so/s7g8vhkbmnjf SOCIALS 🟡 Instagram: https://instagram.com/jensentung ⚪ TikTok: https://tiktok.com/@jensentung 🔵 Facebook: https://facebook.com/JensenTungOfficial 🟣 Twitch: https://twitch.tv/jensentung ⚫ Website: https://jensentung.com/ DISCLAIMER The inclusion of Interactive Brokers’ (IBKR) name, logo or weblinks is present pursuant to an advertising arrangement only. IBKR is not a contributor, reviewer, provider or sponsor of content published on this site, and is not responsible for the accuracy of any products or services discussed. VIDEO SUMMARY In this video, I share with you my experience of trying to sell physical AI art prints through Print On Demand on Etsy for 30 days. I talk about the different strategies I tried, the results I got, and what I learned. STARRING 👤 Jensen Tung: https://www.instagram.com/jensentung WEBSITES & TOOLS MENTIONED 👉 Midjourney: https://www.midjourney.com 👉 NightCafe: https://creator.nightcafe.studio/?code=JENSEN 👉 Stable Diffusion: https://youtu.be/pA-njBq1qmM 👉 Etsy (Get 40 FREE listings): https://etsy.me/433Ombp 👉 Everbee (eRank alternative that I now use): https://www.everbee.io/?via=jensen 👉 Printful: https://www.printful.com/a/jensentung 👉 Gigapixel AI: https://topazlabs.com/ref/1998

Selling equity - what’s next?
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found_it_online_01This week

Selling equity - what’s next?

Hey all, Seeking some guidance / advice as I plan my exit from a marketing agency I helped grow to $5M Long story short, I was hired part time to build their digital marketing department that sat at around 40k annual agency revenue. Since then I’ve become a minority equity partner, and at one point the agency was above $5M in gross agency revenue. The digital department that I run had up to 13 FTE employees at one point And digital revenue accounted for 60% of all agency revenue for the last 3-4 years. So, why am I leaving? Things are groovy, right? Well, we have dropped from $5M to now $3M this year and we’ll be lucky to hit that. As a minority equity party it’s been hard to watch leadership continue to disregard our agency as a digital agency. They don’t want to niche down, and they don’t want to identify as a digital agency, but instead by a full service “strategic agency”. Clients have felt our lack of expertise and direction, so they leave for someone who is an expert in xyz platform or industry. I no longer see their vision, and so I’m planning a sale of my equity and looking for new venture opportunities. While I am perfectly capable of running Google ads and Facebook ads campaigns, and as an accomplished SEO I know how to rank sites, and still find it fun. But I’m not interested in the labor arbitrage model of agency work anymore. I’d rather build a portfolio of in-house properties or digital assets where I have more control. Lately my obsession has been using AI and zapier to automate business processes, documentation, project management etc. Agency life has also exposed me to a lot of industries and business models, which I am always fascinated by. Eventually I will launch my own business, but I’m supporting my partner while they finish school. So I’m a single income household.. Therefore a W2 would be ideal but I’m open to contract work. So my question is- what positions or roles would I fill? I’ve done my share of research but this community has always given me new things to consider. Any feedback or questions are welcomed.

B2B Marketers: What’s Your #1 Tip for Selling SaaS to Other Businesses? (Building a Tool for Shopify SEO)
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iammanmanthemanThis week

B2B Marketers: What’s Your #1 Tip for Selling SaaS to Other Businesses? (Building a Tool for Shopify SEO)

Hi everyone! I’m part of a team building an AI-powered SEO tool specifically for Shopify stores (think automated technical fixes, predictive keyword optimization, etc.). We’re in the early stages and want to learn from seasoned B2B marketers: We’re struggling with: How to position a technical SaaS product to non-technical Shopify merchants. Cutting through the noise in a crowded SEO tools market. Building trust quickly with time-strapped business owners. Questions for B2B Marketing Pros: What’s the biggest mistake you made when marketing a SaaS product to businesses? What’s one underrated tactic that’s worked wonders for B2B lead gen? How do you prove ROI to skeptical buyers? (Especially for something abstract like SEO.) What’s your go-to channel for cold outreach that doesn’t feel spammy? What’s a hidden psychological trigger that works in B2B sales? What’s the best way to leverage case studies/testimonials when you’re just starting out? What’s one thing most founders waste money on in B2B marketing? For Those Who’ve Sold to Shopify Merchants: What’s their biggest pain point when evaluating tools? What type of content (webinars, blogs, demos) convinces them to buy? The Deal: We’ll compile all advice into a guide and credit contributors. If you're willing to have a virtual coffee chat, please reach out to us, we are always willing to listen to your wisdom!

How to Build & Sell AI Agents: Ultimate Beginner’s Guide
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Liam OttleyMar 27, 2025

How to Build & Sell AI Agents: Ultimate Beginner’s Guide

🚀 Access the AI Agents Full Guide for FREE on my Skool Community: https://b.link/2d8xkb9k NOTE: The link above takes you to my Free Skool community. Once you request to join you'll be let in within 1-2 minutes. Once inside, head to the 'YouTube Resources' tab and find the post for this video to access the roadmap 💪🏼 📈 We help entrepreneurs, industry experts & developers build and scale their AI Agency: https://b.link/oi5vgmfh 🤝 Need Al solutions built? Work with me: https://b.link/yj34y4bw 🛠 Build Al agents without coding: https://b.link/dq0gg4pn 🚀 Apply to Join My Team at Morningside AI: https://tally.so/r/wbYr52 My LinkedIn: https://www.linkedin.com/in/liamottley/ This AI Technology Will Replace Millions: https://www.youtube.com/watch?v=g3-c8XZi7BY This full course on AI agents is segmented into three chapters: foundational understanding of AI agents, hands-on tutorials for building various AI use cases, and strategies for monetization. You’ll gain insights into the anatomy of AI agents, practical steps for creating them using no-code platforms, and real-world applications to seize the growing opportunities in AI. Timestamps: 0:00 - What We’re Covering 2:39 - Why Learn to Build AI Agents? 5:39 - What Are AI Agents? 6:40 - Chatbot or Agent? 8:44 - Anatomy of an AI Agent 12:34 - The Three Ingredients 13:58 - The Web, APIS, and Tools Explained 17:04 - Anatomy of a Tool 18:40 - Schemas: API Instruction Manuals 23:00 - Advanced Tools Use 26:11 - Conversational or Automated Agents 29:23 - Real-World Applications 32:39 - Foundations Summary 35:00 - What We’re Building 38:34 - Build 1 1:11:12 - Build 2 1:47:44 - Build 3 3:01:29 - Build 4 3:35:29 - The Real Opportunity 3:39:47 - Three Ways to Win 3:41:30 - Extending Your Knowledge Gap 3:45:49 - Getting Your First Clients 3:48:46 - Next Steps

Finally Launched My First App Without Any Coding Experience
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Consistent_Access844This week

Finally Launched My First App Without Any Coding Experience

About Myself I am a structural engineer that are taught to design buildings in the day and I have been dreaming forever to build a SaaS business to get out of the rat race. However, as a structural engineer, coding is definitely not something I am capable of doing (I have some simple knowledge, but its no way close to building an app) The Journey As I've mentioned, I always wanted to build a SaaS business because in my mind the business model is most attractive to me, where you only need to build once and can sell to millions. So I started off searching and exploring on the internet and my first ever "SaaS" was from Wordpress. I am buying plugin from other user and then pluggin into my own Wordpress website. It was a project management tool SaaS. I was so excited about the website and can't even sleep well at night because I'm just so hype about it. But, the reality is because this is my first ever business, I totally didn't realise about the importance of UI UX or my business differentiation, thinking that everyone will be as excited as I am. Then, I went deeper and deeper into the journey (I can write more about this in another post if anyone is interested) and finally landed on Flutterflow to create my first ever app. No Code Journey Thanks to no code builder, I never thought that a non-coder like me can ever create an app and got accepted by the App Store/Play Store. Since that I am using a low-code builder, for any specific requirement that I need that are not covered natively, I will just talk to ChatGPT and boom I pretty much got most of the answer I needed. About The App As someone that always try to keep track of my expenses, I never able to find an app that are simple and interesting enough for me to continue on the journey. I realise that I could have incorporate AI into this journey and hence there go, I created an AI Money Tracker. Let me introduce Rolly: AI Money Tracker - a new AI expense tracker where you can easily record your transactions just by chatting with our bot Rolly and it will automatically record and categorise the transaction into the most suitable category (you can also create any of your own category and it will also take care of it in consideration). I am not sharing the app link here to avoid getting ban, but feel free to search up Rolly: AI Money Tracker on either App Store on Play Store. My Learnings As someone that can't code and never imagine that I could create a production app by myself and publish it on to the App Store and Play Store. Since I am not making any money yet and just at the beginning of my entrepreneur journey, I can't give any substantial advice, all I can say is just my own learnings and feelings. My advice is if you have a dream of building a business, just go for it, don't worry about all the problems that you can think of to convince yourself not making the start at all. From my point of view, as long as you're not giving up everything (eg, putting yourself in huge debt etc), why don't just go for it and you've got nothing much to lose. You'll only lose if you never even get started. And also, I believe that creating an app is always the easiest step out of the entreprenuership journey, marketing and distribution is the key to success. Even though you've spent days and nights on it and it might mean everything to you, the truth is people don't really cares and you'll need to market for it. I am still in journey to learn how to do marketing, content, building a business and everything. I think this is just a very beginning of my journey and hopefully there's more interesting one to share further down the road.

I spent 6 months on building a tool, and got 0 zero users. Here is my story.
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GDbuildsGDThis week

I spent 6 months on building a tool, and got 0 zero users. Here is my story.

Edit Thank you all so much for your time reading my story. Your support, feedback, criticism, and skepticism; all helped me a lot, and I couldn't appreciate it enough \^\_\^ TL;DR I spent 6 months on a tool that currently has 0 users. Below is what I learned during my journey, sharing because I believe most mistakes are easily avoidable. Do not overestimate your product and assume it will be an exception to fundamental principles. Principles are there for a reason. Always look for validation before you start. Avoid building products with a low money-to-effort ratio/in very competitive fields. Unless you have the means, you probably won't make it. Pick a problem space, pick your target audience, and talk to them before thinking about a solution. Identify and match their pain points. Only then should you think of a solution. If people are not overly excited or willing to pay in advance for a discounted price, it might be a sign to rethink. Sell one and only one feature at a time. Avoid everything else. If people don't pay for that one core feature, no secondary feature will change their mind. Always spend twice as much time marketing as you do building. You will not get users if they don't know it exists. Define success metrics ("1000 users in 3 months" or "$6000 in the account at the end of 6 months") before you start. If you don't meet them, strongly consider quitting the project. If you can't get enough users to keep going, nothing else matters. VALIDATION, VALIDATION, VALIDATION. Success is not random, but most of our first products will not make a success story. Know when to admit failure, and move on. Even if a product of yours doesn't succeed, what you learned during its journey will turn out to be invaluable for your future. My story So, this is the story of a product, Summ, that I’ve been working on for the last 6 months. As it's the first product I’ve ever built, after watching you all from the sidelines, I have learned a lot, made many mistakes, and did only a few things right. Just sharing what I’ve learned and some insights from my journey so far. I hope that this post will help you avoid the mistakes I made — most of which I consider easily avoidable — while you enjoy reading it, and get to know me a little bit more 🤓. A slow start after many years Summ isn’t the first product I really wanted to build. Lacking enough dev skills to even get started was a huge blocker for so many years. In fact, the first product I would’ve LOVED to build was a smart personal shopping assistant. I had this idea 4 years ago; but with no GPT, no coding skills, no technical co-founder, I didn’t have the means to make it happen. I still do not know if such a tool exists and is good enough. All I wanted was a tool that could make data-based predictions about when to buy stuff (“buy a new toothpaste every three months”) and suggest physical products that I might need or be strongly interested in. AFAIK, Amazon famously still struggles with the second one. Fast-forward a few years, I learned the very basics of HTML, CSS, and Vanilla JS. Still was not there to build a product; but good enough to code my design portfolio from scratch. Yet, I couldn’t imagine myself building a product using Vanilla JS. I really hated it, I really sucked at it. So, back to tutorial hell, and to learn about this framework I just heard about: React.React introduced so many new concepts to me. “Thinking in React” is a phrase we heard a lot, and with quite good reasons. After some time, I was able to build very basic tutorial apps, both in React, and React Native; but I have to say that I really hated coding for mobile. At this point, I was already a fan of productivity apps, and had a concept for a time management assistant app in my design portfolio. So, why not build one? Surely, it must be easy, since every coding tutorial starts with a todo app. ❌ WRONG! Building a basic todo app is easy enough, but building one good enough for a place in the market was a challenge I took and failed. I wasted one month on that until I abandoned the project for good. Even if I continued working on it, as the productivity landscape is overly competitive, I wouldn’t be able to make enough money to cover costs, assuming I make any. Since I was (and still am) in between jobs, I decided to abandon the project. 👉 What I learned: Do not start projects with a low ratio of money to effort and time. Example: Even if I get 500 monthly users, 200 of which are paid users (unrealistically high number), assuming an average subscription fee of $5/m (such apps are quite cheap, mostly due to the high competition), it would make me around $1000 minus any occurring costs. Any founder with a product that has 500 active users should make more. Even if it was relatively successful, due to the high competition, I wouldn’t make any meaningful money. PS: I use Todoist today. Due to local pricing, I pay less than $2/m. There is no way I could beat this competitive pricing, let alone the app itself. But, somehow, with a project that wasn’t even functional — let alone being an MVP — I made my first Wi-Fi money: Someone decided that the domain I preemptively purchased is worth something. By this point, I had already abandoned the project, certainly wasn’t going to renew the domain, was looking for a FT job, and a new project that I could work on. And out of nowhere, someone hands me some free money — who am I not to take it? Of course, I took it. The domain is still unused, no idea why 🤔. Ngl, I still hate the fact that my first Wi-Fi money came from this. A new idea worth pursuing? Fast-forward some weeks now. Around March, I got this crazy idea of building an email productivity tool. We all use emails, yet we all hate them. So, this must be fixed. Everyone uses emails, in fact everyone HAS TO use emails. So, I just needed to build a tool and wait for people to come. This was all, really. After all, the problem space is huge, there is enough room for another product, everyone uses emails, no need for any further validation, right? ❌ WRONG ONCE AGAIN! We all hear from the greatest in the startup landscape that we must validate our ideas with real people, yet at least some of us (guilty here 🥸) think that our product will be hugely successful and prove them to be an exception. Few might, but most are not. I certainly wasn't. 👉 Lesson learned: Always validate your ideas with real people. Ask them how much they’d pay for such a tool (not if they would). Much better if they are willing to pay upfront for a discount, etc. But even this comes later, keep reading. I think the difference between “How much” and “If” is huge for two reasons: (1) By asking them for “How much”, you force them to think in a more realistic setting. (2) You will have a more realistic idea on your profit margins. Based on my competitive analysis, I already had a solution in my mind to improve our email usage standards and email productivity (huge mistake), but I did my best to learn about their problems regarding those without pushing the idea too hard. The idea is this: Generate concise email summaries with suggested actions, combine them into one email, and send it at their preferred times. Save as much as time the AI you end up with allows. After all, everyone loves to save time. So, what kind of validation did I seek for? Talked with only a few people around me about this crazy, internet-breaking idea. The responses I got were, now I see, mediocre; no one got excited about it, just said things along the lines of “Cool idea, OK”. So, any reasonable person in this situation would think “Okay, not might not be working”, right? Well, I did not. I assumed that they were the wrong audience for this product, and there was this magical land of user segments waiting eagerly for my product, yet unknowingly. To this day, I still have not reached this magical place. Perhaps, it didn’t exist in the first place. If I cannot find it, whether it exists or not doesn’t matter. I am certainly searching for it. 👉 What I should have done: Once I decide on a problem space (time management, email productivity, etc.), I should decide on my potential user segments, people who I plan to sell my product to. Then I should go talk to those people, ask them about their pains, then get to the problem-solving/ideation phase only later. ❗️ VALIDATION COMES FROM THE REALITY OUTSIDE. What validation looks like might change from product to product; but what invalidation looks like is more or less the same for every product. Nico Jeannen told me yesterday “validation = money in the account” on Twitter. This is the ultimate form of validation your product could get. If your product doesn’t make any money, then something is invalidated by reality: Your product, you, your idea, who knows? So, at this point, I knew a little bit of Python from spending some time in tutorial hell a few years ago, some HTML/CSS/JS, barely enough React to build a working app. React could work for this project, but I needed easy-to-implement server interactivity. Luckily, around this time, I got to know about this new gen of indie hackers, and learned (but didn’t truly understand) about their approach to indie hacking, and this library called Nextjs. How good Next.js still blows my mind. So, I was back to tutorial hell once again. But, this time, with a promise to myself: This is the last time I would visit tutorial hell. Time to start building this "ground-breaking idea" Learning the fundamentals of Next.js was easier than learning of React unsurprisingly. Yet, the first time I managed to run server actions on Next.js was one of the rarest moments that completely blew my mind. To this day, I reject the idea that it is something else than pure magic under its hood. Did I absolutely need Nextjs for this project though? I do not think so. Did it save me lots of time? Absolutely. Furthermore, learning Nextjs will certainly be quite helpful for other projects that I will be tackling in the future. Already got a few ideas that might be worth pursuing in the head in case I decide to abandon Summ in the future. Fast-forward few weeks again: So, at this stage, I had a barely working MVP-like product. Since the very beginning, I spent every free hour (and more) on this project as speed is essential. But, I am not so sure it was worth it to overwork in retrospect. Yet, I know I couldn’t help myself. Everything is going kinda smooth, so what’s the worst thing that could ever happen? Well, both Apple and Google announced their AIs (Apple Intelligence and Google Gemini, respectively) will have email summarization features for their products. Summarizing singular emails is no big deal, after all there were already so many similar products in the market. I still think that what truly matters is a frictionless user experience, and this is why I built this product in a certain way: You spend less than a few minutes setting up your account, and you get to enjoy your email summaries, without ever visiting its website again. This is still a very cool concept I really like a lot. So, at this point: I had no other idea that could be pursued, already spent too much time on this project. Do I quit or not? This was the question. Of course not. I just have to launch this product as quickly as possible. So, I did something right, a quite rare occurrence I might say: Re-planned my product, dropped everything secondary to the core feature immediately (save time on reading emails), tried launching it asap. 👉 Insight: Sell only one core feature at one time. Drop anything secondary to this core feature. Well, my primary occupation is product design. So one would expect that a product I build must have stellar design. I considered any considerable time spent on design at this stage would be simply wasted. I still think this is both true and wrong: True, because if your product’s core benefits suck, no one will care about your design. False, because if your design looks amateurish, no one will trust you and your product. So, I always targeted an average level design with it and the way this tool works made it quite easy as I had to design only 2 primary pages: Landing page and user portal (which has only settings and analytics pages). However, even though I knew spending time on design was not worth much of my time, I got a bit “greedy”: In fact, I redesigned those pages three times, and still ended up with a so-so design that I am not proud of. 👉 What I would do differently: Unless absolutely necessary, only one iteration per stage as long as it works. This, in my mind, applies to everything. If your product’s A feature works, then no need to rewrite it from scratch for any reason, or even refactor it. When your product becomes a success, and you absolutely need that part of your codebase to be written, do so, but only then. Ready to launch, now is th etime for some marketing, right? By July 26, I already had a “launchable” product that barely works (I marked this date on a Notion docs, this is how I know). Yet, I had spent almost no time on marketing, sales, whatever. After all, “You build and they will come”. Did I know that I needed marketing? Of course I did, but knowingly didn’t. Why, you might ask. Well, from my perspective, it had to be a dev-heavy product; meaning that you spend most of your time on developing it, mostly coding skills. But, this is simply wrong. As a rule of thumb, as noted by one of the greatests, Marc Louvion, you should spend at least twice of the building time on marketing. ❗️ Time spent on building \* 2 people don’t know your product > they don’t use your product > you don’t get users > you don’t make money Easy as that. Following the same reasoning, a slightly different approach to planning a project is possible. Determine an approximate time to complete the project with a high level project plan. Let’s say 6 months. By the reasoning above, 2 months should go into building, and 4 into marketing. If you need 4 months for building instead of 2, then you need 8 months of marketing, which makes the time to complete the project 12 months. If you don’t have that much time, then quit the project. When does a project count as completed? Well, in reality, never. But, I think we have to define success conditions even before we start for indie projects and startups; so we know when to quit when they are not met. A success condition could look like “Make $6000 in 12 months” or “Have 3000 users in 6 months”. It all depends on the project. But, once you set it, it should be set in stone: You don’t change it unless absolutely necessary. I suspect there are few principles that make a solopreneur successful; and knowing when to quit and when to continue is definitely one of them. Marc Louvion is famously known for his success, but he got there after failing so many projects. To my knowledge, the same applies to Nico Jeannen, Pieter Levels, or almost everyone as well. ❗️ Determining when to continue even before you start will definitely help in the long run. A half-aed launch Time-leap again. Around mid August, I “soft launched” my product. By soft launch, I mean lazy marketing. Just tweeting about it, posting it on free directories. Did I get any traffic? Surely I did. Did I get any users? Nope. Only after this time, it hit me: “Either something is wrong with me, or with this product” Marketing might be a much bigger factor for a project’s success after all. Even though I get some traffic, not convincing enough for people to sign up even for a free trial. The product was still perfect in my eyes at the time (well, still is ^(\_),) so the right people are not finding my product, I thought. Then, a question that I should have been asking at the very first place, one that could prevent all these, comes to my mind: “How do even people search for such tools?” If we are to consider this whole journey of me and my so-far-failed product to be an already destined failure, one metric suffices to show why. Search volume: 30. Even if people have such a pain point, they are not looking for email summaries. So, almost no organic traffic coming from Google. But, as a person who did zero marketing on this or any product, who has zero marketing knowledge, who doesn’t have an audience on social media, there is not much I could do. Finally, it was time to give up. Or not… In my eyes, the most important element that makes a founder (solo or not) successful (this, I am not by any means) is to solve problems. ❗️ So, the problem was this: “People are not finding my product by organic search” How do I make sure I get some organic traffic and gets more visibility? Learn digital marketing and SEO as much as I can within very limited time. Thankfully, without spending much time, I came across Neil Patel's YT channel, and as I said many times, it is an absolute gold mine. I learned a lot, especially about the fundamentals, and surely it will be fruitful; but there is no magic trick that could make people visit your website. SEO certainly helps, but only when people are looking for your keywords. However, it is truly a magical solution to get in touch with REAL people that are in your user segments: 👉 Understand your pains, understand their problems, help them to solve them via building products. I did not do this so far, have to admit. But, in case you would like to have a chat about your email usage, and email productivity, just get in touch; I’d be delighted to hear about them. Getting ready for a ProductHunt launch The date was Sept 1. And I unlocked an impossible achievement: Running out of Supabase’s free plan’s Egres limit while having zero users. I was already considering moving out of their Cloud server and managing a Supabase CLI service on my Hetzner VPS for some time; but never ever suspected that I would have to do this quickly. The cheapest plan Supabase offers is $25/month; yet, at that point, I am in between jobs for such a long time, basically broke, and could barely afford that price. One or two months could be okay, but why pay for it if I will eventually move out of their Cloud service? So, instead of paying $25, I spent two days migrating out of Supabase Cloud. Worth my time? Definitely not. But, when you are broke, you gotta do stupid things. This was the first time that I felt lucky to have zero users: I have no idea how I would manage this migration if I had any. I think this is one of the core tenets of an indie hacker: Controlling their own environment. I can’t remember whose quote this is, but I suspect it was Naval: Entrepreneurs have an almost pathological need to control their own fate. They will take any suffering if they can be in charge of their destiny, and not have it in somebody else’s hands. What’s truly scary is, at least in my case, we make people around us suffer at the expense of our attempting to control our own fates. I know this period has been quite hard on my wife as well, as I neglected her quite a bit, but sadly, I know that this will happen again. It is something that I can barely help with. Still, so sorry. After working the last two weeks on a ProductHunt Launch, I finally launched it this Tuesday. Zero ranking, zero new users, but 36 kind people upvoted my product, and many commented and provided invaluable feedback. I couldn't be more grateful for each one of them 🙏. Considering all these, what lies in the future of Summ though? I have no idea, to be honest. On one hand, I have zero users, have no job, no income. So, I need a way to make money asap. On the other hand, the whole idea of it revolves around one core premise (not an assumption) that I am not so willing to share; and I couldn’t have more trust in it. This might not be the best iteration of it, however I certainly believe that email usage is one of the best problem spaces one could work on. 👉 But, one thing is for certain: I need to get in touch with people, and talk with them about this product I built so far. In fact, this is the only item on my agenda. Nothing else will save my brainchild <3. Below are some other insights and notes that I got during my journey; as they do not 100% fit into this story, I think it is more suitable to list them here. I hope you enjoyed reading this. Give Summ a try, it comes with a generous free trial, no credit card required. Some additional notes and insights: Project planning is one of the most underestimated skills for solopreneurs. It saves you enormous time, and helps you to keep your focus up. Building B2C products beats building B2B products. Businesses are very willing to pay big bucks if your product helps them. On the other hand, spending a few hours per user who would pay $5/m probably is not worth your time. It doesn’t matter how brilliant your product is if no one uses it. If you cannot sell a product in a certain category/niche (or do not know how to sell it), it might be a good idea not to start a project in it. Going after new ideas and ventures is quite risky, especially if you don’t know how to market it. On the other hand, an already established category means that there is already demand. Whether this demand is sufficient or not is another issue. As long as there is enough demand for your product to fit in, any category/niche is good. Some might be better, some might be worse. Unless you are going hardcore B2B, you will need people to find your product by means of organic search. Always conduct thorough keyword research as soon as possible.

The Drawing of the Three - Once you look through the veil, nothing is the same again. (I will not promote)
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Tim-SylvesterThis week

The Drawing of the Three - Once you look through the veil, nothing is the same again. (I will not promote)

Originally published Nov 5, 2024 In my last post, I talked about assembling a series of filters to use to view the startup landscape, which led me to a few conclusions about what opportunities I should pursue. What did I see through those filters? What I saw through the moire pattern of those two lists overlaid by one another is what I think will be the third great monetization strategy for the internet, matching the pattern of: web1 => Ad monetization web2 => Subscription monetization web3 => For AI, neither of those work anymore, which demands something new. But what? Well that’s the important part, isn’t it? Should I just up and tell you? Yawn. The climax of a movie is at the climax, if they tell you the crux at the beginning, it’s a lot less fun (usually). The standard bearer for web1 and ads was Google (with countless followers), and essentially every website adopted that model for their first pass at content monetization. Google has been… let’s call it fairly successful… so it’s not a bad way to look at things. How many websites live and die by selling advertising? The standard bearers for web2 and subscriptions were Salesforce (for B2B SaaS) and Netflix (for B2C SaaS), with countless followers, to the extent that SaaS has been the dominant startup monetization thesis for the last 15+ years. It’s more old and tired by now than most American politicians, but how many websites live and die by people entering payment details for a monthly or annual subscription? Evidence proves those models for web1 and web2 worked well enough that countless businesses depend on them, and countless fortunes have been made and lost surfing the waves, or crashing against the shorelines, of ads and subs. But it’s also apparent (to me, at least) that now that AI is the dominant startup thesis, neither ads nor subs are going to prevail in an AI-centered world, and for one simple reason: Those monetization strategies are for humans, and AI bots are not humans. Changing Environments Require Changing Strategies Every so often, there’s a fundamental shift that demands everything in the ecosystem adapt to a new habitation strategy to survive. We’ve seen this repeatedly across Earth’s ecology (for instance, introducing free oxygen to the atmosphere, producing respiration while destroying all the life forms that existed before oxygen permeated the atmosphere), and across human society (for example, how nuclear bombs changed war, and how drones are changing it again, for less violent examples, consider the adoption of computers and the subsequent adoption of smartphones). Now the ecosystem of the internet has changed irrevocably, opening up countless new and interesting niches to occupy. Humans may see an ad and buy something stupid (or, occasionally, not-stupid), but an AI won’t unless its programmed to. And subscriptions are designed for humans to consume content at a human rate, not for an AI that can choke down an entire database of content (whatever it may be) at whatever speed the servers can manage. Changing conditions require changing strategies. It was clear to me that: The introduction of AI bots to the internet ecosystem was, is, and will be massively disruptive for a very long time The internet population of bots already exceeds humans and is growing faster than the human population The two dominant monetization strategies are not relevant to bots That disruption of expectations across the ecosystem demands a third strategy, a new strategy to handle a massive change in an existing system. And that strategy needs to accommodate, support, and monetize the new demands from the vast armies of new participants in the internet ecology. Therefore, a method that converts bots from an expense into a revenue source would become a dominant monetization strategy, and therefore whoever owns that strategy will be a dominant player in the internet ecosystem. Set the realization of semi-practical, semi-useful AI against a backdrop of technology cycles that have, in the distant past (in internet terms) produced ads and subs, and more recently produced enormous investment into fintech and crypto, I started to see a path that felt like it would grow over time to become a new monetization strategy that works in the AI ecosystem. Sun Tzu had a couple drinks, saw a couple things… There’s at least, and possibly only, two things I know about fighting: You cannot fight the tide, and it’s much harder to fight an uphill battle. If my whole thesis on this go-around was to go with the flow, and that trickle of insight was leading me from my overlook along a roaring flow of cash coursing through a valley filled with AI startups, where exactly would it lead me? Most rivers lead to the sea eventually, but they can take winding paths, and sometimes the quickest route from the mountain to the sea isn’t to follow the river, but to understand where the river leads and go there instead. Getting a view from on high can save you a lot of time on your journey. But before I get to where the path has led (or is leading) that will explain the objective I’ve identified, and the deliverables I have to produce to reach it, let’s talk about a few of the steps on the path I’ve been taking that highlight the process I followed. I figure if I explain the steps I’m taking, as I’m taking them, it may be easier for people who haven’t trod this route before to follow me and understand how to carve their own course towards their own objectives. And maybe the real treasure will be the friends we make along the way. (I will not promote)

How a founder built a B2B AI startup to serve with 65+ global brands (including Fortune500 companies) (I will not promote)
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Royal_Rest8409This week

How a founder built a B2B AI startup to serve with 65+ global brands (including Fortune500 companies) (I will not promote)

AI Palette is an AI-driven platform that helps food and beverage companies predict emerging product trends. I had the opportunity recently to sit down with the founder to get his advice on building an AI-first startup, which he'll be going through in this post. (I will not promote) About AI Palette: Co-founders: >!2 (Somsubhra GanChoudhuri, Himanshu Upreti)!!100+!!$12.7M USD!!AI-powered predictive analytics for the CPG (Consumer Packaged Goods) industry!!Signed first paying customer in the first year!!65+ global brands, including Cargill, Diageo, Ajinomoto, Symrise, Mondelez, and L’Oréal, use AI Palette!!Every new product launched has secured a paying client within months!!Expanded into Beauty & Personal Care (BPC), onboarding one of India’s largest BPC companies within weeks!!Launched multiple new product lines in the last two years, creating a unified suite for brand innovation!Identify the pain points in your industry for ideas* When I was working in the flavour and fragrance industry, I noticed a major issue CPG companies faced: launching a product took at least one to two years. For instance, if a company decided today to launch a new juice, it wouldn’t hit the market until 2027. This long timeline made it difficult to stay relevant and on top of trends. Another big problem I noticed was that companies relied heavily on market research to determine what products to launch. While this might work for current consumer preferences, it was highly inefficient since the product wouldn’t actually reach the market for several years. By the time the product launched, the consumer trends had already shifted, making that research outdated. That’s where AI can play a crucial role. Instead of looking at what consumers like today, we realised that companies should use AI to predict what they will want next. This allows businesses to create products that are ahead of the curve. Right now, the failure rate for new product launches is alarmingly high, with 8 out of 10 products failing. By leveraging AI, companies can avoid wasting resources on products that won’t succeed, leading to better, more successful launches. Start by talking to as many industry experts as possible to identify the real problems When we first had the idea for AI Palette, it was just a hunch, a gut feeling—we had no idea whether people would actually pay for it. To validate the idea, we reached out to as many people as we could within the industry. Since our focus area was all about consumer insights, we spoke to professionals in the CPG sector, particularly those in the insights departments of CPG companies. Through these early conversations, we began to see a common pattern emerge and identified the exact problem we wanted to solve. Don’t tell people what you’re building—listen to their frustrations and challenges first. Going into these early customer conversations, our goal was to listen and understand their challenges without telling them what we were trying to build. This is crucial as it ensures that you can gather as much data about the problem to truly understand it and that you aren't biasing their answers by showing your solution. This process helped us in two key ways: First, it validated that there was a real problem in the industry through the number of people who spoke about experiencing the same problem. Second, it allowed us to understand the exact scale and depth of the problem—e.g., how much money companies were spending on consumer research, what kind of tools they were currently using, etc. Narrow down your focus to a small, actionable area to solve initially. Once we were certain that there was a clear problem worth solving, we didn’t try to tackle everything at once. As a small team of two people, we started by focusing on a specific area of the problem—something big enough to matter but small enough for us to handle. Then, we approached customers with a potential solution and asked them for feedback. We learnt that our solution seemed promising, but we wanted to validate it further. If customers are willing to pay you for the solution, it’s a strong validation signal for market demand. One of our early customer interviewees even asked us to deliver the solution, which we did manually at first. We used machine learning models to analyse the data and presented the results in a slide deck. They paid us for the work, which was a critical moment. It meant we had something with real potential, and we had customers willing to pay us before we had even built the full product. This was the key validation that we needed. By the time we were ready to build the product, we had already gathered crucial insights from our early customers. We understood the specific information they wanted and how they wanted the results to be presented. This input was invaluable in shaping the development of our final product. Building & Product Development Start with a simple concept/design to validate with customers before building When we realised the problem and solution, we began by designing the product, but not by jumping straight into coding. Instead, we created wireframes and user interfaces using tools like InVision and Figma. This allowed us to visually represent the product without the need for backend or frontend development at first. The goal was to showcase how the product would look and feel, helping potential customers understand its value before we even started building. We showed these designs to potential customers and asked for feedback. Would they want to buy this product? Would they pay for it? We didn’t dive into actual development until we found a customer willing to pay a significant amount for the solution. This approach helped us ensure we were on the right track and didn’t waste time or resources building something customers didn’t actually want. Deliver your solution using a manual consulting approach before developing an automated product Initially, we solved problems for customers in a more "consulting" manner, delivering insights manually. Recall how I mentioned that when one of our early customer interviewees asked us to deliver the solution, we initially did it manually by using machine learning models to analyse the data and presenting the results to them in a slide deck. This works for the initial stages of validating your solution, as you don't want to invest too much time into building a full-blown MVP before understanding the exact features and functionalities that your users want. However, after confirming that customers were willing to pay for what we provided, we moved forward with actual product development. This shift from a manual service to product development was key to scaling in a sustainable manner, as our building was guided by real-world feedback and insights rather than intuition. Let ongoing customer feedback drive iteration and the product roadmap Once we built the first version of the product, it was basic, solving only one problem. But as we worked closely with customers, they requested additional features and functionalities to make it more useful. As a result, we continued to evolve the product to handle more complex use cases, gradually developing new modules based on customer feedback. Product development is a continuous process. Our early customers pushed us to expand features and modules, from solving just 20% of their problems to tackling 50–60% of their needs. These demands shaped our product roadmap and guided the development of new features, ultimately resulting in a more complete solution. Revenue and user numbers are key metrics for assessing product-market fit. However, critical mass varies across industries Product-market fit (PMF) can often be gauged by looking at the size of your revenue and the number of customers you're serving. Once you've reached a certain critical mass of customers, you can usually tell that you're starting to hit product-market fit. However, this critical mass varies by industry and the type of customers you're targeting. For example, if you're building an app for a broad consumer market, you may need thousands of users. But for enterprise software, product-market fit may be reached with just a few dozen key customers. Compare customer engagement and retention with other available solutions on the market for product-market fit Revenue and the number of customers alone isn't always enough to determine if you're reaching product-market fit. The type of customer and the use case for your product also matter. The level of engagement with your product—how much time users are spending on the platform—is also an important metric to track. The more time they spend, the more likely it is that your product is meeting a crucial need. Another way to evaluate product-market fit is by assessing retention, i.e whether users are returning to your platform and relying on it consistently, as compared to other solutions available. That's another key indication that your solution is gaining traction in the market. Business Model & Monetisation Prioritise scalability Initially, we started with a consulting-type model where we tailor-made specific solutions for each customer use-case we encountered and delivered the CPG insights manually, but we soon realized that this wasn't scalable. The problem with consulting is that you need to do the same work repeatedly for every new project, which requires a large team to handle the workload. That is not how you sustain a high-growth startup. To solve this, we focused on building a product that would address the most common problems faced by our customers. Once built, this product could be sold to thousands of customers without significant overheads, making the business scalable. With this in mind, we decided on a SaaS (Software as a Service) business model. The benefit of SaaS is that once you create the software, you can sell it to many customers without adding extra overhead. This results in a business with higher margins, where the same product can serve many customers simultaneously, making it much more efficient than the consulting model. Adopt a predictable, simplistic business model for efficiency. Look to industry practices for guidance When it came to monetisation, we considered the needs of our CPG customers, who I knew from experience were already accustomed to paying annual subscriptions for sales databases and other software services. We decided to adopt the same model and charge our customers an annual upfront fee. This model worked well for our target market, aligning with industry standards and ensuring stable, recurring revenue. Moreover, our target CPG customers were already used to this business model and didn't have to choose from a huge variety of payment options, making closing sales a straightforward and efficient process. Marketing & Sales Educate the market to position yourself as a thought leader When we started, AI was not widely understood, especially in the CPG industry. We had to create awareness around both AI and its potential value. Our strategy focused on educating potential users and customers about AI, its relevance, and why they should invest in it. This education was crucial to the success of our marketing efforts. To establish credibility, we adopted a thought leadership approach. We wrote blogs on the importance of AI and how it could solve problems for CPG companies. We also participated in events and conferences to demonstrate our expertise in applying AI to the industry. This helped us build our brand and reputation as leaders in the AI space for CPG, and word-of-mouth spread as customers recognized us as the go-to company for AI solutions. It’s tempting for startups to offer products for free in the hopes of gaining early traction with customers, but this approach doesn't work in the long run. Free offerings don’t establish the value of your product, and customers may not take them seriously. You should always charge for pilots, even if the fee is minimal, to ensure that the customer is serious about potentially working with you, and that they are committed and engaged with the product. Pilots/POCs/Demos should aim to give a "flavour" of what you can deliver A paid pilot/POC trial also gives you the opportunity to provide a “flavour” of what your product can deliver, helping to build confidence and trust with the client. It allows customers to experience a detailed preview of what your product can do, which builds anticipation and desire for the full functionality. During this phase, ensure your product is built to give them a taste of the value you can provide, which sets the stage for a broader, more impactful adoption down the line. Fundraising & Financial Management Leverage PR to generate inbound interest from VCs When it comes to fundraising, our approach was fairly traditional—we reached out to VCs and used connections from existing investors to make introductions. However, looking back, one thing that really helped us build momentum during our fundraising process was getting featured in Tech in Asia. This wasn’t planned; it just so happened that Tech in Asia was doing a series on AI startups in Southeast Asia and they reached out to us for an article. During the interview, they asked if we were fundraising, and we mentioned that we were. As a result, several VCs we hadn’t yet contacted reached out to us. This inbound interest was incredibly valuable, and we found it far more effective than our outbound efforts. So, if you can, try to generate some PR attention—it can help create inbound interest from VCs, and that interest is typically much stronger and more promising than any outbound strategies because they've gone out of their way to reach out to you. Be well-prepared and deliberate about fundraising. Keep trying and don't lose heart When pitching to VCs, it’s crucial to be thoroughly prepared, as you typically only get one shot at making an impression. If you mess up, it’s unlikely they’ll give you a second chance. You need to have key metrics at your fingertips, especially if you're running a SaaS company. Be ready to answer questions like: What’s your retention rate? What are your projections for the year? How much will you close? What’s your average contract value? These numbers should be at the top of your mind. Additionally, fundraising should be treated as a structured process, not something you do on the side while juggling other tasks. When you start, create a clear plan: identify 20 VCs to reach out to each week. By planning ahead, you’ll maintain momentum and speed up the process. Fundraising can be exhausting and disheartening, especially when you face multiple rejections. Remember, you just need one investor to say yes to make it all worthwhile. When using funds, prioritise profitability and grow only when necessary. Don't rely on funding to survive. In the past, the common advice for startups was to raise money, burn through it quickly, and use it to boost revenue numbers, even if that meant operating at a loss. The idea was that profitability wasn’t the main focus, and the goal was to show rapid growth for the next funding round. However, times have changed, especially with the shift from “funding summer” to “funding winter.” My advice now is to aim for profitability as soon as possible and grow only when it's truly needed. For example, it’s tempting to hire a large team when you have substantial funds in the bank, but ask yourself: Do you really need 10 new hires, or could you get by with just four? Growing too quickly can lead to unnecessary expenses, so focus on reaching profitability as soon as possible, rather than just inflating your team or burn rate. The key takeaway is to spend your funds wisely and only when absolutely necessary to reach profitability. You want to avoid becoming dependent on future VC investments to keep your company afloat. Instead, prioritize reaching break-even as quickly as you can, so you're not reliant on external funding to survive in the long run. Team-Building & Leadership Look for complementary skill sets in co-founders When choosing a co-founder, it’s important to find someone with a complementary skill set, not just someone you’re close to. For example, I come from a business and commercial background, so I needed someone with technical expertise. That’s when I found my co-founder, Himanshu, who had experience in machine learning and AI. He was a great match because his technical knowledge complemented my business skills, and together we formed a strong team. It might seem natural to choose your best friend as your co-founder, but this can often lead to conflict. Chances are, you and your best friend share similar interests, skills, and backgrounds, which doesn’t bring diversity to the table. If both of you come from the same industry or have the same strengths, you may end up butting heads on how things should be done. Having diverse skill sets helps avoid this and fosters a more collaborative working relationship. Himanshu (left) and Somsubhra (right) co-founded AI Palette in 2018 Define roles clearly to prevent co-founder conflict To avoid conflict, it’s essential that your roles as co-founders are clearly defined from the beginning. If your co-founder and you have distinct responsibilities, there is no room for overlap or disagreement. This ensures that both of you can work without stepping on each other's toes, and there’s mutual respect for each other’s expertise. This is another reason as to why it helps to have a co-founder with a complementary skillset to yours. Not only is having similar industry backgrounds and skillsets not particularly useful when building out your startup, it's also more likely to lead to conflicts since you both have similar subject expertise. On the other hand, if your co-founder is an expert in something that you're not, you're less likely to argue with them about their decisions regarding that aspect of the business and vice versa when it comes to your decisions. Look for employees who are driven by your mission, not salary For early-stage startups, the first hires are crucial. These employees need to be highly motivated and excited about the mission. Since the salary will likely be low and the work demanding, they must be driven by something beyond just the paycheck. The right employees are the swash-buckling pirates and romantics, i.e those who are genuinely passionate about the startup’s vision and want to be part of something impactful beyond material gains. When employees are motivated by the mission, they are more likely to stick around and help take the startup to greater heights. A litmus test for hiring: Would you be excited to work with them on a Sunday? One of the most important rounds in the hiring process is the culture fit round. This is where you assess whether a candidate shares the same values as you and your team. A key question to ask yourself is: "Would I be excited to work with this person on a Sunday?" If there’s any doubt about your answer, it’s likely not a good fit. The idea is that you want employees who align with the company's culture and values and who you would enjoy collaborating with even outside of regular work hours. How we structure the team at AI Palette We have three broad functions in our organization. The first two are the big ones: Technical Team – This is the core of our product and technology. This team is responsible for product development and incorporating customer feedback into improving the technology Commercial Team – This includes sales, marketing, customer service, account managers, and so on, handling everything related to business growth and customer relations. General and Administrative Team – This smaller team supports functions like finance, HR, and administration. As with almost all businesses, we have teams that address the two core tasks of building (technical team) and selling (commercial team), but given the size we're at now, having the administrative team helps smoothen operations. Set broad goals but let your teams decide on execution What I've done is recruit highly skilled people who don't need me to micromanage them on a day-to-day basis. They're experts in their roles, and as Steve Jobs said, when you hire the right person, you don't have to tell them what to do—they understand the purpose and tell you what to do. So, my job as the CEO is to set the broader goals for them, review the plans they have to achieve those goals, and periodically check in on progress. For example, if our broad goal is to meet a certain revenue target, I break it down across teams: For the sales team, I’ll look at how they plan to hit that target—how many customers they need to sell to, how many salespeople they need, and what tactics and strategies they plan to use. For the technical team, I’ll evaluate our product offerings—whether they think we need to build new products to attract more customers, and whether they think it's scalable for the number of customers we plan to serve. This way, the entire organization's tasks are cascaded in alignment with our overarching goals, with me setting the direction and leaving the details of execution to the skilled team members that I hire.

I studied how 7 Founders found their first 100 customers for their businesses. Summarizing it here!
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adriannelestrangeThis week

I studied how 7 Founders found their first 100 customers for their businesses. Summarizing it here!

I am learning marketing, and so I combed through the internet to find specific advice that helped founders reach 100 users and not random Google answers. Here’s what I found: Llama Life by Marie Marie founder of Llama Life, a productivity app ($51.4K+ revenue) got her first 100 users using Snowballing effect. She shared great advice that I want to add here verbatim, “Need to think about what you have that you can leverage based on your current situation. eg..When you have no customers, think about where you can post to get the 1st customer eg Product Hunt. If you do well on PH, say you get #3 product of the day, then you post somewhere else saying ‘I got #3 product of the day’.. to get your next few customers. Maybe that post is on reddit with some learnings that you found. If the reddit post does well, then you might post it on Twitter, saying reddit did well and what learnings you got from that etc. or even if it doesn’t do well you can still post about it.” Another tip she shared is to build related products that get more viral than the product itself. These are small stand-alone sites that would appeal to the same target audience, but by nature, are more shareable. On these sites, you can mention your startup like: ‘brought to you by Llama Life’ and then provide a link to the main website if someone is interested. If one of those gets viral or ranks on Google, you’ll have a passive traffic source. Scraping bee by Pierre Pierre, founder of Scraping Bee, a web scraping tool has now reached $1.5M ARR. Pierre and his cofounder Kevin started with 10 Free Beta Users in 2019, and after 6 months asked them to take a paid subscription if they wanted to continue using the product. That’s how they got their first user within 50 minutes of that email. Then they listed it on dozens of startup directories but their core strategy was writing the best possible content for their target audience — Developers. 3 very successful pieces of content that worked were : A small tutorial on how to scrape single-page application An extensive general guide about web scraping without getting blocked A complete introduction to web scraping with Python They didn’t do content marketing for the sake of content marketing but deep-dived into the value they were providing their customer. One of these got 70K visits, and all this together got them to over 100 users. WePay by Bill Clerico Bill Clerico left his cushy corporate job to build WePay which was then acquired for $400M got his first users by using his app. He got his first users by using his app! The app was for group payments. So he hosted a Poker tournament at his house and collected payments only with his app. Then they hosted a barbecue for fraternity treasurers at San Jose State & helped them do their annual dues collection. Good old word-of-mouth marketing, that however, started with an event where they used what they made! RealWorld by Genevieve Genevieve — Founder and CEO of Realworld stands by the old-school advice of value giving. RealWorld is an app that helps GenZ navigate adulthood. So, before launching their direct-to-consumer platform, they had an educational course that they sold to college career centers and students. They already had a pipeline of adults who turned to Realworld for their adulting challenges. From there, she gained her first 100 followers. Saner dot ai by Austin Austin got 100 users from Reddit for his startup Saner.ai. Reddit hates advertising, and so his tips to market your startup on Reddit is to Write value-driven posts on your niche. Instead of writing posts, find posts where people are looking for solutions DM people facing problems that your SaaS solves. But instead of selling, ask about their problem to see if your product is a good fit Heartfelt posts about why you built it, aren’t gonna cut it To find posts and people, search Reddit with relevant keywords and join all the subreddits A Stock Portfolio Newsletter A financial investor got his first 100 paid newsletter subscribers for his stock portfolio newsletter. His tips : Don’t reinvent the wheel. Work what’s already working. He saw a company making $500M+ from stock picking newsletter, so decided to try that. Find the gaps in “already working” and leverage them. That newsletter did not have portfolios of advisors writing them. That was his USP. He added his own portfolio to his newsletter. Now to 100 users, he partnered with a guy running an investing website and getting good traffic. That guy got a cut of his revenue, in exchange. That one simple step got him to 100 users. Hypefury by Yannick and Samy Yannick and Samy from Hypefury, Twitter and Social Media Automation tool got their first beta testers and users from a paid community. They launched Hypefury there and asked if someone wanted to try it. A couple of people tried it and gave feedback. Samy conducted user interviews and product demos for them, And shared the reviews on Twitter. That alone, along with word-of-mouth marketing on Twitter got them their first 100 users. To conclude: Don’t reinvent the wheel, try what’s working. Find the gaps in what’s working, and leverage that. Instead of thinking about millions of customers, think about the first 10. Then first 100. Leverage what you have. Get the first 10 customers, then talk about this to get the next 100. Use your app. Find ways, events, and opportunities to use your app in front of people. And get them to use it. Write content not only for SEO but also to help people. It won’t work tomorrow, but it will work for years after it picks up. Leverage other sources of traffic by partnering up! Do things that don’t scale. I’m also doing SaaS marketing deep dives over 30 pieces of content. I'm posting here for the first time, so I'm not sure if it will stay or not, sorry if it doesn't. I've helped a SaaS grow from $19K to $100K MRR as a marketer in last 2 years, and now I wanna dive deep. Cheers! (1/30)

I studied how 7 Founders found their first 100 customers for their businesses. Summarizing it here!
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adriannelestrangeThis week

I studied how 7 Founders found their first 100 customers for their businesses. Summarizing it here!

I am learning marketing, and so I combed through the internet to find specific advice that helped founders reach 100 users and not random Google answers. Here’s what I found: Llama Life by Marie Marie founder of Llama Life, a productivity app ($51.4K+ revenue) got her first 100 users using Snowballing effect. She shared great advice that I want to add here verbatim, “Need to think about what you have that you can leverage based on your current situation. eg..When you have no customers, think about where you can post to get the 1st customer eg Product Hunt. If you do well on PH, say you get #3 product of the day, then you post somewhere else saying ‘I got #3 product of the day’.. to get your next few customers. Maybe that post is on reddit with some learnings that you found. If the reddit post does well, then you might post it on Twitter, saying reddit did well and what learnings you got from that etc. or even if it doesn’t do well you can still post about it.” Another tip she shared is to build related products that get more viral than the product itself. These are small stand-alone sites that would appeal to the same target audience, but by nature, are more shareable. On these sites, you can mention your startup like: ‘brought to you by Llama Life’ and then provide a link to the main website if someone is interested. If one of those gets viral or ranks on Google, you’ll have a passive traffic source. Scraping bee by Pierre Pierre, founder of Scraping Bee, a web scraping tool has now reached $1.5M ARR. Pierre and his cofounder Kevin started with 10 Free Beta Users in 2019, and after 6 months asked them to take a paid subscription if they wanted to continue using the product. That’s how they got their first user within 50 minutes of that email. Then they listed it on dozens of startup directories but their core strategy was writing the best possible content for their target audience — Developers. 3 very successful pieces of content that worked were : A small tutorial on how to scrape single-page application An extensive general guide about web scraping without getting blocked A complete introduction to web scraping with Python They didn’t do content marketing for the sake of content marketing but deep-dived into the value they were providing their customer. One of these got 70K visits, and all this together got them to over 100 users. WePay by Bill Clerico Bill Clerico left his cushy corporate job to build WePay which was then acquired for $400M got his first users by using his app. He got his first users by using his app! The app was for group payments. So he hosted a Poker tournament at his house and collected payments only with his app. Then they hosted a barbecue for fraternity treasurers at San Jose State & helped them do their annual dues collection. Good old word-of-mouth marketing, that however, started with an event where they used what they made! RealWorld by Genevieve Genevieve — Founder and CEO of Realworld stands by the old-school advice of value giving. RealWorld is an app that helps GenZ navigate adulthood. So, before launching their direct-to-consumer platform, they had an educational course that they sold to college career centers and students. They already had a pipeline of adults who turned to Realworld for their adulting challenges. From there, she gained her first 100 followers. Saner dot ai by Austin Austin got 100 users from Reddit for his startup Saner.ai. Reddit hates advertising, and so his tips to market your startup on Reddit is to Write value-driven posts on your niche. Instead of writing posts, find posts where people are looking for solutions DM people facing problems that your SaaS solves. But instead of selling, ask about their problem to see if your product is a good fit Heartfelt posts about why you built it, aren’t gonna cut it To find posts and people, search Reddit with relevant keywords and join all the subreddits A Stock Portfolio Newsletter A financial investor got his first 100 paid newsletter subscribers for his stock portfolio newsletter. His tips : Don’t reinvent the wheel. Work what’s already working. He saw a company making $500M+ from stock picking newsletter, so decided to try that. Find the gaps in “already working” and leverage them. That newsletter did not have portfolios of advisors writing them. That was his USP. He added his own portfolio to his newsletter. Now to 100 users, he partnered with a guy running an investing website and getting good traffic. That guy got a cut of his revenue, in exchange. That one simple step got him to 100 users. Hypefury by Yannick and Samy Yannick and Samy from Hypefury, Twitter and Social Media Automation tool got their first beta testers and users from a paid community. They launched Hypefury there and asked if someone wanted to try it. A couple of people tried it and gave feedback. Samy conducted user interviews and product demos for them, And shared the reviews on Twitter. That alone, along with word-of-mouth marketing on Twitter got them their first 100 users. To conclude: Don’t reinvent the wheel, try what’s working. Find the gaps in what’s working, and leverage that. Instead of thinking about millions of customers, think about the first 10. Then first 100. Leverage what you have. Get the first 10 customers, then talk about this to get the next 100. Use your app. Find ways, events, and opportunities to use your app in front of people. And get them to use it. Write content not only for SEO but also to help people. It won’t work tomorrow, but it will work for years after it picks up. Leverage other sources of traffic by partnering up! Do things that don’t scale. I’m also doing SaaS marketing deep dives over 30 pieces of content. I'm posting here for the first time, so I'm not sure if it will stay or not, sorry if it doesn't. I've helped a SaaS grow from $19K to $100K MRR as a marketer in last 2 years, and now I wanna dive deep. Cheers! (1/30)

No revenue for 6 months, then signed $10k MRR in 2 weeks with a new strategy. Here’s what I changed.
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xoyourwifeThis week

No revenue for 6 months, then signed $10k MRR in 2 weeks with a new strategy. Here’s what I changed.

This is my first company so I made A LOT of mistakes when starting out. I'll explain everything I did that worked so you don't have to waste your time either. For context, I built a SaaS tool that helps companies scale their new client outreach 10x (at human quality with AI) so they can secure more sales meetings. Pricing I started out pricing it way too low (1/10 as much as competitors) so that it'd be easier to get customers in the beginning. This is a HUGE mistake and wasted me a bunch of time. First, this low pricing meant that I was unable to pay for the tools I needed to make sure my product could be great. I was forced to use low-quality databases, AI models, sending infrastructure -- you name it. Second, my customers were less invested in the product, and I received less input from them to make the product better. None ended up converting from my free trial because my product sucked, and I couldn't even get good feedback from them. I decided to price my product much higher, which allowed me to use best-in class tools to make my product actually work well. Outreach Approach The only issue is that it's a lot harder to get people to pay $500/month than $50/month. I watched every single video on the internet about cold email for getting B2B clients and built up an outbound MACHINE for sending thousands of emails a day. I tried all the top recommended sales email formats and tricks (intro, painpoint, testimonial, CTA, etc). Nothing. I could send 1k emails and get a few out of office responses and a handful of 'F off' responses. I felt bad and decided I couldn't just spam the entire world and expect to make any progress. I decided I needed to take a step back and learn from people who'd succeeded before in sales. I started manually emailing CEOs/founders that fit my customer profile with personal messages asking for feedback on my product -- not even trying to sell them anything. Suddenly I was getting 4-6 meetings a day and just trying to learn from them (turns out people love helping others). And without even prompting, many of them said 'hey, I actually could use this for my own sales' and asked how they could start trying it out. That week I signed 5 clients between $500-$4k/month (depending how many contacts they want to reach). I then taught my product to do outreach the same way I did that worked (include company signals, make sure the person is a great match with web research, and DONT TALK SALESY). Now, 6 of my first 10 clients (still figuring out who it works for, lol) have converted from the free trial and successfully used it to book sales meetings. I'm definitely still learning, but this one change in my sales approach changed everything for me, so I wanted to share. If anyone has any other tips/advice that changed their business's sales, would love to hear!

Building in the open with Founder University - I will not promote
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Tim-SylvesterThis week

Building in the open with Founder University - I will not promote

Published Oct 30, 2024 I am on my fifth startup. I ran the last one for a decade, that’s a whole story. A hell of a story. But a different story. I’ll tell it to you when I can, but not right now. The one before that was an e-commerce site that did pretty well but I didn’t love it. Before that were two service businesses. The first one I did for the love of the game, the second one was an attempt to make people stop asking me to fix their computer by charging them outrageous prices, which backfired horribly when they were eager to pay. None are relevant except to say I’ve been around the block and have the scars to prove it. When it was time to get back out there, I wanted to use all I’ve learned to do better. Before I talk about what those lessons produced, I’m going to talk about what those lessons were. Cause before effect, after all. One thing I wanted to do better this time was pattern matching - making the startup look the way that the industry and investors “expect” a startup to look. My last startup was an awesome idea with awesome tech (still is, but like I said, another story), but that one didn’t match patterns. It didn’t match investor patterns, industry buying patterns, patterns of existing, immediate, recognized and admitted needs. Because it didn’t “look” right to anyone, everything about it was way harder than necessary. The “make it look right” approach runs the risk of building a cargo cult, imitating the trappings of something but without understanding the essence of that something, but then again, a thing that looks like a knife is going to make a better knife that a thing that looks like a bowling ball, so sometimes just sharing apparent similarities can get you pretty far, even if it doesn’t get you all the way there. Like how mimicking someone’s accent makes it easier for them to understand you. For this one, I wanted to adopt every tool, method, and pattern that I knew “the industry” wanted to see to minimize the friction from development, go-to-market, scaling, adoption, and that would make investment optional (and, therefore, available if desired) instead of necessary (and, therefore, largely unavailable). That required establishing some expectations for successful patterns I could match against. What patterns am I matching to? Here’s a general sketch of my pattern matching thought process: Software first and software only. It’s the easiest industry to start a business in, lowest startup costs, and easiest customer acquisition. I wanted to build software for an element of the industry that’s actively emerging (and therefore has room to grow) and part of an optimistic investor thesis (and therefore has a cohort of people who are intent on injecting capital into the market to help it grow). It needs to fills a niche that is underexplored (low competition) and highly potent (lots of opportunity), while being aligned to recognized and emerging needs within the industry (readily adopted). I wanted it to have evidence supporting the business thesis that proves the demand exists, but demonstrates that the demand is unanswered (as of yet) by sufficient or adequate supply.* I wanted the lowest number of dominoes to line up and tip for everything to work correctly - the more dominoes in the line, the less likely the last one will fall. I wanted to implement modern toolsets for everything, wherever possible. I wanted to obey the maxim, “When there’s a gold rush, don’t mine the gold, sell the picks and shovels.” Whatever I chose would need to produce cash flow almost immediately with minimal development time or go-to-market delays, because the end of ZIRP killed the “trust me bro” investment thesis predominant over the last 15 years. I wanted to match to YC best practices, not because YC can predict what will definitely work, but because they’ve churned through so many startups in the last 15 years that they have a good sense of what will definitely not work. And I wanted to build client-centric, because if my intent is to to produce cash flow immediately, we need to get clients immediately, and if we need to get clients immediately, we need to focus on what clients need right now. Extra credit: What’s the difference between a customer and a client? Note: Competition is awesome! Competition is validating and not scary, because competition proves a market exists. But competition, especially mature competition against an immature startup, makes it harder to break into a space. A first mover advantage isn’t everything, but seeing demand before it’s sufficiently supplied is a great advantage if you’re capital constrained or otherwise unproven. Think about how much money the first guy to sell fidget spinners or Silly Bandz made versus how much money the last guy to order a pallet of each made. Finding demand that exists already but is as of yet insufficiently satisfied is a great place to start. What opportunity spaces are most relevant? The industries and markets I chose to observe were: AI, because if I’m following a theme & pattern for today, it’s AI. Fintech, because cash is king, and fintech puts your hands on cash flow. Crypto/blockchain, because that’s the “new” fintech (or maybe the “old-new” fintech?), and crypto creates powerful incentives and capital formation strategies, along with a lot of flexibility for transaction systems. Tools, particularly unmet demand in tools, that enable these industries. If you wanted to do some brief and simple homework, you could map each of those bullets to several of the numbered list items preceding them. The reasoning was pretty simplistic - AI is what people want to build and invest in now, while fintech and crypto/blockchain are what people were building and investing in for the last major investment thesis. That means that there’s demand in the market for AI and AI-adjacent startups, while there’s a glut of underutilized and highly developed tools within fintech and crypto/blockchain, with a lot of motivated capital behind the adoption. When someone is thinking “I built this thing and not enough people are using it”, and you then build something that uses it creates a great way to find allies. This rationale harnesses technology that is being built and financed now (which means it needs tools and support methods, and a lot of other “picks and shovels”), while leveraging technology that was recently built and financed and is eager for more widespread adoption of the existing toolkits, which makes it suitable for using to build the AI-adjacent tools that are in demand now. It’s like two harmonics producing constructive interference - it makes two waves into one larger wave, which gives me more momentum to surf against. This was a learning process, and I iterated against my general paradigm repeatedly as I learned more. Neither of us have the patience to go through that in excruciating detail, so I’ll cover the highlights in my next post. Extra credit answer: A customer gets a product, a client gets a service. Challenge: Is software a product or a service?

From “Green” to “Smart” – Tom Gorski’s Word of Advice
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From “Green” to “Smart” – Tom Gorski’s Word of Advice

Sharing this interview with entrepreneur Tom Gorski. I think it contains a few nice tips for beginner entrepreneurs. What is the problem with the term “Green?” what are the top 3 mistakes entrepreneurs make that can prevent them from enjoying the sweet taste of success? And what should young entrepreneurs always keep in mind? Continuing our expert interview series, we asked entrepreneur Tom Gorski to share some of his secrets to success with us. Gorski is the CEO and Co-Founder at SaaSGenius.com, and an Inbound Marketer & Growth Hacker at InboundWay.com. His career spans over 12 years of developing and implementing online marketing, SEO and conversion optimization campaigns. He defines his biggest accomplishment to date as “achieving 4500% growth for one of my clients over a three­year period.” logo-saasgenius Q: It’s no secret that the SaaS market is saturated, as new companies are having very hard time acquiring, retaining and monetizing users. In your view – what are the top 3 mistakes SaaS companies make? What are some key differentiators you recognize in a successful product? A: Mistake No. 1: Product-market fit is not good enough There are a number of reasons for this, including the fact that inertia, incumbency and bureaucracy are all working against you. For emerging companies, this means finding a way to be exponentially better with fewer resources. As a result, focus is key. Mistake No. 2: Not Specializing Your Sales Roles When you specialize your sales people, you allow them to focus, which creates greater output form your sales team. Mistake No. 3: You Need a Niche To be able to market and sell well, you need to have a niche. The world is noisy and messy, and you’ll struggle if you don’t have a sharp, direct message. When you try to speak to everyone, no one can hear you. Q: Which innovative trends do you recognize in the high tech world nowadays? A: “Green” was a mega trend of the last decade and while it will continue to be very important, there will be a shift towards “smart” solutions, which are intelligent, connected and have the ability to sense, report, and take the right action. Smart solutions will be everywhere around us from smart clothing, phones, to smart homes and smart cities. Q: What is the most significant advice you can give young entrepreneurs? A: Being very successful means learning from those who have already achieved success. Having a mentor is an amazing blessing to an entrepreneur, but not everyone can find one in person. My advice is to work smarter, not harder. This is the most non-intuitive observation I will probably make. If you want to compete in the arena, hard work isn’t enough. And judging yourself on how hard you work, rather than how smart you work can be fatal. Q: We are flooded with buzzwords lately – VR / AI / Bots… where do you think the software world is heading? A: AI and bots are a very hot topic in 2016 and it’s sometimes hard to distinguish the real potential behind the hype. My point of view is that, like with many things, there’s no revolution but evolution. It’s unrealistic to think that AI can become mainstream in SaaS products without proper AI infrastructure. SaaS delivery will significantly outpace traditional software product delivery, growing nearly five times faster than the traditional software market and will become a significant growth driver for all functional software markets. By 2019, the SaaS software model will account for $1 of every $4 spent on software. Q: Let us in on some of your secrets… where do you look for innovation? For inspiration and revolutionary ideas? A: Ideas for new startups often begin with a real problem that needs to be solved. And they don’t come while you’re sitting around sipping coffee and contemplating life. They tend to reveal themselves while you’re at work on something else. Start with brainstorming with problems that you are personally invested in. Building a business is hard and takes the kind of relentless dedication that comes from personal passion. Perhaps the greatest factor that determines whether or not an entrepreneur will be successful isn’t the business idea itself, but rather the entrepreneur’s willingness to try to turn the idea into reality. Great ideas are abundant, but it’s what we decide to do with them that counts. Original post: http://saasaddict.walkme.com/from-green-to-smart-tom-gorskis-words-of-advice/

I spent 6 months on building a tool, and got 0 zero users. Here is my story.
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I spent 6 months on building a tool, and got 0 zero users. Here is my story.

Edit Thank you all so much for your time reading my story. Your support, feedback, criticism, and skepticism; all helped me a lot, and I couldn't appreciate it enough \^\_\^ TL;DR I spent 6 months on a tool that currently has 0 users. Below is what I learned during my journey, sharing because I believe most mistakes are easily avoidable. Do not overestimate your product and assume it will be an exception to fundamental principles. Principles are there for a reason. Always look for validation before you start. Avoid building products with a low money-to-effort ratio/in very competitive fields. Unless you have the means, you probably won't make it. Pick a problem space, pick your target audience, and talk to them before thinking about a solution. Identify and match their pain points. Only then should you think of a solution. If people are not overly excited or willing to pay in advance for a discounted price, it might be a sign to rethink. Sell one and only one feature at a time. Avoid everything else. If people don't pay for that one core feature, no secondary feature will change their mind. Always spend twice as much time marketing as you do building. You will not get users if they don't know it exists. Define success metrics ("1000 users in 3 months" or "$6000 in the account at the end of 6 months") before you start. If you don't meet them, strongly consider quitting the project. If you can't get enough users to keep going, nothing else matters. VALIDATION, VALIDATION, VALIDATION. Success is not random, but most of our first products will not make a success story. Know when to admit failure, and move on. Even if a product of yours doesn't succeed, what you learned during its journey will turn out to be invaluable for your future. My story So, this is the story of a product, Summ, that I’ve been working on for the last 6 months. As it's the first product I’ve ever built, after watching you all from the sidelines, I have learned a lot, made many mistakes, and did only a few things right. Just sharing what I’ve learned and some insights from my journey so far. I hope that this post will help you avoid the mistakes I made — most of which I consider easily avoidable — while you enjoy reading it, and get to know me a little bit more 🤓. A slow start after many years Summ isn’t the first product I really wanted to build. Lacking enough dev skills to even get started was a huge blocker for so many years. In fact, the first product I would’ve LOVED to build was a smart personal shopping assistant. I had this idea 4 years ago; but with no GPT, no coding skills, no technical co-founder, I didn’t have the means to make it happen. I still do not know if such a tool exists and is good enough. All I wanted was a tool that could make data-based predictions about when to buy stuff (“buy a new toothpaste every three months”) and suggest physical products that I might need or be strongly interested in. AFAIK, Amazon famously still struggles with the second one. Fast-forward a few years, I learned the very basics of HTML, CSS, and Vanilla JS. Still was not there to build a product; but good enough to code my design portfolio from scratch. Yet, I couldn’t imagine myself building a product using Vanilla JS. I really hated it, I really sucked at it. So, back to tutorial hell, and to learn about this framework I just heard about: React.React introduced so many new concepts to me. “Thinking in React” is a phrase we heard a lot, and with quite good reasons. After some time, I was able to build very basic tutorial apps, both in React, and React Native; but I have to say that I really hated coding for mobile. At this point, I was already a fan of productivity apps, and had a concept for a time management assistant app in my design portfolio. So, why not build one? Surely, it must be easy, since every coding tutorial starts with a todo app. ❌ WRONG! Building a basic todo app is easy enough, but building one good enough for a place in the market was a challenge I took and failed. I wasted one month on that until I abandoned the project for good. Even if I continued working on it, as the productivity landscape is overly competitive, I wouldn’t be able to make enough money to cover costs, assuming I make any. Since I was (and still am) in between jobs, I decided to abandon the project. 👉 What I learned: Do not start projects with a low ratio of money to effort and time. Example: Even if I get 500 monthly users, 200 of which are paid users (unrealistically high number), assuming an average subscription fee of $5/m (such apps are quite cheap, mostly due to the high competition), it would make me around $1000 minus any occurring costs. Any founder with a product that has 500 active users should make more. Even if it was relatively successful, due to the high competition, I wouldn’t make any meaningful money. PS: I use Todoist today. Due to local pricing, I pay less than $2/m. There is no way I could beat this competitive pricing, let alone the app itself. But, somehow, with a project that wasn’t even functional — let alone being an MVP — I made my first Wi-Fi money: Someone decided that the domain I preemptively purchased is worth something. By this point, I had already abandoned the project, certainly wasn’t going to renew the domain, was looking for a FT job, and a new project that I could work on. And out of nowhere, someone hands me some free money — who am I not to take it? Of course, I took it. The domain is still unused, no idea why 🤔. Ngl, I still hate the fact that my first Wi-Fi money came from this. A new idea worth pursuing? Fast-forward some weeks now. Around March, I got this crazy idea of building an email productivity tool. We all use emails, yet we all hate them. So, this must be fixed. Everyone uses emails, in fact everyone HAS TO use emails. So, I just needed to build a tool and wait for people to come. This was all, really. After all, the problem space is huge, there is enough room for another product, everyone uses emails, no need for any further validation, right? ❌ WRONG ONCE AGAIN! We all hear from the greatest in the startup landscape that we must validate our ideas with real people, yet at least some of us (guilty here 🥸) think that our product will be hugely successful and prove them to be an exception. Few might, but most are not. I certainly wasn't. 👉 Lesson learned: Always validate your ideas with real people. Ask them how much they’d pay for such a tool (not if they would). Much better if they are willing to pay upfront for a discount, etc. But even this comes later, keep reading. I think the difference between “How much” and “If” is huge for two reasons: (1) By asking them for “How much”, you force them to think in a more realistic setting. (2) You will have a more realistic idea on your profit margins. Based on my competitive analysis, I already had a solution in my mind to improve our email usage standards and email productivity (huge mistake), but I did my best to learn about their problems regarding those without pushing the idea too hard. The idea is this: Generate concise email summaries with suggested actions, combine them into one email, and send it at their preferred times. Save as much as time the AI you end up with allows. After all, everyone loves to save time. So, what kind of validation did I seek for? Talked with only a few people around me about this crazy, internet-breaking idea. The responses I got were, now I see, mediocre; no one got excited about it, just said things along the lines of “Cool idea, OK”. So, any reasonable person in this situation would think “Okay, not might not be working”, right? Well, I did not. I assumed that they were the wrong audience for this product, and there was this magical land of user segments waiting eagerly for my product, yet unknowingly. To this day, I still have not reached this magical place. Perhaps, it didn’t exist in the first place. If I cannot find it, whether it exists or not doesn’t matter. I am certainly searching for it. 👉 What I should have done: Once I decide on a problem space (time management, email productivity, etc.), I should decide on my potential user segments, people who I plan to sell my product to. Then I should go talk to those people, ask them about their pains, then get to the problem-solving/ideation phase only later. ❗️ VALIDATION COMES FROM THE REALITY OUTSIDE. What validation looks like might change from product to product; but what invalidation looks like is more or less the same for every product. Nico Jeannen told me yesterday “validation = money in the account” on Twitter. This is the ultimate form of validation your product could get. If your product doesn’t make any money, then something is invalidated by reality: Your product, you, your idea, who knows? So, at this point, I knew a little bit of Python from spending some time in tutorial hell a few years ago, some HTML/CSS/JS, barely enough React to build a working app. React could work for this project, but I needed easy-to-implement server interactivity. Luckily, around this time, I got to know about this new gen of indie hackers, and learned (but didn’t truly understand) about their approach to indie hacking, and this library called Nextjs. How good Next.js still blows my mind. So, I was back to tutorial hell once again. But, this time, with a promise to myself: This is the last time I would visit tutorial hell. Time to start building this "ground-breaking idea" Learning the fundamentals of Next.js was easier than learning of React unsurprisingly. Yet, the first time I managed to run server actions on Next.js was one of the rarest moments that completely blew my mind. To this day, I reject the idea that it is something else than pure magic under its hood. Did I absolutely need Nextjs for this project though? I do not think so. Did it save me lots of time? Absolutely. Furthermore, learning Nextjs will certainly be quite helpful for other projects that I will be tackling in the future. Already got a few ideas that might be worth pursuing in the head in case I decide to abandon Summ in the future. Fast-forward few weeks again: So, at this stage, I had a barely working MVP-like product. Since the very beginning, I spent every free hour (and more) on this project as speed is essential. But, I am not so sure it was worth it to overwork in retrospect. Yet, I know I couldn’t help myself. Everything is going kinda smooth, so what’s the worst thing that could ever happen? Well, both Apple and Google announced their AIs (Apple Intelligence and Google Gemini, respectively) will have email summarization features for their products. Summarizing singular emails is no big deal, after all there were already so many similar products in the market. I still think that what truly matters is a frictionless user experience, and this is why I built this product in a certain way: You spend less than a few minutes setting up your account, and you get to enjoy your email summaries, without ever visiting its website again. This is still a very cool concept I really like a lot. So, at this point: I had no other idea that could be pursued, already spent too much time on this project. Do I quit or not? This was the question. Of course not. I just have to launch this product as quickly as possible. So, I did something right, a quite rare occurrence I might say: Re-planned my product, dropped everything secondary to the core feature immediately (save time on reading emails), tried launching it asap. 👉 Insight: Sell only one core feature at one time. Drop anything secondary to this core feature. Well, my primary occupation is product design. So one would expect that a product I build must have stellar design. I considered any considerable time spent on design at this stage would be simply wasted. I still think this is both true and wrong: True, because if your product’s core benefits suck, no one will care about your design. False, because if your design looks amateurish, no one will trust you and your product. So, I always targeted an average level design with it and the way this tool works made it quite easy as I had to design only 2 primary pages: Landing page and user portal (which has only settings and analytics pages). However, even though I knew spending time on design was not worth much of my time, I got a bit “greedy”: In fact, I redesigned those pages three times, and still ended up with a so-so design that I am not proud of. 👉 What I would do differently: Unless absolutely necessary, only one iteration per stage as long as it works. This, in my mind, applies to everything. If your product’s A feature works, then no need to rewrite it from scratch for any reason, or even refactor it. When your product becomes a success, and you absolutely need that part of your codebase to be written, do so, but only then. Ready to launch, now is th etime for some marketing, right? By July 26, I already had a “launchable” product that barely works (I marked this date on a Notion docs, this is how I know). Yet, I had spent almost no time on marketing, sales, whatever. After all, “You build and they will come”. Did I know that I needed marketing? Of course I did, but knowingly didn’t. Why, you might ask. Well, from my perspective, it had to be a dev-heavy product; meaning that you spend most of your time on developing it, mostly coding skills. But, this is simply wrong. As a rule of thumb, as noted by one of the greatests, Marc Louvion, you should spend at least twice of the building time on marketing. ❗️ Time spent on building \* 2 people don’t know your product > they don’t use your product > you don’t get users > you don’t make money Easy as that. Following the same reasoning, a slightly different approach to planning a project is possible. Determine an approximate time to complete the project with a high level project plan. Let’s say 6 months. By the reasoning above, 2 months should go into building, and 4 into marketing. If you need 4 months for building instead of 2, then you need 8 months of marketing, which makes the time to complete the project 12 months. If you don’t have that much time, then quit the project. When does a project count as completed? Well, in reality, never. But, I think we have to define success conditions even before we start for indie projects and startups; so we know when to quit when they are not met. A success condition could look like “Make $6000 in 12 months” or “Have 3000 users in 6 months”. It all depends on the project. But, once you set it, it should be set in stone: You don’t change it unless absolutely necessary. I suspect there are few principles that make a solopreneur successful; and knowing when to quit and when to continue is definitely one of them. Marc Louvion is famously known for his success, but he got there after failing so many projects. To my knowledge, the same applies to Nico Jeannen, Pieter Levels, or almost everyone as well. ❗️ Determining when to continue even before you start will definitely help in the long run. A half-aed launch Time-leap again. Around mid August, I “soft launched” my product. By soft launch, I mean lazy marketing. Just tweeting about it, posting it on free directories. Did I get any traffic? Surely I did. Did I get any users? Nope. Only after this time, it hit me: “Either something is wrong with me, or with this product” Marketing might be a much bigger factor for a project’s success after all. Even though I get some traffic, not convincing enough for people to sign up even for a free trial. The product was still perfect in my eyes at the time (well, still is ^(\_),) so the right people are not finding my product, I thought. Then, a question that I should have been asking at the very first place, one that could prevent all these, comes to my mind: “How do even people search for such tools?” If we are to consider this whole journey of me and my so-far-failed product to be an already destined failure, one metric suffices to show why. Search volume: 30. Even if people have such a pain point, they are not looking for email summaries. So, almost no organic traffic coming from Google. But, as a person who did zero marketing on this or any product, who has zero marketing knowledge, who doesn’t have an audience on social media, there is not much I could do. Finally, it was time to give up. Or not… In my eyes, the most important element that makes a founder (solo or not) successful (this, I am not by any means) is to solve problems. ❗️ So, the problem was this: “People are not finding my product by organic search” How do I make sure I get some organic traffic and gets more visibility? Learn digital marketing and SEO as much as I can within very limited time. Thankfully, without spending much time, I came across Neil Patel's YT channel, and as I said many times, it is an absolute gold mine. I learned a lot, especially about the fundamentals, and surely it will be fruitful; but there is no magic trick that could make people visit your website. SEO certainly helps, but only when people are looking for your keywords. However, it is truly a magical solution to get in touch with REAL people that are in your user segments: 👉 Understand your pains, understand their problems, help them to solve them via building products. I did not do this so far, have to admit. But, in case you would like to have a chat about your email usage, and email productivity, just get in touch; I’d be delighted to hear about them. Getting ready for a ProductHunt launch The date was Sept 1. And I unlocked an impossible achievement: Running out of Supabase’s free plan’s Egres limit while having zero users. I was already considering moving out of their Cloud server and managing a Supabase CLI service on my Hetzner VPS for some time; but never ever suspected that I would have to do this quickly. The cheapest plan Supabase offers is $25/month; yet, at that point, I am in between jobs for such a long time, basically broke, and could barely afford that price. One or two months could be okay, but why pay for it if I will eventually move out of their Cloud service? So, instead of paying $25, I spent two days migrating out of Supabase Cloud. Worth my time? Definitely not. But, when you are broke, you gotta do stupid things. This was the first time that I felt lucky to have zero users: I have no idea how I would manage this migration if I had any. I think this is one of the core tenets of an indie hacker: Controlling their own environment. I can’t remember whose quote this is, but I suspect it was Naval: Entrepreneurs have an almost pathological need to control their own fate. They will take any suffering if they can be in charge of their destiny, and not have it in somebody else’s hands. What’s truly scary is, at least in my case, we make people around us suffer at the expense of our attempting to control our own fates. I know this period has been quite hard on my wife as well, as I neglected her quite a bit, but sadly, I know that this will happen again. It is something that I can barely help with. Still, so sorry. After working the last two weeks on a ProductHunt Launch, I finally launched it this Tuesday. Zero ranking, zero new users, but 36 kind people upvoted my product, and many commented and provided invaluable feedback. I couldn't be more grateful for each one of them 🙏. Considering all these, what lies in the future of Summ though? I have no idea, to be honest. On one hand, I have zero users, have no job, no income. So, I need a way to make money asap. On the other hand, the whole idea of it revolves around one core premise (not an assumption) that I am not so willing to share; and I couldn’t have more trust in it. This might not be the best iteration of it, however I certainly believe that email usage is one of the best problem spaces one could work on. 👉 But, one thing is for certain: I need to get in touch with people, and talk with them about this product I built so far. In fact, this is the only item on my agenda. Nothing else will save my brainchild <3. Below are some other insights and notes that I got during my journey; as they do not 100% fit into this story, I think it is more suitable to list them here. I hope you enjoyed reading this. Give Summ a try, it comes with a generous free trial, no credit card required. Some additional notes and insights: Project planning is one of the most underestimated skills for solopreneurs. It saves you enormous time, and helps you to keep your focus up. Building B2C products beats building B2B products. Businesses are very willing to pay big bucks if your product helps them. On the other hand, spending a few hours per user who would pay $5/m probably is not worth your time. It doesn’t matter how brilliant your product is if no one uses it. If you cannot sell a product in a certain category/niche (or do not know how to sell it), it might be a good idea not to start a project in it. Going after new ideas and ventures is quite risky, especially if you don’t know how to market it. On the other hand, an already established category means that there is already demand. Whether this demand is sufficient or not is another issue. As long as there is enough demand for your product to fit in, any category/niche is good. Some might be better, some might be worse. Unless you are going hardcore B2B, you will need people to find your product by means of organic search. Always conduct thorough keyword research as soon as possible.

Lessons from 139 YC AI startups (S23)
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Lessons from 139 YC AI startups (S23)

YC's Demo Day was last week, and with it comes another deluge of AI companies. A record-breaking 139 startups were in some way related to AI or ML - up from 112 in the last batch. Here are 5 of my biggest takeaways: AI is (still) eating the world. It's remarkable how diverse the industries are - over two dozen verticals were represented, from materials science to social media to security. However, the top four categories were: AI Ops: Tooling and platforms to help companies deploy working AI models. We'll discuss more below, but AI Ops has become a huge category, primarily focused on LLMs and taming them for production use cases. Developer Tools: Apps, plugins, and SDKs making it easier to write code. There were plenty of examples of integrating third-party data, auto-generating code/tests, and working with agents/chatbots to build and debug code. Healthcare + Biotech: It seems like healthcare has a lot of room for automation, with companies working on note-taking, billing, training, and prescribing. And on the biotech side, there are some seriously cool companies building autonomous surgery robots and at-home cancer detection. Finance + Payments: Startups targeting banks, fintechs, and compliance departments. This was a wide range of companies, from automated collections to AI due diligence to "Copilot for bankers." Those four areas covered over half of the startups. The first two make sense: YC has always filtered for technical founders, and many are using AI to do what they know - improve the software developer workflow. But it's interesting to see healthcare and finance not far behind. Previously, I wrote: Large enterprises, healthcare, and government are not going to send sensitive data to OpenAI. This leaves a gap for startups to build on-premise, compliant \[LLMs\] for these verticals. And we're now seeing exactly that - LLMs focused on healthcare and finance and AI Ops companies targeting on-prem use cases. It also helps that one of the major selling points of generative AI right now is cost-cutting - an enticing use case for healthcare and finance. Copilots are king. In the last batch, a lot of startups positioned themselves as "ChatGPT for X," with a consumer focus. It seems the current trend, though, is "Copilot for X" - B2B AI assistants to help you do everything from KYC checks to corporate event planning to chip design to negotiate contracts. Nearly two dozen companies were working on some sort of artificial companion for businesses - and a couple for consumers. It's more evidence for the argument that AI will not outright replace workers - instead, existing workers will collaborate with AI to be more productive. And as AI becomes more mainstream, this trend of making specialized tools for specific industries or tasks will only grow. That being said - a Bing-style AI that lives in a sidebar and is only accessible via chat probably isn't the most useful form factor for AI. But until OpenAI, Microsoft, and Google change their approach (or until another company steps up), we'll probably see many more Copilots. AI Ops is becoming a key sector. "AI Ops" has been a term for only a few years. "LLM Ops" has existed for barely a year. And yet, so many companies are focused on training, fine-tuning, deploying, hosting, and post-processing LLMs it's quickly becoming a critical piece of the AI space. It's a vast industry that's sprung up seemingly overnight, and it was pretty interesting to see some of the problems being solved at the bleeding edge. For example: Adding context to language models with as few as ten samples. Pausing and moving training runs in real-time. Managing training data ownership and permissions. Faster vector databases. Fine-tuning models with synthetic data. But as much ~~hype~~ enthusiasm and opportunity as there might be, the size of the AI Ops space also shows how much work is needed to really productionalize LLMs and other models. There are still many open questions about reliability, privacy, observability, usability, and safety when it comes to using LLMs in the wild. Who owns the model? Does it matter? Nine months ago, anyone building an LLM company was doing one of three things: Training their own model from scratch. Fine-tuning a version of GPT-3. Building a wrapper around ChatGPT. Thanks to Meta, the open-source community, and the legions of competitors trying to catch up to OpenAI, there are now dozens of ways to integrate LLMs. However, I found it interesting how few B2B companies mentioned whether or not they trained their own model. If I had to guess, I'd say many are using ChatGPT or a fine-tuned version of Llama 2. But it raises an interesting question - if the AI provides value, does it matter if it's "just" ChatGPT behind the scenes? And once ChatGPT becomes fine-tuneable, when (if ever) will startups decide to ditch OpenAI and use their own model instead? "AI" isn't a silver bullet. At the end of the day, perhaps the biggest lesson is that "AI" isn't a magical cure-all - you still need to build a defensible company. At the beginning of the post-ChatGPT hype wave, it seemed like you just had to say "we're adding AI" to raise your next round or boost your stock price. But competition is extremely fierce. Even within this batch, there were multiple companies with nearly identical pitches, including: Solving customer support tickets. Negotiating sales contracts. Writing drafts of legal documents. Building no-code LLM workflows. On-prem LLM deployment. Automating trust and safety moderation. As it turns out, AI can be a competitive advantage, but it can't make up for a bad business. The most interesting (and likely valuable) companies are the ones that take boring industries and find non-obvious use cases for AI. In those cases, the key is having a team that can effectively distribute a product to users, with or without AI. Where we’re headed I'll be honest - 139 companies is a lot. In reviewing them all, there were points where it just felt completely overwhelming. But after taking a step back, seeing them all together paints an incredibly vivid picture of the current AI landscape: one that is diverse, rapidly evolving, and increasingly integrated into professional and personal tasks. These startups aren't just building AI for the sake of technology or academic research, but are trying to address real-world problems. Technology is always a double-edged sword - and some of the startups felt a little too dystopian for my taste - but I'm still hopeful about AI's ability to improve productivity and the human experience.

Finally Launched My First App Without Any Coding Experience
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Finally Launched My First App Without Any Coding Experience

About Myself I am a structural engineer that are taught to design buildings in the day and I have been dreaming forever to build a SaaS business to get out of the rat race. However, as a structural engineer, coding is definitely not something I am capable of doing (I have some simple knowledge, but its no way close to building an app) The Journey As I've mentioned, I always wanted to build a SaaS business because in my mind the business model is most attractive to me, where you only need to build once and can sell to millions. So I started off searching and exploring on the internet and my first ever "SaaS" was from Wordpress. I am buying plugin from other user and then pluggin into my own Wordpress website. It was a project management tool SaaS. I was so excited about the website and can't even sleep well at night because I'm just so hype about it. But, the reality is because this is my first ever business, I totally didn't realise about the importance of UI UX or my business differentiation, thinking that everyone will be as excited as I am. Then, I went deeper and deeper into the journey (I can write more about this in another post if anyone is interested) and finally landed on Flutterflow to create my first ever app. No Code Journey Thanks to no code builder, I never thought that a non-coder like me can ever create an app and got accepted by the App Store/Play Store. Since that I am using a low-code builder, for any specific requirement that I need that are not covered natively, I will just talk to ChatGPT and boom I pretty much got most of the answer I needed. About The App As someone that always try to keep track of my expenses, I never able to find an app that are simple and interesting enough for me to continue on the journey. I realise that I could have incorporate AI into this journey and hence there go, I created an AI Money Tracker. Let me introduce Rolly: AI Money Tracker - a new AI expense tracker where you can easily record your transactions just by chatting with our bot Rolly and it will automatically record and categorise the transaction into the most suitable category (you can also create any of your own category and it will also take care of it in consideration). I am not sharing the app link here to avoid getting ban, but feel free to search up Rolly: AI Money Tracker on either App Store on Play Store. My Learnings As someone that can't code and never imagine that I could create a production app by myself and publish it on to the App Store and Play Store. Since I am not making any money yet and just at the beginning of my entrepreneur journey, I can't give any substantial advice, all I can say is just my own learnings and feelings. My advice is if you have a dream of building a business, just go for it, don't worry about all the problems that you can think of to convince yourself not making the start at all. From my point of view, as long as you're not giving up everything (eg, putting yourself in huge debt etc), why don't just go for it and you've got nothing much to lose. You'll only lose if you never even get started. And also, I believe that creating an app is always the easiest step out of the entreprenuership journey, marketing and distribution is the key to success. Even though you've spent days and nights on it and it might mean everything to you, the truth is people don't really cares and you'll need to market for it. I am still in journey to learn how to do marketing, content, building a business and everything. I think this is just a very beginning of my journey and hopefully there's more interesting one to share further down the road.

I spent 6 months on building a tool, and got 0 zero users. Here is my story.
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I spent 6 months on building a tool, and got 0 zero users. Here is my story.

Edit Thank you all so much for your time reading my story. Your support, feedback, criticism, and skepticism; all helped me a lot, and I couldn't appreciate it enough \^\_\^ TL;DR I spent 6 months on a tool that currently has 0 users. Below is what I learned during my journey, sharing because I believe most mistakes are easily avoidable. Do not overestimate your product and assume it will be an exception to fundamental principles. Principles are there for a reason. Always look for validation before you start. Avoid building products with a low money-to-effort ratio/in very competitive fields. Unless you have the means, you probably won't make it. Pick a problem space, pick your target audience, and talk to them before thinking about a solution. Identify and match their pain points. Only then should you think of a solution. If people are not overly excited or willing to pay in advance for a discounted price, it might be a sign to rethink. Sell one and only one feature at a time. Avoid everything else. If people don't pay for that one core feature, no secondary feature will change their mind. Always spend twice as much time marketing as you do building. You will not get users if they don't know it exists. Define success metrics ("1000 users in 3 months" or "$6000 in the account at the end of 6 months") before you start. If you don't meet them, strongly consider quitting the project. If you can't get enough users to keep going, nothing else matters. VALIDATION, VALIDATION, VALIDATION. Success is not random, but most of our first products will not make a success story. Know when to admit failure, and move on. Even if a product of yours doesn't succeed, what you learned during its journey will turn out to be invaluable for your future. My story So, this is the story of a product, Summ, that I’ve been working on for the last 6 months. As it's the first product I’ve ever built, after watching you all from the sidelines, I have learned a lot, made many mistakes, and did only a few things right. Just sharing what I’ve learned and some insights from my journey so far. I hope that this post will help you avoid the mistakes I made — most of which I consider easily avoidable — while you enjoy reading it, and get to know me a little bit more 🤓. A slow start after many years Summ isn’t the first product I really wanted to build. Lacking enough dev skills to even get started was a huge blocker for so many years. In fact, the first product I would’ve LOVED to build was a smart personal shopping assistant. I had this idea 4 years ago; but with no GPT, no coding skills, no technical co-founder, I didn’t have the means to make it happen. I still do not know if such a tool exists and is good enough. All I wanted was a tool that could make data-based predictions about when to buy stuff (“buy a new toothpaste every three months”) and suggest physical products that I might need or be strongly interested in. AFAIK, Amazon famously still struggles with the second one. Fast-forward a few years, I learned the very basics of HTML, CSS, and Vanilla JS. Still was not there to build a product; but good enough to code my design portfolio from scratch. Yet, I couldn’t imagine myself building a product using Vanilla JS. I really hated it, I really sucked at it. So, back to tutorial hell, and to learn about this framework I just heard about: React.React introduced so many new concepts to me. “Thinking in React” is a phrase we heard a lot, and with quite good reasons. After some time, I was able to build very basic tutorial apps, both in React, and React Native; but I have to say that I really hated coding for mobile. At this point, I was already a fan of productivity apps, and had a concept for a time management assistant app in my design portfolio. So, why not build one? Surely, it must be easy, since every coding tutorial starts with a todo app. ❌ WRONG! Building a basic todo app is easy enough, but building one good enough for a place in the market was a challenge I took and failed. I wasted one month on that until I abandoned the project for good. Even if I continued working on it, as the productivity landscape is overly competitive, I wouldn’t be able to make enough money to cover costs, assuming I make any. Since I was (and still am) in between jobs, I decided to abandon the project. 👉 What I learned: Do not start projects with a low ratio of money to effort and time. Example: Even if I get 500 monthly users, 200 of which are paid users (unrealistically high number), assuming an average subscription fee of $5/m (such apps are quite cheap, mostly due to the high competition), it would make me around $1000 minus any occurring costs. Any founder with a product that has 500 active users should make more. Even if it was relatively successful, due to the high competition, I wouldn’t make any meaningful money. PS: I use Todoist today. Due to local pricing, I pay less than $2/m. There is no way I could beat this competitive pricing, let alone the app itself. But, somehow, with a project that wasn’t even functional — let alone being an MVP — I made my first Wi-Fi money: Someone decided that the domain I preemptively purchased is worth something. By this point, I had already abandoned the project, certainly wasn’t going to renew the domain, was looking for a FT job, and a new project that I could work on. And out of nowhere, someone hands me some free money — who am I not to take it? Of course, I took it. The domain is still unused, no idea why 🤔. Ngl, I still hate the fact that my first Wi-Fi money came from this. A new idea worth pursuing? Fast-forward some weeks now. Around March, I got this crazy idea of building an email productivity tool. We all use emails, yet we all hate them. So, this must be fixed. Everyone uses emails, in fact everyone HAS TO use emails. So, I just needed to build a tool and wait for people to come. This was all, really. After all, the problem space is huge, there is enough room for another product, everyone uses emails, no need for any further validation, right? ❌ WRONG ONCE AGAIN! We all hear from the greatest in the startup landscape that we must validate our ideas with real people, yet at least some of us (guilty here 🥸) think that our product will be hugely successful and prove them to be an exception. Few might, but most are not. I certainly wasn't. 👉 Lesson learned: Always validate your ideas with real people. Ask them how much they’d pay for such a tool (not if they would). Much better if they are willing to pay upfront for a discount, etc. But even this comes later, keep reading. I think the difference between “How much” and “If” is huge for two reasons: (1) By asking them for “How much”, you force them to think in a more realistic setting. (2) You will have a more realistic idea on your profit margins. Based on my competitive analysis, I already had a solution in my mind to improve our email usage standards and email productivity (huge mistake), but I did my best to learn about their problems regarding those without pushing the idea too hard. The idea is this: Generate concise email summaries with suggested actions, combine them into one email, and send it at their preferred times. Save as much as time the AI you end up with allows. After all, everyone loves to save time. So, what kind of validation did I seek for? Talked with only a few people around me about this crazy, internet-breaking idea. The responses I got were, now I see, mediocre; no one got excited about it, just said things along the lines of “Cool idea, OK”. So, any reasonable person in this situation would think “Okay, not might not be working”, right? Well, I did not. I assumed that they were the wrong audience for this product, and there was this magical land of user segments waiting eagerly for my product, yet unknowingly. To this day, I still have not reached this magical place. Perhaps, it didn’t exist in the first place. If I cannot find it, whether it exists or not doesn’t matter. I am certainly searching for it. 👉 What I should have done: Once I decide on a problem space (time management, email productivity, etc.), I should decide on my potential user segments, people who I plan to sell my product to. Then I should go talk to those people, ask them about their pains, then get to the problem-solving/ideation phase only later. ❗️ VALIDATION COMES FROM THE REALITY OUTSIDE. What validation looks like might change from product to product; but what invalidation looks like is more or less the same for every product. Nico Jeannen told me yesterday “validation = money in the account” on Twitter. This is the ultimate form of validation your product could get. If your product doesn’t make any money, then something is invalidated by reality: Your product, you, your idea, who knows? So, at this point, I knew a little bit of Python from spending some time in tutorial hell a few years ago, some HTML/CSS/JS, barely enough React to build a working app. React could work for this project, but I needed easy-to-implement server interactivity. Luckily, around this time, I got to know about this new gen of indie hackers, and learned (but didn’t truly understand) about their approach to indie hacking, and this library called Nextjs. How good Next.js still blows my mind. So, I was back to tutorial hell once again. But, this time, with a promise to myself: This is the last time I would visit tutorial hell. Time to start building this "ground-breaking idea" Learning the fundamentals of Next.js was easier than learning of React unsurprisingly. Yet, the first time I managed to run server actions on Next.js was one of the rarest moments that completely blew my mind. To this day, I reject the idea that it is something else than pure magic under its hood. Did I absolutely need Nextjs for this project though? I do not think so. Did it save me lots of time? Absolutely. Furthermore, learning Nextjs will certainly be quite helpful for other projects that I will be tackling in the future. Already got a few ideas that might be worth pursuing in the head in case I decide to abandon Summ in the future. Fast-forward few weeks again: So, at this stage, I had a barely working MVP-like product. Since the very beginning, I spent every free hour (and more) on this project as speed is essential. But, I am not so sure it was worth it to overwork in retrospect. Yet, I know I couldn’t help myself. Everything is going kinda smooth, so what’s the worst thing that could ever happen? Well, both Apple and Google announced their AIs (Apple Intelligence and Google Gemini, respectively) will have email summarization features for their products. Summarizing singular emails is no big deal, after all there were already so many similar products in the market. I still think that what truly matters is a frictionless user experience, and this is why I built this product in a certain way: You spend less than a few minutes setting up your account, and you get to enjoy your email summaries, without ever visiting its website again. This is still a very cool concept I really like a lot. So, at this point: I had no other idea that could be pursued, already spent too much time on this project. Do I quit or not? This was the question. Of course not. I just have to launch this product as quickly as possible. So, I did something right, a quite rare occurrence I might say: Re-planned my product, dropped everything secondary to the core feature immediately (save time on reading emails), tried launching it asap. 👉 Insight: Sell only one core feature at one time. Drop anything secondary to this core feature. Well, my primary occupation is product design. So one would expect that a product I build must have stellar design. I considered any considerable time spent on design at this stage would be simply wasted. I still think this is both true and wrong: True, because if your product’s core benefits suck, no one will care about your design. False, because if your design looks amateurish, no one will trust you and your product. So, I always targeted an average level design with it and the way this tool works made it quite easy as I had to design only 2 primary pages: Landing page and user portal (which has only settings and analytics pages). However, even though I knew spending time on design was not worth much of my time, I got a bit “greedy”: In fact, I redesigned those pages three times, and still ended up with a so-so design that I am not proud of. 👉 What I would do differently: Unless absolutely necessary, only one iteration per stage as long as it works. This, in my mind, applies to everything. If your product’s A feature works, then no need to rewrite it from scratch for any reason, or even refactor it. When your product becomes a success, and you absolutely need that part of your codebase to be written, do so, but only then. Ready to launch, now is th etime for some marketing, right? By July 26, I already had a “launchable” product that barely works (I marked this date on a Notion docs, this is how I know). Yet, I had spent almost no time on marketing, sales, whatever. After all, “You build and they will come”. Did I know that I needed marketing? Of course I did, but knowingly didn’t. Why, you might ask. Well, from my perspective, it had to be a dev-heavy product; meaning that you spend most of your time on developing it, mostly coding skills. But, this is simply wrong. As a rule of thumb, as noted by one of the greatests, Marc Louvion, you should spend at least twice of the building time on marketing. ❗️ Time spent on building \* 2 people don’t know your product > they don’t use your product > you don’t get users > you don’t make money Easy as that. Following the same reasoning, a slightly different approach to planning a project is possible. Determine an approximate time to complete the project with a high level project plan. Let’s say 6 months. By the reasoning above, 2 months should go into building, and 4 into marketing. If you need 4 months for building instead of 2, then you need 8 months of marketing, which makes the time to complete the project 12 months. If you don’t have that much time, then quit the project. When does a project count as completed? Well, in reality, never. But, I think we have to define success conditions even before we start for indie projects and startups; so we know when to quit when they are not met. A success condition could look like “Make $6000 in 12 months” or “Have 3000 users in 6 months”. It all depends on the project. But, once you set it, it should be set in stone: You don’t change it unless absolutely necessary. I suspect there are few principles that make a solopreneur successful; and knowing when to quit and when to continue is definitely one of them. Marc Louvion is famously known for his success, but he got there after failing so many projects. To my knowledge, the same applies to Nico Jeannen, Pieter Levels, or almost everyone as well. ❗️ Determining when to continue even before you start will definitely help in the long run. A half-aed launch Time-leap again. Around mid August, I “soft launched” my product. By soft launch, I mean lazy marketing. Just tweeting about it, posting it on free directories. Did I get any traffic? Surely I did. Did I get any users? Nope. Only after this time, it hit me: “Either something is wrong with me, or with this product” Marketing might be a much bigger factor for a project’s success after all. Even though I get some traffic, not convincing enough for people to sign up even for a free trial. The product was still perfect in my eyes at the time (well, still is ^(\_),) so the right people are not finding my product, I thought. Then, a question that I should have been asking at the very first place, one that could prevent all these, comes to my mind: “How do even people search for such tools?” If we are to consider this whole journey of me and my so-far-failed product to be an already destined failure, one metric suffices to show why. Search volume: 30. Even if people have such a pain point, they are not looking for email summaries. So, almost no organic traffic coming from Google. But, as a person who did zero marketing on this or any product, who has zero marketing knowledge, who doesn’t have an audience on social media, there is not much I could do. Finally, it was time to give up. Or not… In my eyes, the most important element that makes a founder (solo or not) successful (this, I am not by any means) is to solve problems. ❗️ So, the problem was this: “People are not finding my product by organic search” How do I make sure I get some organic traffic and gets more visibility? Learn digital marketing and SEO as much as I can within very limited time. Thankfully, without spending much time, I came across Neil Patel's YT channel, and as I said many times, it is an absolute gold mine. I learned a lot, especially about the fundamentals, and surely it will be fruitful; but there is no magic trick that could make people visit your website. SEO certainly helps, but only when people are looking for your keywords. However, it is truly a magical solution to get in touch with REAL people that are in your user segments: 👉 Understand your pains, understand their problems, help them to solve them via building products. I did not do this so far, have to admit. But, in case you would like to have a chat about your email usage, and email productivity, just get in touch; I’d be delighted to hear about them. Getting ready for a ProductHunt launch The date was Sept 1. And I unlocked an impossible achievement: Running out of Supabase’s free plan’s Egres limit while having zero users. I was already considering moving out of their Cloud server and managing a Supabase CLI service on my Hetzner VPS for some time; but never ever suspected that I would have to do this quickly. The cheapest plan Supabase offers is $25/month; yet, at that point, I am in between jobs for such a long time, basically broke, and could barely afford that price. One or two months could be okay, but why pay for it if I will eventually move out of their Cloud service? So, instead of paying $25, I spent two days migrating out of Supabase Cloud. Worth my time? Definitely not. But, when you are broke, you gotta do stupid things. This was the first time that I felt lucky to have zero users: I have no idea how I would manage this migration if I had any. I think this is one of the core tenets of an indie hacker: Controlling their own environment. I can’t remember whose quote this is, but I suspect it was Naval: Entrepreneurs have an almost pathological need to control their own fate. They will take any suffering if they can be in charge of their destiny, and not have it in somebody else’s hands. What’s truly scary is, at least in my case, we make people around us suffer at the expense of our attempting to control our own fates. I know this period has been quite hard on my wife as well, as I neglected her quite a bit, but sadly, I know that this will happen again. It is something that I can barely help with. Still, so sorry. After working the last two weeks on a ProductHunt Launch, I finally launched it this Tuesday. Zero ranking, zero new users, but 36 kind people upvoted my product, and many commented and provided invaluable feedback. I couldn't be more grateful for each one of them 🙏. Considering all these, what lies in the future of Summ though? I have no idea, to be honest. On one hand, I have zero users, have no job, no income. So, I need a way to make money asap. On the other hand, the whole idea of it revolves around one core premise (not an assumption) that I am not so willing to share; and I couldn’t have more trust in it. This might not be the best iteration of it, however I certainly believe that email usage is one of the best problem spaces one could work on. 👉 But, one thing is for certain: I need to get in touch with people, and talk with them about this product I built so far. In fact, this is the only item on my agenda. Nothing else will save my brainchild <3. Below are some other insights and notes that I got during my journey; as they do not 100% fit into this story, I think it is more suitable to list them here. I hope you enjoyed reading this. Give Summ a try, it comes with a generous free trial, no credit card required. Some additional notes and insights: Project planning is one of the most underestimated skills for solopreneurs. It saves you enormous time, and helps you to keep your focus up. Building B2C products beats building B2B products. Businesses are very willing to pay big bucks if your product helps them. On the other hand, spending a few hours per user who would pay $5/m probably is not worth your time. It doesn’t matter how brilliant your product is if no one uses it. If you cannot sell a product in a certain category/niche (or do not know how to sell it), it might be a good idea not to start a project in it. Going after new ideas and ventures is quite risky, especially if you don’t know how to market it. On the other hand, an already established category means that there is already demand. Whether this demand is sufficient or not is another issue. As long as there is enough demand for your product to fit in, any category/niche is good. Some might be better, some might be worse. Unless you are going hardcore B2B, you will need people to find your product by means of organic search. Always conduct thorough keyword research as soon as possible.

How to start online business in 7 days ?
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How to start online business in 7 days ?

Easy to do now. There are several tips that I can give you to start your own digital business. 1) Solve your own problem. If you use the Internet, you know that there are a lot of problems that need to be solved. But focus on your problem first. Once you can figure it out and solve your problem. You can move on to solving people's problems. Ideally, to use tools and technology you know. If you don't know, use NO-CODE tools to build it. For example, if you need to create a website, use landing page builder. If you want to automate your own work, like booking meetings, use Zapier to automate tasks. If you want to create a game, sure, use AI Tools to solve it. I don't care what you will use. Use whatever you want. All I want from you is to solve that problem. 2) After solving your own problem. You can focus on people's problems. Because if you can't solve your own shit, why do you want to solve others problems? Remember that always. If you need to build e-commerce, use Shopify. If you need to build a directory, use directory builder. If you need to build landing pages, use landing page builders. Rule of thumb: Niche, Niche, Niche. Try to focus on a specific niche, solve their problem, and make money on it. Then only thinking about exploring new opportunities. You can use No-Code builders or AI tools or hire developers or hire agencies to do it. It depends on your choice. If you are good at coding, build on your own or delegate to a developer or agency. If you have enough time, use AI Tools to build your own thing. If you want to solve a common problem but with a different perspective, yeah, sure, use No-Code builders for that. 3) Digital business works exactly the same as offline business with one difference. You can move a lot faster, build a lot faster, risk a lot faster, fail a lot faster, earn a lot faster, sell a lot faster, and scale a lot faster. In one week, you can build e-commerce. In the second week, you can build SaaS. In the third week, you can build an AI agent. In the fourth week, you can build your own channel on social media. 4) It gives more power. With great power comes great responsibility. From day one, invest in SEO, social media presence, traffic, and acquiring customers. Don't focus on tech stuff. Don't focus on tools. Focus on the real problem: • Traffic • Marketing • Sales • Conversion rate

10y of product development, 2 bankruptcies, and 1 Exit — what next? [Extended Story]
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10y of product development, 2 bankruptcies, and 1 Exit — what next? [Extended Story]

10 years of obsessive pursuit from the bottom to impressive product-market fit and exit. Bootstrapping tech products as Software Developer and 3x Startup Founder (2 bankruptcies and 1 exit). Hi everyone, your motivation has inspired me to delve deeper into my story. So, as promised to some of you, I've expanded on it a bit more, along with my brief reflections. There are many founders, product creators, and proactive individuals, I’ve read many of your crazy stories and lessons so I decided to share mine and the lessons I learned from the bottom to impressive product-market fit and exit. I've spent almost the past 10 years building tech products as a Corporate Team Leader, Senior Software Developer, Online Course Creator, Programming Tutor, Head of Development/CTO, and 3x Startup Founder (2 bankruptcies, and 1 exit). And what next? good question... A brief summary of my journey: Chapter 1: Software Developer / Team Leader / Senior Software Developer I’ve always wanted to create products that win over users’ hearts, carry value, and influence users. Ever since my school days, I’ve loved the tech part of building digital products. At the beginning of school, I started hosting servers for games, blogs and internet forums, and other things that did not require much programming knowledge. My classmates and later even over 100 people played on servers that I hosted on my home PC. Later, as the only person in school, I passed the final exam in computer science. During my computer science studies, I started my first job as a software developer. It was crazy, I was spending 200–300 hours a month in the office attending also to daily classes. Yes, I didn’t have a life, but it truly was the fulfillment of my dreams. I was able to earn good money doing what I love, and I devoted fully myself to it. My key to effectively studying IT and growing my knowledge at rocket speed was learning day by day reading guides, building products to the portfolio, watching youtube channels and attending conferences, and even watching them online, even if I didn’t understand everything at the beginning. In one year we’ve been to every possible event within 400km. We were building healthcare products that were actually used in hospitals and medical facilities. It was a beautiful adventure and tons of knowledge I took from this place. That time I built my first product teams, hired many great people, and over the years became a senior developer and team leader. Even I convinced my study mates to apply to this company and we studied together and worked as well. Finally, there were 4 of us, when I left a friend of mine took over my position and still works there. If you’re reading this, I’m sending you a flood of love and appreciation. I joined as the 8th person, and after around 4 years, when I left hungry for change, there were already over 30 of us, now around 100. It was a good time, greetings to everyone. I finished my Master’s and Engineering degrees in Computer Science, and it was time for changes. Chapter 2: 1st time as a Co-founder — Marketplace In the meantime, there was also my first startup (a marketplace) with four of my friends. We all worked on the product, each of us spent thousands of hours, after hours, entire weekends… and I think finally over a year of work. As you might guess, we lacked the most important things: sales, marketing, and product-market fit. We thought users think like us. We all also worked commercially, so the work went very smoothly, but we didn’t know what we should do next with it… Finally, we didn’t have any customers, but you know what, I don’t regret it, a lot of learning things which I used many times later. The first attempts at validating the idea with the market and business activities. In the end, the product was Airbnb-sized. Landing pages, listings, user panels, customer panels, admin site, notifications, caches, queues, load balancing, and much more. We wanted to publish the fully ready product to the market. It was a marketplace, so if you can guess, we had to attract both sides to be valuable. “Marketplace” — You can imagine something like Uber, if you don’t have passengers it was difficult to convince taxi drivers, if you don’t have a large number of taxi drivers you cannot attract passengers. After a year of development, we were overloaded, and without business, marketing, sales knowledge, and budget. Chapter 3: Corp Team Lead / Programming Tutor / Programming Architecture Workshop Leader Working in a corporation, a totally different environment, an international fintech, another learning experience, large products, and workmates who were waiting for 5 pm to finish — it wasn’t for me. Very slow product development, huge hierarchy, being an ant at the bottom, and low impact on the final product. At that time I understood that being a software developer is not anything special and I compared my work to factory worker. Sorry for that. High rates have been pumped only by high demand. Friends of mine from another industry do more difficult things and have a bigger responsibility for lower rates. That’s how the market works. This lower responsibility time allowed for building the first online course after hours, my own course platform, individual teaching newbies programming, and my first huge success — my first B2C customers, and B2B clients for workshops. I pivoted to full focus on sales, marketing, funnels, advertisements, demand, understanding the market, etc. It was 10x easier than startups but allowed me to learn and validate my conceptions and ideas on an easier market and showed me that it’s much easier to locate their problem/need/want and create a service/product that responds to it than to convince people of your innovative ideas. It’s just supply and demand, such a simple and basic statement, in reality, is very deep and difficult to understand without personal experience. If you’re inexperienced and you think you understand, you don’t. To this day, I love to analyze this catchword in relation to various industries / services / products and rediscover it again and again... While writing this sentence, I’m wondering if I’m not obsessed. Chapter 4: Next try — 2nd time as a founder — Edtech Drawing upon my experiences in selling services, offering trainings, and teaching programming, I wanted to broaden my horizons, delve into various fields of knowledge, involve more teachers, and so on. We started with simple services in different fields of knowledge, mainly relying on teaching in the local area (without online lessons). As I had already gathered some knowledge and experience in marketing and sales, things were going well and were moving in the right direction. The number of teachers in various fields was growing, as was the number of students. I don’t remember the exact statistics anymore, but it was another significant achievement that brought me a lot of satisfaction and new experiences. As you know, I’m a technology lover and couldn’t bear to look at manual processes — I wanted to automate everything: lessons, payments, invoices, customer service, etc. That’s when I hired our first developers (if you’re reading this, I’m sending you a flood of love — we spent a lot of time together and I remember it as a very fruitful and great year) and we began the process of tool and automation development. After a year we had really extended tools for students, teachers, franchise owners, etc. We had really big goals, we wanted to climb higher and higher. Maybe I wouldn’t even fully call it Startup, as the client was paying for the lessons, not for the software. But it gave us positive income, bootstrap financing, and tool development for services provided. Scaling this model was not as costless as SaaS because customer satisfaction was mainly on the side of the teacher, not the quality of the product (software). Finally, we grew to nearly 10 people and dozens of teachers, with zero external funding, and almost $50k monthly revenue. We worked very hard, day and night, and by November 2019, we were packed with clients to the brim. And as you know, that’s when the pandemic hit. It turned everything upside down by 180 degrees. Probably no one was ready for it. With a drastic drop in revenues, society started to save. Tired from the previous months, we had to work even harder. We had to reduce the team, change the model, and save what we had built. We stopped the tool’s development and sales, and with the developers, we started supporting other product teams to not fire them in difficult times. The tool worked passively for the next two years, reducing incomes month by month. With a smaller team providing programming services, we had full stability and earned more than relying only on educational services. At the peak of the pandemic, I promised myself that it was the last digital product I built… Never say never… Chapter 5: Time for fintech — Senior Software Developer / Team Lead / Head of Development I worked for small startups and companies. Building products from scratch, having a significant impact on the product, and complete fulfillment. Thousands of hours and sacrifices. This article mainly talks about startups that I built, so I don’t want to list all the companies, products, and applications that I supported as a technology consultant. These were mainly start-ups with a couple of people up to around 100 people on board. Some of the products were just a rescue mission, others were building an entire tech team. I was fully involved in all of them with the hope that we would work together for a long time, but I wasn’t the only one who made mistakes when looking for a product-market fit. One thing I fully understood: You can’t spend 8–15 hours a day writing code, managing a tech team, and still be able to help build an audience. In marketing and sales, you need to be rested and very creative to bring results and achieve further results and goals. If you have too many responsibilities related to technology, it becomes ineffective. I noticed that when I have more free time, more time to think, and more time to bounce the ball against the wall, I come up with really working marketing/sales strategies and solutions. It’s impossible when you are focused on code all day. You must know that this chapter of my life was long and has continued until now. Chapter 6: 3rd time as a founder — sold Never say never… right?\\ It was a time when the crypto market was really high and it was really trending topic. You know that I love technology right? So I cannot miss the blockchain world. I had experience in blockchain topics by learning on my own and from startups where I worked before. I was involved in crypto communities and I noticed a “starving crowd”. People who did things manually and earned money(crypto) on it.I found potential for building a small product that solves a technological problem. I said a few years before that I don’t want to start from scratch. I decided to share my observations and possibilities with my good friend. He said, “If you gonna built it, I’m in”. I couldn’t stop thinking about it. I had thought and planned every aspect of marketing and sales. And you know what. On this huge mindmap “product” was only one block. 90% of the mindmap was focused on marketing and sales. Now, writing this article, I understood what path I went from my first startup to this one. In the first (described earlier) 90% was the product, but in the last one 90% was sales and marketing. Many years later, I did this approach automatically. What has changed in my head over the years and so many mistakes? At that time, the company for which I provided services was acquired. The next day I got a thank you for my hard work and all my accounts were blocked. Life… I was shocked. We were simply replaced by their trusted technology managers. They wanted to get full control. They acted a bit unkindly, but I knew that they had all my knowledge about the product in the documentation, because I’m used to drawing everything so that in the moment of my weakness (illness, whatever) the team could handle it. That’s what solid leaders do, right? After a time, I know that these are normal procedures in financial companies, the point is that under the influence of emotions, do not do anything inappropriate. I quickly forgot about it, that I was brutally fired. All that mattered was to bring my plan to life. And it has been started, 15–20 hours a day every day. You have to believe me, getting back into the game was incredibly satisfying for me. I didn’t even know that I would be so excited. Then we also noticed that someone was starting to think about the same product as me. So the race began a game against time and the market. I assume that if you have reached this point, you are interested in product-market fit, marketing, and sales, so let me explain my assumptions to you: Product: A very very small tool that allowed you to automate proper tracking and creation of on-chain transactions. Literally, the whole app for the user was located on only three subpages. Starving Crowd: We tapped into an underserved market. The crypto market primarily operates via communities on platforms like Discord, Reddit, Twitter, Telegram, and so on. Therefore, our main strategy was directly communicating with users and demonstrating our tool. This was essentially “free marketing” (excluding the time we invested), as we did not need to invest in ads, promotional materials, or convince people about the efficacy of our tool. The community could directly observe on-chain transactions executed by our algorithms, which were processed at an exceptionally fast rate. This was something they couldn’t accomplish manually, so whenever someone conducted transactions using our algorithm, it was immediately noticeable and stirred a curiosity within the community (how did they do that!). Tests: I conducted the initial tests of the application on myself — we had already invested significantly in developing the product, but I preferred risking my own resources over that of the users. I provided the tool access to my wallet, containing 0.3ETH, and went to sleep. Upon waking up, I discovered that the transactions were successful and my wallet had grown to 0.99ETH. My excitement knew no bounds, it felt like a windfall. But, of course, there was a fair chance I could have lost it too. It worked. As we progressed, some users achieved higher results, but it largely hinged on the parameters set by them. As you can surmise, the strategy was simple — buy low, sell high. There was considerable risk involved. Churn: For those versed in marketing, the significance of repeat visitors cannot be overstated. Access to our tool was granted only after email verification and a special technique that I’d prefer to keep confidential. And this was all provided for free. While we had zero followers on social media, we saw an explosion in our email subscriber base and amassed a substantial number of users and advocates. Revenue Generation: Our product quickly gained popularity as we were effectively helping users earn — an undeniable value proposition. Now, it was time to capitalize on our efforts. We introduced a subscription model charging $300 per week or $1,000 per month — seemingly high rates, but the demand was so intense that it wasn’t an issue. Being a subscriber meant you were prioritized in the queue, ensuring you were among the first to reap benefits — thus adding more “value”. Marketing: The quality of our product and its ability to continually engage users contributed to it achieving what can best be described as viral. It was both a source of pride and astonishment to witness users sharing charts and analyses derived from our tool in forum discussions. They weren’t actively promoting our product but rather using screenshots from our application to illustrate certain aspects of the crypto world. By that stage, we had already assembled a team to assist with marketing, and programming, and to provide round-the-clock helpdesk support. Unforgettable Time: Despite the hype, my focus remained steadfast on monitoring our servers, their capacity, and speed. Considering we had only been on the market for a few weeks, we were yet to implement alerts, server scaling, etc. Our active user base spanned from Japan to the West Coast of the United States. Primarily, our application was used daily during the evenings, but considering the variety of time zones, the only time I could afford to sleep was during the evening hours in Far Eastern Europe, where we had the least users. However, someone always needed to be on guard, and as such, my phone was constantly by my side. After all, we couldn’t afford to let our users down. We found ourselves working 20 hours a day, catering to thousands of users, enduring physical fatigue, engaging in talks with VCs, and participating in conferences. Sudden Downturn: Our pinnacle was abruptly interrupted by the war in Ukraine (next macroeconomic shot straight in the face, lucky guy), a precipitous drop in cryptocurrency value, and swiftly emerging competition. By this time, there were 5–8 comparable tools had infiltrated the market. It was a challenging period as we continually stumbled upon new rivals. They immediately embarked on swift fundraising endeavors — a strategy we overlooked, which in retrospect was a mistake. Although our product was superior, the competitors’ rapid advancement and our insufficient funds for expeditious scaling posed significant challenges. Nonetheless, we made a good decision. We sold the product (exit) to competitors. The revenue from “exit” compensated for all the losses, leaving us with enough rest. We were a small team without substantial budgets for rapid development, and the risk of forming new teams without money to survive for more than 1–2 months was irresponsible. You have to believe me that this decision consumed us sleepless nights. Finally, we sold it. They turned off our app but took algorithms and users. Whether you believe it or not, after several months of toiling day and night, experiencing burnout, growing weary of the topic, and gaining an extra 15 kg in weight, we finally found our freedom… The exit wasn’t incredibly profitable, but we knew they had outdone us. The exit covered all our expenses and granted us a well-deserved rest for the subsequent quarter. It was an insane ride. Despite the uncertainty, stress, struggles, and sleepless nights, the story and experience will remain etched in my memory for the rest of my life. Swift Takeaways: Comprehending User Needs: Do you fully understand the product-market fit? Is your offering just an accessory or does it truly satisfy the user’s needs? The Power of Viral Marketing: Take inspiration from giants like Snapchat, ChatGPT, and Clubhouse. While your product might not attain the same scale (but remember, never say never…), the closer your concept is to theirs, the easier your journey will be. If your user is motivated to text a friend saying, “Hey, check out how cool this is” (like sharing ChatGPT), then you’re on the best track. Really. Even if it doesn’t seem immediately evident, there could be a way to incorporate this into your product. Keep looking until you find it. Niche targeting — the more specific and tailored your product is to a certain audience, the easier your journey will be People love buying from people — establishing a personal brand and associating yourself with the product can make things easier. Value: Seek to understand why users engage with your product and keep returning. The more specific and critical the issue you’re aiming to solve, the easier your path will be. Consider your offerings in terms of products and services and focus on sales and marketing, regardless of personal sentiments. These are just a few points, I plan to elaborate on all of them in a separate article. Many products undergo years of development in search of market fit, refining the user experience, and more. And guess what? There’s absolutely nothing wrong with that. Each product and market follows its own rules. Many startups have extensive histories before they finally make their mark (for instance, OpenAI). This entire journey spanned maybe 6–8 months. I grasped and capitalized on the opportunity, but we understood from the start that establishing a startup carried a significant risk, and our crypto product was 10 times riskier. Was it worth it? Given my passion for product development — absolutely. Was it profitable? — No, considering the hours spent — we lose. Did it provide a stable, problem-free life — nope. Did this entire adventure offer a wealth of happiness, joy, and unforgettable experiences — definitely yes. One thing is certain — we’ve amassed substantial experience and it’s not over yet :) So, what lies ahead? Chapter 7: Reverting to the contractor, developing a product for a crypto StartupReturning to the past, we continue our journey… I had invested substantial time and passion into the tech rescue mission product. I came on board as the technical Team Leader of a startup that had garnered over $20M in seed round funding, affiliated with the realm of cryptocurrencies. The investors were individuals with extensive backgrounds in the crypto world. My role was primarily technical, and there was an abundance of work to tackle. I was fully immersed, and genuinely devoted to the role. I was striving for excellence, knowing that if we secured another round of financing, the startup would accelerate rapidly. As for the product and marketing, I was more of an observer. After all, there were marketing professionals with decades of experience on board. These were individuals recruited from large crypto-related firms. I had faith in them, kept an eye on their actions, and focused on my own responsibilities. However, the reality was far from satisfactory. On the last day, the principal investor for the Series A round withdrew. The board made the tough decision to shut down. It was a period of intense observation and gaining experience in product management. This was a very brief summary of the last 10 years. And what next? (Last) Chapter 8: To be announced — Product Owner / Product Consultant / Strategist / CTO After spending countless hours and days deliberating my next steps, one thing is clear: My aspiration is to continue traversing the path of software product development, with the hopeful anticipation that one day, I might ride the crest of the next big wave and ascend to the prestigious status of a unicorn company. I find myself drawn to the process of building products, exploring product-market fit, strategizing, engaging in software development, seeking out new opportunities, networking, attending conferences, and continuously challenging myself by understanding the market and its competitive landscape. Product Owner / Product Consultant / CTO / COO: I’m not entirely sure how to categorize this role, as I anticipate that it will largely depend on the product to which I will commit myself fully. My idea is to find one startup/company that wants to build a product / or already has a product, want to speed up, or simply doesn’t know what’s next. Alternatively, I could be a part of an established company with a rich business history, which intends to invest in digitization and technological advancements. The goal would be to enrich their customer experience by offering complementary digital products Rather than initiating a new venture from ground zero with the same team, I am receptive to new challenges. I am confident that my past experiences will prove highly beneficial for the founders of promising, burgeoning startups that already possess a product, or are in the initial phases of development. ‘Consultant’ — I reckon we interpret this term differently. My aim is to be completely absorbed in a single product, crafting funnels, niches, strategies, and all that is necessary to repeatedly achieve the ‘product-market fit’ and significant revenue. To me, ‘consultant’ resonates more akin to freelancing than being an employee. My current goal is to kickstart as a consultant and aide, dealing with facilitating startups in their journey from point A to B. Here are two theoretical scenarios to illustrate my approach: Scenario 1: (Starting from point A) You have a product but struggle with marketing, adoption, software, strategy, sales, fundraising, or something else. I conduct an analysis and develop a strategy to reach point B. I take on the “dirty work” and implement necessary changes, including potential pivots or shifts (going all-in) to guide the product to point B. The goal is to reach point B, which could involve achieving a higher valuation, expanding the user base, increasing sales, or generating monthly revenue, among other metrics. Scenario 2: (Starting from point A) You have a plan or idea but face challenges with marketing, adoption, strategy, software, sales, fundraising, or something else. I analyze the situation and devise a strategy to reach point B. I tackle the necessary tasks, build the team, and overcome obstacles to propel the product to point B. I have come across the view that finding the elusive product-market fit is the job of the founder, and it’s hard for me to disagree. However, I believe that my support and experiences can help save money, many failures, and most importantly, time. I have spent a great deal of time learning from my mistakes, enduring failure after failure, and even had no one to ask for support or opinion, which is why I offer my help. Saving even a couple of years, realistically speaking, seems like a value I’m eager to provide… I invite you to share your thoughts and insights on these scenarios :) Closing Remarks: I appreciate your time and effort in reaching this point. This has been my journey, and I wouldn’t change it for the world. I had an extraordinary adventure, and now I’m ready for the next exciting battle with the market and new software products. While my entire narrative is centered around startups, especially the ones I personally built, I’m planning to share more insights drawn from all of my experiences, not just those as a co-founder. If you’re currently developing your product or even just considering the idea, I urge you to reach out to me. Perhaps together, we can create something monumental :) Thank you for your time and insights. I eagerly look forward to engaging in discussions and hearing your viewpoints. Please remember to like and subscribe. Nothing motivates to write more than positive feedback :) Matt.

36 startup ideas found by analyzing podcasts (problem, solution & source episode)
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36 startup ideas found by analyzing podcasts (problem, solution & source episode)

Hey, I've been a bit of a podcast nerd for a long time. Around a year ago I began experimenting with transcription of podcasts for a SaaS I was running. I realized pretty quickly that there's a lot of knowledge and value in podcast discussions that is for all intents and purposes entirely unsearchable or discoverable to most people. I ended up stopping work on that SaaS product (party for lack of product/market fit, and partly because podcasting was far more interesting), and focusing on the podcast technology full-time instead. I'm a long-time lurker and poster of r/startups and thought this would make for some interesting content and inspiration for folks. Given I'm in this space, have millions of transcripts, and transcribe thousands daily... I've been exploring fun ways to expose some of the interesting knowledge and conversations taking place that utilize our own data/API. I'm a big fan of the usual startup podcasts (My First Million, Greg Isenberg, etc. etc.) and so I built an automation that turns all of the startup ideas discussed into a weekly email digest. I always struggle to listen to as many episodes as I'd actually like to, so I thought I'd summarise the stuff I care about instead (startup opportunities being discussed). I thought it would be interesting to post some of the ideas extracted so far. They range from being completely whacky and blue sky, to pretty boring but realistic. A word of warning before anyone complains – this is a big mixture of tech, ai, non-tech, local services, etc. ideas: Some of the ideas are completely mundane, but realistic (e.g. local window cleaning service) Some of the ideas are completely insane, blue sky, but sound super interesting Here's the latest 36 ideas: |Idea Name|Problem|Solution|Source| |:-|:-|:-|:-| |SalesForce-as-a-Service - White Label Enterprise Sales Teams|White-label enterprise sales teams for B2B SaaS. Companies need sales but can't hire/train. Recruit retail sellers, train for tech, charge 30% of deals closed.|Create a white-label enterprise sales team by recruiting natural salespeople from retail and direct sales backgrounds (e.g. mall kiosks, cutco knives). Train them specifically in B2B SaaS sales techniques and processes. Offer this trained sales force to tech companies on a contract basis.|My First Million - "Life Hacks From The King of Introverts + 7 Business Ideas| |TechButler - Mobile Device Maintenance Service|Mobile tech maintenance service. Clean/optimize devices, improve WiFi, basic support. $100/visit to homes. Target affluent neighborhoods.|Mobile tech support service providing in-home device cleaning, optimization, and setup. Focus on common issues like WiFi improvement, device maintenance, and basic tech support.|My First Million - "Life Hacks From The King of Introverts + 7 Business Ideas| |MemoryBox - At-Home Video Digitization Service|Door-to-door VHS conversion service. Parents have boxes of old tapes. Pick up, digitize, deliver. $30/tape with minimum order. Going extinct.|Door-to-door VHS to digital conversion service that handles everything from pickup to digital delivery. Make it extremely convenient for customers to preserve their memories.|My First Million - "Life Hacks From The King of Introverts + 7 Business Ideas| |Elite Match Ventures - Success-Based Luxury Matchmaking|High-end matchmaking for 50M+ net worth individuals. Only charge $1M+ when they get married. No upfront fees. Extensive vetting process.|Premium matchmaking service exclusively for ultra-high net worth individuals with a pure contingency fee model - only get paid ($1M+) upon successful marriage. Focus on quality over quantity with extensive vetting and personalized matching.|My First Million - "Life Hacks From The King of Introverts + 7 Business Ideas| |LocalHost - Simple Small Business Websites|Simple WordPress sites for local businesses. $50/month includes hosting, updates, security. Target restaurants and shops. Recurring revenue play.|Simplified web hosting and WordPress management service targeting local small businesses. Focus on basic sites with standard templates, ongoing maintenance, and reliable support for a fixed monthly fee.|My First Million - "Life Hacks From The King of Introverts + 7 Business Ideas| |VoiceJournal AI - Voice-First Smart Journaling|Voice-to-text journaling app with AI insights. 8,100 monthly searches. $15/month subscription. Partners with journaling YouTubers.|AI-powered journaling app that combines voice recording, transcription, and intelligent insights. Users can speak their thoughts, which are automatically transcribed and analyzed for patterns, emotions, and actionable insights.|Where It Happens - "7 $1M+ AI startup ideas you can launch tomorrow with $0"| |AIGenAds - AI-Generated UGC Content Platform|AI platform turning product briefs into UGC-style video ads. Brands spending $500/video for human creators. Generate 100 variations for $99/month.|AI platform that generates UGC-style video ads using AI avatars and scripting. System would allow rapid generation of multiple ad variations at a fraction of the cost. Platform would use existing AI avatar technology combined with script generation to create authentic-looking testimonial-style content.|Where It Happens - "7 $1M+ AI startup ideas you can launch tomorrow with $0"| |InfographAI - Automated Infographic Generation Platform|AI turning blog posts into branded infographics. Marketers spending hours on design. $99/month unlimited generation.|AI-powered platform that automatically converts blog posts and articles into visually appealing infographics. System would analyze content, extract key points, and generate professional designs using predefined templates and brand colors.|Where It Happens - "7 $1M+ AI startup ideas you can launch tomorrow with $0"| |KidFinance - Children's Financial Education Entertainment|Children's media franchise teaching financial literacy. Former preschool teacher creating 'Dora for money'. Books, videos, merchandise potential.|Character-driven financial education content for kids, including books, videos, and potentially TV show. Focus on making money concepts fun and memorable.|The Side Hustle Show - "How a Free Challenge Turned Into a $500,000 a Year Business (Greatest Hits)"| |FinanceTasker - Daily Financial Task Challenge|Free 30-day financial challenge with daily action items. People overwhelmed by money management. Makes $500k/year through books, speaking, and premium membership.|A free 30-day financial challenge delivering one simple, actionable task per day via email. Each task includes detailed scripts and instructions. Participants join a Facebook community for support and accountability. The program focuses on quick wins to build momentum. Automated delivery allows scaling.|The Side Hustle Show - "How a Free Challenge Turned Into a $500,000 a Year Business (Greatest Hits)"| |FinanceAcademy - Expert Financial Training Platform|Premium financial education platform. $13/month for expert-led courses and live Q&As. 4000+ members generating $40k+/month.|Premium membership site with expert-led courses, live Q&As, and community support. Focus on specific topics like real estate investing, business creation, and advanced money management.|The Side Hustle Show - "How a Free Challenge Turned Into a $500,000 a Year Business (Greatest Hits)"| |SecurityFirst Compliance - Real Security + Compliance Platform|Security-first compliance platform built by hackers. Companies spending $50k+ on fake security. Making $7M/year showing why current solutions don't work.|A compliance platform built by security experts that combines mandatory compliance requirements with real security measures. The solution includes hands-on security testing, expert guidance, and a focus on actual threat prevention rather than just documentation. It merges traditional compliance workflows with practical security implementations.|In the Pit with Cody Schneider| |LinkedInbound - Automated Professional Visibility Engine|LinkedIn automation for inbound job offers. Professionals spending hours on manual outreach. $99/month per job seeker.|Automated system for creating visibility and generating inbound interest on LinkedIn through coordinated profile viewing and engagement. Uses multiple accounts to create visibility patterns that trigger curiosity and inbound messages.|In the Pit with Cody Schneider| |ConvoTracker - Community Discussion Monitoring Platform|Community discussion monitoring across Reddit, Twitter, HN. Companies missing sales opportunities. $499/month per brand tracked.|Comprehensive monitoring system that tracks competitor mentions and industry discussions across multiple platforms (Reddit, Twitter, Hacker News, etc.) with automated alerts and engagement suggestions.|In the Pit with Cody Schneider| |ContentAds Pro - Smart Display Ad Implementation|Display ad implementation service for content creators. Bloggers losing thousands in ad revenue monthly. Makes $3-5k per site setup plus ongoing optimization fees.|Implementation of professional display advertising through networks like Mediavine that specialize in optimizing ad placement and revenue while maintaining user experience. Include features like turning off ads for email subscribers and careful placement to minimize impact on core metrics.|The Side Hustle Show - "636: Is Business Coaching Worth It? A Look Inside the last 12 months of Side Hustle Nation"| |MoneyAppReviews - Professional Side Hustle App Testing|Professional testing service for money-making apps. People wasting time on low-paying apps. Makes $20k/month from affiliate commissions and ads.|Professional app testing service that systematically reviews money-making apps and creates detailed, honest reviews including actual earnings data, time investment, and practical tips.|The Side Hustle Show - "636: Is Business Coaching Worth It? A Look Inside the last 12 months of Side Hustle Nation"| |LightPro - Holiday Light Installation Service|Professional Christmas light installation service. Homeowners afraid of ladders. $500-2000 per house plus storage.|Professional Christmas light installation service targeting residential and commercial properties. Full-service offering including design, installation, maintenance, removal and storage. Focus on safety and premium aesthetic results.|The Side Hustle Show - "639: 30 Ways to Make Extra Money for the Holidays"| |FocusMatch - Research Participant Marketplace|Marketplace connecting companies to paid research participants. Companies spending weeks finding people. $50-150/hour per study.|Online platform connecting companies directly with paid research participants. Participants create detailed profiles and get matched to relevant studies. Companies get faster access to their target demographic while participants earn money sharing opinions.|The Side Hustle Show - "639: 30 Ways to Make Extra Money for the Holidays"| |SolarShine Pro - Specialized Solar Panel Cleaning Service|Solar panel cleaning service using specialized equipment. Panels lose 50% efficiency when dirty. $650 per job, automated scheduling generates $18k/month from repeat customers.|Professional solar panel cleaning service using specialized deionized water system and European cleaning equipment. Includes automated 6-month scheduling, professional liability coverage, and warranty-safe cleaning processes. Service is bundled with inspection and performance monitoring.|The UpFlip Podcast - "156. $18K/Month with This ONE Service — Niche Business Idea"| |ExteriorCare Complete - One-Stop Exterior Maintenance Service|One-stop exterior home cleaning service (solar, windows, gutters, bird proofing). Automated scheduling. $650 average ticket. 60% repeat customers on 6-month contracts.|All-in-one exterior cleaning service offering comprehensive maintenance packages including solar, windows, gutters, roof cleaning and bird proofing. Single point of contact, consistent quality, and automated scheduling for all services.|The UpFlip Podcast - "156. $18K/Month with This ONE Service — Niche Business Idea"| |ContentMorph - Automated Cross-Platform Content Adaptation|AI platform converting blog posts into platform-optimized social content. Marketing teams spending 5hrs/post on manual adaptation. $199/mo per brand with 50% margins.|An AI-powered platform that automatically transforms long-form content (blog posts, podcasts, videos) into platform-specific formats (Instagram reels, TikToks, tweets). The system would preserve brand voice while optimizing for each platform's unique requirements and best practices.|Entrepreneurs on Fire - "Digital Threads: The Entrepreneur Playbook for Digital-First Marketing with Neal Schaffer"| |MarketerMatch - Verified Digital Marketing Talent Marketplace|Marketplace for pre-vetted digital marketing specialists. Entrepreneurs spending 15hrs/week on marketing tasks. Platform takes 15% commission averaging $900/month per active client.|A specialized marketplace exclusively for digital marketing professionals, pre-vetted for specific skills (video editing, social media, SEO, etc.). Platform includes skill verification, portfolio review, and specialization matching.|Entrepreneurs on Fire - "Digital Threads: The Entrepreneur Playbook for Digital-First Marketing with Neal Schaffer"| |Tiger Window Cleaning - Premium Local Window Service|Local window cleaning service targeting homeowners. Traditional companies charging 2x market rate. Making $10k/month from $200 initial investment.|Local window cleaning service combining competitive pricing ($5/pane), excellent customer service, and quality guarantees. Uses modern tools like water-fed poles for efficiency. Implements systematic approach to customer communication and follow-up.|The Side Hustle Show - "630: How this College Student’s Side Hustle Brings in $10k a Month"| |RealViz3D - Real Estate Visualization Platform|3D visualization service turning architectural plans into photorealistic renderings for real estate agents. Agents struggling with unbuilt property sales. Making $30-40k/year per operator.|Professional 3D modeling and rendering service that creates photorealistic visualizations of properties before they're built or renovated. The service transforms architectural plans into immersive 3D representations that show lighting, textures, and realistic details. This helps potential buyers fully understand and connect with the space before it physically exists.|Side Hustle School - "#2861 - TBT: An Architect’s Side Hustle in 3D Real Estate Modeling"| |Somewhere - Global Talent Marketplace|Platform connecting US companies with vetted overseas talent. Tech roles costing $150k locally filled for 50% less. Grew from $15M to $52M valuation in 9 months.|Platform connecting US companies with pre-vetted overseas talent at significantly lower rates while maintaining high quality. Handles payments, contracts, and quality assurance to remove friction from global hiring.|My First Million - "I Lost Everything Twice… Then Made $26M In 18 Months| |GymLaunch - Rapid Gym Turnaround Service|Consultants flying to struggling gyms to implement proven member acquisition systems. Gym owners lacking sales expertise. Made $100k in first 21 days.|Expert consultants fly in to implement proven member acquisition systems, train staff, and rapidly fill gyms with new members. The service combines sales training, marketing automation, and proven conversion tactics to transform struggling gyms into profitable businesses within weeks.|My First Million - "I Lost Everything Twice… Then Made $26M In 18 Months| |PublishPlus - Publishing Backend Monetization|Backend monetization system for publishing companies. One-time customers becoming recurring revenue. Grew business from $2M to $110M revenue.|Add complementary backend products and services to increase customer lifetime value. Develop software tools and additional services that natural extend from initial publishing product. Focus on high-margin recurring revenue streams.|My First Million - "I Lost Everything Twice… Then Made $26M In 18 Months| |WelcomeBot - Automated Employee Onboarding Platform|Automated employee welcome platform. HR teams struggling with consistent onboarding. $99/month per 100 employees.|An automated onboarding platform that creates personalized welcome experiences through pre-recorded video messages, scheduled check-ins, and automated swag delivery. The platform would ensure consistent high-quality onboarding regardless of timing or location.|Entrepreneurs on Fire - "Free Training on Building Systems and Processes to Scale Your Business with Chris Ronzio: An EOFire Classic from 2021"| |ProcessBrain - Business Knowledge Documentation Platform|SaaS platform turning tribal knowledge into documented processes. Business owners spending hours training new hires. $199/month per company.|A software platform that makes it easy to document and delegate business processes and procedures. The platform would include templates, guided documentation flows, and tools to easily share and update procedures. It would help businesses create a comprehensive playbook of their operations.|Entrepreneurs on Fire - "Free Training on Building Systems and Processes to Scale Your Business with Chris Ronzio: An EOFire Classic from 2021"| |TradeMatch - Modern Manufacturing Job Marketplace|Modern job board making manufacturing sexy again. Factory jobs paying $40/hr but can't recruit. $500 per successful referral.|A specialized job marketplace and recruitment platform focused exclusively on modern manufacturing and trade jobs. The platform would combine TikTok-style content marketing, referral programs, and modern UX to make manufacturing jobs appealing to Gen Z and young workers. Would leverage existing $500 referral fees and industry demand.|My First Million - "He Sold His Company For $15M, Then Got A Job At McDonald’s"| |GroundLevel - Executive Immersion Program|Structured program putting CEOs in front-line jobs. Executives disconnected from workers. $25k per placement.|A structured program that places executives and founders in front-line jobs (retail, warehouse, service) for 2-4 weeks with documentation and learning framework. Similar to Scott Heiferman's McDonald's experience but productized.|My First Million - "He Sold His Company For $15M, Then Got A Job At McDonald’s"| |OneStepAhead - Micro-Mentorship Marketplace|Marketplace for 30-min mentorship calls with people one step ahead. Professionals seeking specific guidance. Takes 15% of session fees.|MicroMentor Marketplace - Platform connecting people with mentors who are just one step ahead in their journey for focused, affordable micro-mentorship sessions.|Entrepreneurs on Fire - "How to Create an Unbroken Business with Michael Unbroken: An EOFire Classic from 2021"| |VulnerableLeader - Leadership Authenticity Training Platform|Leadership vulnerability training platform. Leaders struggling with authentic communication. $2k/month per company subscription.|Leadership Vulnerability Platform - A digital training platform combining assessment tools, guided exercises, and peer support to help leaders develop authentic communication skills. The platform would include real-world scenarios, video coaching, and measurable metrics for tracking leadership growth through vulnerability.|Entrepreneurs on Fire - "How to Create an Unbroken Business with Michael Unbroken: An EOFire Classic from 2021"| |NetworkAI - Smart Network Intelligence Platform|AI analyzing your network to find hidden valuable connections. Professionals missing opportunities in existing contacts. $49/month per user.|AI Network Navigator - Smart tool that analyzes your professional network across platforms, identifies valuable hidden connections, and suggests specific actionable ways to leverage relationships for mutual benefit.|Entrepreneurs on Fire - "How to Create an Unbroken Business with Michael Unbroken: An EOFire Classic from 2021"| |Porch Pumpkins - Seasonal Decoration Service|Full-service porch pumpkin decoration. Homeowners spend $300-1350 per season. One operator making $1M in 8 weeks seasonal revenue.|Full-service seasonal porch decoration service focused on autumn/Halloween, including design, installation, maintenance, and removal. Offering premium curated pumpkin arrangements with various package tiers.|My First Million - "The guy who gets paid $80K/yr to do nothing"| |Silent Companion - Professional Presence Service|Professional silent companions for lonely people. Huge problem in Japan/globally. $68/session, $80k/year per companion. Non-sexual, just presence.|A professional companion service where individuals can rent a non-judgmental, quiet presence for various activities. The companion provides silent company without the pressure of conversation or social performance. They accompany clients to events, meals, or just sit quietly together.|My First Million - "The guy who gets paid $80K/yr to do nothing"| Hope this is useful. If anyone would like to ensure I include any particular podcasts or episodes etc. in future posts, very happy to do so. I'll generally send \~5 ideas per week in a short weekly digest format (you can see the format I'd usually use in here: podcastmarketwatch.beehiiv.com). I find it mindblowing that the latest models with large context windows make it even possible to analyze full transcripts at such scale. It's a very exciting time we're living through! Would love some feedback on this stuff, happy to iterate and improve the analysis/ideas... or create a new newsletter on a different topic if anyone would like. Cheers!

How a founder built a B2B AI startup to serve with 65+ global brands (including Fortune500 companies) (I will not promote)
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Royal_Rest8409This week

How a founder built a B2B AI startup to serve with 65+ global brands (including Fortune500 companies) (I will not promote)

AI Palette is an AI-driven platform that helps food and beverage companies predict emerging product trends. I had the opportunity recently to sit down with the founder to get his advice on building an AI-first startup, which he'll be going through in this post. (I will not promote) About AI Palette: Co-founders: >!2 (Somsubhra GanChoudhuri, Himanshu Upreti)!!100+!!$12.7M USD!!AI-powered predictive analytics for the CPG (Consumer Packaged Goods) industry!!Signed first paying customer in the first year!!65+ global brands, including Cargill, Diageo, Ajinomoto, Symrise, Mondelez, and L’Oréal, use AI Palette!!Every new product launched has secured a paying client within months!!Expanded into Beauty & Personal Care (BPC), onboarding one of India’s largest BPC companies within weeks!!Launched multiple new product lines in the last two years, creating a unified suite for brand innovation!Identify the pain points in your industry for ideas* When I was working in the flavour and fragrance industry, I noticed a major issue CPG companies faced: launching a product took at least one to two years. For instance, if a company decided today to launch a new juice, it wouldn’t hit the market until 2027. This long timeline made it difficult to stay relevant and on top of trends. Another big problem I noticed was that companies relied heavily on market research to determine what products to launch. While this might work for current consumer preferences, it was highly inefficient since the product wouldn’t actually reach the market for several years. By the time the product launched, the consumer trends had already shifted, making that research outdated. That’s where AI can play a crucial role. Instead of looking at what consumers like today, we realised that companies should use AI to predict what they will want next. This allows businesses to create products that are ahead of the curve. Right now, the failure rate for new product launches is alarmingly high, with 8 out of 10 products failing. By leveraging AI, companies can avoid wasting resources on products that won’t succeed, leading to better, more successful launches. Start by talking to as many industry experts as possible to identify the real problems When we first had the idea for AI Palette, it was just a hunch, a gut feeling—we had no idea whether people would actually pay for it. To validate the idea, we reached out to as many people as we could within the industry. Since our focus area was all about consumer insights, we spoke to professionals in the CPG sector, particularly those in the insights departments of CPG companies. Through these early conversations, we began to see a common pattern emerge and identified the exact problem we wanted to solve. Don’t tell people what you’re building—listen to their frustrations and challenges first. Going into these early customer conversations, our goal was to listen and understand their challenges without telling them what we were trying to build. This is crucial as it ensures that you can gather as much data about the problem to truly understand it and that you aren't biasing their answers by showing your solution. This process helped us in two key ways: First, it validated that there was a real problem in the industry through the number of people who spoke about experiencing the same problem. Second, it allowed us to understand the exact scale and depth of the problem—e.g., how much money companies were spending on consumer research, what kind of tools they were currently using, etc. Narrow down your focus to a small, actionable area to solve initially. Once we were certain that there was a clear problem worth solving, we didn’t try to tackle everything at once. As a small team of two people, we started by focusing on a specific area of the problem—something big enough to matter but small enough for us to handle. Then, we approached customers with a potential solution and asked them for feedback. We learnt that our solution seemed promising, but we wanted to validate it further. If customers are willing to pay you for the solution, it’s a strong validation signal for market demand. One of our early customer interviewees even asked us to deliver the solution, which we did manually at first. We used machine learning models to analyse the data and presented the results in a slide deck. They paid us for the work, which was a critical moment. It meant we had something with real potential, and we had customers willing to pay us before we had even built the full product. This was the key validation that we needed. By the time we were ready to build the product, we had already gathered crucial insights from our early customers. We understood the specific information they wanted and how they wanted the results to be presented. This input was invaluable in shaping the development of our final product. Building & Product Development Start with a simple concept/design to validate with customers before building When we realised the problem and solution, we began by designing the product, but not by jumping straight into coding. Instead, we created wireframes and user interfaces using tools like InVision and Figma. This allowed us to visually represent the product without the need for backend or frontend development at first. The goal was to showcase how the product would look and feel, helping potential customers understand its value before we even started building. We showed these designs to potential customers and asked for feedback. Would they want to buy this product? Would they pay for it? We didn’t dive into actual development until we found a customer willing to pay a significant amount for the solution. This approach helped us ensure we were on the right track and didn’t waste time or resources building something customers didn’t actually want. Deliver your solution using a manual consulting approach before developing an automated product Initially, we solved problems for customers in a more "consulting" manner, delivering insights manually. Recall how I mentioned that when one of our early customer interviewees asked us to deliver the solution, we initially did it manually by using machine learning models to analyse the data and presenting the results to them in a slide deck. This works for the initial stages of validating your solution, as you don't want to invest too much time into building a full-blown MVP before understanding the exact features and functionalities that your users want. However, after confirming that customers were willing to pay for what we provided, we moved forward with actual product development. This shift from a manual service to product development was key to scaling in a sustainable manner, as our building was guided by real-world feedback and insights rather than intuition. Let ongoing customer feedback drive iteration and the product roadmap Once we built the first version of the product, it was basic, solving only one problem. But as we worked closely with customers, they requested additional features and functionalities to make it more useful. As a result, we continued to evolve the product to handle more complex use cases, gradually developing new modules based on customer feedback. Product development is a continuous process. Our early customers pushed us to expand features and modules, from solving just 20% of their problems to tackling 50–60% of their needs. These demands shaped our product roadmap and guided the development of new features, ultimately resulting in a more complete solution. Revenue and user numbers are key metrics for assessing product-market fit. However, critical mass varies across industries Product-market fit (PMF) can often be gauged by looking at the size of your revenue and the number of customers you're serving. Once you've reached a certain critical mass of customers, you can usually tell that you're starting to hit product-market fit. However, this critical mass varies by industry and the type of customers you're targeting. For example, if you're building an app for a broad consumer market, you may need thousands of users. But for enterprise software, product-market fit may be reached with just a few dozen key customers. Compare customer engagement and retention with other available solutions on the market for product-market fit Revenue and the number of customers alone isn't always enough to determine if you're reaching product-market fit. The type of customer and the use case for your product also matter. The level of engagement with your product—how much time users are spending on the platform—is also an important metric to track. The more time they spend, the more likely it is that your product is meeting a crucial need. Another way to evaluate product-market fit is by assessing retention, i.e whether users are returning to your platform and relying on it consistently, as compared to other solutions available. That's another key indication that your solution is gaining traction in the market. Business Model & Monetisation Prioritise scalability Initially, we started with a consulting-type model where we tailor-made specific solutions for each customer use-case we encountered and delivered the CPG insights manually, but we soon realized that this wasn't scalable. The problem with consulting is that you need to do the same work repeatedly for every new project, which requires a large team to handle the workload. That is not how you sustain a high-growth startup. To solve this, we focused on building a product that would address the most common problems faced by our customers. Once built, this product could be sold to thousands of customers without significant overheads, making the business scalable. With this in mind, we decided on a SaaS (Software as a Service) business model. The benefit of SaaS is that once you create the software, you can sell it to many customers without adding extra overhead. This results in a business with higher margins, where the same product can serve many customers simultaneously, making it much more efficient than the consulting model. Adopt a predictable, simplistic business model for efficiency. Look to industry practices for guidance When it came to monetisation, we considered the needs of our CPG customers, who I knew from experience were already accustomed to paying annual subscriptions for sales databases and other software services. We decided to adopt the same model and charge our customers an annual upfront fee. This model worked well for our target market, aligning with industry standards and ensuring stable, recurring revenue. Moreover, our target CPG customers were already used to this business model and didn't have to choose from a huge variety of payment options, making closing sales a straightforward and efficient process. Marketing & Sales Educate the market to position yourself as a thought leader When we started, AI was not widely understood, especially in the CPG industry. We had to create awareness around both AI and its potential value. Our strategy focused on educating potential users and customers about AI, its relevance, and why they should invest in it. This education was crucial to the success of our marketing efforts. To establish credibility, we adopted a thought leadership approach. We wrote blogs on the importance of AI and how it could solve problems for CPG companies. We also participated in events and conferences to demonstrate our expertise in applying AI to the industry. This helped us build our brand and reputation as leaders in the AI space for CPG, and word-of-mouth spread as customers recognized us as the go-to company for AI solutions. It’s tempting for startups to offer products for free in the hopes of gaining early traction with customers, but this approach doesn't work in the long run. Free offerings don’t establish the value of your product, and customers may not take them seriously. You should always charge for pilots, even if the fee is minimal, to ensure that the customer is serious about potentially working with you, and that they are committed and engaged with the product. Pilots/POCs/Demos should aim to give a "flavour" of what you can deliver A paid pilot/POC trial also gives you the opportunity to provide a “flavour” of what your product can deliver, helping to build confidence and trust with the client. It allows customers to experience a detailed preview of what your product can do, which builds anticipation and desire for the full functionality. During this phase, ensure your product is built to give them a taste of the value you can provide, which sets the stage for a broader, more impactful adoption down the line. Fundraising & Financial Management Leverage PR to generate inbound interest from VCs When it comes to fundraising, our approach was fairly traditional—we reached out to VCs and used connections from existing investors to make introductions. However, looking back, one thing that really helped us build momentum during our fundraising process was getting featured in Tech in Asia. This wasn’t planned; it just so happened that Tech in Asia was doing a series on AI startups in Southeast Asia and they reached out to us for an article. During the interview, they asked if we were fundraising, and we mentioned that we were. As a result, several VCs we hadn’t yet contacted reached out to us. This inbound interest was incredibly valuable, and we found it far more effective than our outbound efforts. So, if you can, try to generate some PR attention—it can help create inbound interest from VCs, and that interest is typically much stronger and more promising than any outbound strategies because they've gone out of their way to reach out to you. Be well-prepared and deliberate about fundraising. Keep trying and don't lose heart When pitching to VCs, it’s crucial to be thoroughly prepared, as you typically only get one shot at making an impression. If you mess up, it’s unlikely they’ll give you a second chance. You need to have key metrics at your fingertips, especially if you're running a SaaS company. Be ready to answer questions like: What’s your retention rate? What are your projections for the year? How much will you close? What’s your average contract value? These numbers should be at the top of your mind. Additionally, fundraising should be treated as a structured process, not something you do on the side while juggling other tasks. When you start, create a clear plan: identify 20 VCs to reach out to each week. By planning ahead, you’ll maintain momentum and speed up the process. Fundraising can be exhausting and disheartening, especially when you face multiple rejections. Remember, you just need one investor to say yes to make it all worthwhile. When using funds, prioritise profitability and grow only when necessary. Don't rely on funding to survive. In the past, the common advice for startups was to raise money, burn through it quickly, and use it to boost revenue numbers, even if that meant operating at a loss. The idea was that profitability wasn’t the main focus, and the goal was to show rapid growth for the next funding round. However, times have changed, especially with the shift from “funding summer” to “funding winter.” My advice now is to aim for profitability as soon as possible and grow only when it's truly needed. For example, it’s tempting to hire a large team when you have substantial funds in the bank, but ask yourself: Do you really need 10 new hires, or could you get by with just four? Growing too quickly can lead to unnecessary expenses, so focus on reaching profitability as soon as possible, rather than just inflating your team or burn rate. The key takeaway is to spend your funds wisely and only when absolutely necessary to reach profitability. You want to avoid becoming dependent on future VC investments to keep your company afloat. Instead, prioritize reaching break-even as quickly as you can, so you're not reliant on external funding to survive in the long run. Team-Building & Leadership Look for complementary skill sets in co-founders When choosing a co-founder, it’s important to find someone with a complementary skill set, not just someone you’re close to. For example, I come from a business and commercial background, so I needed someone with technical expertise. That’s when I found my co-founder, Himanshu, who had experience in machine learning and AI. He was a great match because his technical knowledge complemented my business skills, and together we formed a strong team. It might seem natural to choose your best friend as your co-founder, but this can often lead to conflict. Chances are, you and your best friend share similar interests, skills, and backgrounds, which doesn’t bring diversity to the table. If both of you come from the same industry or have the same strengths, you may end up butting heads on how things should be done. Having diverse skill sets helps avoid this and fosters a more collaborative working relationship. Himanshu (left) and Somsubhra (right) co-founded AI Palette in 2018 Define roles clearly to prevent co-founder conflict To avoid conflict, it’s essential that your roles as co-founders are clearly defined from the beginning. If your co-founder and you have distinct responsibilities, there is no room for overlap or disagreement. This ensures that both of you can work without stepping on each other's toes, and there’s mutual respect for each other’s expertise. This is another reason as to why it helps to have a co-founder with a complementary skillset to yours. Not only is having similar industry backgrounds and skillsets not particularly useful when building out your startup, it's also more likely to lead to conflicts since you both have similar subject expertise. On the other hand, if your co-founder is an expert in something that you're not, you're less likely to argue with them about their decisions regarding that aspect of the business and vice versa when it comes to your decisions. Look for employees who are driven by your mission, not salary For early-stage startups, the first hires are crucial. These employees need to be highly motivated and excited about the mission. Since the salary will likely be low and the work demanding, they must be driven by something beyond just the paycheck. The right employees are the swash-buckling pirates and romantics, i.e those who are genuinely passionate about the startup’s vision and want to be part of something impactful beyond material gains. When employees are motivated by the mission, they are more likely to stick around and help take the startup to greater heights. A litmus test for hiring: Would you be excited to work with them on a Sunday? One of the most important rounds in the hiring process is the culture fit round. This is where you assess whether a candidate shares the same values as you and your team. A key question to ask yourself is: "Would I be excited to work with this person on a Sunday?" If there’s any doubt about your answer, it’s likely not a good fit. The idea is that you want employees who align with the company's culture and values and who you would enjoy collaborating with even outside of regular work hours. How we structure the team at AI Palette We have three broad functions in our organization. The first two are the big ones: Technical Team – This is the core of our product and technology. This team is responsible for product development and incorporating customer feedback into improving the technology Commercial Team – This includes sales, marketing, customer service, account managers, and so on, handling everything related to business growth and customer relations. General and Administrative Team – This smaller team supports functions like finance, HR, and administration. As with almost all businesses, we have teams that address the two core tasks of building (technical team) and selling (commercial team), but given the size we're at now, having the administrative team helps smoothen operations. Set broad goals but let your teams decide on execution What I've done is recruit highly skilled people who don't need me to micromanage them on a day-to-day basis. They're experts in their roles, and as Steve Jobs said, when you hire the right person, you don't have to tell them what to do—they understand the purpose and tell you what to do. So, my job as the CEO is to set the broader goals for them, review the plans they have to achieve those goals, and periodically check in on progress. For example, if our broad goal is to meet a certain revenue target, I break it down across teams: For the sales team, I’ll look at how they plan to hit that target—how many customers they need to sell to, how many salespeople they need, and what tactics and strategies they plan to use. For the technical team, I’ll evaluate our product offerings—whether they think we need to build new products to attract more customers, and whether they think it's scalable for the number of customers we plan to serve. This way, the entire organization's tasks are cascaded in alignment with our overarching goals, with me setting the direction and leaving the details of execution to the skilled team members that I hire.

Feeling stuck—built a startup, got rejected from YC & IVI, met smarter people, and now I don’t know what to do. ( i will not promote )
I will not promote
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Feeling stuck—built a startup, got rejected from YC & IVI, met smarter people, and now I don’t know what to do. ( i will not promote ) I will not promote

I will not promote I don’t even know where to start, but I just feel completely stuck right now. I’m 20 years oldI don’t even know where to start, but I just feel completely stuck right now. I’m 20 years old, have been grinding non-stop for months, and it feels like I have nothing to show for it. I built an AI agent that automates workflows for businesses. I can build tech, but I can’t sell. That’s been my biggest realization recently—I thought building would be enough, but it’s not. I need customers, I need a co-founder, I need to figure out the business side… and I have no idea how. I applied to YC, IVI at ISB, and EF, met a lot of insanely smart people—some were impressed with me and my work, but they were wiser, more experienced, and honestly, just better at all of this than I am. It made me realize how much I don’t know. I got rejected from YC & IVI. 💔 YC didn’t even give much feedback—just a standard rejection. 💔 IVI told me: “You're too young, you need more experience, and you should work with a team before trying to start something.” That hit me hard. I had already been struggling to find a co-founder, and this just made me wonder if I even belong in this space yet. The Frustrating Part? I KNOW my tool Has a Unique Edge. I’m not just another AI automation tool—I know my tool has a strong USP that competitors lack. It has the potential to be an AI employee for businesses, not just another workflow tool. But I still haven’t built the “perfect product” I originally envisioned. And that’s what’s eating at me. I see what it COULD be, but I haven’t made it happen yet. At the same time, the competition in the AI agent space is exploding. YC-backed companies are working on AI agent startups. OpenAI is making huge progress with Operator. Competitors are moving fast, while I feel stuck. I’ve delayed development because I’m unsure whether to double down, pivot, or just move on entirely. Where I’m Stuck Right Now 🔹 Do I keep pushing and try to crack sales somehow? 🔹 Do I join a startup as a founding engineer to get experience, make connections, and learn sales before trying again? 🔹 Do I move to Bangalore, meet founders, and figure out what’s next? 🔹 Do I pivot to something nicher instead of competing in the AI agent race? If so, how do I even find a niche worth pursuing? 🔹 Do I even belong in startups? Or am I just forcing something that’s not working? I feel stuck in a weird middle zone where I’m not a beginner, but I’m also not successful. I’ve done enough to see what’s possible, but not enough to make it real. Every rejection makes me question if I’m even on the right path. I don’t know if I’m posting this for advice or just to get it out of my system. Maybe both. Has anyone else felt like this before? If you’ve been in this situation—how did you figure out whether to keep going or move on? TL;DR: I’m 20, built an AI agent for automating workflows, got rejected from YC & IVI, met insanely smart and experienced people, realized I can build tech but can’t sell, struggling to find a co-founder, AI agent competition is growing, delaying development, confused about the future—don’t know whether to double down, pivot, or move on. The frustrating part? I\ know I have a unique edge that others lack, but I still haven’t built the perfect product I originally envisioned.* edit: removed the tool's name

I spent 6 months on building a tool, and got 0 zero users. Here is my story.
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I spent 6 months on building a tool, and got 0 zero users. Here is my story.

Edit Thank you all so much for your time reading my story. Your support, feedback, criticism, and skepticism; all helped me a lot, and I couldn't appreciate it enough \^\_\^ TL;DR I spent 6 months on a tool that currently has 0 users. Below is what I learned during my journey, sharing because I believe most mistakes are easily avoidable. Do not overestimate your product and assume it will be an exception to fundamental principles. Principles are there for a reason. Always look for validation before you start. Avoid building products with a low money-to-effort ratio/in very competitive fields. Unless you have the means, you probably won't make it. Pick a problem space, pick your target audience, and talk to them before thinking about a solution. Identify and match their pain points. Only then should you think of a solution. If people are not overly excited or willing to pay in advance for a discounted price, it might be a sign to rethink. Sell one and only one feature at a time. Avoid everything else. If people don't pay for that one core feature, no secondary feature will change their mind. Always spend twice as much time marketing as you do building. You will not get users if they don't know it exists. Define success metrics ("1000 users in 3 months" or "$6000 in the account at the end of 6 months") before you start. If you don't meet them, strongly consider quitting the project. If you can't get enough users to keep going, nothing else matters. VALIDATION, VALIDATION, VALIDATION. Success is not random, but most of our first products will not make a success story. Know when to admit failure, and move on. Even if a product of yours doesn't succeed, what you learned during its journey will turn out to be invaluable for your future. My story So, this is the story of a product, Summ, that I’ve been working on for the last 6 months. As it's the first product I’ve ever built, after watching you all from the sidelines, I have learned a lot, made many mistakes, and did only a few things right. Just sharing what I’ve learned and some insights from my journey so far. I hope that this post will help you avoid the mistakes I made — most of which I consider easily avoidable — while you enjoy reading it, and get to know me a little bit more 🤓. A slow start after many years Summ isn’t the first product I really wanted to build. Lacking enough dev skills to even get started was a huge blocker for so many years. In fact, the first product I would’ve LOVED to build was a smart personal shopping assistant. I had this idea 4 years ago; but with no GPT, no coding skills, no technical co-founder, I didn’t have the means to make it happen. I still do not know if such a tool exists and is good enough. All I wanted was a tool that could make data-based predictions about when to buy stuff (“buy a new toothpaste every three months”) and suggest physical products that I might need or be strongly interested in. AFAIK, Amazon famously still struggles with the second one. Fast-forward a few years, I learned the very basics of HTML, CSS, and Vanilla JS. Still was not there to build a product; but good enough to code my design portfolio from scratch. Yet, I couldn’t imagine myself building a product using Vanilla JS. I really hated it, I really sucked at it. So, back to tutorial hell, and to learn about this framework I just heard about: React.React introduced so many new concepts to me. “Thinking in React” is a phrase we heard a lot, and with quite good reasons. After some time, I was able to build very basic tutorial apps, both in React, and React Native; but I have to say that I really hated coding for mobile. At this point, I was already a fan of productivity apps, and had a concept for a time management assistant app in my design portfolio. So, why not build one? Surely, it must be easy, since every coding tutorial starts with a todo app. ❌ WRONG! Building a basic todo app is easy enough, but building one good enough for a place in the market was a challenge I took and failed. I wasted one month on that until I abandoned the project for good. Even if I continued working on it, as the productivity landscape is overly competitive, I wouldn’t be able to make enough money to cover costs, assuming I make any. Since I was (and still am) in between jobs, I decided to abandon the project. 👉 What I learned: Do not start projects with a low ratio of money to effort and time. Example: Even if I get 500 monthly users, 200 of which are paid users (unrealistically high number), assuming an average subscription fee of $5/m (such apps are quite cheap, mostly due to the high competition), it would make me around $1000 minus any occurring costs. Any founder with a product that has 500 active users should make more. Even if it was relatively successful, due to the high competition, I wouldn’t make any meaningful money. PS: I use Todoist today. Due to local pricing, I pay less than $2/m. There is no way I could beat this competitive pricing, let alone the app itself. But, somehow, with a project that wasn’t even functional — let alone being an MVP — I made my first Wi-Fi money: Someone decided that the domain I preemptively purchased is worth something. By this point, I had already abandoned the project, certainly wasn’t going to renew the domain, was looking for a FT job, and a new project that I could work on. And out of nowhere, someone hands me some free money — who am I not to take it? Of course, I took it. The domain is still unused, no idea why 🤔. Ngl, I still hate the fact that my first Wi-Fi money came from this. A new idea worth pursuing? Fast-forward some weeks now. Around March, I got this crazy idea of building an email productivity tool. We all use emails, yet we all hate them. So, this must be fixed. Everyone uses emails, in fact everyone HAS TO use emails. So, I just needed to build a tool and wait for people to come. This was all, really. After all, the problem space is huge, there is enough room for another product, everyone uses emails, no need for any further validation, right? ❌ WRONG ONCE AGAIN! We all hear from the greatest in the startup landscape that we must validate our ideas with real people, yet at least some of us (guilty here 🥸) think that our product will be hugely successful and prove them to be an exception. Few might, but most are not. I certainly wasn't. 👉 Lesson learned: Always validate your ideas with real people. Ask them how much they’d pay for such a tool (not if they would). Much better if they are willing to pay upfront for a discount, etc. But even this comes later, keep reading. I think the difference between “How much” and “If” is huge for two reasons: (1) By asking them for “How much”, you force them to think in a more realistic setting. (2) You will have a more realistic idea on your profit margins. Based on my competitive analysis, I already had a solution in my mind to improve our email usage standards and email productivity (huge mistake), but I did my best to learn about their problems regarding those without pushing the idea too hard. The idea is this: Generate concise email summaries with suggested actions, combine them into one email, and send it at their preferred times. Save as much as time the AI you end up with allows. After all, everyone loves to save time. So, what kind of validation did I seek for? Talked with only a few people around me about this crazy, internet-breaking idea. The responses I got were, now I see, mediocre; no one got excited about it, just said things along the lines of “Cool idea, OK”. So, any reasonable person in this situation would think “Okay, not might not be working”, right? Well, I did not. I assumed that they were the wrong audience for this product, and there was this magical land of user segments waiting eagerly for my product, yet unknowingly. To this day, I still have not reached this magical place. Perhaps, it didn’t exist in the first place. If I cannot find it, whether it exists or not doesn’t matter. I am certainly searching for it. 👉 What I should have done: Once I decide on a problem space (time management, email productivity, etc.), I should decide on my potential user segments, people who I plan to sell my product to. Then I should go talk to those people, ask them about their pains, then get to the problem-solving/ideation phase only later. ❗️ VALIDATION COMES FROM THE REALITY OUTSIDE. What validation looks like might change from product to product; but what invalidation looks like is more or less the same for every product. Nico Jeannen told me yesterday “validation = money in the account” on Twitter. This is the ultimate form of validation your product could get. If your product doesn’t make any money, then something is invalidated by reality: Your product, you, your idea, who knows? So, at this point, I knew a little bit of Python from spending some time in tutorial hell a few years ago, some HTML/CSS/JS, barely enough React to build a working app. React could work for this project, but I needed easy-to-implement server interactivity. Luckily, around this time, I got to know about this new gen of indie hackers, and learned (but didn’t truly understand) about their approach to indie hacking, and this library called Nextjs. How good Next.js still blows my mind. So, I was back to tutorial hell once again. But, this time, with a promise to myself: This is the last time I would visit tutorial hell. Time to start building this "ground-breaking idea" Learning the fundamentals of Next.js was easier than learning of React unsurprisingly. Yet, the first time I managed to run server actions on Next.js was one of the rarest moments that completely blew my mind. To this day, I reject the idea that it is something else than pure magic under its hood. Did I absolutely need Nextjs for this project though? I do not think so. Did it save me lots of time? Absolutely. Furthermore, learning Nextjs will certainly be quite helpful for other projects that I will be tackling in the future. Already got a few ideas that might be worth pursuing in the head in case I decide to abandon Summ in the future. Fast-forward few weeks again: So, at this stage, I had a barely working MVP-like product. Since the very beginning, I spent every free hour (and more) on this project as speed is essential. But, I am not so sure it was worth it to overwork in retrospect. Yet, I know I couldn’t help myself. Everything is going kinda smooth, so what’s the worst thing that could ever happen? Well, both Apple and Google announced their AIs (Apple Intelligence and Google Gemini, respectively) will have email summarization features for their products. Summarizing singular emails is no big deal, after all there were already so many similar products in the market. I still think that what truly matters is a frictionless user experience, and this is why I built this product in a certain way: You spend less than a few minutes setting up your account, and you get to enjoy your email summaries, without ever visiting its website again. This is still a very cool concept I really like a lot. So, at this point: I had no other idea that could be pursued, already spent too much time on this project. Do I quit or not? This was the question. Of course not. I just have to launch this product as quickly as possible. So, I did something right, a quite rare occurrence I might say: Re-planned my product, dropped everything secondary to the core feature immediately (save time on reading emails), tried launching it asap. 👉 Insight: Sell only one core feature at one time. Drop anything secondary to this core feature. Well, my primary occupation is product design. So one would expect that a product I build must have stellar design. I considered any considerable time spent on design at this stage would be simply wasted. I still think this is both true and wrong: True, because if your product’s core benefits suck, no one will care about your design. False, because if your design looks amateurish, no one will trust you and your product. So, I always targeted an average level design with it and the way this tool works made it quite easy as I had to design only 2 primary pages: Landing page and user portal (which has only settings and analytics pages). However, even though I knew spending time on design was not worth much of my time, I got a bit “greedy”: In fact, I redesigned those pages three times, and still ended up with a so-so design that I am not proud of. 👉 What I would do differently: Unless absolutely necessary, only one iteration per stage as long as it works. This, in my mind, applies to everything. If your product’s A feature works, then no need to rewrite it from scratch for any reason, or even refactor it. When your product becomes a success, and you absolutely need that part of your codebase to be written, do so, but only then. Ready to launch, now is th etime for some marketing, right? By July 26, I already had a “launchable” product that barely works (I marked this date on a Notion docs, this is how I know). Yet, I had spent almost no time on marketing, sales, whatever. After all, “You build and they will come”. Did I know that I needed marketing? Of course I did, but knowingly didn’t. Why, you might ask. Well, from my perspective, it had to be a dev-heavy product; meaning that you spend most of your time on developing it, mostly coding skills. But, this is simply wrong. As a rule of thumb, as noted by one of the greatests, Marc Louvion, you should spend at least twice of the building time on marketing. ❗️ Time spent on building \* 2 people don’t know your product > they don’t use your product > you don’t get users > you don’t make money Easy as that. Following the same reasoning, a slightly different approach to planning a project is possible. Determine an approximate time to complete the project with a high level project plan. Let’s say 6 months. By the reasoning above, 2 months should go into building, and 4 into marketing. If you need 4 months for building instead of 2, then you need 8 months of marketing, which makes the time to complete the project 12 months. If you don’t have that much time, then quit the project. When does a project count as completed? Well, in reality, never. But, I think we have to define success conditions even before we start for indie projects and startups; so we know when to quit when they are not met. A success condition could look like “Make $6000 in 12 months” or “Have 3000 users in 6 months”. It all depends on the project. But, once you set it, it should be set in stone: You don’t change it unless absolutely necessary. I suspect there are few principles that make a solopreneur successful; and knowing when to quit and when to continue is definitely one of them. Marc Louvion is famously known for his success, but he got there after failing so many projects. To my knowledge, the same applies to Nico Jeannen, Pieter Levels, or almost everyone as well. ❗️ Determining when to continue even before you start will definitely help in the long run. A half-aed launch Time-leap again. Around mid August, I “soft launched” my product. By soft launch, I mean lazy marketing. Just tweeting about it, posting it on free directories. Did I get any traffic? Surely I did. Did I get any users? Nope. Only after this time, it hit me: “Either something is wrong with me, or with this product” Marketing might be a much bigger factor for a project’s success after all. Even though I get some traffic, not convincing enough for people to sign up even for a free trial. The product was still perfect in my eyes at the time (well, still is ^(\_),) so the right people are not finding my product, I thought. Then, a question that I should have been asking at the very first place, one that could prevent all these, comes to my mind: “How do even people search for such tools?” If we are to consider this whole journey of me and my so-far-failed product to be an already destined failure, one metric suffices to show why. Search volume: 30. Even if people have such a pain point, they are not looking for email summaries. So, almost no organic traffic coming from Google. But, as a person who did zero marketing on this or any product, who has zero marketing knowledge, who doesn’t have an audience on social media, there is not much I could do. Finally, it was time to give up. Or not… In my eyes, the most important element that makes a founder (solo or not) successful (this, I am not by any means) is to solve problems. ❗️ So, the problem was this: “People are not finding my product by organic search” How do I make sure I get some organic traffic and gets more visibility? Learn digital marketing and SEO as much as I can within very limited time. Thankfully, without spending much time, I came across Neil Patel's YT channel, and as I said many times, it is an absolute gold mine. I learned a lot, especially about the fundamentals, and surely it will be fruitful; but there is no magic trick that could make people visit your website. SEO certainly helps, but only when people are looking for your keywords. However, it is truly a magical solution to get in touch with REAL people that are in your user segments: 👉 Understand your pains, understand their problems, help them to solve them via building products. I did not do this so far, have to admit. But, in case you would like to have a chat about your email usage, and email productivity, just get in touch; I’d be delighted to hear about them. Getting ready for a ProductHunt launch The date was Sept 1. And I unlocked an impossible achievement: Running out of Supabase’s free plan’s Egres limit while having zero users. I was already considering moving out of their Cloud server and managing a Supabase CLI service on my Hetzner VPS for some time; but never ever suspected that I would have to do this quickly. The cheapest plan Supabase offers is $25/month; yet, at that point, I am in between jobs for such a long time, basically broke, and could barely afford that price. One or two months could be okay, but why pay for it if I will eventually move out of their Cloud service? So, instead of paying $25, I spent two days migrating out of Supabase Cloud. Worth my time? Definitely not. But, when you are broke, you gotta do stupid things. This was the first time that I felt lucky to have zero users: I have no idea how I would manage this migration if I had any. I think this is one of the core tenets of an indie hacker: Controlling their own environment. I can’t remember whose quote this is, but I suspect it was Naval: Entrepreneurs have an almost pathological need to control their own fate. They will take any suffering if they can be in charge of their destiny, and not have it in somebody else’s hands. What’s truly scary is, at least in my case, we make people around us suffer at the expense of our attempting to control our own fates. I know this period has been quite hard on my wife as well, as I neglected her quite a bit, but sadly, I know that this will happen again. It is something that I can barely help with. Still, so sorry. After working the last two weeks on a ProductHunt Launch, I finally launched it this Tuesday. Zero ranking, zero new users, but 36 kind people upvoted my product, and many commented and provided invaluable feedback. I couldn't be more grateful for each one of them 🙏. Considering all these, what lies in the future of Summ though? I have no idea, to be honest. On one hand, I have zero users, have no job, no income. So, I need a way to make money asap. On the other hand, the whole idea of it revolves around one core premise (not an assumption) that I am not so willing to share; and I couldn’t have more trust in it. This might not be the best iteration of it, however I certainly believe that email usage is one of the best problem spaces one could work on. 👉 But, one thing is for certain: I need to get in touch with people, and talk with them about this product I built so far. In fact, this is the only item on my agenda. Nothing else will save my brainchild <3. Below are some other insights and notes that I got during my journey; as they do not 100% fit into this story, I think it is more suitable to list them here. I hope you enjoyed reading this. Give Summ a try, it comes with a generous free trial, no credit card required. Some additional notes and insights: Project planning is one of the most underestimated skills for solopreneurs. It saves you enormous time, and helps you to keep your focus up. Building B2C products beats building B2B products. Businesses are very willing to pay big bucks if your product helps them. On the other hand, spending a few hours per user who would pay $5/m probably is not worth your time. It doesn’t matter how brilliant your product is if no one uses it. If you cannot sell a product in a certain category/niche (or do not know how to sell it), it might be a good idea not to start a project in it. Going after new ideas and ventures is quite risky, especially if you don’t know how to market it. On the other hand, an already established category means that there is already demand. Whether this demand is sufficient or not is another issue. As long as there is enough demand for your product to fit in, any category/niche is good. Some might be better, some might be worse. Unless you are going hardcore B2B, you will need people to find your product by means of organic search. Always conduct thorough keyword research as soon as possible.

We received 25k investment offer, need advice [I will not promote]
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Agreeable_Ad6424This week

We received 25k investment offer, need advice [I will not promote]

We received a $25k for 2.5% on a convertible note offer from a US based investor. The note matures in 18 months with an interest rate of 5%, but the investor said they can extend it further. It’s an AI SaaS in graphic design. We have been bootstrapping till now, and we feel that this money could help us hire better engineers and marketeers, we want to grow it to a good revenue, but don't see it becoming a billion dollar startup as such. Our initial plans were to build it like an indie-hacker, grow it a decent revenue and sell it to someone who can take better care of it. We built it as a side project with full time jobs. We already have decent traction with 10k+ signups and $600+ in revenue per month with <100 dollars spent on marketing. But our AI model costs are high, 0.2 USD per user that we onboard and provide free credits. But we as founders are more interested in another idea that we have been thinking about and see a bigger potential + founder market fit in. The current product is good, and we can foresee that with better hiring and marketing, we can grow our revenue to about 10-20k a month, like a regular online business. What should we do? We don't want to simply let go of the product because it's not that it doesn't work, it's just that we as founders are better fit for something else. We can't sell it yet as the revenue isn't too high and we haven't even incorporated. Is it okay if we think of growing it to 10-20k+ a month and then intend to sell it to someone who can take better care of it? Should we take the investment in such a case, given this investment is definitely gonna help us grow? Process of incorporation will also help us in selling this business later I think?

I studied how 7 Founders found their first 100 customers for their businesses. Summarizing it here!
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adriannelestrangeThis week

I studied how 7 Founders found their first 100 customers for their businesses. Summarizing it here!

I am learning marketing, and so I combed through the internet to find specific advice that helped founders reach 100 users and not random Google answers. Here’s what I found: Llama Life by Marie Marie founder of Llama Life, a productivity app ($51.4K+ revenue) got her first 100 users using Snowballing effect. She shared great advice that I want to add here verbatim, “Need to think about what you have that you can leverage based on your current situation. eg..When you have no customers, think about where you can post to get the 1st customer eg Product Hunt. If you do well on PH, say you get #3 product of the day, then you post somewhere else saying ‘I got #3 product of the day’.. to get your next few customers. Maybe that post is on reddit with some learnings that you found. If the reddit post does well, then you might post it on Twitter, saying reddit did well and what learnings you got from that etc. or even if it doesn’t do well you can still post about it.” Another tip she shared is to build related products that get more viral than the product itself. These are small stand-alone sites that would appeal to the same target audience, but by nature, are more shareable. On these sites, you can mention your startup like: ‘brought to you by Llama Life’ and then provide a link to the main website if someone is interested. If one of those gets viral or ranks on Google, you’ll have a passive traffic source. Scraping bee by Pierre Pierre, founder of Scraping Bee, a web scraping tool has now reached $1.5M ARR. Pierre and his cofounder Kevin started with 10 Free Beta Users in 2019, and after 6 months asked them to take a paid subscription if they wanted to continue using the product. That’s how they got their first user within 50 minutes of that email. Then they listed it on dozens of startup directories but their core strategy was writing the best possible content for their target audience — Developers. 3 very successful pieces of content that worked were : A small tutorial on how to scrape single-page application An extensive general guide about web scraping without getting blocked A complete introduction to web scraping with Python They didn’t do content marketing for the sake of content marketing but deep-dived into the value they were providing their customer. One of these got 70K visits, and all this together got them to over 100 users. WePay by Bill Clerico Bill Clerico left his cushy corporate job to build WePay which was then acquired for $400M got his first users by using his app. He got his first users by using his app! The app was for group payments. So he hosted a Poker tournament at his house and collected payments only with his app. Then they hosted a barbecue for fraternity treasurers at San Jose State & helped them do their annual dues collection. Good old word-of-mouth marketing, that however, started with an event where they used what they made! RealWorld by Genevieve Genevieve — Founder and CEO of Realworld stands by the old-school advice of value giving. RealWorld is an app that helps GenZ navigate adulthood. So, before launching their direct-to-consumer platform, they had an educational course that they sold to college career centers and students. They already had a pipeline of adults who turned to Realworld for their adulting challenges. From there, she gained her first 100 followers. Saner dot ai by Austin Austin got 100 users from Reddit for his startup Saner.ai. Reddit hates advertising, and so his tips to market your startup on Reddit is to Write value-driven posts on your niche. Instead of writing posts, find posts where people are looking for solutions DM people facing problems that your SaaS solves. But instead of selling, ask about their problem to see if your product is a good fit Heartfelt posts about why you built it, aren’t gonna cut it To find posts and people, search Reddit with relevant keywords and join all the subreddits A Stock Portfolio Newsletter A financial investor got his first 100 paid newsletter subscribers for his stock portfolio newsletter. His tips : Don’t reinvent the wheel. Work what’s already working. He saw a company making $500M+ from stock picking newsletter, so decided to try that. Find the gaps in “already working” and leverage them. That newsletter did not have portfolios of advisors writing them. That was his USP. He added his own portfolio to his newsletter. Now to 100 users, he partnered with a guy running an investing website and getting good traffic. That guy got a cut of his revenue, in exchange. That one simple step got him to 100 users. Hypefury by Yannick and Samy Yannick and Samy from Hypefury, Twitter and Social Media Automation tool got their first beta testers and users from a paid community. They launched Hypefury there and asked if someone wanted to try it. A couple of people tried it and gave feedback. Samy conducted user interviews and product demos for them, And shared the reviews on Twitter. That alone, along with word-of-mouth marketing on Twitter got them their first 100 users. To conclude: Don’t reinvent the wheel, try what’s working. Find the gaps in what’s working, and leverage that. Instead of thinking about millions of customers, think about the first 10. Then first 100. Leverage what you have. Get the first 10 customers, then talk about this to get the next 100. Use your app. Find ways, events, and opportunities to use your app in front of people. And get them to use it. Write content not only for SEO but also to help people. It won’t work tomorrow, but it will work for years after it picks up. Leverage other sources of traffic by partnering up! Do things that don’t scale. I’m also doing SaaS marketing deep dives over 30 pieces of content. I'm posting here for the first time, so I'm not sure if it will stay or not, sorry if it doesn't. I've helped a SaaS grow from $19K to $100K MRR as a marketer in last 2 years, and now I wanna dive deep. Cheers! (1/30)

Feeling stuck—built a startup, got rejected from YC & IVI, met smarter people, and now I don’t know what to do. ( i will not promote )
I will not promote
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vishwa1238This week

Feeling stuck—built a startup, got rejected from YC & IVI, met smarter people, and now I don’t know what to do. ( i will not promote ) I will not promote

I will not promote I don’t even know where to start, but I just feel completely stuck right now. I’m 20 years oldI don’t even know where to start, but I just feel completely stuck right now. I’m 20 years old, have been grinding non-stop for months, and it feels like I have nothing to show for it. I built an AI agent that automates workflows for businesses. I can build tech, but I can’t sell. That’s been my biggest realization recently—I thought building would be enough, but it’s not. I need customers, I need a co-founder, I need to figure out the business side… and I have no idea how. I applied to YC, IVI at ISB, and EF, met a lot of insanely smart people—some were impressed with me and my work, but they were wiser, more experienced, and honestly, just better at all of this than I am. It made me realize how much I don’t know. I got rejected from YC & IVI. 💔 YC didn’t even give much feedback—just a standard rejection. 💔 IVI told me: “You're too young, you need more experience, and you should work with a team before trying to start something.” That hit me hard. I had already been struggling to find a co-founder, and this just made me wonder if I even belong in this space yet. The Frustrating Part? I KNOW my tool Has a Unique Edge. I’m not just another AI automation tool—I know my tool has a strong USP that competitors lack. It has the potential to be an AI employee for businesses, not just another workflow tool. But I still haven’t built the “perfect product” I originally envisioned. And that’s what’s eating at me. I see what it COULD be, but I haven’t made it happen yet. At the same time, the competition in the AI agent space is exploding. YC-backed companies are working on AI agent startups. OpenAI is making huge progress with Operator. Competitors are moving fast, while I feel stuck. I’ve delayed development because I’m unsure whether to double down, pivot, or just move on entirely. Where I’m Stuck Right Now 🔹 Do I keep pushing and try to crack sales somehow? 🔹 Do I join a startup as a founding engineer to get experience, make connections, and learn sales before trying again? 🔹 Do I move to Bangalore, meet founders, and figure out what’s next? 🔹 Do I pivot to something nicher instead of competing in the AI agent race? If so, how do I even find a niche worth pursuing? 🔹 Do I even belong in startups? Or am I just forcing something that’s not working? I feel stuck in a weird middle zone where I’m not a beginner, but I’m also not successful. I’ve done enough to see what’s possible, but not enough to make it real. Every rejection makes me question if I’m even on the right path. I don’t know if I’m posting this for advice or just to get it out of my system. Maybe both. Has anyone else felt like this before? If you’ve been in this situation—how did you figure out whether to keep going or move on? TL;DR: I’m 20, built an AI agent for automating workflows, got rejected from YC & IVI, met insanely smart and experienced people, realized I can build tech but can’t sell, struggling to find a co-founder, AI agent competition is growing, delaying development, confused about the future—don’t know whether to double down, pivot, or move on. The frustrating part? I\ know I have a unique edge that others lack, but I still haven’t built the perfect product I originally envisioned.* edit: removed the tool's name

Good at coding, bad at marketing. Summary
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Official-DATSThis week

Good at coding, bad at marketing. Summary

Hello. I posted a question on what to do if you are good at coding but bad at marketing four days ago, and I received so many responses and tips. The original post is here. I was really glad and excited to read comments. To return the favor to the community and add some more value, I’ve summarized all the comments I got on the original post. Here are they, with my personal comments on some of the advice I got. You’ll never believe it, but the most common advice was to learn. Really, the first and only thing you should start with if you’re bad at marketing is learning. Yet learning could be different. I highlighted 5 main areas. Educate yourself on general questions. Learn more about some basics. For example, start by finding out what the 4P’s of marketing are, and afterward, you’ll inevitably run into YouTube videos, seminars, Udemy courses, or any other resource that resonates with you on some ideas/avenues you could pursue. Read books and watch videos. There are tons of books on marketing and sales. People shared in the comments books by Dan Kennedy and “Cashvertising”, written by Drew Eric Whitman. (I’ve never heard of them, but already ordered on Amazon). For sales, the most common idea was to start with YouTube videos. For example, Alex Hormozi videos and Startup school delivered by Ycombinator videos. Check out Indie Hackers and scrutinize it for a piece of good advice from developers in the same situation. Also, there was advice to follow up and read some guy on Twitter. (Don't want to get unfairly banned from here, so won't post it) Educate yourself and hire a professional or find a co-founder to help you: Hire a seasoned marketer in this field to help you out. He will help you achieve cost-efficient scales. But it could be a real problem to find the right person. Marketing agencies are expensive. Try to look on LinkedIn or among your acquaintances. Look for professionals with credentials or extensive experience. Seek marketing referrals from startups of a similar size/industry. If you don't have those, try to bring a trusted/experienced marketer friend into the intro meetings to help assess whether the service provider knows what they are doing. Talented freelancers can often get the job done for less than hiring an entire agency. Look for a co-founder who is savvy in marketing, passionate, and ready to work hard towards mutual success. Educate and DIY Being the face of your business is way better than having faceless communication. The startup checklist is made based on the comments is next: At least have your product defined. Define your target audience. Set up the goals you want to achieve. Make domain expertise and understand the market and the direction of its development. The next stage is answering tricky questions: Have you created a business model? How do you plan to compete? What’s your unique selling point? How much do you plan to budget for marketing? Are you planning to work alone, or will you need other devs? Then you start thinking about clients… You need the exposure to truly understand the customer's pain points and build a product that they love. You need to think about how your clients would think, and you should tailor each step you take for them. Get feedback from your early users if you already have a product. Interview your potential customers to learn how they buy. This will help you narrow your choice of marketing channels. Get your product or service used by several startups and help them achieve their goals. Endorsements are very valuable marketing assets. You need a landing to validate your value proposition and start sending traffic, or you can run meta instant form campaigns... It would depend on the category of your startup. You need a benchmark of the competition's ads both in Meta and Google, blog posts, domain authority, their landing page, and average search volumes. Do affiliate marketing for your product since it's an effective strategy. Educate and use AI tools for dealing with marketing. Build an LLM-based product to automate marketing. (Sounds like an idea for a startup, right?) Learn following ChatGPT advice. In 1–3 months, you will be another updated person. Look at marketowl, an AI marketing department for startups and microbusinesses that have no budget or time to do marketing. It will automate the basic tasks your business needs, but it doesn't require your marketing expertise. Check out AI tools that are delivering very good marketing content (gocharlie, jasper, copyai). Educate yourself and run socials Start a blog or YouTube channel where you can share your expertise in coding or anything else you are good at and how your product simplifies life. Engage with your audience on social media platforms like Instagram and LinkedIn, where you can showcase your industry knowledge. Start a page on Twitter and an account on Reddit. Follow and read subreddits and pages where your potential customers are. Learn the pain from the inside. Do not simply promote, people will lose interest immediately. Start by taking focused time to create informational content, so people will eventually be naturally intrigued by what you do and want to support you when they start to “know” you. Educate your potential users about the value of your product. Create content based on what ideal customers are asking at the various stages of marketing. e.g., if they are at the beginning of the process, they may use basic language; if they are further down the process, maybe they’ll be specific. Try to get on podcasts and build as many social links as you can. In other words, don’t live in a shell! Post regularly, and eventually you’ll find sites or people that are willing to promote for you. I omitted here all personal help offers and newsletters, however you could find them in the original post. Hope that will be helpful!

Seeking advice from every type of business owner - if you have a moment & an opinion please chime in.
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Organic_Crab7397This week

Seeking advice from every type of business owner - if you have a moment & an opinion please chime in.

Hello everyone. I haven't started selling yet and wanted to get some insight from the community I'm trying to serve (that makes the most sense to me). So over the past couple months I've gotten into AI & Automation. I got a HighLevel account and went to town learning new things. I learned how to make automations and workflows that make running a business easier (my dad has been letting me use his concrete business as a guinea pig). I also learned how to build and train AI Chat Assistants. I want to start a service based business that uses AI & workflows to automate some of the customer service tasks & lead generation for business. What I'm seeking advice about are as follows: NICHE SELECTION: Part of me thinks I shouldn't niche down in the beginning and just take whoever comes and niche down once I find an industry I'm comfortable with. Another side thinks I should choose one. What is your opinion on niche selection in the beginning? PRICING: I know that pricing largely depends on the value I bring to the client, but I've seen people doing the same or similar things as I want to do and charging vastly different prices. From $300- $2,000. While I think these solutions could absolutely help companies get and retain new business and reduce some of the workload of their staff -- I'm not comfortable charging a high price until I've got enough experience and data to justify that. &#x200B; THESE ARE THE SERVICES I'M THINKING OF OFFERING: Customer Service Chat Assistant. This will be on the website as a "Live Chat". It also connects to Facebook Messenger & Google Business Chat. I'd train the chat assistant on everything related to the company; pertinent info (NAP, company mission, industry background), contact info, services / products / pricing, FAQs, current specials &/or discount codes (this can be changed monthly), how to handle upset clients, etc. It can also connect to a calendar like Google or Calendly so customers can make an appointment or schedule a call directly from the conversation. Missed Call Follow Up. If you're familiar with the platform HighLevel it's commonly called "Missed Call Text Back". The idea is that when a call is missed a text message is automatically fired to the prospect's phone saying something along the lines of "Hey this is \\\\\\ from \\\\\\\_. How can I help you?" and the business owner is alerted to the missed call via text notification. People have said they see a lot of success for their clients with this alone due to the instant follow up. I see a lot of people charging $300 /m. for this. My issues with this are: 1). The text fires automatically when the call is missed, but if the business owner isn't available to actually follow up and keep texting after the customer texts back, they will look inconsistent and bothersome. 2). Without context a prospect may wonder why you didn't answer when they called, but texted them instead. So my answer to these problems are #3. SMS Answering Service. It is essentially taking 2 + 1 and combining them. The missed call text goes out to the prospect, but with context on why they're being texted (because no one is available to take the call at the moment) and IF the prospect responds, a Customer Service Chat Assistant will take over the conversation with the goal of answering their questions and either getting them on the phone with the company via a call back OR helping them schedule an appointment. This offers a more consistent solution than just a text to the business owner / team & the prospect is contacted and helped (hopefully) before they have a chance to start calling a competitor. Lead Nurture / Lead Qualifying Sales Funnel. This one is more than just AI & automation. It's a full funnel. It can be for either Facebook or Google. The process is AD -> Landing Page -> AI Text Message Convo -> Booking/Schedule Call/ Appointment. Typically the ad will offer a lead magnet which they will claim on the LP by giving their information. After the form is submitted, they get a text message and begin a conversation with the AI. It can be trained to just walk them through a booking process, nurture a sale by answering questions and handling objections or to qualify leads. Lead qualification via text works well if you want to weed out who is serious versus who is curious. To be clear; I'd be making the ad, landing page & training the AI -- all parts of the funnel. For whichever service a few things are universal: \- All conversations; no matter what platform they're had on, all go to one inbox which is pretty helpful to see them all in one place. \- When scheduling / booking these can also collect payment. \- Tags can be added to keep track of how they came into the business and where they are in a sales pipeline. There are a lot of fun things I can do with these automations and I'm excited about learning more everyday. I'd really like to know what you think these services could be worth to a business. If you do reply please tell me what type of business you're in so I have an idea of what industries I should be looking towards. Thank you for any response I get as I know this was a long read! SN: I currently do digital marketing & web design as a freelancer.

What Does “Building a Community” Actually Mean for a Startup?
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ManagerCompetitive77This week

What Does “Building a Community” Actually Mean for a Startup?

I’ve talked to a lot of founders, and almost everyone gives the same advice: “Build your product and do sales at the same time. Also, build a community alongside it.” I get the first part. Shipping and selling together makes sense. But the “community building” part? That’s where things get blurry for me. Does community building mean posting regular updates on Twitter or LinkedIn? Does it mean making Instagram reels about the product? Or is it more about actually talking to potential customers one-on-one? When people say “build a community,” do they mean creating a place where users can interact with each other or just a way to keep them engaged with the product? The reason I’m asking is that I see different approaches everywhere. Some founders document their startup journey on social media, and that seems to attract an audience. Others focus on getting early users into a private group (Discord, Slack, or WhatsApp) and nurturing relationships there. And then there are those who take a totally different approach—like building in public, sharing code, or offering free tools to bring people in. For my startup, I’m trying to figure out what community building should look like in 2025. The startup landscape has changed drastically in the past year, especially with AI and automation becoming more mainstream. Founders no longer have time to manually interact with every user. So what’s the new way of doing this? What’s working for early-stage startups today? I’d love to hear thoughts from fellow founders. What does “community” actually mean in today’s world, and what’s the best way to build one?

Month 2 of building my startup after being laid off - $200 in revenue and 4 (actual) paying customers
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WhosAfraidOf_138This week

Month 2 of building my startup after being laid off - $200 in revenue and 4 (actual) paying customers

In September 2024, I got laid off from my Silicon Valley job. It fucking sucked. I took a day to be sad, then got to work - I'm not one to wallow, I prefer action. Updated my resume, hit up my network, started interviewing. During this time, I had a realization - I'm tired of depending on a single income stream. I needed to diversify. Then it hit me: I literally work with RAG (retrieval augmented generation) in AI. Why not use this knowledge to help small businesses reduce their customer service load and boost sales? One month later, Answer HQ 0.5 (the MVP) was in the hands of our first users (shoutout to these alpha testers - their feedback shaped everything). By month 2, Answer HQ 1.0 launched with four paying customers, and growing. You're probably thinking - great, another chatbot. Yes, Answer HQ is a chatbot at its core. But here's the difference: it actually works. Our paying customers are seeing real results in reducing support load, plus it has something unique - it actively drives sales by turning customer questions into conversions. How? The AI doesn't just answer questions, it naturally recommends relevant products and content (blogs, social media, etc). Since I'm targeting small business owners (who usually aren't tech wizards) and early startups, Answer HQ had to be dead simple to set up. Here's my onboarding process - just 4 steps. I've checked out competitors like Intercom and Crisp, and I can say this: if my non-tech fiancée can set up an assistant on her blog in minutes, anyone can. Key learnings so far: Building in public is powerful. I shared my journey on Threads and X, and the support for a solo founder has been amazing. AI dev tools (Cursor, Claude Sonnet 3.5) have made MVP development incredibly accessible. You can get a working prototype frontend ready in days. I don't see how traditional no-code tools can survive in this age. But.. for a production-ready product? You still need dev skills and background. Example: I use Redis for super-fast loading of configs and themes. An AI won't suggest this optimization unless you know to ask for it. Another example: Cursor + Sonnet 3.5 struggles with code bases with many files and dependencies. It will change things you don't want it to change. Unless you can read code + understand it + know what needs to be changed and not changed, you'll easily run into upper limits of what prompting alone can do. I never mention "artificial intelligence" "AI" "machine learning" or any of these buzzwords once in my copy in my landing page, docs, product, etc. There is no point. Your customers do not care that something has AI in it. AI is not the product. Solving their pain points and problems is the product. AI is simply a tool of many tools like databases, APIs, caching, system design, etc. Early on, I personally onboarded every user through video calls. Time-consuming? Yes. But it helped me deeply understand their pain points and needs. I wasn't selling tech - I was showing them solutions to their problems. Tech stack: NextJS/React/Tailwind/shadcn frontend, Python FastAPI backend. Using Supabase Postgres, Upstash Redis, and Pinecone for different data needs. Hosted on Vercel and Render.com. Customer growth: Started with one alpha tester who saw such great results (especially in driving e-commerce sales) that he insisted on paying for a full year to keep me motivated. This led to two monthly customers, then a fourth annual customer after I raised prices. My advisor actually pushed me to raise prices again, saying I was undercharging for the value provided. I have settled on my final pricing now. I am learning so much. Traditionally, I have a software development and product management background. I am weak in sales and marketing. Building that app, designing the architecture, talking to customers, etc, these are all my strong suits. I enjoy doing it too. But now I need to improve on my ability to market the startup and really start learning things like SEO, content marketing, cold outreach, etc. I enjoying learning new skills. Happy to answer any questions about the journey so far!

I spent 6 months on building a web product, and got zero users. Here is my story.
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GDbuildsGDThis week

I spent 6 months on building a web product, and got zero users. Here is my story.

Edit Thank you all so much for your time reading my story. Your support, feedback, criticism, and skepticism; all helped me a lot, and I couldn't appreciate it enough \^\_\^ I have stuff to post on Reddit very rarely, but I share how my project is going on, random stuff, and memes on X. Just in case few might want to keep in touch 👀 TL;DR I spent 6 months on a tool that currently has 0 users. Below is what I learned during my journey, sharing because I believe most mistakes are easily avoidable. Do not overestimate your product and assume it will be an exception to fundamental principles. Principles are there for a reason. Always look for validation before you start. Avoid building products with a low money-to-effort ratio/in very competitive fields. Unless you have the means, you probably won't make it. Pick a problem space, pick your target audience, and talk to them before thinking about a solution. Identify and match their pain points. Only then should you think of a solution. If people are not overly excited or willing to pay in advance for a discounted price, it might be a sign to rethink. Sell one and only one feature at a time. Avoid everything else. If people don't pay for that one core feature, no secondary feature will change their mind. Always spend twice as much time marketing as you do building. You will not get users if they don't know it exists. Define success metrics ("1000 users in 3 months" or "$6000 in the account at the end of 6 months") before you start. If you don't meet them, strongly consider quitting the project. If you can't get enough users to keep going, nothing else matters. VALIDATION, VALIDATION, VALIDATION. Success is not random, but most of our first products will not make a success story. Know when to admit failure, and move on. Even if a product of yours doesn't succeed, what you learned during its journey will turn out to be invaluable for your future. My story So, this is the story of a product that I’ve been working on for the last 6 months. As it's the first product I’ve ever built, after watching you all from the sidelines, I have learned a lot, made many mistakes, and did only a few things right. Just sharing what I’ve learned and some insights from my journey so far. I hope that this post will help you avoid the mistakes I made — most of which I consider easily avoidable — while you enjoy reading it, and get to know me a little bit more 🤓. A slow start after many years Summ isn’t the first product I really wanted to build. Lacking enough dev skills to even get started was a huge blocker for so many years. In fact, the first product I would’ve LOVED to build was a smart personal shopping assistant. I had this idea 4 years ago; but with no GPT, no coding skills, no technical co-founder, I didn’t have the means to make it happen. I still do not know if such a tool exists and is good enough. All I wanted was a tool that could make data-based predictions about when to buy stuff (“buy a new toothpaste every three months”) and suggest physical products that I might need or be strongly interested in. AFAIK, Amazon famously still struggles with the second one. Fast-forward a few years, I learned the very basics of HTML, CSS, and Vanilla JS. Still was not there to build a product; but good enough to code my design portfolio from scratch. Yet, I couldn’t imagine myself building a product using Vanilla JS. I really hated it, I really sucked at it. So, back to tutorial hell, and to learn about this framework I just heard about: React.React introduced so many new concepts to me. “Thinking in React” is a phrase we heard a lot, and with quite good reasons. After some time, I was able to build very basic tutorial apps, both in React, and React Native; but I have to say that I really hated coding for mobile. At this point, I was already a fan of productivity apps, and had a concept for a time management assistant app in my design portfolio. So, why not build one? Surely, it must be easy, since every coding tutorial starts with a todo app. ❌ WRONG! Building a basic todo app is easy enough, but building one good enough for a place in the market was a challenge I took and failed. I wasted one month on that until I abandoned the project for good. Even if I continued working on it, as the productivity landscape is overly competitive, I wouldn’t be able to make enough money to cover costs, assuming I make any. Since I was (and still am) in between jobs, I decided to abandon the project. 👉 What I learned: Do not start projects with a low ratio of money to effort and time. Example: Even if I get 500 monthly users, 200 of which are paid users (unrealistically high number), assuming an average subscription fee of $5/m (such apps are quite cheap, mostly due to the high competition), it would make me around $1000 minus any occurring costs. Any founder with a product that has 500 active users should make more. Even if it was relatively successful, due to the high competition, I wouldn’t make any meaningful money. PS: I use Todoist today. Due to local pricing, I pay less than $2/m. There is no way I could beat this competitive pricing, let alone the app itself. But, somehow, with a project that wasn’t even functional — let alone being an MVP — I made my first Wi-Fi money: Someone decided that the domain I preemptively purchased is worth something. By this point, I had already abandoned the project, certainly wasn’t going to renew the domain, was looking for a FT job, and a new project that I could work on. And out of nowhere, someone hands me some free money — who am I not to take it? Of course, I took it. The domain is still unused, no idea why 🤔. Ngl, I still hate the fact that my first Wi-Fi money came from this. A new idea worth pursuing? Fast-forward some weeks now. Around March, I got this crazy idea of building an email productivity tool. We all use emails, yet we all hate them. So, this must be fixed. Everyone uses emails, in fact everyone HAS TO use emails. So, I just needed to build a tool and wait for people to come. This was all, really. After all, the problem space is huge, there is enough room for another product, everyone uses emails, no need for any further validation, right? ❌ WRONG ONCE AGAIN! We all hear from the greatest in the startup landscape that we must validate our ideas with real people, yet at least some of us (guilty here 🥸) think that our product will be hugely successful and prove them to be an exception. Few might, but most are not. I certainly wasn't. 👉 Lesson learned: Always validate your ideas with real people. Ask them how much they’d pay for such a tool (not if they would). Much better if they are willing to pay upfront for a discount, etc. But even this comes later, keep reading. I think the difference between “How much” and “If” is huge for two reasons: (1) By asking them for “How much”, you force them to think in a more realistic setting. (2) You will have a more realistic idea on your profit margins. Based on my competitive analysis, I already had a solution in my mind to improve our email usage standards and email productivity (huge mistake), but I did my best to learn about their problems regarding those without pushing the idea too hard. The idea is this: Generate concise email summaries with suggested actions, combine them into one email, and send it at their preferred times. Save as much as time the AI you end up with allows. After all, everyone loves to save time. So, what kind of validation did I seek for? Talked with only a few people around me about this crazy, internet-breaking idea. The responses I got were, now I see, mediocre; no one got excited about it, just said things along the lines of “Cool idea, OK”. So, any reasonable person in this situation would think “Okay, not might not be working”, right? Well, I did not. I assumed that they were the wrong audience for this product, and there was this magical land of user segments waiting eagerly for my product, yet unknowingly. To this day, I still have not reached this magical place. Perhaps, it didn’t exist in the first place. If I cannot find it, whether it exists or not doesn’t matter. I am certainly searching for it. 👉 What I should have done: Once I decide on a problem space (time management, email productivity, etc.), I should decide on my potential user segments, people who I plan to sell my product to. Then I should go talk to those people, ask them about their pains, then get to the problem-solving/ideation phase only later. ❗️ VALIDATION COMES FROM THE REALITY OUTSIDE. What validation looks like might change from product to product; but what invalidation looks like is more or less the same for every product. Nico Jeannen told me yesterday “validation = money in the account” on Twitter. This is the ultimate form of validation your product could get. If your product doesn’t make any money, then something is invalidated by reality: Your product, you, your idea, who knows? So, at this point, I knew a little bit of Python from spending some time in tutorial hell a few years ago, some HTML/CSS/JS, barely enough React to build a working app. React could work for this project, but I needed easy-to-implement server interactivity. Luckily, around this time, I got to know about this new gen of indie hackers, and learned (but didn’t truly understand) about their approach to indie hacking, and this library called Nextjs. How good Next.js still blows my mind. So, I was back to tutorial hell once again. But, this time, with a promise to myself: This is the last time I would visit tutorial hell. Time to start building this "ground-breaking idea" Learning the fundamentals of Next.js was easier than learning of React unsurprisingly. Yet, the first time I managed to run server actions on Next.js was one of the rarest moments that completely blew my mind. To this day, I reject the idea that it is something else than pure magic under its hood. Did I absolutely need Nextjs for this project though? I do not think so. Did it save me lots of time? Absolutely. Furthermore, learning Nextjs will certainly be quite helpful for other projects that I will be tackling in the future. Already got a few ideas that might be worth pursuing in the head in case I decide to abandon Summ in the future. Fast-forward few weeks again: So, at this stage, I had a barely working MVP-like product. Since the very beginning, I spent every free hour (and more) on this project as speed is essential. But, I am not so sure it was worth it to overwork in retrospect. Yet, I know I couldn’t help myself. Everything is going kinda smooth, so what’s the worst thing that could ever happen? Well, both Apple and Google announced their AIs (Apple Intelligence and Google Gemini, respectively) will have email summarization features for their products. Summarizing singular emails is no big deal, after all there were already so many similar products in the market. I still think that what truly matters is a frictionless user experience, and this is why I built this product in a certain way: You spend less than a few minutes setting up your account, and you get to enjoy your email summaries, without ever visiting its website again. This is still a very cool concept I really like a lot. So, at this point: I had no other idea that could be pursued, already spent too much time on this project. Do I quit or not? This was the question. Of course not. I just have to launch this product as quickly as possible. So, I did something right, a quite rare occurrence I might say: Re-planned my product, dropped everything secondary to the core feature immediately (save time on reading emails), tried launching it asap. 👉 Insight: Sell only one core feature at one time. Drop anything secondary to this core feature. Well, my primary occupation is product design. So one would expect that a product I build must have stellar design. I considered any considerable time spent on design at this stage would be simply wasted. I still think this is both true and wrong: True, because if your product’s core benefits suck, no one will care about your design. False, because if your design looks amateurish, no one will trust you and your product. So, I always targeted an average level design with it and the way this tool works made it quite easy as I had to design only 2 primary pages: Landing page and user portal (which has only settings and analytics pages). However, even though I knew spending time on design was not worth much of my time, I got a bit “greedy”: In fact, I redesigned those pages three times, and still ended up with a so-so design that I am not proud of. 👉 What I would do differently: Unless absolutely necessary, only one iteration per stage as long as it works. This, in my mind, applies to everything. If your product’s A feature works, then no need to rewrite it from scratch for any reason, or even refactor it. When your product becomes a success, and you absolutely need that part of your codebase to be written, do so, but only then. Ready to launch, now is th etime for some marketing, right? By July 26, I already had a “launchable” product that barely works (I marked this date on a Notion docs, this is how I know). Yet, I had spent almost no time on marketing, sales, whatever. After all, “You build and they will come”. Did I know that I needed marketing? Of course I did, but knowingly didn’t. Why, you might ask. Well, from my perspective, it had to be a dev-heavy product; meaning that you spend most of your time on developing it, mostly coding skills. But, this is simply wrong. As a rule of thumb, as noted by one of the greatests, Marc Louvion, you should spend at least twice of the building time on marketing. ❗️ Time spent on building \* 2 people don’t know your product > they don’t use your product > you don’t get users > you don’t make money Easy as that. Following the same reasoning, a slightly different approach to planning a project is possible. Determine an approximate time to complete the project with a high level project plan. Let’s say 6 months. By the reasoning above, 2 months should go into building, and 4 into marketing. If you need 4 months for building instead of 2, then you need 8 months of marketing, which makes the time to complete the project 12 months. If you don’t have that much time, then quit the project. When does a project count as completed? Well, in reality, never. But, I think we have to define success conditions even before we start for indie projects and startups; so we know when to quit when they are not met. A success condition could look like “Make $6000 in 12 months” or “Have 3000 users in 6 months”. It all depends on the project. But, once you set it, it should be set in stone: You don’t change it unless absolutely necessary. I suspect there are few principles that make a solopreneur successful; and knowing when to quit and when to continue is definitely one of them. Marc Louvion is famously known for his success, but he got there after failing so many projects. To my knowledge, the same applies to Nico Jeannen, Pieter Levels, or almost everyone as well. ❗️ Determining when to continue even before you start will definitely help in the long run. A half-aed launch Time-leap again. Around mid August, I “soft launched” my product. By soft launch, I mean lazy marketing. Just tweeting about it, posting it on free directories. Did I get any traffic? Surely I did. Did I get any users? Nope. Only after this time, it hit me: “Either something is wrong with me, or with this product” Marketing might be a much bigger factor for a project’s success after all. Even though I get some traffic, not convincing enough for people to sign up even for a free trial. The product was still perfect in my eyes at the time (well, still is ^(\_),) so the right people are not finding my product, I thought. Then, a question that I should have been asking at the very first place, one that could prevent all these, comes to my mind: “How do even people search for such tools?” If we are to consider this whole journey of me and my so-far-failed product to be an already destined failure, one metric suffices to show why. Search volume: 30. Even if people have such a pain point, they are not looking for email summaries. So, almost no organic traffic coming from Google. But, as a person who did zero marketing on this or any product, who has zero marketing knowledge, who doesn’t have an audience on social media, there is not much I could do. Finally, it was time to give up. Or not… In my eyes, the most important element that makes a founder (solo or not) successful (this, I am not by any means) is to solve problems. ❗️ So, the problem was this: “People are not finding my product by organic search” How do I make sure I get some organic traffic and gets more visibility? Learn digital marketing and SEO as much as I can within very limited time. Thankfully, without spending much time, I came across Neil Patel's YT channel, and as I said many times, it is an absolute gold mine. I learned a lot, especially about the fundamentals, and surely it will be fruitful; but there is no magic trick that could make people visit your website. SEO certainly helps, but only when people are looking for your keywords. However, it is truly a magical solution to get in touch with REAL people that are in your user segments: 👉 Understand your pains, understand their problems, help them to solve them via building products. I did not do this so far, have to admit. But, in case you would like to have a chat about your email usage, and email productivity, just get in touch; I’d be delighted to hear about them. Getting ready for a ProductHunt launch The date was Sept 1. And I unlocked an impossible achievement: Running out of Supabase’s free plan’s Egres limit while having zero users. I was already considering moving out of their Cloud server and managing a Supabase CLI service on my Hetzner VPS for some time; but never ever suspected that I would have to do this quickly. The cheapest plan Supabase offers is $25/month; yet, at that point, I am in between jobs for such a long time, basically broke, and could barely afford that price. One or two months could be okay, but why pay for it if I will eventually move out of their Cloud service? So, instead of paying $25, I spent two days migrating out of Supabase Cloud. Worth my time? Definitely not. But, when you are broke, you gotta do stupid things. This was the first time that I felt lucky to have zero users: I have no idea how I would manage this migration if I had any. I think this is one of the core tenets of an indie hacker: Controlling their own environment. I can’t remember whose quote this is, but I suspect it was Naval: Entrepreneurs have an almost pathological need to control their own fate. They will take any suffering if they can be in charge of their destiny, and not have it in somebody else’s hands. What’s truly scary is, at least in my case, we make people around us suffer at the expense of our attempting to control our own fates. I know this period has been quite hard on my wife as well, as I neglected her quite a bit, but sadly, I know that this will happen again. It is something that I can barely help with. Still, so sorry. After working the last two weeks on a ProductHunt Launch, I finally launched it this Tuesday. Zero ranking, zero new users, but 36 kind people upvoted my product, and many commented and provided invaluable feedback. I couldn't be more grateful for each one of them 🙏. Considering all these, what lies in the future of Summ though? I have no idea, to be honest. On one hand, I have zero users, have no job, no income. So, I need a way to make money asap. On the other hand, the whole idea of it revolves around one core premise (not an assumption) that I am not so willing to share; and I couldn’t have more trust in it. This might not be the best iteration of it, however I certainly believe that email usage is one of the best problem spaces one could work on. 👉 But, one thing is for certain: I need to get in touch with people, and talk with them about this product I built so far. In fact, this is the only item on my agenda. Nothing else will save my brainchild <3. Below are some other insights and notes that I got during my journey; as they do not 100% fit into this story, I think it is more suitable to list them here. I hope you enjoyed reading this. Give Summ a try, it comes with a generous free trial, no credit card required. Some additional notes and insights: Project planning is one of the most underestimated skills for solopreneurs. It saves you enormous time, and helps you to keep your focus up. Building B2C products beats building B2B products. Businesses are very willing to pay big bucks if your product helps them. On the other hand, spending a few hours per user who would pay $5/m probably is not worth your time. It doesn’t matter how brilliant your product is if no one uses it. If you cannot sell a product in a certain category/niche (or do not know how to sell it), it might be a good idea not to start a project in it. Going after new ideas and ventures is quite risky, especially if you don’t know how to market it. On the other hand, an already established category means that there is already demand. Whether this demand is sufficient or not is another issue. As long as there is enough demand for your product to fit in, any category/niche is good. Some might be better, some might be worse. Unless you are going hardcore B2B, you will need people to find your product by means of organic search. Always conduct thorough keyword research as soon as possible.

My app has gone viral and I grew from 1k users (take 5months) to 100k user in 5 days
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Consistent_Access844This week

My app has gone viral and I grew from 1k users (take 5months) to 100k user in 5 days

I've always dreamt of building an online side business where I can build once and sell to millions. I love that business model but have never dreamt that I can achieve that, given that I am not a programmer in my career. I have been following side hustle school and some other business podcast for the past years as a drive and motivation to create my own business.  Over the years, I've delve a little on to web development using WordPress and in the hope of earning some money from that. I learnt in the hard way but is a good learning story and journey. I realised that what you put all your efforts building and excited for doesn't mean anything for anyone else and also learnt the importance of UI UX.  Fast forward to 5 months ago (July 2024), I've came across several low code app builder. With the help of the low code tools in combination with chatgpt, I've finally launched my first mobile app - Rolly: AI Money Tracker. But the business challenges doesn't end here, but it's just the beginning. I got no experience and skills on marketing but I've got my drive and passion that keep propelling me forward. By keep listening on people sharing their journey, looking at different apps to brainstorm etc, I've managed to now grow my user base from 1k (in 5 months) to 100k (in 5days). What's happening was my app somehow got viral in Vietnam when people are getting interest funny comments from my AI during entering the transaction and it has been sharing around in the social media and even featured on the news. What a crazy journey as the inflow of users has been too sudden, my server has been down for a few times until I progressively upgrade it until it got stable these couple of days. As for my advice to people dreaming the to be entreprenuer - Don't overthinking about all the problems you will face before starting. You will encounter hundreds of problems along the way and you just need to solve them one by one. You will never start if you think about what's not working and there will never be an answer for everything - even I don't have an answer for everything now.

Struggling with my dog-themed clothing store – How can I make it better?
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BirnenHansThis week

Struggling with my dog-themed clothing store – How can I make it better?

TL;DR: I own a dog-inspired store that’s struggling to make sales. I need your honest feedback to make it better. Hey reddit, I’m turning to you because I really need your honest feedback. I run a small online shop, dogloverclothing.com, where I sell dog-inspired fashion items and accessories (product list is growing). I poured my heart into creating it because I’m a huge dog lover (I own a Corgi and a Beagle), and I thought there must be others out there who’d resonate with the style of my designs. I truly believe my shop is fun and creative and I thought other dog lovers would easily connect with the dog-theme behind it. But I’m struggling. I’ve only made 1-2 sales a year and I feel like I’ve hit a wall. Let me be completely transparent about my situation: I have a small child who needs my care in the afternoons. I work part-time in the mornings, and the only time I'm able to work on my shop is in the evenings (once all the usual household chaos is settled) or on weekends. That gives me maybe 1-2 hours a day to focus on this project. I don’t have the money or time for big ad campaigns, influencer cooperations, daily social media activity, or even professional photoshoots for my products. My visuals are mostly created with AI tools, stock imagery, and mockup generators, but I think they look professional enough to be converting. I tried small ad campaigns, and while I got a few sales, the ad costs ended up being higher than my revenue, so I had to stop. I also tried organic Social Media activity, but the time I put into that did not turn into any traffic, followers or sales, so I also stopped that. I know that putting myself/my face out there on social media could help, but I’m not comfortable showing my face or apartment in videos or ads. I could do flatlays or simple videos with the products I have at home. Right now, I’m putting all my energy into SEO, hoping to attract organic traffic and customers. Otherwise, I feel stuck with marketing. I want to make the most of the limited time and resources I have. My dream definitely isn’t to get rich here from this shop. I would love to make an extra $300-500 a month to make life a little easier for my family, while fulfilling my creative streak – and that's about it. I’m not sure if that’s even realistic, but it’s what keeps me going. So, guys: What do you think I’m doing wrong or could do better? Is it the designs? The pricing? The website layout? The lack of time/lack of money? How can I make this work with my limited time and resources? Are there any affordable, creative marketing strategies you’d recommend for someone in my shoes? Is my goal of $300-500/month realistic for a store like mine? I’m open to all your ideas, tips, and even brutal honesty. This isn’t just a business for me, it’s my passion project, and I’d love to make it somewhat of sustainable. I’m not here to sell you something. I’m here to learn. I know Reddit doesn’t hold back, and that’s what I need. Can you take a look at my site, tell me what you think, and help me figure out why this dream hasn’t taken off yet? I know running a business is tough, and I deeply admire everyone in this community who’s making it work. I’d love to hear your insights, experiences, and even your tough love if that’s what it takes to get my dream back on track. Thank you so much for taking the time to read this and for any advice you can offer!

I spent 6 months on building a web product, and got zero users. Here is my story.
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GDbuildsGDThis week

I spent 6 months on building a web product, and got zero users. Here is my story.

Edit Thank you all so much for your time reading my story. Your support, feedback, criticism, and skepticism; all helped me a lot, and I couldn't appreciate it enough \^\_\^ I have stuff to post on Reddit very rarely, but I share how my project is going on, random stuff, and memes on X. Just in case few might want to keep in touch 👀 TL;DR I spent 6 months on a tool that currently has 0 users. Below is what I learned during my journey, sharing because I believe most mistakes are easily avoidable. Do not overestimate your product and assume it will be an exception to fundamental principles. Principles are there for a reason. Always look for validation before you start. Avoid building products with a low money-to-effort ratio/in very competitive fields. Unless you have the means, you probably won't make it. Pick a problem space, pick your target audience, and talk to them before thinking about a solution. Identify and match their pain points. Only then should you think of a solution. If people are not overly excited or willing to pay in advance for a discounted price, it might be a sign to rethink. Sell one and only one feature at a time. Avoid everything else. If people don't pay for that one core feature, no secondary feature will change their mind. Always spend twice as much time marketing as you do building. You will not get users if they don't know it exists. Define success metrics ("1000 users in 3 months" or "$6000 in the account at the end of 6 months") before you start. If you don't meet them, strongly consider quitting the project. If you can't get enough users to keep going, nothing else matters. VALIDATION, VALIDATION, VALIDATION. Success is not random, but most of our first products will not make a success story. Know when to admit failure, and move on. Even if a product of yours doesn't succeed, what you learned during its journey will turn out to be invaluable for your future. My story So, this is the story of a product that I’ve been working on for the last 6 months. As it's the first product I’ve ever built, after watching you all from the sidelines, I have learned a lot, made many mistakes, and did only a few things right. Just sharing what I’ve learned and some insights from my journey so far. I hope that this post will help you avoid the mistakes I made — most of which I consider easily avoidable — while you enjoy reading it, and get to know me a little bit more 🤓. A slow start after many years Summ isn’t the first product I really wanted to build. Lacking enough dev skills to even get started was a huge blocker for so many years. In fact, the first product I would’ve LOVED to build was a smart personal shopping assistant. I had this idea 4 years ago; but with no GPT, no coding skills, no technical co-founder, I didn’t have the means to make it happen. I still do not know if such a tool exists and is good enough. All I wanted was a tool that could make data-based predictions about when to buy stuff (“buy a new toothpaste every three months”) and suggest physical products that I might need or be strongly interested in. AFAIK, Amazon famously still struggles with the second one. Fast-forward a few years, I learned the very basics of HTML, CSS, and Vanilla JS. Still was not there to build a product; but good enough to code my design portfolio from scratch. Yet, I couldn’t imagine myself building a product using Vanilla JS. I really hated it, I really sucked at it. So, back to tutorial hell, and to learn about this framework I just heard about: React.React introduced so many new concepts to me. “Thinking in React” is a phrase we heard a lot, and with quite good reasons. After some time, I was able to build very basic tutorial apps, both in React, and React Native; but I have to say that I really hated coding for mobile. At this point, I was already a fan of productivity apps, and had a concept for a time management assistant app in my design portfolio. So, why not build one? Surely, it must be easy, since every coding tutorial starts with a todo app. ❌ WRONG! Building a basic todo app is easy enough, but building one good enough for a place in the market was a challenge I took and failed. I wasted one month on that until I abandoned the project for good. Even if I continued working on it, as the productivity landscape is overly competitive, I wouldn’t be able to make enough money to cover costs, assuming I make any. Since I was (and still am) in between jobs, I decided to abandon the project. 👉 What I learned: Do not start projects with a low ratio of money to effort and time. Example: Even if I get 500 monthly users, 200 of which are paid users (unrealistically high number), assuming an average subscription fee of $5/m (such apps are quite cheap, mostly due to the high competition), it would make me around $1000 minus any occurring costs. Any founder with a product that has 500 active users should make more. Even if it was relatively successful, due to the high competition, I wouldn’t make any meaningful money. PS: I use Todoist today. Due to local pricing, I pay less than $2/m. There is no way I could beat this competitive pricing, let alone the app itself. But, somehow, with a project that wasn’t even functional — let alone being an MVP — I made my first Wi-Fi money: Someone decided that the domain I preemptively purchased is worth something. By this point, I had already abandoned the project, certainly wasn’t going to renew the domain, was looking for a FT job, and a new project that I could work on. And out of nowhere, someone hands me some free money — who am I not to take it? Of course, I took it. The domain is still unused, no idea why 🤔. Ngl, I still hate the fact that my first Wi-Fi money came from this. A new idea worth pursuing? Fast-forward some weeks now. Around March, I got this crazy idea of building an email productivity tool. We all use emails, yet we all hate them. So, this must be fixed. Everyone uses emails, in fact everyone HAS TO use emails. So, I just needed to build a tool and wait for people to come. This was all, really. After all, the problem space is huge, there is enough room for another product, everyone uses emails, no need for any further validation, right? ❌ WRONG ONCE AGAIN! We all hear from the greatest in the startup landscape that we must validate our ideas with real people, yet at least some of us (guilty here 🥸) think that our product will be hugely successful and prove them to be an exception. Few might, but most are not. I certainly wasn't. 👉 Lesson learned: Always validate your ideas with real people. Ask them how much they’d pay for such a tool (not if they would). Much better if they are willing to pay upfront for a discount, etc. But even this comes later, keep reading. I think the difference between “How much” and “If” is huge for two reasons: (1) By asking them for “How much”, you force them to think in a more realistic setting. (2) You will have a more realistic idea on your profit margins. Based on my competitive analysis, I already had a solution in my mind to improve our email usage standards and email productivity (huge mistake), but I did my best to learn about their problems regarding those without pushing the idea too hard. The idea is this: Generate concise email summaries with suggested actions, combine them into one email, and send it at their preferred times. Save as much as time the AI you end up with allows. After all, everyone loves to save time. So, what kind of validation did I seek for? Talked with only a few people around me about this crazy, internet-breaking idea. The responses I got were, now I see, mediocre; no one got excited about it, just said things along the lines of “Cool idea, OK”. So, any reasonable person in this situation would think “Okay, not might not be working”, right? Well, I did not. I assumed that they were the wrong audience for this product, and there was this magical land of user segments waiting eagerly for my product, yet unknowingly. To this day, I still have not reached this magical place. Perhaps, it didn’t exist in the first place. If I cannot find it, whether it exists or not doesn’t matter. I am certainly searching for it. 👉 What I should have done: Once I decide on a problem space (time management, email productivity, etc.), I should decide on my potential user segments, people who I plan to sell my product to. Then I should go talk to those people, ask them about their pains, then get to the problem-solving/ideation phase only later. ❗️ VALIDATION COMES FROM THE REALITY OUTSIDE. What validation looks like might change from product to product; but what invalidation looks like is more or less the same for every product. Nico Jeannen told me yesterday “validation = money in the account” on Twitter. This is the ultimate form of validation your product could get. If your product doesn’t make any money, then something is invalidated by reality: Your product, you, your idea, who knows? So, at this point, I knew a little bit of Python from spending some time in tutorial hell a few years ago, some HTML/CSS/JS, barely enough React to build a working app. React could work for this project, but I needed easy-to-implement server interactivity. Luckily, around this time, I got to know about this new gen of indie hackers, and learned (but didn’t truly understand) about their approach to indie hacking, and this library called Nextjs. How good Next.js still blows my mind. So, I was back to tutorial hell once again. But, this time, with a promise to myself: This is the last time I would visit tutorial hell. Time to start building this "ground-breaking idea" Learning the fundamentals of Next.js was easier than learning of React unsurprisingly. Yet, the first time I managed to run server actions on Next.js was one of the rarest moments that completely blew my mind. To this day, I reject the idea that it is something else than pure magic under its hood. Did I absolutely need Nextjs for this project though? I do not think so. Did it save me lots of time? Absolutely. Furthermore, learning Nextjs will certainly be quite helpful for other projects that I will be tackling in the future. Already got a few ideas that might be worth pursuing in the head in case I decide to abandon Summ in the future. Fast-forward few weeks again: So, at this stage, I had a barely working MVP-like product. Since the very beginning, I spent every free hour (and more) on this project as speed is essential. But, I am not so sure it was worth it to overwork in retrospect. Yet, I know I couldn’t help myself. Everything is going kinda smooth, so what’s the worst thing that could ever happen? Well, both Apple and Google announced their AIs (Apple Intelligence and Google Gemini, respectively) will have email summarization features for their products. Summarizing singular emails is no big deal, after all there were already so many similar products in the market. I still think that what truly matters is a frictionless user experience, and this is why I built this product in a certain way: You spend less than a few minutes setting up your account, and you get to enjoy your email summaries, without ever visiting its website again. This is still a very cool concept I really like a lot. So, at this point: I had no other idea that could be pursued, already spent too much time on this project. Do I quit or not? This was the question. Of course not. I just have to launch this product as quickly as possible. So, I did something right, a quite rare occurrence I might say: Re-planned my product, dropped everything secondary to the core feature immediately (save time on reading emails), tried launching it asap. 👉 Insight: Sell only one core feature at one time. Drop anything secondary to this core feature. Well, my primary occupation is product design. So one would expect that a product I build must have stellar design. I considered any considerable time spent on design at this stage would be simply wasted. I still think this is both true and wrong: True, because if your product’s core benefits suck, no one will care about your design. False, because if your design looks amateurish, no one will trust you and your product. So, I always targeted an average level design with it and the way this tool works made it quite easy as I had to design only 2 primary pages: Landing page and user portal (which has only settings and analytics pages). However, even though I knew spending time on design was not worth much of my time, I got a bit “greedy”: In fact, I redesigned those pages three times, and still ended up with a so-so design that I am not proud of. 👉 What I would do differently: Unless absolutely necessary, only one iteration per stage as long as it works. This, in my mind, applies to everything. If your product’s A feature works, then no need to rewrite it from scratch for any reason, or even refactor it. When your product becomes a success, and you absolutely need that part of your codebase to be written, do so, but only then. Ready to launch, now is th etime for some marketing, right? By July 26, I already had a “launchable” product that barely works (I marked this date on a Notion docs, this is how I know). Yet, I had spent almost no time on marketing, sales, whatever. After all, “You build and they will come”. Did I know that I needed marketing? Of course I did, but knowingly didn’t. Why, you might ask. Well, from my perspective, it had to be a dev-heavy product; meaning that you spend most of your time on developing it, mostly coding skills. But, this is simply wrong. As a rule of thumb, as noted by one of the greatests, Marc Louvion, you should spend at least twice of the building time on marketing. ❗️ Time spent on building \* 2 people don’t know your product > they don’t use your product > you don’t get users > you don’t make money Easy as that. Following the same reasoning, a slightly different approach to planning a project is possible. Determine an approximate time to complete the project with a high level project plan. Let’s say 6 months. By the reasoning above, 2 months should go into building, and 4 into marketing. If you need 4 months for building instead of 2, then you need 8 months of marketing, which makes the time to complete the project 12 months. If you don’t have that much time, then quit the project. When does a project count as completed? Well, in reality, never. But, I think we have to define success conditions even before we start for indie projects and startups; so we know when to quit when they are not met. A success condition could look like “Make $6000 in 12 months” or “Have 3000 users in 6 months”. It all depends on the project. But, once you set it, it should be set in stone: You don’t change it unless absolutely necessary. I suspect there are few principles that make a solopreneur successful; and knowing when to quit and when to continue is definitely one of them. Marc Louvion is famously known for his success, but he got there after failing so many projects. To my knowledge, the same applies to Nico Jeannen, Pieter Levels, or almost everyone as well. ❗️ Determining when to continue even before you start will definitely help in the long run. A half-aed launch Time-leap again. Around mid August, I “soft launched” my product. By soft launch, I mean lazy marketing. Just tweeting about it, posting it on free directories. Did I get any traffic? Surely I did. Did I get any users? Nope. Only after this time, it hit me: “Either something is wrong with me, or with this product” Marketing might be a much bigger factor for a project’s success after all. Even though I get some traffic, not convincing enough for people to sign up even for a free trial. The product was still perfect in my eyes at the time (well, still is ^(\_),) so the right people are not finding my product, I thought. Then, a question that I should have been asking at the very first place, one that could prevent all these, comes to my mind: “How do even people search for such tools?” If we are to consider this whole journey of me and my so-far-failed product to be an already destined failure, one metric suffices to show why. Search volume: 30. Even if people have such a pain point, they are not looking for email summaries. So, almost no organic traffic coming from Google. But, as a person who did zero marketing on this or any product, who has zero marketing knowledge, who doesn’t have an audience on social media, there is not much I could do. Finally, it was time to give up. Or not… In my eyes, the most important element that makes a founder (solo or not) successful (this, I am not by any means) is to solve problems. ❗️ So, the problem was this: “People are not finding my product by organic search” How do I make sure I get some organic traffic and gets more visibility? Learn digital marketing and SEO as much as I can within very limited time. Thankfully, without spending much time, I came across Neil Patel's YT channel, and as I said many times, it is an absolute gold mine. I learned a lot, especially about the fundamentals, and surely it will be fruitful; but there is no magic trick that could make people visit your website. SEO certainly helps, but only when people are looking for your keywords. However, it is truly a magical solution to get in touch with REAL people that are in your user segments: 👉 Understand your pains, understand their problems, help them to solve them via building products. I did not do this so far, have to admit. But, in case you would like to have a chat about your email usage, and email productivity, just get in touch; I’d be delighted to hear about them. Getting ready for a ProductHunt launch The date was Sept 1. And I unlocked an impossible achievement: Running out of Supabase’s free plan’s Egres limit while having zero users. I was already considering moving out of their Cloud server and managing a Supabase CLI service on my Hetzner VPS for some time; but never ever suspected that I would have to do this quickly. The cheapest plan Supabase offers is $25/month; yet, at that point, I am in between jobs for such a long time, basically broke, and could barely afford that price. One or two months could be okay, but why pay for it if I will eventually move out of their Cloud service? So, instead of paying $25, I spent two days migrating out of Supabase Cloud. Worth my time? Definitely not. But, when you are broke, you gotta do stupid things. This was the first time that I felt lucky to have zero users: I have no idea how I would manage this migration if I had any. I think this is one of the core tenets of an indie hacker: Controlling their own environment. I can’t remember whose quote this is, but I suspect it was Naval: Entrepreneurs have an almost pathological need to control their own fate. They will take any suffering if they can be in charge of their destiny, and not have it in somebody else’s hands. What’s truly scary is, at least in my case, we make people around us suffer at the expense of our attempting to control our own fates. I know this period has been quite hard on my wife as well, as I neglected her quite a bit, but sadly, I know that this will happen again. It is something that I can barely help with. Still, so sorry. After working the last two weeks on a ProductHunt Launch, I finally launched it this Tuesday. Zero ranking, zero new users, but 36 kind people upvoted my product, and many commented and provided invaluable feedback. I couldn't be more grateful for each one of them 🙏. Considering all these, what lies in the future of Summ though? I have no idea, to be honest. On one hand, I have zero users, have no job, no income. So, I need a way to make money asap. On the other hand, the whole idea of it revolves around one core premise (not an assumption) that I am not so willing to share; and I couldn’t have more trust in it. This might not be the best iteration of it, however I certainly believe that email usage is one of the best problem spaces one could work on. 👉 But, one thing is for certain: I need to get in touch with people, and talk with them about this product I built so far. In fact, this is the only item on my agenda. Nothing else will save my brainchild <3. Below are some other insights and notes that I got during my journey; as they do not 100% fit into this story, I think it is more suitable to list them here. I hope you enjoyed reading this. Give Summ a try, it comes with a generous free trial, no credit card required. Some additional notes and insights: Project planning is one of the most underestimated skills for solopreneurs. It saves you enormous time, and helps you to keep your focus up. Building B2C products beats building B2B products. Businesses are very willing to pay big bucks if your product helps them. On the other hand, spending a few hours per user who would pay $5/m probably is not worth your time. It doesn’t matter how brilliant your product is if no one uses it. If you cannot sell a product in a certain category/niche (or do not know how to sell it), it might be a good idea not to start a project in it. Going after new ideas and ventures is quite risky, especially if you don’t know how to market it. On the other hand, an already established category means that there is already demand. Whether this demand is sufficient or not is another issue. As long as there is enough demand for your product to fit in, any category/niche is good. Some might be better, some might be worse. Unless you are going hardcore B2B, you will need people to find your product by means of organic search. Always conduct thorough keyword research as soon as possible.

The "AI Agent" Hype is out of control and businesses suffer
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ImpossibleBell4759This week

The "AI Agent" Hype is out of control and businesses suffer

Ah, the sweet smell of AI hype in the morning. Nothing quite like it to get the blood pumping and the venture capital flowing. Let's cut through the BS... The "AI Agent" craze is the tech industry's latest attempt to separate businesses from their hard-earned cash. It's like watching a bunch of sheep rushing towards a cliff, except the cliff is made of overpriced software and empty promises. The tech giants are having a field day with this nonsense. Microsoft, Google, Salesforce - they're all pushing AI agents like they're the second coming. The sad truth is, businesses are suffering from a severe case of FOMO (Fear of Missing Out). They're so terrified of being left behind in the AI race that they're willing to throw good money after bad. Here's a radical idea: how about focusing on actual business problems instead of chasing the latest tech fad? I know, I know, it's not as sexy as having an AI Agent, but it might actually, you know, work. In the end, the only ones truly benefiting from this AI agent hype are the vendors selling the snake oil and the consultants charging exorbitant fees to implement it. Everyone else is just along for the ride, hoping they don't crash and burn too spectacularly. So, to all the businesses out there considering jumping on the AI Agent bandwagon... take a step back, take a deep breath, and ask yourself if you really need an overpriced chatbot with delusions of grandeur. Chances are, you don't. The AI agent hype is like a bad reality TV show—overproduced, lacking substance, and leaving businesses with nothing but regret. Companies are throwing money at AI solutions, expecting miracles, only to find they've bought into overpriced fantasies. The AI agent hype is nothing more than a high-tech emperor with no clothes. It's time for businesses to wake up, smell the silicon, and start making decisions based on reality rather than sci-fi fantasies.  I think AI Agents are the future, but as of right now AI Agents aren't autonomous or agentic. From what I've seen as of now is glorified Chatbots, ChatGPT wrappers and basic automations, and nothing actually autonomous. So far it's all just hype, but we'll see how it improves businesses and the bottom line! How do you think AI Agents will help small businesses now or in the future?

Seeking co-founder to build LinkedIn’s biggest rival(curated version)
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ItzdreeThis week

Seeking co-founder to build LinkedIn’s biggest rival(curated version)

How do you connect with likeminded people? You see the polished wins everywhere, but what about the messy drafts , the awkward pitches and the moments you’re not sure you’ve got it right? Problem: The whole idea of founding and starting a business can be super intimidating for some people, specially those who don’t know any founders personally, those who don’t have a large network, those who don’t have rich parents with large networks, those not inserted in an entrepreneurial culture like in the US for example (which is my case). Sometimes all you need is the right support network, and too see others do what you want, to know that it’s possible! Everyone has an “ultimate guide” to make 7 figures or build a business on YouTube but NO ONE shoes you the HOW, just the results… I’ve tried joining founder communities, LinkedIn ,Reddit … you name it. Most of these founder communities are inaccessible for regular people and often ask for you to have an already existing business with a min ARR… or their simply geography based and if you’re not in a certain area you can’t really participate… As of LinkedIn… full of empty AI generated posts about how some random dude raised $10m in 7 days. Okay Jonathan, but what about the HOW?? How did you write your first pitch? How many rejection calls did you get? What is an MVP? There simply isn’t a platform out there to document your founding journey and find inspiration within a community of people who are doing the same as you. What better way to feel motivated then to see someone actually document their process? Solution: I’m working on building a social media platform for aspiring/founders to connect through the RAW, UNFILTERED process of turning ideas into reality in REAL time. It’s all gonna be around the “building in public “ concept and content creation. Picture an instagram/tiktok profile where instead of seeing someone’s dog you see them documenting their founding process—from the moment they had the idea, to the moment they launched, you’re going to see the successes, the fails, the rejected calls, all documented through actual content and not some AI generated LinkedIn post. Imagine if you wanted to learn about how Steve Jobs started Apple , you could simply go through his profile on this app—exactly. To make sure all interactions are meaningful people would have to apply. It’s a truly curated community, with REAL people, building REAL things in REAL time, and not just tell us the story of how they did it… Audience: I’m targeting people who have a burning desire of building a business and early stage founders starting their founder journeys, that don’t have a support network and simply don’t know where to start. People who are tired of watching 30 min “ultimate guides “ on how to make it on YouTube from “business gurus” selling courses. People who haven’t reached the min ARR required to join an “exclusive “ founder a community. People who can’t simply just move to the US to get into the “exclusive” YC combinator. People who want to connect with real people building real things and not anonymous people on Reddit, or LinkedIn influencers again trying to promote their services. I believe in the idea because I’m also part of my audience. Have always wanted to start my own thing just never knew how to and where to find a community of likeminded people . I don’t know any founders myself, I come from a non-entrepreneurial society and I’d pay good money to access a community of REAL passionate founders building REAL things, in REAL time. This would be my first ever business, and I want to share my journey building it and hopefully inspire others to just start so I’ve created a mailing list to keep anyone interested in the project updated on my fails , learnings and successes. I’m not worried about “making it” but just “starting” and hopefully reach the right audience and inspire anyone to start whatever they have marinating in their thoughts. If you’re a founder struggling with staying consistent or an aspiring founder with an insane desire of starting and don’t know how to start, I’d love to get your feedback on what’s stopping you, your challenges starting out and what you’d find useful in such platform. And finally would this be something that interests you?? PS: casually looking for a technical co-founder

What Problem Holds You Back? (testing a hypothesis about business solutions)
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RogersMathdotcomThis week

What Problem Holds You Back? (testing a hypothesis about business solutions)

I have a hypothesis about solving small business challenges that I'd like to test with real entrepreneurs' perspectives. I believe that the most valuable application of AI isn't in chatbots or SaaS automations, but in enhancing how we solve real-world business problems through better analysis and solution design. Please note that I have no particular product or service to sell or promote, just a hunch to test. The Process: You share your specific business challenge (questions below) I'll use AI to analyze your situation and generate additional solution possibilities you may not have considered You tell me how viable or useful these AI-generated suggestions are for your real-world situation This feedback helps validate whether AI can truly add value to business problem-solving Please share: What ONE problem, bottleneck, or challenge is currently the BIGGEST headache holding back your business? How long has it been an issue? How much do the known alternatives to fix it cost? Which of those alternatives are you leaning towards using and why... or do you have a new or different idea you want to try? Your insights will help validate or disprove whether AI-enhanced problem-solving can genuinely help small business owners tackle their actual challenges. I plan to document this research (likely in a book), whether the results support my hypothesis or not. I'm looking for raw, honest responses - no sugar coating needed. Your real-world experience is what matters here. After I provide AI-generated solutions, please share your honest, subjective feedback about: How practical these suggestions are [0,10] What the AI might be missing about real-world implementation Whether any suggestions offer genuinely new perspectives you hadn't considered Thank you for helping me test this out.

I spent 6 months on building a web product, and got zero users. Here is my story.
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GDbuildsGDThis week

I spent 6 months on building a web product, and got zero users. Here is my story.

Edit Thank you all so much for your time reading my story. Your support, feedback, criticism, and skepticism; all helped me a lot, and I couldn't appreciate it enough \^\_\^ I have stuff to post on Reddit very rarely, but I share how my project is going on, random stuff, and memes on X. Just in case few might want to keep in touch 👀 TL;DR I spent 6 months on a tool that currently has 0 users. Below is what I learned during my journey, sharing because I believe most mistakes are easily avoidable. Do not overestimate your product and assume it will be an exception to fundamental principles. Principles are there for a reason. Always look for validation before you start. Avoid building products with a low money-to-effort ratio/in very competitive fields. Unless you have the means, you probably won't make it. Pick a problem space, pick your target audience, and talk to them before thinking about a solution. Identify and match their pain points. Only then should you think of a solution. If people are not overly excited or willing to pay in advance for a discounted price, it might be a sign to rethink. Sell one and only one feature at a time. Avoid everything else. If people don't pay for that one core feature, no secondary feature will change their mind. Always spend twice as much time marketing as you do building. You will not get users if they don't know it exists. Define success metrics ("1000 users in 3 months" or "$6000 in the account at the end of 6 months") before you start. If you don't meet them, strongly consider quitting the project. If you can't get enough users to keep going, nothing else matters. VALIDATION, VALIDATION, VALIDATION. Success is not random, but most of our first products will not make a success story. Know when to admit failure, and move on. Even if a product of yours doesn't succeed, what you learned during its journey will turn out to be invaluable for your future. My story So, this is the story of a product that I’ve been working on for the last 6 months. As it's the first product I’ve ever built, after watching you all from the sidelines, I have learned a lot, made many mistakes, and did only a few things right. Just sharing what I’ve learned and some insights from my journey so far. I hope that this post will help you avoid the mistakes I made — most of which I consider easily avoidable — while you enjoy reading it, and get to know me a little bit more 🤓. A slow start after many years Summ isn’t the first product I really wanted to build. Lacking enough dev skills to even get started was a huge blocker for so many years. In fact, the first product I would’ve LOVED to build was a smart personal shopping assistant. I had this idea 4 years ago; but with no GPT, no coding skills, no technical co-founder, I didn’t have the means to make it happen. I still do not know if such a tool exists and is good enough. All I wanted was a tool that could make data-based predictions about when to buy stuff (“buy a new toothpaste every three months”) and suggest physical products that I might need or be strongly interested in. AFAIK, Amazon famously still struggles with the second one. Fast-forward a few years, I learned the very basics of HTML, CSS, and Vanilla JS. Still was not there to build a product; but good enough to code my design portfolio from scratch. Yet, I couldn’t imagine myself building a product using Vanilla JS. I really hated it, I really sucked at it. So, back to tutorial hell, and to learn about this framework I just heard about: React.React introduced so many new concepts to me. “Thinking in React” is a phrase we heard a lot, and with quite good reasons. After some time, I was able to build very basic tutorial apps, both in React, and React Native; but I have to say that I really hated coding for mobile. At this point, I was already a fan of productivity apps, and had a concept for a time management assistant app in my design portfolio. So, why not build one? Surely, it must be easy, since every coding tutorial starts with a todo app. ❌ WRONG! Building a basic todo app is easy enough, but building one good enough for a place in the market was a challenge I took and failed. I wasted one month on that until I abandoned the project for good. Even if I continued working on it, as the productivity landscape is overly competitive, I wouldn’t be able to make enough money to cover costs, assuming I make any. Since I was (and still am) in between jobs, I decided to abandon the project. 👉 What I learned: Do not start projects with a low ratio of money to effort and time. Example: Even if I get 500 monthly users, 200 of which are paid users (unrealistically high number), assuming an average subscription fee of $5/m (such apps are quite cheap, mostly due to the high competition), it would make me around $1000 minus any occurring costs. Any founder with a product that has 500 active users should make more. Even if it was relatively successful, due to the high competition, I wouldn’t make any meaningful money. PS: I use Todoist today. Due to local pricing, I pay less than $2/m. There is no way I could beat this competitive pricing, let alone the app itself. But, somehow, with a project that wasn’t even functional — let alone being an MVP — I made my first Wi-Fi money: Someone decided that the domain I preemptively purchased is worth something. By this point, I had already abandoned the project, certainly wasn’t going to renew the domain, was looking for a FT job, and a new project that I could work on. And out of nowhere, someone hands me some free money — who am I not to take it? Of course, I took it. The domain is still unused, no idea why 🤔. Ngl, I still hate the fact that my first Wi-Fi money came from this. A new idea worth pursuing? Fast-forward some weeks now. Around March, I got this crazy idea of building an email productivity tool. We all use emails, yet we all hate them. So, this must be fixed. Everyone uses emails, in fact everyone HAS TO use emails. So, I just needed to build a tool and wait for people to come. This was all, really. After all, the problem space is huge, there is enough room for another product, everyone uses emails, no need for any further validation, right? ❌ WRONG ONCE AGAIN! We all hear from the greatest in the startup landscape that we must validate our ideas with real people, yet at least some of us (guilty here 🥸) think that our product will be hugely successful and prove them to be an exception. Few might, but most are not. I certainly wasn't. 👉 Lesson learned: Always validate your ideas with real people. Ask them how much they’d pay for such a tool (not if they would). Much better if they are willing to pay upfront for a discount, etc. But even this comes later, keep reading. I think the difference between “How much” and “If” is huge for two reasons: (1) By asking them for “How much”, you force them to think in a more realistic setting. (2) You will have a more realistic idea on your profit margins. Based on my competitive analysis, I already had a solution in my mind to improve our email usage standards and email productivity (huge mistake), but I did my best to learn about their problems regarding those without pushing the idea too hard. The idea is this: Generate concise email summaries with suggested actions, combine them into one email, and send it at their preferred times. Save as much as time the AI you end up with allows. After all, everyone loves to save time. So, what kind of validation did I seek for? Talked with only a few people around me about this crazy, internet-breaking idea. The responses I got were, now I see, mediocre; no one got excited about it, just said things along the lines of “Cool idea, OK”. So, any reasonable person in this situation would think “Okay, not might not be working”, right? Well, I did not. I assumed that they were the wrong audience for this product, and there was this magical land of user segments waiting eagerly for my product, yet unknowingly. To this day, I still have not reached this magical place. Perhaps, it didn’t exist in the first place. If I cannot find it, whether it exists or not doesn’t matter. I am certainly searching for it. 👉 What I should have done: Once I decide on a problem space (time management, email productivity, etc.), I should decide on my potential user segments, people who I plan to sell my product to. Then I should go talk to those people, ask them about their pains, then get to the problem-solving/ideation phase only later. ❗️ VALIDATION COMES FROM THE REALITY OUTSIDE. What validation looks like might change from product to product; but what invalidation looks like is more or less the same for every product. Nico Jeannen told me yesterday “validation = money in the account” on Twitter. This is the ultimate form of validation your product could get. If your product doesn’t make any money, then something is invalidated by reality: Your product, you, your idea, who knows? So, at this point, I knew a little bit of Python from spending some time in tutorial hell a few years ago, some HTML/CSS/JS, barely enough React to build a working app. React could work for this project, but I needed easy-to-implement server interactivity. Luckily, around this time, I got to know about this new gen of indie hackers, and learned (but didn’t truly understand) about their approach to indie hacking, and this library called Nextjs. How good Next.js still blows my mind. So, I was back to tutorial hell once again. But, this time, with a promise to myself: This is the last time I would visit tutorial hell. Time to start building this "ground-breaking idea" Learning the fundamentals of Next.js was easier than learning of React unsurprisingly. Yet, the first time I managed to run server actions on Next.js was one of the rarest moments that completely blew my mind. To this day, I reject the idea that it is something else than pure magic under its hood. Did I absolutely need Nextjs for this project though? I do not think so. Did it save me lots of time? Absolutely. Furthermore, learning Nextjs will certainly be quite helpful for other projects that I will be tackling in the future. Already got a few ideas that might be worth pursuing in the head in case I decide to abandon Summ in the future. Fast-forward few weeks again: So, at this stage, I had a barely working MVP-like product. Since the very beginning, I spent every free hour (and more) on this project as speed is essential. But, I am not so sure it was worth it to overwork in retrospect. Yet, I know I couldn’t help myself. Everything is going kinda smooth, so what’s the worst thing that could ever happen? Well, both Apple and Google announced their AIs (Apple Intelligence and Google Gemini, respectively) will have email summarization features for their products. Summarizing singular emails is no big deal, after all there were already so many similar products in the market. I still think that what truly matters is a frictionless user experience, and this is why I built this product in a certain way: You spend less than a few minutes setting up your account, and you get to enjoy your email summaries, without ever visiting its website again. This is still a very cool concept I really like a lot. So, at this point: I had no other idea that could be pursued, already spent too much time on this project. Do I quit or not? This was the question. Of course not. I just have to launch this product as quickly as possible. So, I did something right, a quite rare occurrence I might say: Re-planned my product, dropped everything secondary to the core feature immediately (save time on reading emails), tried launching it asap. 👉 Insight: Sell only one core feature at one time. Drop anything secondary to this core feature. Well, my primary occupation is product design. So one would expect that a product I build must have stellar design. I considered any considerable time spent on design at this stage would be simply wasted. I still think this is both true and wrong: True, because if your product’s core benefits suck, no one will care about your design. False, because if your design looks amateurish, no one will trust you and your product. So, I always targeted an average level design with it and the way this tool works made it quite easy as I had to design only 2 primary pages: Landing page and user portal (which has only settings and analytics pages). However, even though I knew spending time on design was not worth much of my time, I got a bit “greedy”: In fact, I redesigned those pages three times, and still ended up with a so-so design that I am not proud of. 👉 What I would do differently: Unless absolutely necessary, only one iteration per stage as long as it works. This, in my mind, applies to everything. If your product’s A feature works, then no need to rewrite it from scratch for any reason, or even refactor it. When your product becomes a success, and you absolutely need that part of your codebase to be written, do so, but only then. Ready to launch, now is th etime for some marketing, right? By July 26, I already had a “launchable” product that barely works (I marked this date on a Notion docs, this is how I know). Yet, I had spent almost no time on marketing, sales, whatever. After all, “You build and they will come”. Did I know that I needed marketing? Of course I did, but knowingly didn’t. Why, you might ask. Well, from my perspective, it had to be a dev-heavy product; meaning that you spend most of your time on developing it, mostly coding skills. But, this is simply wrong. As a rule of thumb, as noted by one of the greatests, Marc Louvion, you should spend at least twice of the building time on marketing. ❗️ Time spent on building \* 2 people don’t know your product > they don’t use your product > you don’t get users > you don’t make money Easy as that. Following the same reasoning, a slightly different approach to planning a project is possible. Determine an approximate time to complete the project with a high level project plan. Let’s say 6 months. By the reasoning above, 2 months should go into building, and 4 into marketing. If you need 4 months for building instead of 2, then you need 8 months of marketing, which makes the time to complete the project 12 months. If you don’t have that much time, then quit the project. When does a project count as completed? Well, in reality, never. But, I think we have to define success conditions even before we start for indie projects and startups; so we know when to quit when they are not met. A success condition could look like “Make $6000 in 12 months” or “Have 3000 users in 6 months”. It all depends on the project. But, once you set it, it should be set in stone: You don’t change it unless absolutely necessary. I suspect there are few principles that make a solopreneur successful; and knowing when to quit and when to continue is definitely one of them. Marc Louvion is famously known for his success, but he got there after failing so many projects. To my knowledge, the same applies to Nico Jeannen, Pieter Levels, or almost everyone as well. ❗️ Determining when to continue even before you start will definitely help in the long run. A half-aed launch Time-leap again. Around mid August, I “soft launched” my product. By soft launch, I mean lazy marketing. Just tweeting about it, posting it on free directories. Did I get any traffic? Surely I did. Did I get any users? Nope. Only after this time, it hit me: “Either something is wrong with me, or with this product” Marketing might be a much bigger factor for a project’s success after all. Even though I get some traffic, not convincing enough for people to sign up even for a free trial. The product was still perfect in my eyes at the time (well, still is ^(\_),) so the right people are not finding my product, I thought. Then, a question that I should have been asking at the very first place, one that could prevent all these, comes to my mind: “How do even people search for such tools?” If we are to consider this whole journey of me and my so-far-failed product to be an already destined failure, one metric suffices to show why. Search volume: 30. Even if people have such a pain point, they are not looking for email summaries. So, almost no organic traffic coming from Google. But, as a person who did zero marketing on this or any product, who has zero marketing knowledge, who doesn’t have an audience on social media, there is not much I could do. Finally, it was time to give up. Or not… In my eyes, the most important element that makes a founder (solo or not) successful (this, I am not by any means) is to solve problems. ❗️ So, the problem was this: “People are not finding my product by organic search” How do I make sure I get some organic traffic and gets more visibility? Learn digital marketing and SEO as much as I can within very limited time. Thankfully, without spending much time, I came across Neil Patel's YT channel, and as I said many times, it is an absolute gold mine. I learned a lot, especially about the fundamentals, and surely it will be fruitful; but there is no magic trick that could make people visit your website. SEO certainly helps, but only when people are looking for your keywords. However, it is truly a magical solution to get in touch with REAL people that are in your user segments: 👉 Understand your pains, understand their problems, help them to solve them via building products. I did not do this so far, have to admit. But, in case you would like to have a chat about your email usage, and email productivity, just get in touch; I’d be delighted to hear about them. Getting ready for a ProductHunt launch The date was Sept 1. And I unlocked an impossible achievement: Running out of Supabase’s free plan’s Egres limit while having zero users. I was already considering moving out of their Cloud server and managing a Supabase CLI service on my Hetzner VPS for some time; but never ever suspected that I would have to do this quickly. The cheapest plan Supabase offers is $25/month; yet, at that point, I am in between jobs for such a long time, basically broke, and could barely afford that price. One or two months could be okay, but why pay for it if I will eventually move out of their Cloud service? So, instead of paying $25, I spent two days migrating out of Supabase Cloud. Worth my time? Definitely not. But, when you are broke, you gotta do stupid things. This was the first time that I felt lucky to have zero users: I have no idea how I would manage this migration if I had any. I think this is one of the core tenets of an indie hacker: Controlling their own environment. I can’t remember whose quote this is, but I suspect it was Naval: Entrepreneurs have an almost pathological need to control their own fate. They will take any suffering if they can be in charge of their destiny, and not have it in somebody else’s hands. What’s truly scary is, at least in my case, we make people around us suffer at the expense of our attempting to control our own fates. I know this period has been quite hard on my wife as well, as I neglected her quite a bit, but sadly, I know that this will happen again. It is something that I can barely help with. Still, so sorry. After working the last two weeks on a ProductHunt Launch, I finally launched it this Tuesday. Zero ranking, zero new users, but 36 kind people upvoted my product, and many commented and provided invaluable feedback. I couldn't be more grateful for each one of them 🙏. Considering all these, what lies in the future of Summ though? I have no idea, to be honest. On one hand, I have zero users, have no job, no income. So, I need a way to make money asap. On the other hand, the whole idea of it revolves around one core premise (not an assumption) that I am not so willing to share; and I couldn’t have more trust in it. This might not be the best iteration of it, however I certainly believe that email usage is one of the best problem spaces one could work on. 👉 But, one thing is for certain: I need to get in touch with people, and talk with them about this product I built so far. In fact, this is the only item on my agenda. Nothing else will save my brainchild <3. Below are some other insights and notes that I got during my journey; as they do not 100% fit into this story, I think it is more suitable to list them here. I hope you enjoyed reading this. Give Summ a try, it comes with a generous free trial, no credit card required. Some additional notes and insights: Project planning is one of the most underestimated skills for solopreneurs. It saves you enormous time, and helps you to keep your focus up. Building B2C products beats building B2B products. Businesses are very willing to pay big bucks if your product helps them. On the other hand, spending a few hours per user who would pay $5/m probably is not worth your time. It doesn’t matter how brilliant your product is if no one uses it. If you cannot sell a product in a certain category/niche (or do not know how to sell it), it might be a good idea not to start a project in it. Going after new ideas and ventures is quite risky, especially if you don’t know how to market it. On the other hand, an already established category means that there is already demand. Whether this demand is sufficient or not is another issue. As long as there is enough demand for your product to fit in, any category/niche is good. Some might be better, some might be worse. Unless you are going hardcore B2B, you will need people to find your product by means of organic search. Always conduct thorough keyword research as soon as possible.

80+ Social Media Updates Related to Business Marketing That Occurred in last 5 months
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lazymentorsThis week

80+ Social Media Updates Related to Business Marketing That Occurred in last 5 months

Tiktok expanded its caption limits from 100 to 500 Characters. Reddit Updates Search tools, Now you can search User Comments. “Comment search is here”. Pinterest Announces New Partnership with WooCommerce to Expand Product Listings. Google’s launched ‘multisearch’ feature that lets you search using text and image at the same time. Etsy sellers went on strike after platform increases transaction fees. Reddit launched $1 million fund to support various projects going on platform. Instagram is updating its ranking algorithm to put more focus on Original Content LinkedIn Added New tools In creator mode: improved content analytics and Updates profile video Options. Tiktok launched its own gif library “Effect House”. Instagram Updates Reels editing tools adding reordering clips feature. Google Search got a new label to direct people to original news sources YouTube launches new Profile Rings for Stories and Live. Snapchat launched YouTube Link stickers to make video sharing easier! Messenger adds new shortcuts, including a slack like @everyone feature. Pinterest Expands it’s Creator funds program to help more Underrepresented creators. Reddit brings back r/place after 5 years. Google Adds New Seller Performance Badges, New Pricing Insights for eCommerce Brands. Meta and Google agrees to New Data Transfer agreement to keep Instagram and Facebook running in EU. Twitter tests New Interactive Ad types to boost its promotional Appeal. Instagram removed In-stream Ads from its Advertising Options. Tiktok launched new program “CAP” to help creative agencies reach its audience. Twitch shuts down its desktop app. Meta launched the ability to add “share to Reels” feature to third Party Apps. TikTok Adds New ‘Background Player’ Option for Live-Streams. Twitter rolls out ALT badge and improved image description. Fast, A Checkout Startup with $15 billion valuation shuts down after spending all the funds raised in 2021. Wordpress announced new pricing with more traffic and storage limits after receiving backlash from the community. Sales force upgrades marketing field services and sales tools with AI. Dropbox shop launches in open beta to allow creators to sell digital content. Tiktok is the most downloaded app in Quarter 1 of 2022. WhatsApp announced launch of ‘Communities’ - more structured group chats with admin controls. Tiktok expands testing a private dislike button for comments. Twitter acquired “Openback” A notification app to improve timeline and relevance of push notifications YouTube and Tiktok added New options for Automated Captions, Improving Accessibility. A new social media App “Be Real” is trending across the internet grabbing Gen-Zs attention to try the app. WhatsApp got permission to expand payment services to its Indian user base of 100 Million. YouTube Shorts now allows creators to splice in long-form videos. You can use long form video audios and clips for YT shorts. New Snapchat feature ‘Dynamic Stories’ uses a publisher’s RSS feed to automatically create Stories posts. Zoom launches AI-powered features aimed at sales teams. Tiktok started testing who viewed your profile feature. Ogilvy Announced they will no longer work with who edit their bodies and faces for ads. If you don’t know “Oglivy” is the most successful advertising agency of the decade. YouTube Launches New ‘Search Insights’ for all creators. Snapchat Added 13 million new users in Q1 2022 more than both Twitter and Facebook. Google is Introduced new options to reject tracking cookies in Europe after receiving fines from violating EU data laws. Sony & Microsoft are planning to integrate Ads into their gaming platforms Xbox and PlayStation. YouTube Adds new Shorts Shelf to Trending Tab to show Top Shorts in an alternative section. Instagram started testing a reels template feature which enables creators to copy formats from other reels. Google Tests “What People Are Saying” Search Results. Twitter Launches New Test of Promotions for Third Party Tools Within the App. Instagram is changing how hashtags work by experimenting removing Recents tab from hashtags section. Google Adds New Publisher Verification Badges to Extension Listings in the Google Web Store Amazon AWS launches $30M accelerator program aimed at minority founders. Meta launched more fundraising options for Instagram Reels in 30 countries. Brave Search and DuckDuckGo will no longer support Google AMP due to privacy issues. Instagram is working on a pinned post feature and will officially launch in next few months. Meta: You can now add Music to your Facebook comments Twitter tests new closed caption button to switch on captions in Video Clip Elon Musk Bought Twitter $44 Billion and Company is set to go private. Google now lets you request the removal of personal contact information from search results YouTube reveals that Ads between YT Shorts are being tested with selective brands. LinkedInis rolling out a new website link feature. Google Reduces Visibility Of Business Edits With Color Changes To Profile Updates. Instagram expands testing of 90 second Reels. Microsoft Advertising now offers incentive features like cash-back and adding stock images from your website. Facebook & Pinterest are growing again despite all the hype around slow growth of both platform in last quarter. Google Added 9 new Ad policies to prevent misleading ads taking place. Tiktok Introduces Third-party cookies to its Pixel. (like Facebook Pixel) Twitter reportedly overcounted number of daily active users for last 3 years. Google launched Media CDN to compete on content delivery. YouTube expands Thank You Monetisation tool to all eligible creators. Twitch is looking to expand their cut from streamers earnings from 30 to 50% and also thinks of boosting Ads. Snapchat launches a $230 flying drone camera and new e-commerce integrations in Snap Summit 2022. YouTube Expands its ‘Pre-Publish Checks’ Tool to the Mobile App Google Search Console’s URL parameter tool is officially removed for a time period. Twitter creators can now get paid through Cryptocurrency on Twitter with Stripe. Jellysmack- One of the Influencer marketing agency acquires YouTube analytics tool Google & Microsoft Ads brought more revenue in last quarter- 22% Gains! WhatsApp is working on a paid subscription for multi-phone and tablet chatting. Instagram users now spend 20% of their time in the reels section. Google tests new Color for clicked search results by you. Now Clicked results are in Purple. Twitter: Elon plans to remove employees and focus more on influencers for twitter’s growth + new monetisation ideas were shared. YouTube revenue falls as more users spend time on shorts tab than consuming long form content. Drop 👋 to receive June Updates!

Seeking advice from every type of business owner - if you have a moment & an opinion please chime in.
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Organic_Crab7397This week

Seeking advice from every type of business owner - if you have a moment & an opinion please chime in.

Hello everyone. I haven't started selling yet and wanted to get some insight from the community I'm trying to serve (that makes the most sense to me). So over the past couple months I've gotten into AI & Automation. I got a HighLevel account and went to town learning new things. I learned how to make automations and workflows that make running a business easier (my dad has been letting me use his concrete business as a guinea pig). I also learned how to build and train AI Chat Assistants. I want to start a service based business that uses AI & workflows to automate some of the customer service tasks & lead generation for business. What I'm seeking advice about are as follows: NICHE SELECTION: Part of me thinks I shouldn't niche down in the beginning and just take whoever comes and niche down once I find an industry I'm comfortable with. Another side thinks I should choose one. What is your opinion on niche selection in the beginning? PRICING: I know that pricing largely depends on the value I bring to the client, but I've seen people doing the same or similar things as I want to do and charging vastly different prices. From $300- $2,000. While I think these solutions could absolutely help companies get and retain new business and reduce some of the workload of their staff -- I'm not comfortable charging a high price until I've got enough experience and data to justify that. &#x200B; THESE ARE THE SERVICES I'M THINKING OF OFFERING: Customer Service Chat Assistant. This will be on the website as a "Live Chat". It also connects to Facebook Messenger & Google Business Chat. I'd train the chat assistant on everything related to the company; pertinent info (NAP, company mission, industry background), contact info, services / products / pricing, FAQs, current specials &/or discount codes (this can be changed monthly), how to handle upset clients, etc. It can also connect to a calendar like Google or Calendly so customers can make an appointment or schedule a call directly from the conversation. Missed Call Follow Up. If you're familiar with the platform HighLevel it's commonly called "Missed Call Text Back". The idea is that when a call is missed a text message is automatically fired to the prospect's phone saying something along the lines of "Hey this is \\\\\\ from \\\\\\\_. How can I help you?" and the business owner is alerted to the missed call via text notification. People have said they see a lot of success for their clients with this alone due to the instant follow up. I see a lot of people charging $300 /m. for this. My issues with this are: 1). The text fires automatically when the call is missed, but if the business owner isn't available to actually follow up and keep texting after the customer texts back, they will look inconsistent and bothersome. 2). Without context a prospect may wonder why you didn't answer when they called, but texted them instead. So my answer to these problems are #3. SMS Answering Service. It is essentially taking 2 + 1 and combining them. The missed call text goes out to the prospect, but with context on why they're being texted (because no one is available to take the call at the moment) and IF the prospect responds, a Customer Service Chat Assistant will take over the conversation with the goal of answering their questions and either getting them on the phone with the company via a call back OR helping them schedule an appointment. This offers a more consistent solution than just a text to the business owner / team & the prospect is contacted and helped (hopefully) before they have a chance to start calling a competitor. Lead Nurture / Lead Qualifying Sales Funnel. This one is more than just AI & automation. It's a full funnel. It can be for either Facebook or Google. The process is AD -> Landing Page -> AI Text Message Convo -> Booking/Schedule Call/ Appointment. Typically the ad will offer a lead magnet which they will claim on the LP by giving their information. After the form is submitted, they get a text message and begin a conversation with the AI. It can be trained to just walk them through a booking process, nurture a sale by answering questions and handling objections or to qualify leads. Lead qualification via text works well if you want to weed out who is serious versus who is curious. To be clear; I'd be making the ad, landing page & training the AI -- all parts of the funnel. For whichever service a few things are universal: \- All conversations; no matter what platform they're had on, all go to one inbox which is pretty helpful to see them all in one place. \- When scheduling / booking these can also collect payment. \- Tags can be added to keep track of how they came into the business and where they are in a sales pipeline. There are a lot of fun things I can do with these automations and I'm excited about learning more everyday. I'd really like to know what you think these services could be worth to a business. If you do reply please tell me what type of business you're in so I have an idea of what industries I should be looking towards. Thank you for any response I get as I know this was a long read! SN: I currently do digital marketing & web design as a freelancer.

List of free educational ML resources I used to become a FAANG ML Engineer
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aifordevsThis week

List of free educational ML resources I used to become a FAANG ML Engineer

Full commentary and notes here ➡️: https://www.trybackprop.com/blog/top\ml\learning\resources Used these to brush up on math and teach myself AI/ML over the course of two years. I'm now a staff ML engineer at FAANG. Hope these help. Fundamentals Linear Algebra – 3Blue1Brown's Essence of Linear Algebra series, binged all these videos on a one hour train ride visiting my parents Multivariable Calculus – Khan Academy's Multivariable Calculus lessons were a great refresher of what I had learned in college. Looking back, I just needed to have reviewed Unit 1 – intro and Unit 2 – derivatives. Calculus for ML – this amazing animated video explains calculus and backpropagation Information Theory – easy-to-understand book on information theory called Information Theory: A Tutorial Introduction. Statistics and Probability – the StatQuest YouTube channel Machine Learning Stanford Intro to Machine Learning by Andrew Ng – Stanford's CS229, the intro to machine learning course, published their lectures on YouTube for free. I watched lectures 1, 2, 3, 4, 8, 9, 11, 12, and 13, and I skipped the rest since I was eager to move onto deep learning. The course also offers a free set of course notes, which are very well written. Caltech Machine Learning – Caltech's machine learning lectures on YouTube, less mathematical and more intuition based Deep Learning Andrej Karpathy's Zero to Hero Series – Andrej Karpathy, an AI researcher who graduated with a Stanford PhD and led Tesla AI for several years, released an amazing series of hands on lectures on YouTube. highly highly recommend Neural networks – Stanford's CS231n course notes and lecture videos were my gateway drug*, so to speak, into the world of deep learning. Transformers and LLMs Transformers – watched these two lectures: lecture from the University of Waterloo and lecture from the University of Michigan. I have also heard good things about Jay Alammar's The Illustrated Transformer guide ChatGPT Explainer – Wolfram's YouTube explainer video on ChatGPT Interactive LLM Visualization – This LLM visualization that you can play with in your browser is hands down the best interactive experience with an LLM. Financial Times' Transformer Explainer – The Financial Times released a lovely interactive article that explains the transformer very well. Residual Learning – 2023 Future Science Prize Laureates Lecture on residual learning. Efficient ML and GPUs How are Microchips Made? – This YouTube video by Branch Education is one of the best free educational videos on the internet, regardless of subject, but also, it's the best video on understanding microchips. CUDA – My L8 and L9 FAANG coworkers acquired their CUDA knowledge from this series of lectures. TinyML and Efficient Deep Learning Computing – 2023 lectures on efficient ML techniques online. Chip War – Chip War is a bestselling book published in 2022 about microchip technology whose beginning chapters on the invention of the microchip actually explain CPUs very well

Why I would encourage everyone to create a side project
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EffectiveTrifle7284This week

Why I would encourage everyone to create a side project

Many people are afraid to start working on their projects, fearing they will be unsuccessful and waste a lot of time without gaining anything in return. However, this is the biggest trap of all: you actually gain much more than just money. Even if you don't become super successful and make millions of dollars, what is it really about? When you work on your project, you immerse yourself in development across all aspects. For example, when I used to work, I focused solely on my direct responsibilities. But when you create your project, you cannot limit yourself to a narrow range of tasks; you need to handle everything. If it's a website or an app, you must manage the frontend, backend, and deployment. If it's an app, you need to upload it to stores and understand legal nuances like terms of use and privacy policies. This is just one part of it. Here, you already realize the wealth of knowledge you can gain. Additionally, you are likely to enhance your competence in the technical aspects of your work. Now, let's move to part two—part one is about creating, and part two is about selling. Selling is essentially a separate art and often more complex than development. Thus, you will probably have to immerse yourself in a completely new area and gain experience in it. On top of that, there's another nice bonus: introductions. If you develop a product publicly, you will receive feedback, and perhaps someone will appreciate your project. That person may reach out to you, leading to new connections and acquaintances—often very valuable ones. So even if you don't earn a penny from your project, you will have gained tremendous experience. Of course, if your project consists merely of jumping into AI, writing something, and publishing it immediately without thoughtful consideration, it's unlikely you'll gain any benefit. Therefore, every time I complete a project, I never focus on making millions of dollars. Instead, I first thank the universe for the opportunities I had to create this project, gain experience, and meet wonderful people. Good luck!

Compare trading strategies on the fly - pnl.ai - please check it out
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varturasThis week

Compare trading strategies on the fly - pnl.ai - please check it out

Part of my covid project and part of my long obsession with prediction markets, I have created a web page that displays and allows to compare best and worst performing trading strategies. TL;DR: best stocks + best strategies -> the list of top and bottom performing trading algorithms.  Product Typically, trading newsletters and stock-scanners display only price return for top market gainers and losers. I have forever been interested in inspecting top and bottom performing trading strategies for a given set of securities and could not find any websites that do that. So, I decided to create a tool of my own. I wanted the tool that would help me to answer questions like if there is a better strategy than buy and hold, should I follow greed and fear indicator of the market or do the opposite. Top and bottom performing securities do not tell you if a stock is going to go up or down, but they do alert you to rapidly changing market conditions, such as change in the competitive landscape, impending lawsuits, changes in the company's management and, at the very least, the stocks you should avoid in your programmatic trading. Top strategies do all that, but they can also alert you to a change in the market regime. For example, MACD strategy, which is a variant of oscillator strategy, executed on Citibank stock returned 20% in the first half of 2020. In the same time period, the Citibank stock went down and "BuyAndHold" strategy, which is pretty much what it sounds, lost 45%. Now, compare that to the end of 2020 through spring of 2021, when MACD lost 1% and "BuyAndHold" gained 70%. This happened due to the change in the market due to the rally in financial stocks at the end of 2020. The market player who detect change in the market conditions first will reap most benefits. Another example, TSLA since the beginning of 2021 until end of April lost 7%. The StopLoss strategy sells the position after abrupt price drop and waits until the price returns to the level before the drop. For the same time interval the StopLoss strategy gained 10%. In this particular example, StopLoss outperformed BuyAndHold. To me personally, the most important feature is the ability to quickly tweak and modify trading strategies and observe change in their performance. You can change strategies parameters on the fly and even design your own custom trading strategy. In the end, I developed a tool I can use for myself but hope other investors who are experimenting with trading algorithms will find it useful as well. I called it "Profit and Loss AI", or PnL.ai for short. PnL.ai Description The web-tool in the link below allows you to customize parameters of existing strategies and essentially create your own strategy and seeing how it will compare to the set of original strategies. http://ec2-54-185-19-38.us-west-2.compute.amazonaws.com:5006/srv In the section above you can specify security and data range. In the section below you can choose strategy to customize and modify it's parameters. The strategy comparison table will automatically update and will display a newly created strategy side by side with the original strategies. Technology The tool is developed on bokeh and python and allows you to edit configuration parameters of each strategy all without programming knowledge. The strategies are fully specified via key/value pairs in the format of ini files used to initialize programs. The strategy classes are autogenerated by reading the ini config files dynamically using "factory" pattern. You can find a simplified code in this github repo: https://github.com/varturas/PnlAITk Next Steps In the future I want to give users ability to monitor their chosen strategy by receiving trading algo alerts whenever performance of their custom trading algo is changes significantly. I'm going to be adding more strategies, some of standard technical analysis variety and some will be more custom and more advanced. I'll also be adding more columns to the performance table to give better information. You can receive daily newsletter with the list of trading strategies generated by above-mentioned web-tool by registering on http://pnl.ai/ and checking subscribe checkmark.

How me and my team made 15+ apps and not made a single sale in 2023
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MichaelbetterecycleThis week

How me and my team made 15+ apps and not made a single sale in 2023

Hey, my name is Michael, I am in Auckland NZ. This year was the official beginning of my adult life. I graduated from university and started a full-time job. I’ve also really dug into indiehacking/bootstrapping and started 15 projects (and it will be at least 17 before the year ends). I think I’ve learned a lot but I consciously repeated mistakes. Upto (Nov) Discord Statuses + Your Location + Facebook Poke https://preview.redd.it/4nqt7tp2tf5c1.png?width=572&format=png&auto=webp&s=b0223484bc54b45b5c65e0b1afd0dc52f9c02ad1 This was the end of uni, I often messaged (and got messaged) requests of status and location to (and from my) friends. I thought, what if we make a social app that’s super basic and all it does is show you where your friends are? To differentiate from snap maps and others we wanted something with more privacy where you select the location. However, never finished the codebase or launched it. This is because I slowly started to realize that B2C (especially social networks) are way too hard to make into an actual business and the story with Fistbump would repeat itself. However, this decision not to launch it almost launched a curse on our team. From that point, we permitted ourselves to abandon projects even before launching. Lessons: Don’t do social networks if your goal is 10k MRR ASAP. If you build something to 90% competition ship it or you will think it’s okay to abandon projects Insight Bites (Nov) Youtube Summarizer Extension &#x200B; https://preview.redd.it/h6drqej4tf5c1.jpg?width=800&format=pjpg&auto=webp&s=0f211456c390ac06f4fcb54aa51f9d50b0826658 Right after Upto, we started ideating and conveniently the biggest revolution in the recent history of tech was released → GPT. We instantly began ideating. The first problem we chose to use AI for is to summarize YouTube videos. Comical. Nevertheless, I am convinced we have had the best UX because you could right-click on a video to get a slideshow of insights instead of how everyone else did it. We dropped it because there was too much competition and unit economics didn’t work out (and it was a B2C). PodPigeon (Dec) Podcast → Tweet Threads https://preview.redd.it/0ukge245tf5c1.png?width=2498&format=png&auto=webp&s=23303e1cab330578a3d25cd688fa67aa3b97fb60 Then we thought, to make unit economics work we need to make this worthwhile for podcasters. This is when I got into Twitter and started seeing people summarize podcasts. Then I thought, what if we make something that converts a podcast into tweets? This was probably one of the most important projects because it connected me with Jason and Jonaed, both of whom I regularly stay in contact with and are my go-to experts on ideas related to content creation. Jonaed was even willing to buy Podpigeon and was using it on his own time. However, the unit economics still didn’t work out (and we got excited about other things). Furthermore, we got scared of the competition because I found 1 - 2 other people who did similar things poorly. This was probably the biggest mistake we’ve made. Very similar projects made 10k MRR and more, launching later than we did. We didn’t have a coherent product vision, we didn’t understand the customer well enough, and we had a bad outlook on competition and a myriad of other things. Lessons: I already made another post about the importance of outlook on competition. Do not quit just because there are competitors or just because you can’t be 10x better. Indiehackers and Bootstrappers (or even startups) need to differentiate in the market, which can be via product (UX/UI), distribution, or both. Asking Ace Intro.co + Crowdsharing &#x200B; https://preview.redd.it/0hu2tt16tf5c1.jpg?width=1456&format=pjpg&auto=webp&s=3d397568ef2331e78198d64fafc1a701a3e75999 As I got into Twitter, I wanted to chat with some people I saw there. However, they were really expensive. I thought, what if we made some kind of crowdfunding service for other entrepreneurs to get a private lecture from their idols? It seemed to make a lot of sense on paper. It was solving a problem (validated via the fact that Intro.co is a thing and making things cheaper and accessible is a solid ground to stand on), we understood the market (or so we thought), and it could monetize relatively quickly. However, after 1-2 posts on Reddit and Indiehackers, we quickly learned three things. Firstly, no one cares. Secondly, even if they do, they think they can get the same information for free online. Thirdly, the reasons before are bad because for the first point → we barely talked to people, and for the second people → we barely talked to the wrong people. However, at least we didn’t code anything this time and tried to validate via a landing page. Lessons Don’t give up after 1 Redditor says “I don’t need this” Don’t be scared to choose successful people as your audience. Clarito Journaling with AI analyzer https://preview.redd.it/8ria2wq6tf5c1.jpg?width=1108&format=pjpg&auto=webp&s=586ec28ae75003d9f71b4af2520b748d53dd2854 Clarito is a classic problem all amateur entrepreneurs have. It’s where you lie to yourself that you have a real problem and therefore is validated but when your team asks you how much you would pay you say I guess you will pay, maybe, like 5 bucks a month…? Turns out, you’d have to pay me to use our own product lol. We sent it off to a few friends and posted on some forums, but never really got anything tangible and decided to move away. Honestly, a lot of it is us in our own heads. We say the market is too saturated, it’ll be hard to monetize, it’s B2C, etc. Lessons: You use the Mom Test on other people. You have to do it yourself as well. However, recognizing that the Mom Test requires a lot of creativity in its investigation because knowing what questions to ask can determine the outcome of the validation. I asked myself “Do I journal” but I didn’t ask myself “How often do I want GPT to chyme in on my reflections”. Which was practically never. That being said I think with the right audience and distribution, this product can work. I just don’t know (let alone care) about the audience that much (and I thought I was one of them)/ Horns & Claw Scrapes financial news texts you whether you should buy/sell the stock (news sentiment analysis) &#x200B; https://preview.redd.it/gvfxdgc7tf5c1.jpg?width=1287&format=pjpg&auto=webp&s=63977bbc33fe74147b1f72913cefee4a9ebec9c2 This one we didn’t even bother launching. Probably something internal in the team and also seemed too good to be true (because if this works, doesn’t that just make us ultra-rich fast?). I saw a similar tool making 10k MRR so I guess I was wrong. Lessons: This one was pretty much just us getting into our heads. I declared that without an audience it would be impossible to ship this product and we needed to start a YouTube channel. Lol, and we did. And we couldn’t even film for 1 minute. I made bold statements like “We will commit to this for at least 1 year no matter what”. Learnery Make courses about any subject https://preview.redd.it/1nw6z448tf5c1.jpg?width=1112&format=pjpg&auto=webp&s=f2c73e8af23b0a6c3747a81e785960d4004feb48 This is probably the most “successful” project we’ve made. It grew from a couple of dozen to a couple of hundred users. It has 11 buy events for $9.99 LTD (we couldn’t be bothered connecting Stripe because we thought no one would buy it anyway). However what got us discouraged from seriously pursuing it more is, that this has very low defensibility, “Why wouldn’t someone just use chatGPT?” and it’s B2C so it’s hard to monetize. I used it myself for a month or so but then stopped. I don’t think it’s the app, I think the act of learning a concept from scratch isn’t something you do constantly in the way Learnery delivers it (ie course). I saw a bunch of similar apps that look like Ass make like 10k MRR. Lessons: Don’t do B2C, or if you do, do it properly Don’t just Mixpanel the buy button, connect your Stripe otherwise, it doesn’t feel real and you won’t get momentum. I doubt anyone (even me) will make this mistake again. I live in my GPT bubble where I make assumptions that everyone uses GPT the same way and as much as I do. In reality, the argument that this has low defensibility against GPT is invalid. Platforms that deliver a differentiated UX from ChatGPT to audiences who are not tightly integrated into the habit of using ChatGPT (which is like - everyone except for SOME tech evangelists). CuriosityFM Make podcasts about any subject https://preview.redd.it/zmosrcp8tf5c1.jpg?width=638&format=pjpg&auto=webp&s=d04ddffabef9050050b0d87939273cc96a8637dc This was our attempt at making Learnery more unique and more differentiated from chatGPT. We never really launched it. The unit economics didn’t work out and it was actually pretty boring to listen to, I don’t think I even fully listened to one 15-minute episode. I think this wasn’t that bad, it taught us more about ElevenLabs and voice AI. It took us maybe only 2-3 days to build so I think building to learn a new groundbreaking technology is fine. SleepyTale Make children’s bedtime stories https://preview.redd.it/14ue9nm9tf5c1.jpg?width=807&format=pjpg&auto=webp&s=267e18ec6f9270e6d1d11564b38136fa524966a1 My 8-year-old sister gave me that idea. She was too scared of making tea and I was curious about how she’d react if she heard a bedtime story about that exact scenario with the moral that I wanted her to absorb (which is that you shouldn’t be scared to try new things ie stop asking me to make your tea and do it yourself, it’s not that hard. You could say I went full Goebbels on her). Zane messaged a bunch of parents on Facebook but no one really cared. We showed this to one Lady at the place we worked from at Uni and she was impressed and wanted to show it to her kids but we already turned off our ElevenLabs subscription. Lessons: However, the truth behind this is beyond just “you need to be able to distribute”. It’s that you have to care about the audience. I don’t particularly want to build products for kids and parents. I am far away from that audience because I am neither a kid anymore nor going to be a parent anytime soon, and my sister still asked me to make her tea so the story didn’t work. I think it’s important to ask yourself whether you care about the audience. The way you answer that even when you are in full bias mode is, do you engage with them? Are you interested in what’s happening in their communities? Are you friends with them? Etc. User Survey Analyzer Big User Survey → GPT → Insights Report Me and my coworker were chatting about AI when he asked me to help him analyze a massive survey for him. I thought that was some pretty decent validation. Someone in an actual company asking for help. Lessons Market research is important but moving fast is also important. Ie building momentum. Also don’t revolve around 1 user. This has been a problem in multiple projects. Finding as many users as possible in the beginning to talk to is key. Otherwise, you are just waiting for 1 person to get back to you. AutoI18N Automated Internationalization of the codebase for webapps This one I might still do. It’s hard to find a solid distribution strategy. However, the idea came from me having to do it at my day job. It seems a solid problem. I’d say it’s validated and has some good players already. The key will be differentiation via the simplicity of UX and distribution (which means a slightly different audience). In the backlog for now because I don’t care about the problem or the audience that much. Documate - Part 1 Converts complex PDFs into Excel https://preview.redd.it/8b45k9katf5c1.jpg?width=1344&format=pjpg&auto=webp&s=57324b8720eb22782e28794d2db674b073193995 My mom needed to convert a catalog of furniture into an inventory which took her 3 full days of data entry. I automated it for her and thought this could have a big impact but there was no distribution because there was no ICP. We tried to find the ideal customers by talking to a bunch of different demographics but I flew to Kazakhstan for a holiday and so this kind of fizzled out. I am not writing this blog post linearity, this is my 2nd hour and I am tired and don’t want to finish this later so I don’t even know what lessons I learned. Figmatic Marketplace of high-quality Figma mockups of real apps https://preview.redd.it/h13yv45btf5c1.jpg?width=873&format=pjpg&auto=webp&s=aaa2896aeac2f22e9b7d9eed98c28bb8a2d2cdf1 This was a collab between me and my friend Alex. It was the classic Clarito where we both thought we had this problem and would pay to fix it. In reality, this is a vitamin. Neither I, nor I doubt Alex have thought of this as soon as we bought the domain. We posted it on Gumroad, sent it to a bunch of forums, and called it a day. Same issue as almost all the other ones. No distribution strategy. However, apps like Mobin show us that this concept is indeed profitable but it takes time. It needs SEO. It needs a community. None of those things, me and Alex had or was interested in. However shortly after HTML → Figma came out and it’s the best plugin. Maybe that should’ve been the idea. Podcast → Course Turns Podcaster’s episodes into a course This one I got baited by Jason :P I described to him the idea of repurposing his content for a course. He told me this was epic and he would pay. Then after I sent him the demo, he never checked it out. Anyhow during the development, we realized that doesn’t actually work because A podcast doesn’t have the correct format for the course, the most you can extract are concepts and ideas, seldom explanations. Most creators want video-based courses to be hosted on Kajabi or Udemy Another lesson is that when you pitch something to a user, what you articulate is a platform or a process, they imagine an outcome. However, the end result of your platform can be a very different outcome to what they had in mind and there is even a chance that what they want is not possible. You need to understand really well what the outcome looks like before you design the process. This is a classic problem where we thought of the solution before the problem. Yes, the problem exists. Podcasters want to make courses. However, if you really understand what they want, you can see how repurposing a podcast isn’t the best way to get there. However I only really spoke to 1-2 podcasters about this so making conclusions is dangerous for this can just be another asking ace mistake with the Redditor. Documate Part 2 Same concept as before but now I want to run some ads. We’ll see what happens. https://preview.redd.it/xb3npj0ctf5c1.jpg?width=1456&format=pjpg&auto=webp&s=3cd4884a29fd11d870d010a2677b585551c49193 In conclusion https://preview.redd.it/2zrldc9dtf5c1.jpg?width=1840&format=pjpg&auto=webp&s=2b3105073e752ad41c23f205dbd1ea046c1da7ff It doesn’t actually matter that much whether you choose to do a B2C, or a social network or focus on growing your audience. All of these can make you successful. What’s important is that you choose. If I had to summarize my 2023 in one word it’s indecision. Most of these projects succeeded for other people, nothing was as fundamentally wrong about them as I proclaimed. In reality that itself was an excuse. New ideas seduce, and it is a form of discipline to commit to a single project for a respectful amount of time. https://preview.redd.it/zy9a2vzdtf5c1.jpg?width=1456&format=pjpg&auto=webp&s=901c621227bba0feb4efdb39142f66ab2ebb86fe Distribution is not just posting on Indiehackers and Reddit. It’s an actual strategy and you should think of it as soon as you think of the idea, even before the Figma designs. I like how Denis Shatalin taught me. You have to build a pipeline. That means a reliable way to get leads, launch campaigns at them, close deals, learn from them, and optimize. Whenever I get an idea now I always try to ask myself “Where can I find 1000s leads in one day?” If there is no good answer, this is not a good project to do now. &#x200B; https://preview.redd.it/2boh3fpetf5c1.jpg?width=1456&format=pjpg&auto=webp&s=1c0d5d7b000716fcbbb00cbad495e8b61e25be66 Talk to users before doing anything. Jumping on designing and coding to make your idea a reality is a satisfying activity in the short term. Especially for me, I like to create for the sake of creation. However, it is so important to understand the market, understand the audience, understand the distribution. There are a lot of things to understand before coding. https://preview.redd.it/lv8tt96ftf5c1.jpg?width=1456&format=pjpg&auto=webp&s=6c8735aa6ad795f216ff9ddfa2341712e8277724 Get out of your own head. The real reason we dropped so many projects is that we got into our own heads. We let the negative thoughts creep in and kill all the optimism. I am really good at coming up with excuses to start a project. However, I am equally as good at coming up with reasons to kill a project. And so you have this yin and yang of starting and stopping. Building momentum and not burning out. I can say with certainty my team ran out of juice this year. We lost momentum so many times we got burnt out towards the end. Realizing that the project itself has momentum is important. User feedback and sales bring momentum. Building also creates momentum but unless it is matched with an equal force of impact, it can stomp the project down. That is why so many of our projects died quickly after we launched. The smarter approach is to do things that have a low investment of momentum (like talking to users) but result in high impact (sales or feedback). Yes, that means the project can get invalidated which makes it more short-lived than if we built it first, but it preserves team life energy. At the end of 2023 here is a single sentence I am making about how I think one becomes a successful indiehacker. One becomes a successful Indiehacker when one starts to solve pain-killer problems in the market they understand, for an audience they care about and consistently engage with for a long enough timeframe. Therefore an unsuccessful Indiehacker in a single sentence is An unsuccessful Indiehacker constantly enters new markets they don’t understand to build solutions for people whose problems they don’t care about, in a timeframe that is shorter than than the time they spent thinking about distribution. However, an important note to be made. Life is not just about indiehacking. It’s about learning and having fun. In the human world, the best journey isn’t the one that gets you the fastest to your goals but the one you enjoy the most. I enjoyed making those silly little projects and although I do not regret them, I will not repeat the same mistakes in 2024. But while it’s still 2023, I have 2 more projects I want to do :) EDIT: For Devs, frontend is always react with vite (ts) and backend is either node with express (ts) or python. For DB either Postgres or mongo (usually Prisma for ORM). For deployment all of it is on AWS (S3, EC2). In terms of libraries/APIs Whisper.cpp is best open source for transcription Obviously the gpt apis Eleven labs for voice related stuff And other random stuff here and there

How I built my SaaS and earned $273 MRR in the first month
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Ok_Damage_1764This week

How I built my SaaS and earned $273 MRR in the first month

Hi everyone! I’m Alex Varga, an indie developer. Last year, I focused on accelerating my development speed and launched 10 projects in 12 months. One of them called Bulk Image Generation started growing through SEO, so I decided to focus on it. After one month of SEO efforts, it’s generating $273 MRR. I hope my experience will be useful to others. Concept bulkimagegeneration.com website helps to generate up to 100 images in 15 seconds using AI I was using Google, started with keywords like "Bulk Image ..." a lot of them are Bulk Image Resizer, Downloader etc. But there was no Bulk Image Generator. I thought: yeah, this domain is available, let's buy. So I bought bulkimagegeneration.com and bulkimagegenerator.com So, the app concept is to help people generate images with AI at scale: let\`s say 100 images in 15 seconds. Marketing Gap https://preview.redd.it/4luzib02bbie1.png?width=1905&format=png&auto=webp&s=cbe845107aca46ae5729dfe121fefd5e9cdab9ac Most builders create a product first and figure out how to sell it later. I took a completely different approach with Bulk Image Generator. I identified a market gap and secured a domain name that matched exactly what people were searching for and launched app. https://preview.redd.it/h6vwur34bbie1.png?width=1905&format=png&auto=webp&s=9a163ff6f503be4c175c6e5e82e2003b32df1fe0 Growth Strategy SEO has become the main acquisition channel, so I’ve decided to focus even more on it with this experiment. Almost every day, I publish either a new article or a free micro-app (as a lead magnet) for Bulk Image Generator. I also tried Google Ads, spent $20, and got a $0.35 CPC. https://preview.redd.it/3rhnzvs6bbie1.png?width=1905&format=png&auto=webp&s=f9819d1e82d3e2429d6ccb7b00dcac86a7a351c2 In comparison, the Free Image to Text Prompt Converter (one of the lead magnets) has a $0.011 CPC, which is more than 30 times cheaper than Google Ads. So I decided not to focus now on paid ads. https://preview.redd.it/p333fyl9bbie1.png?width=1905&format=png&auto=webp&s=2e96532d7709b44b7459e7ccf37ef9a0fa784728 After using our free tools, some users explore our main product - a bulk image generation service. Users pay a monthly subscription to get credits, which they can spend on image generation, face swaps, and bulk background removal. Currently, this app generates around $250 in Monthly Recurring Revenue: https://preview.redd.it/9wcm0tjfbbie1.png?width=1905&format=png&auto=webp&s=41bcdd4f7594b09087c51cc5044e4b9c94c129c8 SEO Keyword Research I use Semrush or similar tools to find keywords with a search volume greater than 300 and then write articles targeting those keywords. If the topic has enough potential, I might create a free tool (e.g., a Free Image to Text Prompt Converter) to attract more users. Occasions matter. For instance, I wrote an article about creating images for Super Bowl ads, which led to one paying user who replicated the exact creatives showcased in the article https://preview.redd.it/shpax6mlbbie1.png?width=1905&format=png&auto=webp&s=d491385761df126424c2f9ba14c5da15f8cbb603 AI Tools Aggregators This can be an excellent acquisition channel. When BulkImageGeneration.com was featured in an article on Toolify.ai, I immediately gained three paying users (\~$60). I took 2 more AI Aggregators, and on average I had CPC = $0.2, which is a fair price and usually it has ROAs > 100%. However, some major aggregators are expensive ($300–400 per placement). I want to try it once I reach $500+ MRR. Next Steps bulkimagegeneration.com currently ranks #1 in search results for relevant keywords (e.g., “bulk image generation,” “bulk image generator”). I plan to keep producing content targeting niche keywords and timely occasions. buy more places in AI Aggregators I also want to reach out to YouTubers and ask them to include Bulk in their reviews for free

I made a super niche app for sailors and scaled it to 500k downloads
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I made a super niche app for sailors and scaled it to 500k downloads

I started developing this app in 2016, and it was my first app ever. I already had several years of programming experience. Since I was studying maritime navigation, I came up with the idea of creating a maritime app to help students with various nautical calculations and learn maritime regulations. Although I had no experience in mobile app development, I chose the Ionic framework and started development gradually. First Version The first version took me about four months to develop because I literally had to learn everything from scratch: how to develop mobile apps, how to publish them, and everything needed to enable downloads on the app stores. Many of you might recognize me from my story about developing Sintelly and its late monetization. I made the same mistake with this maritime app. At that time, in my country, there was no possibility of earning through in-app purchases, only through ad displays. Since the app was predominantly downloaded in countries like India, the Philippines, and Indonesia, the ad revenue was quite low, and after some time, I removed the ads. Abandonment and Realization As I started developing other apps, this one fell into obscurity. I even just remembered that I needed to renew the domain, which resulted in losing it. The domain buyer tried to sell it back to me for years for $20k, which was absurd. All this led me to rebrand and start working on this app again. Interestingly, during these 8 years, the app never showed a declining trend in installations or active users. I'll share some numbers to give you insight: Total installations (Android + iOS): 501,000 Active installations (Android): 48,000 Monthly active users: 20,000 Average rating: Android 4.8, iOS 4.7 When I considered these numbers, I realized they weren't bad at all and that I was far ahead of most competitors. This led to my decision to rebrand and create a new website. I quickly built the website using WordPress and published lots of existing content from the app. What surprises me is that today, after a year and a half, the website has about 8-10k monthly organic visits. Choosing a Direction Based on all this, I decided it was time to create a Premium version and start selling the app. Since I've been working with AI for many years (which I've written about here), I started thinking about using AI to help seafarers speed up some of their tasks. This led to the idea of creating a multi-agent system equipped with numerous tools to help seafarers. I developed various agents with functionalities, including retrieving maritime weather information, locating and tracking ships, doing various nautical calculations, calculating the shortest maritime routes and unit conversions, and learning about all courses and maritime regulations. All this required considerable work, but thanks to tools like Cursor and Claude, I implemented it in less than four weeks. Last week, I published this new version and started selling subscriptions, and I can already boast that I've earned slightly over $100. This isn't much, but I'm happy to see my first app generating some income, which I always thought impossible. Along this journey, I learned many lessons, and the most important one is to never give up or write off a product. With a little effort, everything can be brought back to life and secure at least some passive income, enough for your morning coffee. Additionally, I learned how to develop mobile apps, which has shaped my career since then. If it weren't for this app, I probably would never have become a developer. I have numerous plans for what to add next and how to improve. I'll base everything on AI features and push the app in that direction.

I spent 6 months on a web app as a side project, and got 0 users. Here is my story.
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I spent 6 months on a web app as a side project, and got 0 users. Here is my story.

Edit Thank you all so much for your time reading my story. Your support, feedback, criticism, and skepticism; all helped me a lot, and I couldn't appreciate it enough \^\_\^ I very rarely have stuff to post on Reddit, but I share how my project is going on, just random stuff, and memes on X. In case few might want to keep up 👀 TL;DR I spent 6 months on a tool that currently has 0 users. Below is what I learned during my journey, sharing because I believe most mistakes are easily avoidable. Do not overestimate your product and assume it will be an exception to fundamental principles. Principles are there for a reason. Always look for validation before you start. Avoid building products with a low money-to-effort ratio/in very competitive fields. Unless you have the means, you probably won't make it. Pick a problem space, pick your target audience, and talk to them before thinking about a solution. Identify and match their pain points. Only then should you think of a solution. If people are not overly excited or willing to pay in advance for a discounted price, it might be a sign to rethink. Sell one and only one feature at a time. Avoid everything else. If people don't pay for that one core feature, no secondary feature will change their mind. Always spend twice as much time marketing as you do building. You will not get users if they don't know it exists. Define success metrics ("1000 users in 3 months" or "$6000 in the account at the end of 6 months") before you start. If you don't meet them, strongly consider quitting the project. If you can't get enough users to keep going, nothing else matters. VALIDATION, VALIDATION, VALIDATION. Success is not random, but most of our first products will not make a success story. Know when to admit failure, and move on. Even if a product of yours doesn't succeed, what you learned during its journey will turn out to be invaluable for your future. My story So, this is the story of a product that I’ve been working on for the last 6 months. As it's the first product I’ve ever built, after watching you all from the sidelines, I have learned a lot, made many mistakes, and did only a few things right. Just sharing what I’ve learned and some insights from my journey so far. I hope that this post will help you avoid the mistakes I made — most of which I consider easily avoidable — while you enjoy reading it, and get to know me a little bit more 🤓. A slow start after many years Summ isn’t the first product I really wanted to build. Lacking enough dev skills to even get started was a huge blocker for so many years. In fact, the first product I would’ve LOVED to build was a smart personal shopping assistant. I had this idea 4 years ago; but with no GPT, no coding skills, no technical co-founder, I didn’t have the means to make it happen. I still do not know if such a tool exists and is good enough. All I wanted was a tool that could make data-based predictions about when to buy stuff (“buy a new toothpaste every three months”) and suggest physical products that I might need or be strongly interested in. AFAIK, Amazon famously still struggles with the second one. Fast-forward a few years, I learned the very basics of HTML, CSS, and Vanilla JS. Still was not there to build a product; but good enough to code my design portfolio from scratch. Yet, I couldn’t imagine myself building a product using Vanilla JS. I really hated it, I really sucked at it. So, back to tutorial hell, and to learn about this framework I just heard about: React.React introduced so many new concepts to me. “Thinking in React” is a phrase we heard a lot, and with quite good reasons. After some time, I was able to build very basic tutorial apps, both in React, and React Native; but I have to say that I really hated coding for mobile. At this point, I was already a fan of productivity apps, and had a concept for a time management assistant app in my design portfolio. So, why not build one? Surely, it must be easy, since every coding tutorial starts with a todo app. ❌ WRONG! Building a basic todo app is easy enough, but building one good enough for a place in the market was a challenge I took and failed. I wasted one month on that until I abandoned the project for good. Even if I continued working on it, as the productivity landscape is overly competitive, I wouldn’t be able to make enough money to cover costs, assuming I make any. Since I was (and still am) in between jobs, I decided to abandon the project. 👉 What I learned: Do not start projects with a low ratio of money to effort and time. Example: Even if I get 500 monthly users, 200 of which are paid users (unrealistically high number), assuming an average subscription fee of $5/m (such apps are quite cheap, mostly due to the high competition), it would make me around $1000 minus any occurring costs. Any founder with a product that has 500 active users should make more. Even if it was relatively successful, due to the high competition, I wouldn’t make any meaningful money. PS: I use Todoist today. Due to local pricing, I pay less than $2/m. There is no way I could beat this competitive pricing, let alone the app itself. But, somehow, with a project that wasn’t even functional — let alone being an MVP — I made my first Wi-Fi money: Someone decided that the domain I preemptively purchased is worth something. By this point, I had already abandoned the project, certainly wasn’t going to renew the domain, was looking for a FT job, and a new project that I could work on. And out of nowhere, someone hands me some free money — who am I not to take it? Of course, I took it. The domain is still unused, no idea why 🤔. Ngl, I still hate the fact that my first Wi-Fi money came from this. A new idea worth pursuing? Fast-forward some weeks now. Around March, I got this crazy idea of building an email productivity tool. We all use emails, yet we all hate them. So, this must be fixed. Everyone uses emails, in fact everyone HAS TO use emails. So, I just needed to build a tool and wait for people to come. This was all, really. After all, the problem space is huge, there is enough room for another product, everyone uses emails, no need for any further validation, right? ❌ WRONG ONCE AGAIN! We all hear from the greatest in the startup landscape that we must validate our ideas with real people, yet at least some of us (guilty here 🥸) think that our product will be hugely successful and prove them to be an exception. Few might, but most are not. I certainly wasn't. 👉 Lesson learned: Always validate your ideas with real people. Ask them how much they’d pay for such a tool (not if they would). Much better if they are willing to pay upfront for a discount, etc. But even this comes later, keep reading. I think the difference between “How much” and “If” is huge for two reasons: (1) By asking them for “How much”, you force them to think in a more realistic setting. (2) You will have a more realistic idea on your profit margins. Based on my competitive analysis, I already had a solution in my mind to improve our email usage standards and email productivity (huge mistake), but I did my best to learn about their problems regarding those without pushing the idea too hard. The idea is this: Generate concise email summaries with suggested actions, combine them into one email, and send it at their preferred times. Save as much as time the AI you end up with allows. After all, everyone loves to save time. So, what kind of validation did I seek for? Talked with only a few people around me about this crazy, internet-breaking idea. The responses I got were, now I see, mediocre; no one got excited about it, just said things along the lines of “Cool idea, OK”. So, any reasonable person in this situation would think “Okay, not might not be working”, right? Well, I did not. I assumed that they were the wrong audience for this product, and there was this magical land of user segments waiting eagerly for my product, yet unknowingly. To this day, I still have not reached this magical place. Perhaps, it didn’t exist in the first place. If I cannot find it, whether it exists or not doesn’t matter. I am certainly searching for it. 👉 What I should have done: Once I decide on a problem space (time management, email productivity, etc.), I should decide on my potential user segments, people who I plan to sell my product to. Then I should go talk to those people, ask them about their pains, then get to the problem-solving/ideation phase only later. ❗️ VALIDATION COMES FROM THE REALITY OUTSIDE. What validation looks like might change from product to product; but what invalidation looks like is more or less the same for every product. Nico Jeannen told me yesterday “validation = money in the account” on Twitter. This is the ultimate form of validation your product could get. If your product doesn’t make any money, then something is invalidated by reality: Your product, you, your idea, who knows? So, at this point, I knew a little bit of Python from spending some time in tutorial hell a few years ago, some HTML/CSS/JS, barely enough React to build a working app. React could work for this project, but I needed easy-to-implement server interactivity. Luckily, around this time, I got to know about this new gen of indie hackers, and learned (but didn’t truly understand) about their approach to indie hacking, and this library called Nextjs. How good Next.js still blows my mind. So, I was back to tutorial hell once again. But, this time, with a promise to myself: This is the last time I would visit tutorial hell. Time to start building this "ground-breaking idea" Learning the fundamentals of Next.js was easier than learning of React unsurprisingly. Yet, the first time I managed to run server actions on Next.js was one of the rarest moments that completely blew my mind. To this day, I reject the idea that it is something else than pure magic under its hood. Did I absolutely need Nextjs for this project though? I do not think so. Did it save me lots of time? Absolutely. Furthermore, learning Nextjs will certainly be quite helpful for other projects that I will be tackling in the future. Already got a few ideas that might be worth pursuing in the head in case I decide to abandon Summ in the future. Fast-forward few weeks again: So, at this stage, I had a barely working MVP-like product. Since the very beginning, I spent every free hour (and more) on this project as speed is essential. But, I am not so sure it was worth it to overwork in retrospect. Yet, I know I couldn’t help myself. Everything is going kinda smooth, so what’s the worst thing that could ever happen? Well, both Apple and Google announced their AIs (Apple Intelligence and Google Gemini, respectively) will have email summarization features for their products. Summarizing singular emails is no big deal, after all there were already so many similar products in the market. I still think that what truly matters is a frictionless user experience, and this is why I built this product in a certain way: You spend less than a few minutes setting up your account, and you get to enjoy your email summaries, without ever visiting its website again. This is still a very cool concept I really like a lot. So, at this point: I had no other idea that could be pursued, already spent too much time on this project. Do I quit or not? This was the question. Of course not. I just have to launch this product as quickly as possible. So, I did something right, a quite rare occurrence I might say: Re-planned my product, dropped everything secondary to the core feature immediately (save time on reading emails), tried launching it asap. 👉 Insight: Sell only one core feature at one time. Drop anything secondary to this core feature. Well, my primary occupation is product design. So one would expect that a product I build must have stellar design. I considered any considerable time spent on design at this stage would be simply wasted. I still think this is both true and wrong: True, because if your product’s core benefits suck, no one will care about your design. False, because if your design looks amateurish, no one will trust you and your product. So, I always targeted an average level design with it and the way this tool works made it quite easy as I had to design only 2 primary pages: Landing page and user portal (which has only settings and analytics pages). However, even though I knew spending time on design was not worth much of my time, I got a bit “greedy”: In fact, I redesigned those pages three times, and still ended up with a so-so design that I am not proud of. 👉 What I would do differently: Unless absolutely necessary, only one iteration per stage as long as it works. This, in my mind, applies to everything. If your product’s A feature works, then no need to rewrite it from scratch for any reason, or even refactor it. When your product becomes a success, and you absolutely need that part of your codebase to be written, do so, but only then. Ready to launch, now is th etime for some marketing, right? By July 26, I already had a “launchable” product that barely works (I marked this date on a Notion docs, this is how I know). Yet, I had spent almost no time on marketing, sales, whatever. After all, “You build and they will come”. Did I know that I needed marketing? Of course I did, but knowingly didn’t. Why, you might ask. Well, from my perspective, it had to be a dev-heavy product; meaning that you spend most of your time on developing it, mostly coding skills. But, this is simply wrong. As a rule of thumb, as noted by one of the greatests, Marc Louvion, you should spend at least twice of the building time on marketing. ❗️ Time spent on building \* 2 people don’t know your product > they don’t use your product > you don’t get users > you don’t make money Easy as that. Following the same reasoning, a slightly different approach to planning a project is possible. Determine an approximate time to complete the project with a high level project plan. Let’s say 6 months. By the reasoning above, 2 months should go into building, and 4 into marketing. If you need 4 months for building instead of 2, then you need 8 months of marketing, which makes the time to complete the project 12 months. If you don’t have that much time, then quit the project. When does a project count as completed? Well, in reality, never. But, I think we have to define success conditions even before we start for indie projects and startups; so we know when to quit when they are not met. A success condition could look like “Make $6000 in 12 months” or “Have 3000 users in 6 months”. It all depends on the project. But, once you set it, it should be set in stone: You don’t change it unless absolutely necessary. I suspect there are few principles that make a solopreneur successful; and knowing when to quit and when to continue is definitely one of them. Marc Louvion is famously known for his success, but he got there after failing so many projects. To my knowledge, the same applies to Nico Jeannen, Pieter Levels, or almost everyone as well. ❗️ Determining when to continue even before you start will definitely help in the long run. A half-aed launch Time-leap again. Around mid August, I “soft launched” my product. By soft launch, I mean lazy marketing. Just tweeting about it, posting it on free directories. Did I get any traffic? Surely I did. Did I get any users? Nope. Only after this time, it hit me: “Either something is wrong with me, or with this product” Marketing might be a much bigger factor for a project’s success after all. Even though I get some traffic, not convincing enough for people to sign up even for a free trial. The product was still perfect in my eyes at the time (well, still is ^(\_),) so the right people are not finding my product, I thought. Then, a question that I should have been asking at the very first place, one that could prevent all these, comes to my mind: “How do even people search for such tools?” If we are to consider this whole journey of me and my so-far-failed product to be an already destined failure, one metric suffices to show why. Search volume: 30. Even if people have such a pain point, they are not looking for email summaries. So, almost no organic traffic coming from Google. But, as a person who did zero marketing on this or any product, who has zero marketing knowledge, who doesn’t have an audience on social media, there is not much I could do. Finally, it was time to give up. Or not… In my eyes, the most important element that makes a founder (solo or not) successful (this, I am not by any means) is to solve problems. ❗️ So, the problem was this: “People are not finding my product by organic search” How do I make sure I get some organic traffic and gets more visibility? Learn digital marketing and SEO as much as I can within very limited time. Thankfully, without spending much time, I came across Neil Patel's YT channel, and as I said many times, it is an absolute gold mine. I learned a lot, especially about the fundamentals, and surely it will be fruitful; but there is no magic trick that could make people visit your website. SEO certainly helps, but only when people are looking for your keywords. However, it is truly a magical solution to get in touch with REAL people that are in your user segments: 👉 Understand your pains, understand their problems, help them to solve them via building products. I did not do this so far, have to admit. But, in case you would like to have a chat about your email usage, and email productivity, just get in touch; I’d be delighted to hear about them. Getting ready for a ProductHunt launch The date was Sept 1. And I unlocked an impossible achievement: Running out of Supabase’s free plan’s Egres limit while having zero users. I was already considering moving out of their Cloud server and managing a Supabase CLI service on my Hetzner VPS for some time; but never ever suspected that I would have to do this quickly. The cheapest plan Supabase offers is $25/month; yet, at that point, I am in between jobs for such a long time, basically broke, and could barely afford that price. One or two months could be okay, but why pay for it if I will eventually move out of their Cloud service? So, instead of paying $25, I spent two days migrating out of Supabase Cloud. Worth my time? Definitely not. But, when you are broke, you gotta do stupid things. This was the first time that I felt lucky to have zero users: I have no idea how I would manage this migration if I had any. I think this is one of the core tenets of an indie hacker: Controlling their own environment. I can’t remember whose quote this is, but I suspect it was Naval: Entrepreneurs have an almost pathological need to control their own fate. They will take any suffering if they can be in charge of their destiny, and not have it in somebody else’s hands. What’s truly scary is, at least in my case, we make people around us suffer at the expense of our attempting to control our own fates. I know this period has been quite hard on my wife as well, as I neglected her quite a bit, but sadly, I know that this will happen again. It is something that I can barely help with. Still, so sorry. After working the last two weeks on a ProductHunt Launch, I finally launched it this Tuesday. Zero ranking, zero new users, but 36 kind people upvoted my product, and many commented and provided invaluable feedback. I couldn't be more grateful for each one of them 🙏. Considering all these, what lies in the future of Summ though? I have no idea, to be honest. On one hand, I have zero users, have no job, no income. So, I need a way to make money asap. On the other hand, the whole idea of it revolves around one core premise (not an assumption) that I am not so willing to share; and I couldn’t have more trust in it. This might not be the best iteration of it, however I certainly believe that email usage is one of the best problem spaces one could work on. 👉 But, one thing is for certain: I need to get in touch with people, and talk with them about this product I built so far. In fact, this is the only item on my agenda. Nothing else will save my brainchild <3. Below are some other insights and notes that I got during my journey; as they do not 100% fit into this story, I think it is more suitable to list them here. I hope you enjoyed reading this. Give Summ a try, it comes with a generous free trial, no credit card required. Some additional notes and insights: Project planning is one of the most underestimated skills for solopreneurs. It saves you enormous time, and helps you to keep your focus up. Building B2B products beats building B2C products. Businesses are very willing to pay big bucks if your product helps them. On the other hand, spending a few hours per user who would pay $5/m probably is not worth your time. It doesn’t matter how brilliant your product is if no one uses it. If you cannot sell a product in a certain category/niche (or do not know how to sell it), it might be a good idea not to start a project in it. Going after new ideas and ventures is quite risky, especially if you don’t know how to market it. On the other hand, an already established category means that there is already demand. Whether this demand is sufficient or not is another issue. As long as there is enough demand for your product to fit in, any category/niche is good. Some might be better, some might be worse. Unless you are going hardcore B2B, you will need people to find your product by means of organic search. Always conduct thorough keyword research as soon as possible.

I grew my mobile app to 1.4 million downloads
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TechPrimoThis week

I grew my mobile app to 1.4 million downloads

I started developing the app in early 2017, well before the AI era, when mobile apps were at their peak popularity. My idea was to create an app for emotional and psychological support in the form of helpful articles and various quizzes, such as personality assessments and life satisfaction tests. I named the app "Emotional Intelligence" because this keyword showed good ASO potential for positioning at the top of mobile stores. This proved to be accurate, and the app quickly gained traction in terms of downloads. A major problem I faced then was monetization. Unfortunately, in my country, it wasn't possible to sell through Google Play then, so I could only display ads. I started with Google AdMob, earning $2000 monthly after just a few months. The app then got about 1500 organic downloads daily and quickly surpassed 500,000. Three years after launching the app, I decided it was time for branding to build recognition. By combining the words "sentiment" and "intelligence," I came up with "Sintelly." I then pushed the app toward a social network, which differed from the right move. Adding features like discussion forums for problems, likes, and comments would result in even more growth, but the opposite happened. The app started declining, and I began investing in advertising campaigns. I managed to maintain a balance between income and expenses but without any profit. Then COVID-19 hit, and everything went downhill. I had to give up development and find a job as a developer to ensure my livelihood. Two years passed since I gave up, and that's when ChatGPT started gaining popularity. This immediately showed me how to steer the app towards active support for well-being questions. As I'm not an expert in psychology, I found several external psychotherapists who helped me put together CBT therapy, which I then implemented through a chatbot. This is how the new Sintelly app was born, with its main feature being a chatbot system composed of 17 AI agents that adapt to the user and guide them through a five-phase CBT therapy (I'll write a post about the technology). In addition to the agents, I added various exercises and tests to provide better personalization for the user. Initially, I made all of this free, which was also a mistake. I followed the principle of first showing what the app can do and gathering enough new users before starting to charge. I started selling subscriptions at the beginning of July, and since then, the app has had stable growth. If you want a check app, here is the link. Lessons learned: If things are working, don't touch them Start selling immediately upon app release; there's no need to wait Regularly test prices and types of subscriptions Onboarding is the most essential part of the app because most users buy subscriptions during onboarding It's essential to listen to user feedback. From day one, have a website and work on content to generate organic visits and redirect users from the web to the mobile app Stats: Over 1.4 million downloads 4.4 rating Only 40,000 active users (I had a massive loss during the period when I gave up) 280 active subscribers $3000 monthly revenue Next steps: Work on improving the Agent AI approach Setting up email campaigns and transactional emails Introducing in-app and push notifications Introducing gamification Potential for B2B I hope you can extract useful information from my example and avoid repeating my mistakes. I'm interested in your thoughts and if you have any recommendations for the next steps. I'm always looking to learn and improve.

I am building my agency to help founders build AI startups after 2 successful AI SaaS exits and 4 failures
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_Gautam19This week

I am building my agency to help founders build AI startups after 2 successful AI SaaS exits and 4 failures

Hey everyone, I have been building AI products before ChatGPT was launched. In these years, I have managed to launch, scale and exit 2 SaaS products successfully. Today I am launching a new service offering - Query Labs - Helping you build AI agents for your startups. Like all my previous products, I will be building this in public and share my learning along the way. Here's what I have built so far : Microsponsors ( Fail ) My first product ever. I tried to create a marketplace for newsletter writers to find sponsorship opportunity. Got a few very big newsletter listed on the marketplace as well. However, building marketplace is tough. I found it very difficult to bring in sponsors. Ended up shutting it down, AI Query (Exit - Pre revenue ) It was the second half of 2022 and GPT-3 was the most advance AI on the market. I decided to build a tool that can help developers and non-technical folks write SQL queries by just asking in plain english. I got my first taste of success with this. Had a decent offer even before I figured out monetisation. Accepted the offer to focus on my next product which had already started gaining traction AI Excel Bot ( Exit - Revenue Generating ) AI Excel Bot was my wild success. I had worked hard on the SEO for the site, along with the UI / UX to make it the best AI to write excel formulas and general excel task. There was already a large competitor in the market. However, the reality is that you don't need to be the top player. There is always room for multiple players to survive in a large market. You just need to find the good differentiating factor For AI Excel Bot, the differentiator was the chrome extension, that helped users access it anywhere on the internet. Scaled the product to more than 40k users at the time of exit. However, in the end I decided to exit and focus on my software service business that needed more time. Tutore AI ( Fail ) I wanted to build something useful for students to help them learn better. Tutore was my idea to build AI tools for students. I did launch quickly with multiple tools. However, wasn't motivated enough to continue with the grind. I have decided to sell the product. Have had some meetings with potential buyers but didn't agree on price. Prompt Hackers ( 1k users but no revenue ) Prompt Hackers is a directory of AI prompts for all the use cases you can image. I focused a lot on bringing traffic and newsletter subscription from the day 1. I have never had a problem bringing initial set of users to my products. Prompt Hackers was getting close to 20k page views a month. At the same time we had close to 1k newsletter subscribers. Since our target customers were people choosing to use ChatGPT / Bard instead of some specific software for their task, I built a Prompt Generation and Prompt Optimisation AI. Along with this I also created features to build private prompt library. To make the experience even better, I launched a Chrome Extension that helps users access the prompt generation AI and their prompt library while using ChatGPT. However, I couldn't figure out monetisation. I still get close to 4k page views per month with no marketing at all. There are users who use the AI tools and the prompt library feature daily. But, since I couldn't figure out monetisation, I decided to not put time into the project. There you go. These are all the products I have built in the last 3 years. I have been heavy investing myself in the latest tech in LLMs and AI agents. I know the biggest challenge for AI founders is the AI agents and backend pipelines. That's why I am launching Query Labs. To help you build the best AI implementation for your innovative AI startup. I would love to hear feedback from the community. I will be sharing my learning with my new service along the way. Thanks!

Introducing Vest: Your AI-Powered Due Diligence Partner - Looking for feedback!
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nervousslinkyThis week

Introducing Vest: Your AI-Powered Due Diligence Partner - Looking for feedback!

TLDR; We are introducing Vest, an AI powered due-diligence and stock recommendation platform. We have bootstrapped ourselves so far and are wanting to get as much feedback from Reddit as we can to see where we can improve, but also what we are doing right. So please have a look around, give us feedback and if you like it, feel free to use it. Hi Reddit, My name is Drian and I'm one of the founders of Vest. We believe we are crafting something special at Vest and we want to get the word out and gather as much feedback as possible! Our major goal at Vest is to help new retail investors make sense of the investment landscape and get AI powered assistance, or even help experienced investors get confirmation of their potential moves. Overall, we want people to start their journey to financial freedom and not be daunted by the complexity of it. So how do we do this? Vest is a user-friendly service that harnesses fundamental metrics, social and news sentiment, and technical analysis, that we feed into some advanced AI models to generate clear buy, sell, or hold signals for US-based (for now!) stocks, offering our users transparent due-diligence for confident investing. The service is currently free with no ads - however, at some point we do plan on adding a paid tier. What's included: &#x200B; Financial Metrics. Our financial metrics take all the potentially complex mathematical equations and present the fundamentals of a company to users in a simple 1 pager, with a score displaying if the metric is positive for a stock. We also provide publicly available analyst ratings from investment banks as well as price targets they have set. News Sentiment. We take publications about a specific stock from new articles, journals and socials and give these all a rating to determine if social sentiment is positive around a stock or not. Each article and its rating is visible to our users through through our dashboard. AI assisted Stock Signals. We have developed an algorithm to take all the metrics, sentiment and technical analysis we collate and analyze this with historic performance data for every stock to attempt to figure out if a stock is undervalued (great time to buy) or overvalued (great time to sell). 155 US stock tickers and counting. We currently have trained our models for around 155 US based stocks on the NASDAQ and NYSE exchanges. As we get more funding/runway we do plan on adding more, with the eventual goal to expand to more exchanges, countries and securities. Knowledge base and community. Our knowledge base & community contains explanations and articles for all metrics and the other good stuff behind Vest. We don’t want to just tell users what to do, but to also assist in their financial education. We hope our knowledge base can also become a thriving community where users can interact with us and each, ask questions around investing and keep gaining knowledge. Is it 100% accurate? Absolutely not. While we do a pretty great job at tracking and surfacing signals, we are not presenting a fool-proof, silver bullet with a guarantee here - rather a starting point for users to make more informed decisions, find potential new investment opportunities and hopefully learn about investing as they do so. We encourage our users to do their own research and due-diligence and not just take our signals as gospel - we know each and every person has a different risk appetite and goals, and we encourage you to use Vest in a way that fits with your own financial goals and risk appetite. We also display our win rates, average returns, and comparisons with buy and hold for each stock - and we are transparent about it when we’ve fallen short. Next steps: &#x200B; Hope over to vestapp.ai and sign-up From the dashboard, play around, inspect our stock information and add some stocks to your watchlist. If you like what you see, and you’ve done your homework - use your favourite brokerage account to make an investment and watch Vest for changes in a stocks signals. If you don’t have one, we have a pop-up when you click buy/sell on any given stock with some non-affiliated brokerage options for the US, Australia and New Zealand - we don’t get a kickback from these brokerages, they are just what we’ve personally been using. FEEDBACK - We’re just getting started and we know the value of a fresh pair of eyes - our current mission is to get as much feedback as possible - anything you think of please send it through here or on the dedicated feedback form on our website in the sidebar on the left. Features we’re working on We're quietly thrilled about the direction Vest is headed, and we want to give you a sneak peek of what's in store for the next couple of quarters. Some of these may roll out as premium features, but we're diligently fine-tuning the details. Here's what you can expect: &#x200B; Insider Trading Insights: Get daily reports on major stock moves by whales and company insiders. Institutional Holders: We're adding daily reports on institutional holders, keeping you informed about their moves. Lobbying Activity: We're actively working on daily updates about lobbying activities, so you can stay informed. Government Contracts Data: We'll provide a quarterly snapshot of government contract values for the companies you're tracking. US Congress Stock Activity: Keep an eye on daily trading actions of House and Senate members. Daily Summaries & Signal Alerts: We're currently hard at work on this feature. Soon, receive daily email summaries covering signals, watchlist updates, and key news. Personalized Risk Management: Tailor signals to match your unique risk management strategy. Your investments, your way. AI Assistant: Our LLM integration is almost ready, allowing you to ask it straightforward questions about particular securities in plain English. It will provide you with real-time context on fundamentals, news, and all the metrics and data points we monitor.

Launch your landing page and marketing website faster even if you aren't a designer
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dansmogThis week

Launch your landing page and marketing website faster even if you aren't a designer

As a frontend engineer  who is also good with UI/UX design,  aside from building dashboard and web apps all the time, one other thing I get to build is a landing page or marketing website to sell the product we are building. And just like dashboards, there are lots of repeatable sections in marketing website, just the uniqueness of designs. I find myself always building marketing websites from scratch always, which led me to building astrolandingpage.com , with my years of experience designing and building landing pages, I thought, this is good for me to do. to help me Save time and cut cost Launch early and validate my idea faster Launch beautiful landing page even if you are not a designer With copies that helps you converts, as each templates comes with examples copies and how to write them Although, I’ve been scared to launch this, because I think people might judge me, I probably wont make any sale, all because of how AI is turning out to be. With astrolandingpage, either you are a developer, a non technical person, a freelancer, an agency, a startup founder, you can launch beautiful and modern designs full fledge template in 20 minutes You get to pick from lots of templates and also UI components that you can copy and paste without the need to redesign  I believe this would be of great value to you and also I want to have fun building this. check it our here Astrolandingpage wesbite

Just reached 300 users in 3 months!!!
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w-elm_This week

Just reached 300 users in 3 months!!!

Just reached 300 users after 3 months live!!! My co-founder has been posting a bit here and always got some strong support and he suggested I share my side of things so here it is: How it started I co-founded AirMedia almost a year ago and we both didn’t know much about design/marketing/coding (just studied programming during my 6-month exchange period. The quickest way to get started seemed to get a no-code product that we could put in front of users and get feedback. My co-founder then started learning about bubble and we put together a basic platform to show users. I was working on a custom-code database in the meantime and decided after month 2 that we wanted to get something better I.e. AI would be interacting with the UI and had to do everything custom-code for it. We’re now month 3 and started from scratch again. While I was working on the code, we started talking to some potential users and selling lifetime deals to validate the idea (this is where I would start if I had to do it over again). Well I progressively found out it was more complicated than expected and we only released our first beta product last August (6 months later) Some challenges pre-launch: Getting the Meta/LinkedIn permissions for scheduling took around 1 month As the whole process took more time than expected, the waitlist of 300 that we managed to put together only converted by 10% (into free users). Please don’t make our mistakes and always keep your waitlist updated on what’s going on. Some challenges post-launch: Getting the right feedback and how to prioritise Getting users Monetising (yes - we’re bootstrapped) To get the best feedback we implemented some tracking (according to GDPR of course) on the platform and implemented Microsoft Clarity. The latter is a game-changer, if you have a SaaS and don’t use it you’re missing out. I wasn’t really into getting users as my co-founder handled that but it’s mainly manual and personalised LinkedIn outreach at the beginning and Reddit sharing about the progress, answering questions and getting some feedback at the same time. To monetise we realised we’re too common and there are 100+ other nice schedulers around so we’re now focusing on cracking the content creation side of AI (to be released next week 👀) as there’s much less competitors and it seems like that’s our users want. In the meantime of growing the company, we had to find a way to pay the bills as it’s two of us living together. So my co-founder started using the bubble skills gained and doing some freelance. He did around 7 platforms the last 6 months and we’re now just launching a bubble agency as a part of the main company to get your idea of a SaaS done in 30 days. That’s QuickMVP. It seemed like the right move to help other people (I met many non-technical founder looking for someone to bring their idea to life that didn’t cost $10k and was reliable) and include the AirMedia subscription in the package so let’s see how this next step plays out. Thanks for reading until here :)

Looking for a technical co-founder to build LinkedIn’s rival
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ItzdreeThis week

Looking for a technical co-founder to build LinkedIn’s rival

How do you connect with likeminded people? You see the polished wins everywhere, but what about the messy drafts , the awkward pitches and the moments you’re not sure you’ve got it right? Problem: The whole idea of founding and starting a business can be super intimidating for some people, specially those who don’t know any founders personally, those who don’t have a large network, those who don’t have rich parents with large networks, those not inserted in an entrepreneurial culture like in the US for example (which is my case). Sometimes all you need is the right support network, and too see others do what you want, to know that it’s possible! Everyone has an “ultimate guide” to make 7 figures or build a business on YouTube but NO ONE shoes you the HOW, just the results… I’ve tried joining founder communities, LinkedIn ,Reddit … you name it. Most of these founder communities are inaccessible for regular people and often ask for you to have an already existing business with a min ARR… or their simply geography based and if you’re not in a certain area you can’t really participate… As of LinkedIn… full of empty AI generated posts about how some random dude raised $10m in 7 days. Okay Jonathan, but what about the HOW?? How did you write your first pitch? How many rejection calls did you get? What is an MVP? There simply isn’t a platform out there to document your founding journey and find inspiration within a community of people who are doing the same as you. What better way to feel motivated then to see someone actually document their process? Solution: I’m working on building a social media platform for aspiring/founders to connect through the RAW, UNFILTERED process of turning ideas into reality in REAL time. It’s all gonna be around the “building in public “ concept and content creation. Picture an instagram/tiktok profile where instead of seeing someone’s dog you see them documenting their founding process—from the moment they had the idea, to the moment they launched, you’re going to see the successes, the fails, the rejected calls, all documented through actual content and not some AI generated LinkedIn post. Imagine if you wanted to learn about how Steve Jobs started Apple , you could simply go through his profile on this app—exactly. To make sure all interactions are meaningful people would have to apply. It’s a truly curated community, with REAL people, building REAL things in REAL time, and not just tell us the story of how they did it… Audience: I’m targeting people who have a burning desire of building a business and early stage founders starting their founder journeys, that don’t have a support network and simply don’t know where to start. People who are tired of watching 30 min “ultimate guides “ on how to make it on YouTube from “business gurus” selling courses. People who haven’t reached the min ARR required to join an “exclusive “ founder a community. People who can’t simply just move to the US to get into the “exclusive” YC combinator. People who want to connect with real people building real things and not anonymous people on Reddit, or LinkedIn influencers again trying to promote their services. I believe in the idea because I’m also part of my audience. Have always wanted to start my own thing just never knew how to and where to find a community of likeminded people . I don’t know any founders myself, I come from a non-entrepreneurial society and I’d pay good money to access a community of REAL passionate founders building REAL things, in REAL time. This would be my first ever business, and I want to share my journey building it and hopefully inspire others to just start so I’ve created a mailing list to keep anyone interested in the project updated on my fails , learnings and successes. I’m not worried about “making it” but just “starting” and hopefully reach the right audience and inspire anyone to start whatever they have marinating in their thoughts. If you’re a founder struggling with staying consistent or an aspiring founder with an insane desire of starting and don’t know how to start, I’d love to get your feedback on what’s stopping you, your challenges starting out and what you’d find useful in such platform. And finally would this be something that interests you?? Feel free to subscribe to get new updates 🫶🏼 : https://mailchi.mp/037c56b89994/d-founder PS: casually looking for a technical co-founder

Things I did to promote my product, and how they turned out
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laike9mThis week

Things I did to promote my product, and how they turned out

(I will share more updates in the future, you can find me on Twitter and/or Mastodon) Ask any ten indie developers about the toughest part of their job, and nine will likely say "marketing." I recently got a taste of this firsthand when I launched Xylect. Here's a rundown of my promotional attempts - hopefully, my experiences can help fellow developers out there. Podcast Community (✅ Success) I kicked things off by promoting Xylect in my podcast listener group. It wasn't a blockbuster, but I managed to sell a few copies and got some invaluable feedback from friends. Shoutout to those early supporters! Reddit r/macapps (✅ Success) Having had some luck promoting open-source projects on Reddit before, I decided to make r/macapps my first stop in the English-speaking world. I made an app to help you automate boring tasks with one click This post turned out to be a hit! I sold about ten copies and got a ton of useful feedback. Users pointed out compatibility issues with PopClip and suggested improvements for the website. One Italian user even requested localization, which I happily added. https://preview.redd.it/y4fuwh6hleqd1.png?width=959&format=png&auto=webp&s=7bb1b68cbf8a4f94998999e0832b9b7bd85bac67 https://preview.redd.it/8uu4cmyhleqd1.png?width=683&format=png&auto=webp&s=8f1744636aee8074b0e7491a334ef06076b143b0 I also got an intriguing email from a French user - more on that later. More Reddit Posts (❌ Failure) Riding high on my r/macapps success, I branched out to r/SideProject, r/Entrepreneur, and r/indiehackers. These subreddits frown upon direct self-promotion, so I took a softer approach with an article: The unexpected emotional cost of being an indiehacker While the article was heartfelt, it fell flat. Across all three posts, I got a grand total of three comments - two of which were complaints about the font size on mobile. Needless to say, I didn't sell a single copy. Hacker News (❌ Failure) As one of the tech world's major forums, I had to give Hacker News a shot. I wasn't too optimistic, given my past experiences there. Posting on HN feels like a mix of luck and dark magic. As expected, my post vanished without a trace - no comments, no sales. I might give it another go someday. If you're curious, you can check out my previous HN submissions. Tools Directory Websites (❌ Failure) These sites have a simple premise: you list your app, they display it. Seemed like an easy way to get some backlinks, right? Well, I learned the hard way that it's not that simple. I stumbled upon a Reddit post where someone claimed to have made a killing with their directory site in just a few days. The catch? Each listing cost $19. The site had a handful of apps listed, so I thought, "Why not? Early bird gets the worm." I paid up and listed Xylect. Spoiler alert: all I got was $19 poorer 🥲 Lesson learned: These directory sites won't magically sell your product. At best, they're just glorified backlinks. There might be some value in paid promotions on these platforms, but I can't speak to that from experience. V2EX (❌ Failure) After striking out in the English-speaking world, I turned my attention to the Chinese market, starting with V2EX (think of it as China's hybrid of HN and Reddit). This turned out to be my most unexpected flop. Here's the post: [\[Launch Discount\] Mac's most powerful AI search (Perplexity + Wikipedia + Google), boost your efficiency tenfold with one click. No API key required, no prompt needed, no token limit 🔥 - V2EX](https://www.v2ex.com/t/1064930?p=1#reply36) I'd seen decent engagement on other promo posts, so I had high hopes. I posted late at night (US time) and went to bed dreaming of waking up to a flood of comments. Reality check: The next morning, I had exactly one reply - from Kilerd, a loyal podcast listener showing some love. I was baffled. After re-reading my post, I realized I'd missed a crucial element: promo codes. A quick scan of popular posts confirmed my suspicion. Nearly every successful promo post was offering codes, and most comments were just base64-encoded email addresses. Talk about a facepalm moment. I scrambled to add a note about an upcoming free trial and invited users to drop their emails. This got the ball rolling with some code requests, but by then, the damage was done. The post fizzled out, and I didn't sell a single copy 🫠 A French Friend's Newsletter (✅ Success) At this point, my promotional efforts were looking pretty grim. My sales chart had a depressing stretch of flatline. But then, a glimmer of hope appeared in my inbox. Remember that French user I mentioned earlier? He ran a newsletter called vvmac and offered to feature Xylect if I added French support and sent him a free license. It was an offer I couldn't refuse. What followed was a crash course in French localization (thank you, Claude!) and the start of an incredible partnership. This guy was the most thorough beta tester I've ever encountered. We exchanged over sixty emails, covering everything from translations to UI tweaks to bug fixes. His response time was lightning-fast - I'd fix a bug, and five minutes later, he'd confirm it was sorted. The result? A much-improved Xylect and a glowing feature in his newsletter. https://preview.redd.it/ylcq2wxoleqd1.png?width=991&format=png&auto=webp&s=ee395110f50417d5c7f61318f27bf3dc30247809 I'm still in awe of his dedication. He single-handedly transformed Xylect from a buggy mess into a polished product. I'll be forever grateful for his help. The newsletter feature led to a few more sales, but honestly, that felt like a bonus at that point. Influencers (❌ Failure) I knew from the start that to really make waves, I'd need influencer backing. So, I added a note offering free licenses to content creators willing to collaborate. https://preview.redd.it/tyb2m1rqleqd1.png?width=799&format=png&auto=webp&s=56eabf126e772515322595613c546e6ba69fb431 I did get one taker: Hey, I'll be honest, I am not a huge content creator but I think I put a lot of effort in evaluating and figuring out which apps work... So I was wondering if I could get a license in case you are willing to share it. Thank you for considering. Have a great weekend. But I knew I needed to aim higher. With the new French localization, I thought I'd try my luck with some French-speaking Mac YouTubers. I crafted emails highlighting how Xylect could help their French audience with English content. https://preview.redd.it/07oqzemrleqd1.png?width=542&format=png&auto=webp&s=3d160c1d149f28e9029816a277c6ab2496fcd57e After days of silence, I got one reply. It was... not what I was hoping for: Hi, Thank you for your proposal. I can help you to promote your service on Tiktok, Instagram et YouTube, with unique short video. Price for this project is 3500€. Unless I've completely lost my marbles, there's no way I'm dropping 3500€ on promotion. Sure, given their follower count (YouTube: 348K, TikTok: 2.7M, Instagram: 400K), it's not an outrageous ask. For some products, it might even be worth it. But for Xylect? No way. I also reached out to a Chinese influencer on Xiaohongshu, but they weren't interested. Back to the drawing board. Conclusion If you've made it this far, you've probably realized this isn't exactly a success story. My search for effective promotional channels came up largely empty-handed. I'd naively thought that my success with open-source projects would translate seamlessly to the indie dev world. Boy, was I wrong. As I mentioned in my previous article, open-source projects create a dynamic where users feel indebted to developers for their free labor. But in the commercial world of indie development, that dynamic completely flips. While this experience was often frustrating, it was also enlightening - which was kind of the point. As my first foray into indie development, my main goal was to learn the ropes and understand the process. Making money would've been nice, sure, but it wasn't my primary focus. Thanks for sticking with me through this post. I will share more updates in the future, you can follow me on  Twitter and/or Mastodon.

I spent 6 months on a web app as a side project, and got 0 users. Here is my story.
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GDbuildsGDThis week

I spent 6 months on a web app as a side project, and got 0 users. Here is my story.

Edit Thank you all so much for your time reading my story. Your support, feedback, criticism, and skepticism; all helped me a lot, and I couldn't appreciate it enough \^\_\^ I very rarely have stuff to post on Reddit, but I share how my project is going on, just random stuff, and memes on X. In case few might want to keep up 👀 TL;DR I spent 6 months on a tool that currently has 0 users. Below is what I learned during my journey, sharing because I believe most mistakes are easily avoidable. Do not overestimate your product and assume it will be an exception to fundamental principles. Principles are there for a reason. Always look for validation before you start. Avoid building products with a low money-to-effort ratio/in very competitive fields. Unless you have the means, you probably won't make it. Pick a problem space, pick your target audience, and talk to them before thinking about a solution. Identify and match their pain points. Only then should you think of a solution. If people are not overly excited or willing to pay in advance for a discounted price, it might be a sign to rethink. Sell one and only one feature at a time. Avoid everything else. If people don't pay for that one core feature, no secondary feature will change their mind. Always spend twice as much time marketing as you do building. You will not get users if they don't know it exists. Define success metrics ("1000 users in 3 months" or "$6000 in the account at the end of 6 months") before you start. If you don't meet them, strongly consider quitting the project. If you can't get enough users to keep going, nothing else matters. VALIDATION, VALIDATION, VALIDATION. Success is not random, but most of our first products will not make a success story. Know when to admit failure, and move on. Even if a product of yours doesn't succeed, what you learned during its journey will turn out to be invaluable for your future. My story So, this is the story of a product that I’ve been working on for the last 6 months. As it's the first product I’ve ever built, after watching you all from the sidelines, I have learned a lot, made many mistakes, and did only a few things right. Just sharing what I’ve learned and some insights from my journey so far. I hope that this post will help you avoid the mistakes I made — most of which I consider easily avoidable — while you enjoy reading it, and get to know me a little bit more 🤓. A slow start after many years Summ isn’t the first product I really wanted to build. Lacking enough dev skills to even get started was a huge blocker for so many years. In fact, the first product I would’ve LOVED to build was a smart personal shopping assistant. I had this idea 4 years ago; but with no GPT, no coding skills, no technical co-founder, I didn’t have the means to make it happen. I still do not know if such a tool exists and is good enough. All I wanted was a tool that could make data-based predictions about when to buy stuff (“buy a new toothpaste every three months”) and suggest physical products that I might need or be strongly interested in. AFAIK, Amazon famously still struggles with the second one. Fast-forward a few years, I learned the very basics of HTML, CSS, and Vanilla JS. Still was not there to build a product; but good enough to code my design portfolio from scratch. Yet, I couldn’t imagine myself building a product using Vanilla JS. I really hated it, I really sucked at it. So, back to tutorial hell, and to learn about this framework I just heard about: React.React introduced so many new concepts to me. “Thinking in React” is a phrase we heard a lot, and with quite good reasons. After some time, I was able to build very basic tutorial apps, both in React, and React Native; but I have to say that I really hated coding for mobile. At this point, I was already a fan of productivity apps, and had a concept for a time management assistant app in my design portfolio. So, why not build one? Surely, it must be easy, since every coding tutorial starts with a todo app. ❌ WRONG! Building a basic todo app is easy enough, but building one good enough for a place in the market was a challenge I took and failed. I wasted one month on that until I abandoned the project for good. Even if I continued working on it, as the productivity landscape is overly competitive, I wouldn’t be able to make enough money to cover costs, assuming I make any. Since I was (and still am) in between jobs, I decided to abandon the project. 👉 What I learned: Do not start projects with a low ratio of money to effort and time. Example: Even if I get 500 monthly users, 200 of which are paid users (unrealistically high number), assuming an average subscription fee of $5/m (such apps are quite cheap, mostly due to the high competition), it would make me around $1000 minus any occurring costs. Any founder with a product that has 500 active users should make more. Even if it was relatively successful, due to the high competition, I wouldn’t make any meaningful money. PS: I use Todoist today. Due to local pricing, I pay less than $2/m. There is no way I could beat this competitive pricing, let alone the app itself. But, somehow, with a project that wasn’t even functional — let alone being an MVP — I made my first Wi-Fi money: Someone decided that the domain I preemptively purchased is worth something. By this point, I had already abandoned the project, certainly wasn’t going to renew the domain, was looking for a FT job, and a new project that I could work on. And out of nowhere, someone hands me some free money — who am I not to take it? Of course, I took it. The domain is still unused, no idea why 🤔. Ngl, I still hate the fact that my first Wi-Fi money came from this. A new idea worth pursuing? Fast-forward some weeks now. Around March, I got this crazy idea of building an email productivity tool. We all use emails, yet we all hate them. So, this must be fixed. Everyone uses emails, in fact everyone HAS TO use emails. So, I just needed to build a tool and wait for people to come. This was all, really. After all, the problem space is huge, there is enough room for another product, everyone uses emails, no need for any further validation, right? ❌ WRONG ONCE AGAIN! We all hear from the greatest in the startup landscape that we must validate our ideas with real people, yet at least some of us (guilty here 🥸) think that our product will be hugely successful and prove them to be an exception. Few might, but most are not. I certainly wasn't. 👉 Lesson learned: Always validate your ideas with real people. Ask them how much they’d pay for such a tool (not if they would). Much better if they are willing to pay upfront for a discount, etc. But even this comes later, keep reading. I think the difference between “How much” and “If” is huge for two reasons: (1) By asking them for “How much”, you force them to think in a more realistic setting. (2) You will have a more realistic idea on your profit margins. Based on my competitive analysis, I already had a solution in my mind to improve our email usage standards and email productivity (huge mistake), but I did my best to learn about their problems regarding those without pushing the idea too hard. The idea is this: Generate concise email summaries with suggested actions, combine them into one email, and send it at their preferred times. Save as much as time the AI you end up with allows. After all, everyone loves to save time. So, what kind of validation did I seek for? Talked with only a few people around me about this crazy, internet-breaking idea. The responses I got were, now I see, mediocre; no one got excited about it, just said things along the lines of “Cool idea, OK”. So, any reasonable person in this situation would think “Okay, not might not be working”, right? Well, I did not. I assumed that they were the wrong audience for this product, and there was this magical land of user segments waiting eagerly for my product, yet unknowingly. To this day, I still have not reached this magical place. Perhaps, it didn’t exist in the first place. If I cannot find it, whether it exists or not doesn’t matter. I am certainly searching for it. 👉 What I should have done: Once I decide on a problem space (time management, email productivity, etc.), I should decide on my potential user segments, people who I plan to sell my product to. Then I should go talk to those people, ask them about their pains, then get to the problem-solving/ideation phase only later. ❗️ VALIDATION COMES FROM THE REALITY OUTSIDE. What validation looks like might change from product to product; but what invalidation looks like is more or less the same for every product. Nico Jeannen told me yesterday “validation = money in the account” on Twitter. This is the ultimate form of validation your product could get. If your product doesn’t make any money, then something is invalidated by reality: Your product, you, your idea, who knows? So, at this point, I knew a little bit of Python from spending some time in tutorial hell a few years ago, some HTML/CSS/JS, barely enough React to build a working app. React could work for this project, but I needed easy-to-implement server interactivity. Luckily, around this time, I got to know about this new gen of indie hackers, and learned (but didn’t truly understand) about their approach to indie hacking, and this library called Nextjs. How good Next.js still blows my mind. So, I was back to tutorial hell once again. But, this time, with a promise to myself: This is the last time I would visit tutorial hell. Time to start building this "ground-breaking idea" Learning the fundamentals of Next.js was easier than learning of React unsurprisingly. Yet, the first time I managed to run server actions on Next.js was one of the rarest moments that completely blew my mind. To this day, I reject the idea that it is something else than pure magic under its hood. Did I absolutely need Nextjs for this project though? I do not think so. Did it save me lots of time? Absolutely. Furthermore, learning Nextjs will certainly be quite helpful for other projects that I will be tackling in the future. Already got a few ideas that might be worth pursuing in the head in case I decide to abandon Summ in the future. Fast-forward few weeks again: So, at this stage, I had a barely working MVP-like product. Since the very beginning, I spent every free hour (and more) on this project as speed is essential. But, I am not so sure it was worth it to overwork in retrospect. Yet, I know I couldn’t help myself. Everything is going kinda smooth, so what’s the worst thing that could ever happen? Well, both Apple and Google announced their AIs (Apple Intelligence and Google Gemini, respectively) will have email summarization features for their products. Summarizing singular emails is no big deal, after all there were already so many similar products in the market. I still think that what truly matters is a frictionless user experience, and this is why I built this product in a certain way: You spend less than a few minutes setting up your account, and you get to enjoy your email summaries, without ever visiting its website again. This is still a very cool concept I really like a lot. So, at this point: I had no other idea that could be pursued, already spent too much time on this project. Do I quit or not? This was the question. Of course not. I just have to launch this product as quickly as possible. So, I did something right, a quite rare occurrence I might say: Re-planned my product, dropped everything secondary to the core feature immediately (save time on reading emails), tried launching it asap. 👉 Insight: Sell only one core feature at one time. Drop anything secondary to this core feature. Well, my primary occupation is product design. So one would expect that a product I build must have stellar design. I considered any considerable time spent on design at this stage would be simply wasted. I still think this is both true and wrong: True, because if your product’s core benefits suck, no one will care about your design. False, because if your design looks amateurish, no one will trust you and your product. So, I always targeted an average level design with it and the way this tool works made it quite easy as I had to design only 2 primary pages: Landing page and user portal (which has only settings and analytics pages). However, even though I knew spending time on design was not worth much of my time, I got a bit “greedy”: In fact, I redesigned those pages three times, and still ended up with a so-so design that I am not proud of. 👉 What I would do differently: Unless absolutely necessary, only one iteration per stage as long as it works. This, in my mind, applies to everything. If your product’s A feature works, then no need to rewrite it from scratch for any reason, or even refactor it. When your product becomes a success, and you absolutely need that part of your codebase to be written, do so, but only then. Ready to launch, now is th etime for some marketing, right? By July 26, I already had a “launchable” product that barely works (I marked this date on a Notion docs, this is how I know). Yet, I had spent almost no time on marketing, sales, whatever. After all, “You build and they will come”. Did I know that I needed marketing? Of course I did, but knowingly didn’t. Why, you might ask. Well, from my perspective, it had to be a dev-heavy product; meaning that you spend most of your time on developing it, mostly coding skills. But, this is simply wrong. As a rule of thumb, as noted by one of the greatests, Marc Louvion, you should spend at least twice of the building time on marketing. ❗️ Time spent on building \* 2 people don’t know your product > they don’t use your product > you don’t get users > you don’t make money Easy as that. Following the same reasoning, a slightly different approach to planning a project is possible. Determine an approximate time to complete the project with a high level project plan. Let’s say 6 months. By the reasoning above, 2 months should go into building, and 4 into marketing. If you need 4 months for building instead of 2, then you need 8 months of marketing, which makes the time to complete the project 12 months. If you don’t have that much time, then quit the project. When does a project count as completed? Well, in reality, never. But, I think we have to define success conditions even before we start for indie projects and startups; so we know when to quit when they are not met. A success condition could look like “Make $6000 in 12 months” or “Have 3000 users in 6 months”. It all depends on the project. But, once you set it, it should be set in stone: You don’t change it unless absolutely necessary. I suspect there are few principles that make a solopreneur successful; and knowing when to quit and when to continue is definitely one of them. Marc Louvion is famously known for his success, but he got there after failing so many projects. To my knowledge, the same applies to Nico Jeannen, Pieter Levels, or almost everyone as well. ❗️ Determining when to continue even before you start will definitely help in the long run. A half-aed launch Time-leap again. Around mid August, I “soft launched” my product. By soft launch, I mean lazy marketing. Just tweeting about it, posting it on free directories. Did I get any traffic? Surely I did. Did I get any users? Nope. Only after this time, it hit me: “Either something is wrong with me, or with this product” Marketing might be a much bigger factor for a project’s success after all. Even though I get some traffic, not convincing enough for people to sign up even for a free trial. The product was still perfect in my eyes at the time (well, still is ^(\_),) so the right people are not finding my product, I thought. Then, a question that I should have been asking at the very first place, one that could prevent all these, comes to my mind: “How do even people search for such tools?” If we are to consider this whole journey of me and my so-far-failed product to be an already destined failure, one metric suffices to show why. Search volume: 30. Even if people have such a pain point, they are not looking for email summaries. So, almost no organic traffic coming from Google. But, as a person who did zero marketing on this or any product, who has zero marketing knowledge, who doesn’t have an audience on social media, there is not much I could do. Finally, it was time to give up. Or not… In my eyes, the most important element that makes a founder (solo or not) successful (this, I am not by any means) is to solve problems. ❗️ So, the problem was this: “People are not finding my product by organic search” How do I make sure I get some organic traffic and gets more visibility? Learn digital marketing and SEO as much as I can within very limited time. Thankfully, without spending much time, I came across Neil Patel's YT channel, and as I said many times, it is an absolute gold mine. I learned a lot, especially about the fundamentals, and surely it will be fruitful; but there is no magic trick that could make people visit your website. SEO certainly helps, but only when people are looking for your keywords. However, it is truly a magical solution to get in touch with REAL people that are in your user segments: 👉 Understand your pains, understand their problems, help them to solve them via building products. I did not do this so far, have to admit. But, in case you would like to have a chat about your email usage, and email productivity, just get in touch; I’d be delighted to hear about them. Getting ready for a ProductHunt launch The date was Sept 1. And I unlocked an impossible achievement: Running out of Supabase’s free plan’s Egres limit while having zero users. I was already considering moving out of their Cloud server and managing a Supabase CLI service on my Hetzner VPS for some time; but never ever suspected that I would have to do this quickly. The cheapest plan Supabase offers is $25/month; yet, at that point, I am in between jobs for such a long time, basically broke, and could barely afford that price. One or two months could be okay, but why pay for it if I will eventually move out of their Cloud service? So, instead of paying $25, I spent two days migrating out of Supabase Cloud. Worth my time? Definitely not. But, when you are broke, you gotta do stupid things. This was the first time that I felt lucky to have zero users: I have no idea how I would manage this migration if I had any. I think this is one of the core tenets of an indie hacker: Controlling their own environment. I can’t remember whose quote this is, but I suspect it was Naval: Entrepreneurs have an almost pathological need to control their own fate. They will take any suffering if they can be in charge of their destiny, and not have it in somebody else’s hands. What’s truly scary is, at least in my case, we make people around us suffer at the expense of our attempting to control our own fates. I know this period has been quite hard on my wife as well, as I neglected her quite a bit, but sadly, I know that this will happen again. It is something that I can barely help with. Still, so sorry. After working the last two weeks on a ProductHunt Launch, I finally launched it this Tuesday. Zero ranking, zero new users, but 36 kind people upvoted my product, and many commented and provided invaluable feedback. I couldn't be more grateful for each one of them 🙏. Considering all these, what lies in the future of Summ though? I have no idea, to be honest. On one hand, I have zero users, have no job, no income. So, I need a way to make money asap. On the other hand, the whole idea of it revolves around one core premise (not an assumption) that I am not so willing to share; and I couldn’t have more trust in it. This might not be the best iteration of it, however I certainly believe that email usage is one of the best problem spaces one could work on. 👉 But, one thing is for certain: I need to get in touch with people, and talk with them about this product I built so far. In fact, this is the only item on my agenda. Nothing else will save my brainchild <3. Below are some other insights and notes that I got during my journey; as they do not 100% fit into this story, I think it is more suitable to list them here. I hope you enjoyed reading this. Give Summ a try, it comes with a generous free trial, no credit card required. Some additional notes and insights: Project planning is one of the most underestimated skills for solopreneurs. It saves you enormous time, and helps you to keep your focus up. Building B2B products beats building B2C products. Businesses are very willing to pay big bucks if your product helps them. On the other hand, spending a few hours per user who would pay $5/m probably is not worth your time. It doesn’t matter how brilliant your product is if no one uses it. If you cannot sell a product in a certain category/niche (or do not know how to sell it), it might be a good idea not to start a project in it. Going after new ideas and ventures is quite risky, especially if you don’t know how to market it. On the other hand, an already established category means that there is already demand. Whether this demand is sufficient or not is another issue. As long as there is enough demand for your product to fit in, any category/niche is good. Some might be better, some might be worse. Unless you are going hardcore B2B, you will need people to find your product by means of organic search. Always conduct thorough keyword research as soon as possible.

How me and my team made 15+ apps and not made a single sale in 2023
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MichaelbetterecycleThis week

How me and my team made 15+ apps and not made a single sale in 2023

Hey, my name is Michael, I am in Auckland NZ. This year was the official beginning of my adult life. I graduated from university and started a full-time job. I’ve also really dug into indiehacking/bootstrapping and started 15 projects (and it will be at least 17 before the year ends). I think I’ve learned a lot but I consciously repeated mistakes. Upto (Nov) Discord Statuses + Your Location + Facebook Poke https://preview.redd.it/4nqt7tp2tf5c1.png?width=572&format=png&auto=webp&s=b0223484bc54b45b5c65e0b1afd0dc52f9c02ad1 This was the end of uni, I often messaged (and got messaged) requests of status and location to (and from my) friends. I thought, what if we make a social app that’s super basic and all it does is show you where your friends are? To differentiate from snap maps and others we wanted something with more privacy where you select the location. However, never finished the codebase or launched it. This is because I slowly started to realize that B2C (especially social networks) are way too hard to make into an actual business and the story with Fistbump would repeat itself. However, this decision not to launch it almost launched a curse on our team. From that point, we permitted ourselves to abandon projects even before launching. Lessons: Don’t do social networks if your goal is 10k MRR ASAP. If you build something to 90% competition ship it or you will think it’s okay to abandon projects Insight Bites (Nov) Youtube Summarizer Extension &#x200B; https://preview.redd.it/h6drqej4tf5c1.jpg?width=800&format=pjpg&auto=webp&s=0f211456c390ac06f4fcb54aa51f9d50b0826658 Right after Upto, we started ideating and conveniently the biggest revolution in the recent history of tech was released → GPT. We instantly began ideating. The first problem we chose to use AI for is to summarize YouTube videos. Comical. Nevertheless, I am convinced we have had the best UX because you could right-click on a video to get a slideshow of insights instead of how everyone else did it. We dropped it because there was too much competition and unit economics didn’t work out (and it was a B2C). PodPigeon (Dec) Podcast → Tweet Threads https://preview.redd.it/0ukge245tf5c1.png?width=2498&format=png&auto=webp&s=23303e1cab330578a3d25cd688fa67aa3b97fb60 Then we thought, to make unit economics work we need to make this worthwhile for podcasters. This is when I got into Twitter and started seeing people summarize podcasts. Then I thought, what if we make something that converts a podcast into tweets? This was probably one of the most important projects because it connected me with Jason and Jonaed, both of whom I regularly stay in contact with and are my go-to experts on ideas related to content creation. Jonaed was even willing to buy Podpigeon and was using it on his own time. However, the unit economics still didn’t work out (and we got excited about other things). Furthermore, we got scared of the competition because I found 1 - 2 other people who did similar things poorly. This was probably the biggest mistake we’ve made. Very similar projects made 10k MRR and more, launching later than we did. We didn’t have a coherent product vision, we didn’t understand the customer well enough, and we had a bad outlook on competition and a myriad of other things. Lessons: I already made another post about the importance of outlook on competition. Do not quit just because there are competitors or just because you can’t be 10x better. Indiehackers and Bootstrappers (or even startups) need to differentiate in the market, which can be via product (UX/UI), distribution, or both. Asking Ace Intro.co + Crowdsharing &#x200B; https://preview.redd.it/0hu2tt16tf5c1.jpg?width=1456&format=pjpg&auto=webp&s=3d397568ef2331e78198d64fafc1a701a3e75999 As I got into Twitter, I wanted to chat with some people I saw there. However, they were really expensive. I thought, what if we made some kind of crowdfunding service for other entrepreneurs to get a private lecture from their idols? It seemed to make a lot of sense on paper. It was solving a problem (validated via the fact that Intro.co is a thing and making things cheaper and accessible is a solid ground to stand on), we understood the market (or so we thought), and it could monetize relatively quickly. However, after 1-2 posts on Reddit and Indiehackers, we quickly learned three things. Firstly, no one cares. Secondly, even if they do, they think they can get the same information for free online. Thirdly, the reasons before are bad because for the first point → we barely talked to people, and for the second people → we barely talked to the wrong people. However, at least we didn’t code anything this time and tried to validate via a landing page. Lessons Don’t give up after 1 Redditor says “I don’t need this” Don’t be scared to choose successful people as your audience. Clarito Journaling with AI analyzer https://preview.redd.it/8ria2wq6tf5c1.jpg?width=1108&format=pjpg&auto=webp&s=586ec28ae75003d9f71b4af2520b748d53dd2854 Clarito is a classic problem all amateur entrepreneurs have. It’s where you lie to yourself that you have a real problem and therefore is validated but when your team asks you how much you would pay you say I guess you will pay, maybe, like 5 bucks a month…? Turns out, you’d have to pay me to use our own product lol. We sent it off to a few friends and posted on some forums, but never really got anything tangible and decided to move away. Honestly, a lot of it is us in our own heads. We say the market is too saturated, it’ll be hard to monetize, it’s B2C, etc. Lessons: You use the Mom Test on other people. You have to do it yourself as well. However, recognizing that the Mom Test requires a lot of creativity in its investigation because knowing what questions to ask can determine the outcome of the validation. I asked myself “Do I journal” but I didn’t ask myself “How often do I want GPT to chyme in on my reflections”. Which was practically never. That being said I think with the right audience and distribution, this product can work. I just don’t know (let alone care) about the audience that much (and I thought I was one of them)/ Horns & Claw Scrapes financial news texts you whether you should buy/sell the stock (news sentiment analysis) &#x200B; https://preview.redd.it/gvfxdgc7tf5c1.jpg?width=1287&format=pjpg&auto=webp&s=63977bbc33fe74147b1f72913cefee4a9ebec9c2 This one we didn’t even bother launching. Probably something internal in the team and also seemed too good to be true (because if this works, doesn’t that just make us ultra-rich fast?). I saw a similar tool making 10k MRR so I guess I was wrong. Lessons: This one was pretty much just us getting into our heads. I declared that without an audience it would be impossible to ship this product and we needed to start a YouTube channel. Lol, and we did. And we couldn’t even film for 1 minute. I made bold statements like “We will commit to this for at least 1 year no matter what”. Learnery Make courses about any subject https://preview.redd.it/1nw6z448tf5c1.jpg?width=1112&format=pjpg&auto=webp&s=f2c73e8af23b0a6c3747a81e785960d4004feb48 This is probably the most “successful” project we’ve made. It grew from a couple of dozen to a couple of hundred users. It has 11 buy events for $9.99 LTD (we couldn’t be bothered connecting Stripe because we thought no one would buy it anyway). However what got us discouraged from seriously pursuing it more is, that this has very low defensibility, “Why wouldn’t someone just use chatGPT?” and it’s B2C so it’s hard to monetize. I used it myself for a month or so but then stopped. I don’t think it’s the app, I think the act of learning a concept from scratch isn’t something you do constantly in the way Learnery delivers it (ie course). I saw a bunch of similar apps that look like Ass make like 10k MRR. Lessons: Don’t do B2C, or if you do, do it properly Don’t just Mixpanel the buy button, connect your Stripe otherwise, it doesn’t feel real and you won’t get momentum. I doubt anyone (even me) will make this mistake again. I live in my GPT bubble where I make assumptions that everyone uses GPT the same way and as much as I do. In reality, the argument that this has low defensibility against GPT is invalid. Platforms that deliver a differentiated UX from ChatGPT to audiences who are not tightly integrated into the habit of using ChatGPT (which is like - everyone except for SOME tech evangelists). CuriosityFM Make podcasts about any subject https://preview.redd.it/zmosrcp8tf5c1.jpg?width=638&format=pjpg&auto=webp&s=d04ddffabef9050050b0d87939273cc96a8637dc This was our attempt at making Learnery more unique and more differentiated from chatGPT. We never really launched it. The unit economics didn’t work out and it was actually pretty boring to listen to, I don’t think I even fully listened to one 15-minute episode. I think this wasn’t that bad, it taught us more about ElevenLabs and voice AI. It took us maybe only 2-3 days to build so I think building to learn a new groundbreaking technology is fine. SleepyTale Make children’s bedtime stories https://preview.redd.it/14ue9nm9tf5c1.jpg?width=807&format=pjpg&auto=webp&s=267e18ec6f9270e6d1d11564b38136fa524966a1 My 8-year-old sister gave me that idea. She was too scared of making tea and I was curious about how she’d react if she heard a bedtime story about that exact scenario with the moral that I wanted her to absorb (which is that you shouldn’t be scared to try new things ie stop asking me to make your tea and do it yourself, it’s not that hard. You could say I went full Goebbels on her). Zane messaged a bunch of parents on Facebook but no one really cared. We showed this to one Lady at the place we worked from at Uni and she was impressed and wanted to show it to her kids but we already turned off our ElevenLabs subscription. Lessons: However, the truth behind this is beyond just “you need to be able to distribute”. It’s that you have to care about the audience. I don’t particularly want to build products for kids and parents. I am far away from that audience because I am neither a kid anymore nor going to be a parent anytime soon, and my sister still asked me to make her tea so the story didn’t work. I think it’s important to ask yourself whether you care about the audience. The way you answer that even when you are in full bias mode is, do you engage with them? Are you interested in what’s happening in their communities? Are you friends with them? Etc. User Survey Analyzer Big User Survey → GPT → Insights Report Me and my coworker were chatting about AI when he asked me to help him analyze a massive survey for him. I thought that was some pretty decent validation. Someone in an actual company asking for help. Lessons Market research is important but moving fast is also important. Ie building momentum. Also don’t revolve around 1 user. This has been a problem in multiple projects. Finding as many users as possible in the beginning to talk to is key. Otherwise, you are just waiting for 1 person to get back to you. AutoI18N Automated Internationalization of the codebase for webapps This one I might still do. It’s hard to find a solid distribution strategy. However, the idea came from me having to do it at my day job. It seems a solid problem. I’d say it’s validated and has some good players already. The key will be differentiation via the simplicity of UX and distribution (which means a slightly different audience). In the backlog for now because I don’t care about the problem or the audience that much. Documate - Part 1 Converts complex PDFs into Excel https://preview.redd.it/8b45k9katf5c1.jpg?width=1344&format=pjpg&auto=webp&s=57324b8720eb22782e28794d2db674b073193995 My mom needed to convert a catalog of furniture into an inventory which took her 3 full days of data entry. I automated it for her and thought this could have a big impact but there was no distribution because there was no ICP. We tried to find the ideal customers by talking to a bunch of different demographics but I flew to Kazakhstan for a holiday and so this kind of fizzled out. I am not writing this blog post linearity, this is my 2nd hour and I am tired and don’t want to finish this later so I don’t even know what lessons I learned. Figmatic Marketplace of high-quality Figma mockups of real apps https://preview.redd.it/h13yv45btf5c1.jpg?width=873&format=pjpg&auto=webp&s=aaa2896aeac2f22e9b7d9eed98c28bb8a2d2cdf1 This was a collab between me and my friend Alex. It was the classic Clarito where we both thought we had this problem and would pay to fix it. In reality, this is a vitamin. Neither I, nor I doubt Alex have thought of this as soon as we bought the domain. We posted it on Gumroad, sent it to a bunch of forums, and called it a day. Same issue as almost all the other ones. No distribution strategy. However, apps like Mobin show us that this concept is indeed profitable but it takes time. It needs SEO. It needs a community. None of those things, me and Alex had or was interested in. However shortly after HTML → Figma came out and it’s the best plugin. Maybe that should’ve been the idea. Podcast → Course Turns Podcaster’s episodes into a course This one I got baited by Jason :P I described to him the idea of repurposing his content for a course. He told me this was epic and he would pay. Then after I sent him the demo, he never checked it out. Anyhow during the development, we realized that doesn’t actually work because A podcast doesn’t have the correct format for the course, the most you can extract are concepts and ideas, seldom explanations. Most creators want video-based courses to be hosted on Kajabi or Udemy Another lesson is that when you pitch something to a user, what you articulate is a platform or a process, they imagine an outcome. However, the end result of your platform can be a very different outcome to what they had in mind and there is even a chance that what they want is not possible. You need to understand really well what the outcome looks like before you design the process. This is a classic problem where we thought of the solution before the problem. Yes, the problem exists. Podcasters want to make courses. However, if you really understand what they want, you can see how repurposing a podcast isn’t the best way to get there. However I only really spoke to 1-2 podcasters about this so making conclusions is dangerous for this can just be another asking ace mistake with the Redditor. Documate Part 2 Same concept as before but now I want to run some ads. We’ll see what happens. https://preview.redd.it/xb3npj0ctf5c1.jpg?width=1456&format=pjpg&auto=webp&s=3cd4884a29fd11d870d010a2677b585551c49193 In conclusion https://preview.redd.it/2zrldc9dtf5c1.jpg?width=1840&format=pjpg&auto=webp&s=2b3105073e752ad41c23f205dbd1ea046c1da7ff It doesn’t actually matter that much whether you choose to do a B2C, or a social network or focus on growing your audience. All of these can make you successful. What’s important is that you choose. If I had to summarize my 2023 in one word it’s indecision. Most of these projects succeeded for other people, nothing was as fundamentally wrong about them as I proclaimed. In reality that itself was an excuse. New ideas seduce, and it is a form of discipline to commit to a single project for a respectful amount of time. https://preview.redd.it/zy9a2vzdtf5c1.jpg?width=1456&format=pjpg&auto=webp&s=901c621227bba0feb4efdb39142f66ab2ebb86fe Distribution is not just posting on Indiehackers and Reddit. It’s an actual strategy and you should think of it as soon as you think of the idea, even before the Figma designs. I like how Denis Shatalin taught me. You have to build a pipeline. That means a reliable way to get leads, launch campaigns at them, close deals, learn from them, and optimize. Whenever I get an idea now I always try to ask myself “Where can I find 1000s leads in one day?” If there is no good answer, this is not a good project to do now. &#x200B; https://preview.redd.it/2boh3fpetf5c1.jpg?width=1456&format=pjpg&auto=webp&s=1c0d5d7b000716fcbbb00cbad495e8b61e25be66 Talk to users before doing anything. Jumping on designing and coding to make your idea a reality is a satisfying activity in the short term. Especially for me, I like to create for the sake of creation. However, it is so important to understand the market, understand the audience, understand the distribution. There are a lot of things to understand before coding. https://preview.redd.it/lv8tt96ftf5c1.jpg?width=1456&format=pjpg&auto=webp&s=6c8735aa6ad795f216ff9ddfa2341712e8277724 Get out of your own head. The real reason we dropped so many projects is that we got into our own heads. We let the negative thoughts creep in and kill all the optimism. I am really good at coming up with excuses to start a project. However, I am equally as good at coming up with reasons to kill a project. And so you have this yin and yang of starting and stopping. Building momentum and not burning out. I can say with certainty my team ran out of juice this year. We lost momentum so many times we got burnt out towards the end. Realizing that the project itself has momentum is important. User feedback and sales bring momentum. Building also creates momentum but unless it is matched with an equal force of impact, it can stomp the project down. That is why so many of our projects died quickly after we launched. The smarter approach is to do things that have a low investment of momentum (like talking to users) but result in high impact (sales or feedback). Yes, that means the project can get invalidated which makes it more short-lived than if we built it first, but it preserves team life energy. At the end of 2023 here is a single sentence I am making about how I think one becomes a successful indiehacker. One becomes a successful Indiehacker when one starts to solve pain-killer problems in the market they understand, for an audience they care about and consistently engage with for a long enough timeframe. Therefore an unsuccessful Indiehacker in a single sentence is An unsuccessful Indiehacker constantly enters new markets they don’t understand to build solutions for people whose problems they don’t care about, in a timeframe that is shorter than than the time they spent thinking about distribution. However, an important note to be made. Life is not just about indiehacking. It’s about learning and having fun. In the human world, the best journey isn’t the one that gets you the fastest to your goals but the one you enjoy the most. I enjoyed making those silly little projects and although I do not regret them, I will not repeat the same mistakes in 2024. But while it’s still 2023, I have 2 more projects I want to do :) EDIT: For Devs, frontend is always react with vite (ts) and backend is either node with express (ts) or python. For DB either Postgres or mongo (usually Prisma for ORM). For deployment all of it is on AWS (S3, EC2). In terms of libraries/APIs Whisper.cpp is best open source for transcription Obviously the gpt apis Eleven labs for voice related stuff And other random stuff here and there

How to get your first 10 customers with cold email
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LieIgnorant6304This week

How to get your first 10 customers with cold email

Cold email is an insane channel for growth, especially for bootstrapped startups as it's very low cost but completely scalable. Yet there's a huge difference between blind cold emailing and crafting personalized outreach for select individuals. The latter is a legit channel which makes many businesses scale in short amounts of time (i.e. see Alex Hormozi’s ‘$100 Million Dollar Offer’). My goal here is to help other founders do what I did but quicker. So you can learn faster. And then teach me something new too. These are the step-by-step lessons I've learnt as a bootstrapped founder, showing you how to use cold email to get your first customers: Find your leads Write engaging email copy Personalize your outreach Send emails Scale up Find your leads This is a key step. Once you figure out exactly who you want to target and where to find them, you'll be printing money. There's a few different ways to go about finding valuable leads. The secret? Keep testing different approaches until you strike gold. First, dedicate some time every day to find and organise leads. Then, keep an eye on your numbers and bounce rates. If something's not working, switch it up. Stick with what's bringing in results and ditch what's not. It's all about staying flexible and learning as you go. Apollo.io is a great starting point as an effective lead source. Their tool allows you to specify filters including job titles, location, company size, industry, keywords, technologies, and revenue. Get specific with your searches to find your ideal customers. Once you have some results you can save and export them, you'll get a list of contact information including name, email, company, LinkedIn, ready to be verified and used. LinkedIn Sales Navigator is another good source. You can either do manual searches or use a scraper to automate the process. The scrapers I'd recommend checking out are FindyMail and Evaboot. As with Apollo, it's best to get very specific with your targeting so you know the prospect will be interested in your offer. BuiltWith is more expensive but ideal if you're targeting competitors. With BuiltWith you can build lists based on what technologies companies are using. For example if you're selling a Shopify app, you'd want to know websites or stores using Shopify, and reach out to them. The best lead sources will always be those that haven't been contacted a lot in the past. If you are able to find places where your target audience uniquely hangs out, and you can get their company website domains, they have the potential to be scrapped, and you have a way to personalize like "I spotted your comment on XYZ website". Once you've got your leads, keep them organized. Set up folders for different niches, countries, company sizes, so you can review what works and what doesn't. One more thing – before you start firing off emails, make sure those addresses are verified. Always use an email verifier to clean up your list and avoid bounces that may affect your sending reputation, and land you in the spam folder. I use Neverbounce for this but there are other tools available. Write engaging email copy Writing a good copy that gets replies is difficult, it changes depending on your offer/audience and nobody knows what's going to work. The best approach is to keep testing different targeting and messaging until you find what works. However, there are some key rules to stick to that I've outlined. For the subject line, keep it short and personalized. Try to write something that sparks interest, and mention the recipients name: Thought you’d like this {{first name}} {{firstName}} - quick question For the email body it's best to use a framework of personalization, offer, then call to action. Personalization is an entire subject in its own right, which I've covered below. In short, a personalized email opener is the best way to grab their attention, and let them know the email is relevant to them and to keep reading. Take it from Alex Hormozi and his $100M Offers playbook – your offer is very important to get right. Make sure your offer hits the mark for your target audience, and get as specific as possible. For example: I built a SaaS shopify app for small ecommerce businesses selling apparel that doubles your revenue in 60-days or your money back. We developed a cold email personalization tool for lead generation agencies that saves hundreds of hours, and can 3x your reply rate. Lastly, the CTA. The goal here isn't to get sign-ups directly from your first email. It's better to ask a brief question about whether the prospect would be interested in learning more. Something very low friction, that warrants a response. Some examples might include: Would you be interested in learning more about this? Can we connect a bit more on this? Mind if I send over a loom I recorded for you? Never send any links in the first email. You've reached out to this person because you have good reason to believe they'd find real value in your offer, and you want to verify if that's the case. After you get one reply, this is a great positive signal and from there you can send a link, book a call, provide a free resource, whatever makes sense based on their response. Personalize your outreach Personalization is one of the most important parts of the process to get right. Your recipient probably receives a multitude of emails every day, how can you make yours stand out, letting them know you've done your research, and that your email is relevant to them? Personalizing each email ensures you get more positive replies, and avoid spam filters, as your email is unique and hasn't been copied and pasted a million times over. The goal is to spark the recipient's interest, and let them know that you're contacting them for good reason. You might mention a recent achievement, blog post or product release that led you to reach out to the prospect specifically. For example: Your post on "Doing Nothing" gave me a good chuckle. Savvy marketing on Cadbury's part. Saw that you've been at Google for just under a year now as a new VP of sales. Spotted that you've got over 7 years of experience in the digital marketing space. Ideally you'll mention something specifically about the prospect or their company that relates to your offer. The downside to personalization is that it's hard to get right, and very time consuming at scale, but totally worth it. Full disclosure, me and my partner Igor just launched our new startup ColdClicks which uses AI to generate hyper-personalized email openers at scale. We built the tool as we were sending hundreds of emails a day, and personalizing every individual email took hours out of our day. ColdClicks automates this process, saving you time and getting you 2-3x more replies. Send emails At this stage you've decided on who you're targeting, you've mined some leads, and written copy. Now it's time to get sending. You can do this manually by copy and pasting each message, but one of the reasons cold email is so powerful is that it's scalable. When you build a process that gets customers, you'll want to send as many emails as you can to your target market. To get started quickly, you can use a mail-merge gmail tool, the best I've used is Maileteor. With Maileteor you upload your lead data to Google sheets, set-up an email template and Mailmetor will send out emails every day automatically. In your template you can define variables including name, company, and personalization to ensure your email is unique for each recipient. Alternatively, you may opt for a more comprehensive tool such as Instantly. Instantly includes unlimited email sending and accounts. There's more initial setup involved as you'll need to set-up Google workspace, buy sending domains, and warm up your email accounts, but when you become familiar with the process you can build a powerful lead generation / customer acquisition machine. Some key points to note, it's very important to warm up any new email accounts you set up. Warmup is the process of gradually establishing a positive reputation with email service providers like Gmail or Yahoo. Make sure to set up DKIM and DMARC on those new email accounts too, to maximise your chances of landing in the inbox. Scale up Once you've found a process that works, good things happen, and it becomes a numbers game. As you get replies and start to see new users signing up, you'll want to scale the process and send more emails. It's straightforward to add new sending accounts in a sending tool like Instantly, and you'll want to broaden your targeting when mining to test new markets. Unfortunately, sending more emails usually comes with a drop in reply rate as you have less time to personalize your messaging for each recipient. This is where ColdClicks shines. The tool allows you to upload thousands of leads and generate perfectly relevant email personalizations for every lead in your list, then export to your favorite sending tool. The examples I listed above in the personalization section were all generated by ColdClicks. Wrapping it up Cold email is an amazing way to validate your product and get new customers. The channel gets a bad rap, but there's a huge difference between blind cold emailing and crafting personalized outreach for individuals who will find value in your product. It's perfect for bootstrapped founders due to its affordability and scalability, and it's the driver of growth for many SaaS businesses. Time to get your first 10 customers! As you start sending, make it a habit to regularly check for new leads. Always experiment with market/messaging, track every campaign so you can learn what's working and iterate, and when you do get positive responses, reply as soon as you can!

How to start online business in 7 days ?
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Prior-Inflation8755This week

How to start online business in 7 days ?

Easy to do now. There are several tips that I can give you to start your own digital business. 1) Solve your own problem. If you use the Internet, you know that there are a lot of problems that need to be solved. But focus on your problem first. Once you can figure it out and solve your problem. You can move on to solving people's problems. Ideally, to use tools and technology you know. If you don't know, use NO-CODE tools to build it. For example, if you need to create a website, use landing page builder. If you want to automate your own work, like booking meetings, use Zapier to automate tasks. If you want to create a game, sure, use AI Tools to solve it. I don't care what you will use. Use whatever you want. All I want from you is to solve that problem. 2) After solving your own problem. You can focus on people's problems. Because if you can't solve your own shit, why do you want to solve others problems? Remember that always. If you need to build e-commerce, use Shopify. If you need to build a directory, use directory builder. If you need to build landing pages, use landing page builders. Rule of thumb: Niche, Niche, Niche. Try to focus on a specific niche, solve their problem, and make money on it. Then only thinking about exploring new opportunities. You can use No-Code builders or AI tools or hire developers or hire agencies to do it. It depends on your choice. If you are good at coding, build on your own or delegate to a developer or agency. If you have enough time, use AI Tools to build your own thing. If you want to solve a common problem but with a different perspective, yeah, sure, use No-Code builders for that. 3) Digital business works exactly the same as offline business with one difference. You can move a lot faster, build a lot faster, risk a lot faster, fail a lot faster, earn a lot faster, sell a lot faster, and scale a lot faster. In one week, you can build e-commerce. In the second week, you can build SaaS. In the third week, you can build an AI agent. In the fourth week, you can build your own channel on social media. 4) It gives more power. With great power comes great responsibility. From day one, invest in SEO, social media presence, traffic, and acquiring customers. Don't focus on tech stuff. Don't focus on tools. Focus on the real problem: • Traffic • Marketing • Sales • Conversion rate

0-20+ faceless AI automated YouTube channels in 1 year - my process and tools
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thewolfofsloveniaThis week

0-20+ faceless AI automated YouTube channels in 1 year - my process and tools

First of all before diving deep into this process (scroll a bit below) I have to say something that everyone keeps asking me, is it profitable? Yes. It's by far my most profitable venture outside of my regular 9-5... But it took a lot of work, delegation and building processes to get here. So the one thing I would love to get out of this post - if you have any insights, feedback or tools I might be missing out post them below and let's help each other out. Now, how you can get started with (AI) YouTube automation: Pick a topic that is BOTH: a) in demand b) interesting to you & you have knowledge about Do everything yourself at first - delegate later No one cares about the videos as much as you do, so make sure to nail the ideation, scripts, editing, format and packaging yourself first. Now that we got that out of the way: Use this workflow: VidIQ - outliers sections is pure gold, I use it all the time to find trending video packaging, topics, etc. ChatGPT or Claude - high level video ideas at scale and your assistant (I use projects inside ChatGPT and its really good at managing and prioritizing). If you are using it for scripts please for the love of god, make final edits yourself by hand. Add character, personal insights, ideas, etc. Katalist AI - all in one video generator tool I use to quickly go from video idea to script, storyboard, AI voiceover and then final visuals. It's surprisingly good and to make a decent video it only takes about 1-2 hours in TOTAL. Once you understand how it works and have a process, delegate to tech savvy VAs / content creators for $5-$15/hour and you have final, good quality videos for less than $30. Pikzels / Krea AI - your AI thumbnail generator, I dont remember the last time we used Photoshop outside of quick text or image edits. Its basically AI image manipulation at scale and it costs 10-30x less than a human thumbnail designer and the thumbnails are really good. VidIQ+TubeBuddy - titles & optimization, but you have to know that most of the views come usually from recommended, so dont over obsess and add 392x keywords in your title and description. Its all about the packaging. Now whats left is track performance & iterate - it's practically impossible to nail it the first few times, but each video you make look at the data (not just in YT studio) and UNDERSTAND why it did not perform as well as you thought it would. Regarding monetization, adsense sucks - sell digital products. If I was relying on adsense alone I would never ever be profitable, but selling mini digital products and mentioning CTAs in the actual video not just in the description makes this super profitable and scaleable, especially since video production is so cheap. Final thoughts: (AI) YouTube automation absolutely works, but it’s not an overnight success or a total hands-off cashcow machine. It’s a real business and you need systems, consistent effort, iteration, failing and learning along the way. If you’ve got any tips, hidden gems or tools I might be missing, drop them below & let’s help each other out.

How me and my team made 15+ apps and not made a single sale in 2023
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MichaelbetterecycleThis week

How me and my team made 15+ apps and not made a single sale in 2023

Hey, my name is Michael, I am in Auckland NZ. This year was the official beginning of my adult life. I graduated from university and started a full-time job. I’ve also really dug into indiehacking/bootstrapping and started 15 projects (and it will be at least 17 before the year ends). I think I’ve learned a lot but I consciously repeated mistakes. Upto (Nov) Discord Statuses + Your Location + Facebook Poke https://preview.redd.it/4nqt7tp2tf5c1.png?width=572&format=png&auto=webp&s=b0223484bc54b45b5c65e0b1afd0dc52f9c02ad1 This was the end of uni, I often messaged (and got messaged) requests of status and location to (and from my) friends. I thought, what if we make a social app that’s super basic and all it does is show you where your friends are? To differentiate from snap maps and others we wanted something with more privacy where you select the location. However, never finished the codebase or launched it. This is because I slowly started to realize that B2C (especially social networks) are way too hard to make into an actual business and the story with Fistbump would repeat itself. However, this decision not to launch it almost launched a curse on our team. From that point, we permitted ourselves to abandon projects even before launching. Lessons: Don’t do social networks if your goal is 10k MRR ASAP. If you build something to 90% competition ship it or you will think it’s okay to abandon projects Insight Bites (Nov) Youtube Summarizer Extension &#x200B; https://preview.redd.it/h6drqej4tf5c1.jpg?width=800&format=pjpg&auto=webp&s=0f211456c390ac06f4fcb54aa51f9d50b0826658 Right after Upto, we started ideating and conveniently the biggest revolution in the recent history of tech was released → GPT. We instantly began ideating. The first problem we chose to use AI for is to summarize YouTube videos. Comical. Nevertheless, I am convinced we have had the best UX because you could right-click on a video to get a slideshow of insights instead of how everyone else did it. We dropped it because there was too much competition and unit economics didn’t work out (and it was a B2C). PodPigeon (Dec) Podcast → Tweet Threads https://preview.redd.it/0ukge245tf5c1.png?width=2498&format=png&auto=webp&s=23303e1cab330578a3d25cd688fa67aa3b97fb60 Then we thought, to make unit economics work we need to make this worthwhile for podcasters. This is when I got into Twitter and started seeing people summarize podcasts. Then I thought, what if we make something that converts a podcast into tweets? This was probably one of the most important projects because it connected me with Jason and Jonaed, both of whom I regularly stay in contact with and are my go-to experts on ideas related to content creation. Jonaed was even willing to buy Podpigeon and was using it on his own time. However, the unit economics still didn’t work out (and we got excited about other things). Furthermore, we got scared of the competition because I found 1 - 2 other people who did similar things poorly. This was probably the biggest mistake we’ve made. Very similar projects made 10k MRR and more, launching later than we did. We didn’t have a coherent product vision, we didn’t understand the customer well enough, and we had a bad outlook on competition and a myriad of other things. Lessons: I already made another post about the importance of outlook on competition. Do not quit just because there are competitors or just because you can’t be 10x better. Indiehackers and Bootstrappers (or even startups) need to differentiate in the market, which can be via product (UX/UI), distribution, or both. Asking Ace Intro.co + Crowdsharing &#x200B; https://preview.redd.it/0hu2tt16tf5c1.jpg?width=1456&format=pjpg&auto=webp&s=3d397568ef2331e78198d64fafc1a701a3e75999 As I got into Twitter, I wanted to chat with some people I saw there. However, they were really expensive. I thought, what if we made some kind of crowdfunding service for other entrepreneurs to get a private lecture from their idols? It seemed to make a lot of sense on paper. It was solving a problem (validated via the fact that Intro.co is a thing and making things cheaper and accessible is a solid ground to stand on), we understood the market (or so we thought), and it could monetize relatively quickly. However, after 1-2 posts on Reddit and Indiehackers, we quickly learned three things. Firstly, no one cares. Secondly, even if they do, they think they can get the same information for free online. Thirdly, the reasons before are bad because for the first point → we barely talked to people, and for the second people → we barely talked to the wrong people. However, at least we didn’t code anything this time and tried to validate via a landing page. Lessons Don’t give up after 1 Redditor says “I don’t need this” Don’t be scared to choose successful people as your audience. Clarito Journaling with AI analyzer https://preview.redd.it/8ria2wq6tf5c1.jpg?width=1108&format=pjpg&auto=webp&s=586ec28ae75003d9f71b4af2520b748d53dd2854 Clarito is a classic problem all amateur entrepreneurs have. It’s where you lie to yourself that you have a real problem and therefore is validated but when your team asks you how much you would pay you say I guess you will pay, maybe, like 5 bucks a month…? Turns out, you’d have to pay me to use our own product lol. We sent it off to a few friends and posted on some forums, but never really got anything tangible and decided to move away. Honestly, a lot of it is us in our own heads. We say the market is too saturated, it’ll be hard to monetize, it’s B2C, etc. Lessons: You use the Mom Test on other people. You have to do it yourself as well. However, recognizing that the Mom Test requires a lot of creativity in its investigation because knowing what questions to ask can determine the outcome of the validation. I asked myself “Do I journal” but I didn’t ask myself “How often do I want GPT to chyme in on my reflections”. Which was practically never. That being said I think with the right audience and distribution, this product can work. I just don’t know (let alone care) about the audience that much (and I thought I was one of them)/ Horns & Claw Scrapes financial news texts you whether you should buy/sell the stock (news sentiment analysis) &#x200B; https://preview.redd.it/gvfxdgc7tf5c1.jpg?width=1287&format=pjpg&auto=webp&s=63977bbc33fe74147b1f72913cefee4a9ebec9c2 This one we didn’t even bother launching. Probably something internal in the team and also seemed too good to be true (because if this works, doesn’t that just make us ultra-rich fast?). I saw a similar tool making 10k MRR so I guess I was wrong. Lessons: This one was pretty much just us getting into our heads. I declared that without an audience it would be impossible to ship this product and we needed to start a YouTube channel. Lol, and we did. And we couldn’t even film for 1 minute. I made bold statements like “We will commit to this for at least 1 year no matter what”. Learnery Make courses about any subject https://preview.redd.it/1nw6z448tf5c1.jpg?width=1112&format=pjpg&auto=webp&s=f2c73e8af23b0a6c3747a81e785960d4004feb48 This is probably the most “successful” project we’ve made. It grew from a couple of dozen to a couple of hundred users. It has 11 buy events for $9.99 LTD (we couldn’t be bothered connecting Stripe because we thought no one would buy it anyway). However what got us discouraged from seriously pursuing it more is, that this has very low defensibility, “Why wouldn’t someone just use chatGPT?” and it’s B2C so it’s hard to monetize. I used it myself for a month or so but then stopped. I don’t think it’s the app, I think the act of learning a concept from scratch isn’t something you do constantly in the way Learnery delivers it (ie course). I saw a bunch of similar apps that look like Ass make like 10k MRR. Lessons: Don’t do B2C, or if you do, do it properly Don’t just Mixpanel the buy button, connect your Stripe otherwise, it doesn’t feel real and you won’t get momentum. I doubt anyone (even me) will make this mistake again. I live in my GPT bubble where I make assumptions that everyone uses GPT the same way and as much as I do. In reality, the argument that this has low defensibility against GPT is invalid. Platforms that deliver a differentiated UX from ChatGPT to audiences who are not tightly integrated into the habit of using ChatGPT (which is like - everyone except for SOME tech evangelists). CuriosityFM Make podcasts about any subject https://preview.redd.it/zmosrcp8tf5c1.jpg?width=638&format=pjpg&auto=webp&s=d04ddffabef9050050b0d87939273cc96a8637dc This was our attempt at making Learnery more unique and more differentiated from chatGPT. We never really launched it. The unit economics didn’t work out and it was actually pretty boring to listen to, I don’t think I even fully listened to one 15-minute episode. I think this wasn’t that bad, it taught us more about ElevenLabs and voice AI. It took us maybe only 2-3 days to build so I think building to learn a new groundbreaking technology is fine. SleepyTale Make children’s bedtime stories https://preview.redd.it/14ue9nm9tf5c1.jpg?width=807&format=pjpg&auto=webp&s=267e18ec6f9270e6d1d11564b38136fa524966a1 My 8-year-old sister gave me that idea. She was too scared of making tea and I was curious about how she’d react if she heard a bedtime story about that exact scenario with the moral that I wanted her to absorb (which is that you shouldn’t be scared to try new things ie stop asking me to make your tea and do it yourself, it’s not that hard. You could say I went full Goebbels on her). Zane messaged a bunch of parents on Facebook but no one really cared. We showed this to one Lady at the place we worked from at Uni and she was impressed and wanted to show it to her kids but we already turned off our ElevenLabs subscription. Lessons: However, the truth behind this is beyond just “you need to be able to distribute”. It’s that you have to care about the audience. I don’t particularly want to build products for kids and parents. I am far away from that audience because I am neither a kid anymore nor going to be a parent anytime soon, and my sister still asked me to make her tea so the story didn’t work. I think it’s important to ask yourself whether you care about the audience. The way you answer that even when you are in full bias mode is, do you engage with them? Are you interested in what’s happening in their communities? Are you friends with them? Etc. User Survey Analyzer Big User Survey → GPT → Insights Report Me and my coworker were chatting about AI when he asked me to help him analyze a massive survey for him. I thought that was some pretty decent validation. Someone in an actual company asking for help. Lessons Market research is important but moving fast is also important. Ie building momentum. Also don’t revolve around 1 user. This has been a problem in multiple projects. Finding as many users as possible in the beginning to talk to is key. Otherwise, you are just waiting for 1 person to get back to you. AutoI18N Automated Internationalization of the codebase for webapps This one I might still do. It’s hard to find a solid distribution strategy. However, the idea came from me having to do it at my day job. It seems a solid problem. I’d say it’s validated and has some good players already. The key will be differentiation via the simplicity of UX and distribution (which means a slightly different audience). In the backlog for now because I don’t care about the problem or the audience that much. Documate - Part 1 Converts complex PDFs into Excel https://preview.redd.it/8b45k9katf5c1.jpg?width=1344&format=pjpg&auto=webp&s=57324b8720eb22782e28794d2db674b073193995 My mom needed to convert a catalog of furniture into an inventory which took her 3 full days of data entry. I automated it for her and thought this could have a big impact but there was no distribution because there was no ICP. We tried to find the ideal customers by talking to a bunch of different demographics but I flew to Kazakhstan for a holiday and so this kind of fizzled out. I am not writing this blog post linearity, this is my 2nd hour and I am tired and don’t want to finish this later so I don’t even know what lessons I learned. Figmatic Marketplace of high-quality Figma mockups of real apps https://preview.redd.it/h13yv45btf5c1.jpg?width=873&format=pjpg&auto=webp&s=aaa2896aeac2f22e9b7d9eed98c28bb8a2d2cdf1 This was a collab between me and my friend Alex. It was the classic Clarito where we both thought we had this problem and would pay to fix it. In reality, this is a vitamin. Neither I, nor I doubt Alex have thought of this as soon as we bought the domain. We posted it on Gumroad, sent it to a bunch of forums, and called it a day. Same issue as almost all the other ones. No distribution strategy. However, apps like Mobin show us that this concept is indeed profitable but it takes time. It needs SEO. It needs a community. None of those things, me and Alex had or was interested in. However shortly after HTML → Figma came out and it’s the best plugin. Maybe that should’ve been the idea. Podcast → Course Turns Podcaster’s episodes into a course This one I got baited by Jason :P I described to him the idea of repurposing his content for a course. He told me this was epic and he would pay. Then after I sent him the demo, he never checked it out. Anyhow during the development, we realized that doesn’t actually work because A podcast doesn’t have the correct format for the course, the most you can extract are concepts and ideas, seldom explanations. Most creators want video-based courses to be hosted on Kajabi or Udemy Another lesson is that when you pitch something to a user, what you articulate is a platform or a process, they imagine an outcome. However, the end result of your platform can be a very different outcome to what they had in mind and there is even a chance that what they want is not possible. You need to understand really well what the outcome looks like before you design the process. This is a classic problem where we thought of the solution before the problem. Yes, the problem exists. Podcasters want to make courses. However, if you really understand what they want, you can see how repurposing a podcast isn’t the best way to get there. However I only really spoke to 1-2 podcasters about this so making conclusions is dangerous for this can just be another asking ace mistake with the Redditor. Documate Part 2 Same concept as before but now I want to run some ads. We’ll see what happens. https://preview.redd.it/xb3npj0ctf5c1.jpg?width=1456&format=pjpg&auto=webp&s=3cd4884a29fd11d870d010a2677b585551c49193 In conclusion https://preview.redd.it/2zrldc9dtf5c1.jpg?width=1840&format=pjpg&auto=webp&s=2b3105073e752ad41c23f205dbd1ea046c1da7ff It doesn’t actually matter that much whether you choose to do a B2C, or a social network or focus on growing your audience. All of these can make you successful. What’s important is that you choose. If I had to summarize my 2023 in one word it’s indecision. Most of these projects succeeded for other people, nothing was as fundamentally wrong about them as I proclaimed. In reality that itself was an excuse. New ideas seduce, and it is a form of discipline to commit to a single project for a respectful amount of time. https://preview.redd.it/zy9a2vzdtf5c1.jpg?width=1456&format=pjpg&auto=webp&s=901c621227bba0feb4efdb39142f66ab2ebb86fe Distribution is not just posting on Indiehackers and Reddit. It’s an actual strategy and you should think of it as soon as you think of the idea, even before the Figma designs. I like how Denis Shatalin taught me. You have to build a pipeline. That means a reliable way to get leads, launch campaigns at them, close deals, learn from them, and optimize. Whenever I get an idea now I always try to ask myself “Where can I find 1000s leads in one day?” If there is no good answer, this is not a good project to do now. &#x200B; https://preview.redd.it/2boh3fpetf5c1.jpg?width=1456&format=pjpg&auto=webp&s=1c0d5d7b000716fcbbb00cbad495e8b61e25be66 Talk to users before doing anything. Jumping on designing and coding to make your idea a reality is a satisfying activity in the short term. Especially for me, I like to create for the sake of creation. However, it is so important to understand the market, understand the audience, understand the distribution. There are a lot of things to understand before coding. https://preview.redd.it/lv8tt96ftf5c1.jpg?width=1456&format=pjpg&auto=webp&s=6c8735aa6ad795f216ff9ddfa2341712e8277724 Get out of your own head. The real reason we dropped so many projects is that we got into our own heads. We let the negative thoughts creep in and kill all the optimism. I am really good at coming up with excuses to start a project. However, I am equally as good at coming up with reasons to kill a project. And so you have this yin and yang of starting and stopping. Building momentum and not burning out. I can say with certainty my team ran out of juice this year. We lost momentum so many times we got burnt out towards the end. Realizing that the project itself has momentum is important. User feedback and sales bring momentum. Building also creates momentum but unless it is matched with an equal force of impact, it can stomp the project down. That is why so many of our projects died quickly after we launched. The smarter approach is to do things that have a low investment of momentum (like talking to users) but result in high impact (sales or feedback). Yes, that means the project can get invalidated which makes it more short-lived than if we built it first, but it preserves team life energy. At the end of 2023 here is a single sentence I am making about how I think one becomes a successful indiehacker. One becomes a successful Indiehacker when one starts to solve pain-killer problems in the market they understand, for an audience they care about and consistently engage with for a long enough timeframe. Therefore an unsuccessful Indiehacker in a single sentence is An unsuccessful Indiehacker constantly enters new markets they don’t understand to build solutions for people whose problems they don’t care about, in a timeframe that is shorter than than the time they spent thinking about distribution. However, an important note to be made. Life is not just about indiehacking. It’s about learning and having fun. In the human world, the best journey isn’t the one that gets you the fastest to your goals but the one you enjoy the most. I enjoyed making those silly little projects and although I do not regret them, I will not repeat the same mistakes in 2024. But while it’s still 2023, I have 2 more projects I want to do :) EDIT: For Devs, frontend is always react with vite (ts) and backend is either node with express (ts) or python. For DB either Postgres or mongo (usually Prisma for ORM). For deployment all of it is on AWS (S3, EC2). In terms of libraries/APIs Whisper.cpp is best open source for transcription Obviously the gpt apis Eleven labs for voice related stuff And other random stuff here and there

My experience trying to scrape google maps with no code
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youngkilogThis week

My experience trying to scrape google maps with no code

A few months back I was working on a project to help founders that sell to SMBs get better quality leads (Current solutions like Zoominfo and Apollo don’t do very well for the SMB market). Of course, I wanted to do this as quickly as possible with as little code as possible.  We found that people were manually going through Google Maps to find SMBs. They would use the search and manually type in the businesses they were looking for. For example, they would type “restaurants” and manually call/email them. What we decided to do was gather the Google Maps data autonomously and surface that to our customers so they could take all of it. The problem was that we would need a bunch of data from Google Maps to pull it off. We would need to grab all the SMBs across the United States which is a huge undertaking.  Initially, I tried no-code AI web scraping solutions and they worked horribly. For some reason, I couldn’t even get them to scroll down on the page. I was also able to reverse engineer their open-source code and discover that they were taking the entire web page and passing it into GPT to extract data. That just burned my Openai bill.  I then tried the semi-code approach (sorry no-code subreddit) where I would use something like Apify or Google Places API to scrape the businesses. This worked better but still, there was an issue of price at the scale we wanted. Eventually, we ended up writing our scraper for the task.  This experience was so horrible I ended up creating potarix.com. Firstly, we provide scraping as a service in conjunction with AI. We all know AI is shit and keeping this human in the loop allows the AI to do 90% of the work and then for us to tweak the script to 100% completion. Also since we use AI to create the scraper instead of using AI to scrape, we can run it for large scale tasks at a low cost.

I built an AI Stock Analysis Tool
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HenryObjThis week

I built an AI Stock Analysis Tool

Hi Reddit, TL;DR: I am sharing the tool I built to assist me with my investments I have been investing for over a decade, and I have always struggled with: Putting the time to do actual research Trusting analyst’s recommendations To \ invest \ we want to make sure that the price is right and the company will keep improving. How do we know that “the price is right?” How can we predict that the company will perform better in the future? To answer the above, we have to look at the company’s financials and their trends. We have to compare the company with its peers/competitors. We should understand its business model, the sector and geography the company evolves in and the perspective of the economy in general. We can also look at additional signals like insiders selling or buying. Just for one investment, this is already a lot of work. And a work that we need to repeat every time there is a significant change - for example, a significant price change from our last analysis or new quarterly results, etc. To automate all the above, I have built a stock analysis tool and have been using it the past years for my own investments. I have been adding LLMs agents (GPT 4o & Claude 3.5) to perform the qualitative analysis. Recently, I decided to share it and keep on building it in public. In this initial version, you can get the summary of the stock analysis my model generates. For now, it covers most of the S&P and Nasdaq stocks. Here is the link 👉 https://undervalued.ai If you are into investing yourself, please feel free to reach out. I would love to get your feedback and know more about your methodology.

0-20+ faceless AI automated YouTube channels in 1 year - my process and tools
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thewolfofsloveniaThis week

0-20+ faceless AI automated YouTube channels in 1 year - my process and tools

First of all before diving deep into this process (scroll a bit below) I have to say something that everyone keeps asking me, is it profitable? Yes. It's by far my most profitable venture outside of my regular 9-5... But it took a lot of work, delegation and building processes to get here. So the one thing I would love to get out of this post - if you have any insights, feedback or tools I might be missing out post them below and let's help each other out. Now, how you can get started with (AI) YouTube automation: Pick a topic that is BOTH: a) in demand b) interesting to you & you have knowledge about Do everything yourself at first - delegate later No one cares about the videos as much as you do, so make sure to nail the ideation, scripts, editing, format and packaging yourself first. Now that we got that out of the way: Use this workflow: VidIQ - outliers sections is pure gold, I use it all the time to find trending video packaging, topics, etc. ChatGPT or Claude - high level video ideas at scale and your assistant (I use projects inside ChatGPT and its really good at managing and prioritizing). If you are using it for scripts please for the love of god, make final edits yourself by hand. Add character, personal insights, ideas, etc. Katalist AI - all in one video generator tool I use to quickly go from video idea to script, storyboard, AI voiceover and then final visuals. It's surprisingly good and to make a decent video it only takes about 1-2 hours in TOTAL. Once you understand how it works and have a process, delegate to tech savvy VAs / content creators for $5-$15/hour and you have final, good quality videos for less than $30. Pikzels / Krea AI - your AI thumbnail generator, I dont remember the last time we used Photoshop outside of quick text or image edits. Its basically AI image manipulation at scale and it costs 10-30x less than a human thumbnail designer and the thumbnails are really good. VidIQ+TubeBuddy - titles & optimization, but you have to know that most of the views come usually from recommended, so dont over obsess and add 392x keywords in your title and description. Its all about the packaging. Now whats left is track performance & iterate - it's practically impossible to nail it the first few times, but each video you make look at the data (not just in YT studio) and UNDERSTAND why it did not perform as well as you thought it would. Regarding monetization, adsense sucks - sell digital products. If I was relying on adsense alone I would never ever be profitable, but selling mini digital products and mentioning CTAs in the actual video not just in the description makes this super profitable and scaleable, especially since video production is so cheap. Final thoughts: (AI) YouTube automation absolutely works, but it’s not an overnight success or a total hands-off cashcow machine. It’s a real business and you need systems, consistent effort, iteration, failing and learning along the way. If you’ve got any tips, hidden gems or tools I might be missing, drop them below & let’s help each other out.

[N] How Stability AI’s Founder Tanked His Billion-Dollar Startup
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milaworldThis week

[N] How Stability AI’s Founder Tanked His Billion-Dollar Startup

forbes article: https://www.forbes.com/sites/kenrickcai/2024/03/29/how-stability-ais-founder-tanked-his-billion-dollar-startup/ archive no paywall: https://archive.is/snbeV How Stability AI’s Founder Tanked His Billion-Dollar Startup Mar 29, 2024 Stability AI founder Emad Mostaque took the stage last week at the Terranea Resort in Palos Verdes, California to roaring applause and an introduction from an AI-generated Aristotle who announced him as “a modern Prometheus” with “the astuteness of Athena and the vision of Daedalus.” “Under his stewardship, AI becomes the Herculean force poised to vanquish the twin serpents of illness and ailment and extend the olive branch of longevity,” the faux Aristotle proclaimed. “I think that’s the best intro I’ve ever had,” Mostaque said. But behind Mostaque's hagiographic introduction lay a grim and fast metastasizing truth. Stability, once one of AI’s buzziest startups, was floundering. It had been running out of money for months and Mostaque had been unable to secure enough additional funding. It had defaulted on payments to Amazon whose cloud service undergirded Stability’s core offerings. The star research team behind its flagship text-to-image generator Stable Diffusion had tendered their resignations just three days before — as Forbes would first report — and other senior leaders had issued him an ultimatum: resign, or we walk too. Still, onstage before a massive audience of peers and acolytes, Mostaque talked a big game. “AI is jet planes for the mind,” he opined. “AI is our collective intelligence. It's the human Colossus.” He claimed a new, faster version of the Stable Diffusion image generator released earlier this month could generate “200 cats with hats per second.” But later, when he was asked about Stability’s financial model, Mostaque fumbled. “I can’t say that publicly,” he replied. “But it’s going well. We’re ahead of forecast.” Four days later, Mostaque stepped down as CEO of Stability, as Forbes first reported. In a post to X, the service formerly known as Twitter, he claimed he’d voluntarily abdicated his role to decentralize “the concentration of power in AI.” But sources told Forbes that was hardly the case. Behind the scenes, Mostaque had fought to maintain his position and control despite mounting pressure externally and internally to step down. Company documents and interviews with 32 current and former employees, investors, collaborators and industry observers suggest his abrupt exit was the result of poor business judgment and wild overspending that undermined confidence in his vision and leadership, and ultimately kneecapped the company. Mostaque, through his attorneys, declined to comment on record on a detailed list of questions about the reporting in this story. But in an email to Forbes earlier this week he broadly disputed the allegations. “Nobody tells you how hard it is to be a CEO and there are better CEOs than me to scale a business,” he said in a statement. “I am not sure anyone else would have been able to build and grow the research team to build the best and most widely used models out there and I’m very proud of the team there. I look forward to moving onto the next problem to handle and hopefully move the needle.” In an emailed statement, Christian Laforte and Shan Shan Wong, the interim co-CEOs who replaced Mostaque, said, "the company remains focused on commercializing its world leading technology” and providing it “to partners across the creative industries." After starting Stability in 2019, Mostaque built the company into an early AI juggernaut by seizing upon a promising research project that would become Stable Diffusion and funding it into a business reality. The ease with which the software generated detailed images from the simplest text prompts immediately captivated the public: 10 million people used it on any given day, the company told Forbes in early 2023. For some true believers, Mostaque was a crucial advocate for open-source AI development in a space dominated by the closed systems of OpenAI, Google and Anthropic. But his startup’s rise to one of the buzziest in generative AI was in part built on a series of exaggerations and misleading claims, as Forbes first reported last year (Mostaque disputed some points at the time). And they continued after he raised $100 million at a $1 billion valuation just days after launching Stable Diffusion in 2022. His failure to deliver on an array of grand promises, like building bespoke AI models for nation states, and his decision to pour tens of millions into research without a sustainable business plan, eroded Stability’s foundations and jeopardized its future. "He was just giving shit away,” one former employee told Forbes. “That man legitimately wanted to transform the world. He actually wanted to train AI models for kids in Malawi. Was it practical? Absolutely not." By October 2023, Stability would have less than $4 million left in the bank, according to an internal memo prepared for a board meeting and reviewed by Forbes. And mounting debt, including months of overdue Amazon Web Services payments, had already left it in the red. To avoid legal penalties for skipping Americans staff’s payroll, the document explained, the London-based startup was considering delaying tax payments to the U.K. government. It was Stability’s armada of GPUs, the wildly powerful and equally expensive chips undergirding AI, that were so taxing the company’s finances. Hosted by AWS, they had long been one of Mostaque’s bragging points; he often touted them as one of the world’s 10 largest supercomputers. They were responsible for helping Stability’s researchers build and maintain one of the top AI image generators, as well as break important new ground on generative audio, video and 3D models. “Undeniably, Stability has continued to ship a lot of models,” said one former employee. “They may not have profited off of it, but the broader ecosystem benefitted in a huge, huge way.” But the costs associated with so much compute were now threatening to sink the company. According to an internal October financial forecast seen by Forbes, Stability was on track to spend $99 million on compute in 2023. It noted as well that Stability was “underpaying AWS bills for July (by $1M)” and “not planning to pay AWS at the end of October for August usage ($7M).” Then there were the September and October bills, plus $1 million owed to Google Cloud and $600,000 to GPU cloud data center CoreWeave. (Amazon, Google and CoreWeave declined to comment.) With an additional $54 million allocated to wages and operating expenses, Stability’s total projected costs for 2023 were $153 million. But according to its October financial report, its projected revenue for the calendar year was just $11 million. Stability was on track to lose more money per month than it made in an entire year. The company’s dire financial position had thoroughly soured Stability’s current investors, including Coatue, which had invested tens of millions in the company during its $101 million funding round in 2022. In the middle of 2023, Mostaque agreed to an independent audit after Coatue raised a series of concerns, according to a source with direct knowledge of the matter. The outcome of the investigation is unclear. Coatue declined to comment. Within a week of an early October board meeting where Mostaque shared that financial forecast, Lightspeed Venture Partners, another major investor, sent a letter to the board urging them to sell the company. The distressing numbers had “severely undermined” the firm’s confidence in Mostaque’s ability to lead the company. “In particular, we are surprised and deeply concerned by a cash position just now disclosed to us that is inconsistent with prior discussions on this topic,” Lightspeed’s general counsel Brett Nissenberg wrote in the letter, a copy of which was viewed by Forbes. “Lightspeed believes that the company is not likely financeable on terms that would assure the company’s long term sound financial position.” (Lightspeed declined a request for comment.) The calls for a sale led Stability to quietly begin looking for a buyer. Bloomberg reported in November that Stability approached AI startups Cohere and Jasper to gauge their interest. Stability denied this, and Jasper CEO Timothy Young did the same when reached for comment by Forbes. A Cohere representative declined to comment. But one prominent AI company confirmed that Mostaque’s representatives had reached out to them to test the waters. Those talks did not advance because “the numbers didn’t add up,” this person, who declined to be named due to the confidential nature of the talks, told Forbes. Stability also tried to court Samsung as a buyer, going so far as to redecorate its office in advance of a planned meeting with the Korean electronics giant. (Samsung said that it invested in Stability in 2023 and that it does not comment on M&A discussions.) Coatue had been calling for Mostaque’s resignation for months, according to a source with direct knowledge. But it and other investors were unable to oust him because he was the company’s majority shareholder. When they tried a different tact by rallying other investors to offer him a juicy equity package to resign, Mostaque refused, said two sources. By October, Coatue and Lightspeed had had enough. Coatue left the board and Lightspeed resigned its observer seat. “Emad infuriated our initial investors so much it’s just making it impossible for us to raise more money under acceptable terms,” one current Stability executive told Forbes. The early months of 2024 saw Stability’s already precarious position eroding further still. Employees were quietly laid off. Three people in a position to know estimated that at least 10% of staff were cut. And cash reserves continued to dwindle. Mostaque mentioned a lifeline at the October board meeting: $95 million in tentative funding from new investors, pending due diligence. But in the end, only a fraction of it was wired, two sources say, much of it from Intel, which Forbes has learned invested $20 million, a fraction of what was reported. (Intel did not return a request for comment by publication time.) Two hours after Forbes broke the news of Mostaque’s plans to step down as CEO, Stability issued a press release confirming his resignation. Chief operating officer Wong and chief technology officer Laforte have taken over in the interim. Mostaque, who said on X that he still owns a majority of the company, also stepped down from the board, which has now initiated a search for a permanent CEO. There is a lot of work to be done to turn things around, and very little time in which to do it. Said the current Stability executive, “There’s still a possibility of a turnaround story, but the odds drop by the day.” In July of 2023, Mostaque still thought he could pull it off. Halfway through the month, he shared a fundraising plan with his lieutenants. It was wildly optimistic, detailing the raise of $500 million in cash and another $750 million in computing facilities from marquee investors like Nvidia, Google, Intel and the World Bank (Nvidia and Google declined comment. Intel did not respond. The World Bank said it did not invest in Stability). In a Slack message reviewed by Forbes, Mostaque said Google was “willing to move fast” and the round was “likely to be oversubscribed.” It wasn’t. Three people with direct knowledge of these fundraising efforts told Forbes that while there was some interest in Stability, talks often stalled when it came time to disclose financials. Two of them noted that earlier in the year, Mostaque had simply stopped engaging with VCs who asked for numbers. Only one firm invested around that time: actor Ashton Kutcher’s Sound Ventures, which invested $35 million in the form of a convertible SAFE note during the second quarter, according to an internal document. (Sound Ventures did not respond to a request for comment.) And though he’d managed to score a meeting with Nvidia and its CEO Jensen Huang, it ended in disaster, according to two sources. “Under Jensen's microscopic questions, Emad just fell apart,” a source in position to know told Forbes. Huang quickly concluded Stability wasn’t ready for an investment from Nvidia, the sources said. Mostaque told Forbes in an email that he had not met with Huang since 2022, except to say “hello and what’s up a few times after.” His July 2023 message references a plan to raise $150 million from Nvidia. (Nvidia declined to comment.) After a June Forbes investigation citing more than 30 sources revealed Mostaque’s history of misleading claims, Mostaque struggled to raise funding, a Stability investor told Forbes. (Mostaque disputed the story at the time and called it "coordinated lies" in his email this week to Forbes). Increasingly, investors scrutinized his assertions and pressed for data. And Young, now the CEO of Jasper, turned down a verbal offer to be Stability’s president after reading the article, according to a source with direct knowledge of the matter. The collapse of the talks aggravated the board and other executives, who had hoped Young would compensate for the sales and business management skills that Mostaque lacked, according to four people in a position to know. (Young declined to comment.) When Stability’s senior leadership convened in London for the CogX conference in September, the financing had still not closed. There, a group of executives confronted Mostaque asking questions about the company’s cash position and runway, according to three people with direct knowledge of the incident. They did not get the clarity they’d hoped for. By October, Mostaque had reduced his fundraising target by more than 80%. The months that followed saw a steady drumbeat of departures — general counsel Adam Avrunin, vice presidents Mike Melnicki, Ed Newton-Rex and Joe Penna, chief people officer Ozden Onder — culminating in the demoralizing March exit of Stable Diffusion’s primary developers Robin Rombach, Andreas Blattmann, Patrick Esser and Dominik Lorenz. Rombach, who led the team, had been angling to leave for months, two sources said, first threatening to resign last summer because of the fundraising failures. Others left over concerns about cash flow, as well as liabilities — including what four people described as Mostaque’s lax approach to ensuring that Stability products could not be used to produce child sexual abuse imagery. “Stability AI is committed to preventing the misuse of AI and prohibits the use of our image models and services for unlawful activity, including attempts to edit or create CSAM,” Ella Irwin, senior vice president of integrity, said in a statement. Newton-Rex told Forbes he resigned because he disagreed with Stability’s position that training AI on copyrighted work without consent is fair use. Melnicki and Penna declined to comment. Avrunin and Onder could not be reached for comment. None of the researchers responded to requests for comment. The Stable Diffusion researchers’ departure as a cohort says a lot about the state of Stability AI. The company’s researchers were widely viewed as its crown jewels, their work subsidized with a firehose of pricey compute power that was even extended to people outside the company. Martino Russi, an artificial intelligence researcher, told Forbes that though he was never formally employed by Stability, the company provided him a “staggering” amount of compute between January and April 2023 to play around with developing an AI video generator that Stability might someday use. “It was Candy Land or Coney Island,” said Russi, who estimates that his experiment, which was ultimately shelved, cost the company $2.5 million. Stable Diffusion was simultaneously Stability’s marquee product and its existential cash crisis. One current employee described it to Forbes as “a giant vacuum that absorbed everything: money, compute, people.” While the software was widely used, with Mostaque claiming downloads reaching into the hundreds of millions, Stability struggled to translate that wild success into revenue. Mostaque knew it could be done — peers at Databricks, Elastic and MongoDB had all turned a free product into a lucrative business — he just couldn’t figure out how. His first attempt was Stability’s API, which allowed paying customers to integrate Stable Diffusion into their own products. In early 2023, a handful of small companies, like art generator app NightCafe and presentation software startup Tome, signed on, according to four people with knowledge of the deals. But Stability’s poor account management services soured many, and in a matter of months NightCafe and Tome canceled their contracts, three people said. NightCafe founder Angus Russell told Forbes that his company switched to a competitor which “offered much cheaper inference costs and a broader service.” Tome did not respond to a request for comment. Meanwhile, Mostaque’s efforts to court larger companies like Samsung and Snapchat were failing, according to five people familiar with the effort. Canva, which was already one of the heaviest users of open-sourced Stable Diffusion, had multiple discussions with Stability, which was angling for a contract it hoped would generate several millions in annual revenue. But the deal never materialized, four sources said. “These three companies wanted and needed us,” one former employee told Forbes. “They would have been the perfect customers.” (Samsung, Snap and Canva declined to comment.) “It’s not that there was not an appetite to pay Stability — there were tons of companies that would have that wanted to,” the former employee said. “There was a huge opportunity and demand, but just a resistance to execution.” Mostaque’s other big idea was to provide governments with bespoke national AI models that would invigorate their economies and citizenry. “Emad envisions a world where AI through 100 national models serves not as a tool of the few, but as a benefactor to all promising to confront great adversaries, cancer, autism, and the sands of time itself,” the AI avatar of Aristotle said in his intro at the conference. Mostaque told several prospective customers that he could deliver such models within 60 days — an untenable timeline, according to two people in position to know. Stability attempted to develop a model for the Singaporean government over the protestation of employees who questioned its technical feasibility, three sources familiar with the effort told Forbes. But it couldn’t pull it off and Singapore never became a customer. (The government of Singapore confirmed it did not enter into a deal with Stability, but declined to answer additional questions.) As Stability careened from one new business idea to another, resources were abruptly reallocated and researchers reassigned. The whiplash shifts in a largely siloed organization demoralized and infuriated employees. “There were ‘urgent’ things, ‘urgent urgent’ things and ‘most urgent,’” one former employee complained. “None of these things seem important if everything is important.” Another former Stability executive was far more pointed in their assessment. “Emad is the most disorganized leader I have ever worked with in my career,” this person told Forbes. “He has no vision, and changes directions every week, often based on what he sees on Twitter.” In a video interview posted shortly before this story was published, Mostaque explained his leadership style: “I'm particularly great at taking creatives, developers, researchers, others, and achieving their full potential in designing systems. But I should not be dealing with, you know, HR and operations and business development and other elements. There are far better people than me to do that.” By December 2023, Stability had partially abandoned its open-source roots and announced that any commercial use of Stable Diffusion would cost customers at least $20 per month (non-commercial and research use of Stable Diffusion would remain free). But privately, Stability was considering a potentially more lucrative source of revenue: reselling the compute it was leasing from providers like AWS, according to six people familiar with the effort. Though it was essentially GPU arbitrage, Stability framed the strategy to investors as a “managed services” offering. Its damning October financial report projected optimistically that such an offering would bring in $139 million in 2024 — 98% of its revenue. Multiple employees at the time told Forbes they feared reselling compute, even if the company called it “managed services,” would violate the terms of Stability’s contract with AWS. Amazon declined to comment. “The line internally was that we are not reselling compute,” one former employee said. “This was some of the dirtiest feeling stuff.” Stability also discussed reselling a cluster of Nvidia A100 chips, leased via CoreWeave, to the venture capital firm Andreessen Horowitz, three sources said. “It was under the guise of managed services, but there wasn’t any management happening,” one of these people told Forbes. Andreessen Horowitz and CoreWeave declined to comment. Stability did not respond to questions about if it plans to continue this strategy now that Mostaque is out of the picture. Regardless, interim co-CEOs Wong and Laforte are on a tight timeline to clean up his mess. Board chairman Jim O’Shaughnessy said in a statement that he was confident the pair “will adeptly steer the company forward in developing and commercializing industry-leading generative AI products.” But burn continues to far outpace revenue. The Financial Times reported Friday that the company made $5.4 million of revenue in February, against $8 million in costs. Several sources said there are ongoing concerns about making payroll for the roughly 150 remaining employees. Leadership roles have gone vacant for months amid the disarray, leaving the company increasingly directionless. Meanwhile, a potentially catastrophic legal threat looms over the company: A trio of copyright infringement lawsuits brought by Getty Images and a group of artists in the U.S. and U.K., who claim Stability illegally used their art and photography to train the AI models powering Stable Diffusion. A London-based court has already rejected the company’s bid to throw out one of the lawsuits on the basis that none of its researchers were based in the U.K. And Stability’s claim that Getty’s Delaware lawsuit should be blocked because it's a U.K.-based company was rejected. (Stability did not respond to questions about the litigation.) AI-related copyright litigation “could go on for years,” according to Eric Goldman, a law professor at Santa Clara University. He told Forbes that though plaintiffs suing AI firms face an uphill battle overcoming the existing legal precedent on copyright infringement, the quantity of arguments available to make are virtually inexhaustible. “Like in military theory, if there’s a gap in your lines, that’s where the enemy pours through — if any one of those arguments succeeds, it could completely change the generative AI environment,” he said. “In some sense, generative AI as an industry has to win everything.” Stability, which had more than $100 million in the bank just a year and a half ago, is in a deep hole. Not only does it need more funding, it needs a viable business model — or a buyer with the vision and chops to make it successful in a fast-moving and highly competitive sector. At an all hands meeting this past Monday, Stability’s new leaders detailed a path forward. One point of emphasis: a plan to better manage resources and expenses, according to one person in attendance. It’s a start, but Mostaque’s meddling has left them with little runway to execute. His resignation, though, has given some employees hope. “A few people are 100% going to reconsider leaving after today,” said one current employee. “And the weird gloomy aura of hearing Emad talking nonsense for an hour is gone.” Shortly before Mostaque resigned, one current Stability executive told Forbes that they were optimistic his departure could make Stability appealing enough to receive a small investment or sale to a friendly party. “There are companies that have raised hundreds of millions of dollars that have much less intrinsic value than Stability,” the person said. “A white knight may still appear.”

[N] How Stability AI’s Founder Tanked His Billion-Dollar Startup
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[N] How Stability AI’s Founder Tanked His Billion-Dollar Startup

forbes article: https://www.forbes.com/sites/kenrickcai/2024/03/29/how-stability-ais-founder-tanked-his-billion-dollar-startup/ archive no paywall: https://archive.is/snbeV How Stability AI’s Founder Tanked His Billion-Dollar Startup Mar 29, 2024 Stability AI founder Emad Mostaque took the stage last week at the Terranea Resort in Palos Verdes, California to roaring applause and an introduction from an AI-generated Aristotle who announced him as “a modern Prometheus” with “the astuteness of Athena and the vision of Daedalus.” “Under his stewardship, AI becomes the Herculean force poised to vanquish the twin serpents of illness and ailment and extend the olive branch of longevity,” the faux Aristotle proclaimed. “I think that’s the best intro I’ve ever had,” Mostaque said. But behind Mostaque's hagiographic introduction lay a grim and fast metastasizing truth. Stability, once one of AI’s buzziest startups, was floundering. It had been running out of money for months and Mostaque had been unable to secure enough additional funding. It had defaulted on payments to Amazon whose cloud service undergirded Stability’s core offerings. The star research team behind its flagship text-to-image generator Stable Diffusion had tendered their resignations just three days before — as Forbes would first report — and other senior leaders had issued him an ultimatum: resign, or we walk too. Still, onstage before a massive audience of peers and acolytes, Mostaque talked a big game. “AI is jet planes for the mind,” he opined. “AI is our collective intelligence. It's the human Colossus.” He claimed a new, faster version of the Stable Diffusion image generator released earlier this month could generate “200 cats with hats per second.” But later, when he was asked about Stability’s financial model, Mostaque fumbled. “I can’t say that publicly,” he replied. “But it’s going well. We’re ahead of forecast.” Four days later, Mostaque stepped down as CEO of Stability, as Forbes first reported. In a post to X, the service formerly known as Twitter, he claimed he’d voluntarily abdicated his role to decentralize “the concentration of power in AI.” But sources told Forbes that was hardly the case. Behind the scenes, Mostaque had fought to maintain his position and control despite mounting pressure externally and internally to step down. Company documents and interviews with 32 current and former employees, investors, collaborators and industry observers suggest his abrupt exit was the result of poor business judgment and wild overspending that undermined confidence in his vision and leadership, and ultimately kneecapped the company. Mostaque, through his attorneys, declined to comment on record on a detailed list of questions about the reporting in this story. But in an email to Forbes earlier this week he broadly disputed the allegations. “Nobody tells you how hard it is to be a CEO and there are better CEOs than me to scale a business,” he said in a statement. “I am not sure anyone else would have been able to build and grow the research team to build the best and most widely used models out there and I’m very proud of the team there. I look forward to moving onto the next problem to handle and hopefully move the needle.” In an emailed statement, Christian Laforte and Shan Shan Wong, the interim co-CEOs who replaced Mostaque, said, "the company remains focused on commercializing its world leading technology” and providing it “to partners across the creative industries." After starting Stability in 2019, Mostaque built the company into an early AI juggernaut by seizing upon a promising research project that would become Stable Diffusion and funding it into a business reality. The ease with which the software generated detailed images from the simplest text prompts immediately captivated the public: 10 million people used it on any given day, the company told Forbes in early 2023. For some true believers, Mostaque was a crucial advocate for open-source AI development in a space dominated by the closed systems of OpenAI, Google and Anthropic. But his startup’s rise to one of the buzziest in generative AI was in part built on a series of exaggerations and misleading claims, as Forbes first reported last year (Mostaque disputed some points at the time). And they continued after he raised $100 million at a $1 billion valuation just days after launching Stable Diffusion in 2022. His failure to deliver on an array of grand promises, like building bespoke AI models for nation states, and his decision to pour tens of millions into research without a sustainable business plan, eroded Stability’s foundations and jeopardized its future. "He was just giving shit away,” one former employee told Forbes. “That man legitimately wanted to transform the world. He actually wanted to train AI models for kids in Malawi. Was it practical? Absolutely not." By October 2023, Stability would have less than $4 million left in the bank, according to an internal memo prepared for a board meeting and reviewed by Forbes. And mounting debt, including months of overdue Amazon Web Services payments, had already left it in the red. To avoid legal penalties for skipping Americans staff’s payroll, the document explained, the London-based startup was considering delaying tax payments to the U.K. government. It was Stability’s armada of GPUs, the wildly powerful and equally expensive chips undergirding AI, that were so taxing the company’s finances. Hosted by AWS, they had long been one of Mostaque’s bragging points; he often touted them as one of the world’s 10 largest supercomputers. They were responsible for helping Stability’s researchers build and maintain one of the top AI image generators, as well as break important new ground on generative audio, video and 3D models. “Undeniably, Stability has continued to ship a lot of models,” said one former employee. “They may not have profited off of it, but the broader ecosystem benefitted in a huge, huge way.” But the costs associated with so much compute were now threatening to sink the company. According to an internal October financial forecast seen by Forbes, Stability was on track to spend $99 million on compute in 2023. It noted as well that Stability was “underpaying AWS bills for July (by $1M)” and “not planning to pay AWS at the end of October for August usage ($7M).” Then there were the September and October bills, plus $1 million owed to Google Cloud and $600,000 to GPU cloud data center CoreWeave. (Amazon, Google and CoreWeave declined to comment.) With an additional $54 million allocated to wages and operating expenses, Stability’s total projected costs for 2023 were $153 million. But according to its October financial report, its projected revenue for the calendar year was just $11 million. Stability was on track to lose more money per month than it made in an entire year. The company’s dire financial position had thoroughly soured Stability’s current investors, including Coatue, which had invested tens of millions in the company during its $101 million funding round in 2022. In the middle of 2023, Mostaque agreed to an independent audit after Coatue raised a series of concerns, according to a source with direct knowledge of the matter. The outcome of the investigation is unclear. Coatue declined to comment. Within a week of an early October board meeting where Mostaque shared that financial forecast, Lightspeed Venture Partners, another major investor, sent a letter to the board urging them to sell the company. The distressing numbers had “severely undermined” the firm’s confidence in Mostaque’s ability to lead the company. “In particular, we are surprised and deeply concerned by a cash position just now disclosed to us that is inconsistent with prior discussions on this topic,” Lightspeed’s general counsel Brett Nissenberg wrote in the letter, a copy of which was viewed by Forbes. “Lightspeed believes that the company is not likely financeable on terms that would assure the company’s long term sound financial position.” (Lightspeed declined a request for comment.) The calls for a sale led Stability to quietly begin looking for a buyer. Bloomberg reported in November that Stability approached AI startups Cohere and Jasper to gauge their interest. Stability denied this, and Jasper CEO Timothy Young did the same when reached for comment by Forbes. A Cohere representative declined to comment. But one prominent AI company confirmed that Mostaque’s representatives had reached out to them to test the waters. Those talks did not advance because “the numbers didn’t add up,” this person, who declined to be named due to the confidential nature of the talks, told Forbes. Stability also tried to court Samsung as a buyer, going so far as to redecorate its office in advance of a planned meeting with the Korean electronics giant. (Samsung said that it invested in Stability in 2023 and that it does not comment on M&A discussions.) Coatue had been calling for Mostaque’s resignation for months, according to a source with direct knowledge. But it and other investors were unable to oust him because he was the company’s majority shareholder. When they tried a different tact by rallying other investors to offer him a juicy equity package to resign, Mostaque refused, said two sources. By October, Coatue and Lightspeed had had enough. Coatue left the board and Lightspeed resigned its observer seat. “Emad infuriated our initial investors so much it’s just making it impossible for us to raise more money under acceptable terms,” one current Stability executive told Forbes. The early months of 2024 saw Stability’s already precarious position eroding further still. Employees were quietly laid off. Three people in a position to know estimated that at least 10% of staff were cut. And cash reserves continued to dwindle. Mostaque mentioned a lifeline at the October board meeting: $95 million in tentative funding from new investors, pending due diligence. But in the end, only a fraction of it was wired, two sources say, much of it from Intel, which Forbes has learned invested $20 million, a fraction of what was reported. (Intel did not return a request for comment by publication time.) Two hours after Forbes broke the news of Mostaque’s plans to step down as CEO, Stability issued a press release confirming his resignation. Chief operating officer Wong and chief technology officer Laforte have taken over in the interim. Mostaque, who said on X that he still owns a majority of the company, also stepped down from the board, which has now initiated a search for a permanent CEO. There is a lot of work to be done to turn things around, and very little time in which to do it. Said the current Stability executive, “There’s still a possibility of a turnaround story, but the odds drop by the day.” In July of 2023, Mostaque still thought he could pull it off. Halfway through the month, he shared a fundraising plan with his lieutenants. It was wildly optimistic, detailing the raise of $500 million in cash and another $750 million in computing facilities from marquee investors like Nvidia, Google, Intel and the World Bank (Nvidia and Google declined comment. Intel did not respond. The World Bank said it did not invest in Stability). In a Slack message reviewed by Forbes, Mostaque said Google was “willing to move fast” and the round was “likely to be oversubscribed.” It wasn’t. Three people with direct knowledge of these fundraising efforts told Forbes that while there was some interest in Stability, talks often stalled when it came time to disclose financials. Two of them noted that earlier in the year, Mostaque had simply stopped engaging with VCs who asked for numbers. Only one firm invested around that time: actor Ashton Kutcher’s Sound Ventures, which invested $35 million in the form of a convertible SAFE note during the second quarter, according to an internal document. (Sound Ventures did not respond to a request for comment.) And though he’d managed to score a meeting with Nvidia and its CEO Jensen Huang, it ended in disaster, according to two sources. “Under Jensen's microscopic questions, Emad just fell apart,” a source in position to know told Forbes. Huang quickly concluded Stability wasn’t ready for an investment from Nvidia, the sources said. Mostaque told Forbes in an email that he had not met with Huang since 2022, except to say “hello and what’s up a few times after.” His July 2023 message references a plan to raise $150 million from Nvidia. (Nvidia declined to comment.) After a June Forbes investigation citing more than 30 sources revealed Mostaque’s history of misleading claims, Mostaque struggled to raise funding, a Stability investor told Forbes. (Mostaque disputed the story at the time and called it "coordinated lies" in his email this week to Forbes). Increasingly, investors scrutinized his assertions and pressed for data. And Young, now the CEO of Jasper, turned down a verbal offer to be Stability’s president after reading the article, according to a source with direct knowledge of the matter. The collapse of the talks aggravated the board and other executives, who had hoped Young would compensate for the sales and business management skills that Mostaque lacked, according to four people in a position to know. (Young declined to comment.) When Stability’s senior leadership convened in London for the CogX conference in September, the financing had still not closed. There, a group of executives confronted Mostaque asking questions about the company’s cash position and runway, according to three people with direct knowledge of the incident. They did not get the clarity they’d hoped for. By October, Mostaque had reduced his fundraising target by more than 80%. The months that followed saw a steady drumbeat of departures — general counsel Adam Avrunin, vice presidents Mike Melnicki, Ed Newton-Rex and Joe Penna, chief people officer Ozden Onder — culminating in the demoralizing March exit of Stable Diffusion’s primary developers Robin Rombach, Andreas Blattmann, Patrick Esser and Dominik Lorenz. Rombach, who led the team, had been angling to leave for months, two sources said, first threatening to resign last summer because of the fundraising failures. Others left over concerns about cash flow, as well as liabilities — including what four people described as Mostaque’s lax approach to ensuring that Stability products could not be used to produce child sexual abuse imagery. “Stability AI is committed to preventing the misuse of AI and prohibits the use of our image models and services for unlawful activity, including attempts to edit or create CSAM,” Ella Irwin, senior vice president of integrity, said in a statement. Newton-Rex told Forbes he resigned because he disagreed with Stability’s position that training AI on copyrighted work without consent is fair use. Melnicki and Penna declined to comment. Avrunin and Onder could not be reached for comment. None of the researchers responded to requests for comment. The Stable Diffusion researchers’ departure as a cohort says a lot about the state of Stability AI. The company’s researchers were widely viewed as its crown jewels, their work subsidized with a firehose of pricey compute power that was even extended to people outside the company. Martino Russi, an artificial intelligence researcher, told Forbes that though he was never formally employed by Stability, the company provided him a “staggering” amount of compute between January and April 2023 to play around with developing an AI video generator that Stability might someday use. “It was Candy Land or Coney Island,” said Russi, who estimates that his experiment, which was ultimately shelved, cost the company $2.5 million. Stable Diffusion was simultaneously Stability’s marquee product and its existential cash crisis. One current employee described it to Forbes as “a giant vacuum that absorbed everything: money, compute, people.” While the software was widely used, with Mostaque claiming downloads reaching into the hundreds of millions, Stability struggled to translate that wild success into revenue. Mostaque knew it could be done — peers at Databricks, Elastic and MongoDB had all turned a free product into a lucrative business — he just couldn’t figure out how. His first attempt was Stability’s API, which allowed paying customers to integrate Stable Diffusion into their own products. In early 2023, a handful of small companies, like art generator app NightCafe and presentation software startup Tome, signed on, according to four people with knowledge of the deals. But Stability’s poor account management services soured many, and in a matter of months NightCafe and Tome canceled their contracts, three people said. NightCafe founder Angus Russell told Forbes that his company switched to a competitor which “offered much cheaper inference costs and a broader service.” Tome did not respond to a request for comment. Meanwhile, Mostaque’s efforts to court larger companies like Samsung and Snapchat were failing, according to five people familiar with the effort. Canva, which was already one of the heaviest users of open-sourced Stable Diffusion, had multiple discussions with Stability, which was angling for a contract it hoped would generate several millions in annual revenue. But the deal never materialized, four sources said. “These three companies wanted and needed us,” one former employee told Forbes. “They would have been the perfect customers.” (Samsung, Snap and Canva declined to comment.) “It’s not that there was not an appetite to pay Stability — there were tons of companies that would have that wanted to,” the former employee said. “There was a huge opportunity and demand, but just a resistance to execution.” Mostaque’s other big idea was to provide governments with bespoke national AI models that would invigorate their economies and citizenry. “Emad envisions a world where AI through 100 national models serves not as a tool of the few, but as a benefactor to all promising to confront great adversaries, cancer, autism, and the sands of time itself,” the AI avatar of Aristotle said in his intro at the conference. Mostaque told several prospective customers that he could deliver such models within 60 days — an untenable timeline, according to two people in position to know. Stability attempted to develop a model for the Singaporean government over the protestation of employees who questioned its technical feasibility, three sources familiar with the effort told Forbes. But it couldn’t pull it off and Singapore never became a customer. (The government of Singapore confirmed it did not enter into a deal with Stability, but declined to answer additional questions.) As Stability careened from one new business idea to another, resources were abruptly reallocated and researchers reassigned. The whiplash shifts in a largely siloed organization demoralized and infuriated employees. “There were ‘urgent’ things, ‘urgent urgent’ things and ‘most urgent,’” one former employee complained. “None of these things seem important if everything is important.” Another former Stability executive was far more pointed in their assessment. “Emad is the most disorganized leader I have ever worked with in my career,” this person told Forbes. “He has no vision, and changes directions every week, often based on what he sees on Twitter.” In a video interview posted shortly before this story was published, Mostaque explained his leadership style: “I'm particularly great at taking creatives, developers, researchers, others, and achieving their full potential in designing systems. But I should not be dealing with, you know, HR and operations and business development and other elements. There are far better people than me to do that.” By December 2023, Stability had partially abandoned its open-source roots and announced that any commercial use of Stable Diffusion would cost customers at least $20 per month (non-commercial and research use of Stable Diffusion would remain free). But privately, Stability was considering a potentially more lucrative source of revenue: reselling the compute it was leasing from providers like AWS, according to six people familiar with the effort. Though it was essentially GPU arbitrage, Stability framed the strategy to investors as a “managed services” offering. Its damning October financial report projected optimistically that such an offering would bring in $139 million in 2024 — 98% of its revenue. Multiple employees at the time told Forbes they feared reselling compute, even if the company called it “managed services,” would violate the terms of Stability’s contract with AWS. Amazon declined to comment. “The line internally was that we are not reselling compute,” one former employee said. “This was some of the dirtiest feeling stuff.” Stability also discussed reselling a cluster of Nvidia A100 chips, leased via CoreWeave, to the venture capital firm Andreessen Horowitz, three sources said. “It was under the guise of managed services, but there wasn’t any management happening,” one of these people told Forbes. Andreessen Horowitz and CoreWeave declined to comment. Stability did not respond to questions about if it plans to continue this strategy now that Mostaque is out of the picture. Regardless, interim co-CEOs Wong and Laforte are on a tight timeline to clean up his mess. Board chairman Jim O’Shaughnessy said in a statement that he was confident the pair “will adeptly steer the company forward in developing and commercializing industry-leading generative AI products.” But burn continues to far outpace revenue. The Financial Times reported Friday that the company made $5.4 million of revenue in February, against $8 million in costs. Several sources said there are ongoing concerns about making payroll for the roughly 150 remaining employees. Leadership roles have gone vacant for months amid the disarray, leaving the company increasingly directionless. Meanwhile, a potentially catastrophic legal threat looms over the company: A trio of copyright infringement lawsuits brought by Getty Images and a group of artists in the U.S. and U.K., who claim Stability illegally used their art and photography to train the AI models powering Stable Diffusion. A London-based court has already rejected the company’s bid to throw out one of the lawsuits on the basis that none of its researchers were based in the U.K. And Stability’s claim that Getty’s Delaware lawsuit should be blocked because it's a U.K.-based company was rejected. (Stability did not respond to questions about the litigation.) AI-related copyright litigation “could go on for years,” according to Eric Goldman, a law professor at Santa Clara University. He told Forbes that though plaintiffs suing AI firms face an uphill battle overcoming the existing legal precedent on copyright infringement, the quantity of arguments available to make are virtually inexhaustible. “Like in military theory, if there’s a gap in your lines, that’s where the enemy pours through — if any one of those arguments succeeds, it could completely change the generative AI environment,” he said. “In some sense, generative AI as an industry has to win everything.” Stability, which had more than $100 million in the bank just a year and a half ago, is in a deep hole. Not only does it need more funding, it needs a viable business model — or a buyer with the vision and chops to make it successful in a fast-moving and highly competitive sector. At an all hands meeting this past Monday, Stability’s new leaders detailed a path forward. One point of emphasis: a plan to better manage resources and expenses, according to one person in attendance. It’s a start, but Mostaque’s meddling has left them with little runway to execute. His resignation, though, has given some employees hope. “A few people are 100% going to reconsider leaving after today,” said one current employee. “And the weird gloomy aura of hearing Emad talking nonsense for an hour is gone.” Shortly before Mostaque resigned, one current Stability executive told Forbes that they were optimistic his departure could make Stability appealing enough to receive a small investment or sale to a friendly party. “There are companies that have raised hundreds of millions of dollars that have much less intrinsic value than Stability,” the person said. “A white knight may still appear.”

[Discussion]: Mark Zuckerberg on Meta's Strategy on Open Source and AI during the earnings call
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[Discussion]: Mark Zuckerberg on Meta's Strategy on Open Source and AI during the earnings call

During the recent earnings call, Mark Zuckerberg answered a question from Eric Sheridan of Goldman Sachs on Meta's AI strategy, opportunities to integrate into products, and why they open source models and how it would benefit their business. I found the reasoning to be very sound and promising for the OSS and AI community. The biggest risk from AI, in my opinion, is not the doomsday scenarios that intuitively come to mind but rather that the most powerful AI systems will only be accessible to the most powerful and resourceful corporations. Quote copied from Ben Thompson's write up on Meta's earning in his Stratechery blog post which goes beyond AI. It's behind a paywall but I highly recommend it personally. Some noteworthy quotes that signal the thought process at Meta FAIR and more broadly We’re just playing a different game on the infrastructure than companies like Google or Microsoft or Amazon We would aspire to and hope to make even more open than that. So, we’ll need to figure out a way to do that. ...lead us to do more work in terms of open sourcing, some of the lower level models and tools Open sourcing low level tools make the way we run all this infrastructure more efficient over time. On PyTorch: It’s generally been very valuable for us to provide that because now all of the best developers across the industry are using tools that we’re also using internally. I would expect us to be pushing and helping to build out an open ecosystem. For all the negative that comes out of the popular discourse on Meta, I think their work to open source key tech tools over the last 10 years has been exceptional, here's hoping it continues into this decade of AI and pushes other tech giants to also realize the benefits of Open Source. Full Transcript: Right now most of the companies that are training large language models have business models that lead them to a closed approach to development. I think there’s an important opportunity to help create an open ecosystem. If we can help be a part of this, then much of the industry will standardize on using these open tools and help improve them further. So this will make it easier for other companies to integrate with our products and platforms as we enable more integrations, and that will help our products stay at the leading edge as well. Our approach to AI and our infrastructure has always been fairly open. We open source many of our state of the art models so people can experiment and build with them. This quarter we released our LLaMa LLM to researchers. It has 65 billion parameters but outperforms larger models and has proven quite popular. We’ve also open-sourced three other groundbreaking visual models along with their training data and model weights — Segment Anything, DinoV2, and our Animated Drawings tool — and we’ve gotten positive feedback on all of those as well. I think that there’s an important distinction between the products we offer and a lot of the technical infrastructure, especially the software that we write to support that. And historically, whether it’s the Open Compute project that we’ve done or just open sourcing a lot of the infrastructure that we’ve built, we’ve historically open sourced a lot of that infrastructure, even though we haven’t open sourced the code for our core products or anything like that. And the reason why I think why we do this is that unlike some of the other companies in the space, we’re not selling a cloud computing service where we try to keep the different software infrastructure that we’re building proprietary. For us, it’s way better if the industry standardizes on the basic tools that we’re using and therefore we can benefit from the improvements that others make and others’ use of those tools can, in some cases like Open Compute, drive down the costs of those things which make our business more efficient too. So I think to some degree we’re just playing a different game on the infrastructure than companies like Google or Microsoft or Amazon, and that creates different incentives for us. So overall, I think that that’s going to lead us to do more work in terms of open sourcing, some of the lower level models and tools. But of course, a lot of the product work itself is going to be specific and integrated with the things that we do. So it’s not that everything we do is going to be open. Obviously, a bunch of this needs to be developed in a way that creates unique value for our products, but I think in terms of the basic models, I would expect us to be pushing and helping to build out an open ecosystem here, which I think is something that’s going to be important. On the AI tools, and we have a bunch of history here, right? So if you if you look at what we’ve done with PyTorch, for example, which has generally become the standard in the industry as a tool that a lot of folks who are building AI models and different things in that space use, it’s generally been very valuable for us to provide that because now all of the best developers across the industry are using tools that we’re also using internally. So the tool chain is the same. So when they create some innovation, we can easily integrate it into the things that we’re doing. When we improve something, it improves other products too. Because it’s integrated with our technology stack, when there are opportunities to make integrations with products, it’s much easier to make sure that developers and other folks are compatible with the things that we need in the way that our systems work. So there are a lot of advantages, but I view this more as a kind of back end infrastructure advantage with potential integrations on the product side, but one that should hopefully enable us to stay at the leading edge and integrate more broadly with the community and also make the way we run all this infrastructure more efficient over time. There are a number of models. I just gave PyTorch as an example. Open Compute is another model that has worked really well for us in this way, both to incorporate both innovation and scale efficiency into our own infrastructure. So I think that there’s, our incentives I think are basically aligned towards moving in this direction. Now that said, there’s a lot to figure out, right? So when you asked if there are going to be other opportunities, I hope so. I can’t speak to what all those things might be now. This is all quite early in getting developed. The better we do at the foundational work, the more opportunities I think that will come and present themselves. So I think that that’s all stuff that we need to figure out. But at least at the base level, I think we’re generally incentivized to move in this direction. And we also need to figure out how to go in that direction over time. I mean, I mentioned LLaMA before and I also want to be clear that while I’m talking about helping contribute to an open ecosystem, LLaMA is a model that we only really made available to researchers and there’s a lot of really good stuff that’s happening there. But a lot of the work that we’re doing, I think, we would aspire to and hope to make even more open than that. So, we’ll need to figure out a way to do that.

[N] How Stability AI’s Founder Tanked His Billion-Dollar Startup
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[N] How Stability AI’s Founder Tanked His Billion-Dollar Startup

forbes article: https://www.forbes.com/sites/kenrickcai/2024/03/29/how-stability-ais-founder-tanked-his-billion-dollar-startup/ archive no paywall: https://archive.is/snbeV How Stability AI’s Founder Tanked His Billion-Dollar Startup Mar 29, 2024 Stability AI founder Emad Mostaque took the stage last week at the Terranea Resort in Palos Verdes, California to roaring applause and an introduction from an AI-generated Aristotle who announced him as “a modern Prometheus” with “the astuteness of Athena and the vision of Daedalus.” “Under his stewardship, AI becomes the Herculean force poised to vanquish the twin serpents of illness and ailment and extend the olive branch of longevity,” the faux Aristotle proclaimed. “I think that’s the best intro I’ve ever had,” Mostaque said. But behind Mostaque's hagiographic introduction lay a grim and fast metastasizing truth. Stability, once one of AI’s buzziest startups, was floundering. It had been running out of money for months and Mostaque had been unable to secure enough additional funding. It had defaulted on payments to Amazon whose cloud service undergirded Stability’s core offerings. The star research team behind its flagship text-to-image generator Stable Diffusion had tendered their resignations just three days before — as Forbes would first report — and other senior leaders had issued him an ultimatum: resign, or we walk too. Still, onstage before a massive audience of peers and acolytes, Mostaque talked a big game. “AI is jet planes for the mind,” he opined. “AI is our collective intelligence. It's the human Colossus.” He claimed a new, faster version of the Stable Diffusion image generator released earlier this month could generate “200 cats with hats per second.” But later, when he was asked about Stability’s financial model, Mostaque fumbled. “I can’t say that publicly,” he replied. “But it’s going well. We’re ahead of forecast.” Four days later, Mostaque stepped down as CEO of Stability, as Forbes first reported. In a post to X, the service formerly known as Twitter, he claimed he’d voluntarily abdicated his role to decentralize “the concentration of power in AI.” But sources told Forbes that was hardly the case. Behind the scenes, Mostaque had fought to maintain his position and control despite mounting pressure externally and internally to step down. Company documents and interviews with 32 current and former employees, investors, collaborators and industry observers suggest his abrupt exit was the result of poor business judgment and wild overspending that undermined confidence in his vision and leadership, and ultimately kneecapped the company. Mostaque, through his attorneys, declined to comment on record on a detailed list of questions about the reporting in this story. But in an email to Forbes earlier this week he broadly disputed the allegations. “Nobody tells you how hard it is to be a CEO and there are better CEOs than me to scale a business,” he said in a statement. “I am not sure anyone else would have been able to build and grow the research team to build the best and most widely used models out there and I’m very proud of the team there. I look forward to moving onto the next problem to handle and hopefully move the needle.” In an emailed statement, Christian Laforte and Shan Shan Wong, the interim co-CEOs who replaced Mostaque, said, "the company remains focused on commercializing its world leading technology” and providing it “to partners across the creative industries." After starting Stability in 2019, Mostaque built the company into an early AI juggernaut by seizing upon a promising research project that would become Stable Diffusion and funding it into a business reality. The ease with which the software generated detailed images from the simplest text prompts immediately captivated the public: 10 million people used it on any given day, the company told Forbes in early 2023. For some true believers, Mostaque was a crucial advocate for open-source AI development in a space dominated by the closed systems of OpenAI, Google and Anthropic. But his startup’s rise to one of the buzziest in generative AI was in part built on a series of exaggerations and misleading claims, as Forbes first reported last year (Mostaque disputed some points at the time). And they continued after he raised $100 million at a $1 billion valuation just days after launching Stable Diffusion in 2022. His failure to deliver on an array of grand promises, like building bespoke AI models for nation states, and his decision to pour tens of millions into research without a sustainable business plan, eroded Stability’s foundations and jeopardized its future. "He was just giving shit away,” one former employee told Forbes. “That man legitimately wanted to transform the world. He actually wanted to train AI models for kids in Malawi. Was it practical? Absolutely not." By October 2023, Stability would have less than $4 million left in the bank, according to an internal memo prepared for a board meeting and reviewed by Forbes. And mounting debt, including months of overdue Amazon Web Services payments, had already left it in the red. To avoid legal penalties for skipping Americans staff’s payroll, the document explained, the London-based startup was considering delaying tax payments to the U.K. government. It was Stability’s armada of GPUs, the wildly powerful and equally expensive chips undergirding AI, that were so taxing the company’s finances. Hosted by AWS, they had long been one of Mostaque’s bragging points; he often touted them as one of the world’s 10 largest supercomputers. They were responsible for helping Stability’s researchers build and maintain one of the top AI image generators, as well as break important new ground on generative audio, video and 3D models. “Undeniably, Stability has continued to ship a lot of models,” said one former employee. “They may not have profited off of it, but the broader ecosystem benefitted in a huge, huge way.” But the costs associated with so much compute were now threatening to sink the company. According to an internal October financial forecast seen by Forbes, Stability was on track to spend $99 million on compute in 2023. It noted as well that Stability was “underpaying AWS bills for July (by $1M)” and “not planning to pay AWS at the end of October for August usage ($7M).” Then there were the September and October bills, plus $1 million owed to Google Cloud and $600,000 to GPU cloud data center CoreWeave. (Amazon, Google and CoreWeave declined to comment.) With an additional $54 million allocated to wages and operating expenses, Stability’s total projected costs for 2023 were $153 million. But according to its October financial report, its projected revenue for the calendar year was just $11 million. Stability was on track to lose more money per month than it made in an entire year. The company’s dire financial position had thoroughly soured Stability’s current investors, including Coatue, which had invested tens of millions in the company during its $101 million funding round in 2022. In the middle of 2023, Mostaque agreed to an independent audit after Coatue raised a series of concerns, according to a source with direct knowledge of the matter. The outcome of the investigation is unclear. Coatue declined to comment. Within a week of an early October board meeting where Mostaque shared that financial forecast, Lightspeed Venture Partners, another major investor, sent a letter to the board urging them to sell the company. The distressing numbers had “severely undermined” the firm’s confidence in Mostaque’s ability to lead the company. “In particular, we are surprised and deeply concerned by a cash position just now disclosed to us that is inconsistent with prior discussions on this topic,” Lightspeed’s general counsel Brett Nissenberg wrote in the letter, a copy of which was viewed by Forbes. “Lightspeed believes that the company is not likely financeable on terms that would assure the company’s long term sound financial position.” (Lightspeed declined a request for comment.) The calls for a sale led Stability to quietly begin looking for a buyer. Bloomberg reported in November that Stability approached AI startups Cohere and Jasper to gauge their interest. Stability denied this, and Jasper CEO Timothy Young did the same when reached for comment by Forbes. A Cohere representative declined to comment. But one prominent AI company confirmed that Mostaque’s representatives had reached out to them to test the waters. Those talks did not advance because “the numbers didn’t add up,” this person, who declined to be named due to the confidential nature of the talks, told Forbes. Stability also tried to court Samsung as a buyer, going so far as to redecorate its office in advance of a planned meeting with the Korean electronics giant. (Samsung said that it invested in Stability in 2023 and that it does not comment on M&A discussions.) Coatue had been calling for Mostaque’s resignation for months, according to a source with direct knowledge. But it and other investors were unable to oust him because he was the company’s majority shareholder. When they tried a different tact by rallying other investors to offer him a juicy equity package to resign, Mostaque refused, said two sources. By October, Coatue and Lightspeed had had enough. Coatue left the board and Lightspeed resigned its observer seat. “Emad infuriated our initial investors so much it’s just making it impossible for us to raise more money under acceptable terms,” one current Stability executive told Forbes. The early months of 2024 saw Stability’s already precarious position eroding further still. Employees were quietly laid off. Three people in a position to know estimated that at least 10% of staff were cut. And cash reserves continued to dwindle. Mostaque mentioned a lifeline at the October board meeting: $95 million in tentative funding from new investors, pending due diligence. But in the end, only a fraction of it was wired, two sources say, much of it from Intel, which Forbes has learned invested $20 million, a fraction of what was reported. (Intel did not return a request for comment by publication time.) Two hours after Forbes broke the news of Mostaque’s plans to step down as CEO, Stability issued a press release confirming his resignation. Chief operating officer Wong and chief technology officer Laforte have taken over in the interim. Mostaque, who said on X that he still owns a majority of the company, also stepped down from the board, which has now initiated a search for a permanent CEO. There is a lot of work to be done to turn things around, and very little time in which to do it. Said the current Stability executive, “There’s still a possibility of a turnaround story, but the odds drop by the day.” In July of 2023, Mostaque still thought he could pull it off. Halfway through the month, he shared a fundraising plan with his lieutenants. It was wildly optimistic, detailing the raise of $500 million in cash and another $750 million in computing facilities from marquee investors like Nvidia, Google, Intel and the World Bank (Nvidia and Google declined comment. Intel did not respond. The World Bank said it did not invest in Stability). In a Slack message reviewed by Forbes, Mostaque said Google was “willing to move fast” and the round was “likely to be oversubscribed.” It wasn’t. Three people with direct knowledge of these fundraising efforts told Forbes that while there was some interest in Stability, talks often stalled when it came time to disclose financials. Two of them noted that earlier in the year, Mostaque had simply stopped engaging with VCs who asked for numbers. Only one firm invested around that time: actor Ashton Kutcher’s Sound Ventures, which invested $35 million in the form of a convertible SAFE note during the second quarter, according to an internal document. (Sound Ventures did not respond to a request for comment.) And though he’d managed to score a meeting with Nvidia and its CEO Jensen Huang, it ended in disaster, according to two sources. “Under Jensen's microscopic questions, Emad just fell apart,” a source in position to know told Forbes. Huang quickly concluded Stability wasn’t ready for an investment from Nvidia, the sources said. Mostaque told Forbes in an email that he had not met with Huang since 2022, except to say “hello and what’s up a few times after.” His July 2023 message references a plan to raise $150 million from Nvidia. (Nvidia declined to comment.) After a June Forbes investigation citing more than 30 sources revealed Mostaque’s history of misleading claims, Mostaque struggled to raise funding, a Stability investor told Forbes. (Mostaque disputed the story at the time and called it "coordinated lies" in his email this week to Forbes). Increasingly, investors scrutinized his assertions and pressed for data. And Young, now the CEO of Jasper, turned down a verbal offer to be Stability’s president after reading the article, according to a source with direct knowledge of the matter. The collapse of the talks aggravated the board and other executives, who had hoped Young would compensate for the sales and business management skills that Mostaque lacked, according to four people in a position to know. (Young declined to comment.) When Stability’s senior leadership convened in London for the CogX conference in September, the financing had still not closed. There, a group of executives confronted Mostaque asking questions about the company’s cash position and runway, according to three people with direct knowledge of the incident. They did not get the clarity they’d hoped for. By October, Mostaque had reduced his fundraising target by more than 80%. The months that followed saw a steady drumbeat of departures — general counsel Adam Avrunin, vice presidents Mike Melnicki, Ed Newton-Rex and Joe Penna, chief people officer Ozden Onder — culminating in the demoralizing March exit of Stable Diffusion’s primary developers Robin Rombach, Andreas Blattmann, Patrick Esser and Dominik Lorenz. Rombach, who led the team, had been angling to leave for months, two sources said, first threatening to resign last summer because of the fundraising failures. Others left over concerns about cash flow, as well as liabilities — including what four people described as Mostaque’s lax approach to ensuring that Stability products could not be used to produce child sexual abuse imagery. “Stability AI is committed to preventing the misuse of AI and prohibits the use of our image models and services for unlawful activity, including attempts to edit or create CSAM,” Ella Irwin, senior vice president of integrity, said in a statement. Newton-Rex told Forbes he resigned because he disagreed with Stability’s position that training AI on copyrighted work without consent is fair use. Melnicki and Penna declined to comment. Avrunin and Onder could not be reached for comment. None of the researchers responded to requests for comment. The Stable Diffusion researchers’ departure as a cohort says a lot about the state of Stability AI. The company’s researchers were widely viewed as its crown jewels, their work subsidized with a firehose of pricey compute power that was even extended to people outside the company. Martino Russi, an artificial intelligence researcher, told Forbes that though he was never formally employed by Stability, the company provided him a “staggering” amount of compute between January and April 2023 to play around with developing an AI video generator that Stability might someday use. “It was Candy Land or Coney Island,” said Russi, who estimates that his experiment, which was ultimately shelved, cost the company $2.5 million. Stable Diffusion was simultaneously Stability’s marquee product and its existential cash crisis. One current employee described it to Forbes as “a giant vacuum that absorbed everything: money, compute, people.” While the software was widely used, with Mostaque claiming downloads reaching into the hundreds of millions, Stability struggled to translate that wild success into revenue. Mostaque knew it could be done — peers at Databricks, Elastic and MongoDB had all turned a free product into a lucrative business — he just couldn’t figure out how. His first attempt was Stability’s API, which allowed paying customers to integrate Stable Diffusion into their own products. In early 2023, a handful of small companies, like art generator app NightCafe and presentation software startup Tome, signed on, according to four people with knowledge of the deals. But Stability’s poor account management services soured many, and in a matter of months NightCafe and Tome canceled their contracts, three people said. NightCafe founder Angus Russell told Forbes that his company switched to a competitor which “offered much cheaper inference costs and a broader service.” Tome did not respond to a request for comment. Meanwhile, Mostaque’s efforts to court larger companies like Samsung and Snapchat were failing, according to five people familiar with the effort. Canva, which was already one of the heaviest users of open-sourced Stable Diffusion, had multiple discussions with Stability, which was angling for a contract it hoped would generate several millions in annual revenue. But the deal never materialized, four sources said. “These three companies wanted and needed us,” one former employee told Forbes. “They would have been the perfect customers.” (Samsung, Snap and Canva declined to comment.) “It’s not that there was not an appetite to pay Stability — there were tons of companies that would have that wanted to,” the former employee said. “There was a huge opportunity and demand, but just a resistance to execution.” Mostaque’s other big idea was to provide governments with bespoke national AI models that would invigorate their economies and citizenry. “Emad envisions a world where AI through 100 national models serves not as a tool of the few, but as a benefactor to all promising to confront great adversaries, cancer, autism, and the sands of time itself,” the AI avatar of Aristotle said in his intro at the conference. Mostaque told several prospective customers that he could deliver such models within 60 days — an untenable timeline, according to two people in position to know. Stability attempted to develop a model for the Singaporean government over the protestation of employees who questioned its technical feasibility, three sources familiar with the effort told Forbes. But it couldn’t pull it off and Singapore never became a customer. (The government of Singapore confirmed it did not enter into a deal with Stability, but declined to answer additional questions.) As Stability careened from one new business idea to another, resources were abruptly reallocated and researchers reassigned. The whiplash shifts in a largely siloed organization demoralized and infuriated employees. “There were ‘urgent’ things, ‘urgent urgent’ things and ‘most urgent,’” one former employee complained. “None of these things seem important if everything is important.” Another former Stability executive was far more pointed in their assessment. “Emad is the most disorganized leader I have ever worked with in my career,” this person told Forbes. “He has no vision, and changes directions every week, often based on what he sees on Twitter.” In a video interview posted shortly before this story was published, Mostaque explained his leadership style: “I'm particularly great at taking creatives, developers, researchers, others, and achieving their full potential in designing systems. But I should not be dealing with, you know, HR and operations and business development and other elements. There are far better people than me to do that.” By December 2023, Stability had partially abandoned its open-source roots and announced that any commercial use of Stable Diffusion would cost customers at least $20 per month (non-commercial and research use of Stable Diffusion would remain free). But privately, Stability was considering a potentially more lucrative source of revenue: reselling the compute it was leasing from providers like AWS, according to six people familiar with the effort. Though it was essentially GPU arbitrage, Stability framed the strategy to investors as a “managed services” offering. Its damning October financial report projected optimistically that such an offering would bring in $139 million in 2024 — 98% of its revenue. Multiple employees at the time told Forbes they feared reselling compute, even if the company called it “managed services,” would violate the terms of Stability’s contract with AWS. Amazon declined to comment. “The line internally was that we are not reselling compute,” one former employee said. “This was some of the dirtiest feeling stuff.” Stability also discussed reselling a cluster of Nvidia A100 chips, leased via CoreWeave, to the venture capital firm Andreessen Horowitz, three sources said. “It was under the guise of managed services, but there wasn’t any management happening,” one of these people told Forbes. Andreessen Horowitz and CoreWeave declined to comment. Stability did not respond to questions about if it plans to continue this strategy now that Mostaque is out of the picture. Regardless, interim co-CEOs Wong and Laforte are on a tight timeline to clean up his mess. Board chairman Jim O’Shaughnessy said in a statement that he was confident the pair “will adeptly steer the company forward in developing and commercializing industry-leading generative AI products.” But burn continues to far outpace revenue. The Financial Times reported Friday that the company made $5.4 million of revenue in February, against $8 million in costs. Several sources said there are ongoing concerns about making payroll for the roughly 150 remaining employees. Leadership roles have gone vacant for months amid the disarray, leaving the company increasingly directionless. Meanwhile, a potentially catastrophic legal threat looms over the company: A trio of copyright infringement lawsuits brought by Getty Images and a group of artists in the U.S. and U.K., who claim Stability illegally used their art and photography to train the AI models powering Stable Diffusion. A London-based court has already rejected the company’s bid to throw out one of the lawsuits on the basis that none of its researchers were based in the U.K. And Stability’s claim that Getty’s Delaware lawsuit should be blocked because it's a U.K.-based company was rejected. (Stability did not respond to questions about the litigation.) AI-related copyright litigation “could go on for years,” according to Eric Goldman, a law professor at Santa Clara University. He told Forbes that though plaintiffs suing AI firms face an uphill battle overcoming the existing legal precedent on copyright infringement, the quantity of arguments available to make are virtually inexhaustible. “Like in military theory, if there’s a gap in your lines, that’s where the enemy pours through — if any one of those arguments succeeds, it could completely change the generative AI environment,” he said. “In some sense, generative AI as an industry has to win everything.” Stability, which had more than $100 million in the bank just a year and a half ago, is in a deep hole. Not only does it need more funding, it needs a viable business model — or a buyer with the vision and chops to make it successful in a fast-moving and highly competitive sector. At an all hands meeting this past Monday, Stability’s new leaders detailed a path forward. One point of emphasis: a plan to better manage resources and expenses, according to one person in attendance. It’s a start, but Mostaque’s meddling has left them with little runway to execute. His resignation, though, has given some employees hope. “A few people are 100% going to reconsider leaving after today,” said one current employee. “And the weird gloomy aura of hearing Emad talking nonsense for an hour is gone.” Shortly before Mostaque resigned, one current Stability executive told Forbes that they were optimistic his departure could make Stability appealing enough to receive a small investment or sale to a friendly party. “There are companies that have raised hundreds of millions of dollars that have much less intrinsic value than Stability,” the person said. “A white knight may still appear.”

[D] Gary Marcus and Luis Lamb -- discussion of AGI and Neurosymbolic methods
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[D] Gary Marcus and Luis Lamb -- discussion of AGI and Neurosymbolic methods

https://youtu.be/nhUt6mKCPf8 Pod: https://anchor.fm/machinelearningstreettalk/episodes/54-Gary-Marcus-and-Luis-Lamb---Neurosymbolic-models-e125495 Professor Gary Marcus is a scientist, best-selling author, and entrepreneur. He is Founder and CEO of Robust.AI, and was Founder and CEO of Geometric Intelligence, a machine learning company acquired by Uber in 2016. Gary said in his recent next decade paper that — without us, or other creatures like us, the world would continue to exist, but it would not be described, distilled, or understood. Human lives are filled with abstraction and causal description. This is so powerful. Francois Chollet the other week said that intelligence is literally sensitivity to abstract analogies, and that is all there is to it. It's almost as if one of the most important features of intelligence is to be able to abstract knowledge, this drives the generalisation which will allow you to mine previous experience to make sense of many future novel situations. Also joining us today is Professor Luis Lamb — Secretary of Innovation for Science and Technology of the State of Rio Grande do Sul, Brazil. His Research Interests are Machine Learning and Reasoning, Neuro-Symbolic Computing, Logic in Computation and Artificial Intelligence, Cognitive and Neural Computation and also AI Ethics and Social Computing. Luis released his new paper Neurosymbolic AI: the third wave at the end of last year. It beautifully articulated the key ingredients needed in the next generation of AI systems, integrating type 1 and type 2 approaches to AI and it summarises all the of the achievements of the last 20 years of research. We cover a lot of ground in today's show. Explaining the limitations of deep learning, Rich Sutton's the bitter lesson and "reward is enough", and the semantic foundation which is required for us to build robust AI.

Interview with Juergen Schmidhuber, renowned ‘Father Of Modern AI’, says his life’s work won't lead to dystopia.
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hardmaruThis week

Interview with Juergen Schmidhuber, renowned ‘Father Of Modern AI’, says his life’s work won't lead to dystopia.

Schmidhuber interview expressing his views on the future of AI and AGI. Original source. I think the interview is of interest to r/MachineLearning, and presents an alternate view, compared to other influential leaders in AI. Juergen Schmidhuber, Renowned 'Father Of Modern AI,' Says His Life’s Work Won't Lead To Dystopia May 23, 2023. Contributed by Hessie Jones. Amid the growing concern about the impact of more advanced artificial intelligence (AI) technologies on society, there are many in the technology community who fear the implications of the advancements in Generative AI if they go unchecked. Dr. Juergen Schmidhuber, a renowned scientist, artificial intelligence researcher and widely regarded as one of the pioneers in the field, is more optimistic. He declares that many of those who suddenly warn against the dangers of AI are just seeking publicity, exploiting the media’s obsession with killer robots which has attracted more attention than “good AI” for healthcare etc. The potential to revolutionize various industries and improve our lives is clear, as are the equal dangers if bad actors leverage the technology for personal gain. Are we headed towards a dystopian future, or is there reason to be optimistic? I had a chance to sit down with Dr. Juergen Schmidhuber to understand his perspective on this seemingly fast-moving AI-train that will leap us into the future. As a teenager in the 1970s, Juergen Schmidhuber became fascinated with the idea of creating intelligent machines that could learn and improve on their own, becoming smarter than himself within his lifetime. This would ultimately lead to his groundbreaking work in the field of deep learning. In the 1980s, he studied computer science at the Technical University of Munich (TUM), where he earned his diploma in 1987. His thesis was on the ultimate self-improving machines that, not only, learn through some pre-wired human-designed learning algorithm, but also learn and improve the learning algorithm itself. Decades later, this became a hot topic. He also received his Ph.D. at TUM in 1991 for work that laid some of the foundations of modern AI. Schmidhuber is best known for his contributions to the development of recurrent neural networks (RNNs), the most powerful type of artificial neural network that can process sequential data such as speech and natural language. With his students Sepp Hochreiter, Felix Gers, Alex Graves, Daan Wierstra, and others, he published architectures and training algorithms for the long short-term memory (LSTM), a type of RNN that is widely used in natural language processing, speech recognition, video games, robotics, and other applications. LSTM has become the most cited neural network of the 20th century, and Business Week called it "arguably the most commercial AI achievement." Throughout his career, Schmidhuber has received various awards and accolades for his groundbreaking work. In 2013, he was awarded the Helmholtz Prize, which recognizes significant contributions to the field of machine learning. In 2016, he was awarded the IEEE Neural Network Pioneer Award for "pioneering contributions to deep learning and neural networks." The media have often called him the “father of modern AI,” because the most cited neural networks all build on his lab’s work. He is quick to point out, however, that AI history goes back centuries. Despite his many accomplishments, at the age of 60, he feels mounting time pressure towards building an Artificial General Intelligence within his lifetime and remains committed to pushing the boundaries of AI research and development. He is currently director of the KAUST AI Initiative, scientific director of the Swiss AI Lab IDSIA, and co-founder and chief scientist of AI company NNAISENSE, whose motto is "AI∀" which is a math-inspired way of saying "AI For All." He continues to work on cutting-edge AI technologies and applications to improve human health and extend human lives and make lives easier for everyone. The following interview has been edited for clarity. Jones: Thank you Juergen for joining me. You have signed letters warning about AI weapons. But you didn't sign the recent publication, "Pause Gigantic AI Experiments: An Open Letter"? Is there a reason? Schmidhuber: Thank you Hessie. Glad to speak with you. I have realized that many of those who warn in public against the dangers of AI are just seeking publicity. I don't think the latest letter will have any significant impact because many AI researchers, companies, and governments will ignore it completely. The proposal frequently uses the word "we" and refers to "us," the humans. But as I have pointed out many times in the past, there is no "we" that everyone can identify with. Ask 10 different people, and you will hear 10 different opinions about what is "good." Some of those opinions will be completely incompatible with each other. Don't forget the enormous amount of conflict between the many people. The letter also says, "If such a pause cannot be quickly put in place, governments should intervene and impose a moratorium." The problem is that different governments have ALSO different opinions about what is good for them and for others. Great Power A will say, if we don't do it, Great Power B will, perhaps secretly, and gain an advantage over us. The same is true for Great Powers C and D. Jones: Everyone acknowledges this fear surrounding current generative AI technology. Moreover, the existential threat of this technology has been publicly acknowledged by Sam Altman, CEO of OpenAI himself, calling for AI regulation. From your perspective, is there an existential threat? Schmidhuber: It is true that AI can be weaponized, and I have no doubt that there will be all kinds of AI arms races, but AI does not introduce a new quality of existential threat. The threat coming from AI weapons seems to pale in comparison to the much older threat from nuclear hydrogen bombs that don’t need AI at all. We should be much more afraid of half-century-old tech in the form of H-bomb rockets. The Tsar Bomba of 1961 had almost 15 times more destructive power than all weapons of WW-II combined. Despite the dramatic nuclear disarmament since the 1980s, there are still more than enough nuclear warheads to wipe out human civilization within two hours, without any AI I’m much more worried about that old existential threat than the rather harmless AI weapons. Jones: I realize that while you compare AI to the threat of nuclear bombs, there is a current danger that a current technology can be put in the hands of humans and enable them to “eventually” exact further harms to individuals of group in a very precise way, like targeted drone attacks. You are giving people a toolset that they've never had before, enabling bad actors, as some have pointed out, to be able to do a lot more than previously because they didn't have this technology. Schmidhuber: Now, all that sounds horrible in principle, but our existing laws are sufficient to deal with these new types of weapons enabled by AI. If you kill someone with a gun, you will go to jail. Same if you kill someone with one of these drones. Law enforcement will get better at understanding new threats and new weapons and will respond with better technology to combat these threats. Enabling drones to target persons from a distance in a way that requires some tracking and some intelligence to perform, which has traditionally been performed by skilled humans, to me, it seems is just an improved version of a traditional weapon, like a gun, which is, you know, a little bit smarter than the old guns. But, in principle, all of that is not a new development. For many centuries, we have had the evolution of better weaponry and deadlier poisons and so on, and law enforcement has evolved their policies to react to these threats over time. So, it's not that we suddenly have a new quality of existential threat and it's much more worrisome than what we have had for about six decades. A large nuclear warhead doesn’t need fancy face recognition to kill an individual. No, it simply wipes out an entire city with ten million inhabitants. Jones: The existential threat that’s implied is the extent to which humans have control over this technology. We see some early cases of opportunism which, as you say, tends to get more media attention than positive breakthroughs. But you’re implying that this will all balance out? Schmidhuber: Historically, we have a long tradition of technological breakthroughs that led to advancements in weapons for the purpose of defense but also for protection. From sticks, to rocks, to axes to gunpowder to cannons to rockets… and now to drones… this has had a drastic influence on human history but what has been consistent throughout history is that those who are using technology to achieve their own ends are themselves, facing the same technology because the opposing side is learning to use it against them. And that's what has been repeated in thousands of years of human history and it will continue. I don't see the new AI arms race as something that is remotely as existential a threat as the good old nuclear warheads. You said something important, in that some people prefer to talk about the downsides rather than the benefits of this technology, but that's misleading, because 95% of all AI research and AI development is about making people happier and advancing human life and health. Jones: Let’s touch on some of those beneficial advances in AI research that have been able to radically change present day methods and achieve breakthroughs. Schmidhuber: All right! For example, eleven years ago, our team with my postdoc Dan Ciresan was the first to win a medical imaging competition through deep learning. We analyzed female breast cells with the objective to determine harmless cells vs. those in the pre-cancer stage. Typically, a trained oncologist needs a long time to make these determinations. Our team, who knew nothing about cancer, were able to train an artificial neural network, which was totally dumb in the beginning, on lots of this kind of data. It was able to outperform all the other methods. Today, this is being used not only for breast cancer, but also for radiology and detecting plaque in arteries, and many other things. Some of the neural networks that we have developed in the last 3 decades are now prevalent across thousands of healthcare applications, detecting Diabetes and Covid-19 and what not. This will eventually permeate across all healthcare. The good consequences of this type of AI are much more important than the click-bait new ways of conducting crimes with AI. Jones: Adoption is a product of reinforced outcomes. The massive scale of adoption either leads us to believe that people have been led astray, or conversely, technology is having a positive effect on people’s lives. Schmidhuber: The latter is the likely case. There's intense commercial pressure towards good AI rather than bad AI because companies want to sell you something, and you are going to buy only stuff you think is going to be good for you. So already just through this simple, commercial pressure, you have a tremendous bias towards good AI rather than bad AI. However, doomsday scenarios like in Schwarzenegger movies grab more attention than documentaries on AI that improve people’s lives. Jones: I would argue that people are drawn to good stories – narratives that contain an adversary and struggle, but in the end, have happy endings. And this is consistent with your comment on human nature and how history, despite its tendency for violence and destruction of humanity, somehow tends to correct itself. Let’s take the example of a technology, which you are aware – GANs – General Adversarial Networks, which today has been used in applications for fake news and disinformation. In actuality, the purpose in the invention of GANs was far from what it is used for today. Schmidhuber: Yes, the name GANs was created in 2014 but we had the basic principle already in the early 1990s. More than 30 years ago, I called it artificial curiosity. It's a very simple way of injecting creativity into a little two network system. This creative AI is not just trying to slavishly imitate humans. Rather, it’s inventing its own goals. Let me explain: You have two networks. One network is producing outputs that could be anything, any action. Then the second network is looking at these actions and it’s trying to predict the consequences of these actions. An action could move a robot, then something happens, and the other network is just trying to predict what will happen. Now we can implement artificial curiosity by reducing the prediction error of the second network, which, at the same time, is the reward of the first network. The first network wants to maximize its reward and so it will invent actions that will lead to situations that will surprise the second network, which it has not yet learned to predict well. In the case where the outputs are fake images, the first network will try to generate images that are good enough to fool the second network, which will attempt to predict the reaction of the environment: fake or real image, and it will try to become better at it. The first network will continue to also improve at generating images whose type the second network will not be able to predict. So, they fight each other. The 2nd network will continue to reduce its prediction error, while the 1st network will attempt to maximize it. Through this zero-sum game the first network gets better and better at producing these convincing fake outputs which look almost realistic. So, once you have an interesting set of images by Vincent Van Gogh, you can generate new images that leverage his style, without the original artist having ever produced the artwork himself. Jones: I see how the Van Gogh example can be applied in an education setting and there are countless examples of artists mimicking styles from famous painters but image generation from this instance that can happen within seconds is quite another feat. And you know this is how GANs has been used. What’s more prevalent today is a socialized enablement of generating images or information to intentionally fool people. It also surfaces new harms that deal with the threat to intellectual property and copyright, where laws have yet to account for. And from your perspective this was not the intention when the model was conceived. What was your motivation in your early conception of what is now GANs? Schmidhuber: My old motivation for GANs was actually very important and it was not to create deepfakes or fake news but to enable AIs to be curious and invent their own goals, to make them explore their environment and make them creative. Suppose you have a robot that executes one action, then something happens, then it executes another action, and so on, because it wants to achieve certain goals in the environment. For example, when the battery is low, this will trigger “pain” through hunger sensors, so it wants to go to the charging station, without running into obstacles, which will trigger other pain sensors. It will seek to minimize pain (encoded through numbers). Now the robot has a friend, the second network, which is a world model ––it’s a prediction machine that learns to predict the consequences of the robot’s actions. Once the robot has a good model of the world, it can use it for planning. It can be used as a simulation of the real world. And then it can determine what is a good action sequence. If the robot imagines this sequence of actions, the model will predict a lot of pain, which it wants to avoid. If it plays this alternative action sequence in its mental model of the world, then it will predict a rewarding situation where it’s going to sit on the charging station and its battery is going to load again. So, it'll prefer to execute the latter action sequence. In the beginning, however, the model of the world knows nothing, so how can we motivate the first network to generate experiments that lead to data that helps the world model learn something it didn’t already know? That’s what artificial curiosity is about. The dueling two network systems effectively explore uncharted environments by creating experiments so that over time the curious AI gets a better sense of how the environment works. This can be applied to all kinds of environments, and has medical applications. Jones: Let’s talk about the future. You have said, “Traditional humans won’t play a significant role in spreading intelligence across the universe.” Schmidhuber: Let’s first conceptually separate two types of AIs. The first type of AI are tools directed by humans. They are trained to do specific things like accurately detect diabetes or heart disease and prevent attacks before they happen. In these cases, the goal is coming from the human. More interesting AIs are setting their own goals. They are inventing their own experiments and learning from them. Their horizons expand and eventually they become more and more general problem solvers in the real world. They are not controlled by their parents, but much of what they learn is through self-invented experiments. A robot, for example, is rotating a toy, and as it is doing this, the video coming in through the camera eyes, changes over time and it begins to learn how this video changes and learns how the 3D nature of the toy generates certain videos if you rotate it a certain way, and eventually, how gravity works, and how the physics of the world works. Like a little scientist! And I have predicted for decades that future scaled-up versions of such AI scientists will want to further expand their horizons, and eventually go where most of the physical resources are, to build more and bigger AIs. And of course, almost all of these resources are far away from earth out there in space, which is hostile to humans but friendly to appropriately designed AI-controlled robots and self-replicating robot factories. So here we are not talking any longer about our tiny biosphere; no, we are talking about the much bigger rest of the universe. Within a few tens of billions of years, curious self-improving AIs will colonize the visible cosmos in a way that’s infeasible for humans. Those who don’t won’t have an impact. Sounds like science fiction, but since the 1970s I have been unable to see a plausible alternative to this scenario, except for a global catastrophe such as an all-out nuclear war that stops this development before it takes off. Jones: How long have these AIs, which can set their own goals — how long have they existed? To what extent can they be independent of human interaction? Schmidhuber: Neural networks like that have existed for over 30 years. My first simple adversarial neural network system of this kind is the one from 1990 described above. You don’t need a teacher there; it's just a little agent running around in the world and trying to invent new experiments that surprise its own prediction machine. Once it has figured out certain parts of the world, the agent will become bored and will move on to more exciting experiments. The simple 1990 systems I mentioned have certain limitations, but in the past three decades, we have also built more sophisticated systems that are setting their own goals and such systems I think will be essential for achieving true intelligence. If you are only imitating humans, you will never go beyond them. So, you really must give AIs the freedom to explore previously unexplored regions of the world in a way that no human is really predefining. Jones: Where is this being done today? Schmidhuber: Variants of neural network-based artificial curiosity are used today for agents that learn to play video games in a human-competitive way. We have also started to use them for automatic design of experiments in fields such as materials science. I bet many other fields will be affected by it: chemistry, biology, drug design, you name it. However, at least for now, these artificial scientists, as I like to call them, cannot yet compete with human scientists. I don’t think it’s going to stay this way but, at the moment, it’s still the case. Sure, AI has made a lot of progress. Since 1997, there have been superhuman chess players, and since 2011, through the DanNet of my team, there have been superhuman visual pattern recognizers. But there are other things where humans, at the moment at least, are much better, in particular, science itself. In the lab we have many first examples of self-directed artificial scientists, but they are not yet convincing enough to appear on the radar screen of the public space, which is currently much more fascinated with simpler systems that just imitate humans and write texts based on previously seen human-written documents. Jones: You speak of these numerous instances dating back 30 years of these lab experiments where these self-driven agents are deciding and learning and moving on once they’ve learned. And I assume that that rate of learning becomes even faster over time. What kind of timeframe are we talking about when this eventually is taken outside of the lab and embedded into society? Schmidhuber: This could still take months or even years :-) Anyway, in the not-too-distant future, we will probably see artificial scientists who are good at devising experiments that allow them to discover new, previously unknown physical laws. As always, we are going to profit from the old trend that has held at least since 1941: every decade compute is getting 100 times cheaper. Jones: How does this trend affect modern AI such as ChatGPT? Schmidhuber: Perhaps you know that all the recent famous AI applications such as ChatGPT and similar models are largely based on principles of artificial neural networks invented in the previous millennium. The main reason why they works so well now is the incredible acceleration of compute per dollar. ChatGPT is driven by a neural network called “Transformer” described in 2017 by Google. I am happy about that because a quarter century earlier in 1991 I had a particular Transformer variant which is now called the “Transformer with linearized self-attention”. Back then, not much could be done with it, because the compute cost was a million times higher than today. But today, one can train such models on half the internet and achieve much more interesting results. Jones: And for how long will this acceleration continue? Schmidhuber: There's no reason to believe that in the next 30 years, we won't have another factor of 1 million and that's going to be really significant. In the near future, for the first time we will have many not-so expensive devices that can compute as much as a human brain. The physical limits of computation, however, are much further out so even if the trend of a factor of 100 every decade continues, the physical limits (of 1051 elementary instructions per second and kilogram of matter) won’t be hit until, say, the mid-next century. Even in our current century, however, we’ll probably have many machines that compute more than all 10 billion human brains collectively and you can imagine, everything will change then! Jones: That is the big question. Is everything going to change? If so, what do you say to the next generation of leaders, currently coming out of college and university. So much of this change is already impacting how they study, how they will work, or how the future of work and livelihood is defined. What is their purpose and how do we change our systems so they will adapt to this new version of intelligence? Schmidhuber: For decades, people have asked me questions like that, because you know what I'm saying now, I have basically said since the 1970s, it’s just that today, people are paying more attention because, back then, they thought this was science fiction. They didn't think that I would ever come close to achieving my crazy life goal of building a machine that learns to become smarter than myself such that I can retire. But now many have changed their minds and think it's conceivable. And now I have two daughters, 23 and 25. People ask me: what do I tell them? They know that Daddy always said, “It seems likely that within your lifetimes, you will have new types of intelligence that are probably going to be superior in many ways, and probably all kinds of interesting ways.” How should they prepare for that? And I kept telling them the obvious: Learn how to learn new things! It's not like in the previous millennium where within 20 years someone learned to be a useful member of society, and then took a job for 40 years and performed in this job until she received her pension. Now things are changing much faster and we must learn continuously just to keep up. I also told my girls that no matter how smart AIs are going to get, learn at least the basics of math and physics, because that’s the essence of our universe, and anybody who understands this will have an advantage, and learn all kinds of new things more easily. I also told them that social skills will remain important, because most future jobs for humans will continue to involve interactions with other humans, but I couldn’t teach them anything about that; they know much more about social skills than I do. You touched on the big philosophical question about people’s purpose. Can this be answered without answering the even grander question: What’s the purpose of the entire universe? We don’t know. But what’s happening right now might be connected to the unknown answer. Don’t think of humans as the crown of creation. Instead view human civilization as part of a much grander scheme, an important step (but not the last one) on the path of the universe from very simple initial conditions towards more and more unfathomable complexity. Now it seems ready to take its next step, a step comparable to the invention of life itself over 3.5 billion years ago. Alas, don’t worry, in the end, all will be good! Jones: Let’s get back to this transformation happening right now with OpenAI. There are many questioning the efficacy and accuracy of ChatGPT, and are concerned its release has been premature. In light of the rampant adoption, educators have banned its use over concerns of plagiarism and how it stifles individual development. Should large language models like ChatGPT be used in school? Schmidhuber: When the calculator was first introduced, instructors forbade students from using it in school. Today, the consensus is that kids should learn the basic methods of arithmetic, but they should also learn to use the “artificial multipliers” aka calculators, even in exams, because laziness and efficiency is a hallmark of intelligence. Any intelligent being wants to minimize its efforts to achieve things. And that's the reason why we have tools, and why our kids are learning to use these tools. The first stone tools were invented maybe 3.5 million years ago; tools just have become more sophisticated over time. In fact, humans have changed in response to the properties of their tools. Our anatomical evolution was shaped by tools such as spears and fire. So, it's going to continue this way. And there is no permanent way of preventing large language models from being used in school. Jones: And when our children, your children graduate, what does their future work look like? Schmidhuber: A single human trying to predict details of how 10 billion people and their machines will evolve in the future is like a single neuron in my brain trying to predict what the entire brain and its tens of billions of neurons will do next year. 40 years ago, before the WWW was created at CERN in Switzerland, who would have predicted all those young people making money as YouTube video bloggers? Nevertheless, let’s make a few limited job-related observations. For a long time, people have thought that desktop jobs may require more intelligence than skills trade or handicraft professions. But now, it turns out that it's much easier to replace certain aspects of desktop jobs than replacing a carpenter, for example. Because everything that works well in AI is happening behind the screen currently, but not so much in the physical world. There are now artificial systems that can read lots of documents and then make really nice summaries of these documents. That is a desktop job. Or you give them a description of an illustration that you want to have for your article and pretty good illustrations are being generated that may need some minimal fine-tuning. But you know, all these desktop jobs are much easier to facilitate than the real tough jobs in the physical world. And it's interesting that the things people thought required intelligence, like playing chess, or writing or summarizing documents, are much easier for machines than they thought. But for things like playing football or soccer, there is no physical robot that can remotely compete with the abilities of a little boy with these skills. So, AI in the physical world, interestingly, is much harder than AI behind the screen in virtual worlds. And it's really exciting, in my opinion, to see that jobs such as plumbers are much more challenging than playing chess or writing another tabloid story. Jones: The way data has been collected in these large language models does not guarantee personal information has not been excluded. Current consent laws already are outdated when it comes to these large language models (LLM). The concern, rightly so, is increasing surveillance and loss of privacy. What is your view on this? Schmidhuber: As I have indicated earlier: are surveillance and loss of privacy inevitable consequences of increasingly complex societies? Super-organisms such as cities and states and companies consist of numerous people, just like people consist of numerous cells. These cells enjoy little privacy. They are constantly monitored by specialized "police cells" and "border guard cells": Are you a cancer cell? Are you an external intruder, a pathogen? Individual cells sacrifice their freedom for the benefits of being part of a multicellular organism. Similarly, for super-organisms such as nations. Over 5000 years ago, writing enabled recorded history and thus became its inaugural and most important invention. Its initial purpose, however, was to facilitate surveillance, to track citizens and their tax payments. The more complex a super-organism, the more comprehensive its collection of information about its constituents. 200 years ago, at least, the parish priest in each village knew everything about all the village people, even about those who did not confess, because they appeared in the confessions of others. Also, everyone soon knew about the stranger who had entered the village, because some occasionally peered out of the window, and what they saw got around. Such control mechanisms were temporarily lost through anonymization in rapidly growing cities but are now returning with the help of new surveillance devices such as smartphones as part of digital nervous systems that tell companies and governments a lot about billions of users. Cameras and drones etc. are becoming increasingly tinier and more ubiquitous. More effective recognition of faces and other detection technology are becoming cheaper and cheaper, and many will use it to identify others anywhere on earth; the big wide world will not offer any more privacy than the local village. Is this good or bad? Some nations may find it easier than others to justify more complex kinds of super-organisms at the expense of the privacy rights of their constituents. Jones: So, there is no way to stop or change this process of collection, or how it continuously informs decisions over time? How do you see governance and rules responding to this, especially amid Italy’s ban on ChatGPT following suspected user data breach and the more recent news about the Meta’s record $1.3billion fine in the company’s handling of user information? Schmidhuber: Data collection has benefits and drawbacks, such as the loss of privacy. How to balance those? I have argued for addressing this through data ownership in data markets. If it is true that data is the new oil, then it should have a price, just like oil. At the moment, the major surveillance platforms such as Meta do not offer users any money for their data and the transitive loss of privacy. In the future, however, we will likely see attempts at creating efficient data markets to figure out the data's true financial value through the interplay between supply and demand. Even some of the sensitive medical data should not be priced by governmental regulators but by patients (and healthy persons) who own it and who may sell or license parts thereof as micro-entrepreneurs in a healthcare data market. Following a previous interview, I gave for one of the largest re-insurance companies , let's look at the different participants in such a data market: patients, hospitals, data companies. (1) Patients with a rare form of cancer can offer more valuable data than patients with a very common form of cancer. (2) Hospitals and their machines are needed to extract the data, e.g., through magnet spin tomography, radiology, evaluations through human doctors, and so on. (3) Companies such as Siemens, Google or IBM would like to buy annotated data to make better artificial neural networks that learn to predict pathologies and diseases and the consequences of therapies. Now the market’s invisible hand will decide about the data’s price through the interplay between demand and supply. On the demand side, you will have several companies offering something for the data, maybe through an app on the smartphone (a bit like a stock market app). On the supply side, each patient in this market should be able to profit from high prices for rare valuable types of data. Likewise, competing data extractors such as hospitals will profit from gaining recognition and trust for extracting data well at a reasonable price. The market will make the whole system efficient through incentives for all who are doing a good job. Soon there will be a flourishing ecosystem of commercial data market advisors and what not, just like the ecosystem surrounding the traditional stock market. The value of the data won’t be determined by governments or ethics committees, but by those who own the data and decide by themselves which parts thereof they want to license to others under certain conditions. At first glance, a market-based system seems to be detrimental to the interest of certain monopolistic companies, as they would have to pay for the data - some would prefer free data and keep their monopoly. However, since every healthy and sick person in the market would suddenly have an incentive to collect and share their data under self-chosen anonymity conditions, there will soon be many more useful data to evaluate all kinds of treatments. On average, people will live longer and healthier, and many companies and the entire healthcare system will benefit. Jones: Finally, what is your view on open source versus the private companies like Google and OpenAI? Is there a danger to supporting these private companies’ large language models versus trying to keep these models open source and transparent, very much like what LAION is doing? Schmidhuber: I signed this open letter by LAION because I strongly favor the open-source movement. And I think it's also something that is going to challenge whatever big tech dominance there might be at the moment. Sure, the best models today are run by big companies with huge budgets for computers, but the exciting fact is that open-source models are not so far behind, some people say maybe six to eight months only. Of course, the private company models are all based on stuff that was created in academia, often in little labs without so much funding, which publish without patenting their results and open source their code and others take it and improved it. Big tech has profited tremendously from academia; their main achievement being that they have scaled up everything greatly, sometimes even failing to credit the original inventors. So, it's very interesting to see that as soon as some big company comes up with a new scaled-up model, lots of students out there are competing, or collaborating, with each other, trying to come up with equal or better performance on smaller networks and smaller machines. And since they are open sourcing, the next guy can have another great idea to improve it, so now there’s tremendous competition also for the big companies. Because of that, and since AI is still getting exponentially cheaper all the time, I don't believe that big tech companies will dominate in the long run. They find it very hard to compete with the enormous open-source movement. As long as you can encourage the open-source community, I think you shouldn't worry too much. Now, of course, you might say if everything is open source, then the bad actors also will more easily have access to these AI tools. And there's truth to that. But as always since the invention of controlled fire, it was good that knowledge about how technology works quickly became public such that everybody could use it. And then, against any bad actor, there's almost immediately a counter actor trying to nullify his efforts. You see, I still believe in our old motto "AI∀" or "AI For All." Jones: Thank you, Juergen for sharing your perspective on this amazing time in history. It’s clear that with new technology, the enormous potential can be matched by disparate and troubling risks which we’ve yet to solve, and even those we have yet to identify. If we are to dispel the fear of a sentient system for which we have no control, humans, alone need to take steps for more responsible development and collaboration to ensure AI technology is used to ultimately benefit society. Humanity will be judged by what we do next.

[N] TheSequence Scope: When it comes to machine learning, size matters: Microsoft's DeepSpeed framework, which can train a model with up to a trillion parameters
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[N] TheSequence Scope: When it comes to machine learning, size matters: Microsoft's DeepSpeed framework, which can train a model with up to a trillion parameters

Hi there! Offering to your attention the latest edition of a weekly ML-newsletter that focusing on three things: impactful ML research papers, cool ML tech solutions, and ML use cases supported by investors. Please, see it below. Reddit is a new thing for me, and I've been struggling a bit with it, so please don't judge me too harsh for this promotion. This weekly digest is free and I hope you'd find the format convenient for you. Your feedback is very appreciated, and please feel free to sign up if you like it. 📝 Editorial  The recent emergence of pre-trained language models and transformer architectures pushed the creation of larger and larger machine learning models. Google’s BERT presented attention mechanism and transformer architecture possibilities as the “next big thing” in ML, and the numbers seem surreal. OpenAI’s GPT-2 set a record by processing 1.5 billion parameters, followed by Microsoft’s Turing-NLG, which processed 17 billion parameters just to see the new GPT-3 processing an astonishing 175 billion parameters. To not feel complacent, just this week Microsoft announced a new release of its DeepSpeed framework (which powers Turing-NLG), which can train a model with up to a trillion parameters. That sounds insane but it really isn’t.   What we are seeing is a consequence of several factors. First, computation power and parallelization techniques have evolved to a point where it is relatively easy to train machine learning models in large clusters of machines. Second and most importantly, in the current state of machine learning, larger models have regularly outperformed smaller and more specialized models. Knowledge reusability methods like transfer learning are still in very nascent stages. As a result, it’s really hard to build small models that can operate in uncertain environments. Furthermore, as models like GPT-3 and Turing-NLG have shown, there is some unexplainable magic that happens after models go past a certain size. Many of the immediate machine learning problems might be solved by scaling the current generation of neural network architectures. Plain and simple, when it comes to machine learning, size matters.   We would love to hear your opinions about the debate between broader-larger vs. smaller and more specialized models.   Leave a comment Now, to the most important developments in the AI industry this week 🔎 ML Research GPT-3 Falls Short in Machine Comprehension Proposed by researchers from a few major American universities, a 57-task test to measure models’ ability to reason poses challenges even for sophisticated models like GPT-3 ->read more in the original paper Better Text Summarization OpenAI published a paper showing a reinforcement learning with human feedback technique that can surpass supervised models ->read more on OpenAI blog Reinforcement Learning with Offline Datasets Researchers from the Berkeley AI Research (BAIR) Lab published a paper unveiling a method that uses offline datasets to improve reinforcement learning models->read more on BAIR blog 🤖 Cool AI Tech Releases New Version of DeepSpeed Microsoft open-sourced a new version of DeepSpeed, an open-source library for parallelizable training that can scale up to models with 1 trillion parameters->read more on Microsoft Research blog 💸 Money in AI AI-powered customer experience management platform Sprinklr has raised $200 million (kudos to our subscribers from Sprinklr 👏). Sprinklr's “AI listening processing” solution allows companies to get structured and meaningful sentiments and insights from unstructured customer data that comes from public conversations on different websites and social platforms. Xometry, an on-demand industrial parts marketplace, raises $75 million in Series E funding. The company provides a digital way of creating the right combination of buyers and manufacturers. Another example of AI implementation into matching two sides for a deal. Real estate tech company Orchard raises $69 million in its recent funding round. Orchard aims to digitize the whole real estate market, by developing a solution that combines machine learning and rapid human assistance to smooth the search, match the right deal, and simplify buying and selling relationships. Cybersecurity startup Pcysys raised $25 million in its funding round. Pcysys’ platform, which doesn’t require installation or network reconfiguration, uses algorithms to scan and “ethically” attack enterprise networks. Robotics farming company Iron Ox raised $20 million in a funding round. The system of farming robots is still semi-autonomous, the company’s goal is to become fully autonomous.  Insurtech company Descartes Underwriting raised $18.5 million. The company applies AI and machine learning technologies to climate risk predicting and insurance underwriting. Legaltech startup ThoughtRiver raised $10 million in its Series A round. Its AI solution applied to contract pre-screening aims to boost operational efficiency. Medtech startup Skin Analytics raised $5.1 million in Series A funding. Skin Analytics has developed a clinically validated AI system that can identify not only the important skin cancers but also precancerous lesions that can be treated, as well as a range of lesions that are benign. Amazon, along with several government organizations and three other industry partners, helped fund the National Science Foundation, a high-priority AI research initiative. The amount of funding is not disclosed. The content of TheSequence is written by Jesus Rodriguez, one of the most-read contributors to KDNuggets and TDS. You can check his Medium here.

[N] Last Week in AI News Digest 08/15-08/21: detecting hate speech, dogfight simulation, disaster-response, and more!
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[N] Last Week in AI News Digest 08/15-08/21: detecting hate speech, dogfight simulation, disaster-response, and more!

Hi there, we at Skynet Today produce a weekly newsletter summarizing each week's major AI news, which seems like it'd be of interest to this subreddit. Here's what's in our latest one: Facebook’s AI for detecting hate speech is facing its biggest challenge yet Facebook has made significant progress recently to proactively take down content that violate its community standards. For example, in the second quarter of 2020, Facebook took down 104.6 million pieces of content. While reviews are typically performed by a vast workforce of human moderators, AI-powered tools have enabled Facebook to do this work at a greater scale for textual content. However, there’s a long way to go for these systems to match or exceed the capabilities of human moderators. This is because a large proportion of hate speech and misinformation is in the form of images and memes, and reasoning about the context and language-image interplay is an extremely difficult challenge for AI. Given Facebook’s scale and the speed at which some use it to spread hate, incite violence, and share lies with millions, Facebook will have to keep running to catch up. AI Slays Top F-16 Pilot In DARPA Dogfight Simulation The Defense Advanced Research Project Agency (DARPA) recently hosted a simulated F16 dogfight competition, with different AI bots competing with each other as well as with human pilots. The top AI bot was able to beat a human pilot 5-0 in the simulated contest. DARPA started this program “as a risk-reduction effort \[…\] to flesh out how human and machine pilots share operational control of a fighter jet to maximize its chances of mission success.” Competition runners are broadly optimistic about the demonstration of AI capabilities, even if they are not close to being deployed on a real aircraft. Of concern, the program had little discussion on the ethics of AI military applications, especially with the lethal autonomous weapon systems being considered. News Advances & Business Microsoft, Energy Dept. to Develop Disaster-Response AI Tools \- The U.S. Department of Energy and Microsoft Corp. on Tuesday announced a partnership to develop artificial-intelligence tools aimed at helping first-responders better react to fast-changing natural events, such as floods and wildfires. Coronavirus: Robot CERi is a bilingual Covid-19 expert \- Ceri is bilingual, clued-up on coronavirus and can tell what mood you are in. Ceri also happens to be a robot. Moscow DOH uses AI platform to detect lung cancer symptoms \- Moscow’s department of health is using an artificial intelligence (AI) platform to detect symptoms of lung cancer in CT scans, as part of a project to implement AI technology for radiology. Scientists develop artificial intelligence system for high precision recognition of hand gestures \- The recognition of human hand gestures by AI systems has been a valuable development over the last decade and has been adopted in high-precision surgical robots, health monitoring equipment and in gaming systems. Forget credit cards - now you can pay with your face. Creepy or cool? \- A new way to pay has arrived in Los Angeles: your face. Concerns & Hype The dystopian tech that companies are selling to help schools reopen sooner \- This fall, AI could be watching students social distance and checking their masks. Thousands of schools nationwide will not be reopening this fall. NYPD Used Facial Recognition Technology In Siege Of Black Lives Matter Activist’s Apartment \- The NYPD deployed facial recognition technology in its hunt for a prominent Black Lives Matter activist, whose home was besieged by dozens of officers and police dogs last week, a spokesperson confirmed to Gothamist. Machines can spot mental health issues - if you hand over your personal data \- Digital diagnosis could transform psychiatry by mining your most intimate data for clues. But is the privacy cost worth it? Supporting Black Artists Who Are Examining AI \- Technology has a complicated relationship with racial justice. Smartphones, internet platforms, and other digital tools can be used to document and expose racism. But digital tools can also fuel racism: smart doorbells surveil Black individuals. A-level and GCSE results in England to be based on teacher assessments in U-turn \- All A-level and GCSE results in England will be based on grades assesed by teachers instead of algorithms. Analysis & Policy GPT-3 and The Question of Automation \- Automation is not an all or nothing proposition. An AI model’s automation capability is highly conjoined with the task and application it is used in. An A.I. Movie Service Could One Day Serve You a New Custom Film Every Time \- How long will it be until an A.I. can make an actual feature film on demand? Fairness, evidence, and predictive equality \- How the causal fairness principle relates to predictive equality How robotics and automation could create new jobs in the new normal \- Depending on who you ask, AI and automation will either destroy jobs or create new ones. In reality, a greater push toward automation will probably both kill and create jobs - human workers will become redundant in certain spheres, sure, but many new roles will likely crop up. Expert Opinions & Discussion within the field Too many AI researchers think real-world problems are not relevant \- The community’s hyperfocus on novel methods ignores what’s really important.

[N] Last Week in AI News Digest - Automated chemical synthesis, using heartbeats to detect deepfakes, and more!
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[N] Last Week in AI News Digest - Automated chemical synthesis, using heartbeats to detect deepfakes, and more!

Hi there, just sharing the latest edition of our AI news digest newsletter! We're just a couple of AI grad students doing this for fun, so hope the self promotion is not too annoying (also, welcome feedback). See it below, and feel free to subscribe. Mini Briefs Robotics, AI, and Cloud Computing Combine to Supercharge Chemical and Drug Synthesis IBM recently demoed a complex system for chemical testing and drug synthesis. The system has an AI component that predicts the results of chemical reactions, and a fully automated robotic experiment setup that runs chemical tests 24/7. Users can access the remote robotics lab online, and IBM can also install the system on-premise. With these tools working together, IBM is hoping to reduce typical drug discovery and verification time by half. AI researchers use heartbeat detection to identify deepfake videos Researchers from multiple groups are tackling the challenge of detecting deepfake videos by analyzing the apparent heartbeat of the people depicted in the video. This is possible, because a person’s blood flow changes their skin color ever so slightly, and this change is often detectable via a process called photoplethysmography (PPG). Because deepfakes are not currently optimizing to generate realisitic heartbeats, temporal or spatial anomalies in PPG signals allow resesarchers to detect deepfakes with a 97% accuracy. Advances & Business This AI Expert From Senegal Is Helping Showcase Africans In STEM \- Adji Bousso Dieng will be Princeton’s School of Engineering’s first Black female faculty. Google’s AI-powered flood alerts now cover all of India and parts of Bangladesh \- India, the world’s second most populated nation, sees more than 20% of the global flood-related fatalities each year as overrun riverbanks sweep tens of thousands of homes with them. Two years ago, Google volunteered to help. Finding magnetic eruptions in space with an AI assistant \- MMS look for explosive reconnection events as it flies through the magnetopause - the boundary region where Earth’s magnetic butts up against the solar wind that flows throughout the solar system. This know-it-all AI learns by reading the entire web nonstop \- Diffbot is building the biggest-ever knowledge graph by applying image recognition and natural-language processing to billions of web pages. Bosch and Ford will test autonomous parking in Detroit \- Ford, Bosch, and Dan Gilbert’s real estate firm Bedrock today detailed an autonomous parking pilot scheduled to launch in September at The Assembly, a mixed-used building in Detroit’s Corktown neighborhood. Create your own moody quarantine music with Google’s AI \- Lo-Fi Player, the latest project out of Google Magenta, lets you mix tunes with the help of machine learning by interacting with a virtual room. Apple launches AI/ML residency program to attract niche experts \- As Apple’s artificial language and machine learning initiatives continue to expand, its interest in attracting talent has grown - a theme that’s barely under the surface of the company’s occasionally updated Machine Learning Research blog. Dusty Robotics CEO Tessa Lau Discusses Robotics Start-Ups and Autonomous Robots for Construction \- Tessa Lau is Founder/CEO at Dusty Robotics, whose mission is to increase construction industry productivity by introducing robotic automation on the jobsite. Concerns & Hype Google Offers to Help Others With the Tricky Ethics of AI \- Companies pay cloud computing providers like Amazon, Microsoft, and Google big money to avoid operating their own digital infrastructure. The Peace Dividends Of The Autonomous Vehicle Wars \- The rapid growth of the mobile market in the late 2000s and early 2010s led to a burst of technological progress. Ethics must be part of the development process’ \- The increasing use of AI (artificial intelligence) in the development of new medical technologies demands greater attention to ethical aspects. Analysis & Policy China’s new AI trade rules could hamper a TikTok sale \- TikTok’s attempt to sell itself and avert a possible US ban may run into some complications. The Wall Street Journal reports that China has unveiled new restrictions on AI technology exports that could affect TikTok. Podcast Check out our weekly podcast covering these stories! Website | RSS | iTunes | Spotify | YouTube

[N] Last Week in AI News Digest 08/15-08/21: detecting hate speech, dogfight simulation, disaster-response, and more!
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[N] Last Week in AI News Digest 08/15-08/21: detecting hate speech, dogfight simulation, disaster-response, and more!

Hi there, we at Skynet Today produce a weekly newsletter summarizing each week's major AI news, which seems like it'd be of interest to this subreddit. Here's what's in our latest one: Facebook’s AI for detecting hate speech is facing its biggest challenge yet Facebook has made significant progress recently to proactively take down content that violate its community standards. For example, in the second quarter of 2020, Facebook took down 104.6 million pieces of content. While reviews are typically performed by a vast workforce of human moderators, AI-powered tools have enabled Facebook to do this work at a greater scale for textual content. However, there’s a long way to go for these systems to match or exceed the capabilities of human moderators. This is because a large proportion of hate speech and misinformation is in the form of images and memes, and reasoning about the context and language-image interplay is an extremely difficult challenge for AI. Given Facebook’s scale and the speed at which some use it to spread hate, incite violence, and share lies with millions, Facebook will have to keep running to catch up. AI Slays Top F-16 Pilot In DARPA Dogfight Simulation The Defense Advanced Research Project Agency (DARPA) recently hosted a simulated F16 dogfight competition, with different AI bots competing with each other as well as with human pilots. The top AI bot was able to beat a human pilot 5-0 in the simulated contest. DARPA started this program “as a risk-reduction effort \[…\] to flesh out how human and machine pilots share operational control of a fighter jet to maximize its chances of mission success.” Competition runners are broadly optimistic about the demonstration of AI capabilities, even if they are not close to being deployed on a real aircraft. Of concern, the program had little discussion on the ethics of AI military applications, especially with the lethal autonomous weapon systems being considered. News Advances & Business Microsoft, Energy Dept. to Develop Disaster-Response AI Tools \- The U.S. Department of Energy and Microsoft Corp. on Tuesday announced a partnership to develop artificial-intelligence tools aimed at helping first-responders better react to fast-changing natural events, such as floods and wildfires. Coronavirus: Robot CERi is a bilingual Covid-19 expert \- Ceri is bilingual, clued-up on coronavirus and can tell what mood you are in. Ceri also happens to be a robot. Moscow DOH uses AI platform to detect lung cancer symptoms \- Moscow’s department of health is using an artificial intelligence (AI) platform to detect symptoms of lung cancer in CT scans, as part of a project to implement AI technology for radiology. Scientists develop artificial intelligence system for high precision recognition of hand gestures \- The recognition of human hand gestures by AI systems has been a valuable development over the last decade and has been adopted in high-precision surgical robots, health monitoring equipment and in gaming systems. Forget credit cards - now you can pay with your face. Creepy or cool? \- A new way to pay has arrived in Los Angeles: your face. Concerns & Hype The dystopian tech that companies are selling to help schools reopen sooner \- This fall, AI could be watching students social distance and checking their masks. Thousands of schools nationwide will not be reopening this fall. NYPD Used Facial Recognition Technology In Siege Of Black Lives Matter Activist’s Apartment \- The NYPD deployed facial recognition technology in its hunt for a prominent Black Lives Matter activist, whose home was besieged by dozens of officers and police dogs last week, a spokesperson confirmed to Gothamist. Machines can spot mental health issues - if you hand over your personal data \- Digital diagnosis could transform psychiatry by mining your most intimate data for clues. But is the privacy cost worth it? Supporting Black Artists Who Are Examining AI \- Technology has a complicated relationship with racial justice. Smartphones, internet platforms, and other digital tools can be used to document and expose racism. But digital tools can also fuel racism: smart doorbells surveil Black individuals. A-level and GCSE results in England to be based on teacher assessments in U-turn \- All A-level and GCSE results in England will be based on grades assesed by teachers instead of algorithms. Analysis & Policy GPT-3 and The Question of Automation \- Automation is not an all or nothing proposition. An AI model’s automation capability is highly conjoined with the task and application it is used in. An A.I. Movie Service Could One Day Serve You a New Custom Film Every Time \- How long will it be until an A.I. can make an actual feature film on demand? Fairness, evidence, and predictive equality \- How the causal fairness principle relates to predictive equality How robotics and automation could create new jobs in the new normal \- Depending on who you ask, AI and automation will either destroy jobs or create new ones. In reality, a greater push toward automation will probably both kill and create jobs - human workers will become redundant in certain spheres, sure, but many new roles will likely crop up. Expert Opinions & Discussion within the field Too many AI researchers think real-world problems are not relevant \- The community’s hyperfocus on novel methods ignores what’s really important.

[N] Last Week in AI News Digest - Automated chemical synthesis, using heartbeats to detect deepfakes, and more!
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[N] Last Week in AI News Digest - Automated chemical synthesis, using heartbeats to detect deepfakes, and more!

Hi there, just sharing the latest edition of our AI news digest newsletter! We're just a couple of AI grad students doing this for fun, so hope the self promotion is not too annoying (also, welcome feedback). See it below, and feel free to subscribe. Mini Briefs Robotics, AI, and Cloud Computing Combine to Supercharge Chemical and Drug Synthesis IBM recently demoed a complex system for chemical testing and drug synthesis. The system has an AI component that predicts the results of chemical reactions, and a fully automated robotic experiment setup that runs chemical tests 24/7. Users can access the remote robotics lab online, and IBM can also install the system on-premise. With these tools working together, IBM is hoping to reduce typical drug discovery and verification time by half. AI researchers use heartbeat detection to identify deepfake videos Researchers from multiple groups are tackling the challenge of detecting deepfake videos by analyzing the apparent heartbeat of the people depicted in the video. This is possible, because a person’s blood flow changes their skin color ever so slightly, and this change is often detectable via a process called photoplethysmography (PPG). Because deepfakes are not currently optimizing to generate realisitic heartbeats, temporal or spatial anomalies in PPG signals allow resesarchers to detect deepfakes with a 97% accuracy. Advances & Business This AI Expert From Senegal Is Helping Showcase Africans In STEM \- Adji Bousso Dieng will be Princeton’s School of Engineering’s first Black female faculty. Google’s AI-powered flood alerts now cover all of India and parts of Bangladesh \- India, the world’s second most populated nation, sees more than 20% of the global flood-related fatalities each year as overrun riverbanks sweep tens of thousands of homes with them. Two years ago, Google volunteered to help. Finding magnetic eruptions in space with an AI assistant \- MMS look for explosive reconnection events as it flies through the magnetopause - the boundary region where Earth’s magnetic butts up against the solar wind that flows throughout the solar system. This know-it-all AI learns by reading the entire web nonstop \- Diffbot is building the biggest-ever knowledge graph by applying image recognition and natural-language processing to billions of web pages. Bosch and Ford will test autonomous parking in Detroit \- Ford, Bosch, and Dan Gilbert’s real estate firm Bedrock today detailed an autonomous parking pilot scheduled to launch in September at The Assembly, a mixed-used building in Detroit’s Corktown neighborhood. Create your own moody quarantine music with Google’s AI \- Lo-Fi Player, the latest project out of Google Magenta, lets you mix tunes with the help of machine learning by interacting with a virtual room. Apple launches AI/ML residency program to attract niche experts \- As Apple’s artificial language and machine learning initiatives continue to expand, its interest in attracting talent has grown - a theme that’s barely under the surface of the company’s occasionally updated Machine Learning Research blog. Dusty Robotics CEO Tessa Lau Discusses Robotics Start-Ups and Autonomous Robots for Construction \- Tessa Lau is Founder/CEO at Dusty Robotics, whose mission is to increase construction industry productivity by introducing robotic automation on the jobsite. Concerns & Hype Google Offers to Help Others With the Tricky Ethics of AI \- Companies pay cloud computing providers like Amazon, Microsoft, and Google big money to avoid operating their own digital infrastructure. The Peace Dividends Of The Autonomous Vehicle Wars \- The rapid growth of the mobile market in the late 2000s and early 2010s led to a burst of technological progress. Ethics must be part of the development process’ \- The increasing use of AI (artificial intelligence) in the development of new medical technologies demands greater attention to ethical aspects. Analysis & Policy China’s new AI trade rules could hamper a TikTok sale \- TikTok’s attempt to sell itself and avert a possible US ban may run into some complications. The Wall Street Journal reports that China has unveiled new restrictions on AI technology exports that could affect TikTok. Podcast Check out our weekly podcast covering these stories! Website | RSS | iTunes | Spotify | YouTube

Interview with Juergen Schmidhuber, renowned ‘Father Of Modern AI’, says his life’s work won't lead to dystopia.
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Interview with Juergen Schmidhuber, renowned ‘Father Of Modern AI’, says his life’s work won't lead to dystopia.

Schmidhuber interview expressing his views on the future of AI and AGI. Original source. I think the interview is of interest to r/MachineLearning, and presents an alternate view, compared to other influential leaders in AI. Juergen Schmidhuber, Renowned 'Father Of Modern AI,' Says His Life’s Work Won't Lead To Dystopia May 23, 2023. Contributed by Hessie Jones. Amid the growing concern about the impact of more advanced artificial intelligence (AI) technologies on society, there are many in the technology community who fear the implications of the advancements in Generative AI if they go unchecked. Dr. Juergen Schmidhuber, a renowned scientist, artificial intelligence researcher and widely regarded as one of the pioneers in the field, is more optimistic. He declares that many of those who suddenly warn against the dangers of AI are just seeking publicity, exploiting the media’s obsession with killer robots which has attracted more attention than “good AI” for healthcare etc. The potential to revolutionize various industries and improve our lives is clear, as are the equal dangers if bad actors leverage the technology for personal gain. Are we headed towards a dystopian future, or is there reason to be optimistic? I had a chance to sit down with Dr. Juergen Schmidhuber to understand his perspective on this seemingly fast-moving AI-train that will leap us into the future. As a teenager in the 1970s, Juergen Schmidhuber became fascinated with the idea of creating intelligent machines that could learn and improve on their own, becoming smarter than himself within his lifetime. This would ultimately lead to his groundbreaking work in the field of deep learning. In the 1980s, he studied computer science at the Technical University of Munich (TUM), where he earned his diploma in 1987. His thesis was on the ultimate self-improving machines that, not only, learn through some pre-wired human-designed learning algorithm, but also learn and improve the learning algorithm itself. Decades later, this became a hot topic. He also received his Ph.D. at TUM in 1991 for work that laid some of the foundations of modern AI. Schmidhuber is best known for his contributions to the development of recurrent neural networks (RNNs), the most powerful type of artificial neural network that can process sequential data such as speech and natural language. With his students Sepp Hochreiter, Felix Gers, Alex Graves, Daan Wierstra, and others, he published architectures and training algorithms for the long short-term memory (LSTM), a type of RNN that is widely used in natural language processing, speech recognition, video games, robotics, and other applications. LSTM has become the most cited neural network of the 20th century, and Business Week called it "arguably the most commercial AI achievement." Throughout his career, Schmidhuber has received various awards and accolades for his groundbreaking work. In 2013, he was awarded the Helmholtz Prize, which recognizes significant contributions to the field of machine learning. In 2016, he was awarded the IEEE Neural Network Pioneer Award for "pioneering contributions to deep learning and neural networks." The media have often called him the “father of modern AI,” because the most cited neural networks all build on his lab’s work. He is quick to point out, however, that AI history goes back centuries. Despite his many accomplishments, at the age of 60, he feels mounting time pressure towards building an Artificial General Intelligence within his lifetime and remains committed to pushing the boundaries of AI research and development. He is currently director of the KAUST AI Initiative, scientific director of the Swiss AI Lab IDSIA, and co-founder and chief scientist of AI company NNAISENSE, whose motto is "AI∀" which is a math-inspired way of saying "AI For All." He continues to work on cutting-edge AI technologies and applications to improve human health and extend human lives and make lives easier for everyone. The following interview has been edited for clarity. Jones: Thank you Juergen for joining me. You have signed letters warning about AI weapons. But you didn't sign the recent publication, "Pause Gigantic AI Experiments: An Open Letter"? Is there a reason? Schmidhuber: Thank you Hessie. Glad to speak with you. I have realized that many of those who warn in public against the dangers of AI are just seeking publicity. I don't think the latest letter will have any significant impact because many AI researchers, companies, and governments will ignore it completely. The proposal frequently uses the word "we" and refers to "us," the humans. But as I have pointed out many times in the past, there is no "we" that everyone can identify with. Ask 10 different people, and you will hear 10 different opinions about what is "good." Some of those opinions will be completely incompatible with each other. Don't forget the enormous amount of conflict between the many people. The letter also says, "If such a pause cannot be quickly put in place, governments should intervene and impose a moratorium." The problem is that different governments have ALSO different opinions about what is good for them and for others. Great Power A will say, if we don't do it, Great Power B will, perhaps secretly, and gain an advantage over us. The same is true for Great Powers C and D. Jones: Everyone acknowledges this fear surrounding current generative AI technology. Moreover, the existential threat of this technology has been publicly acknowledged by Sam Altman, CEO of OpenAI himself, calling for AI regulation. From your perspective, is there an existential threat? Schmidhuber: It is true that AI can be weaponized, and I have no doubt that there will be all kinds of AI arms races, but AI does not introduce a new quality of existential threat. The threat coming from AI weapons seems to pale in comparison to the much older threat from nuclear hydrogen bombs that don’t need AI at all. We should be much more afraid of half-century-old tech in the form of H-bomb rockets. The Tsar Bomba of 1961 had almost 15 times more destructive power than all weapons of WW-II combined. Despite the dramatic nuclear disarmament since the 1980s, there are still more than enough nuclear warheads to wipe out human civilization within two hours, without any AI I’m much more worried about that old existential threat than the rather harmless AI weapons. Jones: I realize that while you compare AI to the threat of nuclear bombs, there is a current danger that a current technology can be put in the hands of humans and enable them to “eventually” exact further harms to individuals of group in a very precise way, like targeted drone attacks. You are giving people a toolset that they've never had before, enabling bad actors, as some have pointed out, to be able to do a lot more than previously because they didn't have this technology. Schmidhuber: Now, all that sounds horrible in principle, but our existing laws are sufficient to deal with these new types of weapons enabled by AI. If you kill someone with a gun, you will go to jail. Same if you kill someone with one of these drones. Law enforcement will get better at understanding new threats and new weapons and will respond with better technology to combat these threats. Enabling drones to target persons from a distance in a way that requires some tracking and some intelligence to perform, which has traditionally been performed by skilled humans, to me, it seems is just an improved version of a traditional weapon, like a gun, which is, you know, a little bit smarter than the old guns. But, in principle, all of that is not a new development. For many centuries, we have had the evolution of better weaponry and deadlier poisons and so on, and law enforcement has evolved their policies to react to these threats over time. So, it's not that we suddenly have a new quality of existential threat and it's much more worrisome than what we have had for about six decades. A large nuclear warhead doesn’t need fancy face recognition to kill an individual. No, it simply wipes out an entire city with ten million inhabitants. Jones: The existential threat that’s implied is the extent to which humans have control over this technology. We see some early cases of opportunism which, as you say, tends to get more media attention than positive breakthroughs. But you’re implying that this will all balance out? Schmidhuber: Historically, we have a long tradition of technological breakthroughs that led to advancements in weapons for the purpose of defense but also for protection. From sticks, to rocks, to axes to gunpowder to cannons to rockets… and now to drones… this has had a drastic influence on human history but what has been consistent throughout history is that those who are using technology to achieve their own ends are themselves, facing the same technology because the opposing side is learning to use it against them. And that's what has been repeated in thousands of years of human history and it will continue. I don't see the new AI arms race as something that is remotely as existential a threat as the good old nuclear warheads. You said something important, in that some people prefer to talk about the downsides rather than the benefits of this technology, but that's misleading, because 95% of all AI research and AI development is about making people happier and advancing human life and health. Jones: Let’s touch on some of those beneficial advances in AI research that have been able to radically change present day methods and achieve breakthroughs. Schmidhuber: All right! For example, eleven years ago, our team with my postdoc Dan Ciresan was the first to win a medical imaging competition through deep learning. We analyzed female breast cells with the objective to determine harmless cells vs. those in the pre-cancer stage. Typically, a trained oncologist needs a long time to make these determinations. Our team, who knew nothing about cancer, were able to train an artificial neural network, which was totally dumb in the beginning, on lots of this kind of data. It was able to outperform all the other methods. Today, this is being used not only for breast cancer, but also for radiology and detecting plaque in arteries, and many other things. Some of the neural networks that we have developed in the last 3 decades are now prevalent across thousands of healthcare applications, detecting Diabetes and Covid-19 and what not. This will eventually permeate across all healthcare. The good consequences of this type of AI are much more important than the click-bait new ways of conducting crimes with AI. Jones: Adoption is a product of reinforced outcomes. The massive scale of adoption either leads us to believe that people have been led astray, or conversely, technology is having a positive effect on people’s lives. Schmidhuber: The latter is the likely case. There's intense commercial pressure towards good AI rather than bad AI because companies want to sell you something, and you are going to buy only stuff you think is going to be good for you. So already just through this simple, commercial pressure, you have a tremendous bias towards good AI rather than bad AI. However, doomsday scenarios like in Schwarzenegger movies grab more attention than documentaries on AI that improve people’s lives. Jones: I would argue that people are drawn to good stories – narratives that contain an adversary and struggle, but in the end, have happy endings. And this is consistent with your comment on human nature and how history, despite its tendency for violence and destruction of humanity, somehow tends to correct itself. Let’s take the example of a technology, which you are aware – GANs – General Adversarial Networks, which today has been used in applications for fake news and disinformation. In actuality, the purpose in the invention of GANs was far from what it is used for today. Schmidhuber: Yes, the name GANs was created in 2014 but we had the basic principle already in the early 1990s. More than 30 years ago, I called it artificial curiosity. It's a very simple way of injecting creativity into a little two network system. This creative AI is not just trying to slavishly imitate humans. Rather, it’s inventing its own goals. Let me explain: You have two networks. One network is producing outputs that could be anything, any action. Then the second network is looking at these actions and it’s trying to predict the consequences of these actions. An action could move a robot, then something happens, and the other network is just trying to predict what will happen. Now we can implement artificial curiosity by reducing the prediction error of the second network, which, at the same time, is the reward of the first network. The first network wants to maximize its reward and so it will invent actions that will lead to situations that will surprise the second network, which it has not yet learned to predict well. In the case where the outputs are fake images, the first network will try to generate images that are good enough to fool the second network, which will attempt to predict the reaction of the environment: fake or real image, and it will try to become better at it. The first network will continue to also improve at generating images whose type the second network will not be able to predict. So, they fight each other. The 2nd network will continue to reduce its prediction error, while the 1st network will attempt to maximize it. Through this zero-sum game the first network gets better and better at producing these convincing fake outputs which look almost realistic. So, once you have an interesting set of images by Vincent Van Gogh, you can generate new images that leverage his style, without the original artist having ever produced the artwork himself. Jones: I see how the Van Gogh example can be applied in an education setting and there are countless examples of artists mimicking styles from famous painters but image generation from this instance that can happen within seconds is quite another feat. And you know this is how GANs has been used. What’s more prevalent today is a socialized enablement of generating images or information to intentionally fool people. It also surfaces new harms that deal with the threat to intellectual property and copyright, where laws have yet to account for. And from your perspective this was not the intention when the model was conceived. What was your motivation in your early conception of what is now GANs? Schmidhuber: My old motivation for GANs was actually very important and it was not to create deepfakes or fake news but to enable AIs to be curious and invent their own goals, to make them explore their environment and make them creative. Suppose you have a robot that executes one action, then something happens, then it executes another action, and so on, because it wants to achieve certain goals in the environment. For example, when the battery is low, this will trigger “pain” through hunger sensors, so it wants to go to the charging station, without running into obstacles, which will trigger other pain sensors. It will seek to minimize pain (encoded through numbers). Now the robot has a friend, the second network, which is a world model ––it’s a prediction machine that learns to predict the consequences of the robot’s actions. Once the robot has a good model of the world, it can use it for planning. It can be used as a simulation of the real world. And then it can determine what is a good action sequence. If the robot imagines this sequence of actions, the model will predict a lot of pain, which it wants to avoid. If it plays this alternative action sequence in its mental model of the world, then it will predict a rewarding situation where it’s going to sit on the charging station and its battery is going to load again. So, it'll prefer to execute the latter action sequence. In the beginning, however, the model of the world knows nothing, so how can we motivate the first network to generate experiments that lead to data that helps the world model learn something it didn’t already know? That’s what artificial curiosity is about. The dueling two network systems effectively explore uncharted environments by creating experiments so that over time the curious AI gets a better sense of how the environment works. This can be applied to all kinds of environments, and has medical applications. Jones: Let’s talk about the future. You have said, “Traditional humans won’t play a significant role in spreading intelligence across the universe.” Schmidhuber: Let’s first conceptually separate two types of AIs. The first type of AI are tools directed by humans. They are trained to do specific things like accurately detect diabetes or heart disease and prevent attacks before they happen. In these cases, the goal is coming from the human. More interesting AIs are setting their own goals. They are inventing their own experiments and learning from them. Their horizons expand and eventually they become more and more general problem solvers in the real world. They are not controlled by their parents, but much of what they learn is through self-invented experiments. A robot, for example, is rotating a toy, and as it is doing this, the video coming in through the camera eyes, changes over time and it begins to learn how this video changes and learns how the 3D nature of the toy generates certain videos if you rotate it a certain way, and eventually, how gravity works, and how the physics of the world works. Like a little scientist! And I have predicted for decades that future scaled-up versions of such AI scientists will want to further expand their horizons, and eventually go where most of the physical resources are, to build more and bigger AIs. And of course, almost all of these resources are far away from earth out there in space, which is hostile to humans but friendly to appropriately designed AI-controlled robots and self-replicating robot factories. So here we are not talking any longer about our tiny biosphere; no, we are talking about the much bigger rest of the universe. Within a few tens of billions of years, curious self-improving AIs will colonize the visible cosmos in a way that’s infeasible for humans. Those who don’t won’t have an impact. Sounds like science fiction, but since the 1970s I have been unable to see a plausible alternative to this scenario, except for a global catastrophe such as an all-out nuclear war that stops this development before it takes off. Jones: How long have these AIs, which can set their own goals — how long have they existed? To what extent can they be independent of human interaction? Schmidhuber: Neural networks like that have existed for over 30 years. My first simple adversarial neural network system of this kind is the one from 1990 described above. You don’t need a teacher there; it's just a little agent running around in the world and trying to invent new experiments that surprise its own prediction machine. Once it has figured out certain parts of the world, the agent will become bored and will move on to more exciting experiments. The simple 1990 systems I mentioned have certain limitations, but in the past three decades, we have also built more sophisticated systems that are setting their own goals and such systems I think will be essential for achieving true intelligence. If you are only imitating humans, you will never go beyond them. So, you really must give AIs the freedom to explore previously unexplored regions of the world in a way that no human is really predefining. Jones: Where is this being done today? Schmidhuber: Variants of neural network-based artificial curiosity are used today for agents that learn to play video games in a human-competitive way. We have also started to use them for automatic design of experiments in fields such as materials science. I bet many other fields will be affected by it: chemistry, biology, drug design, you name it. However, at least for now, these artificial scientists, as I like to call them, cannot yet compete with human scientists. I don’t think it’s going to stay this way but, at the moment, it’s still the case. Sure, AI has made a lot of progress. Since 1997, there have been superhuman chess players, and since 2011, through the DanNet of my team, there have been superhuman visual pattern recognizers. But there are other things where humans, at the moment at least, are much better, in particular, science itself. In the lab we have many first examples of self-directed artificial scientists, but they are not yet convincing enough to appear on the radar screen of the public space, which is currently much more fascinated with simpler systems that just imitate humans and write texts based on previously seen human-written documents. Jones: You speak of these numerous instances dating back 30 years of these lab experiments where these self-driven agents are deciding and learning and moving on once they’ve learned. And I assume that that rate of learning becomes even faster over time. What kind of timeframe are we talking about when this eventually is taken outside of the lab and embedded into society? Schmidhuber: This could still take months or even years :-) Anyway, in the not-too-distant future, we will probably see artificial scientists who are good at devising experiments that allow them to discover new, previously unknown physical laws. As always, we are going to profit from the old trend that has held at least since 1941: every decade compute is getting 100 times cheaper. Jones: How does this trend affect modern AI such as ChatGPT? Schmidhuber: Perhaps you know that all the recent famous AI applications such as ChatGPT and similar models are largely based on principles of artificial neural networks invented in the previous millennium. The main reason why they works so well now is the incredible acceleration of compute per dollar. ChatGPT is driven by a neural network called “Transformer” described in 2017 by Google. I am happy about that because a quarter century earlier in 1991 I had a particular Transformer variant which is now called the “Transformer with linearized self-attention”. Back then, not much could be done with it, because the compute cost was a million times higher than today. But today, one can train such models on half the internet and achieve much more interesting results. Jones: And for how long will this acceleration continue? Schmidhuber: There's no reason to believe that in the next 30 years, we won't have another factor of 1 million and that's going to be really significant. In the near future, for the first time we will have many not-so expensive devices that can compute as much as a human brain. The physical limits of computation, however, are much further out so even if the trend of a factor of 100 every decade continues, the physical limits (of 1051 elementary instructions per second and kilogram of matter) won’t be hit until, say, the mid-next century. Even in our current century, however, we’ll probably have many machines that compute more than all 10 billion human brains collectively and you can imagine, everything will change then! Jones: That is the big question. Is everything going to change? If so, what do you say to the next generation of leaders, currently coming out of college and university. So much of this change is already impacting how they study, how they will work, or how the future of work and livelihood is defined. What is their purpose and how do we change our systems so they will adapt to this new version of intelligence? Schmidhuber: For decades, people have asked me questions like that, because you know what I'm saying now, I have basically said since the 1970s, it’s just that today, people are paying more attention because, back then, they thought this was science fiction. They didn't think that I would ever come close to achieving my crazy life goal of building a machine that learns to become smarter than myself such that I can retire. But now many have changed their minds and think it's conceivable. And now I have two daughters, 23 and 25. People ask me: what do I tell them? They know that Daddy always said, “It seems likely that within your lifetimes, you will have new types of intelligence that are probably going to be superior in many ways, and probably all kinds of interesting ways.” How should they prepare for that? And I kept telling them the obvious: Learn how to learn new things! It's not like in the previous millennium where within 20 years someone learned to be a useful member of society, and then took a job for 40 years and performed in this job until she received her pension. Now things are changing much faster and we must learn continuously just to keep up. I also told my girls that no matter how smart AIs are going to get, learn at least the basics of math and physics, because that’s the essence of our universe, and anybody who understands this will have an advantage, and learn all kinds of new things more easily. I also told them that social skills will remain important, because most future jobs for humans will continue to involve interactions with other humans, but I couldn’t teach them anything about that; they know much more about social skills than I do. You touched on the big philosophical question about people’s purpose. Can this be answered without answering the even grander question: What’s the purpose of the entire universe? We don’t know. But what’s happening right now might be connected to the unknown answer. Don’t think of humans as the crown of creation. Instead view human civilization as part of a much grander scheme, an important step (but not the last one) on the path of the universe from very simple initial conditions towards more and more unfathomable complexity. Now it seems ready to take its next step, a step comparable to the invention of life itself over 3.5 billion years ago. Alas, don’t worry, in the end, all will be good! Jones: Let’s get back to this transformation happening right now with OpenAI. There are many questioning the efficacy and accuracy of ChatGPT, and are concerned its release has been premature. In light of the rampant adoption, educators have banned its use over concerns of plagiarism and how it stifles individual development. Should large language models like ChatGPT be used in school? Schmidhuber: When the calculator was first introduced, instructors forbade students from using it in school. Today, the consensus is that kids should learn the basic methods of arithmetic, but they should also learn to use the “artificial multipliers” aka calculators, even in exams, because laziness and efficiency is a hallmark of intelligence. Any intelligent being wants to minimize its efforts to achieve things. And that's the reason why we have tools, and why our kids are learning to use these tools. The first stone tools were invented maybe 3.5 million years ago; tools just have become more sophisticated over time. In fact, humans have changed in response to the properties of their tools. Our anatomical evolution was shaped by tools such as spears and fire. So, it's going to continue this way. And there is no permanent way of preventing large language models from being used in school. Jones: And when our children, your children graduate, what does their future work look like? Schmidhuber: A single human trying to predict details of how 10 billion people and their machines will evolve in the future is like a single neuron in my brain trying to predict what the entire brain and its tens of billions of neurons will do next year. 40 years ago, before the WWW was created at CERN in Switzerland, who would have predicted all those young people making money as YouTube video bloggers? Nevertheless, let’s make a few limited job-related observations. For a long time, people have thought that desktop jobs may require more intelligence than skills trade or handicraft professions. But now, it turns out that it's much easier to replace certain aspects of desktop jobs than replacing a carpenter, for example. Because everything that works well in AI is happening behind the screen currently, but not so much in the physical world. There are now artificial systems that can read lots of documents and then make really nice summaries of these documents. That is a desktop job. Or you give them a description of an illustration that you want to have for your article and pretty good illustrations are being generated that may need some minimal fine-tuning. But you know, all these desktop jobs are much easier to facilitate than the real tough jobs in the physical world. And it's interesting that the things people thought required intelligence, like playing chess, or writing or summarizing documents, are much easier for machines than they thought. But for things like playing football or soccer, there is no physical robot that can remotely compete with the abilities of a little boy with these skills. So, AI in the physical world, interestingly, is much harder than AI behind the screen in virtual worlds. And it's really exciting, in my opinion, to see that jobs such as plumbers are much more challenging than playing chess or writing another tabloid story. Jones: The way data has been collected in these large language models does not guarantee personal information has not been excluded. Current consent laws already are outdated when it comes to these large language models (LLM). The concern, rightly so, is increasing surveillance and loss of privacy. What is your view on this? Schmidhuber: As I have indicated earlier: are surveillance and loss of privacy inevitable consequences of increasingly complex societies? Super-organisms such as cities and states and companies consist of numerous people, just like people consist of numerous cells. These cells enjoy little privacy. They are constantly monitored by specialized "police cells" and "border guard cells": Are you a cancer cell? Are you an external intruder, a pathogen? Individual cells sacrifice their freedom for the benefits of being part of a multicellular organism. Similarly, for super-organisms such as nations. Over 5000 years ago, writing enabled recorded history and thus became its inaugural and most important invention. Its initial purpose, however, was to facilitate surveillance, to track citizens and their tax payments. The more complex a super-organism, the more comprehensive its collection of information about its constituents. 200 years ago, at least, the parish priest in each village knew everything about all the village people, even about those who did not confess, because they appeared in the confessions of others. Also, everyone soon knew about the stranger who had entered the village, because some occasionally peered out of the window, and what they saw got around. Such control mechanisms were temporarily lost through anonymization in rapidly growing cities but are now returning with the help of new surveillance devices such as smartphones as part of digital nervous systems that tell companies and governments a lot about billions of users. Cameras and drones etc. are becoming increasingly tinier and more ubiquitous. More effective recognition of faces and other detection technology are becoming cheaper and cheaper, and many will use it to identify others anywhere on earth; the big wide world will not offer any more privacy than the local village. Is this good or bad? Some nations may find it easier than others to justify more complex kinds of super-organisms at the expense of the privacy rights of their constituents. Jones: So, there is no way to stop or change this process of collection, or how it continuously informs decisions over time? How do you see governance and rules responding to this, especially amid Italy’s ban on ChatGPT following suspected user data breach and the more recent news about the Meta’s record $1.3billion fine in the company’s handling of user information? Schmidhuber: Data collection has benefits and drawbacks, such as the loss of privacy. How to balance those? I have argued for addressing this through data ownership in data markets. If it is true that data is the new oil, then it should have a price, just like oil. At the moment, the major surveillance platforms such as Meta do not offer users any money for their data and the transitive loss of privacy. In the future, however, we will likely see attempts at creating efficient data markets to figure out the data's true financial value through the interplay between supply and demand. Even some of the sensitive medical data should not be priced by governmental regulators but by patients (and healthy persons) who own it and who may sell or license parts thereof as micro-entrepreneurs in a healthcare data market. Following a previous interview, I gave for one of the largest re-insurance companies , let's look at the different participants in such a data market: patients, hospitals, data companies. (1) Patients with a rare form of cancer can offer more valuable data than patients with a very common form of cancer. (2) Hospitals and their machines are needed to extract the data, e.g., through magnet spin tomography, radiology, evaluations through human doctors, and so on. (3) Companies such as Siemens, Google or IBM would like to buy annotated data to make better artificial neural networks that learn to predict pathologies and diseases and the consequences of therapies. Now the market’s invisible hand will decide about the data’s price through the interplay between demand and supply. On the demand side, you will have several companies offering something for the data, maybe through an app on the smartphone (a bit like a stock market app). On the supply side, each patient in this market should be able to profit from high prices for rare valuable types of data. Likewise, competing data extractors such as hospitals will profit from gaining recognition and trust for extracting data well at a reasonable price. The market will make the whole system efficient through incentives for all who are doing a good job. Soon there will be a flourishing ecosystem of commercial data market advisors and what not, just like the ecosystem surrounding the traditional stock market. The value of the data won’t be determined by governments or ethics committees, but by those who own the data and decide by themselves which parts thereof they want to license to others under certain conditions. At first glance, a market-based system seems to be detrimental to the interest of certain monopolistic companies, as they would have to pay for the data - some would prefer free data and keep their monopoly. However, since every healthy and sick person in the market would suddenly have an incentive to collect and share their data under self-chosen anonymity conditions, there will soon be many more useful data to evaluate all kinds of treatments. On average, people will live longer and healthier, and many companies and the entire healthcare system will benefit. Jones: Finally, what is your view on open source versus the private companies like Google and OpenAI? Is there a danger to supporting these private companies’ large language models versus trying to keep these models open source and transparent, very much like what LAION is doing? Schmidhuber: I signed this open letter by LAION because I strongly favor the open-source movement. And I think it's also something that is going to challenge whatever big tech dominance there might be at the moment. Sure, the best models today are run by big companies with huge budgets for computers, but the exciting fact is that open-source models are not so far behind, some people say maybe six to eight months only. Of course, the private company models are all based on stuff that was created in academia, often in little labs without so much funding, which publish without patenting their results and open source their code and others take it and improved it. Big tech has profited tremendously from academia; their main achievement being that they have scaled up everything greatly, sometimes even failing to credit the original inventors. So, it's very interesting to see that as soon as some big company comes up with a new scaled-up model, lots of students out there are competing, or collaborating, with each other, trying to come up with equal or better performance on smaller networks and smaller machines. And since they are open sourcing, the next guy can have another great idea to improve it, so now there’s tremendous competition also for the big companies. Because of that, and since AI is still getting exponentially cheaper all the time, I don't believe that big tech companies will dominate in the long run. They find it very hard to compete with the enormous open-source movement. As long as you can encourage the open-source community, I think you shouldn't worry too much. Now, of course, you might say if everything is open source, then the bad actors also will more easily have access to these AI tools. And there's truth to that. But as always since the invention of controlled fire, it was good that knowledge about how technology works quickly became public such that everybody could use it. And then, against any bad actor, there's almost immediately a counter actor trying to nullify his efforts. You see, I still believe in our old motto "AI∀" or "AI For All." Jones: Thank you, Juergen for sharing your perspective on this amazing time in history. It’s clear that with new technology, the enormous potential can be matched by disparate and troubling risks which we’ve yet to solve, and even those we have yet to identify. If we are to dispel the fear of a sentient system for which we have no control, humans, alone need to take steps for more responsible development and collaboration to ensure AI technology is used to ultimately benefit society. Humanity will be judged by what we do next.

[Discussion]: Mark Zuckerberg on Meta's Strategy on Open Source and AI during the earnings call
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[Discussion]: Mark Zuckerberg on Meta's Strategy on Open Source and AI during the earnings call

During the recent earnings call, Mark Zuckerberg answered a question from Eric Sheridan of Goldman Sachs on Meta's AI strategy, opportunities to integrate into products, and why they open source models and how it would benefit their business. I found the reasoning to be very sound and promising for the OSS and AI community. The biggest risk from AI, in my opinion, is not the doomsday scenarios that intuitively come to mind but rather that the most powerful AI systems will only be accessible to the most powerful and resourceful corporations. Quote copied from Ben Thompson's write up on Meta's earning in his Stratechery blog post which goes beyond AI. It's behind a paywall but I highly recommend it personally. Some noteworthy quotes that signal the thought process at Meta FAIR and more broadly We’re just playing a different game on the infrastructure than companies like Google or Microsoft or Amazon We would aspire to and hope to make even more open than that. So, we’ll need to figure out a way to do that. ...lead us to do more work in terms of open sourcing, some of the lower level models and tools Open sourcing low level tools make the way we run all this infrastructure more efficient over time. On PyTorch: It’s generally been very valuable for us to provide that because now all of the best developers across the industry are using tools that we’re also using internally. I would expect us to be pushing and helping to build out an open ecosystem. For all the negative that comes out of the popular discourse on Meta, I think their work to open source key tech tools over the last 10 years has been exceptional, here's hoping it continues into this decade of AI and pushes other tech giants to also realize the benefits of Open Source. Full Transcript: Right now most of the companies that are training large language models have business models that lead them to a closed approach to development. I think there’s an important opportunity to help create an open ecosystem. If we can help be a part of this, then much of the industry will standardize on using these open tools and help improve them further. So this will make it easier for other companies to integrate with our products and platforms as we enable more integrations, and that will help our products stay at the leading edge as well. Our approach to AI and our infrastructure has always been fairly open. We open source many of our state of the art models so people can experiment and build with them. This quarter we released our LLaMa LLM to researchers. It has 65 billion parameters but outperforms larger models and has proven quite popular. We’ve also open-sourced three other groundbreaking visual models along with their training data and model weights — Segment Anything, DinoV2, and our Animated Drawings tool — and we’ve gotten positive feedback on all of those as well. I think that there’s an important distinction between the products we offer and a lot of the technical infrastructure, especially the software that we write to support that. And historically, whether it’s the Open Compute project that we’ve done or just open sourcing a lot of the infrastructure that we’ve built, we’ve historically open sourced a lot of that infrastructure, even though we haven’t open sourced the code for our core products or anything like that. And the reason why I think why we do this is that unlike some of the other companies in the space, we’re not selling a cloud computing service where we try to keep the different software infrastructure that we’re building proprietary. For us, it’s way better if the industry standardizes on the basic tools that we’re using and therefore we can benefit from the improvements that others make and others’ use of those tools can, in some cases like Open Compute, drive down the costs of those things which make our business more efficient too. So I think to some degree we’re just playing a different game on the infrastructure than companies like Google or Microsoft or Amazon, and that creates different incentives for us. So overall, I think that that’s going to lead us to do more work in terms of open sourcing, some of the lower level models and tools. But of course, a lot of the product work itself is going to be specific and integrated with the things that we do. So it’s not that everything we do is going to be open. Obviously, a bunch of this needs to be developed in a way that creates unique value for our products, but I think in terms of the basic models, I would expect us to be pushing and helping to build out an open ecosystem here, which I think is something that’s going to be important. On the AI tools, and we have a bunch of history here, right? So if you if you look at what we’ve done with PyTorch, for example, which has generally become the standard in the industry as a tool that a lot of folks who are building AI models and different things in that space use, it’s generally been very valuable for us to provide that because now all of the best developers across the industry are using tools that we’re also using internally. So the tool chain is the same. So when they create some innovation, we can easily integrate it into the things that we’re doing. When we improve something, it improves other products too. Because it’s integrated with our technology stack, when there are opportunities to make integrations with products, it’s much easier to make sure that developers and other folks are compatible with the things that we need in the way that our systems work. So there are a lot of advantages, but I view this more as a kind of back end infrastructure advantage with potential integrations on the product side, but one that should hopefully enable us to stay at the leading edge and integrate more broadly with the community and also make the way we run all this infrastructure more efficient over time. There are a number of models. I just gave PyTorch as an example. Open Compute is another model that has worked really well for us in this way, both to incorporate both innovation and scale efficiency into our own infrastructure. So I think that there’s, our incentives I think are basically aligned towards moving in this direction. Now that said, there’s a lot to figure out, right? So when you asked if there are going to be other opportunities, I hope so. I can’t speak to what all those things might be now. This is all quite early in getting developed. The better we do at the foundational work, the more opportunities I think that will come and present themselves. So I think that that’s all stuff that we need to figure out. But at least at the base level, I think we’re generally incentivized to move in this direction. And we also need to figure out how to go in that direction over time. I mean, I mentioned LLaMA before and I also want to be clear that while I’m talking about helping contribute to an open ecosystem, LLaMA is a model that we only really made available to researchers and there’s a lot of really good stuff that’s happening there. But a lot of the work that we’re doing, I think, we would aspire to and hope to make even more open than that. So, we’ll need to figure out a way to do that.

[N] Montreal-based Element AI sold for $230-million as founders saw value mostly wiped out
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[N] Montreal-based Element AI sold for $230-million as founders saw value mostly wiped out

According to Globe and Mail article: Element AI sold for $230-million as founders saw value mostly wiped out, document reveals Montreal startup Element AI Inc. was running out of money and options when it inked a deal last month to sell itself for US$230-milion to Silicon Valley software company ServiceNow Inc., a confidential document obtained by the Globe and Mail reveals. Materials sent to Element AI shareholders Friday reveal that while many of its institutional shareholders will make most if not all of their money back from backing two venture financings, employees will not fare nearly as well. Many have been terminated and had their stock options cancelled. Also losing out are co-founders Jean-François Gagné, the CEO, his wife Anne Martel, the chief administrative officer, chief science officer Nick Chapados and Yoshua Bengio, the University of Montreal professor known as a godfather of “deep learning,” the foundational science behind today’s AI revolution. Between them, they owned 8.8 million common shares, whose value has been wiped out with the takeover, which goes to a shareholder vote Dec 29 with enough investor support already locked up to pass before the takeover goes to a Canadian court to approve a plan of arrangement with ServiceNow. The quartet also owns preferred shares worth less than US$300,000 combined under the terms of the deal. The shareholder document, a management proxy circular, provides a rare look inside efforts by a highly hyped but deeply troubled startup as it struggled to secure financing at the same time as it was failing to live up to its early promises. The circular states the US$230-million purchase price is subject to some adjustments and expenses which could bring the final price down to US$195-million. The sale is a disappointing outcome for a company that burst onto the Canadian tech scene four years ago like few others, promising to deliver AI-powered operational improvements to a range of industries and anchor a thriving domestic AI sector. Element AI became the self-appointed representative of Canada’s AI sector, lobbying politicians and officials and landing numerous photo ops with them, including Prime Minister Justin Trudeau. It also secured $25-million in federal funding – $20-million of which was committed earlier this year and cancelled by the government with the ServiceNow takeover. Element AI invested heavily in hype and and earned international renown, largely due to its association with Dr. Bengio. It raised US$102-million in venture capital in 2017 just nine months after its founding, an unheard of amount for a new Canadian company, from international backers including Microsoft Corp., Intel Corp., Nvidia Corp., Tencent Holdings Ltd., Fidelity Investments, a Singaporean sovereign wealth fund and venture capital firms. Element AI went on a hiring spree to establish what the founders called “supercredibility,” recruiting top AI talent in Canada and abroad. It opened global offices, including a British operation that did pro bono work to deliver “AI for good,” and its ranks swelled to 500 people. But the swift hiring and attention-seeking were at odds with its success in actually building a software business. Element AI took two years to focus on product development after initially pursuing consulting gigs. It came into 2019 with a plan to bring several AI-based products to market, including a cybersecurity offering for financial institutions and a program to help port operators predict waiting times for truck drivers. It was also quietly shopping itself around. In December 2018, the company asked financial adviser Allen & Co LLC to find a potential buyer, in addition to pursuing a private placement, the circular reveals. But Element AI struggled to advance proofs-of-concept work to marketable products. Several client partnerships faltered in 2019 and 2020. Element did manage to reach terms for a US$151.4-million ($200-million) venture financing in September, 2019 led by the Caisse de dépôt et placement du Québec and backed by the Quebec government and consulting giant McKinsey and Co. However, the circular reveals the company only received the first tranche of the financing – roughly half of the amount – at the time, and that it had to meet unspecified conditions to get the rest. A fairness opinion by Deloitte commissioned as part of the sale process estimated Element AI’s enterprises value at just US$76-million around the time of the 2019 financing, shrinking to US$45-million this year. “However, the conditions precedent the closing of the second tranche … were not going to be met in a timely manner,” the circular reads. It states “new terms were proposed” for a round of financing that would give incoming investors ranking ahead of others and a cumulative dividend of 12 per cent on invested capital and impose “other operating and governance constraints and limitations on the company.” Management instead decided to pursue a sale, and Allen contacted prospective buyers in June. As talks narrowed this past summer to exclusive negotiations with ServiceNow, “the company’s liquidity was diminishing as sources of capital on acceptable terms were scarce,” the circular reads. By late November, it was generating revenue at an annualized rate of just $10-million to $12-million, Deloitte said. As part of the deal – which will see ServiceNow keep Element AI’s research scientists and patents and effectively abandon its business – the buyer has agreed to pay US$10-million to key employees and consultants including Mr. Gagne and Dr. Bengio as part of a retention plan. The Caisse and Quebec government will get US$35.45-million and US$11.8-million, respectively, roughly the amount they invested in the first tranche of the 2019 financing.

[N] How Stability AI’s Founder Tanked His Billion-Dollar Startup
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[N] How Stability AI’s Founder Tanked His Billion-Dollar Startup

forbes article: https://www.forbes.com/sites/kenrickcai/2024/03/29/how-stability-ais-founder-tanked-his-billion-dollar-startup/ archive no paywall: https://archive.is/snbeV How Stability AI’s Founder Tanked His Billion-Dollar Startup Mar 29, 2024 Stability AI founder Emad Mostaque took the stage last week at the Terranea Resort in Palos Verdes, California to roaring applause and an introduction from an AI-generated Aristotle who announced him as “a modern Prometheus” with “the astuteness of Athena and the vision of Daedalus.” “Under his stewardship, AI becomes the Herculean force poised to vanquish the twin serpents of illness and ailment and extend the olive branch of longevity,” the faux Aristotle proclaimed. “I think that’s the best intro I’ve ever had,” Mostaque said. But behind Mostaque's hagiographic introduction lay a grim and fast metastasizing truth. Stability, once one of AI’s buzziest startups, was floundering. It had been running out of money for months and Mostaque had been unable to secure enough additional funding. It had defaulted on payments to Amazon whose cloud service undergirded Stability’s core offerings. The star research team behind its flagship text-to-image generator Stable Diffusion had tendered their resignations just three days before — as Forbes would first report — and other senior leaders had issued him an ultimatum: resign, or we walk too. Still, onstage before a massive audience of peers and acolytes, Mostaque talked a big game. “AI is jet planes for the mind,” he opined. “AI is our collective intelligence. It's the human Colossus.” He claimed a new, faster version of the Stable Diffusion image generator released earlier this month could generate “200 cats with hats per second.” But later, when he was asked about Stability’s financial model, Mostaque fumbled. “I can’t say that publicly,” he replied. “But it’s going well. We’re ahead of forecast.” Four days later, Mostaque stepped down as CEO of Stability, as Forbes first reported. In a post to X, the service formerly known as Twitter, he claimed he’d voluntarily abdicated his role to decentralize “the concentration of power in AI.” But sources told Forbes that was hardly the case. Behind the scenes, Mostaque had fought to maintain his position and control despite mounting pressure externally and internally to step down. Company documents and interviews with 32 current and former employees, investors, collaborators and industry observers suggest his abrupt exit was the result of poor business judgment and wild overspending that undermined confidence in his vision and leadership, and ultimately kneecapped the company. Mostaque, through his attorneys, declined to comment on record on a detailed list of questions about the reporting in this story. But in an email to Forbes earlier this week he broadly disputed the allegations. “Nobody tells you how hard it is to be a CEO and there are better CEOs than me to scale a business,” he said in a statement. “I am not sure anyone else would have been able to build and grow the research team to build the best and most widely used models out there and I’m very proud of the team there. I look forward to moving onto the next problem to handle and hopefully move the needle.” In an emailed statement, Christian Laforte and Shan Shan Wong, the interim co-CEOs who replaced Mostaque, said, "the company remains focused on commercializing its world leading technology” and providing it “to partners across the creative industries." After starting Stability in 2019, Mostaque built the company into an early AI juggernaut by seizing upon a promising research project that would become Stable Diffusion and funding it into a business reality. The ease with which the software generated detailed images from the simplest text prompts immediately captivated the public: 10 million people used it on any given day, the company told Forbes in early 2023. For some true believers, Mostaque was a crucial advocate for open-source AI development in a space dominated by the closed systems of OpenAI, Google and Anthropic. But his startup’s rise to one of the buzziest in generative AI was in part built on a series of exaggerations and misleading claims, as Forbes first reported last year (Mostaque disputed some points at the time). And they continued after he raised $100 million at a $1 billion valuation just days after launching Stable Diffusion in 2022. His failure to deliver on an array of grand promises, like building bespoke AI models for nation states, and his decision to pour tens of millions into research without a sustainable business plan, eroded Stability’s foundations and jeopardized its future. "He was just giving shit away,” one former employee told Forbes. “That man legitimately wanted to transform the world. He actually wanted to train AI models for kids in Malawi. Was it practical? Absolutely not." By October 2023, Stability would have less than $4 million left in the bank, according to an internal memo prepared for a board meeting and reviewed by Forbes. And mounting debt, including months of overdue Amazon Web Services payments, had already left it in the red. To avoid legal penalties for skipping Americans staff’s payroll, the document explained, the London-based startup was considering delaying tax payments to the U.K. government. It was Stability’s armada of GPUs, the wildly powerful and equally expensive chips undergirding AI, that were so taxing the company’s finances. Hosted by AWS, they had long been one of Mostaque’s bragging points; he often touted them as one of the world’s 10 largest supercomputers. They were responsible for helping Stability’s researchers build and maintain one of the top AI image generators, as well as break important new ground on generative audio, video and 3D models. “Undeniably, Stability has continued to ship a lot of models,” said one former employee. “They may not have profited off of it, but the broader ecosystem benefitted in a huge, huge way.” But the costs associated with so much compute were now threatening to sink the company. According to an internal October financial forecast seen by Forbes, Stability was on track to spend $99 million on compute in 2023. It noted as well that Stability was “underpaying AWS bills for July (by $1M)” and “not planning to pay AWS at the end of October for August usage ($7M).” Then there were the September and October bills, plus $1 million owed to Google Cloud and $600,000 to GPU cloud data center CoreWeave. (Amazon, Google and CoreWeave declined to comment.) With an additional $54 million allocated to wages and operating expenses, Stability’s total projected costs for 2023 were $153 million. But according to its October financial report, its projected revenue for the calendar year was just $11 million. Stability was on track to lose more money per month than it made in an entire year. The company’s dire financial position had thoroughly soured Stability’s current investors, including Coatue, which had invested tens of millions in the company during its $101 million funding round in 2022. In the middle of 2023, Mostaque agreed to an independent audit after Coatue raised a series of concerns, according to a source with direct knowledge of the matter. The outcome of the investigation is unclear. Coatue declined to comment. Within a week of an early October board meeting where Mostaque shared that financial forecast, Lightspeed Venture Partners, another major investor, sent a letter to the board urging them to sell the company. The distressing numbers had “severely undermined” the firm’s confidence in Mostaque’s ability to lead the company. “In particular, we are surprised and deeply concerned by a cash position just now disclosed to us that is inconsistent with prior discussions on this topic,” Lightspeed’s general counsel Brett Nissenberg wrote in the letter, a copy of which was viewed by Forbes. “Lightspeed believes that the company is not likely financeable on terms that would assure the company’s long term sound financial position.” (Lightspeed declined a request for comment.) The calls for a sale led Stability to quietly begin looking for a buyer. Bloomberg reported in November that Stability approached AI startups Cohere and Jasper to gauge their interest. Stability denied this, and Jasper CEO Timothy Young did the same when reached for comment by Forbes. A Cohere representative declined to comment. But one prominent AI company confirmed that Mostaque’s representatives had reached out to them to test the waters. Those talks did not advance because “the numbers didn’t add up,” this person, who declined to be named due to the confidential nature of the talks, told Forbes. Stability also tried to court Samsung as a buyer, going so far as to redecorate its office in advance of a planned meeting with the Korean electronics giant. (Samsung said that it invested in Stability in 2023 and that it does not comment on M&A discussions.) Coatue had been calling for Mostaque’s resignation for months, according to a source with direct knowledge. But it and other investors were unable to oust him because he was the company’s majority shareholder. When they tried a different tact by rallying other investors to offer him a juicy equity package to resign, Mostaque refused, said two sources. By October, Coatue and Lightspeed had had enough. Coatue left the board and Lightspeed resigned its observer seat. “Emad infuriated our initial investors so much it’s just making it impossible for us to raise more money under acceptable terms,” one current Stability executive told Forbes. The early months of 2024 saw Stability’s already precarious position eroding further still. Employees were quietly laid off. Three people in a position to know estimated that at least 10% of staff were cut. And cash reserves continued to dwindle. Mostaque mentioned a lifeline at the October board meeting: $95 million in tentative funding from new investors, pending due diligence. But in the end, only a fraction of it was wired, two sources say, much of it from Intel, which Forbes has learned invested $20 million, a fraction of what was reported. (Intel did not return a request for comment by publication time.) Two hours after Forbes broke the news of Mostaque’s plans to step down as CEO, Stability issued a press release confirming his resignation. Chief operating officer Wong and chief technology officer Laforte have taken over in the interim. Mostaque, who said on X that he still owns a majority of the company, also stepped down from the board, which has now initiated a search for a permanent CEO. There is a lot of work to be done to turn things around, and very little time in which to do it. Said the current Stability executive, “There’s still a possibility of a turnaround story, but the odds drop by the day.” In July of 2023, Mostaque still thought he could pull it off. Halfway through the month, he shared a fundraising plan with his lieutenants. It was wildly optimistic, detailing the raise of $500 million in cash and another $750 million in computing facilities from marquee investors like Nvidia, Google, Intel and the World Bank (Nvidia and Google declined comment. Intel did not respond. The World Bank said it did not invest in Stability). In a Slack message reviewed by Forbes, Mostaque said Google was “willing to move fast” and the round was “likely to be oversubscribed.” It wasn’t. Three people with direct knowledge of these fundraising efforts told Forbes that while there was some interest in Stability, talks often stalled when it came time to disclose financials. Two of them noted that earlier in the year, Mostaque had simply stopped engaging with VCs who asked for numbers. Only one firm invested around that time: actor Ashton Kutcher’s Sound Ventures, which invested $35 million in the form of a convertible SAFE note during the second quarter, according to an internal document. (Sound Ventures did not respond to a request for comment.) And though he’d managed to score a meeting with Nvidia and its CEO Jensen Huang, it ended in disaster, according to two sources. “Under Jensen's microscopic questions, Emad just fell apart,” a source in position to know told Forbes. Huang quickly concluded Stability wasn’t ready for an investment from Nvidia, the sources said. Mostaque told Forbes in an email that he had not met with Huang since 2022, except to say “hello and what’s up a few times after.” His July 2023 message references a plan to raise $150 million from Nvidia. (Nvidia declined to comment.) After a June Forbes investigation citing more than 30 sources revealed Mostaque’s history of misleading claims, Mostaque struggled to raise funding, a Stability investor told Forbes. (Mostaque disputed the story at the time and called it "coordinated lies" in his email this week to Forbes). Increasingly, investors scrutinized his assertions and pressed for data. And Young, now the CEO of Jasper, turned down a verbal offer to be Stability’s president after reading the article, according to a source with direct knowledge of the matter. The collapse of the talks aggravated the board and other executives, who had hoped Young would compensate for the sales and business management skills that Mostaque lacked, according to four people in a position to know. (Young declined to comment.) When Stability’s senior leadership convened in London for the CogX conference in September, the financing had still not closed. There, a group of executives confronted Mostaque asking questions about the company’s cash position and runway, according to three people with direct knowledge of the incident. They did not get the clarity they’d hoped for. By October, Mostaque had reduced his fundraising target by more than 80%. The months that followed saw a steady drumbeat of departures — general counsel Adam Avrunin, vice presidents Mike Melnicki, Ed Newton-Rex and Joe Penna, chief people officer Ozden Onder — culminating in the demoralizing March exit of Stable Diffusion’s primary developers Robin Rombach, Andreas Blattmann, Patrick Esser and Dominik Lorenz. Rombach, who led the team, had been angling to leave for months, two sources said, first threatening to resign last summer because of the fundraising failures. Others left over concerns about cash flow, as well as liabilities — including what four people described as Mostaque’s lax approach to ensuring that Stability products could not be used to produce child sexual abuse imagery. “Stability AI is committed to preventing the misuse of AI and prohibits the use of our image models and services for unlawful activity, including attempts to edit or create CSAM,” Ella Irwin, senior vice president of integrity, said in a statement. Newton-Rex told Forbes he resigned because he disagreed with Stability’s position that training AI on copyrighted work without consent is fair use. Melnicki and Penna declined to comment. Avrunin and Onder could not be reached for comment. None of the researchers responded to requests for comment. The Stable Diffusion researchers’ departure as a cohort says a lot about the state of Stability AI. The company’s researchers were widely viewed as its crown jewels, their work subsidized with a firehose of pricey compute power that was even extended to people outside the company. Martino Russi, an artificial intelligence researcher, told Forbes that though he was never formally employed by Stability, the company provided him a “staggering” amount of compute between January and April 2023 to play around with developing an AI video generator that Stability might someday use. “It was Candy Land or Coney Island,” said Russi, who estimates that his experiment, which was ultimately shelved, cost the company $2.5 million. Stable Diffusion was simultaneously Stability’s marquee product and its existential cash crisis. One current employee described it to Forbes as “a giant vacuum that absorbed everything: money, compute, people.” While the software was widely used, with Mostaque claiming downloads reaching into the hundreds of millions, Stability struggled to translate that wild success into revenue. Mostaque knew it could be done — peers at Databricks, Elastic and MongoDB had all turned a free product into a lucrative business — he just couldn’t figure out how. His first attempt was Stability’s API, which allowed paying customers to integrate Stable Diffusion into their own products. In early 2023, a handful of small companies, like art generator app NightCafe and presentation software startup Tome, signed on, according to four people with knowledge of the deals. But Stability’s poor account management services soured many, and in a matter of months NightCafe and Tome canceled their contracts, three people said. NightCafe founder Angus Russell told Forbes that his company switched to a competitor which “offered much cheaper inference costs and a broader service.” Tome did not respond to a request for comment. Meanwhile, Mostaque’s efforts to court larger companies like Samsung and Snapchat were failing, according to five people familiar with the effort. Canva, which was already one of the heaviest users of open-sourced Stable Diffusion, had multiple discussions with Stability, which was angling for a contract it hoped would generate several millions in annual revenue. But the deal never materialized, four sources said. “These three companies wanted and needed us,” one former employee told Forbes. “They would have been the perfect customers.” (Samsung, Snap and Canva declined to comment.) “It’s not that there was not an appetite to pay Stability — there were tons of companies that would have that wanted to,” the former employee said. “There was a huge opportunity and demand, but just a resistance to execution.” Mostaque’s other big idea was to provide governments with bespoke national AI models that would invigorate their economies and citizenry. “Emad envisions a world where AI through 100 national models serves not as a tool of the few, but as a benefactor to all promising to confront great adversaries, cancer, autism, and the sands of time itself,” the AI avatar of Aristotle said in his intro at the conference. Mostaque told several prospective customers that he could deliver such models within 60 days — an untenable timeline, according to two people in position to know. Stability attempted to develop a model for the Singaporean government over the protestation of employees who questioned its technical feasibility, three sources familiar with the effort told Forbes. But it couldn’t pull it off and Singapore never became a customer. (The government of Singapore confirmed it did not enter into a deal with Stability, but declined to answer additional questions.) As Stability careened from one new business idea to another, resources were abruptly reallocated and researchers reassigned. The whiplash shifts in a largely siloed organization demoralized and infuriated employees. “There were ‘urgent’ things, ‘urgent urgent’ things and ‘most urgent,’” one former employee complained. “None of these things seem important if everything is important.” Another former Stability executive was far more pointed in their assessment. “Emad is the most disorganized leader I have ever worked with in my career,” this person told Forbes. “He has no vision, and changes directions every week, often based on what he sees on Twitter.” In a video interview posted shortly before this story was published, Mostaque explained his leadership style: “I'm particularly great at taking creatives, developers, researchers, others, and achieving their full potential in designing systems. But I should not be dealing with, you know, HR and operations and business development and other elements. There are far better people than me to do that.” By December 2023, Stability had partially abandoned its open-source roots and announced that any commercial use of Stable Diffusion would cost customers at least $20 per month (non-commercial and research use of Stable Diffusion would remain free). But privately, Stability was considering a potentially more lucrative source of revenue: reselling the compute it was leasing from providers like AWS, according to six people familiar with the effort. Though it was essentially GPU arbitrage, Stability framed the strategy to investors as a “managed services” offering. Its damning October financial report projected optimistically that such an offering would bring in $139 million in 2024 — 98% of its revenue. Multiple employees at the time told Forbes they feared reselling compute, even if the company called it “managed services,” would violate the terms of Stability’s contract with AWS. Amazon declined to comment. “The line internally was that we are not reselling compute,” one former employee said. “This was some of the dirtiest feeling stuff.” Stability also discussed reselling a cluster of Nvidia A100 chips, leased via CoreWeave, to the venture capital firm Andreessen Horowitz, three sources said. “It was under the guise of managed services, but there wasn’t any management happening,” one of these people told Forbes. Andreessen Horowitz and CoreWeave declined to comment. Stability did not respond to questions about if it plans to continue this strategy now that Mostaque is out of the picture. Regardless, interim co-CEOs Wong and Laforte are on a tight timeline to clean up his mess. Board chairman Jim O’Shaughnessy said in a statement that he was confident the pair “will adeptly steer the company forward in developing and commercializing industry-leading generative AI products.” But burn continues to far outpace revenue. The Financial Times reported Friday that the company made $5.4 million of revenue in February, against $8 million in costs. Several sources said there are ongoing concerns about making payroll for the roughly 150 remaining employees. Leadership roles have gone vacant for months amid the disarray, leaving the company increasingly directionless. Meanwhile, a potentially catastrophic legal threat looms over the company: A trio of copyright infringement lawsuits brought by Getty Images and a group of artists in the U.S. and U.K., who claim Stability illegally used their art and photography to train the AI models powering Stable Diffusion. A London-based court has already rejected the company’s bid to throw out one of the lawsuits on the basis that none of its researchers were based in the U.K. And Stability’s claim that Getty’s Delaware lawsuit should be blocked because it's a U.K.-based company was rejected. (Stability did not respond to questions about the litigation.) AI-related copyright litigation “could go on for years,” according to Eric Goldman, a law professor at Santa Clara University. He told Forbes that though plaintiffs suing AI firms face an uphill battle overcoming the existing legal precedent on copyright infringement, the quantity of arguments available to make are virtually inexhaustible. “Like in military theory, if there’s a gap in your lines, that’s where the enemy pours through — if any one of those arguments succeeds, it could completely change the generative AI environment,” he said. “In some sense, generative AI as an industry has to win everything.” Stability, which had more than $100 million in the bank just a year and a half ago, is in a deep hole. Not only does it need more funding, it needs a viable business model — or a buyer with the vision and chops to make it successful in a fast-moving and highly competitive sector. At an all hands meeting this past Monday, Stability’s new leaders detailed a path forward. One point of emphasis: a plan to better manage resources and expenses, according to one person in attendance. It’s a start, but Mostaque’s meddling has left them with little runway to execute. His resignation, though, has given some employees hope. “A few people are 100% going to reconsider leaving after today,” said one current employee. “And the weird gloomy aura of hearing Emad talking nonsense for an hour is gone.” Shortly before Mostaque resigned, one current Stability executive told Forbes that they were optimistic his departure could make Stability appealing enough to receive a small investment or sale to a friendly party. “There are companies that have raised hundreds of millions of dollars that have much less intrinsic value than Stability,” the person said. “A white knight may still appear.”

[N] Last Week in AI News Digest - Automated chemical synthesis, using heartbeats to detect deepfakes, and more!
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[N] Last Week in AI News Digest - Automated chemical synthesis, using heartbeats to detect deepfakes, and more!

Hi there, just sharing the latest edition of our AI news digest newsletter! We're just a couple of AI grad students doing this for fun, so hope the self promotion is not too annoying (also, welcome feedback). See it below, and feel free to subscribe. Mini Briefs Robotics, AI, and Cloud Computing Combine to Supercharge Chemical and Drug Synthesis IBM recently demoed a complex system for chemical testing and drug synthesis. The system has an AI component that predicts the results of chemical reactions, and a fully automated robotic experiment setup that runs chemical tests 24/7. Users can access the remote robotics lab online, and IBM can also install the system on-premise. With these tools working together, IBM is hoping to reduce typical drug discovery and verification time by half. AI researchers use heartbeat detection to identify deepfake videos Researchers from multiple groups are tackling the challenge of detecting deepfake videos by analyzing the apparent heartbeat of the people depicted in the video. This is possible, because a person’s blood flow changes their skin color ever so slightly, and this change is often detectable via a process called photoplethysmography (PPG). Because deepfakes are not currently optimizing to generate realisitic heartbeats, temporal or spatial anomalies in PPG signals allow resesarchers to detect deepfakes with a 97% accuracy. Advances & Business This AI Expert From Senegal Is Helping Showcase Africans In STEM \- Adji Bousso Dieng will be Princeton’s School of Engineering’s first Black female faculty. Google’s AI-powered flood alerts now cover all of India and parts of Bangladesh \- India, the world’s second most populated nation, sees more than 20% of the global flood-related fatalities each year as overrun riverbanks sweep tens of thousands of homes with them. Two years ago, Google volunteered to help. Finding magnetic eruptions in space with an AI assistant \- MMS look for explosive reconnection events as it flies through the magnetopause - the boundary region where Earth’s magnetic butts up against the solar wind that flows throughout the solar system. This know-it-all AI learns by reading the entire web nonstop \- Diffbot is building the biggest-ever knowledge graph by applying image recognition and natural-language processing to billions of web pages. Bosch and Ford will test autonomous parking in Detroit \- Ford, Bosch, and Dan Gilbert’s real estate firm Bedrock today detailed an autonomous parking pilot scheduled to launch in September at The Assembly, a mixed-used building in Detroit’s Corktown neighborhood. Create your own moody quarantine music with Google’s AI \- Lo-Fi Player, the latest project out of Google Magenta, lets you mix tunes with the help of machine learning by interacting with a virtual room. Apple launches AI/ML residency program to attract niche experts \- As Apple’s artificial language and machine learning initiatives continue to expand, its interest in attracting talent has grown - a theme that’s barely under the surface of the company’s occasionally updated Machine Learning Research blog. Dusty Robotics CEO Tessa Lau Discusses Robotics Start-Ups and Autonomous Robots for Construction \- Tessa Lau is Founder/CEO at Dusty Robotics, whose mission is to increase construction industry productivity by introducing robotic automation on the jobsite. Concerns & Hype Google Offers to Help Others With the Tricky Ethics of AI \- Companies pay cloud computing providers like Amazon, Microsoft, and Google big money to avoid operating their own digital infrastructure. The Peace Dividends Of The Autonomous Vehicle Wars \- The rapid growth of the mobile market in the late 2000s and early 2010s led to a burst of technological progress. Ethics must be part of the development process’ \- The increasing use of AI (artificial intelligence) in the development of new medical technologies demands greater attention to ethical aspects. Analysis & Policy China’s new AI trade rules could hamper a TikTok sale \- TikTok’s attempt to sell itself and avert a possible US ban may run into some complications. The Wall Street Journal reports that China has unveiled new restrictions on AI technology exports that could affect TikTok. Podcast Check out our weekly podcast covering these stories! Website | RSS | iTunes | Spotify | YouTube

Made $19.2k this month, and just surpassed $1000 the last 24 hours. What I did and what's next.
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Made $19.2k this month, and just surpassed $1000 the last 24 hours. What I did and what's next.

It's the first time I hit $1000+ in 24 hours and I had no one to share it with (except you guys). I'm quite proud of my journey, and I would have thought that making $1000 in a day would make me ecstatic, but actually it's not the case. Not sure if it's because my revenue has grown by increment step so I had time to "prepare" myself to achieve this at one point, or just that I'm nowhere near my goal of 100k/month so that I'm not that affected by it. But it's crazy to think that my goal was to make 100$ daily at the end of 2024. So for those who don't know me (I guess most of you), I build mobile apps and ship them as fast as I can. Most of them are in the AI space. I already made a post here on how I become a mobile app developer so you can check it for more details, but essentially here's what I did : Always loved creating my own things and solve problems Built multiple YouTube channels since I was 15 (mobile gaming actually) that all worked great (but it was too niche so not that scalable, didn't like that) Did a few businesses here and there (drop shopping, selling merch to school, etc) Finished my master's degree in engineering about 2 years ago Worked a moment in a famous watch industry company and saw my potential. The combo of health issues, fixed salary (although it was quite a lot), and me wanting to be an entrepreneur made me leave the company. Created a TikTok account in mobile tech (got 10+ million views the 1st 3 days), manage to grow it to 200k subs in about 3 months Got plenty of collabs for promoting mobile apps (between $500 - $2000 for a collab) Said fuck it I should do my own apps and market them on my TikTok instead of doing collabs Me wanting to build my own apps happened around May-June 2023. Started my TikTok in Feb 2023. At this point I had already 150k+ subs on TikTok. You guys need to know that I suck at coding big time. During my studies I tried to limit as much as I could coding because I was a lazy bast*rd, even though I knew it would come to bite me in the ass one day. But an angel appeared to me in broad daylight, that angel was called GPT-4. I subscribed for 20$/month to get access, and instantly I saw the potential of AI and how much it could help me. Last year GPT-4 was ahead of its time and could already code me basic apps. I had already a mac so I just downloaded Xcode and that was it. My 1st app was a wallpaper app, and I kid you not 90% of it was made by AI. Yes sometimes I had to try again and again with different prompts but it was still so much faster compared to if I had to learn coding from scratch and write code with my own hands. The only thing I didn't do was implement the in app purchase, from which I find a guy on Fiverr to do it for me for 50$. After about 2 months of on-off coding, my first app was ready to be launched. So it was launched, had a great successful launch without doing any videos at that point (iOS 17 was released and my app was the first one alongside another one to offer live wallpapers for iOS 17. I knew that there was a huge app potential there when iOS 17 was released in beta as Apple changed their live wallpaper feature). I Then made a video a few weeks after on my mobile tiktok channel, made about 1 million views in 48 hours, brought me around 40k additional users. Was top 1 chart in graphism and design category for a few weeks (in France, as I'm French so my TikTok videos are in French). And was top 100 in that same category in 120+ countries. Made about 500$ ? Okay that was trash, but I had no idea to monetize the app correctly at that point. It was still a huge W to me and proved me that I could successfully launch apps. Then I learned ASO (App Store Optimization) in depth, searched on internet, followed mobile app developers on Twitter, checked YouTube videos, you name it. I was eager to learn more. I needed more. Then I just iterated, build my 2nd app in less than a month, my 3rd in 3 weeks and so on. I just build my 14th app in 3 days and is now in review. Everytime I manage to reuse some of my other app's code in my new one, which is why I can build them so much faster now. I know how to monetize my app better by checking out my competitors. I learn so much by just "spying" other apps. Funnily enough, I only made this one Tiktok video on my main account to promote my app. For all my other apps, I didn't do a single video where I showcase it, the downloads has only been thanks to ASO. I still use AI everyday. I'm still not good at coding (a bit better than when I started). I use AI to create my app icons (midjourney or the new AI model Flux which is great). I use figma + midjourney to create my App Store screenshots (and they actually look quite good). I use GPT-4o and Claude 3.5 Sonnet to code most of my apps features. I use gpt-4o to localize my app (if you want to optimize the number of downloads I strongly suggest localizing your app, it takes me about 10 minutes thanks to AI). Now what are my next goals ? To achieve the 100k/month I need to change my strategy a little. Right now the $20k/month comes from purely organic downloads, I didn't do any paid advertising. It will be hard for me to keep on launching new apps and rely on ASO to reach the 100k mark. The best bet to reach 100k is to collab with content creators and they create a viral video showcasing your app. Depending on the app it's not that easy, luckily some of my apps can be viral so I will need to find the right content creators. Second way is to try tiktok/meta ads, I can check (have checked) all the ads that have been made by my competitors (thank you EU), so what I would do is copy their ad concept and create similar ads than them. Some of them have millions in ad budget so I know they create high converting ads, so you don't need to try to create an ad creative from scratch. My only big fear is to get banned by Apple (for no reason of mine). In just a snap of a finger they can just ban you from the platform, that shit scares me. And you pretty much can't do anything. So that's about it for me. I'm quite proud of myself not going to lie. Have been battling so many health issues these past years where I just stay in bed all day I'm surprised to be able to make it work. Anyways feel free to ask questions. I hope it was interesting for some of you at least. PS: My new app was just approved by app review, let the app gods favor me and bring me many downloads ! Also forgot to talk about a potential $100k+ acquisition of one of my apps, but if that ever happens I'll make a post on it.

I run an AI automation agency (AAA). My honest overview and review of this new business model
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AI_Scout_OfficialThis week

I run an AI automation agency (AAA). My honest overview and review of this new business model

I started an AI tools directory in February, and then branched off that to start an AI automation agency (AAA) in June. So far I've come across a lot of unsustainable "ideas" to make money with AI, but at the same time a few diamonds in the rough that aren't fully tapped into yet- especially the AAA model. Thought I'd share this post to shine light into this new business model and share some ways you could potentially start your own agency, or at the very least know who you are dealing with and how to pick and choose when you (inevitably) get bombarded with cold emails from them down the line. Foreword Running an AAA does NOT involve using AI tools directly to generate and sell content directly. That ship has sailed, and unless you are happy with $5 from Fiverr every month or so, it is not a real business model. Cry me a river but generating generic art with AI and slapping it onto a T-shirt to sell on Etsy won't make you a dime. At the same time, the AAA model will NOT require you to have a deep theoretical knowledge of AI, or any academic degree, as we are more so dealing with the practical applications of generative AI and how we can implement these into different workflows and tech-stacks, rather than building AI models from the ground up. Regardless of all that, common sense and a willingness to learn will help (a shit ton), as with anything. Keep in mind - this WILL involve work and motivation as well. The mindset that AI somehow means everything can be done for you on autopilot is not the right way to approach things. The common theme of businesses I've seen who have successfully implemented AI into their operations is the willingess to work with AI in a way that augments their existing operations, rather than flat out replace a worker or team. And this is exactly the train of thought you need when working with AI as a business model. However, as the field is relatively unsaturated and hype surrounding AI is still fresh for enterprises, right now is the prime time to start something new if generative AI interests you at all. With that being said, I'll be going over three of the most successful AI-adjacent businesses I've seen over this past year, in addition to some tips and resources to point you in the right direction. so.. WTF is an AI Automation Agency? The AI automation agency (or as some YouTubers have coined it, the AAA model) at its core involves creating custom AI solutions for businesses. I have over 1500 AI tools listed in my directory, however the feedback I've received from some enterprise users is that ready-made SaaS tools are too generic to meet their specific needs. Combine this with the fact virtually no smaller companies have the time or skills required to develop custom solutions right off the bat, and you have yourself real demand. I would say in practice, the AAA model is quite similar to Wordpress and even web dev agencies, with the major difference being all solutions you develop will incorporate key aspects of AI AND automation. Which brings me to my second point- JUST AI IS NOT ENOUGH. Rather than reducing the amount of time required to complete certain tasks, I've seen many AI agencies make the mistake of recommending and (trying to) sell solutions that more likely than not increase the workload of their clients. For example, if you were to make an internal tool that has AI answer questions based on their knowledge base, but this knowledge base has to be updated manually, this is creating unnecessary work. As such I think one of the key components of building successful AI solutions is incorporating the new (Generative AI/LLMs) with the old (programmtic automation- think Zapier, APIs, etc.). Finally, for this business model to be successful, ideally you should target a niche in which you have already worked and understand pain points and needs. Not only does this make it much easier to get calls booked with prospects, the solutions you build will have much greater value to your clients (meaning you get paid more). A mistake I've seen many AAA operators make (and I blame this on the "Get Rich Quick" YouTubers) is focusing too much on a specific productized service, rather than really understanding the needs of businesses. The former is much done via a SaaS model, but when going the agency route the only thing that makes sense is building custom solutions. This is why I always take a consultant-first approach. You can only build once you understand what they actually need and how certain solutions may impact their operations, workflows, and bottom-line. Basics of How to Get Started Pick a niche. As I mentioned previously, preferably one that you've worked in before. Niches I know of that are actively being bombarded with cold emails include real estate, e-commerce, auto-dealerships, lawyers, and medical offices. There is a reason for this, but I will tell you straight up this business model works well if you target any white-collar service business (internal tools approach) or high volume businesses (customer facing tools approach). Setup your toolbox. If you wanted to start a pressure washing business, you would need a pressure-washer. This is no different. For those without programming knowledge, I've seen two common ways AAA get setup to build- one is having a network of on-call web developers, whether its personal contacts or simply going to Upwork or any talent sourcing agency. The second is having an arsenal of no-code tools. I'll get to this more in a second, but this works beecause at its core, when we are dealing with the practical applications of AI, the code is quite simple, simply put. Start cold sales. Unless you have a network already, this is not a step you can skip. You've already picked a niche, so all you have to do is find the right message. Keep cold emails short, sweet, but enticing- and it will help a lot if you did step 1 correctly and intimately understand who your audience is. I'll be touching base later about how you can leverage AI yourself to help you with outreach and closing. The beauty of gen AI and the AAA model You don't need to be a seasoned web developer to make this business model work. The large majority of solutions that SME clients want is best done using an API for an LLM for the actual AI aspect. The value we create with the solutions we build comes with the conceptual framework and design that not only does what they need it to but integrates smoothly with their existing tech-stack and workflow. The actual implementation is quite straightforward once you understand the high level design and know which tools you are going to use. To give you a sense, even if you plan to build out these apps yourself (say in Python) the large majority of the nitty gritty technical work has already been done for you, especially if you leverage Python libraries and packages that offer high level abstraction for LLM-related functions. For instance, calling GPT can be as little as a single line of code. (And there are no-code tools where these functions are simply an icon on a GUI). Aside from understanding the capabilities and limitations of these tools and frameworks, the only thing that matters is being able to put them in a way that makes sense for what you want to build. Which is why outsourcing and no-code tools both work in our case. Okay... but how TF am I suppposed to actually build out these solutions? Now the fun part. I highly recommend getting familiar with Langchain and LlamaIndex. Both are Python libraires that help a lot with the high-level LLM abstraction I mentioned previously. The two most important aspects include being able to integrate internal data sources/knowledge bases with LLMs, and have LLMs perform autonomous actions. The two most common methods respectively are RAG and output parsing. RAG (retrieval augmented Generation) If you've ever seen a tool that seemingly "trains" GPT on your own data, and wonder how it all works- well I have an answer from you. At a high level, the user query is first being fed to what's called a vector database to run vector search. Vector search basically lets you do semantic search where you are searching data based on meaning. The vector databases then retrieves the most relevant sections of text as it relates to the user query, and this text gets APPENDED to your GPT prompt to provide extra context to the AI. Further, with prompt engineering, you can limit GPT to only generate an answer if it can be found within this extra context, greatly limiting the chance of hallucination (this is where AI makes random shit up). Aside from vector databases, we can also implement RAG with other data sources and retrieval methods, for example SQL databses (via parsing the outputs of LLM's- more on this later). Autonomous Agents via Output Parsing A common need of clients has been having AI actually perform tasks, rather than simply spitting out text. For example, with autonomous agents, we can have an e-commerce chatbot do the work of a basic customer service rep (i.e. look into orders, refunds, shipping). At a high level, what's going on is that the response of the LLM is being used programmtically to determine which API to call. Keeping on with the e-commerce example, if I wanted a chatbot to check shipping status, I could have a LLM response within my app (not shown to the user) with a prompt that outputs a random hash or string, and programmatically I can determine which API call to make based on this hash/string. And using the same fundamental concept as with RAG, I can append the the API response to a final prompt that would spit out the answer for the user. How No Code Tools Can Fit In (With some example solutions you can build) With that being said, you don't necessarily need to do all of the above by coding yourself, with Python libraries or otherwise. However, I will say that having that high level overview will help IMMENSELY when it comes to using no-code tools to do the actual work for you. Regardless, here are a few common solutions you might build for clients as well as some no-code tools you can use to build them out. Ex. Solution 1: AI Chatbots for SMEs (Small and Medium Enterprises) This involves creating chatbots that handle user queries, lead gen, and so forth with AI, and will use the principles of RAG at heart. After getting the required data from your client (i.e. product catalogues, previous support tickets, FAQ, internal documentation), you upload this into your knowledge base and write a prompt that makes sense for your use case. One no-code tool that does this well is MyAskAI. The beauty of it especially for building external chatbots is the ability to quickly ingest entire websites into your knowledge base via a sitemap, and bulk uploading files. Essentially, they've covered the entire grunt work required to do this manually. Finally, you can create a inline or chat widget on your client's website with a few lines of HTML, or altneratively integrate it with a Slack/Teams chatbot (if you are going for an internal Q&A chatbot approach). Other tools you could use include Botpress and Voiceflow, however these are less for RAG and more for building out complete chatbot flows that may or may not incorporate LLMs. Both apps are essentially GUIs that eliminate the pain and tears and trying to implement complex flows manually, and both natively incoporate AI intents and a knowledge base feature. Ex. Solution 2: Internal Apps Similar to the first example, except we go beyond making just chatbots but tools such as report generation and really any sort of internal tool or automations that may incorporate LLM's. For instance, you can have a tool that automatically generates replies to inbound emails based on your client's knowledge base. Or an automation that does the same thing but for replies to Instagram comments. Another example could be a tool that generates a description and screeenshot based on a URL (useful for directory sites, made one for my own :P). Getting into more advanced implementations of LLMs, we can have tools that can generate entire drafts of reports (think 80+ pages), based not only on data from a knowledge base but also the writing style, format, and author voice of previous reports. One good tool to create content generation panels for your clients would be MindStudio. You can train LLM's via prompt engineering in a structured way with your own data to essentially fine tune them for whatever text you need it to generate. Furthermore, it has a GUI where you can dictate the entire AI flow. You can also upload data sources via multiple formats, including PDF, CSV, and Docx. For automations that require interactions between multiple apps, I recommend the OG zapier/make.com if you want a no-code solution. For instance, for the automatic email reply generator, I can have a trigger such that when an email is received, a custom AI reply is generated by MyAskAI, and finally a draft is created in my email client. Or, for an automation where I can create a social media posts on multiple platforms based on a RSS feed (news feed), I can implement this directly in Zapier with their native GPT action (see screenshot) As for more complex LLM flows that may require multiple layers of LLMs, data sources, and APIs working together to generate a single response i.e. a long form 100 page report, I would recommend tools such as Stack AI or Flowise (open-source alternative) to build these solutions out. Essentially, you get most of the functions and features of Python packages such as Langchain and LlamaIndex in a GUI. See screenshot for an example of a flow How the hell are you supposed to find clients? With all that being said, none of this matters if you can't find anyone to sell to. You will have to do cold sales, one way or the other, especially if you are brand new to the game. And what better way to sell your AI services than with AI itself? If we want to integrate AI into the cold outreach process, first we must identify what it's good at doing, and that's obviously writing a bunch of text, in a short amount of time. Similar to the solutions that an AAA can build for its clients, we can take advantage of the same principles in our own sales processes. How to do outreach Once you've identified your niche and their pain points/opportunities for automation, you want to craft a compelling message in which you can send via cold email and cold calls to get prospects booked on demos/consultations. I won't get into too much detail in terms of exactly how to write emails or calling scripts, as there are millions of resources to help with this, but I will tell you a few key points you want to keep in mind when doing outreach for your AAA. First, you want to keep in mind that many businesses are still hesitant about AI and may not understand what it really is or how it can benefit their operations. However, we can take advantage of how mass media has been reporting on AI this past year- at the very least people are AWARE that sooner or later they may have to implement AI into their businesses to stay competitive. We want to frame our message in a way that introduces generative AI as a technology that can have a direct, tangible, and positive impact on their business. Although it may be hard to quantify, I like to include estimates of man-hours saved or costs saved at least in my final proposals to prospects. Times are TOUGH right now, and money is expensive, so you need to have a compelling reason for businesses to get on board. Once you've gotten your messaging down, you will want to create a list of prospects to contact. Tools you can use to find prospects include Apollo.io, reply.io, zoominfo (expensive af), and Linkedin Sales Navigator. What specific job titles, etc. to target will depend on your niche but for smaller companies this will tend to be the owner. For white collar niches, i.e. law, the professional that will be directly benefiting from the tool (i.e. partners) may be better to contact. And for larger organizations you may want to target business improvement and digital transformation leads/directors- these are the people directly in charge of projects like what you may be proposing. Okay- so you have your message, and your list, and now all it comes down to is getting the good word out. I won't be going into the details of how to send these out, a quick Google search will give you hundreds of resources for cold outreach methods. However, personalization is key and beyond simple dynamic variables you want to make sure you can either personalize your email campaigns directly with AI (SmartWriter.ai is an example of a tool that can do this), or at the very least have the ability to import email messages programmatically. Alternatively, ask ChatGPT to make you a Python Script that can take in a list of emails, scrape info based on their linkedin URL or website, and all pass this onto a GPT prompt that specifies your messaging to generate an email. From there, send away. How tf do I close? Once you've got some prospects booked in on your meetings, you will need to close deals with them to turn them into clients. Call #1: Consultation Tying back to when I mentioned you want to take a consultant-first appraoch, you will want to listen closely to their goals and needs and understand their pain points. This would be the first call, and typically I would provide a high level overview of different solutions we could build to tacke these. It really helps to have a presentation available, so you can graphically demonstrate key points and key technologies. I like to use Plus AI for this, it's basically a Google Slides add-on that can generate slide decks for you. I copy and paste my default company messaging, add some key points for the presentation, and it comes out with pretty decent slides. Call #2: Demo The second call would involve a demo of one of these solutions, and typically I'll quickly prototype it with boilerplate code I already have, otherwise I'll cook something up in a no-code tool. If you have a niche where one type of solution is commonly demanded, it helps to have a general demo set up to be able to handle a larger volume of calls, so you aren't burning yourself out. I'll also elaborate on how the final product would look like in comparison to the demo. Call #3 and Beyond: Once the initial consultation and demo is complete, you will want to alleviate any remaining concerns from your prospects and work with them to reach a final work proposal. It's crucial you lay out exactly what you will be building (in writing) and ensure the prospect understands this. Furthermore, be clear and transparent with timelines and communication methods for the project. In terms of pricing, you want to take this from a value-based approach. The same solution may be worth a lot more to client A than client B. Furthermore, you can create "add-ons" such as monthly maintenance/upgrade packages, training sessions for employeees, and so forth, separate from the initial setup fee you would charge. How you can incorporate AI into marketing your businesses Beyond cold sales, I highly recommend creating a funnel to capture warm leads. For instance, I do this currently with my AI tools directory, which links directly to my AI agency and has consistent branding throughout. Warm leads are much more likely to close (and honestly, much nicer to deal with). However, even without an AI-related website, at the very least you will want to create a presence on social media and the web in general. As with any agency, you will want basic a professional presence. A professional virtual address helps, in addition to a Google Business Profile (GBP) and TrustPilot. a GBP (especially for local SEO) and Trustpilot page also helps improve the looks of your search results immensely. For GBP, I recommend using ProfilePro, which is a chrome extension you can use to automate SEO work for your GBP. Aside from SEO optimzied business descriptions based on your business, it can handle Q/A answers, responses, updates, and service descriptions based on local keywords. Privacy and Legal Concerns of the AAA Model Aside from typical concerns for agencies relating to service contracts, there are a few issues (especially when using no-code tools) that will need to be addressed to run a successful AAA. Most of these surround privacy concerns when working with proprietary data. In your terms with your client, you will want to clearly define hosting providers and any third party tools you will be using to build their solution, and a DPA with these third parties listed as subprocessors if necessary. In addition, you will want to implement best practices like redacting private information from data being used for building solutions. In terms of addressing concerns directly from clients, it helps if you host your solutions on their own servers (not possible with AI tools), and address the fact only ChatGPT queries in the web app, not OpenAI API calls, will be used to train OpenAI's models (as reported by mainstream media). The key here is to be open and transparent with your clients about ALL the tools you are using, where there data will be going, and make sure to get this all in writing. have fun, and keep an open mind Before I finish this post, I just want to reiterate the fact that this is NOT an easy way to make money. Running an AI agency will require hours and hours of dedication and work, and constantly rearranging your schedule to meet prospect and client needs. However, if you are looking for a new business to run, and have a knack for understanding business operations and are genuinely interested in the pracitcal applications of generative AI, then I say go for it. The time is ticking before AAA becomes the new dropshipping or SMMA, and I've a firm believer that those who set foot first and establish themselves in this field will come out top. And remember, while 100 thousand people may read this post, only 2 may actually take initiative and start.

If only someone told me this before my first startup
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johnrushxThis week

If only someone told me this before my first startup

If only someone told me this before my first startup: Validate idea first. I wasted a decade building stuff nobody needed. Incubators and VCs served to me as a validation, but I was so wrong. Kill my EGO. It’s not about me, but the user. I must want what the user wants, not what I want. My taste isn't important. The user has expectations, and I must fulfill them. Don’t chaise investors. Chase users, and then investors will be chasing me. I've never had more incoming interest from VC than now when I'm the least interested in them. Never hire managers. Only hire doers until PMF. So many people know how to manage people and so few can actually get sh\*t done barehand. Landing page is the least important thing in a startup. Pick a simple template, edit texts with a no-code website builder in less than an hour and that's it! At the early stage, I win traffic outside of my website, people are already interested, so don't make them search for the signup button among the texts! Focus on conversion optimization only when the traffic is consistent. Keep it to one page. Nobody gonna browse this website. Hire only fullstack devs. There is nothing less productive in this world than a team of developers for an early-stage product. One full stack dev building the whole product. That’s it. Chase global market from day 1. If the product and marketing are good, it will work on the global market too, if it’s bad, it won’t work on the local market too. So better go global from day 1, so that if it works, the upside is 100x bigger. I launched all startups for the Norwegian market, hoping we will scale to international at some point. I wish I launched to international from day 1 as I do now. The size of the market is 10000x bigger. I can validate and grow products in days, not in years as it used to be. Do SEO from day 2. As early as I can. I ignored this for 14 years. It’s my biggest regret. It takes just 5 minutes to get it done on my landing page. I go to Google Keyword Planner, enter a few keywords around my product, sort them by traffic, filter out high competition kws, pick the top 10, and place them natively on my home page and meta tags. Add one blog article every week. Either manually or by paying for an AI blogging tool. Sell features, before building them. Ask existing users if they want this feature. I run DMs with 10-20 users every day, where I chat about all my ideas and features I wanna add. I clearly see what resonates with me most and only go build those. If I don't have followers, try HN, Reddit, or just search on X for posts and ask it in the replies. People are helpful, they will reply if the question is easy to understand. Hire only people I would wanna hug. My cofounder, an old Danish man said this to me in 2015. And it was a big shift. I realized that if I don’t wanna hug the person, it means I dislike them on a chemical/animal level. Even if I can’t say why, but that’s the fact. Sooner or later, we would have a conflict and eventually break up. It takes up to 10 years to build a startup, make sure I do it with people I have this connection with. Invest all money into my startups and friends. Not crypt0, not stockmarket, not properties. I did some math, if I kept investing all my money into all my friends’ startups, that would be about 70 investments. 3 of them turned into unicorns eventually. Even 1 would have made the bank. Since 2022, I have invested all my money into my products, friends, and network. If I don't have friends who do startups, invest it in myself. Post on Twitter daily. I started posting here in March last year. It’s my primary source of new connections and growth. I could have started it earlier, I don't know why I didn't. Don’t work/partner with corporates. Corporations always seem like an amazing opportunity. They’re big and rich, they promise huge stuff, millions of users, etc. But every single time none of this happens. Because I talk to a regular employees there. They waste my time, destroy focus, shift priorities, and eventually bring in no users/money. Don’t get ever distracted by hype e.g. crypt0. I lost 1.5 years of my life this way. I met the worst people along the way. Fricks, scammers, thieves. Some of my close friends turned into thieves along the way, just because it was so common in that space. I wish this didn’t happen to me. I wish I was stronger and stayed on my mission. Don’t build consumer apps. Only b2b. Consumer apps are so hard, like a lottery. It’s just 0.00001% who make it big. The rest don’t. Even if I got many users, then there is a monetization challenge. I’ve spent 4 years in consumer apps and regret it. Don’t hold on bad project for too long, max 1 year. Some projects just don’t work. In most cases, it’s either the idea that’s so wrong that I can’t even pivot it or it’s a team that is good one by one but can’t make it as a team. Don’t drag this out for years. Tech conferences are a waste of time. They cost money, take energy, and time and I never really meet anyone there. Most people there are the “good” employees of corporations who were sent there as a perk for being loyal to the corporation. Very few fellow makers. Scrum is a Scam. For small teams and bootstrapped teams. If I had a team that had to be nagged every morning with questions as if they were children in kindergarten, then things would eventually fail. The only good stuff I managed to do happened with people who were grownups and could manage their stuff on their own. We would just do everything over chat as a sync on goals and plans. Outsource nothing at all until PMF. In a startup, almost everything needs to be done in a slightly different way, more creative, and more integrated into the vision. When outsourcing, the external members get no love and no case for the product. It’s just yet another assignment in their boring job. Instead of coming up with great ideas for my project they will be just focusing on ramping up their skills to get a promotion or a better job offer. Bootstrap. I spent way too much time raising money. I raised more than 10 times, preseed, seeded, and series A. But each time it was a 3-9 month project, meetings every week, and lots of destruction. I could afford to bootstrap, but I still went the VC-funded way, I don’t know why. To be honest, I didn’t know bootstrapping was a thing I could do or anyone does. It may take a decade. When I was 20, I was convinced it takes a few years to build and succeed with a startup. So I kept pushing my plans forward, to do it once I exited. Family, kids. I wish I married earlier. I wish I had kids earlier. No Free Tier. I'd launch a tool with a free tier, and it'd get sign-ups, but very few would convert. I'd treat free sign-ups as KPIs and run on it for years. I'd brag about signups and visitors. I'd even raise VC money with these stats. But eventually, I would fail to reach PMF. Because my main feedback would come from free users and the product turned into a perfect free product. Once I switched to "paid only" until I validated the product, things went really well. Free and paid users often need different products. Don't fall into this trap as I did. Being To Cheap. I always started by checking all competitors and setting the lowest price. I thought this would be one of the key advantages of my product. But no, I was wrong. The audience on $5 and $50 are totally different. $5: pain in the \*ss, never happy, never recommend me to a friend, leave in 4 months. $50: polite, give genuine feedback, happy, share with friends, become my big fan if I solve their request. I will fail. When I started my first startup. I thought if I did everything right, it would work out. But it turned out that almost every startup fails. I wish I knew that and I tried to fail faster, to get to the second iteration, then to the third, and keep going on, until I either find out nothing works or make it work. Use boilerplates. I wasted years of dev time and millions of VC money to pay for basic things. To build yet another sidebar, yet another dashboard, and payment integration... I had too much pride, I couldn't see myself taking someone else code as a basis for my product. I wanted it to be 100% mine, original, from scratch. Because my product seems special to me. Spend more time with Family & Friends. I missed the weddings of all my best friends and family. I was so busy. I thought if I didn't do it on time, the world would end. Looking back today, it was so wrong. I meet my friends and can't share those memories with them, which makes me very sad. I realized now, that spending 10% of my time with family and friends would practically make no negative impact on my startups. Build Products For Audiences I Love. I never thought of this. I'd often build products either for corporates, consumers, or for developers. It turns out I have no love for all 3. But I deeply love indie founders. Because they are risk-takers and partly kids in their hearts. Once I switched the focus to indie makers on my products, my level of joy increased by 100x for me. Ignore Badges and Awards I was chasing those awards just like everyone else. Going to ceremonies, signing up for events and stuff. I've won tons of awards, but none of those were eventually useful to my business. I better focused on my business and users. Write Every Single Day. When I was a kid, I loved writing stories. In school, they would give an assignment, and I'd often write a long story for it, however, the teacher would put an F on it. The reason was simple, I had an issue with the direction of the letters and the sequence of letters in the words. I still have it, it's just the Grammarly app helping me to correct these issues. So the teacher would fail my stories because almost every sentence had a spelling mistake that I couldn't even see. It made me think I'm made at writing. So I stopped, for 15 years. But I kept telling stories all these years. Recently I realized that in any group, the setup ends up turning into me telling stories to everyone. So I tried it all again, here on X 10 months ago. I love it, the process, the feedback from people. I write every day. I wish I had done it all these years. The End. \ this is an updated version of my post on the same topic from 2 months ago. I've edited some of the points and added 9 new ones.* \\ This is not advice, it's my self-reflection that might help you avoid same mistakes if you think those were mistakes

We made $325k in 2023 from AI products, starting from 0, with no-code, no funding and no audience
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hopefully_usefulThis week

We made $325k in 2023 from AI products, starting from 0, with no-code, no funding and no audience

I met my co-founder in late 2022 after an introduction from a mutual friend to talk about how to find contract Product Management roles. I was sporadically contracting at start-up at the time and he had just come out of another start-up that was wiped out by the pandemic. We hit it off, talking about ideas, sharing what other indie-hackers were doing, and given GPT-3’s prominence at the time, we started throwing around ideas about things we could build with it, if nothing else, just to learn. I should caveat, neither of us were AI experts when starting out, everything we learned has been through Twitter and blogs, my background is as an accountant, and his a consultant. Here’s how it went since then: &#x200B; Nov 2022 (+$50) \- We built a simple tool in around a week using GPT-3 fine-tuning and a no-code tool (Bubble) that helped UK university students write their personal statements for their applications \- We set some Google Ads going and managed to make a few sales (\~$50) in the first week \- OpenAI were still approving applications at the time and said this went against their “ethics” so we had to take it down &#x200B; Dec 2022 (+$200) \- We couldn’t stop coming up with ideas related to AI fine-tuning, but realised it was almost impossible to decide which to pursue \- We needed a deadline to force us so we signed up for the Ben’s Bites hackathon in late December \- In a week, we built and launched a no-code fine-tuning platform, allowing people to create fine-tuned models by dragging and dropping an Excel file onto it \- We launched it on Product Hunt, having no idea how to price it, and somehow managed to get \~2,000 visitors on the site and make 2 sales at $99 &#x200B; Jan 2023 (+$3,000) \- We doubled down on the fine-tuning idea and managed to get up to \~$300 MRR, plus a bunch of one-time sales and a few paid calls to help people get the most out of their models \- We quickly realised that people didn’t want to curate models themselves, they just wanted to dump data and get magic out \- That was when we saw people building “Talk with x book/podcast” on Twitter as side projects and realised that was the missing piece, we needed to turn it into a tool \- We started working on the new product in late January &#x200B; Feb 2023 (+$9,000) \- We started pre-selling access to an MVP for the new product, which allowed people to “chat with their data/content”, we got $5,000 in pre-sales, more than we made from the previous product in total \- By mid-February, after 3 weeks of building we were able to launch and immediately managed to get traction, getting to $1k MRR in < 1 week, building on the hype of ChatGPT and AI (we were very lucky here) &#x200B; Mar - Jul 2023 (+$98,000) \- We worked all the waking hours to keep up with customer demand, bugs, OpenAI issues \- We built integrations for a bunch of services like Slack, Teams, Wordpress etc, added tons of new functionality and continue talking to customers every day \- We managed to grow to $17k MRR (just about enough to cover our living expenses and costs in London) through building in public on Twitter, newsletters and AI directories (and a million other little things) \- We sold our fine-tuning platform for \~$20k and our university project for \~$3k on Acquire &#x200B; Aug 2023 (+$100,000) \- We did some custom development work based on our own product for a customer that proved pretty lucrative &#x200B; Sep - Oct 2023 (+$62,000) \- After 8 months of building constantly, we started digging more seriously into our usage and saw subscriptions plateauing \- We talked to and analysed all our paying users to identify the main use cases and found 75% were for SaaS customer support \- We took the leap to completely rebuild a version of our product around this use case, our biggest to date (especially given most features with no-code took us <1 day) &#x200B; Nov - Dec 2023 (+$53,000) \- We picked up some small custom development work that utilised our own tech \- We’re sitting at around $22k MRR now with a few bigger clients signed up and coming soon \- After 2 months of building and talking to users, we managed to finish our “v2” of our product, focussed squarely on SaaS customer support and launched it today. &#x200B; We have no idea what the response will be to this new version, but we’re pretty happy with it, but couldn’t have planned anything that happened to us in 2023 so who knows what will come of 2024, we just know that we are going to be learning a ton more. &#x200B; Overall, it is probably the most I have had to think in my life - other jobs you can zone out from time to time or rely on someone else if you aren’t feeling it - not when you are doing this, case and point, I am writing this with a banging head-cold right now, but wanted to get this done. A few more things we have learned along the way - context switching is unreal, as is keeping up with, learning and reacting to AI. There isn’t a moment of the day I am not thinking about what we do next. But while in some way we now have hundreds of bosses (our customers) I still haven’t felt this free and can’t imagine ever going back to work for someone else. Next year we’re really hoping to figure out some repeatable distribution channels and personally, I want to get a lot better at creating content/writing, this is a first step! Hope this helps someone else reading this to just try starting something and see what happens.

Jinxed - $0 month after bragging about my first $10k month here. (PROGRESS UPDATE)
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swagamoneyThis week

Jinxed - $0 month after bragging about my first $10k month here. (PROGRESS UPDATE)

A month ago I made a post in this sub about my first $10k month. It went viral. And guess what - I didn't make another dollar since. Honestly, I shouldn't have made any money that first month also. Because I didn't have an offer. If you're familiar with Alex Hormozi you know that the offer is what makes or breaks a business. And I simply didn't have it. I managed to close my first clients just because I rode the AI hype train and managed to capture a couple of CEOs who were riding it too. Took whatever I could get for installment without thinking about the future. (It also helped that I wasn't bullshitting and had a legit enterprise-grade custom GPT framework ready). But that's not a business strategy at all. You can't base your business solely off hype. So the last month was dedicated to crafting a proper offer. No selling involved. Purely discovery chats with as many people as possible. The viral post helped because I connected with some badass people I wouldn't have reached otherwise. Even managed to add a new team member from Reddit. But most importantly, we now have the offer: Enterprise-grade AI assistant trained on your data for a fraction of the market cost. Basically a custom GPT for companies that want a secure assistant "trained" on their data but are not willing to spend millions on OpenAI's Custom Models or hundreds of thousands on Enterprise ChatGPT. (OpenAI's introduction of exclusive business GPTs for $2-3M is an incredibly good leverage for this offer). Also got rid of the big installment fee and switched to a $1k/month starting price for attractiveness and simplicity for companies (that covers their Azure fees also). The key offer points here are: Data security (as there are cheap, but not enterprise-grade tools like PDF.ai) Good price (as not all businesses can afford to pay 6 figure premiums for their data security) So the lesson here (I suppose) is that it's okay to take a step back sometimes. Reevaluate your direction. It's not worth sprinting when you're running in circles. P.S. finally made a website https://jongri.tech

Raised $450k for my startup, here are the lessons I've learned along the way
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marin_smiljanicThis week

Raised $450k for my startup, here are the lessons I've learned along the way

2021 has been a pretty amazing year for Omnisearch. Having started initial work on Omnisearch at the end of 2020, we entered the new year with a working MVP yet no revenue, no significant partnerships, and no funding. Fast forward to the end of 2021, and we now have fantastic revenue growth, a partnership with a public company, and a far more powerful, complete and polished product. But one milestone really changed Omnisearch’s trajectory: our $450,000 USD pre-seed round by GoAhead Ventures. In this post I want to share the story of how it came about and offer a couple of takeaways to keep in mind when preparing for fundraising. &#x200B; The story Contrary to most advice, my co-founder Matej and I didn’t allocate a specific time to switch to “fundraising mode” but rather talked to investors on an ongoing basis. It was a bit of a distraction from working on the product, but on the positive side we were able to constantly get feedback on the idea, pitch, go-to-market strategy and hiring, as well as hearing investors’ major concerns sooner rather than later. That being said, our six-month long fundraising efforts weren’t yielding results - we talked to about twenty investors, mostly angels or smaller funds, with no success. The feedback was generally of the “too early for us” variety (since we were still pre-revenue), with additional questions about our go-to-market strategy and ideal customer persona. The introduction to our eventual investors, California-based GoAhead Ventures, came through a friend who had pitched them previously. We wrote a simple blurb and sent our pitch deck. We then went through GoAhead’s hyper-efficient screening process, consisting of a 30-minute call, a recorded three-minute pitch, and filling out a simple Google doc. Throughout the whole process, the GoAhead team left an awesome impression thanks to their knowledge of enterprise software and their responsiveness. They ended up investing and the whole deal was closed within two weeks, which is super fast even by Silicon Valley standards. While our fundraising experience is a single data point and your case might be different, here are the key takeaways from our journey. &#x200B; Perseverance wins: Like I said above, we talked to about twenty investors before we closed our round. Getting a series of “no”s sucks, but we took the feedback seriously and tried to prepare better for questions that caught us off guard. But we persevered, keeping in mind that from a bird’s eye perspective it’s an amazing time to be building startups and raising funds. Focus on traction: Sounds pretty obvious, right? The truth is, though, that even a small amount of revenue is infinitely better than none at all. One of the major differences between our eventual successful investor pitch and the earlier ones was that we had actual paying customers, though our MRR was low. This allows you to talk about customers in the present tense, showing there’s actual demand for your product and making the use cases more tangible. And ideally, highlight a couple of customer testimonials to boost your credibility. Have a demo ready: In Omnisearch’s case, the demo was oftentimes the best received part of the pitch or call. We’d show investors the live demo, and for bonus points even asked them to choose a video from YouTube and then try searching through it. This always had a “wow” effect on prospective investors and made the subsequent conversation more exciting and positive. Accelerators: Accelerators like Y Combinator or Techstars can add enormous value to a startup, especially in the early stages. And while it’s a great idea to apply, don’t rely on them too heavily. Applications happen only a few times a year, and you should have a foolproof fundraising plan in case you don’t get in. In our case, we just constantly looked for investors who were interested in our space (defined as enterprise SaaS more broadly), using LinkedIn, AngelList, and intros from our own network. Practice the pitch ad nauseam: Pitching is tough to get right even for seasoned pros, so it pays to practice as often as possible. We took every opportunity to perfect the pitch: attending meetups and giving the thirty-second elevator pitch to other attendees over beer and pizza, participating in startup competitions, going to conferences and exhibiting at our own booth, attending pre-accelerator programs, and pitching to friends who are in the startup world. Show an understanding of the competition: Frankly, this was one of the strongest parts of our pitch and investor conversations. If you’re in a similar space to ours, Gartner Magic Quadrants and Forrester Waves are an awesome resource, as well as sites like AlternativeTo or Capterra and G2. By thoroughly studying these resources we gained a great understanding of the industry landscape and were able to articulate our differentiation more clearly and succinctly. Presenting this visually in a coordinate system or a feature grid is, from our experience, even more effective. Remember it’s just the beginning! Getting your first round of funding is just the beginning of the journey, so it’s important to avoid euphoria and get back to building and selling the product as soon as possible. While securing funding enables you to scale the team, and is a particular relief if the founders had worked without a salary, the end goal is still to build a big, profitable, and overall awesome startup.

The delicate balance of building an online community business
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matthewbarbyThis week

The delicate balance of building an online community business

Hey /r/Entrepreneur 👋 Just under two years ago I launched an online community business called Traffic Think Tank with two other co-founders, Nick Eubanks and Ian Howells. As a Traffic Think Tank customer you (currently) pay $119 a month to get access to our online community, which is run through Slack. The community is focused on helping you learn various aspects of marketing, with a particular focus on search engine optimization (SEO). Alongside access to the Slack community, we publish new educational video content from outside experts every week that all customers have access to. At the time of writing, Traffic Think Tank has around 650 members spanning across 17 of the 24 different global time zones. I was on a business trip over in Sydney recently, and during my time there I met up with some of our Australia-based community members. During dinner I was asked by several of them how the idea for Traffic Think Tank came about and what steps we took to validate that the idea was worth pursuing.  This is what I told them… How it all began It all started with a personal need. Nick, an already successful entrepreneur and owner of a marketing agency, had tested out an early version Traffic Think Tank in early 2017. He offered real-time consulting for around ten customers that he ran from Slack. He would publish some educational videos and offer his advice on projects that the members were running. The initial test went well, but it was tough to maintain on his own and he had to charge a fairly high price to make it worth his time. That’s when he spoke to me and Ian about turning this idea into something much bigger. Both Ian and I offered something slightly different to Nick. We’ve both spent time in senior positions at marketing agencies, but currently hold senior director positions in 2,000+ public employee companies (HubSpot and LendingTree). Alongside this, as a trio we could really ramp up the quality and quantity of content within the community, spread out the administrative workload and just generally have more resources to throw at getting this thing off the ground. Admittedly, Nick was much more optimistic about the potential of Traffic Think Tank – something I’m very thankful for now – whereas Ian and I were in the camp of “you’re out of your mind if you think hundreds of people are going to pay us to be a part of a Slack channel”. To validate the idea at scale, we decided that we’d get an initial MVP of the community up and running with a goal of reaching 100 paying customers in the first six months. If we achieved that, we’d validated that it was a viable business and we would continue to pursue it. If not, we’d kill it. We spent the next month building out the initial tech stack that enabled us to accept payments, do basic user management to the Slack channel, and get a one-page website up and running with information on what Traffic Think Tank was all about.  After this was ready, we doubled down on getting some initial content created for members – I mean, we couldn’t have people just land in an empty Slack channel, could we? We created around ten initial videos, 20 or so articles and then some long threads full of useful information within the Slack channel so that members would have some content to pour into right from the beginning.  Then, it was time to go live. The first 100 customers Fortunately, both Nick and I had built a somewhat substantial following in the SEO space over the previous 5-10 years, so we at least had a large email list to tap into (a total of around 40,000 people). We queued up some launch emails, set an initial price of $99 per month and pressed send. [\[LINK\] The launch email I sent to my subscribers announcing Traffic Think Tank](https://mailchi.mp/matthewbarby/future-of-marketing-1128181) What we didn’t expect was to sell all of the initial 100 membership spots in the first 72 hours. “Shit. What do we do now? Are we ready for this many people? Are we providing them with enough value? What if something breaks in our tech stack? What if they don’t like the content? What if everyone hates Slack?” All of these were thoughts running through my head. This brings me to the first great decision we made: we closed down new membership intake for 3 months so that we could focus completely on adding value to the first cohort of users. The right thing at the right time SEO is somewhat of a dark art to many people that are trying to learn about it for the first time. There’s hundreds of thousands (possibly millions) of articles and videos online that talk about how to do SEO.  Some of it’s good advice; a lot of it is very bad advice.  Add to this that the barrier to entry of claiming to be an “expert” in SEO is practically non-existent and you have a recipe for disaster. This is why, for a long time, individuals involved in SEO have flocked in their masses to online communities for information and to bounce ideas off of others in the space. Forums like SEObook, Black Hat World, WickedFire, Inbound.org, /r/BigSEO, and many more have, at one time, been called home by many SEOs.  In recent times, these communities have either been closed down or just simply haven’t adapted to the changing needs of the community – one of those needs being real-time feedback on real-world problems.  The other big need that we all spotted and personally had was the ability to openly share the things that are working – and the things that aren’t – in SEO within a private forum. Not everyone wanted to share their secret sauce with the world. One of the main reasons we chose Slack as the platform to run our community on was the fact that it solved these two core needs. It gave the ability to communicate in real-time across multiple devices, and all of the information shared within it was outside of the public domain. The other problem that plagued a lot of these early communities was spam. Most of them were web-based forums that were free to access. That meant they became a breeding ground for people trying to either sell their services or promote their own content – neither of which is conducive to building a thriving community. This was our main motivation for charging a monthly fee to access Traffic Think Tank. We spent a lot of time thinking through pricing. It needed to be enough money that people would be motivated to really make use of their membership and act in a way that’s beneficial to the community, but not too much money that it became cost prohibitive to the people that would benefit from it the most. Considering that most of our members would typically spend between $200-800 per month on SEO software, $99 initially felt like the perfect balance. Growing pains The first three months of running the community went by without any major hiccups. Members were incredibly patient with us, gave us great feedback and were incredibly helpful and accommodating to other members. Messages were being posted every day, with Nick, Ian and myself seeding most of the engagement at this stage.  With everything going smoothly, we decided that it was time to open the doors to another intake of new members. At this point we’d accumulated a backlog of people on our waiting list, so we knew that simply opening our doors would result in another large intake. Adding more members to a community has a direct impact on the value that each member receives. For Traffic Think Tank in particular, the value for members comes from three areas: The ability to have your questions answered by me, Nick and Ian, as well as other members of the community. The access to a large library of exclusive content. The ability to build connections with the wider community. In the early stages of membership growth, there was a big emphasis on the first of those three points. We didn’t have an enormous content library, nor did we have a particularly large community of members, so a lot of the value came from getting a lot of one-to-one time with the community founders. [\[IMAGE\] Screenshot of engagement within the Traffic Think Tank Slack community](https://cdn.shortpixel.ai/client/qglossy,retimg,w_1322/https://www.matthewbarby.com/wp-content/uploads/2019/08/Community-Engagement-in-Traffic-Think-Tank.png) The good thing about having 100 members was that it was just about feasible to give each and every member some one-to-one time within the month, which really helped us to deliver those moments of delight that the community needed early on. Two-and-a-half months after we launched Traffic Think Tank, we opened the doors to another 250 people, taking our total number of members to 350. This is where we experienced our first growing pains.  Our original members had become used to being able to drop us direct messages and expect an almost instant response, but this wasn’t feasible anymore. There were too many people, and we needed to create a shift in behavior. We needed more value to come from the community engaging with one another or we’d never be able to scale beyond this level. We started to really pay attention to engagement metrics; how many people were logging in every day, and of those, how many were actually posting messages within public channels.  We asked members that were logging in a lot but weren’t posting (the “lurkers”) why that was the case. We also asked the members that engaged in the community the most what motivated them to post regularly. We learned a lot from doing this. We found that the large majority of highly-engaged members had much more experience in SEO, whereas most of the “lurkers” were beginners. This meant that most of the information being shared in the community was very advanced, with a lot of feedback from the beginners in the group being that they “didn’t want to ask a stupid question”.  As managers of the community, we needed to facilitate conversations that catered to all of our members, not just those at a certain level of skill. To tackle this problem, we created a number of new channels that had a much deeper focus on beginner topics so novice members had a safe place to ask questions without judgment.  We also started running live video Q&As each month where we’d answer questions submitted by the community. This gave our members one-on-one time with me, Nick and Ian, but spread the value of these conversations across the whole community rather than them being hidden within private messages. As a result of these changes, we found that the more experienced members in the community were really enjoying sharing their knowledge with those with less experience. The number of replies within each question thread was really starting to increase, and the community started to shift away from just being a bunch of threads created by me, Nick and Ian to a thriving forum of diverse topics compiled by a diverse set of individuals. This is what we’d always wanted. A true community. It was starting to happen. [\[IMAGE\] Chart showing community engagement vs individual member value](https://cdn.shortpixel.ai/client/qglossy,retimg,w_1602/https://www.matthewbarby.com/wp-content/uploads/2019/08/Community-Engagement-Balance-Graph.jpg) At the same time, we started to realize that we’ll eventually reach a tipping point where there’ll be too much content for us to manage and our members to engage with. When we reach this point, the community will be tough to follow and the quality of any given post will go down. Not only that, but the community will become increasingly difficult to moderate. We’re not there yet, but we recognize that this will come, and we’ll have to adjust our model again. Advocating advocacy As we started to feel more comfortable about the value that members were receiving, we made the decision to indefinitely open for new members. At the same time, we increased the price of membership (from $99 a month to $119) in a bid to strike the right balance between profitability as a business and to slow down the rate at which we were reaching the tipping point of community size. We also made the decision to repay all of our early adopters by grandfathering them in to the original pricing – and committing to always do this in the future. Despite the price increase, we saw a continued flow of new members come into the community. The craziest part about this was that we were doing practically no marketing activities to encourage new members– this was all coming from word of mouth. Our members were getting enough value from the community that they were recommending it to their friends, colleagues and business partners.  The scale at which this was happening really took us by surprise and it told us one thing very clearly: delivering more value to members resulted in more value being delivered to the business. This is a wonderful dynamic to have because it perfectly aligns the incentives on both sides. We’d said from the start that we wouldn’t sacrifice value to members for more revenue – this is something that all three of us felt very strongly about. First and foremost, we wanted to create a community that delivered value to its members and was run in a way that aligned with our values as people. If we could find a way to stimulate brand advocacy, while also tightening the bonds between all of our individual community members, we’d be boosting both customer retention and customer acquisition in the same motion. This became our next big focus. [\[TWEET\] Adam, one of our members wore his Traffic Think Tank t-shirt in the Sahara desert](https://twitter.com/AdamGSteele/status/1130892481099382784) We started with some simple things: We shipped out Traffic Think Tank branded T-shirts to all new members. We’d call out each of the individuals that would submit questions to our live Q&A sessions and thank them live on air. We set up a new channel that was dedicated to sharing a quick introduction to who you are, what you do and where you’re based for all new members. We’d created a jobs channel and a marketplace for selling, buying and trading services with other members. Our monthly “blind dates” calls were started where you’d be randomly grouped with 3-4 other community members so that you could hop on a call to get to know each other better. The Traffic Think Tank In Real Life (IRL)* channel was born, which enabled members to facilitate in-person meetups with each other. In particular, we saw that as members started to meet in person or via calls the community itself was feeling more and more like a family. It became much closer knit and some members started to build up a really positive reputation for being particularly helpful to other members, or for having really strong knowledge in a specific area. [\[TWEET\] Dinner with some of the Traffic Think Tank members in Brighton, UK](https://twitter.com/matthewbarby/status/1117175584080134149) Nick, Ian and I would go out of our way to try and meet with members in real life wherever we could. I was taken aback by how appreciative people were for us doing this, and it also served as an invaluable way to gain honest feedback from members. There was another trend that we’d observed that we didn’t really expect to happen. More and more members were doing business with each another. We’ve had people find new jobs through the community, sell businesses to other members, launch joint ventures together and bring members in as consultants to their business. This has probably been the most rewarding thing to watch, and it was clear that the deeper relationships that our members were forming were resulting in an increased level of trust to work with each other. We wanted to harness this and take it to a new level. This brought us to arguably the best decision we’ve made so far running Traffic Think Tank… we were going to run a big live event for our members. I have no idea what I’m doing It’s the first week of January 2019 and we’re less than three weeks away from Traffic Think Tank LIVE, our first ever in-person event hosting 150 people, most of which are Traffic Think Tank members. It's like an ongoing nightmare I can’t wake up from. That was Nick’s response in our private admin channel to myself and Ian when I asked if they were finding the run-up to the event as stressful as I was. I think that all three of us were riding on such a high from how the community was growing that we felt like we could do anything. Running an event? How hard can it be? Well, turns out it’s really hard. We had seven different speakers flying over from around the world to speak at the event, there was a pre- and after event party, and we’d planned a charity dinner where we would take ten attendees (picked at random via a raffle) out for a fancy meal. Oh, and Nick, Ian and I were hosting a live Q&A session on stage. It wasn’t until precisely 48 hours before the event that we’d realized we didn’t have any microphones, nor had a large amount of the swag we’d ordered arrived. Plus, a giant storm had hit Philly causing a TON of flight cancellations. Perfect. Just perfect. This was honestly the tip of the iceberg. We hadn’t thought about who was going to run the registration desk, who would be taking photos during the event and who would actually field questions from the audience while all three of us sat on stage for our live Q&A panel. Turns out that the answer to all of those questions were my wife, Laura, and Nick’s wife, Kelley. Thankfully, they were on hand to save our asses. The weeks running up to the event were honestly some of the most stressful of my life. We sold around 50% of our ticket allocation within the final two weeks before the event. All of the event organizers told us this would happen, but did we believe them? Hell no!  Imagine having two weeks until the big day and as it stood half of the room would be completely empty. I was ready to fly most of my extended family over just to make it look remotely busy. [\[IMAGE\] One of our speakers, Ryan Stewart, presenting at Traffic Think Tank LIVE](https://cdn.shortpixel.ai/client/qglossy,retimg,w_1920/https://www.matthewbarby.com/wp-content/uploads/2019/08/Traffic-Think-Tank-LIVE-Ryan-Presenting.jpg) Thankfully, if all came together. We managed to acquire some microphones, the swag arrived on the morning of the event, all of our speakers were able to make it on time and the weather just about held up so that our entire allocation of ticket holders was able to make it to the event. We pooled together and I’m proud to say that the event was a huge success. While we made a substantial financial loss on the event itself, January saw a huge spike in new members, which more than recouped our losses. Not only that, but we got to hang out with a load of our members all day while they said really nice things about the thing we’d built. It was both exhausting and incredibly rewarding. Bring on Traffic Think Tank LIVE 2020! (This time we’re hiring an event manager...)   The road ahead Fast forward to today (August 2019) and Traffic Think Tank has over 650 members. The biggest challenges that we’re tackling right now include making sure the most interesting conversations and best content surfaces to the top of the community, making Slack more searchable (this is ultimately one of its flaws as a platform) and giving members a quicker way to find the exclusive content that we create. You’ll notice there’s a pretty clear theme here. In the past 30 days, 4,566 messages were posted in public channels inside Traffic Think Tank. If you add on any messages posted inside private direct messages, this number rises to 21,612. That’s a lot of messages. To solve these challenges and enable further scale in the future, we’ve invested a bunch of cash and our time into building out a full learning management system (LMS) that all members will get access to alongside the Slack community. The LMS will be a web-based portal that houses all of the video content we produce. It will also  provide an account admin section where users can update or change their billing information (they have to email us to do this right now, which isn’t ideal), a list of membership perks and discounts with our partners, and a list of links to some of the best threads within Slack – when clicked, these will drop you directly into Slack. [\[IMAGE\] Designs for the new learning management system (LMS)](https://cdn.shortpixel.ai/client/qglossy,retimg,w_2378/https://www.matthewbarby.com/wp-content/uploads/2019/08/Traffic-Think-Tank-LMS.png) It’s not been easy, but we’re 95% of the way through this and I’m certain that it will have a hugely positive impact on the experience for our members. Alongside this we hired a community manager, Liz, who supports with any questions that our members have, coordinates with external experts to arrange webinars for the community, helps with new member onboarding, and has tightened up some of our processes around billing and general accounts admin. This was a great decision. Finally, we’ve started planning next year’s live event, which we plan to more than double in size to 350 attendees, and we decided to pick a slightly warmer location in Miami this time out. Stay tuned for me to have a complete meltdown 3 weeks from the event. Final thoughts When I look back on the journey we’ve had so far building Traffic Think Tank, there’s one very important piece to this puzzle that’s made all of this work that I’ve failed to mention so far: co-founder alignment. Building a community is a balancing act that relies heavily on those in charge being completely aligned. Nick, Ian and I completely trust each other and more importantly, are philosophically aligned on how we want to run and grow the community. If we didn’t have this, the friction between us could tear apart the entire community. Picking the right people to work with is important in any company, but when your business is literally about bringing people together, there’s no margin for error here.  While I’m sure there will be many more challenges ahead, knowing that we all trust each other to make decisions that fall in line with each of our core values makes these challenges dramatically easier to overcome. Finally, I’d like to thank all of our members for making the community what it is today – it’d be nothing without you and I promise that we’ll never take that for granted. &#x200B; I originally posted this on my blog here. Welcoming all of your thoughts, comments, questions and I'll do my best to answer them :)

7 free ways to find customers
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doublescoop24This week

7 free ways to find customers

You do not need to burn thousands on paid ads to find customers. Most businesses think ads are the only way to get customers. They spend huge amounts on Google and Facebook ads with low conversion rates and end up desperate when the money runs out. Here are some FREE strategies that work way better: Be where your customers already hang out Monitor platforms like Reddit, LinkedIn, Facebook groups and other online communities where your target audience discusses their problems. Look for people actively seeking solutions you provide. The conversion rate is much higher because these are people already looking for what you sell. Create content that solves real problems Create blog posts, videos, or social content that addresses specific pain points your audience has. I started writing detailed guides about problems I knew my customers faced and they began finding me organically through search. Strategic partnerships with complementary businesses I connected with businesses that served the same customers but offered different products. We created joint social posts and shared each other's content at zero cost. This opened up their audience to me and vice versa. Get interviewed on podcasts This one surprised me. Many niche industry podcasts need guests constantly. I reached out offering specific topics I could speak on with value for their audience. This positioned me as an expert while reaching new potential customers. Build in public Sharing your journey building your product creates a following of interested people. I posted weekly updates on X about challenges and wins, which created a small but engaged community before we even launched. Leverage personal networks properly Not by spamming friends, but by asking for specific introductions to people who might genuinely benefit from what you offer. One quality introduction beats 100 cold emails. Create free tools or resources This is one of the most effective strategies. You can easily build these free tools using AI now. I built a simple calculator that helped people in my industry solve a common problem. It generated leads because users found it valuable and shared it. The most important thing I learned is that these methods actually produce higher quality customers. They come to you already understanding the value you provide, which means better conversion rates and longer customer relationships. It takes more patience than ads, but the ROI is significantly better in the long run. Plus, these strategies help you understand your customers better, which improves everything else in your business.

How a founder built a B2B AI startup to serve with 65+ global brands (including Fortune500 companies)
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Royal_Rest8409This week

How a founder built a B2B AI startup to serve with 65+ global brands (including Fortune500 companies)

AI Palette is an AI-driven platform that helps food and beverage companies predict emerging product trends. I had the opportunity recently to sit down with the founder to get his advice on building an AI-first startup, which he'll be going through in this post. About AI Palette: Co-founders: >!2 (Somsubhra GanChoudhuri, Himanshu Upreti)!!100+!!$12.7M USD!!AI-powered predictive analytics for the CPG (Consumer Packaged Goods) industry!!Signed first paying customer in the first year!!65+ global brands, including Cargill, Diageo, Ajinomoto, Symrise, Mondelez, and L’Oréal, use AI Palette!!Every new product launched has secured a paying client within months!!Expanded into Beauty & Personal Care (BPC), onboarding one of India’s largest BPC companies within weeks!!Launched multiple new product lines in the last two years, creating a unified suite for brand innovation!Identify the pain points in your industry for ideas* When I was working in the flavour and fragrance industry, I noticed a major issue CPG companies faced: launching a product took at least one to two years. For instance, if a company decided today to launch a new juice, it wouldn’t hit the market until 2027. This long timeline made it difficult to stay relevant and on top of trends. Another big problem I noticed was that companies relied heavily on market research to determine what products to launch. While this might work for current consumer preferences, it was highly inefficient since the product wouldn’t actually reach the market for several years. By the time the product launched, the consumer trends had already shifted, making that research outdated. That’s where AI can play a crucial role. Instead of looking at what consumers like today, we realised that companies should use AI to predict what they will want next. This allows businesses to create products that are ahead of the curve. Right now, the failure rate for new product launches is alarmingly high, with 8 out of 10 products failing. By leveraging AI, companies can avoid wasting resources on products that won’t succeed, leading to better, more successful launches. Start by talking to as many industry experts as possible to identify the real problems When we first had the idea for AI Palette, it was just a hunch, a gut feeling—we had no idea whether people would actually pay for it. To validate the idea, we reached out to as many people as we could within the industry. Since our focus area was all about consumer insights, we spoke to professionals in the CPG sector, particularly those in the insights departments of CPG companies. Through these early conversations, we began to see a common pattern emerge and identified the exact problem we wanted to solve. Don’t tell people what you’re building—listen to their frustrations and challenges first. Going into these early customer conversations, our goal was to listen and understand their challenges without telling them what we were trying to build. This is crucial as it ensures that you can gather as much data about the problem to truly understand it and that you aren't biasing their answers by showing your solution. This process helped us in two key ways: First, it validated that there was a real problem in the industry through the number of people who spoke about experiencing the same problem. Second, it allowed us to understand the exact scale and depth of the problem—e.g., how much money companies were spending on consumer research, what kind of tools they were currently using, etc. Narrow down your focus to a small, actionable area to solve initially. Once we were certain that there was a clear problem worth solving, we didn’t try to tackle everything at once. As a small team of two people, we started by focusing on a specific area of the problem—something big enough to matter but small enough for us to handle. Then, we approached customers with a potential solution and asked them for feedback. We learnt that our solution seemed promising, but we wanted to validate it further. If customers are willing to pay you for the solution, it’s a strong validation signal for market demand. One of our early customer interviewees even asked us to deliver the solution, which we did manually at first. We used machine learning models to analyse the data and presented the results in a slide deck. They paid us for the work, which was a critical moment. It meant we had something with real potential, and we had customers willing to pay us before we had even built the full product. This was the key validation that we needed. By the time we were ready to build the product, we had already gathered crucial insights from our early customers. We understood the specific information they wanted and how they wanted the results to be presented. This input was invaluable in shaping the development of our final product. Building & Product Development Start with a simple concept/design to validate with customers before building When we realised the problem and solution, we began by designing the product, but not by jumping straight into coding. Instead, we created wireframes and user interfaces using tools like InVision and Figma. This allowed us to visually represent the product without the need for backend or frontend development at first. The goal was to showcase how the product would look and feel, helping potential customers understand its value before we even started building. We showed these designs to potential customers and asked for feedback. Would they want to buy this product? Would they pay for it? We didn’t dive into actual development until we found a customer willing to pay a significant amount for the solution. This approach helped us ensure we were on the right track and didn’t waste time or resources building something customers didn’t actually want. Deliver your solution using a manual consulting approach before developing an automated product Initially, we solved problems for customers in a more "consulting" manner, delivering insights manually. Recall how I mentioned that when one of our early customer interviewees asked us to deliver the solution, we initially did it manually by using machine learning models to analyse the data and presenting the results to them in a slide deck. This works for the initial stages of validating your solution, as you don't want to invest too much time into building a full-blown MVP before understanding the exact features and functionalities that your users want. However, after confirming that customers were willing to pay for what we provided, we moved forward with actual product development. This shift from a manual service to product development was key to scaling in a sustainable manner, as our building was guided by real-world feedback and insights rather than intuition. Let ongoing customer feedback drive iteration and the product roadmap Once we built the first version of the product, it was basic, solving only one problem. But as we worked closely with customers, they requested additional features and functionalities to make it more useful. As a result, we continued to evolve the product to handle more complex use cases, gradually developing new modules based on customer feedback. Product development is a continuous process. Our early customers pushed us to expand features and modules, from solving just 20% of their problems to tackling 50–60% of their needs. These demands shaped our product roadmap and guided the development of new features, ultimately resulting in a more complete solution. Revenue and user numbers are key metrics for assessing product-market fit. However, critical mass varies across industries Product-market fit (PMF) can often be gauged by looking at the size of your revenue and the number of customers you're serving. Once you've reached a certain critical mass of customers, you can usually tell that you're starting to hit product-market fit. However, this critical mass varies by industry and the type of customers you're targeting. For example, if you're building an app for a broad consumer market, you may need thousands of users. But for enterprise software, product-market fit may be reached with just a few dozen key customers. Compare customer engagement and retention with other available solutions on the market for product-market fit Revenue and the number of customers alone isn't always enough to determine if you're reaching product-market fit. The type of customer and the use case for your product also matter. The level of engagement with your product—how much time users are spending on the platform—is also an important metric to track. The more time they spend, the more likely it is that your product is meeting a crucial need. Another way to evaluate product-market fit is by assessing retention, i.e whether users are returning to your platform and relying on it consistently, as compared to other solutions available. That's another key indication that your solution is gaining traction in the market. Business Model & Monetisation Prioritise scalability Initially, we started with a consulting-type model where we tailor-made specific solutions for each customer use-case we encountered and delivered the CPG insights manually, but we soon realized that this wasn't scalable. The problem with consulting is that you need to do the same work repeatedly for every new project, which requires a large team to handle the workload. That is not how you sustain a high-growth startup. To solve this, we focused on building a product that would address the most common problems faced by our customers. Once built, this product could be sold to thousands of customers without significant overheads, making the business scalable. With this in mind, we decided on a SaaS (Software as a Service) business model. The benefit of SaaS is that once you create the software, you can sell it to many customers without adding extra overhead. This results in a business with higher margins, where the same product can serve many customers simultaneously, making it much more efficient than the consulting model. Adopt a predictable, simplistic business model for efficiency. Look to industry practices for guidance When it came to monetisation, we considered the needs of our CPG customers, who I knew from experience were already accustomed to paying annual subscriptions for sales databases and other software services. We decided to adopt the same model and charge our customers an annual upfront fee. This model worked well for our target market, aligning with industry standards and ensuring stable, recurring revenue. Moreover, our target CPG customers were already used to this business model and didn't have to choose from a huge variety of payment options, making closing sales a straightforward and efficient process. Marketing & Sales Educate the market to position yourself as a thought leader When we started, AI was not widely understood, especially in the CPG industry. We had to create awareness around both AI and its potential value. Our strategy focused on educating potential users and customers about AI, its relevance, and why they should invest in it. This education was crucial to the success of our marketing efforts. To establish credibility, we adopted a thought leadership approach. We wrote blogs on the importance of AI and how it could solve problems for CPG companies. We also participated in events and conferences to demonstrate our expertise in applying AI to the industry. This helped us build our brand and reputation as leaders in the AI space for CPG, and word-of-mouth spread as customers recognized us as the go-to company for AI solutions. It’s tempting for startups to offer products for free in the hopes of gaining early traction with customers, but this approach doesn't work in the long run. Free offerings don’t establish the value of your product, and customers may not take them seriously. You should always charge for pilots, even if the fee is minimal, to ensure that the customer is serious about potentially working with you, and that they are committed and engaged with the product. Pilots/POCs/Demos should aim to give a "flavour" of what you can deliver A paid pilot/POC trial also gives you the opportunity to provide a “flavour” of what your product can deliver, helping to build confidence and trust with the client. It allows customers to experience a detailed preview of what your product can do, which builds anticipation and desire for the full functionality. During this phase, ensure your product is built to give them a taste of the value you can provide, which sets the stage for a broader, more impactful adoption down the line. Fundraising & Financial Management Leverage PR to generate inbound interest from VCs When it comes to fundraising, our approach was fairly traditional—we reached out to VCs and used connections from existing investors to make introductions. However, looking back, one thing that really helped us build momentum during our fundraising process was getting featured in Tech in Asia. This wasn’t planned; it just so happened that Tech in Asia was doing a series on AI startups in Southeast Asia and they reached out to us for an article. During the interview, they asked if we were fundraising, and we mentioned that we were. As a result, several VCs we hadn’t yet contacted reached out to us. This inbound interest was incredibly valuable, and we found it far more effective than our outbound efforts. So, if you can, try to generate some PR attention—it can help create inbound interest from VCs, and that interest is typically much stronger and more promising than any outbound strategies because they've gone out of their way to reach out to you. Be well-prepared and deliberate about fundraising. Keep trying and don't lose heart When pitching to VCs, it’s crucial to be thoroughly prepared, as you typically only get one shot at making an impression. If you mess up, it’s unlikely they’ll give you a second chance. You need to have key metrics at your fingertips, especially if you're running a SaaS company. Be ready to answer questions like: What’s your retention rate? What are your projections for the year? How much will you close? What’s your average contract value? These numbers should be at the top of your mind. Additionally, fundraising should be treated as a structured process, not something you do on the side while juggling other tasks. When you start, create a clear plan: identify 20 VCs to reach out to each week. By planning ahead, you’ll maintain momentum and speed up the process. Fundraising can be exhausting and disheartening, especially when you face multiple rejections. Remember, you just need one investor to say yes to make it all worthwhile. When using funds, prioritise profitability and grow only when necessary. Don't rely on funding to survive. In the past, the common advice for startups was to raise money, burn through it quickly, and use it to boost revenue numbers, even if that meant operating at a loss. The idea was that profitability wasn’t the main focus, and the goal was to show rapid growth for the next funding round. However, times have changed, especially with the shift from “funding summer” to “funding winter.” My advice now is to aim for profitability as soon as possible and grow only when it's truly needed. For example, it’s tempting to hire a large team when you have substantial funds in the bank, but ask yourself: Do you really need 10 new hires, or could you get by with just four? Growing too quickly can lead to unnecessary expenses, so focus on reaching profitability as soon as possible, rather than just inflating your team or burn rate. The key takeaway is to spend your funds wisely and only when absolutely necessary to reach profitability. You want to avoid becoming dependent on future VC investments to keep your company afloat. Instead, prioritize reaching break-even as quickly as you can, so you're not reliant on external funding to survive in the long run. Team-Building & Leadership Look for complementary skill sets in co-founders When choosing a co-founder, it’s important to find someone with a complementary skill set, not just someone you’re close to. For example, I come from a business and commercial background, so I needed someone with technical expertise. That’s when I found my co-founder, Himanshu, who had experience in machine learning and AI. He was a great match because his technical knowledge complemented my business skills, and together we formed a strong team. It might seem natural to choose your best friend as your co-founder, but this can often lead to conflict. Chances are, you and your best friend share similar interests, skills, and backgrounds, which doesn’t bring diversity to the table. If both of you come from the same industry or have the same strengths, you may end up butting heads on how things should be done. Having diverse skill sets helps avoid this and fosters a more collaborative working relationship. Himanshu (left) and Somsubhra (right) co-founded AI Palette in 2018 Define roles clearly to prevent co-founder conflict To avoid conflict, it’s essential that your roles as co-founders are clearly defined from the beginning. If your co-founder and you have distinct responsibilities, there is no room for overlap or disagreement. This ensures that both of you can work without stepping on each other's toes, and there’s mutual respect for each other’s expertise. This is another reason as to why it helps to have a co-founder with a complementary skillset to yours. Not only is having similar industry backgrounds and skillsets not particularly useful when building out your startup, it's also more likely to lead to conflicts since you both have similar subject expertise. On the other hand, if your co-founder is an expert in something that you're not, you're less likely to argue with them about their decisions regarding that aspect of the business and vice versa when it comes to your decisions. Look for employees who are driven by your mission, not salary For early-stage startups, the first hires are crucial. These employees need to be highly motivated and excited about the mission. Since the salary will likely be low and the work demanding, they must be driven by something beyond just the paycheck. The right employees are the swash-buckling pirates and romantics, i.e those who are genuinely passionate about the startup’s vision and want to be part of something impactful beyond material gains. When employees are motivated by the mission, they are more likely to stick around and help take the startup to greater heights. A litmus test for hiring: Would you be excited to work with them on a Sunday? One of the most important rounds in the hiring process is the culture fit round. This is where you assess whether a candidate shares the same values as you and your team. A key question to ask yourself is: "Would I be excited to work with this person on a Sunday?" If there’s any doubt about your answer, it’s likely not a good fit. The idea is that you want employees who align with the company's culture and values and who you would enjoy collaborating with even outside of regular work hours. How we structure the team at AI Palette We have three broad functions in our organization. The first two are the big ones: Technical Team – This is the core of our product and technology. This team is responsible for product development and incorporating customer feedback into improving the technology Commercial Team – This includes sales, marketing, customer service, account managers, and so on, handling everything related to business growth and customer relations. General and Administrative Team – This smaller team supports functions like finance, HR, and administration. As with almost all businesses, we have teams that address the two core tasks of building (technical team) and selling (commercial team), but given the size we're at now, having the administrative team helps smoothen operations. Set broad goals but let your teams decide on execution What I've done is recruit highly skilled people who don't need me to micromanage them on a day-to-day basis. They're experts in their roles, and as Steve Jobs said, when you hire the right person, you don't have to tell them what to do—they understand the purpose and tell you what to do. So, my job as the CEO is to set the broader goals for them, review the plans they have to achieve those goals, and periodically check in on progress. For example, if our broad goal is to meet a certain revenue target, I break it down across teams: For the sales team, I’ll look at how they plan to hit that target—how many customers they need to sell to, how many salespeople they need, and what tactics and strategies they plan to use. For the technical team, I’ll evaluate our product offerings—whether they think we need to build new products to attract more customers, and whether they think it's scalable for the number of customers we plan to serve. This way, the entire organization's tasks are cascaded in alignment with our overarching goals, with me setting the direction and leaving the details of execution to the skilled team members that I hire.

[CASE STUDY] From 217/m to $2,836/m in 9 months - Sold for $59,000; I grow and monetise web traffic of 5, 6, 7 figures USD valued passive income content sites [AMA]
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[CASE STUDY] From 217/m to $2,836/m in 9 months - Sold for $59,000; I grow and monetise web traffic of 5, 6, 7 figures USD valued passive income content sites [AMA]

Hello Everyone (VERY LONG CASE STUDY AHEAD) - 355% return in 9 months Note: I own a 7-figures USD valued portfolio of 41+ content sites that generates 5-6 figures USD a month in passive income. This is my first time posting in this sub and my goal is to NOT share generic advice but precise numbers, data and highly refined processes so you can also get started with this business yourself or if you already have an existing business, drive huge traffic to it and scale it substantially (get more customers). I will use a case study to explain the whole process. As most of us are entrepreneurs here, explaining an actual project would be more meaningful. In this case study I used AI assisted content to grow an existing site from $217/m to $2,836/m in 9 months (NO BACKLINKS) and sold it for $59,000. ROI of 3 months: 355% Previous case studies (before I give an overview of the model) Amazon Affiliate Content Site: $371/m to $19,263/m in 14 MONTHS - $900K CASE STUDY \[AMA\] Affiliate Website from $267/m to $21,853/m in 19 months (CASE STUDY - Amazon?) \[AMA\] Amazon Affiliate Website from $0 to $7,786/month in 11 months Amazon Affiliate Site from $118/m to $3,103/m in 8 MONTHS (SOLD it for $62,000+) Note: You can check pinned posts on my profile. Do go through the comments as well as a lot of questions are answered in those. However, if you still have any questions, feel free to reach out. This is an \[AMA\]. Quick Overview of the Model Approach: High traffic, niche specific, informative content websites that monetise its traffic through highly automated methods like display ads and affiliate. The same model can be applied to existing businesses to drive traffic and get customers. Main idea: Make passive income in a highly automated way Easy to understand analogy You have real estate (here you have digital asset like a website) You get rental income (here you get ads and affiliate income with no physical hassle, in case you have a business like service, product etc. then you can get customers for that too but if not, it's alright) Real estate has value (this digital asset also has value that can be appreciated with less effort) Real estate can be sold (this can be sold too but faster) IMPORTANT NOTE: Search traffic is the BEST way to reach HUGE target audience and it's important when it comes to scaling. This essentially means that you can either monetise that via affiliate, display etc. or if you have a business then you can reach a bigger audience to scale. Overview of this website's valuation (then and now: Oct. 2022 and June 2023) Oct 2022: $217/m Valuation: $5,750.5 (26.5x) - set it the same as the multiple it was sold for June 2023: $2,836/m Traffic and revenue trend: growing fast Last 3 months avg: $2,223 Valuation now: $59,000 (26.5x) Description: The domain was registered in 2016, it grew and then the project was left unattended. I decided to grow it again using properly planned AI assisted content. Backlink profile: 500+ Referring domains (Ahrefs). Backlinks mean the sites linking back to you. This is important when it comes to ranking. Summary of Results of This Website - Before and After Note: If the terms seem technical, do not worry. I will explain them in detail later. Still if you have any questions. Feel free to comment or reach out. |Metric|Oct 2022|June 2023|Difference|Comments| |:-|:-|:-|:-|:-| |Articles|314|804|\+490|AI Assisted content published in 3 months| |Traffic|9,394|31,972|\+22,578|Organic| |Revenue|$217|$2,836|\+$2,619|Multiple sources| |RPM (revenue/1000 web traffic)|23.09|$88.7|\+$65.61|Result of Conversion rate optimisation (CRO). You make changes to the site for better conversions| |EEAT (expertise, experience, authority and trust of website)|2 main authors|8 authors|6|Tables, video ads and 11 other fixations| |CRO|Nothing|Tables, video ads |Tables, video ads and 11 other fixations || &#x200B; Month by Month Growth |Month|Revenue|Steps| |:-|:-|:-| |Sept 2022|NA|Content Plan| |Oct 2022|$217|Content Production| |Nov 2022|$243|Content production + EEAT authors| |Dec 2022|$320|Content production + EEAT authors| |Jan 2023|$400|Monitoring| |Feb 2023|$223|Content production + EEAT authors| |Mar 2023|$2,128|CRO & Fixations| |April 2023|$1,609|CRO & Fixations| |May 2023|$2,223|Content production + EEAT authors| |June 2023|$2,836|CRO and Fixations| |Total|$10,199|| &#x200B; What will I share Content plan and Website structure Content Writing Content Uploading, formatting and onsite SEO Faster indexing Conversion rate optimisation Guest Posting EEAT (Experience, Expertise, Authority, Trust) Costing ROI The plans moving forward with these sites &#x200B; Website Structure and Content Plan This is probably the most important important part of the whole process. The team spends around a month just to get this right. It's like defining the direction of the project. Description: Complete blueprint of the site's structure in terms of organisation of categories, subcategories and sorting of articles in each one of them. It also includes the essential pages. The sorted articles target main keyword, relevant entities and similar keywords. This has to be highly data driven and we look at over 100 variables just to get it right. It's like beating Google's algorithm to ensure you have a blueprint for a site that will rank. It needs to be done right. If there is a mistake, then even if you do everything right - it's not going to work out and after 8-16 months you will realise that everything went to waste. Process For this project, we had a niche selected already so we didn't need to do a lot of research pertaining to that. We also knew the topic since the website was already getting good traffic on that. We just validated from Ahrefs, SEMRUSH and manual analysis if it would be worth it to move forward with that topic. &#x200B; Find entities related to the topic: We used Ahrefs and InLinks to get an idea about the related entities (topics) to create a proper topical relevance. In order to be certain and have a better idea, we used ChatGPT to find relevant entities as well \> Ahrefs (tool): Enter main keyword in keywords explorer. Check the left pain for popular topics \> Inlinks (tool): Enter the main keyword, check the entity maps \> ChatGPT (tool): Ask it to list down the most important and relevant entities in order of their priority Based on this info, you can map out the most relevant topics that are semantically associated to your main topic Sorting the entities in topics (categories) and subtopics (subcategories): Based on the information above, cluster them properly. The most relevant ones must be grouped together. Each group must be sorted into its relevant category. \> Example: Site about cycling. \> Categories/entities: bicycles, gear and equipment, techniques, safety, routes etc. \> The subcategories/subentities for let's say "techniques" would be: Bike handling, pedaling, drafting etc. Extract keywords for each subcategory/subentity: You can do this using Ahrefs or Semrush. Each keyword would be an article. Ensure that you target the similar keywords in one article. For example: how to ride a bicycle and how can I ride a bicycle will be targeted by one article. Make the more important keyword in terms of volume and difficulty as the main keyword and the other one(s) as secondary Define main focus vs secondary focus: Out of all these categories/entities - there will be one that you would want to dominate in every way. So, focus on just that in the start. This will be your main focus. Try to answer ALL the questions pertaining to that. You can extract the questions using Ahrefs. \> Ahrefs > keywords explorer \> enter keyword \> Questions \> Download the list and cluster the similar ones. This will populate your main focus category/entity and will drive most of the traffic. Now, you need to write in other categories/subentities as well. This is not just important, but crucial to complete the topical map loop. In simple words, if you do this Google sees you as a comprehensive source on the topic - otherwise, it ignores you and you don't get ranked Define the URLs End result: List of all the entities and sub-entities about the main site topic in the form of categories and subcategories respectively. A complete list of ALL the questions about the main focus and at around 10 questions for each one of the subcategories/subentities that are the secondary focus Content Writing So, now that there's a plan. Content needs to be produced. Pick out a keyword (which is going to be a question) and... Answer the question Write about 5 relevant entities Answer 10 relevant questions Write a conclusion Keep the format the same for all the articles. Content Uploading, formatting and onsite SEO Ensure the following is taken care of: H1 Permalink H2s H3s Lists Tables Meta description Socials description Featured image 2 images in text \\Schema Relevant YouTube video (if there is) Note: There are other pointers link internal linking in a semantically relevant way but this should be good to start with. Faster Indexing Indexing means Google has read your page. Ranking only after this step has been done. Otherwise, you can't rank if Google hasn't read the page. Naturally, this is a slow process. But, we expedite it in multiple ways. You can use RankMath to quickly index the content. Since, there are a lot of bulk pages you need a reliable method. Now, this method isn't perfect. But, it's better than most. Use Google Indexing API and developers tools to get indexed. Rank Math plugin is used. I don't want to bore you and write the process here. But, a simple Google search can help you set everything up. Additionally, whenever you post something - there will be an option to INDEX NOW. Just press that and it would be indexed quite fast. Conversion rate optimisation Once you get traffic, try adding tables right after the introduction of an article. These tables would feature a relevant product on Amazon. This step alone increased our earnings significantly. Even though the content is informational and NOT review. This still worked like a charm. Try checking out the top pages every single day in Google analytics and add the table to each one of them. Moreover, we used EZOIC video ads as well. That increased the RPM significantly as well. Both of these steps are highly recommended. Overall, we implemented over 11 fixations but these two contribute the most towards increasing the RPM so I would suggest you stick to these two in the start. Guest Posting We made additional income by selling links on the site as well. However, we were VERY careful about who we offered a backlink to. We didn't entertain any objectionable links. Moreover, we didn't actively reach out to anyone. We had a professional email clearly stated on the website and a particularly designated page for "editorial guidelines" A lot of people reached out to us because of that. As a matter of fact, the guy who bought the website is in the link selling business and plans to use the site primarily for selling links. According to him, he can easily make $4000+ from that alone. Just by replying to the prospects who reached out to us. We didn't allow a lot of people to be published on the site due to strict quality control. However, the new owner is willing to be lenient and cash it out. EEAT (Experience, Expertise, Authority, Trust) This is an important ranking factor. You need to prove on the site that your site has authors that are experienced, have expertise, authority and trust. A lot of people were reaching out to publish on our site and among them were a few established authors as well. We let them publish on our site for free, added them on our official team, connected their socials and shared them on all our socials. In return, we wanted them to write 3 articles each for us and share everything on all the social profiles. You can refer to the tables I shared above to check out the months it was implemented. We added a total of 6 writers (credible authors). Their articles were featured on the homepage and so were their profiles. Costing Well, we already had the site and the backlinks on it. Referring domains (backlinks) were already 500+. We just needed to focus on smart content and content. Here is the summary of the costs involved. Articles: 490 Avg word count per article: 1500 Total words: 735,000 (approximately) Cost per word: 2 cents (includes research, entities, production, quality assurance, uploading, formatting, adding images, featured image, alt texts, onsite SEO, publishing/scheduling etc.) Total: $14,700 ROI (Return on investment) Earning: Oct 22 - June 23 Earnings: $10,199 Sold for: $59,000 Total: $69,199 Expenses: Content: $14,700 Misc (hosting and others): $500 Total: $15,200 ROI over a 9 months period: 355.25% The plans moving forward This website was a part of a research and development experiment we did. With AI, we wanted to test new waters and transition more towards automation. Ideally, we want to use ChatGPT or some other API to produce these articles and bulk publish on the site. The costs with this approach are going to be much lower and the ROI is much more impressive. It's not the the 7-figures projects I created earlier (as you may have checked the older case studies on my profile), but it's highly scalable. We plan to refine this model even further, test more and automate everything completely to bring down our costs significantly. Once we have a model, we are going to scale it to 100s of sites. The process of my existing 7-figures websites portfolio was quite similar. I tested out a few sites, refined the model and scaled it to over 41 sites. Now, the fundamentals are the same however, we are using AI in a smarter way to do the same but at a lower cost, with a smaller team and much better returns. The best thing in my opinion is to run numerous experiments now. Our experimentation was slowed down a lot in the past since we couldn't write using AI but now it's much faster. The costs are 3-6 times lower so when it used to take $50-100k to start, grow and sell a site. Now you can pump 3-6 more sites for the same budget. This is a good news for existing business owners as well who want to grow their brand. Anyway, I am excited to see the results of more sites. In the meantime, if you have any questions - feel free to let me know. Best of luck for everything. Feel free to ask questions. I'd be happy to help. This is an AMA.

[Ultimate List] A list of Marketing Tools That I’ve tested over the years and found helpful to do better marketing with less work. More than 50 Tools To Help you with Marketing, Copywriting & Sales!
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lazymentorsThis week

[Ultimate List] A list of Marketing Tools That I’ve tested over the years and found helpful to do better marketing with less work. More than 50 Tools To Help you with Marketing, Copywriting & Sales!

Starting to focus on marketing for your business, You will come across the same tools mentioned over and over by marketers. I would like to mention here tools that you might haven’t seen going viral in the community but actually will help you grow faster and efficiently. Starting off with My favourite Marketing Channel! #Email Marketing For SMBs Convertkit / Mailerlite / Mailchimp - These 3 Platforms are the best options for SMBs and entrepreneurs just starting out with email marketing. All 3 have free plans up to 1,000 subscribers. Scribe - Email Signature Tool, Create Great Email signatures for your emails. Liramail - Most Email marketing platforms don’t offer great email templates. This tool will help you build great email templates with drag and drop. Quick mail Auto-Warmer - Most Businesses at the beginning don’t know what to do when open rate drops. You need to use an email warmer like this to keep it up. #Email Marketing For Big Businesses SendGrid - Overall Email Marketing Tools, this tool is best for brands that have huge email lists and email marketing is the key marketing channel. Braze - This tool is leading in email marketing for large Email senders. When I was working for agencies, this was one of the best email marketing tools I had used. NeoCertified - Protect your emails for spammers and threats. To keep your email list healthy, this is a must have! Sparkloop - Referral Marketing For Email Campaigns. Email can generate great huge amount of referrals for you and Sparkloop makes it easier. #Cold Emails & Lead Generation Hunter - A Great Tool to scrape emails from domain names. The tool comes with a green free plan but Pro plan is worth the amount of features it provides. Icyleads - It’s better than Hunter as it’s heavily focused on the sales and prospecting to help you derive great results from your campaigns. Mailshake - Beginner Friend Cold Email Tool with Great features like email list warming. #Communication Tools Twilio - One do the best customer engagement platform used by Companies like Stripe and mine too. Chatlio - Use Live chat feature on your website with slack integration. My favourite easier to catch up on conversations through slack integration. Intercom - Used by Most Marketers, Industry Leading customer communication platform. Great for beginners! Chatwoot - Another Amazing Communication Tool but the best part is they have a great free plan useful for new businesses. Loom - Communicate with your audience through Videos. Loom is great for SaaS and to show human interaction to close new visitors effectively. #CRM Outseta - This tool provides great CRM and their billing system is better than other tools out their which makes it stands out! Hubspot - I don’t think this tool needs an introduction because Hubspot’s CRM is the best in industry. Salesflare - This CRM is a great alternative to hubspot as it’s beginner friendly and helpful for SMBs. #SEO Tools Ahrefs - One of the best SEO tool in the industry. They also just launched a bunch of free tools to help SEO beginners. Screaming frog - The only website crawler I have used since I bought my first domain. It’s the best! Ubersuggest- The Tool by Neil Patel is the best SEO tool for you. (I’m Joking, it’s the worst) Contentking - This tool is good at Real-time SEO Auditing, they do a lot of Marketing work through Newsletters. If you are subscribed to any SEO newsletter. You may have seen this tool. SEOquake & Semrush - SEOquake is a great tool to conduct on-page analysis, SERP, and much more. Great tool but it’s owned by Semrush. You should go for Semrush because that tool will cover all SEO aspects for you. #Content Marketing Buzzsumo - This tool is great for content research and but you may find the regular emails pretty annoying sometimes. Contentrow - Analyse Your Content and find it’s strength. Highly recommended who are weak at content structuring like me. Grammarly - If you are not a native English speaker like me, you might think you need it or not. You need it for sure for grammar corrections. #Graphic Design Tools Visme - At agencies, Infographics can be more effective than usual postscript. Visme is a graphic design tool focused on infographics and designs related to B2B and B2C. It’s great for agencies! Glorify - A Graphic Design Tool focused on E-commerce, filled with Designs useful for E-commerce store owners. Canva - All-in-one Industry leading Graphic Design Tool that everyone knows and every template is overused now. Adobe Creative Cloud ( previously Sparkpost) - It’s a great alternative to Canva filled with Amazing Stock images to use in your visuals but the only backlash is the exports in this tool are not high quality. Snaps - A Canva Alternative that might not have overused templates for your Social Accounts. #Advertising Tools Plai - It’s a great PPC tool to create Ads for Instagram and Tiktok. Wordstream - It’s an industry leading PPC Tool, great for Ad Grading and auditing. AdEspresso - This Is a tool by Hootsuite. They have a lot of Data sourced at the backend, which helps in Ad optimisation through this tool. That’s the reason I recommend this tool. #Video Editing Tools Veed Studio - I have been using Veed from last year. It’s one of the best Video Marketing Tool Optimized for Instagram & Tiktok. Synthesia - It’s a new AI video generation platform. From last few months, if you have seen marketing agencies including Videos in Emails. The chances are that’s not a Agency member taking but AI generated Human. Motionbox - It’s also a great video editing tool focused on video editing for Digital Marketers. Jitter Video - It’s a great motion design tool. Comes with great templates, the only place where other tools I mentioned lacks. It’s great and beginner friendly. #Copywriting Jasper AI - Google’s John Mueller says AI generated content is banned on Search but I think with Jasper AI you can generate SEO optimised Content but you have to put in some efforts like at least give 30 minutes for editing the Copy by yourself. Copy AI - Another AI tool to help you write better copy. This one is more focused on helping you write copy suitable for Ads and Social media campaigns. Hemingway App - To help you write more clearly and Bold. This tool is better than Grammarly if you look for writing perspective and it’s free. #Social Media Management App I’ve used a Lot of SMM Tools and that’s why going to mention all of them with a short review. Sprout social - The Best with deep insights coverage. Hootsuite - Great Scheduling tool just under sprout social. Later - Heavily Focused on Instagram from beginning and Now Tiktok too. SkedSocial - It’s like a Later alternative with great addition features like link-in-bio. Facebook’s Business Manager- Great but sometimes bugs can make a huge issue for you and customer support is like dead. Tweet Hunter & Hypefury- Both are Twitter Scheduling tools growing very fast on platform and are great for growth. Buffer - It’s a great tool but I haven’t seen any new updates to help with management. Zoho Social - It’s a great SMM tool and if you use other marketing solutions from Zoho. It’s a must have! #Market Research Tool • SparkToro - That’s the only one I have ever used. It’s great for audience research and comes with great customer service. Founded by Rand Fishkin, it’s one of the best research tool. #Influencer Marketing & UGC InfluenceGrid - A free search engine To find Tiktok & Instagram Influencers for your campaigns. Tiktok Creative Center- TikTok’s in-built tool called “Creative Center” is the best to find content trends, audience demographics and much more. Archive - Find Instagram Stories and Posts mentioning Your brands and use them as Ads for your business Marketing. #Landing Page Builders Leadpages - Its a great landing page builder because the integration and drag-and-drop features makes it easier to work with! Cardd co - A Great Landing page builder with easy step up but it lacks the copywriting and tracking features. Instapage - It’s one of the best out and I think the overall product is effective enough to help you stand out with your landing page. Unbounce - It’s a great alternative to Instapage due its well polished landing page templates that might be helpful for you. #Community Building Mighty Networks - A Great Community building platform, and you can also sell courses within the platform. Circle so - A great alternative to Mighty networks focused on Communities specifically. We are currently using for small community Of ours. #Sales Tools Drift - You can get much more out of Drift than just sales tools but The Sales solutions provided in Drift are one of the best. Salesforce - It’s the industry Sales solution provider. A go-to and have various pricing plans making it suitable for majority of SMBs. #Social Proof Tools People don’t have enough time to search across internet to decide to trust you after seeing your Ad first time. That’s what you might be facing too. Here are two tools I absolutely love for social proof! Use Proof - Show Recent Activities occurring on your website and build the trust of your visitors. Testimonial to - Gather Testimonials across Social Media platforms related to your business with this tool. Capture tweets and comments mentioning your brands and mention them. #Analytics Tools Plausible Analytics- A privacy friendly Analytics alternative to Google Analytics if you hate Analytics 4 like me. Mixpanel - Product Analytics and funnel reports better than Google Analytics. #Reddit Marketing Gummysearch- This tool will help To find your target audience on Reddit and interact with them with its help and close your new customers. Howitzer- It’s another pretty similar tool to Gummysearch focused on Reddit cold outreach to get clients and new customers. Both are great but Gummysearch provides better customer support while Howtizer is helpful on a large scale Reddit Marketing. #Text Marketing Klaviyo - It’s an email + SMS marketing tool, it’s taking up space in marketing industry very quickly as an industry leader due to its great integrations but you need to learn the platform usage to maximise the outcome. Cartloop - This tool provides great text marketing solutions with integration with Spotify and other e-commerce marketing tools. Attentive Mobile - This is my favourite Text marketing tool due to the interactive dashboard + they have a library of Text marketing examples to help you out with your campaigns. #Other Tools I have used throughout my journey! Triple Whale - It’s a great E-commerce marketing tools with Triple pixel to help you track your campaigns more efficiently. Fastory - To create well optimized Instagram & Tiktok Stories for your business. Jotform - Online Form Builder with integrations with leading marketing tools. Gated - As an entrepreneur and marketer, you may receive a bunch of unwanted emails. Use Gated to get rid of them and receive useful mails only! ClickUp- The main Tool for Project Management, one of the best and highly recommended. Riverside - Forget Zoom or Google Meet, For your Podcast Interviews and Marketing conferences. You need riverside with great video quality and recording features. Manychat- Automate your Instagram DMs and interact with your followers more efficiently + sell out your products/ services when you are offline. Calendy - To schedule meetings with your ideal clients. ServiceProviderPro - It’s a client portal for SEO & Growing Agencies, very helpful in scaling agencies. SendCheckit - Compare your Email Subject Lines with 100,000+ others in the database for free. Otter AI - Using AI track your meetings more effectively, you can easily edit, annotate and share notes from the meetings. Ryte - Optimise your website User experience with this tool focused on UX aspects + SEO too. PhantomBuster - Scrape LinkedIn Profile and Data from Facebook/LinkedIn groups. I clearly love this tool! #Honourable Mentions Zapier - The Only tool you need to integrate your favourite tool with a new effective tool. Elementor - That’s what I use for web design and it’s great! Marketer Hire - To hire world class marketers to work with you. InShot & Capcut - I create Instagram Reels and TikTok’s and life without these tools isn’t possible. Nira - It’s a great tool to Manage your workspace and this tool has launched many marketing templates in-built helpful for marketers and also entrepreneurs. X - The tool you love that wasn’t mentioned here is valuable and I honour that tool and share that if you would like to! I mean thanks for reading what I have curated all over my life as a marketer. I share 5 Marketing Tools, 5 Marketing Resources and 1 Free Resourceevery week in my newsletter, you can subscribe here to receive that for free. Also, You can read an expanded list of email marketing tools in this Reddit post!

Follow Along as I Flip this Website - Case Study
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jshogren10This week

Follow Along as I Flip this Website - Case Study

I am starting a new case study where I will be documenting my attempt to flip a website that I just purchased from Flippa. However, unlike most case studies where people hide certain parts and details from the public I will instead be sharing everything. That means you will know the exact URL of the site that I purchased and I will share everything with you all as I progress.I know that case studies are lot more interesting and you can learn better when you can see real examples of what I am talking about. Enough of the chatting, let's jump straight into this new case study and I will explain what this is all about. Before you get into the case study I want to give you the option of reading this one my website where all of the images can be seen within the post and it is easier to read. I also want to say that I have nothing to sell you or anything close to it. So if you want to read it there you can do so here ##Introductory Video I have put together a video that talks about many of the things that I cover in this article. So if you would rather watch a video you can watch that here - https://www.youtube.com/watch?v=EE3SxtNnqts However, I go into more detail in the actual article FYI. Also, I plan on using Youtube very frequently in this case study so be on the lookout for new videos.There is going to be a video that will accompany every single case study post because I like having it being presented in two different mediums. ##The Website I Just Bought Around a week ago I made a new website purchase from Flippa and you can view the website's Flippa listing here - https://flippa.com/6439965-hvactraining101-com Screenshot of the Homepage - http://imgur.com/T6Iv1QN I paid $1,250 for the site and you will soon see that I got a really good deal. As you might be able to tell from the URL, this site is focused around training and education for becoming a HVAC technician. This is a lucrative niche to be in and Adsense pays very well. I do not have control of the site yet due to the transfer process not being completed. However, I am hoping within a few days everything will be finalized and I will take full control of the site. In the meantime, I figured it would be a good time to put together the introduction post for this new case study! ##Why I Bought this Website Now that you have a general idea of the website that I purchased, I now want to explain the reasoning behind the purchase. There are 3 major reasons for this purchase and I will explain each one of them below. GREAT Price As I mentioned earlier, I bought this website for $1,250. However, that doesn't mean a whole lot unless you know how much the site is making each month. Screenshot of the earnings for the last 12 months - http://imgur.com/NptxCHy Average Monthly Profits: 3 Month = $126 6 Month = $128 12 Month = $229.50 Let's use the 6 month average of $128/month as our baseline average. Since it is making on average $128/month and it was sold for $1,250 then that means I bought this site at a multiple of 9.76x! Most sites in today's market go for 20x-30x multiples. As you can see, I got a great deal on this site. Although the great price was the biggest reason for me buying this site there are other factors that persuaded me as well. You need to remember that just because you can get a website for a good price it doesn't mean it is a good deal. There are other factors that you need to look at as well. Extremely Under Optimized This site is currently being monetized mainly by Adsense and a very small amount from Quinstreet. From my experience with testing and optimizing Adsense layouts for my site in my Website Investing case study I know the common ad layouts that work best for maximizing Adsense revenue. With that being said, I can quickly determine if a website is being under optimized in terms of the ad layout. One of the first things I did when analyzing this site was examine the ad layout it was using. Screenshot of the website with the ad layout the previous owner was using - http://imgur.com/wqleLVA There is only ONE ad per page being used, that's it. Google allows up to 6 total ads to be used per page and you can imagine how much money is being left on the table because of this. I am estimating that I can probably double the earnings for the site practically overnight once I add more ads to the site. Adding more ads in combination with my favorite Adsense plugin, AmpedSense, I will be able to easily boost the earnings for this site quickly. It is also worth mentioning how lucrative this niche is and how much advertisers are willing to spend on a per click basis. The average CPC for the top keywords this site is currently ranking for in Google - http://imgur.com/ifxiy8B Look at those average CPC numbers, they are insanely high! I could be making up to $25 per click for some of those keywords, which is so absurd to me. Combine these extremely high CPC with the fact that the site currently only has one ad per page and you can start to understand just how under optimized this site truly is. I also plan on utilizing other ad networks such as Quinstreet and Campus Explorer more as well. These two networks are targeted at the education niche which works very well with my site. I will be testing to see if these convert better than normal Adsense ads. Goldmine of Untapped Keywords One of the biggest opportunities I see for growing this site is to target local keywords related to HVAC training. As of right now, the site has only scratched the surface when it comes to trying to rank for state/city keywords. Currently there are only two pages on the entire website which go after local keywords, those two pages target Texas and Florida HVAC search terms. These two pages are two of the more popular pages in terms of total amount of traffic. See the screenshot of the Google Analytics - http://imgur.com/NB0xJ4G Two out of the top five most popular pages for the entire website are focused on local search terms. However, these are the ONLY two pages that target local search terms on the whole site! There are 48 other states, although there may not be search volume for all states, and countless cities that are not being targeted. Why do I think this is such a good opportunity? For a few reasons: Local keywords are a lot easier to rank for in Google than more general keywords This site has been able to rank for two states successfully already and it proves it is possible Traffic going to these local pages is WAY more targeted and will convert at a much higher rate, which means more commissions for me There are so many more states and cities that get a good amount of searches that I can target To give you an idea of the type of keywords these local pages rank for, you can see the top keywords that the Florida page is ranking for in Google: Top ranking keywords for the Florida page - http://imgur.com/j7uKzl2 As you can see these keywords don't get a ton of searches each month, but ranking 1st for a keyword getting 90 searches a month is better than being ranked 10th for a keyword getting 1,000 searches a month. I have started to do some keyword research for other states and I am liking what I am finding so far. Keywords that I have found which I will be targeting with future articles - http://imgur.com/8CCCCWU I will go into more detail about my keyword research in future articles, but I wanted to give you an idea of what my strategy will be! I also wanted to share why I am super excited about the future potential to grow this site by targeting local keywords. ##Risks Yes, there are many good things about this website, but there are always risks involved no matter what the investment is. The same thing goes for this site. Below are some of the risks that I currently see. HTML Site This website is a HTML site and I will need to transfer it to Wordpress ASAP. I have been doing some research on this process and it shouldn't be too hard to get this over to Wordpress. In doing so it will make adding content, managing the back end and just about everything else easier. Also, I am hoping that when I transfer it to Wordpress that it will become more optimized for Google which will increase keyword rankings. Declining Earnings Looking at the last 12 months of earnings you will notice a drop off from last year till now. Earnings from the last 12 months - http://imgur.com/WsotZsj In May of 2015 it looks like the site earned right around $500, which is much higher than the $128 that it is earning now. However, the last 7 or so months have been consistent which is a good sign. Even though the earnings are much lower now then they were a year ago it is good to know that this site has the potential to earn $500/month because it has done it before. Slightly Declining Traffic In the last 12 months the site's traffic has declined, however, it looks like it is picking back up. Traffic from the last 12 months - http://imgur.com/aiYZW9W The decline is nothing serious, but there is a drop on traffic. Let's take a look at the complete history of this site's traffic so we can get a better idea of what is going on here: Complete traffic history - http://imgur.com/tYmboVn The above screenshot is from 2012 all the way up to right now. In the grand scheme of things you can see that the traffic is still doing well and it looks like it is on the upswing now. Those three risks mentioned above are the three biggest risks with this site at this point. It is always good to note the risks and do everything you can to prevent them from causing a problem. ##My Growth Strategy Whenever I purchase a new site I always create an outline or plan on how I will grow the site. Right now, I have some basic ideas on how I will grow this site, but as I go on I will continue to change and optimize my strategies to be more effective. Below I have outlined my current plans to grow: Add more Adsense Ads The very first thing I will do once I get control of the site is add more ads per page. I am predicting that by just adding a few more ads per page I will be able to more than likely double the earnings. I will touch on exactly how I will be optimizing the ad layouts in future posts. Test other Ad Networks I will be doing a lot of testing and experimenting when it comes to the ad networks. I plan on trying out Adsense, Media.net, Quinstreet, Campus Explorer and finding the combination of those 4 which produces the most revenue. The Adsense and Media.net ads will perform well on the more general pages while Quinstreet and Campus Explorer ads will be geared towards the local search terms. There will probably be other ad networks I will try out but these are the four which I will be using right away. If you are aware of any other ad networks out there which are geared towards the education niche please let me know in the comments below! Target Local Keywords with new Content I have already touched on this, but I will starting to produce content targeting these local keywords ASAP. The sooner I add the content to the site the sooner it will start to rank and bring in traffic. I will not be writing my own content and instead I will be outsourcing all of it via Upwork. I will show you all how I go about outsourcing content production and you can see my process for doing that. ##Goals for this Website My goal for the website is to have it valued at $10,000+ within 12 months. Let's break down this larger goal into smaller chunks which will make achieving it easier and more attainable. Earnings - $500/month To get the site valued at $10,000 the site will need to be making $500/month using a 20x monthly multiple. Right now, the site is making around $130/month so it has a ways to before it reaches the $500 a month mark. However, after doing some Adsense optimization I think we could push the earnings to around $300/month without much work. From there, it will come down to trying to bring in more traffic! Traffic - 5,000 Visitors per Month Why 5,000 visitors? Because that is how much traffic it is going to take to get to the $500/month goal. Let me explain how I came to this conclusion: The average RPM for this site is currently $50, which means for every 1,000 page views the site earns $50. After I optimize the Adsense layout for the site and add more ads per page I think I will be able to double the RPM to $100. Using the RPM of $100 the site will need to have 5,000 monthly visitors to earn $500. So 5,000 monthly visitors is the traffic goal I have set and aiming for! The site is currently getting around 3,000 visitors per month so I will need to add an extra 2,000 visitors to get to this goal. ##Want to Follow this Case Study? I will be using Youtube a lot in this case study so make sure to follow my Youtube channel here - www.youtube.com/c/joshshogren Other than that, I think that is going to bring us to the end of the introductory post for this new case study. I hope that you enjoyed reading and that you are excited to follow along! If you have any suggestions to make this case study better PLEASE let me know in the comment below. I want to make this case study the best one I have done yet. Talk to you all in the comment section.

We made $325k in 2023 from AI products, starting from 0, with no-code, no funding and no audience
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hopefully_usefulThis week

We made $325k in 2023 from AI products, starting from 0, with no-code, no funding and no audience

I met my co-founder in late 2022 after an introduction from a mutual friend to talk about how to find contract Product Management roles. I was sporadically contracting at start-up at the time and he had just come out of another start-up that was wiped out by the pandemic. We hit it off, talking about ideas, sharing what other indie-hackers were doing, and given GPT-3’s prominence at the time, we started throwing around ideas about things we could build with it, if nothing else, just to learn. I should caveat, neither of us were AI experts when starting out, everything we learned has been through Twitter and blogs, my background is as an accountant, and his a consultant. Here’s how it went since then: &#x200B; Nov 2022 (+$50) \- We built a simple tool in around a week using GPT-3 fine-tuning and a no-code tool (Bubble) that helped UK university students write their personal statements for their applications \- We set some Google Ads going and managed to make a few sales (\~$50) in the first week \- OpenAI were still approving applications at the time and said this went against their “ethics” so we had to take it down &#x200B; Dec 2022 (+$200) \- We couldn’t stop coming up with ideas related to AI fine-tuning, but realised it was almost impossible to decide which to pursue \- We needed a deadline to force us so we signed up for the Ben’s Bites hackathon in late December \- In a week, we built and launched a no-code fine-tuning platform, allowing people to create fine-tuned models by dragging and dropping an Excel file onto it \- We launched it on Product Hunt, having no idea how to price it, and somehow managed to get \~2,000 visitors on the site and make 2 sales at $99 &#x200B; Jan 2023 (+$3,000) \- We doubled down on the fine-tuning idea and managed to get up to \~$300 MRR, plus a bunch of one-time sales and a few paid calls to help people get the most out of their models \- We quickly realised that people didn’t want to curate models themselves, they just wanted to dump data and get magic out \- That was when we saw people building “Talk with x book/podcast” on Twitter as side projects and realised that was the missing piece, we needed to turn it into a tool \- We started working on the new product in late January &#x200B; Feb 2023 (+$9,000) \- We started pre-selling access to an MVP for the new product, which allowed people to “chat with their data/content”, we got $5,000 in pre-sales, more than we made from the previous product in total \- By mid-February, after 3 weeks of building we were able to launch and immediately managed to get traction, getting to $1k MRR in < 1 week, building on the hype of ChatGPT and AI (we were very lucky here) &#x200B; Mar - Jul 2023 (+$98,000) \- We worked all the waking hours to keep up with customer demand, bugs, OpenAI issues \- We built integrations for a bunch of services like Slack, Teams, Wordpress etc, added tons of new functionality and continue talking to customers every day \- We managed to grow to $17k MRR (just about enough to cover our living expenses and costs in London) through building in public on Twitter, newsletters and AI directories (and a million other little things) \- We sold our fine-tuning platform for \~$20k and our university project for \~$3k on Acquire &#x200B; Aug 2023 (+$100,000) \- We did some custom development work based on our own product for a customer that proved pretty lucrative &#x200B; Sep - Oct 2023 (+$62,000) \- After 8 months of building constantly, we started digging more seriously into our usage and saw subscriptions plateauing \- We talked to and analysed all our paying users to identify the main use cases and found 75% were for SaaS customer support \- We took the leap to completely rebuild a version of our product around this use case, our biggest to date (especially given most features with no-code took us <1 day) &#x200B; Nov - Dec 2023 (+$53,000) \- We picked up some small custom development work that utilised our own tech \- We’re sitting at around $22k MRR now with a few bigger clients signed up and coming soon \- After 2 months of building and talking to users, we managed to finish our “v2” of our product, focussed squarely on SaaS customer support and launched it today. &#x200B; We have no idea what the response will be to this new version, but we’re pretty happy with it, but couldn’t have planned anything that happened to us in 2023 so who knows what will come of 2024, we just know that we are going to be learning a ton more. &#x200B; Overall, it is probably the most I have had to think in my life - other jobs you can zone out from time to time or rely on someone else if you aren’t feeling it - not when you are doing this, case and point, I am writing this with a banging head-cold right now, but wanted to get this done. A few more things we have learned along the way - context switching is unreal, as is keeping up with, learning and reacting to AI. There isn’t a moment of the day I am not thinking about what we do next. But while in some way we now have hundreds of bosses (our customers) I still haven’t felt this free and can’t imagine ever going back to work for someone else. Next year we’re really hoping to figure out some repeatable distribution channels and personally, I want to get a lot better at creating content/writing, this is a first step! Hope this helps someone else reading this to just try starting something and see what happens.

Started a content marketing agency 6 years ago - $0 to $5,974,324 (2023 update)
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Started a content marketing agency 6 years ago - $0 to $5,974,324 (2023 update)

Hey friends, My name is Tyler and for the past 6 years, I’ve been documenting my experience building a content marketing agency called Optimist. Year 1 - 0 to $500k ARR Year 2 - $500k to $1MM ARR Year 3 - $1MM ARR to $1.5MM(ish) ARR Year 4 - $3,333,686 Revenue Year 5 - $4,539,659 Revenue How Optimist Works First, an overview/recap of the Optimist business model: We operate as a “collective” of full time/professional freelancers Everyone aside from me is a contractor Entirely remote/distributed team Each freelancer earns $65-85/hour Clients pay us a flat monthly fee for full-service content marketing (research, strategy, writing, editing, design/photography, reporting and analytics, targeted linkbuilding, and more) We recently introduced hourly engagements for clients who fit our model but have some existing in-house support Packages range in price from $10-20k/mo We offer profit share to everyone on our core team as a way to give everyone ownership in the company In 2022, we posted $1,434,665 in revenue. It was our highest revenue year to date and brings our lifetime total to $5,974,324. Here’s our monthly revenue from January 2017 to December of 2022. But, like every year, it was a mix of ups and downs. Here’s my dispatch for 2023. — Running a business is like spilling a drink. It starts as a small and simple thing. But, if you don’t clean it up, the spill will spread and grow — taking up more space, seeping into every crack. There’s always something you could be doing. Marketing you could be working on. Pitches you could be making. Networking you could be doing. Client work you could help with. It can be all-consuming. And it will be — if you don’t clean up the spill. I realized this year that I had no containment for the spill that I created. Running an agency was spilling over into nearly every moment of my life. When I wasn’t working, I was thinking about work. When I wasn’t thinking about work, I was dreaming about it. Over the years, I’ve shared about a lot of my personal feelings and experience as an entrepreneur. And I also discussed my reckoning with the limitations of running the business we’ve built. My acceptance that it was an airplane but not a rocket. And my plan to try to compartmentalize the agency to make room in my life for other things — new business ideas, new revenue streams, and maybe some non-income-producing activity. 🤷 What I found in 2022 was that the business wasn’t quite ready for me to make that move. It was still sucking up too much of my time and attention. There were still too many gaps to fill and I was the one who was often filling them. So what do you do? Ultimately you have two choices on the table anytime you run a business and it’s not going the way you want it: Walk away Turn the ship — slowly For a huge number of reasons (personal, professional, financial, etc), walking away from Optimist was not really even an option or the right move for me. But it did feel like things needed to change. I needed to keep turning the ship to get it to the place where it fit into my life — instead of my life fitting around the business. This means 2022 was a year of transition for the agency. (Again?) Refocusing on Profit Some money is better than no money. Right? Oddly, this was one of the questions I found myself asking in 2022. Over the years, we’ve been fortunate to have many clients who have stuck with us a long time. In some cases, we’ve had clients work with us for 2, 3, or even 4 years. (That’s over half of our existence!) But, things have gotten more expensive — we’ve all felt it. We’ve had to increase pay to remain competitive for top talent. Software costs have gone up. It’s eaten into our margin. Because of our increasing costs and evolving scope, many of our best, most loyal clients were our least profitable. In fact, many were barely profitable — if at all. We’ve tried to combat that by increasing rates on new, incoming clients to reflect our new costs and try to make up for shrinking margin on long-term clients. But we didn’t have a good strategy in place for updating pricing for current clients. And it bit us in the ass. Subsidizing lower-profit, long-term clients with new, higher-margin clients ultimately didn’t work out. Our margins continued to dwindle and some months we were barely breaking even while posting six-figures of monthly revenue. 2022 was our highest revenue year but one of our least profitable. It only left one option. We had to raise rates on some of our long-term clients. But, of course, raising rates on a great, long-term client can be delicate. You’ve built a relationship with these people over the years and you’re setting yourself up for an ultimatum — are you more valuable to the client or is the client more valuable to you? Who will blink first? We offered all of these clients the opportunity to move to updated pricing. Unfortunately, some of them weren’t on board. Again, we had 2 options: Keep them at a low/no profit rate Let them churn It seems intuitive that having a low-profit client is better than having no client. But we’ve learned an important lesson many times over the years. Our business doesn’t scale infinitely and we can only handle so many clients at a time. That means that low-profit clients are actually costing us money in some cases. Say our average client generates $2,500 per month in profit — $30,000 per year. If one of our clients is only generating $500/mo in profit, working with them means missing out on bringing on a more profitable client (assuming our team is currently at capacity). Instead of $30,000/year, we’re only making $6,000. Keeping that client costs us $24,000. That’s called opportunity cost. So it’s clear: We had to let these clients churn. We decided to churn about 25% of our existing clients. On paper, the math made sense. And we had a pretty consistent flow of new opportunities coming our way. At the time, it felt like a no-brainer decision. And I felt confident that we could quickly replace these low-profit clients with higher-margin ones. I was wrong. Eating Shit Right after we initiated proactively churning some of our clients, other clients — ones we planned to keep — gave us notice that they were planning to end the engagement. Ouch. Fuck. We went from a 25% planned drop in revenue to a nearly 40% cliff staring us right in the face. Then things got even worse. Around Q3 of this year, talk of recession and layoffs really started to intensify. We work primarily with tech companies and startups. And these were the areas most heavily impacted by the economic news. Venture funding was drying up. Our leads started to slow down. This put us in a tough position. Looking back now, I think it’s clear that I made the wrong decision. We went about this process in the wrong way. The reality sinks in when you consider the imbalance between losing a client and gaining a client. It takes 30 days for someone to fire us. It’s a light switch. But it could take 1-3 months to qualify, close, and onboard a new client. We have lots of upfront work, research, and planning that goes into the process. We have to learn a new brand voice, tone, and style. It’s a marathon. So, for every client we “trade”, there’s a lapse in revenue and work. This means that, in retrospect, I would probably have made this transition using some kind of staggered schedule rather than a cut-and-dry approach. We could have gradually off-boarded clients when we had more definitive work to replace them. I was too confident. But that’s a lesson I had to learn the hard way. Rebuilding & Resetting Most of the voluntary and involuntary churn happened toward the end of 2022. So we’re still dealing with the fall out. Right now, it feels like a period of rebuilding. We didn’t quite lose 50% of our revenue, but we definitely saw a big hit heading into 2023. To be transparent: It sucks. It feels like a gigantic mistake that I made which set us back significantly from our previous high point. I acted rashly and it cost us a lot of money — at least on the surface. But I remind myself of the situation we were in previously. Nearly twice the revenue but struggling to maintain profitability. Would it have been better to try to slowly fix that situation and battle through months of loss or barely-break-even profits? Or was ripping off the bandaid the right move after all? I’m an optimist. (Heh, heh) Plus, I know that spiraling over past decisions won’t change them or help me move forward. So I’m choosing to look at this as an opportunity — to rebuild, reset, and refocus the company. I get to take all of the tough lessons I’ve learned over the last 6 years and apply them to build the company in a way that better aligns with our new and current goals. It’s not quite a fresh, clean start, but by parting ways with some of our oldest clients, we’ve eliminated some of the “debt” that’s accumulated over the years. We get a chance to fully realize the new positioning that we rolled out last year. Many of those long-term clients who churned had a scope of work or engagement structure that didn’t fit with our new positioning and focus. So, by losing them, we’re able to completely close up shop on the SOWs that no longer align with the future version of Optimist. Our smaller roster of clients is a better fit for that future. My job is to protect that positioning by ensuring that while we’re rebuilding our new roster of clients we don’t get desperate. We maintain the qualifications we set out for future clients and only take on work that fits. How’s that for seeing the upside? Some other upside from the situation is that we got an opportunity to ask for candid feedback from clients who were leaving. We asked for insight about their decision, what factors they considered, how they perceived us, and the value of our work. Some of the reasons clients left were obvious and possibly unavoidable. Things like budget cuts, insourcing, and uncertainty about the economy all played at least some part of these decisions. But, reading between the lines, where was one key insight that really struck me. It’s one of those, “oh, yeah — duh — I already knew that,” things that can be difficult to learn and easy to forget…. We’re in the Relationship Business (Plan Accordingly) For all of our focus on things like rankings, keywords, content, conversions, and a buffet of relevant metrics, it can be easy to lose the forest for the trees. Yes, the work itself matters. Yes, the outcomes — the metrics — matter. But sometimes the relationship matters more. When you’re running an agency, you can live or die by someone just liking you. Admittedly, this feels totally unfair. It opens up all kinds of dilemmas, frustration, opportunity for bias and prejudice, and other general messiness. But it’s the real world. If a client doesn’t enjoy working with us — even if for purely personal reasons — they could easily have the power to end of engagement, regardless of how well we did our actual job. We found some evidence of this in the offboarding conversations we had with clients. In some cases, we had clients who we had driven triple- and quadruple-digital growth. Our work was clearly moving the needle and generating positive ROI and we had the data to prove it. But they decided to “take things in another direction” regardless. And when we asked about why they made the decision, it was clear that it was more about the working relationship than anything we could have improved about the service itself. The inverse is also often true. Our best clients have lasting relationships with our team. The work is important — and they want results. But even if things aren’t quite going according to plan, they’re patient and quick to forgive. Those relationships feel solid — unshakeable. Many of these folks move onto new roles or new companies and quickly look for an opportunity to work with us again. On both sides, relationships are often more important than the work itself. We’ve already established that we’re not building a business that will scale in a massive way. Optimist will always be a small, boutique service firm. We don’t need 100 new leads per month We need a small, steady roster of clients who are a great fit for the work we do and the value we create. We want them to stick around. We want to be their long-term partner. I’m not built for churn-and-burn agency life. And neither is the business. When I look at things through this lens, I realize how much I can cut from our overall business strategy. We don’t need an ultra-sophisticated, multi-channel marketing strategy. We just need strong relationships — enough of them to make our business work. There are a few key things we can take away from this as a matter of business strategy: Put most of our effort into building and strengthening relationships with our existing clients Be intentional about establishing a strong relationship with new clients as part of onboarding Focus on relationships as the main driver of future business development Embracing Reality: Theory vs Practice Okay, so with the big learnings out the way, I want to pivot into another key lesson from 2022. It’s the importance of understanding theory vs practice — specifically when it comes to thinking about time, work, and life. It all started when I was considering how to best structure my days and weeks around running Optimist, my other ventures, and my life goals outside of work. Over the years, I’ve dabbled in many different ways to block time and find focus — to compartmentalize all of the things that are spinning and need my attention. As I mapped this out, I realized that I often tried to spread myself too thin throughout the week. Not just that I was trying to do too much but that I was spreading that work into too many small chunks rather than carving out time for focus. In theory, 5 hours is 5 hours. If you have 5 hours of work to get done, you just fit into your schedule whenever you have an open time slot. In reality, a single 5-hour block of work is 10x more productive and satisfying than 10, 30-minute blocks of work spread out across the week. In part, this is because of context switching. Turning your focus from one thing to another thing takes time. Achieving flow and focus takes time. And the more you jump from one project to another, the more time you “lose” to switching. This is insightful for me both in the context of work and planning my day, but also thinking about my life outside of Optimist. One of my personal goals is to put a finite limit on my work time and give myself more freedom. I can structure that in many different ways. Is it better to work 5 days a week but log off 1 hour early each day? Or should I try to fit more hours into each workday so I can take a full day off? Of course, it’s the latter. Both because of the cost of context switching and spreading work into more, smaller chunks — but also because of the remainder that I end up with when I’m done working. A single extra hour in my day probably means nothing. Maybe I can binge-watch one more episode of a new show or do a few extra chores around the house. But it doesn’t significantly improve my life or help me find greater balance. Most things I want to do outside of work can’t fit into a single extra hour. A full day off from work unlocks many more options. I can take the day to go hiking or biking. I can spend the day with my wife, planning or playing a game. Or I can push it up against the weekend and take a 3-day trip. It gives me more of the freedom and balance that I ultimately want. So this has become a guiding principle for how I structure my schedule. I want to: Minimize context switching Maximize focused time for work and for non-work The idea of embracing reality also bleeds into some of the shifts in business strategy that I mentioned above. In theory, any time spent on marketing will have a positive impact on the company. In reality, focusing more on relationships than blasting tweets into the ether is much more likely to drive the kind of growth and stability that we’re seeking. As I think about 2023, I think this is a recurring theme. It manifests in many ways. Companies are making budget cuts and tough decisions about focus and strategy. Most of us are looking for ways to rein in the excess and have greater impact with a bit less time and money. We can’t do everything. We can’t even do most things. So our #1 priority should be to understand the reality of our time and our effort to make the most of every moment (in both work and leisure). That means thinking deeply about our strengths and our limitations. Being practical, even if it feels like sacrifice. Update on Other Businesses Finally, I want to close up by sharing a bit about my ventures outside of Optimist. I shared last year how I planned to shift some of my (finite) time and attention to new ventures and opportunities. And, while I didn’t get to devote as much as I hoped to these new pursuits, they weren’t totally in vain. I made progress across the board on all of the items I laid out in my post. Here’s what happened: Juice: The first Optimist spin-out agency At the end of 2021, we launched our first new service business based on demand from Optimist clients. Focused entirely on building links for SEO, we called the agency Juice. Overall, we made strong progress toward turning this into a legitimate standalone business in 2022. Relying mostly on existing Optimist clients and a few word-of-mouth opportunities (no other marketing), we built a team and set up a decent workflow and operations. There’s still many kinks and challenges that we’re working through on this front. All told, Juice posted almost $100,000 in revenue in our first full year. Monetizing the community I started 2022 with a focus on figuring out how to monetize our free community, Top of the Funnel. Originally, my plan was to sell sponsorships as the main revenue driver. And that option is still on the table. But, this year, I pivoted to selling paid content and subscriptions. We launched a paid tier for content and SEO entrepreneurs where I share more of my lessons, workflows, and ideas for building and running a freelance or agency business. It’s gained some initial traction — we reached \~$1,000 MRR from paid subscriptions. In total, our community revenue for 2022 was about $2,500. In 2023, I’m hoping to turn this into a $30,000 - $50,000 revenue opportunity. Right now, we’re on track for \~$15,000. Agency partnerships and referrals In 2022, we also got more serious about referring leads to other agencies. Any opportunity that was not a fit for Optimist or we didn’t have capacity to take on, we’d try to connect with another partner. Transparently, we struggled to operationalize this as effectively as I would have liked. In part, this was driven by my lack of focus here. With the other challenges throughout the year, I wasn’t able to dedicate as much time as I’d like to setting goals and putting workflows into place. But it wasn’t a total bust. We referred out several dozen potential clients to partner agencies. Of those, a handful ended up converting into sales — and referral commission. In total, we generated about $10,000 in revenue from referrals. I still see this as a huge opportunity for us to unlock in 2023. Affiliate websites Lastly, I mentioned spending some time on my new and existing affiliate sites as another big business opportunity in 2022. This ultimately fell to the bottom of my list and didn’t get nearly the attention I wanted. But I did get a chance to spend a few weeks throughout the year building this income stream. For 2022, I generated just under $2,000 in revenue from affiliate content. My wife has graciously agreed to dedicate some of her time and talent to these projects. So, for 2023, I think this will become a bit of a family venture. I’m hoping to build a solid and consistent workflow, expand the team, and develop a more solid business strategy. Postscript — AI, SEO, OMG As I’m writing this, much of my world is in upheaval. If you’re not in this space (and/or have possibly been living under a rock), the release of ChatGPT in late 2022 has sparked an arms race between Google, Bing, OpenAI, and many other players. The short overview: AI is likely to fundamentally change the way internet search works. This has huge impact on almost all of the work that I do and the businesses that I run. Much of our focus is on SEO and understanding the current Google algorithm, how to generate traffic for clients, and how to drive traffic to our sites and projects. That may all change — very rapidly. This means we’re standing at a very interesting point in time. On the one hand, it’s scary as hell. There’s a non-zero chance that this will fundamentally shift — possibly upturn — our core business model at Optimist. It could dramatically change how we work and/or reduce demand for our core services. No bueno. But it’s also an opportunity (there’s the optimist in me, again). I certainly see a world where we can become leaders in this new frontier. We can pivot, adjust, and capitalize on a now-unknown version of SEO that’s focused on understanding and optimizing for AI-as-search. With that, we may also be able to help others — say, those in our community? — also navigate this tumultuous time. See? It’s an opportunity. I wish I had the answers right now. But, it’s still a time of uncertainty. I just know that there’s a lot of change happening and I want to be in front of it rather than trying to play catch up. Wish me luck. — Alright friends — that's my update for 2023! I’ve always appreciated sharing these updates with the Reddit community, getting feedback, being asked tough questions, and even battling it out with some of my haters (hey!! 👋) As usual, I’m going to pop in throughout the next few days to respond to comments or answer questions. Feel free to share thoughts, ideas, and brutal takedowns in the comments. If you're interested in following the Optimist journey and the other projects I'm working on in 2023, you can follow me on Twitter. Cheers, Tyler P.S. - If you're running or launching a freelance or agency business and looking for help figuring it out, please DM me. Our subscription community, Middle of the Funnel, was created to provide feedback, lessons, and resources for other entrepreneurs in this space.

Made $19.2k this month, and just surpassed $1000 the last 24 hours. What I did and what's next.
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dams96This week

Made $19.2k this month, and just surpassed $1000 the last 24 hours. What I did and what's next.

It's the first time I hit $1000+ in 24 hours and I had no one to share it with (except you guys). I'm quite proud of my journey, and I would have thought that making $1000 in a day would make me ecstatic, but actually it's not the case. Not sure if it's because my revenue has grown by increment step so I had time to "prepare" myself to achieve this at one point, or just that I'm nowhere near my goal of 100k/month so that I'm not that affected by it. But it's crazy to think that my goal was to make 100$ daily at the end of 2024. So for those who don't know me (I guess most of you), I build mobile apps and ship them as fast as I can. Most of them are in the AI space. I already made a post here on how I become a mobile app developer so you can check it for more details, but essentially here's what I did : Always loved creating my own things and solve problems Built multiple YouTube channels since I was 15 (mobile gaming actually) that all worked great (but it was too niche so not that scalable, didn't like that) Did a few businesses here and there (drop shopping, selling merch to school, etc) Finished my master's degree in engineering about 2 years ago Worked a moment in a famous watch industry company and saw my potential. The combo of health issues, fixed salary (although it was quite a lot), and me wanting to be an entrepreneur made me leave the company. Created a TikTok account in mobile tech (got 10+ million views the 1st 3 days), manage to grow it to 200k subs in about 3 months Got plenty of collabs for promoting mobile apps (between $500 - $2000 for a collab) Said fuck it I should do my own apps and market them on my TikTok instead of doing collabs Me wanting to build my own apps happened around May-June 2023. Started my TikTok in Feb 2023. At this point I had already 150k+ subs on TikTok. You guys need to know that I suck at coding big time. During my studies I tried to limit as much as I could coding because I was a lazy bast*rd, even though I knew it would come to bite me in the ass one day. But an angel appeared to me in broad daylight, that angel was called GPT-4. I subscribed for 20$/month to get access, and instantly I saw the potential of AI and how much it could help me. Last year GPT-4 was ahead of its time and could already code me basic apps. I had already a mac so I just downloaded Xcode and that was it. My 1st app was a wallpaper app, and I kid you not 90% of it was made by AI. Yes sometimes I had to try again and again with different prompts but it was still so much faster compared to if I had to learn coding from scratch and write code with my own hands. The only thing I didn't do was implement the in app purchase, from which I find a guy on Fiverr to do it for me for 50$. After about 2 months of on-off coding, my first app was ready to be launched. So it was launched, had a great successful launch without doing any videos at that point (iOS 17 was released and my app was the first one alongside another one to offer live wallpapers for iOS 17. I knew that there was a huge app potential there when iOS 17 was released in beta as Apple changed their live wallpaper feature). I Then made a video a few weeks after on my mobile tiktok channel, made about 1 million views in 48 hours, brought me around 40k additional users. Was top 1 chart in graphism and design category for a few weeks (in France, as I'm French so my TikTok videos are in French). And was top 100 in that same category in 120+ countries. Made about 500$ ? Okay that was trash, but I had no idea to monetize the app correctly at that point. It was still a huge W to me and proved me that I could successfully launch apps. Then I learned ASO (App Store Optimization) in depth, searched on internet, followed mobile app developers on Twitter, checked YouTube videos, you name it. I was eager to learn more. I needed more. Then I just iterated, build my 2nd app in less than a month, my 3rd in 3 weeks and so on. I just build my 14th app in 3 days and is now in review. Everytime I manage to reuse some of my other app's code in my new one, which is why I can build them so much faster now. I know how to monetize my app better by checking out my competitors. I learn so much by just "spying" other apps. Funnily enough, I only made this one Tiktok video on my main account to promote my app. For all my other apps, I didn't do a single video where I showcase it, the downloads has only been thanks to ASO. I still use AI everyday. I'm still not good at coding (a bit better than when I started). I use AI to create my app icons (midjourney or the new AI model Flux which is great). I use figma + midjourney to create my App Store screenshots (and they actually look quite good). I use GPT-4o and Claude 3.5 Sonnet to code most of my apps features. I use gpt-4o to localize my app (if you want to optimize the number of downloads I strongly suggest localizing your app, it takes me about 10 minutes thanks to AI). Now what are my next goals ? To achieve the 100k/month I need to change my strategy a little. Right now the $20k/month comes from purely organic downloads, I didn't do any paid advertising. It will be hard for me to keep on launching new apps and rely on ASO to reach the 100k mark. The best bet to reach 100k is to collab with content creators and they create a viral video showcasing your app. Depending on the app it's not that easy, luckily some of my apps can be viral so I will need to find the right content creators. Second way is to try tiktok/meta ads, I can check (have checked) all the ads that have been made by my competitors (thank you EU), so what I would do is copy their ad concept and create similar ads than them. Some of them have millions in ad budget so I know they create high converting ads, so you don't need to try to create an ad creative from scratch. My only big fear is to get banned by Apple (for no reason of mine). In just a snap of a finger they can just ban you from the platform, that shit scares me. And you pretty much can't do anything. So that's about it for me. I'm quite proud of myself not going to lie. Have been battling so many health issues these past years where I just stay in bed all day I'm surprised to be able to make it work. Anyways feel free to ask questions. I hope it was interesting for some of you at least. PS: My new app was just approved by app review, let the app gods favor me and bring me many downloads ! Also forgot to talk about a potential $100k+ acquisition of one of my apps, but if that ever happens I'll make a post on it.

Beginner to the 1st sale: my journey building an AI for social media marketers
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Current-Payment-5403This week

Beginner to the 1st sale: my journey building an AI for social media marketers

Hey everyone! Here’s my journey building an AI for social media marketers all the way up until my first pre-launch sale, hope that could help some of you: My background: studied maths at uni before dropping out to have some startup experiences. Always been drawn to building new things so I reckoned I would have some proper SaaS experiences and see how VC-funded startups are doing it before launching my own.  I’ve always leaned towards taking more risks in my life so leaving my FT job to launch my company wasn’t a big deal for me (+ I’m 22 so still have time to fail over and over). When I left my job, I started reading a lot about UI/UX, no-code tools, marketing, sales and every tool a worthwhile entrepreneur needs to learn about. Given the complexity of the project I set out to achieve, I asked a more technical friend to join as a cofounder and that's when AirMedia was born. We now use bubble for landing page as I had to learn it and custom-code stack for our platform.  Here's our goal: streamlining social media marketing using AI. I see this technology has only being at the premises of what it will be able to achieve in the near-future. We want to make the experience dynamic i.e. all happens from a discussion and you see the posts being analysed from there as well as the creation process - all from within the chat. Fast forward a few weeks ago, we finished developing the first version of our tool that early users describe as a "neat piece of tech" - just this comment alone can keep me going for months :) Being bootstrapped until now, I decided to sell lifetime deals for the users in the waitlist that want to get the tool in priority as well as secure their spot for life. We've had the first sale the first day we made that public ! Now what you all are looking for: How ?  Here was my process starting to market the platform: I need a high-converting landing page so I reckoned which companies out there have the most data and knows what convert and what doesn’t: Unbounce. Took their landing page and adapted it to my value proposition and my ICP.  The ICP has been defined from day 1 and although I’m no one to provide any advice, I strongly believe the ICP has to be defined from day 1 (even before deciding the name of the company). It helps a lot when the customer is you and you’ve had this work experience that helps you identify the problems your users encounter. Started activating the network, posting on Instagram and LinkedIn about what we've built (I've worked in many SaaS start-ups in the past so I have to admit that's a bit of a cheat code). Cold outreach from Sales NAV to our ICP, been growing the waitlist in parallel of building the tool for months now so email marketings with drip sequences and sharing dev updates to build the trust along the way (after all we're making that tool for our users - they should be the first aware about what we're building). I also came across some Whatsapp groups with an awesome community that welcomed our platform with excitement.) The landing page funnel is the following: Landing page -> register waitlist -> upsell page -> confirmation. I've made several landing pages e.g. for marketing agencies, for real estate agents, for marketing director in several different industries. The goal now is just testing out the profiles and who does it resonate the most with. Another growth hack that got us 40+ people on the waitlist: I identified some Instagram posts from competitors where their CTA was "comment AI" and I'll send you our tool and they got over 2k people commenting. Needless to say, I messaged every single user to check out our tool and see if it could help them. (Now that i think about it, the 2% conversion rate there is not great - especially considering the manual labour and the time put behind it). We’ve now got over 400 people on the waitlist so I guess we’re doing something right but we’ll keep pushing as the goal is to sell these lifetime deals to have a strong community to get started. (Also prevents us from going to VCs and I can keep my time focussing exclusively on our users - I’m not into boardroom politics, just wanna build something useful for marketers). Now I’m still in the process of testing out different marketing strategies while developing and refining our platform to make it next level on launch day. Amongst those:  LinkedIn Sales Nav outreach (first sale came from there) Product Hunt Highly personalised cold emails (there I’m thinking of doing 20 emails a day with a personalised landing page to each of those highly relevant marketers). Never seen that and I think this could impress prospects but not sure it’s worth it time / conversion wise. Make content to could go viral (at least 75 videos) that I’m posting throughout several social media accounts such as airmedia\\, airmedia\reels, airmedia\ai (you get the hack) always redirecting to the main page both in the profile description and tagging the main account. I have no idea how this will work so will certainly update some of you that would like to know the results. Will do the same across Facebook, TikTok, Youtube Shorts etc… I’m just looking for a high potential of virality there. This strategy is mainly used to grow personal brands but never seen it applied to companies. Good old cold calling Reddit (wanna keep it transparent ;) ) I’m alone to execute all these strategies + working in parallel to refine the product upon user’s feedback I’m not sure I can do more than that for now. Let me know if you have any feedback/ideas/ tasks I could implement.  I could also make another post about the proper product building process as this post was about the marketing. No I certainly haven’t accomplished anything that puts me in a position to provide advices but I reckon I’m on my way to learn more and more. Would be glad if this post could help some of you.  And of course as one of these marketing channels is Reddit I’ll post the link below for the entrepreneurs that want to streamline their social media or support us. Hope I was able to provide enough value in this post for you to consider :) https://airmedia.uk/

Recently hit 6,600,000 monthly organic traffic for a B2C SaaS website. Here's the 40 tips that helped me make that happen.
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Recently hit 6,600,000 monthly organic traffic for a B2C SaaS website. Here's the 40 tips that helped me make that happen.

Hey guys! So as title says, we recently hit 6,600,000 monthly organic traffic / month for a B2C SaaS website (screenshot. Can't give name publicly, but can show testimonial to a mod). Here's 40 tips that "helped" me make this happen. If you get some value of the post, I write an SEO tip every other day on /r/seogrowth. There's around 10 more tips already up there other than the ones I mention here. If you want to give back for all my walls of text, I'd appreciate a sub <3 Also, there are a bunch of free stuff I mention in the article: content outline, writer guidelines, SEO checklist, and other stuff. Here's the Google Doc with all that! Tip #1. Take SEO With a Grain of Salt A lot of the SEO advice and best practices on the internet are based on 2 things: Personal experiences and case studies of companies that managed to make SEO work for them. Google or John Mueller (Google’s Senior Webmaster Trends Analyst). And, unfortunately, neither of these sources are always accurate. Personal SEO accounts are simply about what worked for specific companies. Sometimes, what worked for others, won’t work for you. For example, you might find a company that managed to rank with zero link-building because their website already had a very strong backlink profile. If you’re starting with a fresh website, chances are, you won’t be able to get the same results. At the same time, information from Google or John Mueller is also not 100% accurate. For example, they’ve said that guest posting is against Google’s guidelines and doesn’t work… But practically, guest posting is a very effective link-building strategy. So the takeaway is this: Take all information you read about SEO with a grain of salt. Analyze the information yourself, and make your conclusions. SEO Tip #2. SEO Takes Time You’ve already heard this one before, but considering how many people keep asking, thought I'd include this anyway. On average, it’s going to take you 6 months to 2 years to get SEO results, depending on the following factors: Your backlink profile. The more quality backlinks you have (or build), the faster you’ll rank. Age of your website. If your website is older (or you purchased an aged website), you can expect your content to rank faster. Amount of content published. The more quality content you publish on your website, the more “authoritative” it is in the eyes of Google, and thus more likely to rank faster. SEO work done on the website. If a lot of your pages are already ranking on Google (page 2-3), it’s easier to get them to page #1 than if you just published the content piece. Local VS global SEO. Ranking locally is (sometimes) easier and faster than ranking globally. That said, some marketing agencies can use “SEO takes time” as an excuse for not driving results. Well, fortunately, there is a way to track SEO results from month #2 - #3 of work. Simply check if your new content pieces/pages are getting more and more impressions on Google Search Console month-to-month. While your content won’t be driving traffic for a while after being published, they’ll still have a growing number of impressions from month #2 or #3 since publication. SEO Tip #3. SEO Might Not Be The Best Channel For You In theory, SEO sounds like the best marketing channel ever. You manage to rank on Google and your marketing seemingly goes on auto-pilot - you’re driving new leads every day from existing content without having to lift a finger… And yet, SEO is not for everyone. Avoid SEO as a marketing channel if: You’re just getting started with your business and need to start driving revenue tomorrow (and not in 1-2 years). If this is you, try Google ads, Facebook ads, or organic marketing. Your target audience is pretty small. If you’re selling enterprise B2B software and have around 2,000 prospects in total worldwide, then it’s simply easier to directly reach out to these prospects. Your product type is brand-new. If customers don’t know your product exists, they probably won’t be Googling it. SEO Tip #4. Traffic Can Be a Vanity Metric I've seen hundreds of websites that drive 6-7 digits of traffic but generate only 200-300 USD per month from those numbers. “What’s the deal?” You might be thinking. “How can you fail to monetize that much traffic?” Well, that brings us to today’s tip: traffic can be a vanity metric. See, not all traffic is created equal. Ranking for “hormone balance supplement” is a lot more valuable than ranking for “Madagascar character names.” The person Googling the first keyword is an adult ready to buy your product. Someone Googling the latter, on the other hand, is a child with zero purchasing power. So, when deciding on which keywords to pursue, always keep in mind the buyer intent behind and don’t go after rankings or traffic just because 6-digit traffic numbers look good. SEO Tip #5. Push Content Fast Whenever you publish a piece of content, you can expect it to rank within 6 months to a year (potentially less if you’re an authority in your niche). So, the faster you publish your content, the faster they’re going to age, and, as such, the faster they’ll rank on Google. On average, I recommend you publish a minimum of 10,000 words of content per month and 20,000 to 30,000 optimally. If you’re not doing link-building for your website, then I’d recommend pushing for even more content. Sometimes, content velocity can compensate for the lack of backlinks. SEO Tip #6. Use Backlink Data to Prioritize Content You might be tempted to go for that juicy, 6-digit traffic cornerstone keyword right from the get-go... But I'd recommend doing the opposite. More often than not, to rank for more competitive, cornerstone keywords, you’ll need to have a ton of supporting content, high-quality backlinks, website authority, and so on. Instead, it’s a lot more reasonable to first focus on the less competitive keywords and then, once you’ve covered those, move on to the rest. Now, as for how to check keyword competitiveness, here are 2 options: Use Mozbar to see the number of backlinks for top-ranking pages, as well as their Domain Authority (DA). If all the pages ranking on page #1 have <5 backlinks and DA of 20 - 40, it’s a good opportunity. Use SEMrush or Ahrefs to sort your keywords by difficulty, and focus on the less difficult keywords first. Now, that said, keep in mind that both of these metrics are third-party, and hence not always accurate. SEO Tip #7. Always Start With Competitive Analysis When doing keyword research, the easiest way to get started is via competitive analysis. Chances are, whatever niche you’re in, there’s a competitor that is doing great with SEO. So, instead of having to do all the work from scratch, run their website through SEMrush or Ahrefs and steal their keyword ideas. But don’t just stop there - once you’ve borrowed keyword ideas from all your competitors, run the seed keywords through a keyword research tool such as UberSuggest or SEMrush Keyword Magic Tool. This should give you dozens of new ideas that your competitors might’ve missed. Finally, don’t just stop at borrowing your competitor’s keyword ideas. You can also borrow some inspiration on: The types of graphics and images you can create to supplement your blog content. The tone and style you can use in your articles. The type of information you can include in specific content pieces. SEO Tip #8. Source a LOT of Writers Content writing is one of those professions that has a very low barrier to entry. Anyone can take a writing course, claim to be a writer, and create an UpWork account… This is why 99% of the writers you’ll have to apply for your gigs are going to be, well, horrible. As such, if you want to produce a lot of content on the reg, you’ll need to source a LOT of writers. Let’s do the math: If, by posting a job ad, you source 100 writers, you’ll see that only 5 of them are a good fit. Out of the 5 writers, 1 has a very high rate, so they drop out. Another doesn’t reply back to your communication, which leaves you with 3 writers. You get the 3 writers to do a trial task, and only one turns out to be a good fit for your team. Now, since the writer is freelance, the best they can do is 4 articles per month for a total of 5,000-words (which, for most niches, ain’t all that much). So, what we’re getting at here is, to hire quality writers, you should source a LOT of them. SEO Tip #9. Create a Process for Filtering Writers If you follow the previous tip, you'll end up with a huge database of hundreds of writers. This creates a whole new problem: You now have a database of 500+ writers waiting for you to sift through them and decide which ones are worth the hire. It would take you 2-3 days of intense work to go through all these writers and vet them yourself. Let’s be real - you don’t have time for that. Here’s what you can do instead: When sourcing writers, always get them to fill in a Google form (instead of DMing or emailing you). In this form, make sure to ask for 3 relevant written samples, a link to the writer’s portfolio page, and the writer’s rate per word. Create a SOP for evaluating writers. The criteria for evaluation should be: Level of English. Does the writer’s sample have any English mistakes? If so, they’re not a good fit. Quality of Samples. Are the samples long-form and engaging content or are they boring 500-word copy-pastes? Technical Knowledge. Has the writer written about a hard-to-explain topic before? Anyone can write about simple topics like traveling—you want to look for someone who knows how to research a new topic and explain it in a simple and easy-to-read way. If someone’s written about how to create a perfect cover letter, they can probably write about traveling, but the opposite isn’t true. Get your VA to evaluate the writer’s samples as per the criteria above and short-list writers that seem competent. If you sourced 500 writers, the end result of this process should be around 50 writers. You or your editor goes through the short-list of 50 writers and invites 5-10 for a (paid) trial task. The trial task is very important - you’ll sometimes find that the samples provided by the writer don’t match their writing level. SEO Tip #10. Use the Right Websites to Find Writers Not sure where to source your writers? Here are some ideas: ProBlogger \- Our #1 choice - a lot of quality writers frequent this website. LinkedIn \- You can headhunt content writers in specific locations. Upwork \- If you post a content gig, most writers are going to be awful. Instead, I recommend headhunting top writers instead. WeWorkRemotely \- Good if you’re looking to make a full-time remote hire. Facebook \- There are a ton of quality Facebook groups for writers. Some of our faves are Cult of Copy Job Board and Content Marketing Lounge. SEO Tip #11. Always Use Content Outlines When giving tasks to your writing team, you need to be very specific about the instructions you give them. Don’t just provide a keyword and tell them to “knock themselves out.” The writer isn’t a SEO expert; chances are, they’re going to mess it up big-time and talk about topics that aren’t related to the keyword you’re targeting. Instead, when giving tasks to writers, do it through content outlines. A content outline, in a nutshell, is a skeleton of the article they’re supposed to write. It includes information on: Target word count (aim for the same or 50% more the word count than that of the competition). Article title. Article structure (which sections should be mentioned and in what order). Related topics of keywords that need to be mentioned in the article. Content outline example in the URL in the post intro. SEO Tip #12. Focus on One Niche at a Time I used to work with this one client that had a SaaS consisting of a mixture of CRM, Accounting Software, and HRS. I had to pick whether we were going to focus on topics for one of these 3 niches or focus on all of them at the same time. I decided to do the former. Here’s why: When evaluating what to rank, Google considers the authority of your website. If you have 60 articles about accounting (most of which link to each other), you’re probably an authority in the niche and are more likely to get good rankings. If you have 20 sales, 20 HR, and 20 accounting articles, though, none of these categories are going to rank as well. It always makes more sense to first focus on a single niche (the one that generates the best ROI for your business), and then move on to the rest. This also makes it easier to hire writers - you hire writers specialized in accounting, instead of having to find writers who can pull off 3 unrelated topics. SEO Tip #13. Just Hire a VA Already It’s 2021 already guys—unless you have a virtual assistant, you’re missing out big-time. Since a lot of SEO tasks are very time-consuming, it really helps to have a VA around to take over. As long as you have solid SOPs in place, you can hire a virtual assistant, train them, and use them to free up your time. Some SEO tasks virtual assistants can help with are: Internal linking. Going through all your blog content and ensuring that they link to each other. Backlink prospecting. Going through hundreds of websites daily to find link opportunities. Uploading content on WordPress and ensuring that the content is optimized well for on-page SEO. SEO Tip #14. Use WordPress (And Make Your Life Easier) Not sure which CMS platform to use? 99% of the time, you’re better off with WordPress. It has a TON of plugins that will make your life easier. Want a drag & drop builder? Use Elementor. It’s cheap, efficient, extremely easy to learn, and comes jam-packed with different plugins and features. Wix, SiteGround, and similar drag & drops are pure meh. SEO Tip #15. Use These Nifty WordPress Plugins There are a lot of really cool WordPress plugins that can make your (SEO) life so much easier. Some of our favorites include: RankMath. A more slick alternative to YoastSEO. Useful for on-page SEO. Smush. App that helps you losslessly compress all images on your website, as well as enables lazy loading. WP Rocket. This plugin helps speed up your website pretty significantly. Elementor. Not a techie? This drag & drop plugin makes it significantly easier to manage your website. WP Forms. Very simple form builder. Akismet Spam Protection. Probably the most popular anti-spam WP plugin. Mammoth Docx. A plugin that uploads your content from a Google doc directly to WordPress. SEO Tip #16. No, Voice Search Is Still Not Relevant Voice search is not and will not be relevant (no matter what sensationalist articles might say). Sure, it does have its application (“Alexa, order me toilet paper please”), but it’s pretty niche and not relevant to most SEOs. After all, you wouldn’t use voice search for bigger purchases (“Alexa, order me a new laptop please”) or informational queries (“Alexa, teach me how to do accounting, thanks”). SEO Tip #17. SEO Is Obviously Not Dead I see these articles every year - “SEO is dead because I failed to make it work.” SEO is not dead and as long as there are people looking up for information/things online, it never will be. And no, SEO is not just for large corporations with huge budgets, either. Some niches are hypercompetitive and require a huge link-building budget (CBD, fitness, VPN, etc.), but they’re more of an exception instead of the rule. SEO Tip #18. Doing Local SEO? Focus on Service Pages If you’re doing local SEO, you’re better off focusing on local service pages than blog content. E.g. if you’re an accounting firm based in Boston, you can make a landing page about /accounting-firm-boston/, /tax-accounting-boston/, /cpa-boston/, and so on. Or alternatively, if you’re a personal injury law firm, you’d want to create pages like /car-accident-law-firm/, /truck-accident-law-firm/, /wrongful-death-law-firm/, and the like. Thing is, you don’t really need to rank on global search terms—you just won’t get leads from there. Even if you ranked on the term “financial accounting,” it wouldn’t really matter for your bottom line that much. SEO Tip #19. Engage With the SEO Community The SEO community is (for the most part) composed of extremely helpful and friendly people. There are a lot of online communities (including this sub) where you can ask for help, tips, case studies, and so on. Some of our faves are: This sub :) SEO Signals Lab (FB Group) Fat Graph Content Ops (FB Group) Proper SEO Group (FB Group) BigSEO Subreddit SEO Tip #20. Test Keywords Before Pursuing Them You can use Google ads to test how profitable any given keyword is before you start trying to rank for it. The process here is: Create a Google Ads account. Pick a keyword you want to test. Create a landing page that corresponds to the search intent behind the keyword. Allocate an appropriate budget. E.g. if you assume a conversion rate of 2%, you’d want to buy 100+ clicks. If the CPC is 2 USD, then the right budget would be 200 USD plus. Run the ads! If you don’t have the budget for this, you can still use the average CPC for the keyword to estimate how well it’s going to convert. If someone is willing to bid 10 USD to rank for a certain keyword, it means that the keyword is most probably generating pretty good revenue/conversions. SEO Tip #21. Test & Improve SEO Headlines Sometimes, you’ll see that you’re ranking in the top 3 positions for your search query, but you’re still not driving that much traffic. “What’s the deal?” you might be asking. Chances are, your headline is not clickable enough. Every 3-4 months, go through your Google Search Console and check for articles that are ranking well but not driving enough traffic. Then, create a Google sheet and include the following data: Targeted keyword Page link CTR (for the last 28 days) Date when you implemented the new title Old title New title New CTR (for the month after the CTR change was implemented) From then on, implement the new headline and track changes in the CTR. If you don’t reach your desired result, you can always test another headline. SEO Tip #22. Longer Content Isn’t Always Better Content You’ve probably heard that long-form content is where it’s at in 2021. Well, this isn’t always the case. Rather, this mostly depends on the keyword you’re targeting. If, for example, you’re targeting the keyword “how to tie a tie,” you don’t need a long-ass 5,000-word mega-guide. In such a case, the reader is looking for something that can be explained in 200-300 words and if your article fails to do this, the reader will bounce off and open a different page. On the other hand, if you’re targeting the keyword “how to write a CV,” you’ll need around 4,000 to 5,000 words to adequately explain the topic and, chances are, you won’t rank with less. SEO Tip #23. SEO is Not All About Written Content More often than not, when people talk about SEO they talk about written blog content creation. It’s very important not to forget, though, that blog content is not end-all-be-all for SEO. Certain keywords do significantly better with video content. For example, if the keyword is “how to do a deadlift,” video content is going to perform significantly better than blog content. Or, if the keyword is “CV template,” you’ll see that a big chunk of the rankings are images of the templates. So, the lesson here is, don’t laser-focus on written content—keep other content mediums in mind, too. SEO Tip #24. Write For Your Audience It’s very important that your content resonates well with your target audience. If, for example, you’re covering the keyword “skateboard tricks,” you can be very casual with your language. Heck, it’s even encouraged! Your readers are Googling the keyword in their free time and are most likely teens or in their early 20s. Meaning, you can use informal language, include pop culture references, and avoid complicated language. Now, on the other hand, if you’re writing about high-level investment advice, your audience probably consists of 40-something suit-and-ties. If you include Rick & Morty references in your article, you'll most likely lose credibility and the Googler, who will go to another website. Some of our best tips on writing for your audience include: Define your audience. Who’s the person you’re writing for? Are they reading the content at work or in their free time? Keep your reader’s level of knowledge in mind. If you’re covering an accounting 101 topic, you want to cover the topic’s basics, as the reader is probably a student. If you’re writing about high-level finance, though, you don’t have to teach the reader what a balance sheet is. More often than not, avoid complicated language. The best practice is to write on a 6th-grade level, as it’s understandable for anyone. Plus, no one wants to read Shakespeare when Googling info online (unless they’re looking for Shakespeare's work, of course). SEO Tip #25. Create Compelling Headlines Want to drive clicks to your articles? You’ll need compelling headlines. Compare the following headline: 101 Productivity Tips \[To Get Things Done in 2021\] With this one: Productivity Tips Guide Which one would you click? Data says it’s the first! To create clickable headlines, I recommend you include the following elements: Keyword. This one’s non-negotiable - you need to include the target keyword in the headline. Numbers. If Buzzfeed taught us anything, it’s that people like to click articles with numbers in their titles. Results. If I read your article, what’s going to be the end result? E.g. “X Resume tips (to land the job)”.* Year (If Relevant). Adding a year to your title shows that the article is recent (which is relevant for some specific topics). E.g. If the keyword is “Marketing Trends,” I want to know marketing trends in 2021, not in 2001. So, adding a year in the title makes the headline more clickable. SEO Tip #26. Make Your Content Visual How good your content looks matters, especially if you're in a competitive niche. Here are some tips on how to make your content as visual as possible: Aim for 2-4 sentences per paragraph. Avoid huge blocks of text. Apply a 60-65% content width to your blog pages. Pick a good-looking font. I’d recommend Montserrat, PT Sans, and Roboto. Alternatively, you can also check out your favorite blogs, see which fonts they’re using, and do the same. Use a reasonable font size. Most top blogs use font sizes ranging from 16 pt to 22 pt. Add images when possible. Avoid stock photos, though. No one wants to see random “office people smiling” scattered around your blog posts. Use content boxes to help convey information better. Content boxes example in the URL in the intro of the post. SEO Tip #27. Ditch the Skyscraper Technique Already Brian Dean’s skyscraper technique is awesome and all, but the following bit really got old: “Hey \[name\], I saw you wrote an article. I, too, wrote an article. Please link to you?” The theory here is, if your content is good, the person will be compelled to link to it. In practice, though, the person really, really doesn’t care. At the end of the day, there’s no real incentive for the person to link to your content. They have to take time out of their day to head over to their website, log in to WordPress, find the article you mentioned, and add a link... Just because some stranger on the internet asked them to. Here’s something that works much better: Instead of fake compliments, be very straightforward about what you can offer them in exchange for that link. Some things you can offer are: A free version of your SaaS. Free product delivered to their doorstep. Backlink exchange. A free backlink from your other website. Sharing their content to your social media following. Money. SEO Tip #28. Get the URL Slug Right for Seasonal Content If you want to rank on a seasonal keyword, there are 2 ways to do this. If you want your article to be evergreen (i.e. you update it every year with new information), then your URL should not contain the year. E.g. your URL would be /saas-trends/, and you simply update the article’s contents+headline each year to keep it timely. If you’re planning on publishing a new trends report annually, though, then you can add a year to the URL. E.g. /saas-trends-2020/ instead of /saas-trends/. SEO Tip #29. AI Content Tools Are a Mixed Bag Lots of people are talking about AI content tools these days. Usually, they’re either saying: “AI content tools are garbage and the output is horrible,” Or: “AI content tools are a game-changer!” So which one is it? The truth is somewhere in-between. In 2021, AI content writing tools are pretty bad. The output you’re going to get is far from something you can publish on your website. That said, some SEOs use such tools to get a very, very rough draft of the article written, and then they do intense surgery on it to make it usable. Should you use AI content writing tools? If you ask me, no - it’s easier to hire a proficient content writer than spend hours salvaging AI-written content. That said, I do believe that such tools are going to get much better years down the line. This one was, clearly, more of a personal opinion than a fact. I’d love to hear YOUR opinion on AI content tools! Are they a fad, or are they the future of content creation? Let me know in the comments. SEO Tip #30. Don’t Overdo it With SEO Tools There are a lot of SEO tools out there for pretty much any SEO function. Keyword research, link-building, on-page, outreach, technical SEO, you name it! If you were to buy most of these tools for your business, you’d easily spend 4-figures on SEO tools per month. Luckily, though, you don’t actually need most of them. At the end of the day, the only must-have SEO tools are: An SEO Suite (Paid). Basically SEMrush or Ahrefs. Both of these tools offer an insane number of features - backlink analysis, keyword research, and a ton of other stuff. Yes, 99 USD a month is expensive for a tool. But then again, if you value your time 20 USD/hour and this tool saves you 6 hours, it's obviously worth it, right? On-Page SEO Tool (Free). RankMath or Yoast. Basically, a tool that's going to help you optimize web pages or blog posts as per SEO best practices. Technical SEO Tool (Freemium). You can use ScreamingFrog to crawl your entire website and find technical SEO problems. There are probably other tools that also do this, but ScreamingFrog is the most popular option. The freemium version of the tool only crawls a limited number of pages (500 URLs, to be exact), so if your website is relatively big, you'll need to pay for the tool. Analytics (Free). Obviously, you'll need Google Analytics (to track website traffic) and Google Search Console (to track organic traffic, specifically) set up on your website. Optionally, you can also use Google Track Manager to better track how your website visitors interact with the site. MozBar (Free). Chrome toolbar that lets you simply track the number of backlinks on Google Search Queries, Domain Authority, and a bunch of other stuff. Website Speed Analysis (Free). You can use Google Page Speed Insights to track how fast your website loads, as well as how mobile-friendly it is. Outreach Tool (Paid). Tool for reaching out to prospects for link-building, guest posting, etc. There are about a dozen good options for this. Personally, I like to use Snov for this. Optimized GMB Profile (Free). Not a tool per se, but if you're a local business, you need to have a well-optimized Google My Business profile. Google Keyword Planner (Free). This gives you the most reliable search volume data of all the tools. So, when doing keyword research, grab the search volume from here. Tool for Storing Keyword Research (Free). You can use Google Sheets or AirTable to store your keyword research and, at the same time, use it as a content calendar. Hemingway App (Free). Helps keep your SEO content easy to read. Spots passive voice, complicated words, etc. Email Finder (Freemium). You can use a tool like Hunter to find the email address of basically anyone on the internet (for link-building or guest posting purposes). Most of the tools that don’t fit into these categories are 100% optional. SEO Tip #31. Hiring an SEO? Here’s How to Vet Them Unless you’re an SEO pro yourself, hiring one is going to be far from easy. There’s a reason there are so many “SEO experts” out there - for the layman, it’s very hard to differentiate between someone who knows their salt and a newbie who took an SEO course, like, last week. Here’s how you can vet both freelance and full-time SEOs: Ask for concrete traffic numbers. The SEO pro should give you the exact numbers on how they’ve grown a website in the past - “100% SEO growth in 1 year” doesn’t mean much if the growth is from 10 monthly traffic to 20. “1,000 to 30,000” traffic, on the other hand, is much better. Ask for client names. While some clients ask their SEOs to sign an NDA and not disclose their collaboration, most don’t. If an SEO can’t name a single client they’ve worked with in the past, that’s a red flag. Make sure they have the right experience. Global and local SEO have very different processes. Make sure that the SEO has experience with the type of SEO you need. Make sure you’re looking for the right candidate. SEO pros can be content writers, link-builders, web developers, or all of the above simultaneously. Make sure you understand which one you need before making the hire. If you’re looking for someone to oversee your content ops, you shouldn’t hire a technical SEO expert. Look for SEO pros in the right places. Conventional job boards are overrated. Post your job ads on SEO communities instead. E.g. this sub, bigseo, SEO Signals Facebook group, etc. SEO Tip #32. Blog Post Not Ranking? Follow This Checklist I wanted to format the post natively for Reddit, but it’s just SO much better on Notion. Tl;dr, the checklist covers every reason your post might not be ranking: Search intent mismatch. Inferior content. Lack of internal linking. Lack of backlinks. And the like. Checklist URL at the intro of the post. SEO Tip #33. Avoid BS Link-Building Tactics The only type of link-building that works is building proper, quality links from websites with a good backlink profile and decent organic traffic. Here’s what DOESN’T work: Blog comment links Forum spam links Drive-by Reddit comment/post links Web 2.0 links Fiverr “100 links for 10 bucks” bs If your “SEO agency” says they’re doing any of the above instead of actually trying to build you links from quality websites, you’re being scammed. SEO Tip #34. Know When to Use 301 and 302 Redirects When doing redirects, it’s very important to know the distinction between these two. 301 is a permanent page redirect and passes on link juice. If you’re killing off a page that has backlinks, it’s better to 301 it to your homepage so that you don’t lose the link juice. If you simply delete a page, it’s going to be a 404, and the backlink juice is lost forever. 302 is a temporary page redirect and doesn’t pass on link juice. If the redirect is temporary, you do a 302. E.g. you want to test how well a new page is going to perform w/ your audience. SEO Tip #35. Social Signals Matter (But Not How You Think) Social signals are NOT a ranking factor. And yet, they can help your content rank on Google’s front page. Wondering what the hell am I talking about? Here’s what’s up: As I said, social signals are not a ranking factor. It’s not something Google takes into consideration to decide whether your article should rank or not. That said, social signals CAN lead to your article ranking better. Let’s say your article goes viral and gets around 20k views within a week. A chunk of these viewers are going to forget your domain/link and they’re going to look up the topic on Google via your chosen keyword + your brand name. The amount of people looking for YOUR keyword and exclusively picking your result over others is going to make Google think that your content is satisfying search intent better than the rest, and thus, reward you with better ranking. SEO Tip #36. Run Remarketing Ads to Lift Organic Traffic Conversions Not satisfied with your conversion rates? You can use Facebook ads to help increase them. Facebook allows you to do something called “remarketing.” This means you can target anyone that visited a certain page (or multiple pages) on your website and serve them ads on Facebook. There are a TON of ways you can take advantage of this. For example, you can target anyone that landed on a high buyer intent page and serve them ads pitching your product or a special offer. Alternatively, you can target people who landed on an educational blog post and offer them something to drive them down the funnel. E.g. free e-book or white paper to teach them more about your product or service. SEO Tip #37. Doing Local SEO? Follow These Tips Local SEO is significantly different from global SEO. Here’s how the two differ (and what you need to do to drive local SEO results): You don’t need to publish content. For 95% of local businesses, you only want to rank for keywords related to your services/products, you don’t actually need to create educational content. You need to focus more on reviews and citation-building. One of Google Maps’ biggest ranking factors is the of reviews your business has. Encourage your customers to leave a review if they enjoyed your product/service through email or real-life communication. You need to create service pages for each location. As a local business, your #1 priority is to rank for keywords around your service. E.g. If you're a personal injury law firm, you want to optimize your homepage for “personal injury law firm” and then create separate pages for each service you provide, e.g. “car accident lawyer,” “motorcycle injury law firm,” etc. Focus on building citations. Being listed on business directories makes your business more trustworthy for Google. BrightLocal is a good service for this. You don’t need to focus as much on link-building. As local SEO is less competitive than global, you don’t have to focus nearly as much on building links. You can, in a lot of cases, rank with the right service pages and citations. SEO Tip #38. Stop Ignoring the Outreach Emails You’re Getting (And Use Them to Build Your Own Links) Got a ton of people emailing you asking for links? You might be tempted to just send them all straight to spam, and I don’t blame you. Outreach messages like “Hey Dr Jigsaw, your article is A+++ amazing! ...can I get a backlink?” can get hella annoying. That said, there IS a better way to deal with these emails: Reply and ask for a link back. Most of the time, people who send such outreach emails are also doing heavy guest posting. So, you can ask for a backlink from a 3rd-party website in exchange for you mentioning their link in your article. Win-win! SEO Tip #39. Doing Internal Linking for a Large Website? This’ll Help Internal linking can get super grueling once you have hundreds of articles on your website. Want to make the process easier? Do this: Pick an article you want to interlink on your website. For the sake of the example, let’s say it’s about “business process improvement.” Go on Google and look up variations of this keyword mentioned on your website. For example: Site:\[yourwebsite\] “improve business process” Site:\[yourwebsite\] “improve process” Site:\[yourwebsite\] “process improvement” The above queries will find you the EXACT articles where these keywords are mentioned. Then, all you have to do is go through them and include the links. SEO Tip #40. Got a Competitor Copying Your Content? File a DMCA Notice Fun fact - if your competitors are copying your website, you can file a DMCA notice with Google. That said, keep in mind that there are consequences for filing a fake notice.

My boss taught me how to build a Failed business (15 lessons)
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aminekhThis week

My boss taught me how to build a Failed business (15 lessons)

I'm a senior software developer at a three-year-old startup that has been making $0 in revenue. I've been with this startup since its beginning, and it pays me $1200/month. My boss has broken the records of the number of stupid ideas and stupid features that he asked me to implement. He taught me (unintentionally) all the lessons I should NOT do to build a successful business. From bad product ideas, bad business decisions, not listening to your team, not building what target customers want, and falling in love with your bad product. The product we're working on is a desktop program that moves the cursor with your finger using the webcam (gesture recognition). Why in the world would anyone pay money to move the mouse cursor with his finger? No one knows. My boss watched Iron Man (the film) and saw how Tony Starks do gestures in front of his "advanced" computer and thought it was cool so he asked me to build this for him to sell it to enterprises (then pivoted the target customer to schools). Of course, no one bought this software. All the people he meets tell him it is cool but he never hears from them again. No one on the team, except my boss, thinks this software will succeed. He keeps adding irrelevant features to this software just because he "thinks" people will love it. We added 3D object visualizer, ChatGPT integration, and Quizzes. I suggested moving everything to the cloud and focusing only on improving the education industry by providing solutions that help teachers better prepare their lessons and understand where each student lacks by recording lessons, summarizing them for students, generating quizzes using AI, and analyzing the part that each student didn't understand. However, to do that, we need to forget the part of moving the cursor with fingers because it can be done only on Python, not NextJS. He simply replied, "NO, moving the cursor with fingers is COOL". So here are the lessons I learned from my boss to build a failed business: Never listen to your team. Always build what you think is good and never let anyone from your team say it's a bad idea. Fall in love with your business idea. Don't talk to customers. If no one bought your product, it's because they don't understand how cool it is. If a member of your team say it's a bad idea, ignore them, they don't understand how cool your idea is. Always hire interns because they're free labor and give them the most sensitive parts of the work like payments and databases. Make your business dependant on you. Don't let your team do their job the right way, give them orders to do it YOUR way. Hire experts to tell them what to do not to tell you what to do and how to do it. Never do marketing because people will steal your idea. Ask your team "What you think?" but ignore them. If your wife and children think your product is cool then it's cool. Start a business in an industry that you know nothing about but act like you know everything. If no one is buying your product, keep adding irrelevant features that no one asked for. \--- Edit: I didn't mention all the "stupid" ideas I built for him so here you go: Replacing Zoom, Teams, and Meet meetings with meetings in the metaverse. Target customer: Enterprises. An app that lets you scroll through social media without touching your mobile screen (using gesture recognition). We didn't build this because it's technically impossible to continuously use the phone camera outside your own app. He didn't believe me so asked his friend and told him the same thing. A software that controls the computer with gestures (moving cursor, single click, double click, ALT Tab...). Target customers: Enterprises Building a classroom in Decentraland (metaverse) to replace classes through Zoom and Teams He told me to build the startup website but to not make the home page the first page a user lands on when he opens the website. He wants to make the visitor lands on another "almost" empty page and if the user wants to go to the home page he should click on "Home" in the navbar.

Started a content marketing agency 8 years ago - $0 to $7,863,052 (2025 update)
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mr_t_forhireThis week

Started a content marketing agency 8 years ago - $0 to $7,863,052 (2025 update)

Hey friends, My name is Tyler and for the past 8 years, I’ve been documenting my experience building a content marketing agency called Optimist. Year 1 — 0 to $500k ARR Year 2 — $500k to $1MM ARR Year 3 — $1MM ARR to $1.5MM(ish) ARR Year 4 — $3,333,686 Revenue Year 5 — $4,539,659 Revenue Year 6 — $5,974,324 Revenue Year 7 - $6,815,503 Revenue (Edit: Seems like links are banned now. You can check my post history for all of my previous updates with lessons and learnings.) How Optimist Works First, an overview/recap of the Optimist business model: We operate as a “collective” of full time/professional freelancers Everyone aside from me is a contractor Entirely remote/distributed team We pay freelancers a flat fee for most work, working out to roughly $65-100/hour. Clients pay us a flat monthly fee for full-service content marketing (research, strategy, writing, editing, design/photography, reporting and analytics, targeted linkbuilding, and more)\ Packages range in price from \~$10-20k/mo \This is something we are revisiting now* The Financials In 2024, we posted $1,032,035.34 in revenue. This brings our lifetime revenue to $7,863,052. Here’s our monthly revenue from January 2017 to December of 2024. (Edit: Seems like I'm not allowed to link to the chart.) The good news: Revenue is up 23% YoY. EBITDA in Q4 trending up 1-2 points. We hosted our first retreat in 4 years, going to Ireland with about half the team. The bad news: Our revenue is still historically low. At $1MM for the year, we’re down about 33% from our previous years over $1.5MM. Revenue has been rocky. It doesn’t feel like we’ve really “recovered” from the bumps last year. The trend doesn’t really look great. Even though, anecdotally, it feels like we are moving in a good direction. EBITDA is still hovering at around 7%. Would love to get that closer to 20%. (For those who may ask: I’m calculating EBITDA after paying taxes and W2 portion of my income.) — Almost every year, my update starts the same way: This has been a year of growth and change. Both for my business—and me personally. 2024 was no different. I guess that tells you something about entrepreneurship. It’s a lot more like sailing a ship than driving a car. You’re constantly adapting, tides are shifting, and any blip of calm is usually just a moment before the next storm. As with past years, there’s a lot to unpack from the last 12 months. Here we go again. Everything is Burning In the last 2 years, everything has turned upside down in the world of content and SEO. Back in 2020, we made a big decision to re-position the agency. (See post history) We decided to narrow our focus to our most successful, profitable, and consistent segment of clients and re-work our entire operation to focus on serving them. We defined our ICP as: \~Series A ($10mm+ funding) with 6-12 months runway to scale organic as a channel Product-led company with “simple” sales cycle involving fewer stakeholders Demonstrable opportunity to use SEO to drive business growth Our services: Content focused on growing organic search (SEO) Full-service engagements that included research, planning, writing, design, reporting And our engagement structure: Engaged directly with an executive; ownership over strategy and day-to-day execution 1-2 points of contact or stakeholders Strategic partner that drives business growth (not a service vendor who makes content) Most importantly, we decided that we were no longer going to offer a broader range of content that we used to sell. That included everything from thought leadership content to case studies and ebooks. We doubled-down on “SEO content” for product-led SaaS companies. And this worked phenomenally for us. We started bringing on more clients than ever. We developed a lot of internal system and processes that helped us scale and take on more work than we’ve ever had and drive great outcomes for our ideal clients. But in 2023 and 2024, things started going awry. One big change, of course, was the rise of AI. Many companies and executives (and writers) feel that AI can write content just as well as an agency like ours. That made it a lot harder to sell a $10,000 per month engagement when they feel like the bulk of the work could be “done for free.” (Lots of thoughts on this if you want my opinions.) But it wasn’t just that. Google also started tinkering with their algorithm, introducing new features like AI Overviews, and generally changing the rules of the game. This created 3 big shifts in our world: The perceived value of content (especially “SEO content”) dropped dramatically in many people’s minds because of AI’s writing capabilities SEO became less predictable as a source of traffic and revenue It’s harder than ever for startups and smaller companies to rank for valuable keywords (let alone generate any meaningful traffic or revenue from them) The effect? The middle of the content market has hollowed out. People—like us—providing good, human-crafted content aimed on driving SEO growth saw a dramatic decline in demand. We felt it all year. Fewer and fewer leads. The leads we did see usually scoffed at our prices. They were indexing us against the cost of content mills and mass-produced AI articles. It was a time of soul-searching and looking for a way forward. I spent the first half of the year convinced that the only way to survive was to run toward the fire. We have to build our own AI workflows. We have to cut our rates internally. We have to get faster and cheaper to stay competitive with the agencies offering the same number of deliverables for a fraction of our rates. It’s the only way forward. But then I asked myself a question… Is this the game I actually want to play? As an entrepreneur, do I want to run a business where I’m competing mostly on price and efficiency rather than quality and value? Do I want to hop into a race toward cheaper and cheaper content? Do I want to help people chase a dwindling amount of organic traffic that’s shrinking in value? No. That’s not the game I want to play. That’s not a business I want to run. I don’t want to be in the content mill business. So I decided to turn the wheel—again. Repositioning Part II: Electric Boogaloo What do you do when the whole world shifts around you and the things that used to work aren’t working anymore? You pivot. You re-position the business and move in another direction. So that’s what we decided to do. Again. There was only one problem: I honestly wasn’t sure what opportunities existed in the content marketing industry outside of what we were already doing. We lived in a little echo chamber of startups and SEO. It felt like the whole market was on fire and I had fight through the smoke to find an escape hatch. So I started making calls. Good ol’ fashioned market research. I reached out to a few dozen marketing and content leaders at a bunch of different companies. I got on the phone and just asked lots of questions about their content programs, their goals, and their pain points. I wanted to understand what was happening in the market and how we could be valuable. And, luckily, this process really paid off. I learned a lot about the fragmentation happening across content and how views were shifting. I noticed key trends and how our old target market really wasn’t buying what we were selling. Startups and small companies are no longer willing to invest in an agency like ours. If they were doing content and SEO at all, they were focused entirely on using AI to scale output and minimize costs. VC money is still scarce and venture-backed companies are more focused on profitability than pure growth and raising another round. Larger companies (\~500+ employees) are doing more content than ever and drowning in content production. They want to focus on strategy but can barely tread water keeping up with content requests from sales, demand gen, the CEO, and everyone else. Many of the companies still investing in content are looking at channels and formats outside of SEO. Things like thought leadership, data reports, interview-driven content, and more. They see it as a way to stand out from the crowd of “bland SEO content.” Content needs are constantly in flux. They range from data reports and blog posts to product one-pagers. The idea of a fixed-scope retainer is a total mismatch for the needs of most companies. All of this led to the logical conclusion: We were talking to the wrong people about the wrong things\.\ Many companies came to one of two logical conclusions: SEO is a risky bet, so it’s gotta be a moonshot—super-low cost with a possibility for a big upside (i.e., use AI to crank out lots of content. If it works, great. If it doesn’t, then at least we aren’t out much money.) SEO is a risky bet, so we should diversify into other strategies and channels to drive growth (i.e., shift our budget from SEO and keyword-focused content to video, podcasts, thought leadership, social, etc) Unless we were going to lean into AI and dramatically cut our costs and rates, our old buyers weren’t interested. And the segment of the market that needs our help most are looking primarily for production support across a big range of content types. They’re not looking for a team to run a full-blown program focused entirely on SEO. So we had to go back to the drawing board. I’ve written before about our basic approach to repositioning the business. But, ultimately it comes down to identifying our unique strengths as a team and then connecting them to needs in the market. After reviewing the insights from my discussions and taking another hard look at our business and our strengths, I decided on a new direction: Move upmarket: Serve mid-size to enterprise businesses with \~500-5,000 employees instead of startups Focus on content that supports a broader range of business goals instead of solely on SEO and organic growth (e.g., sales, demand gen, brand, etc) Shift back to our broader playbook of content deliverables, including thought leadership, data studies, and more Focus on content execution and production to support an internally-directed content strategy across multiple functions In a way, it’s sort of a reverse-niche move. Rather than zooming in specifically on driving organic growth for startups, we want to be more of an end-to-end content production partner that solves issues of execution and operations for all kinds of content teams. It’s early days, but the response here has been promising. We’ve seen an uptick in leads through Q4. And more companies in our pipeline fit the new ICP. They’re bigger, often have more budget. (But they move more slowly). We should know by the end of the quarter if this maneuver is truly paying off. Hopefully, this will work out. Hopefully our research and strategy are right and we’ll find a soft landing serving a different type of client. If it doesn’t? Then it will be time to make some harder decisions. As I already mentioned, I’m not interested in the race to the bottom of AI content. And if that’s the only game left in town, then it might be time to think hard about a much bigger change. — To be done: Build new content playbooks for expanded deliverables Build new showcase page for expanded deliverables Retooling the Operation It’s easy to say we’re doing something new. It’s a lot harder to actually do it—and do it well. Beyond just changing our positioning, we have to do open-heart surgery on the entire content operation behind the scenes. We need to create new systems that work for a broader range of content types, formats, and goals. Here’s the first rub: All of our workflows are tooled specifically for SEO-focused content. Every template, worksheet, and process that we’ve built and scaled in the last 5 years assumes that the primary goal of every piece of content is SEO. Even something as simple as requiring a target keyword is a blocker in a world where we’re not entirely focused on SEO. This is relatively easy to fix, but it requires several key changes: Update content calendars to make keywords optional Update workflows to determine whether we need an optimization report for each deliverable Next, we need to break down the deliverables into parts rather than a single line item. In our old system, we would plan content as a single row in a Content Calendar spreadsheet. It was a really wide sheet with lots of fields where we’d define the dimensions of each individual article. This was very efficient and simple to follow. But every article had the same overall scope when it came to the workflow. In Asana (our project management tool), all of the steps in the creation were strung together in a single task. We would create a few basic templates for each client, and then each piece would flow through the same steps: Briefing Writing Editing Design etc. If we had anything that didn’t fit into the “standard” workflow, we’d just tag it in the calendar with an unofficial notation \[USING BRACKETS\]. It worked. But it wasn’t ideal. Now we need the steps to be more modular. Imagine, for example, a client asks us to create a mix of deliverables: 1 article with writing + design 1 content brief 1 long-form ebook with an interview + writing + design Each of these would require its own steps and its own workflow. We need to break down the work to accommodate for a wider variety of workflows and variables. This means we need to update the fields and structure of our calendar to accommodate for the new dimensions—while also keeping the planning process simple and manageable. This leads to the next challenge: The number of “products” that we’re offering could be almost infinite. Just looking at the example scope above, you can mix and match all of these different building blocks to create a huge variety of different types of work, each requiring its own workflow. This is part of the reason we pivoted away from this model to focus on a productized, SEO-focused content service back in 2020. Take something as simple as a case study. On the surface, it seems like one deliverable that can be easily scoped and priced, right? Well, unpack what goes into a case study: Is there already source material from the customer or do we need to conduct an interview? How long is it? Is it a short overview case study or a long-form narrative? Does it need images and graphics? How many? Each of these variables opens up 2-3 possibilities. And when you combine them, we end up with something like 10 possible permutations for this single type of deliverable. It gets a bit messy. But not only do we have to figure out how to scope and price all for all of these variables, we also have to figure out how to account for these variables in the execution. We have to specify—for every deliverable—what type it is, how long, which steps are involved and not involved, the timeline for delivery, and all of the other factors. We’re approaching infinite complexity, here. We have to figure out a system that allows for a high level of flexibility to serve the diverse needs of our clients but is also productized enough that we can build workflows, process, and templates to deliver the work. I’ve spent the last few months designing that system. Failed Attempt #1: Ultra-Productization In my first pass, I tried to make it as straight forward as possible. Just sit down, make a list of all of the possible deliverables we could provide and then assign them specific scopes and services. Want a case study? Okay that’ll include an interview, up to 2,000 words of content, and 5 custom graphics. It costs $X. But this solution quickly fell apart when we started testing it against real-world scenarios. What if the client provided the brief instead of us creating one? What if they didn’t want graphics? What if this particular case study really needs to be 3,000 words but all of the others should be 2,000? In order for this system to work, we’d need to individual scope and price all of these permutations of each productized service. Then we’d need to somehow keep track of all of these and make sure that we accurately scope, price, and deliver them across dozens of clients. It’s sort of like a restaurant handling food allergies by creating separate versions of every single dish to account for every individual type of allergy. Most restaurants have figured out that it makes way more sense to have a “standard” and an “allergy-free” version. Then you only need 2 options to cover 100% of the cases. Onto the next option. Failed Attempt #2: Deliverable-Agnostic Services Next, I sat down with my head of Ops, Katy, to try to map it out. We took a big step back and said: Why does the deliverable itself even matter? At the end of the day, what we’re selling is just a few types of work (research, writing, editing, design, etc) that can be packaged up in an infinite number of ways. Rather than try to define deliverables, shouldn’t we leave it open ended for maximum flexibility? From there, we decided to break down everything into ultra-modular building blocks. We started working on this super complex system of modular deliverables where we would have services like writing, design, editing, etc—plus a sliding scale for different scopes like the length of writing or the number of images. In theory, it would allow us to mix and match any combination of services to create custom deliverables for the client. In fact, we wanted the work to be deliverable-agnostic. That way we could mold it to fit any client’s needs and deliver any type of content, regardless of the format or goal. Want a 5,000-word case study with 15 custom graphics? That’ll be $X. Want a 2,000-word blog post with an interview and no visuals? $Y. Just want us to create 10 briefs, you handle the writing, and we do design? It’s $Z. Again, this feels like a reasonable solution. But it quickly spiraled out of amuck. (That’s an Office reference.) For this to work, we need to have incredibly precise scoping process for every single deliverable. Before we can begin work (or even quote a price), we need to know pretty much the exact word count of the final article, for example. In the real world? This almost never happens. The content is as long as the content needs to be. Clients rarely know if the blog post should be 2,000 words or 3,000 words. They just want good content. We have a general ballpark, but we can rarely dial it in within just 1,000 words until we’ve done enough research to create the brief. Plus, from a packaging and pricing perspective, it introduces all kind of weird scenarios where clients will owe exactly $10,321 for this ultra-specific combination of services. We were building an open system that could accommodate any and all types of potential deliverables. On the face that seems great because it makes us incredibly flexible. In reality, the ambiguity actually works against us. It makes it harder for us to communicate to clients clearly about what they’ll get, how much it will cost, and how long it will take. That, of course, also means that it hurts our client relationships. (This actually kind of goes back to my personal learnings, which I’ll mention in a bit. I tend to be a “let’s leave things vague so we don’t have to limit our options” kind of person. But I’m working on fixing this to be more precise, specific, and clear in everything that we do.) Dialing It In: Building a Closed System We were trying to build an open system. We need to build a closed system. We need to force clarity and get specific about what we do, what we don’t do, and how much it all costs. Then we need a system to expand on that closed system—add new types of deliverables, new content playbooks, and new workflows if and when the need arises. With that in mind, we can start by mapping out the key dimensions of any type of deliverable that we would ever want to deliver. These are the universal dimensions that determine the scope, workflow, and price of any deliverable—regardless of the specific type output. Dimensions are: Brief scope Writing + editing scope Design scope Interview scope Revision (rounds) Scope, essentially, just tells us how many words, graphics, interviews, etc are required for the content we’re creating. In our first crack at the system, we got super granular with these scopes. But to help force a more manageable system, we realized that we didn’t need tiny increments for most of this work. Instead, we just need boundaries—you pay $X for up to Y words. We still need some variability around the scope of these articles. Obviously, most clients won’t be willing to pay the same price for a 1,000-word article as a 10,000-word article. But we can be smarter about the realistic break points. We boiled it down to the most common ranges: (Up to) 250 words 1,000 words 3,000 words 6,000 words 10,000 words This gives us a much more manageable number of variables. But we still haven’t exactly closed the system. We need one final dimension: Deliverable type. This tells us what we’re actually building with these building blocks. This is how we’ll put a cap on the potentially infinite number of combinations we could offer. The deliverable type will define what the final product should look like (e.g., blog post, case study, ebook, etc). And it will also give us a way to put standards and expectations around different types of deliverables that we want to offer. Then we can expand on this list of deliverables to offer new services. In the mean time, only the deliverables that we have already defined are, “on the menu,” so to speak. If a client comes to us and asks for something like a podcast summary article (which we don’t currently offer), we’ll have to either say we can’t provide that work or create a new deliverable type and define the dimensions of that specific piece. But here’s the kicker: No matter the deliverable type, it has to still fit within the scopes we’ve already defined. And the pricing will be the same. This means that if you’re looking for our team to write up to 1,000 words of content, it costs the same amount—whether it’s a blog post, an ebook, a LinkedIn post, or anything else. Rather than trying to retool our entire system to offer this new podcast summary article deliverable, we’ll just create the new deliverable type, add it to the list of options, and it’s ready to sell with the pre-defined dimensions we’ve already identified. To do: Update onboarding workflow Update contracts and scope documents Dial in new briefing process Know Thyself For the last year, I’ve been going through personal therapy. (Huge shout out to my wife, Laura, for her support and encouragement throughout the process.) It’s taught me a lot about myself and my tendencies. It’s helped me find some of my weaknesses and think about how I can improve as a person, as a partner, and as an entrepreneur. And it’s forced me to face a lot of hard truths. For example, consider some of the critical decisions I’ve made for my business: Unconventional freelance “collective” model No formal management structure Open-ended retainers with near-infinite flexibility General contracts without defined scope “Take it or leave it” approach to sales and marketing Over the years, I’ve talked about almost everything on this list as a huge advantage. I saw these things as a reflection of how I wanted to do things differently and better than other companies. But now, I see them more as a reflection of my fears and insecurities. Why did I design my business like this? Why do I want so much “flexibility” and why do I want things left open-ended rather than clearly defined? One reason that could clearly explain it: I’m avoidant. If you’re not steeped in the world of therapy, this basically means that my fight or flight response gets turned all the way to “flight.” If I’m unhappy or uncomfortable, my gut reaction is usually to withdraw from the situation. I see commitment and specificity as a prelude to future conflict. And I avoid conflict whenever possible. So I built my business to minimize it. If I don’t have a specific schedule of work that I’m accountable for delivering, then we can fudge the numbers a bit and hope they even out in the end. If I don’t set a specific standard for the length of an article, then I don’t have to let the client know when their request exceeds that limit. Conflict….avoided? Now, that’s not to say that everything I’ve built was wrong or bad. There is a lot of value in having flexibility in your business. For example, I would say that our flexible retainers are, overall, an advantage. Clients have changing needs. Having flexibility to quickly adapt to those needs can be a huge value add. And not everything can be clearly defined upfront (at least not without a massive amount of time and work just to decide how long to write an article). Overly-rigid structures and processes can be just as problematic as loosey-goosey ones. But, on the whole, I realized that my avoidant tendencies and laissez faire approach to management have left a vacuum in many areas. The places where I avoided specificity were often the places where there was the most confusion, uncertainty, and frustration from the team and from clients. People simply didn’t know what to expect or what was expected of them. Ironically, this often creates the conflict I’m trying to avoid. For example, if I don’t give feedback to people on my team, then they feel uneasy about their work. Or they make assumptions about expectations that don’t match what I’m actually expecting. Then the client might get upset, I might get upset, and our team members may be upset. Conflict definitely not avoided. This happens on the client side, too. If we don’t define a specific timeline when something will be delivered, the client might expect it sooner than we can deliver—creating frustration when we don’t meet their expectation. This conflict actually would have been avoided if we set clearer expectations upfront. But we didn’t do that. I didn’t do that. So it’s time to step up and close the gaps. Stepping Up and Closing the Gaps If I’m going to address these gaps and create more clarity and stability, I have to step up. Both personally and professionally. I have to actually face the fear and uncertainty that drives me to be avoidant. And then apply that to my business in meaningful ways that aren’t cop-out ways of kinda-sorta providing structure without really doing it. I’ve gotta be all in. This means: Fill the gaps where I rely on other people to do things that aren’t really their job but I haven’t put someone in place to do it Set and maintain expectations about our internal work processes, policies, and standards Define clear boundaries on things like roles, timelines, budgets, and scopes Now, this isn’t going to happen overnight. And just because I say that I need to step up to close these gaps doesn’t mean that I need to be the one who’s responsible for them (at least not forever). It just means that, as the business leader, I need to make sure the gaps get filled—by me or by someone else who has been specifically charged with owning that part of the operation. So, this is probably my #1 focus over the coming quarter. And it starts by identifying the gaps that exist. Then, step into those gaps myself, pay someone else to fill that role, or figure out how to eliminate the gap another way. This means going all the way back to the most basic decisions in our business. One of the foundational things about Optimist is being a “different kind” of agency. I always wanted to build something that solved for the bureaucracy, hierarchy, and siloed structure of agencies. If a client has feedback, they should be able to talk directly to the person doing the work rather than going through 3 layers of account management and creative directors. So I tried to be clever. I tried to design all kinds of systems and processes that eliminated these middle rungs. (In retrospect, what I was actually doing was designing a system that played into my avoidant tendencies and made it easy to abdicate responsibility for lots of things.) Since we didn’t want to create hierarchy, we never implemented things like Junior and Senior roles. We never hired someone to manage or direct the individual creatives. We didn’t have Directors or VPs. (Hell, we barely had a project manager for the first several years of existence.) This aversion to hierarchy aligned with our values around elevating ownership and collective contribution. I still believe in the value a flat structure. But a flat structure doesn’t eliminate the complexity of a growing business. No one to review writers and give them 1:1 feedback? I guess I’ll just have to do that….when I have some spare time. No Content Director? Okay, well someone needs to manage our content playbooks and roll out new ones. Just add it to my task list. Our flat structure didn’t eliminate the need for these roles. It just eliminated the people to do them. All of those unfilled roles ultimately fell back on me or our ops person, Katy. Of course, this isn’t the first time we’ve recognized this. We’ve known there were growing holes in our business as it’s gotten bigger and more complex. Over the years, we’ve experimented with different ways to solve for it. The Old Solution: Distributed Ops One system we designed was a “distributed ops” framework. Basically, we had one person who was the head of ops (at the time, we considered anything that was non-client-facing to be “ops”). They’d plan and organize all of the various things that needed to happen around Optimist. Then they’d assign out the work to whoever was able to help. We had a whole system for tying this into the our profit share and even gave people “Partner” status based on their contributions to ops. It worked—kinda. One big downfall is that all of the tasks and projects were ad hoc. People would pick up jobs, but they didn’t have much context or expertise to apply. So the output often varied. Since we were trying to maintain a flat structure, there was minimal oversight or management of the work. In other words, we didn’t always get the best results. But, more importantly, we still didn’t close all of the gaps entirely. Because everything was an ad-hoc list of tasks and projects, we never really had the “big picture” view of everything that needed to be done across the business. This also meant we rarely had clarity on what was important, what was trivial, and what was critical. We need a better system. Stop Reinventing the Wheel (And Create a Damn Org Chart) It’s time to get serious about filling the gaps in our business. It can’t be a half-fix or an ad hoc set of projects and tasks. We need clarity on the roles that need to be filled and then fill them. The first step here is to create an org chart. A real one. Map out all of the jobs that need to be done for Optimist to be successful besides just writers and designers. Roles like: Content director Design director SEO manager Reporting Finance Account management Business development Sales Marketing Project management It feels a bit laughable listing all of these roles. Because most are either empty or have my name attached to them. And that’s the problem. I can’t do everything. And all of the empty roles are gaps in our structure—places where people aren’t getting the direction, feedback, or guidance they need to do their best work. Or where things just aren’t being done consistently. Content director, for example, should be responsible for steering the output of our content strategists, writers, and editors. They’re not micromanaging every deliverable. But they give feedback, set overall policy, and help our team identify opportunities to get better. Right now we don’t have anyone in that role. Which means it’s my job—when I have time. Looking at the org chart (a real org chart that I actually built to help with this), it’s plain as day how many roles look like this. Even if we aren’t going to implement a traditional agency structure and a strict hierarchy, we still need to address these gaps. And the only way for that to happen is face the reality and then create a plan to close the gaps. Now that we have a list of theoretical roles, we need to clearly define the responsibilities and boundaries of those roles to make sure they cover everything that actually needs to happen. Then we can begin the process of delegating, assigning, hiring, and otherwise addressing each one. So that’s what I need to do. To be done: Create job descriptions for all of the roles we need to fill Hire Biz Dev role Hire Account Lead role(s) Hire Head of Content Playing Offense As we move into Q1 of 2025 and I reflect on the tumultuous few years we’ve had, one thought keeps running through my head. We need to play offense. Most of the last 1-2 years was reacting to changes that were happening around us. Trying to make sense and chart a new path forward. Reeling. But what I really want—as a person and as an entrepreneur—is to be proactive. I want to think and plan ahead. Figure out where we want to go before we’re forced to change course by something that’s out of our control. So my overarching focus for Q1 is playing offense. Thinking longer term. Getting ahead of the daily deluge and creating space to be more proactive, innovative, and forward thinking. To do: Pilot new content formats Audit and update our own content strategy Improve feedback workflows Build out long-term roadmap for 1-2 years for Optimist Final Note on Follow-Through and Cadence In my reflection this year, one of the things I’ve realized is how helpful these posts are for me. I process by writing. So I actually end up making a lot of decisions and seeing things more clearly each time I sit down to reflect and write my yearly recap. It also gives me a space to hold myself accountable for the things I said I would do. So, I’m doing two things a bit differently from here on out. First: I’m identifying clear action items that I’m holding myself accountable for getting done in the next 3 months (listed in the above sections). In each future update, I’ll do an accounting of what I got done and what wasn’t finished (and why). Second: I’m going to start writing shorter quarterly updates. This will gives me more chances each year to reflect, process, and make decisions. Plus it gives me a shorter feedback loop for the action items that I identified above. (See—playing offense.) — Okay friends, enemies, and frenemies. This is my first update for 2025. Glad to share with y’all. And thanks to everyone who’s read, commented, reached out, and shared their own experiences over the years. We are all the accumulation of our connections and our experiences. As always, I will pop in to respond to comments and answer questions. Feel free to share your thoughts, questions, and general disdain down below. Cheers, Tyler

Made $19.2k this month, and just surpassed $1000 the last 24 hours. What I did and what's next.
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Made $19.2k this month, and just surpassed $1000 the last 24 hours. What I did and what's next.

It's the first time I hit $1000+ in 24 hours and I had no one to share it with (except you guys). I'm quite proud of my journey, and I would have thought that making $1000 in a day would make me ecstatic, but actually it's not the case. Not sure if it's because my revenue has grown by increment step so I had time to "prepare" myself to achieve this at one point, or just that I'm nowhere near my goal of 100k/month so that I'm not that affected by it. But it's crazy to think that my goal was to make 100$ daily at the end of 2024. So for those who don't know me (I guess most of you), I build mobile apps and ship them as fast as I can. Most of them are in the AI space. I already made a post here on how I become a mobile app developer so you can check it for more details, but essentially here's what I did : Always loved creating my own things and solve problems Built multiple YouTube channels since I was 15 (mobile gaming actually) that all worked great (but it was too niche so not that scalable, didn't like that) Did a few businesses here and there (drop shopping, selling merch to school, etc) Finished my master's degree in engineering about 2 years ago Worked a moment in a famous watch industry company and saw my potential. The combo of health issues, fixed salary (although it was quite a lot), and me wanting to be an entrepreneur made me leave the company. Created a TikTok account in mobile tech (got 10+ million views the 1st 3 days), manage to grow it to 200k subs in about 3 months Got plenty of collabs for promoting mobile apps (between $500 - $2000 for a collab) Said fuck it I should do my own apps and market them on my TikTok instead of doing collabs Me wanting to build my own apps happened around May-June 2023. Started my TikTok in Feb 2023. At this point I had already 150k+ subs on TikTok. You guys need to know that I suck at coding big time. During my studies I tried to limit as much as I could coding because I was a lazy bast*rd, even though I knew it would come to bite me in the ass one day. But an angel appeared to me in broad daylight, that angel was called GPT-4. I subscribed for 20$/month to get access, and instantly I saw the potential of AI and how much it could help me. Last year GPT-4 was ahead of its time and could already code me basic apps. I had already a mac so I just downloaded Xcode and that was it. My 1st app was a wallpaper app, and I kid you not 90% of it was made by AI. Yes sometimes I had to try again and again with different prompts but it was still so much faster compared to if I had to learn coding from scratch and write code with my own hands. The only thing I didn't do was implement the in app purchase, from which I find a guy on Fiverr to do it for me for 50$. After about 2 months of on-off coding, my first app was ready to be launched. So it was launched, had a great successful launch without doing any videos at that point (iOS 17 was released and my app was the first one alongside another one to offer live wallpapers for iOS 17. I knew that there was a huge app potential there when iOS 17 was released in beta as Apple changed their live wallpaper feature). I Then made a video a few weeks after on my mobile tiktok channel, made about 1 million views in 48 hours, brought me around 40k additional users. Was top 1 chart in graphism and design category for a few weeks (in France, as I'm French so my TikTok videos are in French). And was top 100 in that same category in 120+ countries. Made about 500$ ? Okay that was trash, but I had no idea to monetize the app correctly at that point. It was still a huge W to me and proved me that I could successfully launch apps. Then I learned ASO (App Store Optimization) in depth, searched on internet, followed mobile app developers on Twitter, checked YouTube videos, you name it. I was eager to learn more. I needed more. Then I just iterated, build my 2nd app in less than a month, my 3rd in 3 weeks and so on. I just build my 14th app in 3 days and is now in review. Everytime I manage to reuse some of my other app's code in my new one, which is why I can build them so much faster now. I know how to monetize my app better by checking out my competitors. I learn so much by just "spying" other apps. Funnily enough, I only made this one Tiktok video on my main account to promote my app. For all my other apps, I didn't do a single video where I showcase it, the downloads has only been thanks to ASO. I still use AI everyday. I'm still not good at coding (a bit better than when I started). I use AI to create my app icons (midjourney or the new AI model Flux which is great). I use figma + midjourney to create my App Store screenshots (and they actually look quite good). I use GPT-4o and Claude 3.5 Sonnet to code most of my apps features. I use gpt-4o to localize my app (if you want to optimize the number of downloads I strongly suggest localizing your app, it takes me about 10 minutes thanks to AI). Now what are my next goals ? To achieve the 100k/month I need to change my strategy a little. Right now the $20k/month comes from purely organic downloads, I didn't do any paid advertising. It will be hard for me to keep on launching new apps and rely on ASO to reach the 100k mark. The best bet to reach 100k is to collab with content creators and they create a viral video showcasing your app. Depending on the app it's not that easy, luckily some of my apps can be viral so I will need to find the right content creators. Second way is to try tiktok/meta ads, I can check (have checked) all the ads that have been made by my competitors (thank you EU), so what I would do is copy their ad concept and create similar ads than them. Some of them have millions in ad budget so I know they create high converting ads, so you don't need to try to create an ad creative from scratch. My only big fear is to get banned by Apple (for no reason of mine). In just a snap of a finger they can just ban you from the platform, that shit scares me. And you pretty much can't do anything. So that's about it for me. I'm quite proud of myself not going to lie. Have been battling so many health issues these past years where I just stay in bed all day I'm surprised to be able to make it work. Anyways feel free to ask questions. I hope it was interesting for some of you at least. PS: My new app was just approved by app review, let the app gods favor me and bring me many downloads ! Also forgot to talk about a potential $100k+ acquisition of one of my apps, but if that ever happens I'll make a post on it.

I run an AI automation agency (AAA). My honest overview and review of this new business model
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AI_Scout_OfficialThis week

I run an AI automation agency (AAA). My honest overview and review of this new business model

I started an AI tools directory in February, and then branched off that to start an AI automation agency (AAA) in June. So far I've come across a lot of unsustainable "ideas" to make money with AI, but at the same time a few diamonds in the rough that aren't fully tapped into yet- especially the AAA model. Thought I'd share this post to shine light into this new business model and share some ways you could potentially start your own agency, or at the very least know who you are dealing with and how to pick and choose when you (inevitably) get bombarded with cold emails from them down the line. Foreword Running an AAA does NOT involve using AI tools directly to generate and sell content directly. That ship has sailed, and unless you are happy with $5 from Fiverr every month or so, it is not a real business model. Cry me a river but generating generic art with AI and slapping it onto a T-shirt to sell on Etsy won't make you a dime. At the same time, the AAA model will NOT require you to have a deep theoretical knowledge of AI, or any academic degree, as we are more so dealing with the practical applications of generative AI and how we can implement these into different workflows and tech-stacks, rather than building AI models from the ground up. Regardless of all that, common sense and a willingness to learn will help (a shit ton), as with anything. Keep in mind - this WILL involve work and motivation as well. The mindset that AI somehow means everything can be done for you on autopilot is not the right way to approach things. The common theme of businesses I've seen who have successfully implemented AI into their operations is the willingess to work with AI in a way that augments their existing operations, rather than flat out replace a worker or team. And this is exactly the train of thought you need when working with AI as a business model. However, as the field is relatively unsaturated and hype surrounding AI is still fresh for enterprises, right now is the prime time to start something new if generative AI interests you at all. With that being said, I'll be going over three of the most successful AI-adjacent businesses I've seen over this past year, in addition to some tips and resources to point you in the right direction. so.. WTF is an AI Automation Agency? The AI automation agency (or as some YouTubers have coined it, the AAA model) at its core involves creating custom AI solutions for businesses. I have over 1500 AI tools listed in my directory, however the feedback I've received from some enterprise users is that ready-made SaaS tools are too generic to meet their specific needs. Combine this with the fact virtually no smaller companies have the time or skills required to develop custom solutions right off the bat, and you have yourself real demand. I would say in practice, the AAA model is quite similar to Wordpress and even web dev agencies, with the major difference being all solutions you develop will incorporate key aspects of AI AND automation. Which brings me to my second point- JUST AI IS NOT ENOUGH. Rather than reducing the amount of time required to complete certain tasks, I've seen many AI agencies make the mistake of recommending and (trying to) sell solutions that more likely than not increase the workload of their clients. For example, if you were to make an internal tool that has AI answer questions based on their knowledge base, but this knowledge base has to be updated manually, this is creating unnecessary work. As such I think one of the key components of building successful AI solutions is incorporating the new (Generative AI/LLMs) with the old (programmtic automation- think Zapier, APIs, etc.). Finally, for this business model to be successful, ideally you should target a niche in which you have already worked and understand pain points and needs. Not only does this make it much easier to get calls booked with prospects, the solutions you build will have much greater value to your clients (meaning you get paid more). A mistake I've seen many AAA operators make (and I blame this on the "Get Rich Quick" YouTubers) is focusing too much on a specific productized service, rather than really understanding the needs of businesses. The former is much done via a SaaS model, but when going the agency route the only thing that makes sense is building custom solutions. This is why I always take a consultant-first approach. You can only build once you understand what they actually need and how certain solutions may impact their operations, workflows, and bottom-line. Basics of How to Get Started Pick a niche. As I mentioned previously, preferably one that you've worked in before. Niches I know of that are actively being bombarded with cold emails include real estate, e-commerce, auto-dealerships, lawyers, and medical offices. There is a reason for this, but I will tell you straight up this business model works well if you target any white-collar service business (internal tools approach) or high volume businesses (customer facing tools approach). Setup your toolbox. If you wanted to start a pressure washing business, you would need a pressure-washer. This is no different. For those without programming knowledge, I've seen two common ways AAA get setup to build- one is having a network of on-call web developers, whether its personal contacts or simply going to Upwork or any talent sourcing agency. The second is having an arsenal of no-code tools. I'll get to this more in a second, but this works beecause at its core, when we are dealing with the practical applications of AI, the code is quite simple, simply put. Start cold sales. Unless you have a network already, this is not a step you can skip. You've already picked a niche, so all you have to do is find the right message. Keep cold emails short, sweet, but enticing- and it will help a lot if you did step 1 correctly and intimately understand who your audience is. I'll be touching base later about how you can leverage AI yourself to help you with outreach and closing. The beauty of gen AI and the AAA model You don't need to be a seasoned web developer to make this business model work. The large majority of solutions that SME clients want is best done using an API for an LLM for the actual AI aspect. The value we create with the solutions we build comes with the conceptual framework and design that not only does what they need it to but integrates smoothly with their existing tech-stack and workflow. The actual implementation is quite straightforward once you understand the high level design and know which tools you are going to use. To give you a sense, even if you plan to build out these apps yourself (say in Python) the large majority of the nitty gritty technical work has already been done for you, especially if you leverage Python libraries and packages that offer high level abstraction for LLM-related functions. For instance, calling GPT can be as little as a single line of code. (And there are no-code tools where these functions are simply an icon on a GUI). Aside from understanding the capabilities and limitations of these tools and frameworks, the only thing that matters is being able to put them in a way that makes sense for what you want to build. Which is why outsourcing and no-code tools both work in our case. Okay... but how TF am I suppposed to actually build out these solutions? Now the fun part. I highly recommend getting familiar with Langchain and LlamaIndex. Both are Python libraires that help a lot with the high-level LLM abstraction I mentioned previously. The two most important aspects include being able to integrate internal data sources/knowledge bases with LLMs, and have LLMs perform autonomous actions. The two most common methods respectively are RAG and output parsing. RAG (retrieval augmented Generation) If you've ever seen a tool that seemingly "trains" GPT on your own data, and wonder how it all works- well I have an answer from you. At a high level, the user query is first being fed to what's called a vector database to run vector search. Vector search basically lets you do semantic search where you are searching data based on meaning. The vector databases then retrieves the most relevant sections of text as it relates to the user query, and this text gets APPENDED to your GPT prompt to provide extra context to the AI. Further, with prompt engineering, you can limit GPT to only generate an answer if it can be found within this extra context, greatly limiting the chance of hallucination (this is where AI makes random shit up). Aside from vector databases, we can also implement RAG with other data sources and retrieval methods, for example SQL databses (via parsing the outputs of LLM's- more on this later). Autonomous Agents via Output Parsing A common need of clients has been having AI actually perform tasks, rather than simply spitting out text. For example, with autonomous agents, we can have an e-commerce chatbot do the work of a basic customer service rep (i.e. look into orders, refunds, shipping). At a high level, what's going on is that the response of the LLM is being used programmtically to determine which API to call. Keeping on with the e-commerce example, if I wanted a chatbot to check shipping status, I could have a LLM response within my app (not shown to the user) with a prompt that outputs a random hash or string, and programmatically I can determine which API call to make based on this hash/string. And using the same fundamental concept as with RAG, I can append the the API response to a final prompt that would spit out the answer for the user. How No Code Tools Can Fit In (With some example solutions you can build) With that being said, you don't necessarily need to do all of the above by coding yourself, with Python libraries or otherwise. However, I will say that having that high level overview will help IMMENSELY when it comes to using no-code tools to do the actual work for you. Regardless, here are a few common solutions you might build for clients as well as some no-code tools you can use to build them out. Ex. Solution 1: AI Chatbots for SMEs (Small and Medium Enterprises) This involves creating chatbots that handle user queries, lead gen, and so forth with AI, and will use the principles of RAG at heart. After getting the required data from your client (i.e. product catalogues, previous support tickets, FAQ, internal documentation), you upload this into your knowledge base and write a prompt that makes sense for your use case. One no-code tool that does this well is MyAskAI. The beauty of it especially for building external chatbots is the ability to quickly ingest entire websites into your knowledge base via a sitemap, and bulk uploading files. Essentially, they've covered the entire grunt work required to do this manually. Finally, you can create a inline or chat widget on your client's website with a few lines of HTML, or altneratively integrate it with a Slack/Teams chatbot (if you are going for an internal Q&A chatbot approach). Other tools you could use include Botpress and Voiceflow, however these are less for RAG and more for building out complete chatbot flows that may or may not incorporate LLMs. Both apps are essentially GUIs that eliminate the pain and tears and trying to implement complex flows manually, and both natively incoporate AI intents and a knowledge base feature. Ex. Solution 2: Internal Apps Similar to the first example, except we go beyond making just chatbots but tools such as report generation and really any sort of internal tool or automations that may incorporate LLM's. For instance, you can have a tool that automatically generates replies to inbound emails based on your client's knowledge base. Or an automation that does the same thing but for replies to Instagram comments. Another example could be a tool that generates a description and screeenshot based on a URL (useful for directory sites, made one for my own :P). Getting into more advanced implementations of LLMs, we can have tools that can generate entire drafts of reports (think 80+ pages), based not only on data from a knowledge base but also the writing style, format, and author voice of previous reports. One good tool to create content generation panels for your clients would be MindStudio. You can train LLM's via prompt engineering in a structured way with your own data to essentially fine tune them for whatever text you need it to generate. Furthermore, it has a GUI where you can dictate the entire AI flow. You can also upload data sources via multiple formats, including PDF, CSV, and Docx. For automations that require interactions between multiple apps, I recommend the OG zapier/make.com if you want a no-code solution. For instance, for the automatic email reply generator, I can have a trigger such that when an email is received, a custom AI reply is generated by MyAskAI, and finally a draft is created in my email client. Or, for an automation where I can create a social media posts on multiple platforms based on a RSS feed (news feed), I can implement this directly in Zapier with their native GPT action (see screenshot) As for more complex LLM flows that may require multiple layers of LLMs, data sources, and APIs working together to generate a single response i.e. a long form 100 page report, I would recommend tools such as Stack AI or Flowise (open-source alternative) to build these solutions out. Essentially, you get most of the functions and features of Python packages such as Langchain and LlamaIndex in a GUI. See screenshot for an example of a flow How the hell are you supposed to find clients? With all that being said, none of this matters if you can't find anyone to sell to. You will have to do cold sales, one way or the other, especially if you are brand new to the game. And what better way to sell your AI services than with AI itself? If we want to integrate AI into the cold outreach process, first we must identify what it's good at doing, and that's obviously writing a bunch of text, in a short amount of time. Similar to the solutions that an AAA can build for its clients, we can take advantage of the same principles in our own sales processes. How to do outreach Once you've identified your niche and their pain points/opportunities for automation, you want to craft a compelling message in which you can send via cold email and cold calls to get prospects booked on demos/consultations. I won't get into too much detail in terms of exactly how to write emails or calling scripts, as there are millions of resources to help with this, but I will tell you a few key points you want to keep in mind when doing outreach for your AAA. First, you want to keep in mind that many businesses are still hesitant about AI and may not understand what it really is or how it can benefit their operations. However, we can take advantage of how mass media has been reporting on AI this past year- at the very least people are AWARE that sooner or later they may have to implement AI into their businesses to stay competitive. We want to frame our message in a way that introduces generative AI as a technology that can have a direct, tangible, and positive impact on their business. Although it may be hard to quantify, I like to include estimates of man-hours saved or costs saved at least in my final proposals to prospects. Times are TOUGH right now, and money is expensive, so you need to have a compelling reason for businesses to get on board. Once you've gotten your messaging down, you will want to create a list of prospects to contact. Tools you can use to find prospects include Apollo.io, reply.io, zoominfo (expensive af), and Linkedin Sales Navigator. What specific job titles, etc. to target will depend on your niche but for smaller companies this will tend to be the owner. For white collar niches, i.e. law, the professional that will be directly benefiting from the tool (i.e. partners) may be better to contact. And for larger organizations you may want to target business improvement and digital transformation leads/directors- these are the people directly in charge of projects like what you may be proposing. Okay- so you have your message, and your list, and now all it comes down to is getting the good word out. I won't be going into the details of how to send these out, a quick Google search will give you hundreds of resources for cold outreach methods. However, personalization is key and beyond simple dynamic variables you want to make sure you can either personalize your email campaigns directly with AI (SmartWriter.ai is an example of a tool that can do this), or at the very least have the ability to import email messages programmatically. Alternatively, ask ChatGPT to make you a Python Script that can take in a list of emails, scrape info based on their linkedin URL or website, and all pass this onto a GPT prompt that specifies your messaging to generate an email. From there, send away. How tf do I close? Once you've got some prospects booked in on your meetings, you will need to close deals with them to turn them into clients. Call #1: Consultation Tying back to when I mentioned you want to take a consultant-first appraoch, you will want to listen closely to their goals and needs and understand their pain points. This would be the first call, and typically I would provide a high level overview of different solutions we could build to tacke these. It really helps to have a presentation available, so you can graphically demonstrate key points and key technologies. I like to use Plus AI for this, it's basically a Google Slides add-on that can generate slide decks for you. I copy and paste my default company messaging, add some key points for the presentation, and it comes out with pretty decent slides. Call #2: Demo The second call would involve a demo of one of these solutions, and typically I'll quickly prototype it with boilerplate code I already have, otherwise I'll cook something up in a no-code tool. If you have a niche where one type of solution is commonly demanded, it helps to have a general demo set up to be able to handle a larger volume of calls, so you aren't burning yourself out. I'll also elaborate on how the final product would look like in comparison to the demo. Call #3 and Beyond: Once the initial consultation and demo is complete, you will want to alleviate any remaining concerns from your prospects and work with them to reach a final work proposal. It's crucial you lay out exactly what you will be building (in writing) and ensure the prospect understands this. Furthermore, be clear and transparent with timelines and communication methods for the project. In terms of pricing, you want to take this from a value-based approach. The same solution may be worth a lot more to client A than client B. Furthermore, you can create "add-ons" such as monthly maintenance/upgrade packages, training sessions for employeees, and so forth, separate from the initial setup fee you would charge. How you can incorporate AI into marketing your businesses Beyond cold sales, I highly recommend creating a funnel to capture warm leads. For instance, I do this currently with my AI tools directory, which links directly to my AI agency and has consistent branding throughout. Warm leads are much more likely to close (and honestly, much nicer to deal with). However, even without an AI-related website, at the very least you will want to create a presence on social media and the web in general. As with any agency, you will want basic a professional presence. A professional virtual address helps, in addition to a Google Business Profile (GBP) and TrustPilot. a GBP (especially for local SEO) and Trustpilot page also helps improve the looks of your search results immensely. For GBP, I recommend using ProfilePro, which is a chrome extension you can use to automate SEO work for your GBP. Aside from SEO optimzied business descriptions based on your business, it can handle Q/A answers, responses, updates, and service descriptions based on local keywords. Privacy and Legal Concerns of the AAA Model Aside from typical concerns for agencies relating to service contracts, there are a few issues (especially when using no-code tools) that will need to be addressed to run a successful AAA. Most of these surround privacy concerns when working with proprietary data. In your terms with your client, you will want to clearly define hosting providers and any third party tools you will be using to build their solution, and a DPA with these third parties listed as subprocessors if necessary. In addition, you will want to implement best practices like redacting private information from data being used for building solutions. In terms of addressing concerns directly from clients, it helps if you host your solutions on their own servers (not possible with AI tools), and address the fact only ChatGPT queries in the web app, not OpenAI API calls, will be used to train OpenAI's models (as reported by mainstream media). The key here is to be open and transparent with your clients about ALL the tools you are using, where there data will be going, and make sure to get this all in writing. have fun, and keep an open mind Before I finish this post, I just want to reiterate the fact that this is NOT an easy way to make money. Running an AI agency will require hours and hours of dedication and work, and constantly rearranging your schedule to meet prospect and client needs. However, if you are looking for a new business to run, and have a knack for understanding business operations and are genuinely interested in the pracitcal applications of generative AI, then I say go for it. The time is ticking before AAA becomes the new dropshipping or SMMA, and I've a firm believer that those who set foot first and establish themselves in this field will come out top. And remember, while 100 thousand people may read this post, only 2 may actually take initiative and start.

My (23M) first $10k month installing internal GPT-4 for businesses
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swagamoneyThis week

My (23M) first $10k month installing internal GPT-4 for businesses

It all started in this very own subreddit just a month ago. I posted “How I made a secure GPT-4 for my company knowledge base” and left a cheeky Google Form in the comments. The post got 162 upvotes, 67 comments and, most importantly… ~30 form answers 😈 From there I got on 12 calls and even though I initially offered to do it for free… I closed 2 clients for $5k each. Data privacy was my main selling point: 1st company was a manufacturer with private instructions/manuals on how to operate certain systems. I trained GPT on them and let their employees talk with these 100-page PDFs. (When I say “train”, I refer to RAG, not fine-tune) 2nd company had customers sending them photos of sensitive documents for a customs clearing service. They had people manually extracting the info so we automated all of that. How did I ensure data privacy and security? I simply used MS Azure AI. They have all of the same stuff OpenAI has, but offer data privacy guarantees and network isolation. That’s both SOC 2 and GDPR compliant. Companies love it. Now I’m cold emailing my first 2 clients’ competitors for a quick rinse and repeat. P.S. I’m extremely curious of different use cases since I’m looking to niche down, so I’d be happy to talk to businesses with ideas of how to use this. You’d give me a use case idea and I’d give you advice on how to implement it. Edit: I’m getting TONS of DMs so please be comprehensive in your first message!

26 Ways to Make Money as a Startup Founder (for coders & noncoders)
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johnrushxThis week

26 Ways to Make Money as a Startup Founder (for coders & noncoders)

I've launched 24 projects (here is the proof johnrush.me). None of my projects is making millions a month, but many of them make over $1k a month, some do over $10k, and few do even more. I'd not recommend anyone to start by trying to build a unicorn. Better start simple. Aim for $2-4k a month first. Once you get there, either scale it or start a new project with large TAM. From my own experience, the 26 Ways to Make Money as a Startup Founder: One-Feature SaaS. Extract a feature from a popular tool and build a micro SaaS around it. Idea: A SaaS that only offers automated email follow-ups. Launchpads. Develop a launch platform for a specific industry. Idea: A launchpad for growth tools. SEO Tools. Create a tool that focuses on a single aspect of SEO. Idea: A tool that generates alt texts for images. Productized Services. Offer standardized services that are repeatable. Idea: design, coding or social media management. Marketplace Platforms. Create a platform that connects buyers and sellers, earning transaction fees. Idea: An online marketplace for domains. Membership Sites. A subscription-based site with exclusive content. Idea: A founder 0-to-1 site. White Labeling. A product that other businesses can rebrand as their own. Idea: A white-labeled website builder. Selling Data. Provide anonymized data insights to companies. Idea: Selling user behavior data. Affiliate Marketing. Promote products/services and earn commissions on sales. Idea: Recommending hosting services on a tech blog. Selling Leads. Generate and sell business leads. Idea: Selling leads who raised a fresh seed round. Niche Social Networks. Create a paid community around a specific interest. Idea: A network for SEO experts. Sell Domains. Buy and sell domain names for profit. Virtual Products. Sell digital products like templates or graphics. Idea: Website themes for nextjs or boilerplates. On-Demand Services. Build a platform for gigs like delivery or tutoring. Idea: An app for freelance tutors. Niche Job Boards. Start a job board focused on a specific industry. Idea: A job board for remote tech jobs. Crowdsourced Content. Create a user-generated content platform and monetize through ads. Idea: Site to share startup hacks. Buy and Flip Businesses. Purchase underperforming businesses, improve them, and sell for profit. Idea: Acquiring a low-traffic blog, optimizing it, and selling. AI-Powered agents. Develop AI tools that solve specific business problems. Idea: An AI tool that automates customer support. Microservices. Offer small, specialized tools, sdks or APIs. Idea: An api for currency conversion. Influencer Platforms. Create a platform connecting influencers with brands. Idea: Connect AI influencers with AI founders. Niche Directories. Build a paid directory for a specific industry. Idea: A directory of developers who can train models. E-Learning Platforms. Build a platform for educators to sell courses. Idea: A site where AI experts sell AI courses. Virtual assistants. Hire them and sell on subscription. No-Code Tools. Create tools that allow non-technical users to build things. Idea: A no-code website builder for bakeries. Labor arbitrage. Idea: Connect support agents from Portugal with US clients and charge commission.

Unmasking Fake Testimonials on a YC backed company
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Far-Amphibian3043This week

Unmasking Fake Testimonials on a YC backed company

As developers, marketeers and builders, we often rely on trusted platforms to guide us in finding tools that meet our unique needs. Recently, I stumbled upon Overlap, a site marketed as a haven for collaboration tools. Its sleek interface and glowing testimonials initially convinced me I had found a gem. But as I dug deeper, I uncovered a jaw-dropping reality: their testimonials featured stock images, all of which were easily identified through a quick reverse image search. Even more shocking was the realization that Overlap is a Y Combinator-backed company—an organization renowned for nurturing some of the most innovative startups in the world. With significant funding at their disposal, the decision to cut corners with fake testimonials felt like a slap in the face to their user base. They could easily afford a robust testimonial platform, yet chose a path that undermined their credibility. As developers, marketeers and builders, we often rely on trusted platforms to guide us in finding tools that meet our unique needs. Recently, I stumbled upon Overlap, a site marketed as a haven for video AI tools. Its sleek interface and glowing testimonials initially convinced me I had found a gem. But as I dug deeper, I uncovered a jaw-dropping reality: their testimonials featured stock images, all of which were easily identified through a quick reverse image search. Even more shocking was the realization that Overlap is a Y Combinator-backed company—an organization renowned for nurturing some of the most innovative startups in the world. With significant funding at their disposal, the decision to cut corners with fake testimonials felt like a slap in the face to their user base. They could easily afford a robust testimonial platform, yet chose a path that undermined their credibility. A screenshot of Overlap's landing page https://preview.redd.it/zosmdl0v01ce1.png?width=1000&format=png&auto=webp&s=83ced4af92ca284486281f00b020f1f0114b4fcd This discovery was nothing short of a wake-up call. For a developer-focused website—an audience that prizes authenticity and technical precision above all else—faking testimonials with stock photos isn’t just misleading, it’s a catastrophic betrayal of trust. It left me questioning the integrity of their entire operation and serves as a stark reminder for businesses everywhere: your audience notices when you’re not authentic, and they won’t forgive it easily. Position of Fake Testimonials One of the stock images https://preview.redd.it/a7ugasrw01ce1.png?width=341&format=png&auto=webp&s=5261df741f1198a92e537f1e61640e7d6ec60a7f Lessons for Startup Founders and Developers This experience offers several critical lessons for startup founders and developers alike: Authenticity is Non-Negotiable: In a competitive market, trust and transparency can make or break your brand. Fake testimonials might provide a short-term boost, but the long-term damage to credibility far outweighs any temporary gains. Invest in Genuine Solutions: If you have the resources, like a Y Combinator-backed company, prioritize tools and practices that enhance authenticity. Platforms like RapidFeedback allow businesses to dynamically update reviews and manage feedback efficiently. Leverage Real User Feedback: Authentic testimonials not only build trust but also provide actionable insights into your product’s strengths and weaknesses. This feedback loop can be invaluable for refining and growing your business. Understand Your Audience: Developers value precision, integrity, and honesty. Catering to this audience requires a commitment to these principles in every aspect of your business. Let’s ensure that the tools we build and the businesses we run prioritize authenticity. In the long run, a commitment to transparency and user trust will always yield greater rewards than any shortcut could provide. Why Fake Testimonials Are a Problem Fake testimonials damage your brand in more ways than one: Loss of Credibility: Developers are a discerning audience. Trust is everything, and losing it can be catastrophic for your reputation. Hurt User Experience: Knowing a platform misrepresents itself makes users skeptical about its features and promises. Missed Opportunities: Genuine feedback can provide valuable insights for growth and improvement, which fake testimonials completely overlook. A Smarter Way: Authentic Testimonials with RapidFeedback This experience reminded me of why tools like RapidFeedback are invaluable. RapidFeedback helps businesses maintain authenticity by dynamically updating reviews and images in real time. Here’s why it stands out: Real-Time Updates: Reviews are fetched and displayed dynamically, ensuring they’re always up-to-date. Dashboard Management: Businesses can monitor and manage good vs. bad reviews from a centralized dashboard, enabling them to address concerns promptly. Authenticity Guaranteed: Dynamic updates ensure that testimonials reflect real users and their experiences, which builds trust and credibility. Lessons for Developers and Businesses If there’s one takeaway from my Overlap experience, it’s this: authenticity isn’t optional. Whether you’re building tools for developers or selling consumer products, your audience values transparency. Using tools like RapidFeedback ensures your business maintains trust while gaining actionable insights to grow. Let’s commit to prioritizing honesty in our work. Because in the end, authentic relationships with users are what truly drive success.

Seeking co-founder to build LinkedIn’s biggest rival(curated version)
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ItzdreeThis week

Seeking co-founder to build LinkedIn’s biggest rival(curated version)

How do you connect with likeminded people? You see the polished wins everywhere, but what about the messy drafts , the awkward pitches and the moments you’re not sure you’ve got it right? Problem: The whole idea of founding and starting a business can be super intimidating for some people, specially those who don’t know any founders personally, those who don’t have a large network, those who don’t have rich parents with large networks, those not inserted in an entrepreneurial culture like in the US for example (which is my case). Sometimes all you need is the right support network, and too see others do what you want, to know that it’s possible! Everyone has an “ultimate guide” to make 7 figures or build a business on YouTube but NO ONE shoes you the HOW, just the results… I’ve tried joining founder communities, LinkedIn ,Reddit … you name it. Most of these founder communities are inaccessible for regular people and often ask for you to have an already existing business with a min ARR… or their simply geography based and if you’re not in a certain area you can’t really participate… As of LinkedIn… full of empty AI generated posts about how some random dude raised $10m in 7 days. Okay Jonathan, but what about the HOW?? How did you write your first pitch? How many rejection calls did you get? What is an MVP? There simply isn’t a platform out there to document your founding journey and find inspiration within a community of people who are doing the same as you. What better way to feel motivated then to see someone actually document their process? Solution: I’m working on building a social media platform for aspiring/founders to connect through the RAW, UNFILTERED process of turning ideas into reality in REAL time. It’s all gonna be around the “building in public “ concept and content creation. Picture an instagram/tiktok profile where instead of seeing someone’s dog you see them documenting their founding process—from the moment they had the idea, to the moment they launched, you’re going to see the successes, the fails, the rejected calls, all documented through actual content and not some AI generated LinkedIn post. Imagine if you wanted to learn about how Steve Jobs started Apple , you could simply go through his profile on this app—exactly. To make sure all interactions are meaningful people would have to apply. It’s a truly curated community, with REAL people, building REAL things in REAL time, and not just tell us the story of how they did it… Audience: I’m targeting people who have a burning desire of building a business and early stage founders starting their founder journeys, that don’t have a support network and simply don’t know where to start. People who are tired of watching 30 min “ultimate guides “ on how to make it on YouTube from “business gurus” selling courses. People who haven’t reached the min ARR required to join an “exclusive “ founder a community. People who can’t simply just move to the US to get into the “exclusive” YC combinator. People who want to connect with real people building real things and not anonymous people on Reddit, or LinkedIn influencers again trying to promote their services. I believe in the idea because I’m also part of my audience. Have always wanted to start my own thing just never knew how to and where to find a community of likeminded people . I don’t know any founders myself, I come from a non-entrepreneurial society and I’d pay good money to access a community of REAL passionate founders building REAL things, in REAL time. This would be my first ever business, and I want to share my journey building it and hopefully inspire others to just start so I’ve created a mailing list to keep anyone interested in the project updated on my fails , learnings and successes. I’m not worried about “making it” but just “starting” and hopefully reach the right audience and inspire anyone to start whatever they have marinating in their thoughts. If you’re a founder struggling with staying consistent or an aspiring founder with an insane desire of starting and don’t know how to start, I’d love to get your feedback on what’s stopping you, your challenges starting out and what you’d find useful in such platform. And finally would this be something that interests you?? PS: casually looking for a technical co-founder

10 Side Projects in 10 Years: Lessons from Failures and a $700 Exit
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TheValueProviderThis week

10 Side Projects in 10 Years: Lessons from Failures and a $700 Exit

Hey folks, I'm sharing my journey so far in case it can help others. Entrepreneurship can sometimes be demotivating. In my case, I've always been involved in side projects and what I've realized is that every time you crash a project, the next one makes it a bit further. So this is a long-term game and consistency ends up paying off The $1 Android Game (2015, age 18) What Happened: 500 downloads, 1€ in ad revenue Ugly UI, performance issues Key Lessons: Don’t be afraid of launching. Delaying for “perfection” is often a sign that you fear being ignored. I was trying to perfect every aspect of the game. In reality, I was delaying the launch because I feared no one would download the app. Commit to the project or kill it. At some point, this project was no longer fun (it was just about fixing device responsiveness). Most importantly, I wasn't learning anything new so I moved to smth else. The Forex Bot Regret (2016, age 19) What Happened: Lost months identifying inexistent chart patterns Created a Trading bot that was never profitable Key Lessons: Day trading’s real winners are usually brokers. There are plenty of guys selling a bot or systems that are not making money trading, why would they sell a “money-printing machine” otherwise... Develop an unfair advantage. With these projects, I developed a strong coding foundation that gave me an edge when dealing with non-technical business people. Invest countless hours to create a skills gap between you and others, one that becomes increasingly difficult for them to close (coding, public speaking, networking, etc.) The $700 Instagram Exit (2018, age 21) What Happened: Grew a motivational account to 60k followers Sold it for $700 90% of followers were in low-income countries (hard to monetize) Key Lessons: Follower quality > quantity. I focused on growth and ended up with an audience I couldn’t truly define. If brands don’t see value, you won’t generate revenue. Also, if you do not know who you are creating content for, you'll end up demotivated and stop posting. Great 3rd party product + domain authority = Affiliate marketing works. In this case, I could easily promote an IG growing service because my 50k+ followers conveyed trust. Most importantly, the service I was promoting worked amazingly. The Illegal Amazon Review Marketplace (2020, age 23) What Happened: Sellers were reimbursing buyers for positive reviews Built a WordPress marketplace to facilitate “free products for reviews” Realized it violated Amazon’s terms Key Lessons: Check for “red flags” when doing idea assessment. There will always be red and orange flags. It’s about learning to differentiate between them (e.g. illegality, 100% dependence on a platform, etc.) If there’s competition, it’s good, if they are making money it’s even better. I was thrilled when I saw no competition for my “unique idea”. Later, I discovered the obvious reason. Copying a “Proven” Business Model (2020, age 23) What Happened: Tried recreating an Instagram “comment for comment” growth tool Instagram changed the algorithm and killed the growth strategy that the product used. Key Lessons: Do not build a business that depends 100% on another business, it is too risky. Mr. Musk can increase Twitter on API pricing to $42,000 monthly without notice and Tik Tok can be banned in the US. Due to the IG algorithm change, we had built a product that was not useful, and worse, now we had no idea how to grow an IG account. Consider future project synergies before selling. I regret having sold the 60k follower IG account since it could have saved me a lot of time when convincing users to try the service. NFT Marathon Medals (2021, age 24) What Happened: Created NFT race medals Sold 20 for 5€ each, but spent 95% of meetings explaining “what is an NFT?” Key Lessons: Market timing is crucial. As with every new technology, it is only useful as long as society is ready to adopt it. No matter how promising the tech is in the eyes of SV, society will end up dictating its success (blockchain, AI, etc). In this case, the runner community was not ready to adopt blockchain (it is not even prepared today). Race organizers did not know what they were selling, and runners did not know what they were buying. The 30-day rule in Fanatical Prospecting. Do not stop prospecting. I did prospecting and closed deals 3 months after the outbound efforts. Then I was busy executing the projects and had no clients once the projects were finished. AI Portal & Co-Founder Misalignment (2023, age 26) What Happened: Built a portal for SMEs to find AI use cases Co-founders disagreed on vision and execution Platform still gets \~1 new user/day Key Lessons: Define roles and equity clearly. Our biggest strength ended up killing us. Both founders had strong strategic skills and we were constantly arguing about decisions. NextJS + Vercel + Supabase: Great stack to create a SaaS MVP. (but do not use AI with frameworks unless you know how they work conceptually) SEO is king. One of our users creates a use case on “Changing Song Lyrics with AI.” Not being our target use case, it brings 90% of our traffic. Building an AI Tool & Getting Ghosted (2024, age 27) What Happened: SEO agency wanted to automate rewriting product descriptions Built it in 3 weeks, but the client vanished Key Lessons: Validate manually first. Don’t code a full-blown solution for a problem you haven’t tested in real-world workflows. I kept rewriting code only to throw it away. Jumping straight into building a solution ended up costing more time than it saved. Use templates, no-code, and open-source for prototyping. In my case, using a Next.js template saved me about four weeks of development only to hit the same dead end, but much faster. Fall in love with your ICP or walk away. I realized I didn’t enjoy working with SEO agencies. Looking back, I should have been honest with myself and admitted that I wasn’t motivated enough by this type of customer. Ignoring Code Perfection Doubled Traffic (2025, age 28) What Happened: Partnered with an ex-colleague to build an AI agents directory Focused on content & marketing, not endless bug fixes Traffic soared organically Key Lessons: Measure the impact of your actions and double down on what works. We set up an analytics system with PostHog and found wild imbalances (e.g. 1 post about frameworks outperformed 20 promotional posts). You have to start somewhere. For us, the AI agents directory is much more than just a standalone site, it's a strategic project that will allow us to discover new products, gain domain authority, and boost other projects. It builds the path for bigger opportunities. Less coding, more traction. Every day I have to fight against myself not to code “indispensable features”. Surprisingly, the directory keeps gaining consistent traffic despite being far from perfect Quitting My Job & Looking Ahead (2025, age 28) What Happened: Left full-time work to go all-in Plan to build vertical AI agents that handle entire business workflows (support, marketing, sales) Key Lessons: Bet on yourself. The opportunity cost of staying in my full-time job outweighed the benefits. It might be your case too I hope this post helps anyone struggling with their project and inspires those considering quitting their full-time job to take the leap with confidence.

Why the value of writing code and other digital services is going to zero
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BalloonWheelieThis week

Why the value of writing code and other digital services is going to zero

I must preface this with a trigger warning because I make some statements in this post that might be upsetting to some. This post discusses my experience building in the new era of entrepreneurship, which is one where the founder is the center of the universe, and the consultants, overpriced SaaS, and corporate swamp creatures are replaced by single-user custom software, bots, and self-hosted automations. If you work in the legacy economy, I really don't intend to stress you out or say things you are doing are quickly becoming irrelevant, but I must share the reality of how I am operating, because I would like to hear from others who are doing the same, or desire to do the same. I am currently operating with the belief that AI-powered tools are going to make 1-person million dollar businesses much more common. Building anything digital is becoming extremely easy, cheap, and quick to implement. The value of code and digital tools is approaching zero, or at most 5% of what it currently is. Right now, the most powerful AI tools are aimed at developers, so folks who have some technical and business ability basically have nothing holding them back aside from the speed of their brain right now. I happen to be a part of the cohort, and am building like there is no tomorrow, but I don't believe this cohort is actually all that big. The next hurdle to unlock the new era of entrepreneurship is empowering every entrepreneur to build at the same pace that is currently locked behind having technical ability. This cohort is huge (millions, if the number of people in this sub is any indication). This post is aimed at them (you?). If you are part of this cohort, what is holding you back from launching a new product for near-zero cost? What is too complicated, too expensive, too unknown for you to be able to build your new/current business at maximum speed? I look forward to seeing the replies, I hope some insights shared can help the community, and be a catalyst for more tools to enable non-technical founders to launch. I will now share some of how I am testing, launching, and selling as a one-man-show. This will be a little bit technical, but if the output of any layer of my stack is something you want, please comment because maybe someone will build a cheap way of accessing it without needing to manage the code yourself. \#1 BOTS I cannot overstate how much leverage bots have created for me. I run all of my bots locally and interface with with via Telegram. Bots do things like: \- watch social media pages, forums, subreddits, etc related to my customers and notify me of what is going on, and suggest SEO blog posts that could be published to capture traffic related to the topic. with a single message, my bot will generate a blog post, send it to me for review, apply edits i suggest, and then publish it live, all from within telegram \- pay attention to all my key metrics/analytics, and attempt to find insights/corrolations (ex. there is a lot of traffic on this page, blog post, video, etc. here's why, and how we can take advantage of it to drive business goals) \- repurposing content. i have dozens of social media profiles that are 100% run by bots, they are all related to my customer niches and will do things like post news, snippets from my blogs, interact with human creators in the niche, etc. this builds my audience automatically which I can then advertise to/try to convert into paying customers, since they are interested in the things my bot is posting and become followers, it's like automated qualified lead gen 24/7 across every social platform and every niche I care about. you may be thinking by now that this post is made by a bot, but you will have to trust me that this is 100% hand-written by my sleep-deprived brain. let's continue: \#2 replacing every SaaS with a shitty version of it designed for what i need out of it it's absurd that we pay ten's of dollars per seat per month for basic digital functions like chat (slack), CRM (active camppaign, sales force, hubspot, etc), email stuff (mailchip, etc), link sharing (linktree, etc), website builders (wix, squarespace, etc), etc. all of these SaaS tools are overpriced and overbuilt. I believe many of them are going to be caught in the innovators dilemma and will go to 0. I don't use any of these anymore, I build and self-host my own shitty version of each of them that does only what i need out of the tool. for example, my CRM doesn't have a fancy drag and drop email builder and 10000 3rd party plugins, because i dont need any of that shit I just need to segment and communicate with my customers. if i need more features, i can generate them on the fly. \#3 working alone I have worked with cofounders in the past, raised money from investors, hired consultants, burned money and time, suffered sleepless nights from stress caused by other people not delivering, trying to convince others they are wrong, or they are pushing the company off a cliff, waste waste waste. no more of that. In the new age of entrepreneurship, the BUILDER (you and I) are the ones creating the value, and AI empowers us to do it alone. this might seem daunting, but there is no business problem that can't be solved with a detailed discussion sesh with chatgpt, no facts that can't be found with perplexity, and no task that can't be automated with claude. there is no need for anymore swamp creatures. you are the start and the end point, you don't need to rely on anyone else for anything. this may sound ignorant, but this is the conclusion I have come to believe, and it continues to be proven every day my businesses progress with me being the only human involved. This is getting quite long so I'll cut it here. I look forward to hearing about how you are operating in this new era and hopefully getting inspired/learning some new ideas to add to my current stack.

Where Do I Find Like-Minded, Unorthodox Co-founders? [Tech]
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madscholarThis week

Where Do I Find Like-Minded, Unorthodox Co-founders? [Tech]

After more than 20 years in the tech industry I'm pretty fed up. I've been at it non-stop, so the burnout was building up for a while. Eventually, it's gotten so bad that it was no longer a question whether I need to take a break; I knew that I had to, for the sake of myself and loved ones. A few months ago I quit my well-paying, mid-level mgmt job to have some much-needed respite. I can't say that I've fully recovered, but I'm doing a bit better, so I'm starting to think about what's next. That said, the thoughts of going back into the rat race fill me with dread and anxiety. I've had an interesting career - I spent most of it in startups doing various roles from an SWE to a VP Eng, including having my own startup adventures for a couple of years. The last 4.5 years of my career have been in one of the fastest growing tech companies - it was a great learning experience, but also incredibly stressful, toxic and demoralizing. It's clear to me that I'm not cut out for the corporate world -- the ethos contradicts with my personality and beliefs -- but it's not just. I've accumulated "emotional scars" from practically every place I worked at and it made me loathe the industry to the degree that if I ever have another startup, it'd have to be by my own -- unorthodox -- ideals, even if it means a premature death due to lack of funding. I was young, stupid and overly confident when I had my first startup. I tried to do it "by the book" and dance to the tune of investors. While my startup failed for other, unrelated reasons, it gave me an opportunity to peak behind the curtain, experience the power dynamics, and get a better understanding to how the game is played - VCs and other person of interest have popularized the misconception that if a company doesn't scale, it would stagnate and eventually regress and die. This is nonsense. This narrative was created because it would make the capitalist pigs obsolete - they need companies to go through the entire alphabet before forcing them to sell or IPO. The sad reality is that the most entrepreneurs still believe in this paradigm and fall into the VC's honeypot traps. It's true that many businesses cannot bootstrap or scale without VC money, but it's equally true that far too many companies pivot/scale prematurely (and enshitify their product in the process) due to external pressures fueled by pure greed. This has a top-bottom effect - enshitification doesn't only effect users, but it also heavily effects the processes and structrures of companies, which can explain why the average tenure in tech is only \~2 years. I think that we live in an age where self-starting startups are more feasible than ever. It's not just the rise of AI and automation, but also the plethora of tools, services, and open-source projects that are available to all for free. On the one hand, this is fantastic, but on the other, the low barrier-to-entry creates oversaturation of companies which makes research & discovery incredibly hard - it is overwhelming to keep up with the pace and distill the signal from the noise, and there's a LOT of noise - there's not enough metaphorical real-estate for the graveyard of startups that will be defunct in the very near future. I'd like to experiment with startups again, but I don't want to navigate through this complex mine field all by myself - I want to find a like-minded co-founder who shares the same ideals as I do. It goes without saying that being on the same page isn't enough - I also want someone who's experienced, intelligent, creative, productive, well-rounded, etc. At the moment, I don't have anyone in my professional network who has/wants what it takes. I can look into startup bootcamps/accelerators like YC et al., and sure enough, I'll find talented individuals, but it'd be a mismatch from the get-go. For shits and giggles, this is (very roughly) how I envision the ideal company: Excellent work life balance: the goal is not to make a quick exit, become filthy rich, and turn into a self-absorbed asshole bragging about how they got so succesful. The goal is to generate a steady revenue stream while not succumbing to social norms that encourage greed. The entire purpose is to reach humble financial indepedence while maintaining a stress-free (as one possibly can) work environment. QOL should always be considered before ARR. Bootstraping: no external money. Not now, not later. No quid pro quo. No shady professionals or advisors. Company makes it or dies trying. Finances: very conservative to begin with - the idea is to play it safe and build a long fucking runaway before hiring. Spend every penny mindfully and frugally. Growth shouldn't be too quick & reckless. The business will be extremely efficient in spending. The only exception to the rule is crucial infrastructure and wages to hire top talent and keep salaries competitive and fair. Hiring: fully remote. Global presence, where applicable. Headcount will be limited to the absolute bare minimum. The goal is to run with a skeleton crew of the best generalists out there - bright, self-sufficient, highly motivated, autodidact, and creative individuals. Hiring the right people is everything and should be the company's top priority. Compensation & Perks: transperent and fair, incentivizing exceptional performance with revenue sharing bonuses. The rest is your typical best-in-class perks: top tier health/dental/vision insurance, generous PTO with mandatory required minimum, parental leave, mental wellness, etc. Process: processes will be extremely efficient, automated to the max, documented, unbloated, and data-driven through and through. Internal knowledge & data metrics will be accessible and transparent to all. Employees get full autonomy of their respective areas and are fully in charge of how they spend their days as long as they have agreed-upon, coherent, measurable metrics of success. Meetings will be reduced to the absolute minimum and would have to be justified and actionable - the ideal is that most communications will be done in written form, while face-to-face will be reserved for presentations/socializing. I like the Kaizen philosophy to continuously improve and optimize processes. Product: As previously stated, "data-driven through and through". Mindful approach to understand cost/benefit. Deliberate and measured atomic improvements to avoid feature creep and slow down the inevitable entropy. Most importantly, client input should be treated with the utmost attention but should never be the main driver for the product roadmap. This is a very controversial take, but sometimes it's better to lose a paying customer than to cave to their distracting/unreasonable/time-consuming demands. People Culture: ironicaly, this would be what most companies claim to have, but for realsies. Collaborative, open, blameless environment. People are treated like actual grown ups with flat structure, full autonomy, and unwavering trust. Socializing and bonding is highly encourged, but never required. Creativity and ingenuity is highly valued - people are encouraged to work on side projects one day of the week. Values: I can write a lot about it, but it really boils down to being kind and humble. We all know what happened with "don't be evil". It's incredibly hard to retain values over time, esp. when there are opposing views within a company. I don't know how to solve it, but I believe that there should be some (tried and true) internal checks & balances from the get go to ensure things are on track. I never mentioned what this hypothetical startup does. Sure, there's another very relevant layer of domain experience fit, but this mindset allows one to be a bit more fluid because the goal is not to disrupt an industry or "make the world a better place"; it's to see work for what it truly is - a mean to an end. It's far more important for me to align with a co-founder on these topics than on an actual idea or technical details. Pivoting and rebranding are so common that many VCs outweigh the make up and chemistry of the founding team (and their ability to execute) over the feasibility of their ideas.  To wrap this long-winded post, I'm not naive or disillusioned - utopias aren't real and profitable companies who operate at a 70-80% rate of what I propose are the real unicorns, but despite them being a tiny minority, I think they are the real forward thinkers of the industry. I might be wrong, but I hope that I'm right and that more and more startups will opt towards long-term sustainability over the promise of short-term gains because the status quo really stinks for most people. What do you folks think? Does anyone relate? Where can I find others like me? P.S I thought about starting a blog writing about these topics in length (everything that is wrong with tech & what can be done to improve it), but I have the Impostor Syndrom and I'm too self-conscious about how I come off. If you somehow enjoyed reading through that and would love to hear more of my thoughts and experiences in greater detail, please let me know. P.P.S If you have a company that is close to what I'm describing and you're hiring, let me know!

101 best SEO tips to help you drive traffic in 2k21
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DrJigsawThis week

101 best SEO tips to help you drive traffic in 2k21

Hey guys! I don't have to tell you how SEO can be good for your business - you can drive leads to your SaaS on autopilot, drive traffic to your store/gym/bar/whatever, etc. The thing with SEO, though, is that most SEO tips on the internet are just not that good. Most of the said tips: Are way too simple & basic (“add meta descriptions to your images”*) Are not impactful. Sure, adding that meta tag to an image is important, but that’s not what’s going to drive traffic to your website Don’t talk much about SEO strategy (which is ultimately the most important thing for SEO). Sure, on-page SEO is great, but you sure as hell won't drive much traffic if you can't hire the right writers to scale your content. And to drive serious SEO traffic, you'll need a LOT more than that. Over the past few years, my and my co-founder have helped grow websites to over 200k+ monthly traffic (check out our older Reddit post if you want to learn more about us, our process, and what we do), and we compiled all our most important SEO tips and tricks, as well as case studies, research, and experiments from the web, into this article. Hope you like it ;) If you think we missed something super important, let us know and we'll add it to the list. And btw, we also published this article on our own blog with images, smart filters, and all that good stuff. If you want to check it out, click here. That said, grab some coffee (or beer) & let's dive in - this is going to be a long one. SEO Strategy Tips Tip #1. A Lot of SEO Tips On The Internet Are NOT Necessarily Factual A lot of the SEO content you’ll read on the internet will be based on personal experiences and hearsay. Unfortunately, Google is a bit vague about SEO advice, so you have to rely more on experiments conducted by SEO pros in the community. So, sometimes, a lot of this information is questionable, wrong, or simply based on inaccurate data.  What we’re getting at here is, whenever you hear some new SEO advice, take it with a grain of salt. Google it to double-check other sources, and really understand what this SEO advice is based on (instead of just taking it at face value). Tip #2. SEO Takes Time - Get Used to It Any way you spin it, SEO takes time.  It can take around 6 months to 2 years (depending on the competition in your niche) before you start seeing some serious results.  So, don’t get disappointed if you don’t see any results within 3 months of publishing content. Tip #3. SEO Isn’t The Best Channel for Everyone That said, if you need results for your business tomorrow, you might want to reconsider SEO altogether.  If you just started your business, for example, and are trying to get to break-even ASAP, SEO is a bad idea - you’ll quit before you even start seeing any results.  If that’s the case, focus on other marketing channels that can have faster results like content marketing, PPC, outreach, etc. Tip #4. Use PPC to Validate Keywords Not sure if SEO is right for your business? Do this: set up Google Search ads for the most high-intent keywords in your niche. See how well the traffic converts and then decide if it’s worthwhile to focus on SEO (and rank on these keywords organically). Tip #5. Use GSC to See If SEO Is Working While it takes a while to see SEO results, it IS possible to see if you’re going in the right direction. On a monthly basis, you can use Search Console to check if your articles are indexed by Google and if their average position is improving over time. Tip #6. Publish a TON of Content The more content you publish on your blog, the better. We recommend a minimum of 10,000 words per month and optimally 20,000 - 30,000 (especially if your website is fresh). If an agency offers you the typical “4 500-word articles per month” deal, stay away. No one’s ever gotten results in SEO with short, once-per-week articles. Tip #7. Upgrade Your Writers Got a writer that’s performing well? Hire them as an editor and get them to oversee content operations / edit other writers’ content. Then, upgrade your best editor to Head of Content and get them to manage the entire editor / writer ops. Tip #8. Use Backlink Data to Prioritize Content When doing keyword research, gather the backlink data of the top 3 ranking articles and add it to your sheet. Then, use this data to help you prioritize which keywords to focus on first. We usually prioritize keywords that have lower competition, high traffic, and a medium to high buyer intent. Tip #9. Conduct In-Depth Keyword Research Make your initial keyword research as comprehensive as possible. This will give you a much more realistic view of your niche and allow you to prioritize content the right way. We usually aim for 100 to 300 keywords (depending on the niche) for the initial keyword research when we start working with a client. Tip #10. Start With Competitive Analysis Start every keyword research with competitive analysis. Extract the keywords your top 3 competitors are ranking on.  Then, use them as inspiration and build upon it. Use tools like UberSuggest to help generate new keyword ideas. Tip #11. Get SEMrush of Ahrefs You NEED SEMrush or Ahrefs, there’s no doubt about it. While they might seem expensive at a glance (99 USD per month billed annually), they’re going to save you a lot of manpower doing menial SEO tasks. Tip #12. Don’t Overdo It With SEO Tools Don’t overdo it with SEO tools. There are hundreds of those out there, and if you’re the type that’s into SaaS, you might be tempted to play around with dozens at a time. And yes, to be fair, most of these tools ARE helpful one way or another. To effectively do organic SEO, though, you don’t really need that many tools. In most cases, you just need the following: SEMrush/Ahrefs Screaming Frog RankMath/Yoast SEO Whichever outreach tool you prefer (our favorite is snov.io). Tip #13. Try Some of the Optional Tools In addition to the tools we mentioned before, you can also try the following 2 which are pretty useful & popular in the SEO community: Surfer SEO - helps with on-page SEO and creating content briefs for writers. ClusterAI - tool that helps simplify keyword research & save time. Tip #14. Constantly Source Writers Want to take your content production to the next level? You’ll need to hire more writers.  There is, however, one thing that makes this really, really difficult: 95 - 99% of writers applying for your gigs won’t be relevant. Up to 80% will be awful at writing, and the remainder just won’t be relevant for your niche. So, in order to scale your writing team, we recommend sourcing constantly, and not just once every few months. Tip #15. Create a Process for Writer Filtering As we just mentioned, when sourcing writers, you’ll be getting a ton of applicants, but most won’t be qualified. Fun fact \- every single time we post a job ad on ProBlogger, we get around 300 - 500 applications (most of which are totally not relevant). Trust us, you don’t want to spend your time going through such a huge list and checking out the writer samples. So, instead, we recommend you do this: Hire a virtual assistant to own the process of evaluating and short-listing writers. Create a process for evaluating writers. We recommend evaluating writers by: Level of English. If their samples aren’t fluent, they’re not relevant. Quality of Samples. Are the samples engaging / long-form content, or are they boring 500-word copy-pastes? Technical Knowledge. Has the writer written about a hard-to-explain topic before? Anyone can write about simple topics like traveling - you want to look for someone who knows how to research a new topic and explain it in a simple and easy to read way. If someone’s written about how to create a perfect cover letter, they can probably write about traveling, but the opposite isn’t true. The VA constantly evaluates new applicants and forwards the relevant ones to the editor. The editor goes through the short-listed writers and gives them trial tasks and hires the ones that perform well. Tip #16. Use The Right Websites to Source Writers “Is UpWork any good?” This question pops up on social media time and time again. If you ask us, no, UpWork is not good at all. Of course, there are qualified writers there (just like anywhere else), but from our experience, those writers are few and far in-between. Instead, here are some of our favorite ways to source writers: Cult of Copy Job Board ProBlogger Headhunting on LinkedIn If you really want to use UpWork, use it for headhunting (instead of posting a job ad) Tip #17. Hire Writers the Right Way If you want to seriously scale your content production, hire your writers full-time. This (especially) makes sense if you’re a content marketing agency that creates a TON of content for clients all the time. If you’re doing SEO just for your own blog, though, it usually makes more sense to use freelancers. Tip #18. Topic Authority Matters Google keeps your website's authoritativeness in mind. Meaning, if you have 100 articles on digital marketing, you’re probably more of an authority on the topic than someone that has just 10. Hence, Google is a lot more likely to reward you with better rankings. This is also partially why content volume really matters: the more frequently you publish content, the sooner Google will view you as an authority. Tip #19. Focus on One Niche at a Time Let’s say your blog covers the following topics: sales, accounting, and business management.  You’re more likely to rank if you have 30 articles on a single topic (e.g. accounting) than if you have 10 articles on each. So, we recommend you double-down on one niche instead of spreading your content team thin with different topics. Tip #20. Don’t Fret on the Details While technical SEO is important, you shouldn’t get too hung up on it.  Sure, there are thousands of technical tips you can find on the internet, and most of them DO matter. The truth, though, is that Google won’t punish you just because your website doesn’t load in 3 milliseconds or there’s a meta description missing on a single page. Especially if you have SEO fundamentals done right: Get your website to run as fast as possible. Create a ton of good SEO content. Get backlinks for your website on a regular basis. You’ll still rank, even if your website isn’t 100% optimized. Tip #21. Do Yourself a Favor and Hire a VA There are a TON of boring SEO tasks that your team should really not be wasting time with. So, hire a full-time VA to help with all that. Some tasks you want to outsource include gathering contacts to reach out to for link-building, uploading articles on WordPress, etc. Tip #22. Google Isn’t Everything While Google IS the dominant search engine in most parts of the world, there ARE countries with other popular search engines.  If you want to improve your SEO in China, for example, you should be more concerned with ranking on Baidu. Targeting Russia? Focus on Yandex. Tip #23. No, Voice Search is Still Not Relevant Voice search is not and will not be relevant (no matter what sensationalist articles might say). It’s just too impractical for most search queries to use voice (as opposed to traditional search). Tip #24. SEO Is Not Dead SEO is not dead and will still be relevant decades down the line. Every year, there’s a sensationalist article talking about this.  Ignore those. Tip #25. Doing Local SEO? Focus on Service Pages If you’re doing local SEO, focus on creating service-based landing pages instead of content.  E.g. if you’re an accounting firm based in Boston, you can make a landing page about /accounting-firm-boston/, /tax-accounting-boston/, /cpa-boston/, and so on. Thing is, you don’t really need to rank on global search terms - you just won’t get leads from there. Even if you ranked on the term “financial accounting,” it wouldn’t really matter for your bottom line that much. Tip #26. Learn More on Local SEO Speaking of local SEO, we definitely don’t do the topic justice in this guide. There’s a lot more you need to know to do local SEO effectively and some of it goes against the general SEO advice we talk about in this article (e.g. you don't necessarily need blog content for local SEO). We're going to publish an article on that soon enough, so if you want to check it out, DM me and I'll hit you up when it's up. Tip #27. Avoid Vanity Metrics Don’t get side-tracked by vanity metrics.  At the end of the day, you should care about how your traffic impacts your bottom line. Fat graphs and lots of traffic are nice and all, but none of it matters if the traffic doesn’t have the right search intent to convert to your product/service. Tip #28. Struggling With SEO? Hire an Expert Failing to make SEO work for your business? When in doubt, hire an organic SEO consultant or an SEO agency.  The #1 benefit of hiring an SEO agency or consultant is that they’ve been there and done that - more than once. They might be able to catch issues an inexperienced SEO can’t. Tip #29. Engage With the Community Need a couple of SEO questions answered?  SEO pros are super helpful & easy to reach! Join these Facebook groups and ask your question - you’ll get about a dozen helpful answers! SEO Signals Lab SEO & Content Marketing The Proper SEO Group. Tip #30. Stay Up to Date With SEO Trends SEO is always changing - Google is constantly pumping out new updates that have a significant impact on how the game is played.  Make sure to stay up to date with the latest SEO trends and Google updates by following the Google Search Central blog. Tip #31. Increase Organic CTR With PPC Want to get the most out of your rankings? Run PPC ads for your best keywords. Googlers who first see your ad are more likely to click your organic listing. Content & On-Page SEO Tips Tip #32. Create 50% Longer Content On average, we recommend you create an article that’s around 50% longer than the best article ranking on the keyword.  One small exception, though, is if you’re in a super competitive niche and all top-ranking articles are already as comprehensive as they can be. For example, in the VPN niche, all articles ranking for the keyword “best VPN” are around 10,000 - 11,000 words long. And that’s the optimal word count - even if you go beyond, you won’t be able to deliver that much value for the reader to make it worth the effort of creating the content. Tip #33. Longer Is Not Always Better Sometimes, a short-form article can get the job done much better.  For example, let’s say you’re targeting the keyword “how to tie a tie.”  The reader expects a short and simple guide, something under 500 words, and not “The Ultimate Guide to Tie Tying for 2021 \[11 Best Tips and Tricks\]” Tip #34. SEO is Not Just About Written Content Written content is not always best. Sometimes, videos can perform significantly better. E.g. If the Googler is looking to learn how to get a deadlift form right, they’re most likely going to be looking for a video. Tip #35. Don’t Forget to Follow Basic Optimization Tips For all your web pages (articles included), follow basic SEO optimization tips. E.g. include the keyword in the URL, use the right headings etc.  Just use RankMath or YoastSEO for this and you’re in the clear! Tip #36. Hire Specialized Writers When hiring content writers, try to look for ones that specialize in creating SEO content.  There are a LOT of writers on the internet, plenty of which are really good.  However, if they haven’t written SEO content before, chances are, they won’t do that good of a job. Tip #37. Use Content Outlines Speaking of writers - when working with writers, create a content outline that summarizes what the article should be about and what kind of topics it needs to cover instead of giving them a keyword and asking them to “knock themselves out.”   This makes it a lot more likely for the writer to create something that ranks. When creating content outlines, we recommend you include the following information: Target keyword Related keywords that should be mentioned in the article Article structure - which headings should the writer use? In what order? Article title Tip #38. Find Writers With Niche Knowledge Try to find a SEO content writer with some experience or past knowledge about your niche. Otherwise, they’re going to take around a month or two to become an expert. Alternatively, if you’re having difficulty finding a writer with niche knowledge, try to find someone with experience in technical or hard to explain topics. Writers who’ve written about cybersecurity in the past, for example, are a lot more likely to successfully cover other complicated topics (as opposed to, for example, a food or travel blogger). Tip #39. Keep Your Audience’s Knowledge in Mind When creating SEO content, always keep your audience’s knowledge in mind. If you’re writing about advanced finance, for example, you don’t need to teach your reader what an income statement is. If you’re writing about income statements, on the other hand, you’d want to start from the very barebone basics. Tip #40. Write for Your Audience If your readers are suit-and-tie lawyers, they’re going to expect professionally written content. 20-something hipsters? You can get away with throwing a Rick and Morty reference here and there. Tip #41. Use Grammarly Trust us, it’ll seriously make your life easier! Keep in mind, though, that the app is not a replacement for a professional editor. Tip #42. Use Hemingway Online content should be very easy to read & follow for everyone, whether they’re a senior profession with a Ph.D. or a college kid looking to learn a new topic. As such, your content should be written in a simple manner - and that’s where Hemingway comes in. It helps you keep your blog content simple. Tip #43. Create Compelling Headlines Want to drive clicks to your articles? You’ll need compelling headlines. Compare the two headlines below; which one would you click? 101 Productivity Tips \[To Get Things Done in 2021\] VS Productivity Tips Guide Exactly! To create clickable headlines, we recommend you include the following elements: Keyword Numbers Results Year (If Relevant) Tip #44. Nail Your Blog Content Formatting Format your blog posts well and avoid overly long walls of text. There’s a reason Backlinko content is so popular - it’s extremely easy to read and follow. Tip #45. Use Relevant Images In Your SEO Content Key here - relevant. Don’t just spray random stock photos of “office people smiling” around your posts; no one likes those.  Instead, add graphs, charts, screenshots, quote blocks, CSS boxes, and other engaging elements. Tip #46. Implement the Skyscraper Technique (The Right Way) Want to implement Backlinko’s skyscraper technique?  Keep this in mind before you do: not all content is meant to be promoted.  Pick a topic that fits the following criteria if you want the internet to care: It’s on an important topic. “Mega-Guide to SaaS Marketing” is good, “top 5 benefits of SaaS marketing” is not. You’re creating something significantly better than the original material. The internet is filled with mediocre content - strive to do better. Tip #47. Get The URL Slug Right for Seasonal Content If you want to rank on a seasonal keyword with one piece of content (e.g. you want to rank on “saas trends 2020, 2021, etc.”), don’t mention the year in the URL slug - keep it /saas-trends/ and just change the headline every year instead.  If you want to rank with separate articles, on the other hand (e.g. you publish a new trends report every year), include the year in the URL. Tip #48. Avoid content cannibalization.  Meaning, don’t write 2+ articles on one topic. This will confuse Google on which article it should rank. Tip #49. Don’t Overdo Outbound Links Don’t include too many outbound links in your content. Yes, including sources is good, but there is such a thing as overdoing it.  If your 1,000 word article has 20 outbound links, Google might consider it as spam (even if all those links are relevant). Tip #50. Consider “People Also Ask” To get the most out of SERP, you want to grab as many spots on the search result as possible, and this includes “people also ask (PAA):” Make a list of the topic’s PAA questions and ensure that your article answers them.  If you can’t fit the questions & answers within the article, though, you can also add an FAQ section at the end where you directly pose these questions and provide the answers. Tip #51. Optimize For Google Snippet Optimize your content for the Google Snippet. Check what’s currently ranking as the snippet. Then, try to do something similar (or even better) in terms of content and formatting. Tip #52. Get Inspired by Viral Content Want to create content that gets insane shares & links?  Reverse-engineer what has worked in the past. Look up content in your niche that went viral on Reddit, Hacker News, Facebook groups, Buzzsumo, etc. and create something similar, but significantly better. Tip #53. Avoid AI Content Tools No, robots can’t write SEO content.  If you’ve seen any of those “AI generated content tools,” you should know to stay away. The only thing those tools are (currently) good for is creating news content. Tip #54. Avoid Bad Content You will never, ever, ever rank with one 500-word article per week.  There are some SEO agencies (even the more reputable ones) that offer this as part of their service. Trust us, this is a waste of time. Tip #55. Update Your Content Regularly Check your top-performing articles annually and see if there’s anything you can do to improve them.  When most companies finally get the #1 ranking for a keyword, they leave the article alone and never touch it again… ...Until they get outranked, of course, by someone who one-upped their original article. Want to prevent this from happening? Analyze your top-performing content once a year and improve it when possible. Tip #56. Experiment With CTR Do your articles have low CTR? Experiment with different headlines and see if you can improve it.  Keep in mind, though, that what a “good CTR” is really depends on the keyword.  In some cases, the first ranking will drive 50% of the traffic. In others, it’s going to be less than 15%. Link-Building Tips Tip #57. Yes, Links Matter. Here’s What You Need to Know “Do I need backlinks to rank?” is probably one of the most common SEO questions.  The answer to the question (alongside all other SEO-related questions) is that it depends on the niche.  If your competitors don’t have a lot of backlinks, chances are, you can rank solely by creating superior content. If you’re in an extremely competitive niche (e.g. VPN, insurance, etc.), though, everyone has amazing, quality content - that’s just the baseline.  What sets top-ranking content apart from the rest is backlinks. Tip #58. Sometimes, You’ll Have to Pay For Links Unfortunately, in some niches, paying for links is unavoidable - e.g. gambling, CBD, and others. In such cases, you either need a hefty link-building budget, or a very creative link-building campaign (create a viral infographic, news-worthy story based on interesting data, etc.). Tip #59. Build Relationships, Not Links The very best link-building is actually relationship building.  Make a list of websites in your niche and build a relationship with them - don’t just spam them with the standard “hey, I have this amazing article, can you link to it?”.  If you spam, you risk ruining your reputation (and this is going to make further outreach much harder). Tip #60. Stick With The Classics At the end of the day, the most effective link-building tactics are the most straightforward ones:  Direct Outreach Broken Link-Building Guest Posting Skyscraper Technique Creating Viral Content Guestposting With Infographics Tip #61. Give, Don’t Just Take! If you’re doing link-building outreach, don’t just ask for links - give something in return.  This will significantly improve the reply rate from your outreach email. If you own a SaaS tool, for example, you can offer the bloggers you’re reaching out to free access to your software. Or, alternatively, if you’re doing a lot of guest posting, you can offer the website owner a link from the guest post in exchange for the link to your website. Tip #62. Avoid Link Resellers That guy DMing you on LinkedIn, trying to sell you links from a Google Sheet?  Don’t fall for it - most of those links are PBNs and are likely to backfire on you. Tip #63. Avoid Fiverr Like The Plague Speaking of spammy links, don’t touch anything that’s sold on Fiverr - pretty much all of the links there are useless. Tip #64. Focus on Quality Links Not all links are created equal. A link is of higher quality if it’s linked from a page that: Is NOT a PBN. Doesn’t have a lot of outbound links. If the page links to 20 other websites, each of them gets less link juice. Has a lot of (quality) backlinks. Is part of a website with a high domain authority. Is about a topic relevant to the page it’s linking to. If your article about pets has a link from an accounting blog, Google will consider it a bit suspicious. Tip #65. Data-Backed Content Just Works Data-backed content can get insane results for link-building.  For example, OKCupid used to publish interesting data & research based on how people interacted with their platform and it never failed to go viral. Each of their reports ended up being covered by dozens of news media (which got them a ton of easy links). Tip #66. Be Creative - SEO Is Marketing, After All Be novel & creative with your link-building initiatives.  Here’s the thing: the very best link-builders are not going to write about the tactics they’re using.  If they did, you’d see half the internet using the exact same tactic as them in less than a week! Which, as you can guess, would make the tactic cliche and significantly less effective. In order to get superior results with your link-building, you’ll need to be creative - think about how you can make your outreach different from what everyone does. Experiment it, measure it, and improve it till it works! Tip #67. Try HARO HARO, or Help a Reporter Out, is a platform that matches journalists with sources. You get an email every day with journalists looking for experts in specific niches, and if you pitch them right, they might feature you in their article or link to your website. Tip #68. No-Follow Links Aren’t That Bad Contrary to what you might’ve heard, no-follow links are not useless. Google uses no-follow as more of a suggestion than anything else.  There have been case studies that prove Google can disregard the no-follow tag and still reward you with increased rankings. Tip #69. Start Fresh With an Expired Domain Starting a new website? It might make sense to buy an expired one with existing backlinks (that’s in a similar niche as yours). The right domain can give you a serious boost to how fast you can rank. Tip #70. Don’t Overspend on Useless Links “Rel=sponsored” links don’t pass pagerank and hence, won’t help increase your website rankings.  So, avoid buying links from media websites like Forbes, Entrepreneur, etc. Tip #71. Promote Your Content Other than link-building, focus on organic content promotion. For example, you can repost your content on Facebook groups, LinkedIn, Reddit, etc. and focus on driving traffic.  This will actually lead to you getting links, too. We got around 95 backlinks to our SEO case study article just because of our successful content promotion. Tons of people saw the article on the net, liked it, and linked to it from their website. Tip #72. Do Expert Roundups Want to build relationships with influencers in your niche, but don’t know where to start?  Create an expert roundup article. If you’re in the sales niche, for example, you can write about Top 21 Sales Influencers in 2021 and reach out to the said influencers letting them know that they got featured. Trust us, they’ll love you for this! Tip #73. .Edu Links are Overhyped .edu links are overrated. According to John Mueller, .edu domains tend to have a ton of outbound links, and as such, Google ignores a big chunk of them. Tip #74. Build Relationships With Your Customers Little-known link-building hack: if you’re a SaaS company doing SEO, you can build relationships with your customers (the ones that are in the same topical niche as you are) and help each other build links! Tip #75. Reciprocal Links Aren’t That Bad Reciprocal links are not nearly as bad as Google makes them out to be. Sure, they can be bad at scale (if trading links is all you’re doing). Exchanging a link or two with another website / blog, though, is completely harmless in 99% of cases. Tip #76. Don’t Overspam Don’t do outreach for every single post you publish - just the big ones.  Most people already don’t care about your outreach email. Chances are, they’re going to care even less if you’re asking them to link to this new amazing article you wrote (which is about the top 5 benefits of adopting a puppy). Technical SEO Tips Tip #77. Use PageSpeed Insights If your website is extremely slow, it’s definitely going to impact your rankings. Use PageSpeed Insights to see how your website is currently performing. Tip #78. Load Speed Matters While load speed doesn’t impact rankings directly, it DOES impact your user experience. Chances are, if your page takes 5 seconds to load, but your competition’s loads instantly, the average Googler will drop off and pick them over you. Tip #79. Stick to a Low Crawl Depth Crawl depth of any page on your website should be lower than 4 (meaning, any given page should be possible to reach in no more than 3 clicks from the homepage).  Tip #80. Use Next-Gen Image Formats Next-gen image formats such as JPEG 2000, JPEG XR, and WebP can be compressed a lot better than PNG or JPG. So, when possible, use next-get formats for images on your website. Tip #81. De-Index Irrelevant Pages Hide the pages you don’t want Google to index (e.g: non-public, or unimportant pages) via your Robots.txt. If you’re a SaaS, for example, this would include most of your in-app pages or your internal knowledge base pages. Tip #82. Make Your Website Mobile-Friendly Make sure that your website is mobile-friendly. Google uses “mobile-first indexing.” Meaning, unless you have a working mobile version of your website, your rankings will seriously suffer. Tip #83. Lazy-Load Images Lazy-load your images. If your pages contain a lot of images, you MUST activate lazy-loading. This allows images that are below the screen, to be loaded only once the visitor scrolls down enough to see the image. Tip #84. Enable Gzip Compression Enable Gzip compression to allow your HTML, CSS and JS files to load faster. Tip #85. Clean Up Your Code If your website loads slowly because you have 100+ external javascript files and stylesheets being requested from the server, you can try minifying, aggregating, and inlining some of those files. Tip 86. Use Rel-Canonical Have duplicate content on your website? Use rel-canonical to show Google which version is the original (and should be prioritized for search results). Tip #87. Install an SSL Certificate Not only does an SSL certificate help keep your website safe, but it’s also a direct ranking factor. Google prioritizes websites that have SSL certificates over the ones that don’t. Tip #88. Use Correct Anchor Texts for Internal Links When linking to an internal page, mention the keyword you’re trying to rank for on that page in the anchor text. This helps Google understand that the page is, indeed, about the keyword you’re associating it with. Tip #89. Use GSC to Make Sure Your Content is Interlinked Internal links can have a serious impact on your rankings. So, make sure that all your blog posts (especially the new ones) are properly linked to/from your past content.  You can check how many links any given page has via Google Search Console. Tip #90. Bounce rate is NOT a Google ranking factor. Meaning, you can still rank high-up even with a high bounce rate. Tip #91. Don’t Fret About a High Bounce Rate Speaking of the bounce rate, you’ll see that some of your web pages have a higher-than-average bounce rate (70%+).  While this can sometimes be a cause for alarm, it’s not necessarily so. Sometimes, the search intent behind a given keyword means that you WILL have a high bounce rate even if your article is the most amazing thing ever.  E.g. if it’s a recipe page, the reader gets the recipe and bounces off (since they don’t need anything else). Tip #92. Google Will Ignore Your Meta Description More often than not, Google won’t use the meta description you provide - that’s normal. It will, instead, automatically pick a part of the text that it thinks is most relevant and use it as a meta description. Despite this, you should always add a meta description to all pages. Tip #93. Disavow Spammy & PBN Links Keep track of your backlinks and disavow anything that’s obviously spammy or PBNy. In most cases, Google will ignore these links anyway. However, you never know when a competitor is deliberately targeting you with too many spammy or PBN links (which might put you at risk for being penalized). Tip #94. Use The Correct Redirect  When permanently migrating your pages, use 301 redirect to pass on the link juice from the old page to the new one. If the redirect is temporary, use a 302 redirect instead. Tip #95. When A/B Testing, Do This A/B testing two pages? Use rel-canonical to show Google which page is the original. Tip #96. Avoid Amp DON’T use Amp.  Unless you’re a media company, Amp will negatively impact your website. Tip #97. Get Your URL Slugs Right Keep your blog URLs short and to-the-point. Good Example: apollodigital.io/blog/seo-case-study Bad Example: apollodigital.io/blog/seo-case-study-2021-0-to-200,000/ Tip #98. Avoid Dates in URLs An outdated date in your URL can hurt your CTR. Readers are more likely to click / read articles published recently than the ones written years back. Tip #99. Social Signals Matter Social signals impact your Google rankings, just not in the way you think. No, your number of shares and likes does NOT impact your ranking at all.  However, if your article goes viral and people use Google to find your article, click it, and read it, then yes, it will impact your rankings.  E.g. you read our SaaS marketing guide on Facebook, then look up “SaaS marketing” on Google, click it, and read it from there. Tip #100. Audit Your Website Frequently Every other month, crawl your website with ScreamingFrog and see if you have any broken links, 404s, etc. Tip #101. Use WordPress Not sure which CMS platform to use?  99% of the time, you’re better off with WordPress.  It has a TON of plugins that will make your life easier.  Want a drag & drop builder? Use Elementor. Wix, SiteGround and similar drag & drops are bad for SEO. Tip #102. Check Rankings the Right Way When checking on how well a post is ranking on Google Search Console, make sure to check Page AND Query to get the accurate number.  If you check just the page, it’s going to give you the average ranking on all keywords the page is ranking for (which is almost always going to be useless data). Conclusion Aaand that's about it - thanks for the read! Now, let's circle back to Tip #1 for a sec. Remember when we said a big chunk of what you read on SEO is based on personal experiences, experiments, and the like? Well, the tips we've mentioned are part of OUR experience. Chances are, you've done something that might be different (or completely goes against) our advice in this article. If that's the case, we'd love it if you let us know down in the comments. If you mention something extra-spicy, we'll even include it in this article.

Made $19.2k this month, and just surpassed $1000 the last 24 hours. What I did and what's next.
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dams96This week

Made $19.2k this month, and just surpassed $1000 the last 24 hours. What I did and what's next.

It's the first time I hit $1000+ in 24 hours and I had no one to share it with (except you guys). I'm quite proud of my journey, and I would have thought that making $1000 in a day would make me ecstatic, but actually it's not the case. Not sure if it's because my revenue has grown by increment step so I had time to "prepare" myself to achieve this at one point, or just that I'm nowhere near my goal of 100k/month so that I'm not that affected by it. But it's crazy to think that my goal was to make 100$ daily at the end of 2024. So for those who don't know me (I guess most of you), I build mobile apps and ship them as fast as I can. Most of them are in the AI space. I already made a post here on how I become a mobile app developer so you can check it for more details, but essentially here's what I did : Always loved creating my own things and solve problems Built multiple YouTube channels since I was 15 (mobile gaming actually) that all worked great (but it was too niche so not that scalable, didn't like that) Did a few businesses here and there (drop shopping, selling merch to school, etc) Finished my master's degree in engineering about 2 years ago Worked a moment in a famous watch industry company and saw my potential. The combo of health issues, fixed salary (although it was quite a lot), and me wanting to be an entrepreneur made me leave the company. Created a TikTok account in mobile tech (got 10+ million views the 1st 3 days), manage to grow it to 200k subs in about 3 months Got plenty of collabs for promoting mobile apps (between $500 - $2000 for a collab) Said fuck it I should do my own apps and market them on my TikTok instead of doing collabs Me wanting to build my own apps happened around May-June 2023. Started my TikTok in Feb 2023. At this point I had already 150k+ subs on TikTok. You guys need to know that I suck at coding big time. During my studies I tried to limit as much as I could coding because I was a lazy bast*rd, even though I knew it would come to bite me in the ass one day. But an angel appeared to me in broad daylight, that angel was called GPT-4. I subscribed for 20$/month to get access, and instantly I saw the potential of AI and how much it could help me. Last year GPT-4 was ahead of its time and could already code me basic apps. I had already a mac so I just downloaded Xcode and that was it. My 1st app was a wallpaper app, and I kid you not 90% of it was made by AI. Yes sometimes I had to try again and again with different prompts but it was still so much faster compared to if I had to learn coding from scratch and write code with my own hands. The only thing I didn't do was implement the in app purchase, from which I find a guy on Fiverr to do it for me for 50$. After about 2 months of on-off coding, my first app was ready to be launched. So it was launched, had a great successful launch without doing any videos at that point (iOS 17 was released and my app was the first one alongside another one to offer live wallpapers for iOS 17. I knew that there was a huge app potential there when iOS 17 was released in beta as Apple changed their live wallpaper feature). I Then made a video a few weeks after on my mobile tiktok channel, made about 1 million views in 48 hours, brought me around 40k additional users. Was top 1 chart in graphism and design category for a few weeks (in France, as I'm French so my TikTok videos are in French). And was top 100 in that same category in 120+ countries. Made about 500$ ? Okay that was trash, but I had no idea to monetize the app correctly at that point. It was still a huge W to me and proved me that I could successfully launch apps. Then I learned ASO (App Store Optimization) in depth, searched on internet, followed mobile app developers on Twitter, checked YouTube videos, you name it. I was eager to learn more. I needed more. Then I just iterated, build my 2nd app in less than a month, my 3rd in 3 weeks and so on. I just build my 14th app in 3 days and is now in review. Everytime I manage to reuse some of my other app's code in my new one, which is why I can build them so much faster now. I know how to monetize my app better by checking out my competitors. I learn so much by just "spying" other apps. Funnily enough, I only made this one Tiktok video on my main account to promote my app. For all my other apps, I didn't do a single video where I showcase it, the downloads has only been thanks to ASO. I still use AI everyday. I'm still not good at coding (a bit better than when I started). I use AI to create my app icons (midjourney or the new AI model Flux which is great). I use figma + midjourney to create my App Store screenshots (and they actually look quite good). I use GPT-4o and Claude 3.5 Sonnet to code most of my apps features. I use gpt-4o to localize my app (if you want to optimize the number of downloads I strongly suggest localizing your app, it takes me about 10 minutes thanks to AI). Now what are my next goals ? To achieve the 100k/month I need to change my strategy a little. Right now the $20k/month comes from purely organic downloads, I didn't do any paid advertising. It will be hard for me to keep on launching new apps and rely on ASO to reach the 100k mark. The best bet to reach 100k is to collab with content creators and they create a viral video showcasing your app. Depending on the app it's not that easy, luckily some of my apps can be viral so I will need to find the right content creators. Second way is to try tiktok/meta ads, I can check (have checked) all the ads that have been made by my competitors (thank you EU), so what I would do is copy their ad concept and create similar ads than them. Some of them have millions in ad budget so I know they create high converting ads, so you don't need to try to create an ad creative from scratch. My only big fear is to get banned by Apple (for no reason of mine). In just a snap of a finger they can just ban you from the platform, that shit scares me. And you pretty much can't do anything. So that's about it for me. I'm quite proud of myself not going to lie. Have been battling so many health issues these past years where I just stay in bed all day I'm surprised to be able to make it work. Anyways feel free to ask questions. I hope it was interesting for some of you at least. PS: My new app was just approved by app review, let the app gods favor me and bring me many downloads ! Also forgot to talk about a potential $100k+ acquisition of one of my apps, but if that ever happens I'll make a post on it.

Made $940 in 3 days with the help of ChatGPT
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ninegagzThis week

Made $940 in 3 days with the help of ChatGPT

5 days ago I joined the HustleGPT challenge. Its purpose is to build products with the help of ChatGPT. I've made a goal of creating 1 digital product with chatGPT every day. On the 3rd day I've created an app for MacOS that lets you use ChatGPT inside any text field in any app. Basically, there is no need to open your browser, or go to openai website every time you want to use chatgpt. So, after building it and publishing on Gumroad, I've tweeted about it and went to sleep. You may be thinking that my tweet has gone viral and that's how I made all the sales. However, this is not the case. My tweet got only 1200 views. And these 1200 views generated me my first $140 of revenue! After that, I started actively posting my product on social media. I never gone viral but even with 1-2k views per post I've made sales. And I'm on my way to $1000 revenue from my side project. I didn't spend much time on it too. As I was writing this post, I've made 1 new sale! That's $19 revenue (profit from each is sale is $16). After some thinking, I got this idea: what if I let other entrepreneurs earn with my app? Basically, you can resell my app, redistribute it, and do whatever you want with it. Once you buy it, you can freely do whatever you want with it. What do you think? Here is a tool that I use to create content that drives most sales for me - link Also, if you want to build apps with ChatGPT - this guide will help you - Here is a link I'm open for any feedback and suggestions! Thanks

I sold my AI tool for $35,000
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marclouvThis week

I sold my AI tool for $35,000

Hey Entrepreneurs, Marc here. Last month I wrote here about how sold a habit tracker for $10,000 in October. Earlier this month, I got $35,000 in my bank account after selling a landing page maker with AI. Here's the story: &#x200B; April 2023: Just like everyone, I get massive FOMO with AI. I played with GPT and decided to build a landing page generator with AI: Input text and the AI prefills a template with copy and AI-generated images. I'm working on it with a good friend of mine named Martin. May: The product is called LandingAI. It's an MVP but we launched and made \~$8,000. Unfortunately, Martin and I had different visions for the project so we forked. &#x200B; June: LandingAI is the name of a big corp (bummer) so I rebranded it to MakeLanding. I ditch 90% of the code because users want a very different product: So here I am, building an entire website builder powered with AI... &#x200B; July: I launched again, but made a BIG mistake: I swapped the one-time payment for a monthly subscription and got $20 MRR for 15k visitors... If you can avoid subscriptions, do it New pricing means new positioning—users compared the app to Framer & Webflow August: I removed the subscription and sales came back: \~$7,000 in 3 months. But I realized this was going nowhere... September: I don't use the product The market is gigantic and crowded As a solopreneur, nothing is more important for me than building cool stuff for people I care about. And I didn't really care about this big market so... October: I called my friend Dan and he said: SELL. He was right. I bought my shares of LandingAI from Martin and listed MakeLanding on Acquire: Asking $38,000 for $14,000 TTM (3x profit) Within hours, I received dozens of NDAs and a buyer started the process 🤯 After a few weeks of NDA, LOI, Escrow, etc. the buyer sent the money but... Only a fraction of the transaction. Then he ghosted me. So I canceled the transition. Back to Acquire... Luckily, in 24 hours I got another buyer! &#x200B; November: Within weeks, the money was in my bank account. The buyer and I never called, just a few messages. It's mind-blowing. &#x200B; My takeaways: Don't build AI products just because Don't go on a massive market you don't care Sell if you don't know how to grow the product It's my 3rd acquisition this year. I love the freedom of build, sell, repeat.

Changing Careers, changing products? Age 38, Direction needed, investment advice too.
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Salad-BanditThis week

Changing Careers, changing products? Age 38, Direction needed, investment advice too.

Hello, At one point in my life I had a set plan that I had been following in which to design a life that fit my values, but during 2020 the viability was called into question and I have been on bad footing, unable to find stability, since. Though I currently have stable housing without roommate, and enough in savings for a year without any income and three more years in a mutual fund. The question I need help with is about utilizing approximately $40,000 that I would like to invest into a new or existing business venture, or possibly start investing my own hand in selecting stocks. To give context about the parameters of concepts that pertain to me, back in 2005 I graduated highschool and immediately was an entrepreneur, started a sports clothing company, was selling WoW bot accounts, ghillie suits on ebay, and graphic design commissions, and I was proficient in MX Flash. Although the first part of my life plan to start farming three years before 2012 for what I thought would be a peak oil economic collapse, and while watching 2008 unfold, along with my career in MX Flash falling flat, I started farming 2009. From that point I spent a total of 15 years farming, the majority of that was for my own LLC, where I was situated with leases on million dollar properties as Ag tax write off, on an elite island outside a major city, serving local high price wholesale, mainly salad mix and mushrooms, because they are fast turn around. That was truly the best 20s I could have asked for, working mainly for myself, very healthy and was putting away $10-20k in savings/investments per year, plus was earning about $3-5k more per year, while living in a cargo trailer on dirt cheap leases. But it all came to a slow end starting in 2020 when I lost all of my wholesale overnight, and my retail exploded, which burnt me out to the point I couldnt walk, as the sole worker in my LLC. So I do not fully trust the volatility of the wholesale food industry, from a small grower’s perspective, since i don't own land. SO now I am trying to figure out a way forward, because I can always farm in the future, and have taught myself hydroponics, and flat packed farm equipment, so my business is very agile and now I can grow in parking lots closer to the city for more sales opportunities, but I am not sure that is what I want to do in this current moment, because tech is exploding, and we have never had so much information available to us, it's a shame not to spend a moment in life to discover what new opportunities might be out there. I was laid off twice last year, so I've been out of work the past four months, doing thriftstore routes twice a week while making about $500+/wk, really just trying to understand what people still buy and break even, while I continue to study 3d design blender, as well as 2d digital art in the hopes that I can reconnect with my tech art past, because that is what I told myself when I was 18, that I would put off art and computers until I was past 30 and needed to do less with my body. But over the past three years, the better I get at digital art, the better Ai has been getting too. I have some mentors who might give me work and a foot in the door, but most of them are laid off, and scrounging for work if they are not on their own funded indie project. I've thought about continuing to learn 3d modeling despite Ai, and despite seeing Flash, computer program I was proficient in get removed from existence before I could really earn my money back. I assume there will always be a need for Ai models to get cleaned up, mapped and rigged, especially with AR technology coming to consumers soon, but more over it would help if I decided to go to a community college to do CNC certificates, so I can have that as a backup job on CAD at a machining warehouse and do my farm and digital art on the side, but CNC mechanics don't make a crazy amount of money and have a boss. BUT I am an inventor, and have two inventions so far, plus my ultimate goal is to one day have automated hydroponic greenhouses, using all CNC+3d printed parts to create a low time investment agriculture income, with Ai monitored greenhouse, seed to salad product that i can sell to other people, which would tie into my desire to teach people about farming too, as well as do something I enjoy, but it is not a proven concept yet. Anyways if you've read this far I appreciate it, I ultimately would like 3rd party feedback about how I should spend my $40k surplus cash. I originally had it saved and accessible in case I was going to lease land and start my full farm business again from scratch, but I think using the equipment and space I have, and exploring non-perishable products is a smart move for me right now. Should I invest in inventory of products to arbitrage online? Should I invest in the top index funds? Should I buy Silver? Should I invest in inventory of a new product line? Should I spend some money insuring and equipment for a landscaping company? I want to future proof myself the best I can as Ai unfolds, I am pretty set with an income for the rest of my life as long as I can grow food and sell it, but there are currently so many changing opportunities, I want to cast out my net and see what works with my temperment. I’ve thought about getting into cyber security, or maybe be an electrician, or less staple jobs like Landscape Architech (can use art/modeling) and CNC engineer/modeler, but honestly I prefer to make a product and sell it without client service related interaction, and particularly no boss. Thank you for reading

[CASE STUDY] From 217/m to $2,836/m in 9 months - Sold for $59,000; I grow and monetise web traffic of 5, 6, 7 figures USD valued passive income content sites [AMA]
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jamesackerman1234This week

[CASE STUDY] From 217/m to $2,836/m in 9 months - Sold for $59,000; I grow and monetise web traffic of 5, 6, 7 figures USD valued passive income content sites [AMA]

Hello Everyone (VERY LONG CASE STUDY AHEAD) - 355% return in 9 months Note: I own a 7-figures USD valued portfolio of 41+ content sites that generates 5-6 figures USD a month in passive income. This is my first time posting in this sub and my goal is to NOT share generic advice but precise numbers, data and highly refined processes so you can also get started with this business yourself or if you already have an existing business, drive huge traffic to it and scale it substantially (get more customers). I will use a case study to explain the whole process. As most of us are entrepreneurs here, explaining an actual project would be more meaningful. In this case study I used AI assisted content to grow an existing site from $217/m to $2,836/m in 9 months (NO BACKLINKS) and sold it for $59,000. ROI of 3 months: 355% Previous case studies (before I give an overview of the model) Amazon Affiliate Content Site: $371/m to $19,263/m in 14 MONTHS - $900K CASE STUDY \[AMA\] Affiliate Website from $267/m to $21,853/m in 19 months (CASE STUDY - Amazon?) \[AMA\] Amazon Affiliate Website from $0 to $7,786/month in 11 months Amazon Affiliate Site from $118/m to $3,103/m in 8 MONTHS (SOLD it for $62,000+) Note: You can check pinned posts on my profile. Do go through the comments as well as a lot of questions are answered in those. However, if you still have any questions, feel free to reach out. This is an \[AMA\]. Quick Overview of the Model Approach: High traffic, niche specific, informative content websites that monetise its traffic through highly automated methods like display ads and affiliate. The same model can be applied to existing businesses to drive traffic and get customers. Main idea: Make passive income in a highly automated way Easy to understand analogy You have real estate (here you have digital asset like a website) You get rental income (here you get ads and affiliate income with no physical hassle, in case you have a business like service, product etc. then you can get customers for that too but if not, it's alright) Real estate has value (this digital asset also has value that can be appreciated with less effort) Real estate can be sold (this can be sold too but faster) IMPORTANT NOTE: Search traffic is the BEST way to reach HUGE target audience and it's important when it comes to scaling. This essentially means that you can either monetise that via affiliate, display etc. or if you have a business then you can reach a bigger audience to scale. Overview of this website's valuation (then and now: Oct. 2022 and June 2023) Oct 2022: $217/m Valuation: $5,750.5 (26.5x) - set it the same as the multiple it was sold for June 2023: $2,836/m Traffic and revenue trend: growing fast Last 3 months avg: $2,223 Valuation now: $59,000 (26.5x) Description: The domain was registered in 2016, it grew and then the project was left unattended. I decided to grow it again using properly planned AI assisted content. Backlink profile: 500+ Referring domains (Ahrefs). Backlinks mean the sites linking back to you. This is important when it comes to ranking. Summary of Results of This Website - Before and After Note: If the terms seem technical, do not worry. I will explain them in detail later. Still if you have any questions. Feel free to comment or reach out. |Metric|Oct 2022|June 2023|Difference|Comments| |:-|:-|:-|:-|:-| |Articles|314|804|\+490|AI Assisted content published in 3 months| |Traffic|9,394|31,972|\+22,578|Organic| |Revenue|$217|$2,836|\+$2,619|Multiple sources| |RPM (revenue/1000 web traffic)|23.09|$88.7|\+$65.61|Result of Conversion rate optimisation (CRO). You make changes to the site for better conversions| |EEAT (expertise, experience, authority and trust of website)|2 main authors|8 authors|6|Tables, video ads and 11 other fixations| |CRO|Nothing|Tables, video ads |Tables, video ads and 11 other fixations || &#x200B; Month by Month Growth |Month|Revenue|Steps| |:-|:-|:-| |Sept 2022|NA|Content Plan| |Oct 2022|$217|Content Production| |Nov 2022|$243|Content production + EEAT authors| |Dec 2022|$320|Content production + EEAT authors| |Jan 2023|$400|Monitoring| |Feb 2023|$223|Content production + EEAT authors| |Mar 2023|$2,128|CRO & Fixations| |April 2023|$1,609|CRO & Fixations| |May 2023|$2,223|Content production + EEAT authors| |June 2023|$2,836|CRO and Fixations| |Total|$10,199|| &#x200B; What will I share Content plan and Website structure Content Writing Content Uploading, formatting and onsite SEO Faster indexing Conversion rate optimisation Guest Posting EEAT (Experience, Expertise, Authority, Trust) Costing ROI The plans moving forward with these sites &#x200B; Website Structure and Content Plan This is probably the most important important part of the whole process. The team spends around a month just to get this right. It's like defining the direction of the project. Description: Complete blueprint of the site's structure in terms of organisation of categories, subcategories and sorting of articles in each one of them. It also includes the essential pages. The sorted articles target main keyword, relevant entities and similar keywords. This has to be highly data driven and we look at over 100 variables just to get it right. It's like beating Google's algorithm to ensure you have a blueprint for a site that will rank. It needs to be done right. If there is a mistake, then even if you do everything right - it's not going to work out and after 8-16 months you will realise that everything went to waste. Process For this project, we had a niche selected already so we didn't need to do a lot of research pertaining to that. We also knew the topic since the website was already getting good traffic on that. We just validated from Ahrefs, SEMRUSH and manual analysis if it would be worth it to move forward with that topic. &#x200B; Find entities related to the topic: We used Ahrefs and InLinks to get an idea about the related entities (topics) to create a proper topical relevance. In order to be certain and have a better idea, we used ChatGPT to find relevant entities as well \> Ahrefs (tool): Enter main keyword in keywords explorer. Check the left pain for popular topics \> Inlinks (tool): Enter the main keyword, check the entity maps \> ChatGPT (tool): Ask it to list down the most important and relevant entities in order of their priority Based on this info, you can map out the most relevant topics that are semantically associated to your main topic Sorting the entities in topics (categories) and subtopics (subcategories): Based on the information above, cluster them properly. The most relevant ones must be grouped together. Each group must be sorted into its relevant category. \> Example: Site about cycling. \> Categories/entities: bicycles, gear and equipment, techniques, safety, routes etc. \> The subcategories/subentities for let's say "techniques" would be: Bike handling, pedaling, drafting etc. Extract keywords for each subcategory/subentity: You can do this using Ahrefs or Semrush. Each keyword would be an article. Ensure that you target the similar keywords in one article. For example: how to ride a bicycle and how can I ride a bicycle will be targeted by one article. Make the more important keyword in terms of volume and difficulty as the main keyword and the other one(s) as secondary Define main focus vs secondary focus: Out of all these categories/entities - there will be one that you would want to dominate in every way. So, focus on just that in the start. This will be your main focus. Try to answer ALL the questions pertaining to that. You can extract the questions using Ahrefs. \> Ahrefs > keywords explorer \> enter keyword \> Questions \> Download the list and cluster the similar ones. This will populate your main focus category/entity and will drive most of the traffic. Now, you need to write in other categories/subentities as well. This is not just important, but crucial to complete the topical map loop. In simple words, if you do this Google sees you as a comprehensive source on the topic - otherwise, it ignores you and you don't get ranked Define the URLs End result: List of all the entities and sub-entities about the main site topic in the form of categories and subcategories respectively. A complete list of ALL the questions about the main focus and at around 10 questions for each one of the subcategories/subentities that are the secondary focus Content Writing So, now that there's a plan. Content needs to be produced. Pick out a keyword (which is going to be a question) and... Answer the question Write about 5 relevant entities Answer 10 relevant questions Write a conclusion Keep the format the same for all the articles. Content Uploading, formatting and onsite SEO Ensure the following is taken care of: H1 Permalink H2s H3s Lists Tables Meta description Socials description Featured image 2 images in text \\Schema Relevant YouTube video (if there is) Note: There are other pointers link internal linking in a semantically relevant way but this should be good to start with. Faster Indexing Indexing means Google has read your page. Ranking only after this step has been done. Otherwise, you can't rank if Google hasn't read the page. Naturally, this is a slow process. But, we expedite it in multiple ways. You can use RankMath to quickly index the content. Since, there are a lot of bulk pages you need a reliable method. Now, this method isn't perfect. But, it's better than most. Use Google Indexing API and developers tools to get indexed. Rank Math plugin is used. I don't want to bore you and write the process here. But, a simple Google search can help you set everything up. Additionally, whenever you post something - there will be an option to INDEX NOW. Just press that and it would be indexed quite fast. Conversion rate optimisation Once you get traffic, try adding tables right after the introduction of an article. These tables would feature a relevant product on Amazon. This step alone increased our earnings significantly. Even though the content is informational and NOT review. This still worked like a charm. Try checking out the top pages every single day in Google analytics and add the table to each one of them. Moreover, we used EZOIC video ads as well. That increased the RPM significantly as well. Both of these steps are highly recommended. Overall, we implemented over 11 fixations but these two contribute the most towards increasing the RPM so I would suggest you stick to these two in the start. Guest Posting We made additional income by selling links on the site as well. However, we were VERY careful about who we offered a backlink to. We didn't entertain any objectionable links. Moreover, we didn't actively reach out to anyone. We had a professional email clearly stated on the website and a particularly designated page for "editorial guidelines" A lot of people reached out to us because of that. As a matter of fact, the guy who bought the website is in the link selling business and plans to use the site primarily for selling links. According to him, he can easily make $4000+ from that alone. Just by replying to the prospects who reached out to us. We didn't allow a lot of people to be published on the site due to strict quality control. However, the new owner is willing to be lenient and cash it out. EEAT (Experience, Expertise, Authority, Trust) This is an important ranking factor. You need to prove on the site that your site has authors that are experienced, have expertise, authority and trust. A lot of people were reaching out to publish on our site and among them were a few established authors as well. We let them publish on our site for free, added them on our official team, connected their socials and shared them on all our socials. In return, we wanted them to write 3 articles each for us and share everything on all the social profiles. You can refer to the tables I shared above to check out the months it was implemented. We added a total of 6 writers (credible authors). Their articles were featured on the homepage and so were their profiles. Costing Well, we already had the site and the backlinks on it. Referring domains (backlinks) were already 500+. We just needed to focus on smart content and content. Here is the summary of the costs involved. Articles: 490 Avg word count per article: 1500 Total words: 735,000 (approximately) Cost per word: 2 cents (includes research, entities, production, quality assurance, uploading, formatting, adding images, featured image, alt texts, onsite SEO, publishing/scheduling etc.) Total: $14,700 ROI (Return on investment) Earning: Oct 22 - June 23 Earnings: $10,199 Sold for: $59,000 Total: $69,199 Expenses: Content: $14,700 Misc (hosting and others): $500 Total: $15,200 ROI over a 9 months period: 355.25% The plans moving forward This website was a part of a research and development experiment we did. With AI, we wanted to test new waters and transition more towards automation. Ideally, we want to use ChatGPT or some other API to produce these articles and bulk publish on the site. The costs with this approach are going to be much lower and the ROI is much more impressive. It's not the the 7-figures projects I created earlier (as you may have checked the older case studies on my profile), but it's highly scalable. We plan to refine this model even further, test more and automate everything completely to bring down our costs significantly. Once we have a model, we are going to scale it to 100s of sites. The process of my existing 7-figures websites portfolio was quite similar. I tested out a few sites, refined the model and scaled it to over 41 sites. Now, the fundamentals are the same however, we are using AI in a smarter way to do the same but at a lower cost, with a smaller team and much better returns. The best thing in my opinion is to run numerous experiments now. Our experimentation was slowed down a lot in the past since we couldn't write using AI but now it's much faster. The costs are 3-6 times lower so when it used to take $50-100k to start, grow and sell a site. Now you can pump 3-6 more sites for the same budget. This is a good news for existing business owners as well who want to grow their brand. Anyway, I am excited to see the results of more sites. In the meantime, if you have any questions - feel free to let me know. Best of luck for everything. Feel free to ask questions. I'd be happy to help. This is an AMA.

[Ultimate List] A list of Marketing Tools That I’ve tested over the years and found helpful to do better marketing with less work. More than 50 Tools To Help you with Marketing, Copywriting & Sales!
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lazymentorsThis week

[Ultimate List] A list of Marketing Tools That I’ve tested over the years and found helpful to do better marketing with less work. More than 50 Tools To Help you with Marketing, Copywriting & Sales!

Starting to focus on marketing for your business, You will come across the same tools mentioned over and over by marketers. I would like to mention here tools that you might haven’t seen going viral in the community but actually will help you grow faster and efficiently. Starting off with My favourite Marketing Channel! #Email Marketing For SMBs Convertkit / Mailerlite / Mailchimp - These 3 Platforms are the best options for SMBs and entrepreneurs just starting out with email marketing. All 3 have free plans up to 1,000 subscribers. Scribe - Email Signature Tool, Create Great Email signatures for your emails. Liramail - Most Email marketing platforms don’t offer great email templates. This tool will help you build great email templates with drag and drop. Quick mail Auto-Warmer - Most Businesses at the beginning don’t know what to do when open rate drops. You need to use an email warmer like this to keep it up. #Email Marketing For Big Businesses SendGrid - Overall Email Marketing Tools, this tool is best for brands that have huge email lists and email marketing is the key marketing channel. Braze - This tool is leading in email marketing for large Email senders. When I was working for agencies, this was one of the best email marketing tools I had used. NeoCertified - Protect your emails for spammers and threats. To keep your email list healthy, this is a must have! Sparkloop - Referral Marketing For Email Campaigns. Email can generate great huge amount of referrals for you and Sparkloop makes it easier. #Cold Emails & Lead Generation Hunter - A Great Tool to scrape emails from domain names. The tool comes with a green free plan but Pro plan is worth the amount of features it provides. Icyleads - It’s better than Hunter as it’s heavily focused on the sales and prospecting to help you derive great results from your campaigns. Mailshake - Beginner Friend Cold Email Tool with Great features like email list warming. #Communication Tools Twilio - One do the best customer engagement platform used by Companies like Stripe and mine too. Chatlio - Use Live chat feature on your website with slack integration. My favourite easier to catch up on conversations through slack integration. Intercom - Used by Most Marketers, Industry Leading customer communication platform. Great for beginners! Chatwoot - Another Amazing Communication Tool but the best part is they have a great free plan useful for new businesses. Loom - Communicate with your audience through Videos. Loom is great for SaaS and to show human interaction to close new visitors effectively. #CRM Outseta - This tool provides great CRM and their billing system is better than other tools out their which makes it stands out! Hubspot - I don’t think this tool needs an introduction because Hubspot’s CRM is the best in industry. Salesflare - This CRM is a great alternative to hubspot as it’s beginner friendly and helpful for SMBs. #SEO Tools Ahrefs - One of the best SEO tool in the industry. They also just launched a bunch of free tools to help SEO beginners. Screaming frog - The only website crawler I have used since I bought my first domain. It’s the best! Ubersuggest- The Tool by Neil Patel is the best SEO tool for you. (I’m Joking, it’s the worst) Contentking - This tool is good at Real-time SEO Auditing, they do a lot of Marketing work through Newsletters. If you are subscribed to any SEO newsletter. You may have seen this tool. SEOquake & Semrush - SEOquake is a great tool to conduct on-page analysis, SERP, and much more. Great tool but it’s owned by Semrush. You should go for Semrush because that tool will cover all SEO aspects for you. #Content Marketing Buzzsumo - This tool is great for content research and but you may find the regular emails pretty annoying sometimes. Contentrow - Analyse Your Content and find it’s strength. Highly recommended who are weak at content structuring like me. Grammarly - If you are not a native English speaker like me, you might think you need it or not. You need it for sure for grammar corrections. #Graphic Design Tools Visme - At agencies, Infographics can be more effective than usual postscript. Visme is a graphic design tool focused on infographics and designs related to B2B and B2C. It’s great for agencies! Glorify - A Graphic Design Tool focused on E-commerce, filled with Designs useful for E-commerce store owners. Canva - All-in-one Industry leading Graphic Design Tool that everyone knows and every template is overused now. Adobe Creative Cloud ( previously Sparkpost) - It’s a great alternative to Canva filled with Amazing Stock images to use in your visuals but the only backlash is the exports in this tool are not high quality. Snaps - A Canva Alternative that might not have overused templates for your Social Accounts. #Advertising Tools Plai - It’s a great PPC tool to create Ads for Instagram and Tiktok. Wordstream - It’s an industry leading PPC Tool, great for Ad Grading and auditing. AdEspresso - This Is a tool by Hootsuite. They have a lot of Data sourced at the backend, which helps in Ad optimisation through this tool. That’s the reason I recommend this tool. #Video Editing Tools Veed Studio - I have been using Veed from last year. It’s one of the best Video Marketing Tool Optimized for Instagram & Tiktok. Synthesia - It’s a new AI video generation platform. From last few months, if you have seen marketing agencies including Videos in Emails. The chances are that’s not a Agency member taking but AI generated Human. Motionbox - It’s also a great video editing tool focused on video editing for Digital Marketers. Jitter Video - It’s a great motion design tool. Comes with great templates, the only place where other tools I mentioned lacks. It’s great and beginner friendly. #Copywriting Jasper AI - Google’s John Mueller says AI generated content is banned on Search but I think with Jasper AI you can generate SEO optimised Content but you have to put in some efforts like at least give 30 minutes for editing the Copy by yourself. Copy AI - Another AI tool to help you write better copy. This one is more focused on helping you write copy suitable for Ads and Social media campaigns. Hemingway App - To help you write more clearly and Bold. This tool is better than Grammarly if you look for writing perspective and it’s free. #Social Media Management App I’ve used a Lot of SMM Tools and that’s why going to mention all of them with a short review. Sprout social - The Best with deep insights coverage. Hootsuite - Great Scheduling tool just under sprout social. Later - Heavily Focused on Instagram from beginning and Now Tiktok too. SkedSocial - It’s like a Later alternative with great addition features like link-in-bio. Facebook’s Business Manager- Great but sometimes bugs can make a huge issue for you and customer support is like dead. Tweet Hunter & Hypefury- Both are Twitter Scheduling tools growing very fast on platform and are great for growth. Buffer - It’s a great tool but I haven’t seen any new updates to help with management. Zoho Social - It’s a great SMM tool and if you use other marketing solutions from Zoho. It’s a must have! #Market Research Tool • SparkToro - That’s the only one I have ever used. It’s great for audience research and comes with great customer service. Founded by Rand Fishkin, it’s one of the best research tool. #Influencer Marketing & UGC InfluenceGrid - A free search engine To find Tiktok & Instagram Influencers for your campaigns. Tiktok Creative Center- TikTok’s in-built tool called “Creative Center” is the best to find content trends, audience demographics and much more. Archive - Find Instagram Stories and Posts mentioning Your brands and use them as Ads for your business Marketing. #Landing Page Builders Leadpages - Its a great landing page builder because the integration and drag-and-drop features makes it easier to work with! Cardd co - A Great Landing page builder with easy step up but it lacks the copywriting and tracking features. Instapage - It’s one of the best out and I think the overall product is effective enough to help you stand out with your landing page. Unbounce - It’s a great alternative to Instapage due its well polished landing page templates that might be helpful for you. #Community Building Mighty Networks - A Great Community building platform, and you can also sell courses within the platform. Circle so - A great alternative to Mighty networks focused on Communities specifically. We are currently using for small community Of ours. #Sales Tools Drift - You can get much more out of Drift than just sales tools but The Sales solutions provided in Drift are one of the best. Salesforce - It’s the industry Sales solution provider. A go-to and have various pricing plans making it suitable for majority of SMBs. #Social Proof Tools People don’t have enough time to search across internet to decide to trust you after seeing your Ad first time. That’s what you might be facing too. Here are two tools I absolutely love for social proof! Use Proof - Show Recent Activities occurring on your website and build the trust of your visitors. Testimonial to - Gather Testimonials across Social Media platforms related to your business with this tool. Capture tweets and comments mentioning your brands and mention them. #Analytics Tools Plausible Analytics- A privacy friendly Analytics alternative to Google Analytics if you hate Analytics 4 like me. Mixpanel - Product Analytics and funnel reports better than Google Analytics. #Reddit Marketing Gummysearch- This tool will help To find your target audience on Reddit and interact with them with its help and close your new customers. Howitzer- It’s another pretty similar tool to Gummysearch focused on Reddit cold outreach to get clients and new customers. Both are great but Gummysearch provides better customer support while Howtizer is helpful on a large scale Reddit Marketing. #Text Marketing Klaviyo - It’s an email + SMS marketing tool, it’s taking up space in marketing industry very quickly as an industry leader due to its great integrations but you need to learn the platform usage to maximise the outcome. Cartloop - This tool provides great text marketing solutions with integration with Spotify and other e-commerce marketing tools. Attentive Mobile - This is my favourite Text marketing tool due to the interactive dashboard + they have a library of Text marketing examples to help you out with your campaigns. #Other Tools I have used throughout my journey! Triple Whale - It’s a great E-commerce marketing tools with Triple pixel to help you track your campaigns more efficiently. Fastory - To create well optimized Instagram & Tiktok Stories for your business. Jotform - Online Form Builder with integrations with leading marketing tools. Gated - As an entrepreneur and marketer, you may receive a bunch of unwanted emails. Use Gated to get rid of them and receive useful mails only! ClickUp- The main Tool for Project Management, one of the best and highly recommended. Riverside - Forget Zoom or Google Meet, For your Podcast Interviews and Marketing conferences. You need riverside with great video quality and recording features. Manychat- Automate your Instagram DMs and interact with your followers more efficiently + sell out your products/ services when you are offline. Calendy - To schedule meetings with your ideal clients. ServiceProviderPro - It’s a client portal for SEO & Growing Agencies, very helpful in scaling agencies. SendCheckit - Compare your Email Subject Lines with 100,000+ others in the database for free. Otter AI - Using AI track your meetings more effectively, you can easily edit, annotate and share notes from the meetings. Ryte - Optimise your website User experience with this tool focused on UX aspects + SEO too. PhantomBuster - Scrape LinkedIn Profile and Data from Facebook/LinkedIn groups. I clearly love this tool! #Honourable Mentions Zapier - The Only tool you need to integrate your favourite tool with a new effective tool. Elementor - That’s what I use for web design and it’s great! Marketer Hire - To hire world class marketers to work with you. InShot & Capcut - I create Instagram Reels and TikTok’s and life without these tools isn’t possible. Nira - It’s a great tool to Manage your workspace and this tool has launched many marketing templates in-built helpful for marketers and also entrepreneurs. X - The tool you love that wasn’t mentioned here is valuable and I honour that tool and share that if you would like to! I mean thanks for reading what I have curated all over my life as a marketer. I share 5 Marketing Tools, 5 Marketing Resources and 1 Free Resourceevery week in my newsletter, you can subscribe here to receive that for free. Also, You can read an expanded list of email marketing tools in this Reddit post!

Why the value of writing code and other digital services is going to zero
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BalloonWheelieThis week

Why the value of writing code and other digital services is going to zero

I must preface this with a trigger warning because I make some statements in this post that might be upsetting to some. This post discusses my experience building in the new era of entrepreneurship, which is one where the founder is the center of the universe, and the consultants, overpriced SaaS, and corporate swamp creatures are replaced by single-user custom software, bots, and self-hosted automations. If you work in the legacy economy, I really don't intend to stress you out or say things you are doing are quickly becoming irrelevant, but I must share the reality of how I am operating, because I would like to hear from others who are doing the same, or desire to do the same. I am currently operating with the belief that AI-powered tools are going to make 1-person million dollar businesses much more common. Building anything digital is becoming extremely easy, cheap, and quick to implement. The value of code and digital tools is approaching zero, or at most 5% of what it currently is. Right now, the most powerful AI tools are aimed at developers, so folks who have some technical and business ability basically have nothing holding them back aside from the speed of their brain right now. I happen to be a part of the cohort, and am building like there is no tomorrow, but I don't believe this cohort is actually all that big. The next hurdle to unlock the new era of entrepreneurship is empowering every entrepreneur to build at the same pace that is currently locked behind having technical ability. This cohort is huge (millions, if the number of people in this sub is any indication). This post is aimed at them (you?). If you are part of this cohort, what is holding you back from launching a new product for near-zero cost? What is too complicated, too expensive, too unknown for you to be able to build your new/current business at maximum speed? I look forward to seeing the replies, I hope some insights shared can help the community, and be a catalyst for more tools to enable non-technical founders to launch. I will now share some of how I am testing, launching, and selling as a one-man-show. This will be a little bit technical, but if the output of any layer of my stack is something you want, please comment because maybe someone will build a cheap way of accessing it without needing to manage the code yourself. \#1 BOTS I cannot overstate how much leverage bots have created for me. I run all of my bots locally and interface with with via Telegram. Bots do things like: \- watch social media pages, forums, subreddits, etc related to my customers and notify me of what is going on, and suggest SEO blog posts that could be published to capture traffic related to the topic. with a single message, my bot will generate a blog post, send it to me for review, apply edits i suggest, and then publish it live, all from within telegram \- pay attention to all my key metrics/analytics, and attempt to find insights/corrolations (ex. there is a lot of traffic on this page, blog post, video, etc. here's why, and how we can take advantage of it to drive business goals) \- repurposing content. i have dozens of social media profiles that are 100% run by bots, they are all related to my customer niches and will do things like post news, snippets from my blogs, interact with human creators in the niche, etc. this builds my audience automatically which I can then advertise to/try to convert into paying customers, since they are interested in the things my bot is posting and become followers, it's like automated qualified lead gen 24/7 across every social platform and every niche I care about. you may be thinking by now that this post is made by a bot, but you will have to trust me that this is 100% hand-written by my sleep-deprived brain. let's continue: \#2 replacing every SaaS with a shitty version of it designed for what i need out of it it's absurd that we pay ten's of dollars per seat per month for basic digital functions like chat (slack), CRM (active camppaign, sales force, hubspot, etc), email stuff (mailchip, etc), link sharing (linktree, etc), website builders (wix, squarespace, etc), etc. all of these SaaS tools are overpriced and overbuilt. I believe many of them are going to be caught in the innovators dilemma and will go to 0. I don't use any of these anymore, I build and self-host my own shitty version of each of them that does only what i need out of the tool. for example, my CRM doesn't have a fancy drag and drop email builder and 10000 3rd party plugins, because i dont need any of that shit I just need to segment and communicate with my customers. if i need more features, i can generate them on the fly. \#3 working alone I have worked with cofounders in the past, raised money from investors, hired consultants, burned money and time, suffered sleepless nights from stress caused by other people not delivering, trying to convince others they are wrong, or they are pushing the company off a cliff, waste waste waste. no more of that. In the new age of entrepreneurship, the BUILDER (you and I) are the ones creating the value, and AI empowers us to do it alone. this might seem daunting, but there is no business problem that can't be solved with a detailed discussion sesh with chatgpt, no facts that can't be found with perplexity, and no task that can't be automated with claude. there is no need for anymore swamp creatures. you are the start and the end point, you don't need to rely on anyone else for anything. this may sound ignorant, but this is the conclusion I have come to believe, and it continues to be proven every day my businesses progress with me being the only human involved. This is getting quite long so I'll cut it here. I look forward to hearing about how you are operating in this new era and hopefully getting inspired/learning some new ideas to add to my current stack.

I run an AI automation agency (AAA). My honest overview and review of this new business model
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AI_Scout_OfficialThis week

I run an AI automation agency (AAA). My honest overview and review of this new business model

I started an AI tools directory in February, and then branched off that to start an AI automation agency (AAA) in June. So far I've come across a lot of unsustainable "ideas" to make money with AI, but at the same time a few diamonds in the rough that aren't fully tapped into yet- especially the AAA model. Thought I'd share this post to shine light into this new business model and share some ways you could potentially start your own agency, or at the very least know who you are dealing with and how to pick and choose when you (inevitably) get bombarded with cold emails from them down the line. Foreword Running an AAA does NOT involve using AI tools directly to generate and sell content directly. That ship has sailed, and unless you are happy with $5 from Fiverr every month or so, it is not a real business model. Cry me a river but generating generic art with AI and slapping it onto a T-shirt to sell on Etsy won't make you a dime. At the same time, the AAA model will NOT require you to have a deep theoretical knowledge of AI, or any academic degree, as we are more so dealing with the practical applications of generative AI and how we can implement these into different workflows and tech-stacks, rather than building AI models from the ground up. Regardless of all that, common sense and a willingness to learn will help (a shit ton), as with anything. Keep in mind - this WILL involve work and motivation as well. The mindset that AI somehow means everything can be done for you on autopilot is not the right way to approach things. The common theme of businesses I've seen who have successfully implemented AI into their operations is the willingess to work with AI in a way that augments their existing operations, rather than flat out replace a worker or team. And this is exactly the train of thought you need when working with AI as a business model. However, as the field is relatively unsaturated and hype surrounding AI is still fresh for enterprises, right now is the prime time to start something new if generative AI interests you at all. With that being said, I'll be going over three of the most successful AI-adjacent businesses I've seen over this past year, in addition to some tips and resources to point you in the right direction. so.. WTF is an AI Automation Agency? The AI automation agency (or as some YouTubers have coined it, the AAA model) at its core involves creating custom AI solutions for businesses. I have over 1500 AI tools listed in my directory, however the feedback I've received from some enterprise users is that ready-made SaaS tools are too generic to meet their specific needs. Combine this with the fact virtually no smaller companies have the time or skills required to develop custom solutions right off the bat, and you have yourself real demand. I would say in practice, the AAA model is quite similar to Wordpress and even web dev agencies, with the major difference being all solutions you develop will incorporate key aspects of AI AND automation. Which brings me to my second point- JUST AI IS NOT ENOUGH. Rather than reducing the amount of time required to complete certain tasks, I've seen many AI agencies make the mistake of recommending and (trying to) sell solutions that more likely than not increase the workload of their clients. For example, if you were to make an internal tool that has AI answer questions based on their knowledge base, but this knowledge base has to be updated manually, this is creating unnecessary work. As such I think one of the key components of building successful AI solutions is incorporating the new (Generative AI/LLMs) with the old (programmtic automation- think Zapier, APIs, etc.). Finally, for this business model to be successful, ideally you should target a niche in which you have already worked and understand pain points and needs. Not only does this make it much easier to get calls booked with prospects, the solutions you build will have much greater value to your clients (meaning you get paid more). A mistake I've seen many AAA operators make (and I blame this on the "Get Rich Quick" YouTubers) is focusing too much on a specific productized service, rather than really understanding the needs of businesses. The former is much done via a SaaS model, but when going the agency route the only thing that makes sense is building custom solutions. This is why I always take a consultant-first approach. You can only build once you understand what they actually need and how certain solutions may impact their operations, workflows, and bottom-line. Basics of How to Get Started Pick a niche. As I mentioned previously, preferably one that you've worked in before. Niches I know of that are actively being bombarded with cold emails include real estate, e-commerce, auto-dealerships, lawyers, and medical offices. There is a reason for this, but I will tell you straight up this business model works well if you target any white-collar service business (internal tools approach) or high volume businesses (customer facing tools approach). Setup your toolbox. If you wanted to start a pressure washing business, you would need a pressure-washer. This is no different. For those without programming knowledge, I've seen two common ways AAA get setup to build- one is having a network of on-call web developers, whether its personal contacts or simply going to Upwork or any talent sourcing agency. The second is having an arsenal of no-code tools. I'll get to this more in a second, but this works beecause at its core, when we are dealing with the practical applications of AI, the code is quite simple, simply put. Start cold sales. Unless you have a network already, this is not a step you can skip. You've already picked a niche, so all you have to do is find the right message. Keep cold emails short, sweet, but enticing- and it will help a lot if you did step 1 correctly and intimately understand who your audience is. I'll be touching base later about how you can leverage AI yourself to help you with outreach and closing. The beauty of gen AI and the AAA model You don't need to be a seasoned web developer to make this business model work. The large majority of solutions that SME clients want is best done using an API for an LLM for the actual AI aspect. The value we create with the solutions we build comes with the conceptual framework and design that not only does what they need it to but integrates smoothly with their existing tech-stack and workflow. The actual implementation is quite straightforward once you understand the high level design and know which tools you are going to use. To give you a sense, even if you plan to build out these apps yourself (say in Python) the large majority of the nitty gritty technical work has already been done for you, especially if you leverage Python libraries and packages that offer high level abstraction for LLM-related functions. For instance, calling GPT can be as little as a single line of code. (And there are no-code tools where these functions are simply an icon on a GUI). Aside from understanding the capabilities and limitations of these tools and frameworks, the only thing that matters is being able to put them in a way that makes sense for what you want to build. Which is why outsourcing and no-code tools both work in our case. Okay... but how TF am I suppposed to actually build out these solutions? Now the fun part. I highly recommend getting familiar with Langchain and LlamaIndex. Both are Python libraires that help a lot with the high-level LLM abstraction I mentioned previously. The two most important aspects include being able to integrate internal data sources/knowledge bases with LLMs, and have LLMs perform autonomous actions. The two most common methods respectively are RAG and output parsing. RAG (retrieval augmented Generation) If you've ever seen a tool that seemingly "trains" GPT on your own data, and wonder how it all works- well I have an answer from you. At a high level, the user query is first being fed to what's called a vector database to run vector search. Vector search basically lets you do semantic search where you are searching data based on meaning. The vector databases then retrieves the most relevant sections of text as it relates to the user query, and this text gets APPENDED to your GPT prompt to provide extra context to the AI. Further, with prompt engineering, you can limit GPT to only generate an answer if it can be found within this extra context, greatly limiting the chance of hallucination (this is where AI makes random shit up). Aside from vector databases, we can also implement RAG with other data sources and retrieval methods, for example SQL databses (via parsing the outputs of LLM's- more on this later). Autonomous Agents via Output Parsing A common need of clients has been having AI actually perform tasks, rather than simply spitting out text. For example, with autonomous agents, we can have an e-commerce chatbot do the work of a basic customer service rep (i.e. look into orders, refunds, shipping). At a high level, what's going on is that the response of the LLM is being used programmtically to determine which API to call. Keeping on with the e-commerce example, if I wanted a chatbot to check shipping status, I could have a LLM response within my app (not shown to the user) with a prompt that outputs a random hash or string, and programmatically I can determine which API call to make based on this hash/string. And using the same fundamental concept as with RAG, I can append the the API response to a final prompt that would spit out the answer for the user. How No Code Tools Can Fit In (With some example solutions you can build) With that being said, you don't necessarily need to do all of the above by coding yourself, with Python libraries or otherwise. However, I will say that having that high level overview will help IMMENSELY when it comes to using no-code tools to do the actual work for you. Regardless, here are a few common solutions you might build for clients as well as some no-code tools you can use to build them out. Ex. Solution 1: AI Chatbots for SMEs (Small and Medium Enterprises) This involves creating chatbots that handle user queries, lead gen, and so forth with AI, and will use the principles of RAG at heart. After getting the required data from your client (i.e. product catalogues, previous support tickets, FAQ, internal documentation), you upload this into your knowledge base and write a prompt that makes sense for your use case. One no-code tool that does this well is MyAskAI. The beauty of it especially for building external chatbots is the ability to quickly ingest entire websites into your knowledge base via a sitemap, and bulk uploading files. Essentially, they've covered the entire grunt work required to do this manually. Finally, you can create a inline or chat widget on your client's website with a few lines of HTML, or altneratively integrate it with a Slack/Teams chatbot (if you are going for an internal Q&A chatbot approach). Other tools you could use include Botpress and Voiceflow, however these are less for RAG and more for building out complete chatbot flows that may or may not incorporate LLMs. Both apps are essentially GUIs that eliminate the pain and tears and trying to implement complex flows manually, and both natively incoporate AI intents and a knowledge base feature. Ex. Solution 2: Internal Apps Similar to the first example, except we go beyond making just chatbots but tools such as report generation and really any sort of internal tool or automations that may incorporate LLM's. For instance, you can have a tool that automatically generates replies to inbound emails based on your client's knowledge base. Or an automation that does the same thing but for replies to Instagram comments. Another example could be a tool that generates a description and screeenshot based on a URL (useful for directory sites, made one for my own :P). Getting into more advanced implementations of LLMs, we can have tools that can generate entire drafts of reports (think 80+ pages), based not only on data from a knowledge base but also the writing style, format, and author voice of previous reports. One good tool to create content generation panels for your clients would be MindStudio. You can train LLM's via prompt engineering in a structured way with your own data to essentially fine tune them for whatever text you need it to generate. Furthermore, it has a GUI where you can dictate the entire AI flow. You can also upload data sources via multiple formats, including PDF, CSV, and Docx. For automations that require interactions between multiple apps, I recommend the OG zapier/make.com if you want a no-code solution. For instance, for the automatic email reply generator, I can have a trigger such that when an email is received, a custom AI reply is generated by MyAskAI, and finally a draft is created in my email client. Or, for an automation where I can create a social media posts on multiple platforms based on a RSS feed (news feed), I can implement this directly in Zapier with their native GPT action (see screenshot) As for more complex LLM flows that may require multiple layers of LLMs, data sources, and APIs working together to generate a single response i.e. a long form 100 page report, I would recommend tools such as Stack AI or Flowise (open-source alternative) to build these solutions out. Essentially, you get most of the functions and features of Python packages such as Langchain and LlamaIndex in a GUI. See screenshot for an example of a flow How the hell are you supposed to find clients? With all that being said, none of this matters if you can't find anyone to sell to. You will have to do cold sales, one way or the other, especially if you are brand new to the game. And what better way to sell your AI services than with AI itself? If we want to integrate AI into the cold outreach process, first we must identify what it's good at doing, and that's obviously writing a bunch of text, in a short amount of time. Similar to the solutions that an AAA can build for its clients, we can take advantage of the same principles in our own sales processes. How to do outreach Once you've identified your niche and their pain points/opportunities for automation, you want to craft a compelling message in which you can send via cold email and cold calls to get prospects booked on demos/consultations. I won't get into too much detail in terms of exactly how to write emails or calling scripts, as there are millions of resources to help with this, but I will tell you a few key points you want to keep in mind when doing outreach for your AAA. First, you want to keep in mind that many businesses are still hesitant about AI and may not understand what it really is or how it can benefit their operations. However, we can take advantage of how mass media has been reporting on AI this past year- at the very least people are AWARE that sooner or later they may have to implement AI into their businesses to stay competitive. We want to frame our message in a way that introduces generative AI as a technology that can have a direct, tangible, and positive impact on their business. Although it may be hard to quantify, I like to include estimates of man-hours saved or costs saved at least in my final proposals to prospects. Times are TOUGH right now, and money is expensive, so you need to have a compelling reason for businesses to get on board. Once you've gotten your messaging down, you will want to create a list of prospects to contact. Tools you can use to find prospects include Apollo.io, reply.io, zoominfo (expensive af), and Linkedin Sales Navigator. What specific job titles, etc. to target will depend on your niche but for smaller companies this will tend to be the owner. For white collar niches, i.e. law, the professional that will be directly benefiting from the tool (i.e. partners) may be better to contact. And for larger organizations you may want to target business improvement and digital transformation leads/directors- these are the people directly in charge of projects like what you may be proposing. Okay- so you have your message, and your list, and now all it comes down to is getting the good word out. I won't be going into the details of how to send these out, a quick Google search will give you hundreds of resources for cold outreach methods. However, personalization is key and beyond simple dynamic variables you want to make sure you can either personalize your email campaigns directly with AI (SmartWriter.ai is an example of a tool that can do this), or at the very least have the ability to import email messages programmatically. Alternatively, ask ChatGPT to make you a Python Script that can take in a list of emails, scrape info based on their linkedin URL or website, and all pass this onto a GPT prompt that specifies your messaging to generate an email. From there, send away. How tf do I close? Once you've got some prospects booked in on your meetings, you will need to close deals with them to turn them into clients. Call #1: Consultation Tying back to when I mentioned you want to take a consultant-first appraoch, you will want to listen closely to their goals and needs and understand their pain points. This would be the first call, and typically I would provide a high level overview of different solutions we could build to tacke these. It really helps to have a presentation available, so you can graphically demonstrate key points and key technologies. I like to use Plus AI for this, it's basically a Google Slides add-on that can generate slide decks for you. I copy and paste my default company messaging, add some key points for the presentation, and it comes out with pretty decent slides. Call #2: Demo The second call would involve a demo of one of these solutions, and typically I'll quickly prototype it with boilerplate code I already have, otherwise I'll cook something up in a no-code tool. If you have a niche where one type of solution is commonly demanded, it helps to have a general demo set up to be able to handle a larger volume of calls, so you aren't burning yourself out. I'll also elaborate on how the final product would look like in comparison to the demo. Call #3 and Beyond: Once the initial consultation and demo is complete, you will want to alleviate any remaining concerns from your prospects and work with them to reach a final work proposal. It's crucial you lay out exactly what you will be building (in writing) and ensure the prospect understands this. Furthermore, be clear and transparent with timelines and communication methods for the project. In terms of pricing, you want to take this from a value-based approach. The same solution may be worth a lot more to client A than client B. Furthermore, you can create "add-ons" such as monthly maintenance/upgrade packages, training sessions for employeees, and so forth, separate from the initial setup fee you would charge. How you can incorporate AI into marketing your businesses Beyond cold sales, I highly recommend creating a funnel to capture warm leads. For instance, I do this currently with my AI tools directory, which links directly to my AI agency and has consistent branding throughout. Warm leads are much more likely to close (and honestly, much nicer to deal with). However, even without an AI-related website, at the very least you will want to create a presence on social media and the web in general. As with any agency, you will want basic a professional presence. A professional virtual address helps, in addition to a Google Business Profile (GBP) and TrustPilot. a GBP (especially for local SEO) and Trustpilot page also helps improve the looks of your search results immensely. For GBP, I recommend using ProfilePro, which is a chrome extension you can use to automate SEO work for your GBP. Aside from SEO optimzied business descriptions based on your business, it can handle Q/A answers, responses, updates, and service descriptions based on local keywords. Privacy and Legal Concerns of the AAA Model Aside from typical concerns for agencies relating to service contracts, there are a few issues (especially when using no-code tools) that will need to be addressed to run a successful AAA. Most of these surround privacy concerns when working with proprietary data. In your terms with your client, you will want to clearly define hosting providers and any third party tools you will be using to build their solution, and a DPA with these third parties listed as subprocessors if necessary. In addition, you will want to implement best practices like redacting private information from data being used for building solutions. In terms of addressing concerns directly from clients, it helps if you host your solutions on their own servers (not possible with AI tools), and address the fact only ChatGPT queries in the web app, not OpenAI API calls, will be used to train OpenAI's models (as reported by mainstream media). The key here is to be open and transparent with your clients about ALL the tools you are using, where there data will be going, and make sure to get this all in writing. have fun, and keep an open mind Before I finish this post, I just want to reiterate the fact that this is NOT an easy way to make money. Running an AI agency will require hours and hours of dedication and work, and constantly rearranging your schedule to meet prospect and client needs. However, if you are looking for a new business to run, and have a knack for understanding business operations and are genuinely interested in the pracitcal applications of generative AI, then I say go for it. The time is ticking before AAA becomes the new dropshipping or SMMA, and I've a firm believer that those who set foot first and establish themselves in this field will come out top. And remember, while 100 thousand people may read this post, only 2 may actually take initiative and start.

I am starting a startup on AI research automation. Looking for feedback!
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pablonmThis week

I am starting a startup on AI research automation. Looking for feedback!

Hi everyone, I would like to share a product idea that I'm working on. I studied computer science and have worked for Silicon Valley startups for the last 6 years. I'm currently employed full-time at a startup that sells an AI-powered search engine, so I have gained valuable experience in the AI/information retrieval space. I turned 29 last week, and I think it's time for me to start my own business. I've always wanted to run my own tech company, and I feel like now is the right time to begin with an idea. Are you a researcher in any field? Do you often find yourself learning new, highly complex topics and don't know where to start? Google is a great tool for finding answers to specific questions, but what if you don't know what questions to ask? I am developing a "deep search" engine that, given a topic, produces a multi-page report aggregating information from several properly cited sources. It finds and explains different perspectives and ideas related to the topic of interest. You can use it to automate the research process, but it's much more than that because it can help you uncover hidden perspectives, important questions, and ideas that you might not otherwise find when just googling. I welcome any feedback and ideas! Do you think this product would deliver significant value to your life? Why or why not? Would you be willing to pay to use it? I will post updates about this product in this thread in case you want to follow its development and try the product when it's ready.

AI Automation Agency, the Future for Solopreneurs?
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MoneyPizza1231This week

AI Automation Agency, the Future for Solopreneurs?

I want to take a moment to discuss AI automation agencies. If they are any good for new entrepreneurs. Or on the flip side what is wrong with them. &#x200B; Normally when you see something promising to make you thousands of dollars, for very little work, you run the other way. But you see I am not most people, and I love stuff like this. So, when I saw, AI Automation Agencies (AAA) promising to make me thousands of dollars, I ran straight down that rabbit hole. With no hesitation… It was a new term and idea, that I had already played around with. Due to the inherent nature of businesses and AI at the time. It was 100% an opportunity with a potential market down the line. What is an AI Automation Agency? On the surface, an AAA is using AI to automate and augment business processes. With a combination of using no code AI tools, AI LLMs, and simple automation process tools (Zapier). The whole premise of the AAA is to help companies reduce expenses and increase profits. Whether that is through improving business processes or cutting out easy-to-replace jobs. AAAs are all about optimizing your business (The best way to think about it). Run through a quick scenario with me: Say you are a simple e-commerce store, selling your favorite product. I show up, as an AAA, promising to automate your customer service platform. I can build you a fully automated customer service chatbot, and help you answer specific customer questions with AI. With the promises of a faster, more efficient, and more effective customer service platform. Being able to perform 80% of your current team’s work. Would you take the offer? It is a no-brainer, right? That is the premise behind this business model. Make businesses more effective. Which in turn makes them more profitable. A win-win for everyone. Take a look at some of the products an AAA might sell. Robotic Process Automation: Automating repetitive tasks in a business. AI- Power Analytics: Helping businesses understand and act on insights in their data. Sentiment Analysis: Analyzing how customers think and feel about products and markets. Customer Service: AI chatbots for customer questions. Productivity: Help augment processes with AI to cut down on time. Any process in a business that you fully understand you can augment and or automate with AI. And guess what? It is an open market but for good reason… Too Good to be True? The reason that this new business model is wide open is quite funny. No business cares about AI right now. Businesses are too focused to worry about AI and its upsides. Focused on the day-to-day operations, and not worried about AI. Make a few cold calls, and see how many leads you get… At the moment the offer does not resonate with potential clients. Meaning you need to have a massive advertising budget to get any leads. Because no one cares or sees any benefit, they will just brush you off. Which becomes an endless cycle of paid ads, and constant cold calling, just to find any business. So why is this model even popular? The gurus…that’s why. They have the budget for ads and get clients from their videos. Effectively throwing money at the problem. At least until it works. Do not get me wrong, AI automation is going to change businesses. But not right now. The whole growth of this business model is being pushed by influencers and gurus. People that can afford the cost of the startup. Telling others that it is a feasible one-person business. That anyone with no money can do, with a few simple steps. And that is just not the case. This has been a trend for any new profitable and “easy” business model. The gurus get there first, promote the model, show how simple it is, and rope everyone in. Eventually up selling a course on how to do it, or maybe even a community. You’ve seen it with ChatGPT, Facebook ads, SMMA, and so much more. It is a constant cycle that you need to be aware of. The End Result Good news, there is an alternative. It is using a combination of SMMA and AAA. Gathering leads using SMMA. Creating a great offer for your niche. And selling them on the service you can provide through marketing. Then once they are sold, you upsell them on AI automation. Easy to start, low cost, and super effective. Although unproven. It makes complete sense why it would work. It is beginner friendly, with plenty of SMMA tutorials online. With low barriers to entry. Making it a very inciting opportunity. AAA is going to be the future of business. It is a million-dollar opportunity for anyone. But with most startups, it takes skills and capital. With a façade of being easy to operate and start, pushed by gurus. More entrepreneur hopefuls find themselves debating starting an AAA. And guess what, it isn’t a good idea… Do your research to understand the market you want to enter, and how your business is going to operate. And don’t fall for get-rich-quick schemes. Ps. Check out this video if you want to learn more…

My (23M) first $10k month installing internal GPT-4 for businesses
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swagamoneyThis week

My (23M) first $10k month installing internal GPT-4 for businesses

It all started in this very own subreddit just a month ago. I posted “How I made a secure GPT-4 for my company knowledge base” and left a cheeky Google Form in the comments. The post got 162 upvotes, 67 comments and, most importantly… ~30 form answers 😈 From there I got on 12 calls and even though I initially offered to do it for free… I closed 2 clients for $5k each. Data privacy was my main selling point: 1st company was a manufacturer with private instructions/manuals on how to operate certain systems. I trained GPT on them and let their employees talk with these 100-page PDFs. (When I say “train”, I refer to RAG, not fine-tune) 2nd company had customers sending them photos of sensitive documents for a customs clearing service. They had people manually extracting the info so we automated all of that. How did I ensure data privacy and security? I simply used MS Azure AI. They have all of the same stuff OpenAI has, but offer data privacy guarantees and network isolation. That’s both SOC 2 and GDPR compliant. Companies love it. Now I’m cold emailing my first 2 clients’ competitors for a quick rinse and repeat. P.S. I’m extremely curious of different use cases since I’m looking to niche down, so I’d be happy to talk to businesses with ideas of how to use this. You’d give me a use case idea and I’d give you advice on how to implement it. Edit: I’m getting TONS of DMs so please be comprehensive in your first message!

I run an AI automation agency (AAA). My honest overview and review of this new business model
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AI_Scout_OfficialThis week

I run an AI automation agency (AAA). My honest overview and review of this new business model

I started an AI tools directory in February, and then branched off that to start an AI automation agency (AAA) in June. So far I've come across a lot of unsustainable "ideas" to make money with AI, but at the same time a few diamonds in the rough that aren't fully tapped into yet- especially the AAA model. Thought I'd share this post to shine light into this new business model and share some ways you could potentially start your own agency, or at the very least know who you are dealing with and how to pick and choose when you (inevitably) get bombarded with cold emails from them down the line. Foreword Running an AAA does NOT involve using AI tools directly to generate and sell content directly. That ship has sailed, and unless you are happy with $5 from Fiverr every month or so, it is not a real business model. Cry me a river but generating generic art with AI and slapping it onto a T-shirt to sell on Etsy won't make you a dime. At the same time, the AAA model will NOT require you to have a deep theoretical knowledge of AI, or any academic degree, as we are more so dealing with the practical applications of generative AI and how we can implement these into different workflows and tech-stacks, rather than building AI models from the ground up. Regardless of all that, common sense and a willingness to learn will help (a shit ton), as with anything. Keep in mind - this WILL involve work and motivation as well. The mindset that AI somehow means everything can be done for you on autopilot is not the right way to approach things. The common theme of businesses I've seen who have successfully implemented AI into their operations is the willingess to work with AI in a way that augments their existing operations, rather than flat out replace a worker or team. And this is exactly the train of thought you need when working with AI as a business model. However, as the field is relatively unsaturated and hype surrounding AI is still fresh for enterprises, right now is the prime time to start something new if generative AI interests you at all. With that being said, I'll be going over three of the most successful AI-adjacent businesses I've seen over this past year, in addition to some tips and resources to point you in the right direction. so.. WTF is an AI Automation Agency? The AI automation agency (or as some YouTubers have coined it, the AAA model) at its core involves creating custom AI solutions for businesses. I have over 1500 AI tools listed in my directory, however the feedback I've received from some enterprise users is that ready-made SaaS tools are too generic to meet their specific needs. Combine this with the fact virtually no smaller companies have the time or skills required to develop custom solutions right off the bat, and you have yourself real demand. I would say in practice, the AAA model is quite similar to Wordpress and even web dev agencies, with the major difference being all solutions you develop will incorporate key aspects of AI AND automation. Which brings me to my second point- JUST AI IS NOT ENOUGH. Rather than reducing the amount of time required to complete certain tasks, I've seen many AI agencies make the mistake of recommending and (trying to) sell solutions that more likely than not increase the workload of their clients. For example, if you were to make an internal tool that has AI answer questions based on their knowledge base, but this knowledge base has to be updated manually, this is creating unnecessary work. As such I think one of the key components of building successful AI solutions is incorporating the new (Generative AI/LLMs) with the old (programmtic automation- think Zapier, APIs, etc.). Finally, for this business model to be successful, ideally you should target a niche in which you have already worked and understand pain points and needs. Not only does this make it much easier to get calls booked with prospects, the solutions you build will have much greater value to your clients (meaning you get paid more). A mistake I've seen many AAA operators make (and I blame this on the "Get Rich Quick" YouTubers) is focusing too much on a specific productized service, rather than really understanding the needs of businesses. The former is much done via a SaaS model, but when going the agency route the only thing that makes sense is building custom solutions. This is why I always take a consultant-first approach. You can only build once you understand what they actually need and how certain solutions may impact their operations, workflows, and bottom-line. Basics of How to Get Started Pick a niche. As I mentioned previously, preferably one that you've worked in before. Niches I know of that are actively being bombarded with cold emails include real estate, e-commerce, auto-dealerships, lawyers, and medical offices. There is a reason for this, but I will tell you straight up this business model works well if you target any white-collar service business (internal tools approach) or high volume businesses (customer facing tools approach). Setup your toolbox. If you wanted to start a pressure washing business, you would need a pressure-washer. This is no different. For those without programming knowledge, I've seen two common ways AAA get setup to build- one is having a network of on-call web developers, whether its personal contacts or simply going to Upwork or any talent sourcing agency. The second is having an arsenal of no-code tools. I'll get to this more in a second, but this works beecause at its core, when we are dealing with the practical applications of AI, the code is quite simple, simply put. Start cold sales. Unless you have a network already, this is not a step you can skip. You've already picked a niche, so all you have to do is find the right message. Keep cold emails short, sweet, but enticing- and it will help a lot if you did step 1 correctly and intimately understand who your audience is. I'll be touching base later about how you can leverage AI yourself to help you with outreach and closing. The beauty of gen AI and the AAA model You don't need to be a seasoned web developer to make this business model work. The large majority of solutions that SME clients want is best done using an API for an LLM for the actual AI aspect. The value we create with the solutions we build comes with the conceptual framework and design that not only does what they need it to but integrates smoothly with their existing tech-stack and workflow. The actual implementation is quite straightforward once you understand the high level design and know which tools you are going to use. To give you a sense, even if you plan to build out these apps yourself (say in Python) the large majority of the nitty gritty technical work has already been done for you, especially if you leverage Python libraries and packages that offer high level abstraction for LLM-related functions. For instance, calling GPT can be as little as a single line of code. (And there are no-code tools where these functions are simply an icon on a GUI). Aside from understanding the capabilities and limitations of these tools and frameworks, the only thing that matters is being able to put them in a way that makes sense for what you want to build. Which is why outsourcing and no-code tools both work in our case. Okay... but how TF am I suppposed to actually build out these solutions? Now the fun part. I highly recommend getting familiar with Langchain and LlamaIndex. Both are Python libraires that help a lot with the high-level LLM abstraction I mentioned previously. The two most important aspects include being able to integrate internal data sources/knowledge bases with LLMs, and have LLMs perform autonomous actions. The two most common methods respectively are RAG and output parsing. RAG (retrieval augmented Generation) If you've ever seen a tool that seemingly "trains" GPT on your own data, and wonder how it all works- well I have an answer from you. At a high level, the user query is first being fed to what's called a vector database to run vector search. Vector search basically lets you do semantic search where you are searching data based on meaning. The vector databases then retrieves the most relevant sections of text as it relates to the user query, and this text gets APPENDED to your GPT prompt to provide extra context to the AI. Further, with prompt engineering, you can limit GPT to only generate an answer if it can be found within this extra context, greatly limiting the chance of hallucination (this is where AI makes random shit up). Aside from vector databases, we can also implement RAG with other data sources and retrieval methods, for example SQL databses (via parsing the outputs of LLM's- more on this later). Autonomous Agents via Output Parsing A common need of clients has been having AI actually perform tasks, rather than simply spitting out text. For example, with autonomous agents, we can have an e-commerce chatbot do the work of a basic customer service rep (i.e. look into orders, refunds, shipping). At a high level, what's going on is that the response of the LLM is being used programmtically to determine which API to call. Keeping on with the e-commerce example, if I wanted a chatbot to check shipping status, I could have a LLM response within my app (not shown to the user) with a prompt that outputs a random hash or string, and programmatically I can determine which API call to make based on this hash/string. And using the same fundamental concept as with RAG, I can append the the API response to a final prompt that would spit out the answer for the user. How No Code Tools Can Fit In (With some example solutions you can build) With that being said, you don't necessarily need to do all of the above by coding yourself, with Python libraries or otherwise. However, I will say that having that high level overview will help IMMENSELY when it comes to using no-code tools to do the actual work for you. Regardless, here are a few common solutions you might build for clients as well as some no-code tools you can use to build them out. Ex. Solution 1: AI Chatbots for SMEs (Small and Medium Enterprises) This involves creating chatbots that handle user queries, lead gen, and so forth with AI, and will use the principles of RAG at heart. After getting the required data from your client (i.e. product catalogues, previous support tickets, FAQ, internal documentation), you upload this into your knowledge base and write a prompt that makes sense for your use case. One no-code tool that does this well is MyAskAI. The beauty of it especially for building external chatbots is the ability to quickly ingest entire websites into your knowledge base via a sitemap, and bulk uploading files. Essentially, they've covered the entire grunt work required to do this manually. Finally, you can create a inline or chat widget on your client's website with a few lines of HTML, or altneratively integrate it with a Slack/Teams chatbot (if you are going for an internal Q&A chatbot approach). Other tools you could use include Botpress and Voiceflow, however these are less for RAG and more for building out complete chatbot flows that may or may not incorporate LLMs. Both apps are essentially GUIs that eliminate the pain and tears and trying to implement complex flows manually, and both natively incoporate AI intents and a knowledge base feature. Ex. Solution 2: Internal Apps Similar to the first example, except we go beyond making just chatbots but tools such as report generation and really any sort of internal tool or automations that may incorporate LLM's. For instance, you can have a tool that automatically generates replies to inbound emails based on your client's knowledge base. Or an automation that does the same thing but for replies to Instagram comments. Another example could be a tool that generates a description and screeenshot based on a URL (useful for directory sites, made one for my own :P). Getting into more advanced implementations of LLMs, we can have tools that can generate entire drafts of reports (think 80+ pages), based not only on data from a knowledge base but also the writing style, format, and author voice of previous reports. One good tool to create content generation panels for your clients would be MindStudio. You can train LLM's via prompt engineering in a structured way with your own data to essentially fine tune them for whatever text you need it to generate. Furthermore, it has a GUI where you can dictate the entire AI flow. You can also upload data sources via multiple formats, including PDF, CSV, and Docx. For automations that require interactions between multiple apps, I recommend the OG zapier/make.com if you want a no-code solution. For instance, for the automatic email reply generator, I can have a trigger such that when an email is received, a custom AI reply is generated by MyAskAI, and finally a draft is created in my email client. Or, for an automation where I can create a social media posts on multiple platforms based on a RSS feed (news feed), I can implement this directly in Zapier with their native GPT action (see screenshot) As for more complex LLM flows that may require multiple layers of LLMs, data sources, and APIs working together to generate a single response i.e. a long form 100 page report, I would recommend tools such as Stack AI or Flowise (open-source alternative) to build these solutions out. Essentially, you get most of the functions and features of Python packages such as Langchain and LlamaIndex in a GUI. See screenshot for an example of a flow How the hell are you supposed to find clients? With all that being said, none of this matters if you can't find anyone to sell to. You will have to do cold sales, one way or the other, especially if you are brand new to the game. And what better way to sell your AI services than with AI itself? If we want to integrate AI into the cold outreach process, first we must identify what it's good at doing, and that's obviously writing a bunch of text, in a short amount of time. Similar to the solutions that an AAA can build for its clients, we can take advantage of the same principles in our own sales processes. How to do outreach Once you've identified your niche and their pain points/opportunities for automation, you want to craft a compelling message in which you can send via cold email and cold calls to get prospects booked on demos/consultations. I won't get into too much detail in terms of exactly how to write emails or calling scripts, as there are millions of resources to help with this, but I will tell you a few key points you want to keep in mind when doing outreach for your AAA. First, you want to keep in mind that many businesses are still hesitant about AI and may not understand what it really is or how it can benefit their operations. However, we can take advantage of how mass media has been reporting on AI this past year- at the very least people are AWARE that sooner or later they may have to implement AI into their businesses to stay competitive. We want to frame our message in a way that introduces generative AI as a technology that can have a direct, tangible, and positive impact on their business. Although it may be hard to quantify, I like to include estimates of man-hours saved or costs saved at least in my final proposals to prospects. Times are TOUGH right now, and money is expensive, so you need to have a compelling reason for businesses to get on board. Once you've gotten your messaging down, you will want to create a list of prospects to contact. Tools you can use to find prospects include Apollo.io, reply.io, zoominfo (expensive af), and Linkedin Sales Navigator. What specific job titles, etc. to target will depend on your niche but for smaller companies this will tend to be the owner. For white collar niches, i.e. law, the professional that will be directly benefiting from the tool (i.e. partners) may be better to contact. And for larger organizations you may want to target business improvement and digital transformation leads/directors- these are the people directly in charge of projects like what you may be proposing. Okay- so you have your message, and your list, and now all it comes down to is getting the good word out. I won't be going into the details of how to send these out, a quick Google search will give you hundreds of resources for cold outreach methods. However, personalization is key and beyond simple dynamic variables you want to make sure you can either personalize your email campaigns directly with AI (SmartWriter.ai is an example of a tool that can do this), or at the very least have the ability to import email messages programmatically. Alternatively, ask ChatGPT to make you a Python Script that can take in a list of emails, scrape info based on their linkedin URL or website, and all pass this onto a GPT prompt that specifies your messaging to generate an email. From there, send away. How tf do I close? Once you've got some prospects booked in on your meetings, you will need to close deals with them to turn them into clients. Call #1: Consultation Tying back to when I mentioned you want to take a consultant-first appraoch, you will want to listen closely to their goals and needs and understand their pain points. This would be the first call, and typically I would provide a high level overview of different solutions we could build to tacke these. It really helps to have a presentation available, so you can graphically demonstrate key points and key technologies. I like to use Plus AI for this, it's basically a Google Slides add-on that can generate slide decks for you. I copy and paste my default company messaging, add some key points for the presentation, and it comes out with pretty decent slides. Call #2: Demo The second call would involve a demo of one of these solutions, and typically I'll quickly prototype it with boilerplate code I already have, otherwise I'll cook something up in a no-code tool. If you have a niche where one type of solution is commonly demanded, it helps to have a general demo set up to be able to handle a larger volume of calls, so you aren't burning yourself out. I'll also elaborate on how the final product would look like in comparison to the demo. Call #3 and Beyond: Once the initial consultation and demo is complete, you will want to alleviate any remaining concerns from your prospects and work with them to reach a final work proposal. It's crucial you lay out exactly what you will be building (in writing) and ensure the prospect understands this. Furthermore, be clear and transparent with timelines and communication methods for the project. In terms of pricing, you want to take this from a value-based approach. The same solution may be worth a lot more to client A than client B. Furthermore, you can create "add-ons" such as monthly maintenance/upgrade packages, training sessions for employeees, and so forth, separate from the initial setup fee you would charge. How you can incorporate AI into marketing your businesses Beyond cold sales, I highly recommend creating a funnel to capture warm leads. For instance, I do this currently with my AI tools directory, which links directly to my AI agency and has consistent branding throughout. Warm leads are much more likely to close (and honestly, much nicer to deal with). However, even without an AI-related website, at the very least you will want to create a presence on social media and the web in general. As with any agency, you will want basic a professional presence. A professional virtual address helps, in addition to a Google Business Profile (GBP) and TrustPilot. a GBP (especially for local SEO) and Trustpilot page also helps improve the looks of your search results immensely. For GBP, I recommend using ProfilePro, which is a chrome extension you can use to automate SEO work for your GBP. Aside from SEO optimzied business descriptions based on your business, it can handle Q/A answers, responses, updates, and service descriptions based on local keywords. Privacy and Legal Concerns of the AAA Model Aside from typical concerns for agencies relating to service contracts, there are a few issues (especially when using no-code tools) that will need to be addressed to run a successful AAA. Most of these surround privacy concerns when working with proprietary data. In your terms with your client, you will want to clearly define hosting providers and any third party tools you will be using to build their solution, and a DPA with these third parties listed as subprocessors if necessary. In addition, you will want to implement best practices like redacting private information from data being used for building solutions. In terms of addressing concerns directly from clients, it helps if you host your solutions on their own servers (not possible with AI tools), and address the fact only ChatGPT queries in the web app, not OpenAI API calls, will be used to train OpenAI's models (as reported by mainstream media). The key here is to be open and transparent with your clients about ALL the tools you are using, where there data will be going, and make sure to get this all in writing. have fun, and keep an open mind Before I finish this post, I just want to reiterate the fact that this is NOT an easy way to make money. Running an AI agency will require hours and hours of dedication and work, and constantly rearranging your schedule to meet prospect and client needs. However, if you are looking for a new business to run, and have a knack for understanding business operations and are genuinely interested in the pracitcal applications of generative AI, then I say go for it. The time is ticking before AAA becomes the new dropshipping or SMMA, and I've a firm believer that those who set foot first and establish themselves in this field will come out top. And remember, while 100 thousand people may read this post, only 2 may actually take initiative and start.

I’m building a “DesignPickle” for all things Funnels. Would love your feedback...
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Gluteous_MaximusThis week

I’m building a “DesignPickle” for all things Funnels. Would love your feedback...

Hey Entrepreneurs, Early next year I’m rolling out a productized service business along the lines of Design Pickle, but instead of design assets, we create on-demand marketing assets: Things like landing pages, lead magnets, email campaigns, etc. This is NOT an agency with client engagements, etc.  It is an on-demand, menu-item style fulfillment platform where we do a few predefined things really, really well, and as much as possible try to reduce the complexity (and required customer inputs) so that creating your next killer Funnel is as easy as ordering dinner on Skip the Dishes. Below I’ve laid out our current thinking (we’re still distilling this into a deck), just so you have the full context.  And at the end, I pose 5 feedback questions. So if this “deck” seems interesting to you, then I’d love to get your feedback at the end 🙂 Thanks! And here goes... \--- The current elevator pitch:  We will research your business, your market and your competitors to develop a killer Lead Magnet, Landing Page, Ad Creatives and a 30-Day Email Drip campaign designed to turn your traffic into a rabid, lifelong buyer tribe (that you can email for years... like having your own, on-demand cash printer).  The overall thesis:  While AI is getting continually better at creating things like one-off graphics, article content, and so on - we do not think it can deeply understand market psychology, what keeps your customers up at night, or the underlying emotions that drive purchase decisions at the individual level, for your specific offer(s). Moreover, it’s also this psychological aspect of marketing where most businesses simply do not have the talent, resources or frankly the experience to create high-performing funnels themselves, regardless of how much "automation" they might have at their fingertips. And that’s because this is where you need to know who your customer really is, and what they’re actually buying (hint: not your features). Few marketers focus on these fundamentals, let alone understand the selling process. This is also why tools like ClickFunnels, HighLevel, LeadPages, etc. while very helpful, can only help with the logistics of selling. It’s still on each business to figure out how to actually tell their story, capture demand, and sell effectively. This is why a productized service that nails market research, competitor analysis & world-class copywriting that can actually turn cold traffic into lifelong customers is going to be a no-brainer for a business that’s currently struggling to actually get a steady flow of online sales. This is not something we see AI replacing effectively, any time soon. Current gaps & unknowns:  At a top level, I’m not overly worried about validation or viability; there are several existing competitors, and obviously the automation platforms have substantial customer bases (ClickFunnels etc). There will be a certain cohort that will want experts to do the actual thinking for them, storytelling, etc. Even if it’s a relatively small cohort, given the CLTV of a service like this, it still makes for a decent sized business. But where I’m less confident is in who our ideal customer actually is... Yes, basically every direct-response internet business needs an effective funnel that can sell. Whether you’re an Enterprise SaaS platform or a solopreneur launching your first $39 ebook, you will benefit from a killer funnel. As a “DesignPickle” type service though, here’s the challenges I see with each core customer category... B2B SaaS: While sales decisions are still emotional, it’s more about account-based considerations; people usually aren’t spending their own money, so it’s more about not looking stupid vs. gaining some benefit. Harder to systemize. Very high stakes. Consumer / SMB SaaS: While I think in general these are ideal customers, there will be resistance to leaning in hard on personality (and personal brand); founders usually want to sell at some point, so if they become the face of the platform, then boosting performance with a high-personality funnel might ironically make it a harder business to sell. SaaS founders are also generally very technical and stereotypically avoid marketing like the plague. Ecommerce: Most DTC brands think of funnels as an extension of their FB ad campaigns; few see their customers as a long-term audience that can become a significant asset. However, certain lifestyle / luxury brands might differ. Online Courses / Coaches: Of all the customer profiles, this group probably has the most appreciation for the effectiveness of marketing psychology, copywriting, etc. and would get the value prop quickly. The problem is that most won’t have the budget or traction to outsource asset creation. This is the “poorest” segment of the market. Service Businesses: Agencies, consultancies, and so on would greatly benefit from having a strong personal brand + storytelling premise (funnel). However, they’re also the worst offenders when it comes to never practicing what they preach / do for others. Client work soaks up all their resources. Local & Brick/Mortar: Generally speaking most local businesses are going to have smaller audiences (email lists under 2K subs), where funnel ops might have limited value long-term due to a lack of scale. And for larger B&M brands with franchises across various locations, you get into stakeholder friction; messaging usually gets watered down to basic corporate-speak as a result. Now, to be clear, I still see a ton of opportunity in each of those main customer categories as well, but I like to be clear-eyed about the overall resistance each niche will have - mainly because this helps to refine messaging to an ideal customer profile within them. In this case though, so far, nothing’s really jumping out at me as a clear “winner” at a category level. So far, what I’m thinking is our ICP might be situational / conditional. For example: A business has a funnel / is invested in the process, but it’s not working yet A business sees their competitor killing it with a funnel, and they’re ultra motivated to do it even better A business has one funnel that’s working awesome, and everything else they try sucks (so they can’t scale / expand) Etc. Basically, our most ideal customer might be ANY type of business who gets it, who’s tried to do this themselves, and now needs the pros to come in and fix things. \--- This is where your feedback would be incredibly valuable... First, if you’ve made it all the way down to this point - thanks for enduring my rambling mess above! But I did think the context might be helpful. Based on our overall biz plan & go-to-market considerations discussed above, if you run a business (or work with one) that might benefit from something like this, I’d love to ask a few questions... What is the nature of your business? (What do you sell)? What do you find hardest about selling to your online audience? Have you built a funnel in the past / are you running one currently? If not, what’s stopping you from building a high-performing funnel? If you had a “magic marketing lamp” where a genie could create ONE amazing marketing asset for you (eg. a killer landing page, video ad, launch strategy, etc), but you could only use it ONCE, what would you have the genie do for you? Please reply below as a comment, or DM me if you’d prefer to keep answers anonymous.  Thanks so much And again, apologies for the novel... Cheers

Partnership revenue share uncertainty as test before any equity discussions, please help, urgent
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jayn35This week

Partnership revenue share uncertainty as test before any equity discussions, please help, urgent

Hi all, It's brand new relationship to collaborate on work and fast moving situation and i want to be fair and informed about revenue share for this work as startup, new agency, unclear still. Sorry for rushed message, its moving fast. Its starting with revenue share to test and see how things go. I contribute some things as a separate entity/consultant/marketing domain expert who designed some AI products and am able to acquire clients reliably with my marketing skills then they do all development and sales assistance. Details below please can you help with advice on contribution and revenue share thats very fair: The "partnership" non ownership (rev share is best correct?) of delivering custom AI software development solutions to smb b2b clients. As a domain expert i designed a product for myself and then others upsells and want to sell it to other biz, there is interest, its been tested as viable with my outreach which I do and now have 5 clients from last night wanting to meet or receive short video explanations before we meet (its my initial offer, a vid demo). I have designed the product or solution completely and have already developed mvp of the first product that i use myself and is immensely valuable to me. I also acquire all the clients as an client outreach/acquisition expert and perform that entire client acquisition function and marketing up until sales call where they provide assistance/ a joint tech and marketing/product domain specialist (me) sales call, still to be discussed. No dedicated sales function but they have experience. Then I partner with a great desirable professional development agency to deploy the solution and everything that entails hoping for a long-term similar arrangement that mutually beneficial and fair. They also assist with the sales process to close deals, we both contribute on the sales calls but client generation and marketing up to the sales call is my contribution. What would the fair revenue share be in a perfectly fair equal situation and what would it be if I wanted to be generous because i really want to work with them moving forward. Also what would the equity split be if a new entity was formed later to formalize partnership and the contribution remained the same. I dont know much about this or what I should be doing in my situation. As I understand searching revenue share online and a summary from perplexity I perform two of the major functions and they one so something like 30-40 them and the rest me? But if i wanted to be generous and show my appreciation for working with me on this as they are high quality and i foresee more opportunity benefits and capabilities in the future due to their expertise and know they would deliver a superb job, would 50/50 be a fair split? Or am I undervaluing/overvaluing myself,, can you not just offer the logic but advice as well based on the info you have, this is brand new and moving super fast, online info seems clear but i want mine to be super fair even generous for them so they are happy, but also not foolish or irresponsible from my side. Its all new to me. Thank you so much!

I run an AI automation agency (AAA). My honest overview and review of this new business model
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AI_Scout_OfficialThis week

I run an AI automation agency (AAA). My honest overview and review of this new business model

I started an AI tools directory in February, and then branched off that to start an AI automation agency (AAA) in June. So far I've come across a lot of unsustainable "ideas" to make money with AI, but at the same time a few diamonds in the rough that aren't fully tapped into yet- especially the AAA model. Thought I'd share this post to shine light into this new business model and share some ways you could potentially start your own agency, or at the very least know who you are dealing with and how to pick and choose when you (inevitably) get bombarded with cold emails from them down the line. Foreword Running an AAA does NOT involve using AI tools directly to generate and sell content directly. That ship has sailed, and unless you are happy with $5 from Fiverr every month or so, it is not a real business model. Cry me a river but generating generic art with AI and slapping it onto a T-shirt to sell on Etsy won't make you a dime. At the same time, the AAA model will NOT require you to have a deep theoretical knowledge of AI, or any academic degree, as we are more so dealing with the practical applications of generative AI and how we can implement these into different workflows and tech-stacks, rather than building AI models from the ground up. Regardless of all that, common sense and a willingness to learn will help (a shit ton), as with anything. Keep in mind - this WILL involve work and motivation as well. The mindset that AI somehow means everything can be done for you on autopilot is not the right way to approach things. The common theme of businesses I've seen who have successfully implemented AI into their operations is the willingess to work with AI in a way that augments their existing operations, rather than flat out replace a worker or team. And this is exactly the train of thought you need when working with AI as a business model. However, as the field is relatively unsaturated and hype surrounding AI is still fresh for enterprises, right now is the prime time to start something new if generative AI interests you at all. With that being said, I'll be going over three of the most successful AI-adjacent businesses I've seen over this past year, in addition to some tips and resources to point you in the right direction. so.. WTF is an AI Automation Agency? The AI automation agency (or as some YouTubers have coined it, the AAA model) at its core involves creating custom AI solutions for businesses. I have over 1500 AI tools listed in my directory, however the feedback I've received from some enterprise users is that ready-made SaaS tools are too generic to meet their specific needs. Combine this with the fact virtually no smaller companies have the time or skills required to develop custom solutions right off the bat, and you have yourself real demand. I would say in practice, the AAA model is quite similar to Wordpress and even web dev agencies, with the major difference being all solutions you develop will incorporate key aspects of AI AND automation. Which brings me to my second point- JUST AI IS NOT ENOUGH. Rather than reducing the amount of time required to complete certain tasks, I've seen many AI agencies make the mistake of recommending and (trying to) sell solutions that more likely than not increase the workload of their clients. For example, if you were to make an internal tool that has AI answer questions based on their knowledge base, but this knowledge base has to be updated manually, this is creating unnecessary work. As such I think one of the key components of building successful AI solutions is incorporating the new (Generative AI/LLMs) with the old (programmtic automation- think Zapier, APIs, etc.). Finally, for this business model to be successful, ideally you should target a niche in which you have already worked and understand pain points and needs. Not only does this make it much easier to get calls booked with prospects, the solutions you build will have much greater value to your clients (meaning you get paid more). A mistake I've seen many AAA operators make (and I blame this on the "Get Rich Quick" YouTubers) is focusing too much on a specific productized service, rather than really understanding the needs of businesses. The former is much done via a SaaS model, but when going the agency route the only thing that makes sense is building custom solutions. This is why I always take a consultant-first approach. You can only build once you understand what they actually need and how certain solutions may impact their operations, workflows, and bottom-line. Basics of How to Get Started Pick a niche. As I mentioned previously, preferably one that you've worked in before. Niches I know of that are actively being bombarded with cold emails include real estate, e-commerce, auto-dealerships, lawyers, and medical offices. There is a reason for this, but I will tell you straight up this business model works well if you target any white-collar service business (internal tools approach) or high volume businesses (customer facing tools approach). Setup your toolbox. If you wanted to start a pressure washing business, you would need a pressure-washer. This is no different. For those without programming knowledge, I've seen two common ways AAA get setup to build- one is having a network of on-call web developers, whether its personal contacts or simply going to Upwork or any talent sourcing agency. The second is having an arsenal of no-code tools. I'll get to this more in a second, but this works beecause at its core, when we are dealing with the practical applications of AI, the code is quite simple, simply put. Start cold sales. Unless you have a network already, this is not a step you can skip. You've already picked a niche, so all you have to do is find the right message. Keep cold emails short, sweet, but enticing- and it will help a lot if you did step 1 correctly and intimately understand who your audience is. I'll be touching base later about how you can leverage AI yourself to help you with outreach and closing. The beauty of gen AI and the AAA model You don't need to be a seasoned web developer to make this business model work. The large majority of solutions that SME clients want is best done using an API for an LLM for the actual AI aspect. The value we create with the solutions we build comes with the conceptual framework and design that not only does what they need it to but integrates smoothly with their existing tech-stack and workflow. The actual implementation is quite straightforward once you understand the high level design and know which tools you are going to use. To give you a sense, even if you plan to build out these apps yourself (say in Python) the large majority of the nitty gritty technical work has already been done for you, especially if you leverage Python libraries and packages that offer high level abstraction for LLM-related functions. For instance, calling GPT can be as little as a single line of code. (And there are no-code tools where these functions are simply an icon on a GUI). Aside from understanding the capabilities and limitations of these tools and frameworks, the only thing that matters is being able to put them in a way that makes sense for what you want to build. Which is why outsourcing and no-code tools both work in our case. Okay... but how TF am I suppposed to actually build out these solutions? Now the fun part. I highly recommend getting familiar with Langchain and LlamaIndex. Both are Python libraires that help a lot with the high-level LLM abstraction I mentioned previously. The two most important aspects include being able to integrate internal data sources/knowledge bases with LLMs, and have LLMs perform autonomous actions. The two most common methods respectively are RAG and output parsing. RAG (retrieval augmented Generation) If you've ever seen a tool that seemingly "trains" GPT on your own data, and wonder how it all works- well I have an answer from you. At a high level, the user query is first being fed to what's called a vector database to run vector search. Vector search basically lets you do semantic search where you are searching data based on meaning. The vector databases then retrieves the most relevant sections of text as it relates to the user query, and this text gets APPENDED to your GPT prompt to provide extra context to the AI. Further, with prompt engineering, you can limit GPT to only generate an answer if it can be found within this extra context, greatly limiting the chance of hallucination (this is where AI makes random shit up). Aside from vector databases, we can also implement RAG with other data sources and retrieval methods, for example SQL databses (via parsing the outputs of LLM's- more on this later). Autonomous Agents via Output Parsing A common need of clients has been having AI actually perform tasks, rather than simply spitting out text. For example, with autonomous agents, we can have an e-commerce chatbot do the work of a basic customer service rep (i.e. look into orders, refunds, shipping). At a high level, what's going on is that the response of the LLM is being used programmtically to determine which API to call. Keeping on with the e-commerce example, if I wanted a chatbot to check shipping status, I could have a LLM response within my app (not shown to the user) with a prompt that outputs a random hash or string, and programmatically I can determine which API call to make based on this hash/string. And using the same fundamental concept as with RAG, I can append the the API response to a final prompt that would spit out the answer for the user. How No Code Tools Can Fit In (With some example solutions you can build) With that being said, you don't necessarily need to do all of the above by coding yourself, with Python libraries or otherwise. However, I will say that having that high level overview will help IMMENSELY when it comes to using no-code tools to do the actual work for you. Regardless, here are a few common solutions you might build for clients as well as some no-code tools you can use to build them out. Ex. Solution 1: AI Chatbots for SMEs (Small and Medium Enterprises) This involves creating chatbots that handle user queries, lead gen, and so forth with AI, and will use the principles of RAG at heart. After getting the required data from your client (i.e. product catalogues, previous support tickets, FAQ, internal documentation), you upload this into your knowledge base and write a prompt that makes sense for your use case. One no-code tool that does this well is MyAskAI. The beauty of it especially for building external chatbots is the ability to quickly ingest entire websites into your knowledge base via a sitemap, and bulk uploading files. Essentially, they've covered the entire grunt work required to do this manually. Finally, you can create a inline or chat widget on your client's website with a few lines of HTML, or altneratively integrate it with a Slack/Teams chatbot (if you are going for an internal Q&A chatbot approach). Other tools you could use include Botpress and Voiceflow, however these are less for RAG and more for building out complete chatbot flows that may or may not incorporate LLMs. Both apps are essentially GUIs that eliminate the pain and tears and trying to implement complex flows manually, and both natively incoporate AI intents and a knowledge base feature. Ex. Solution 2: Internal Apps Similar to the first example, except we go beyond making just chatbots but tools such as report generation and really any sort of internal tool or automations that may incorporate LLM's. For instance, you can have a tool that automatically generates replies to inbound emails based on your client's knowledge base. Or an automation that does the same thing but for replies to Instagram comments. Another example could be a tool that generates a description and screeenshot based on a URL (useful for directory sites, made one for my own :P). Getting into more advanced implementations of LLMs, we can have tools that can generate entire drafts of reports (think 80+ pages), based not only on data from a knowledge base but also the writing style, format, and author voice of previous reports. One good tool to create content generation panels for your clients would be MindStudio. You can train LLM's via prompt engineering in a structured way with your own data to essentially fine tune them for whatever text you need it to generate. Furthermore, it has a GUI where you can dictate the entire AI flow. You can also upload data sources via multiple formats, including PDF, CSV, and Docx. For automations that require interactions between multiple apps, I recommend the OG zapier/make.com if you want a no-code solution. For instance, for the automatic email reply generator, I can have a trigger such that when an email is received, a custom AI reply is generated by MyAskAI, and finally a draft is created in my email client. Or, for an automation where I can create a social media posts on multiple platforms based on a RSS feed (news feed), I can implement this directly in Zapier with their native GPT action (see screenshot) As for more complex LLM flows that may require multiple layers of LLMs, data sources, and APIs working together to generate a single response i.e. a long form 100 page report, I would recommend tools such as Stack AI or Flowise (open-source alternative) to build these solutions out. Essentially, you get most of the functions and features of Python packages such as Langchain and LlamaIndex in a GUI. See screenshot for an example of a flow How the hell are you supposed to find clients? With all that being said, none of this matters if you can't find anyone to sell to. You will have to do cold sales, one way or the other, especially if you are brand new to the game. And what better way to sell your AI services than with AI itself? If we want to integrate AI into the cold outreach process, first we must identify what it's good at doing, and that's obviously writing a bunch of text, in a short amount of time. Similar to the solutions that an AAA can build for its clients, we can take advantage of the same principles in our own sales processes. How to do outreach Once you've identified your niche and their pain points/opportunities for automation, you want to craft a compelling message in which you can send via cold email and cold calls to get prospects booked on demos/consultations. I won't get into too much detail in terms of exactly how to write emails or calling scripts, as there are millions of resources to help with this, but I will tell you a few key points you want to keep in mind when doing outreach for your AAA. First, you want to keep in mind that many businesses are still hesitant about AI and may not understand what it really is or how it can benefit their operations. However, we can take advantage of how mass media has been reporting on AI this past year- at the very least people are AWARE that sooner or later they may have to implement AI into their businesses to stay competitive. We want to frame our message in a way that introduces generative AI as a technology that can have a direct, tangible, and positive impact on their business. Although it may be hard to quantify, I like to include estimates of man-hours saved or costs saved at least in my final proposals to prospects. Times are TOUGH right now, and money is expensive, so you need to have a compelling reason for businesses to get on board. Once you've gotten your messaging down, you will want to create a list of prospects to contact. Tools you can use to find prospects include Apollo.io, reply.io, zoominfo (expensive af), and Linkedin Sales Navigator. What specific job titles, etc. to target will depend on your niche but for smaller companies this will tend to be the owner. For white collar niches, i.e. law, the professional that will be directly benefiting from the tool (i.e. partners) may be better to contact. And for larger organizations you may want to target business improvement and digital transformation leads/directors- these are the people directly in charge of projects like what you may be proposing. Okay- so you have your message, and your list, and now all it comes down to is getting the good word out. I won't be going into the details of how to send these out, a quick Google search will give you hundreds of resources for cold outreach methods. However, personalization is key and beyond simple dynamic variables you want to make sure you can either personalize your email campaigns directly with AI (SmartWriter.ai is an example of a tool that can do this), or at the very least have the ability to import email messages programmatically. Alternatively, ask ChatGPT to make you a Python Script that can take in a list of emails, scrape info based on their linkedin URL or website, and all pass this onto a GPT prompt that specifies your messaging to generate an email. From there, send away. How tf do I close? Once you've got some prospects booked in on your meetings, you will need to close deals with them to turn them into clients. Call #1: Consultation Tying back to when I mentioned you want to take a consultant-first appraoch, you will want to listen closely to their goals and needs and understand their pain points. This would be the first call, and typically I would provide a high level overview of different solutions we could build to tacke these. It really helps to have a presentation available, so you can graphically demonstrate key points and key technologies. I like to use Plus AI for this, it's basically a Google Slides add-on that can generate slide decks for you. I copy and paste my default company messaging, add some key points for the presentation, and it comes out with pretty decent slides. Call #2: Demo The second call would involve a demo of one of these solutions, and typically I'll quickly prototype it with boilerplate code I already have, otherwise I'll cook something up in a no-code tool. If you have a niche where one type of solution is commonly demanded, it helps to have a general demo set up to be able to handle a larger volume of calls, so you aren't burning yourself out. I'll also elaborate on how the final product would look like in comparison to the demo. Call #3 and Beyond: Once the initial consultation and demo is complete, you will want to alleviate any remaining concerns from your prospects and work with them to reach a final work proposal. It's crucial you lay out exactly what you will be building (in writing) and ensure the prospect understands this. Furthermore, be clear and transparent with timelines and communication methods for the project. In terms of pricing, you want to take this from a value-based approach. The same solution may be worth a lot more to client A than client B. Furthermore, you can create "add-ons" such as monthly maintenance/upgrade packages, training sessions for employeees, and so forth, separate from the initial setup fee you would charge. How you can incorporate AI into marketing your businesses Beyond cold sales, I highly recommend creating a funnel to capture warm leads. For instance, I do this currently with my AI tools directory, which links directly to my AI agency and has consistent branding throughout. Warm leads are much more likely to close (and honestly, much nicer to deal with). However, even without an AI-related website, at the very least you will want to create a presence on social media and the web in general. As with any agency, you will want basic a professional presence. A professional virtual address helps, in addition to a Google Business Profile (GBP) and TrustPilot. a GBP (especially for local SEO) and Trustpilot page also helps improve the looks of your search results immensely. For GBP, I recommend using ProfilePro, which is a chrome extension you can use to automate SEO work for your GBP. Aside from SEO optimzied business descriptions based on your business, it can handle Q/A answers, responses, updates, and service descriptions based on local keywords. Privacy and Legal Concerns of the AAA Model Aside from typical concerns for agencies relating to service contracts, there are a few issues (especially when using no-code tools) that will need to be addressed to run a successful AAA. Most of these surround privacy concerns when working with proprietary data. In your terms with your client, you will want to clearly define hosting providers and any third party tools you will be using to build their solution, and a DPA with these third parties listed as subprocessors if necessary. In addition, you will want to implement best practices like redacting private information from data being used for building solutions. In terms of addressing concerns directly from clients, it helps if you host your solutions on their own servers (not possible with AI tools), and address the fact only ChatGPT queries in the web app, not OpenAI API calls, will be used to train OpenAI's models (as reported by mainstream media). The key here is to be open and transparent with your clients about ALL the tools you are using, where there data will be going, and make sure to get this all in writing. have fun, and keep an open mind Before I finish this post, I just want to reiterate the fact that this is NOT an easy way to make money. Running an AI agency will require hours and hours of dedication and work, and constantly rearranging your schedule to meet prospect and client needs. However, if you are looking for a new business to run, and have a knack for understanding business operations and are genuinely interested in the pracitcal applications of generative AI, then I say go for it. The time is ticking before AAA becomes the new dropshipping or SMMA, and I've a firm believer that those who set foot first and establish themselves in this field will come out top. And remember, while 100 thousand people may read this post, only 2 may actually take initiative and start.

Unbiased opinion - Ideas
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SnooPears4795This week

Unbiased opinion - Ideas

Hi, I’m currently looking to set up along site my full time job. I’m working away so have spare time mid week evenings to get cracking! If anyone has any other ideas which would link up with my interests please let me know. Note: I set up an airconditioning company which didn’t go to plan as I was just not passionate enough to chase sales/grow the company. Details Capital: I could invest upto 1k a month would prefer less Location: would prefer remote but the below ideas are all possible from my hotel room. Strengths: work well under pressure, technical minded, problem solving Weaknesses: can be lazy if not passionate, organisation, confidence Interests: Music, guitars, tech, coding, beer, motorbikes Experience: 12 years in railway electrical roles, coding bootcamp Ideas Idea: Guitar Electronics (pedals) Pros: cheap to start Enjoy building Creative Design work Cool field Cons: Time consuming Not much profit Scalability Competition is cheap Idea: Project management app/document selection Pros: Experienced in field Relatively quick if excel based Could charge subscription Contacts in industry Expensive if app based Make once sell multiple Remote Small overheads Cons: Not as fun as others learn new language? Limited market Other competition already good (apps) Idea: YouTube - mysteries, interesting topics Pros: Free to startup Enjoy researching Build community leading to other online projects Can voice over/AI No need to have cam Improve confidence Cons: Returns will take a while Get better at video editing Overcome speaking No overheads (have equipment) Time/money slow at start Idea: Railway Electrical Book/Course Pros: Throughly experienced Small market Niche - good money if can get sales Have to learn course software Contacts in field Create once Cons: Not as passionate as other ideas Amount of interest (possibly get other fields electricians involved?) Expensive to make?

Is SaaS Done?
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Competitive_Salad709This week

Is SaaS Done?

Other day I was talking to one of the leaders in Office, He said "SAAS IS DY!NG THANKS TO AI". I found this fascinating & started digging on this, I was already part of communities like Build in Public, NoCode Builders & Others. I think he was right. I saw a significant raise in the AI Tools, what other call it 'AI Wrapper Startups' I explored many tools, then I realise why don't we capitalise this opportunity. I found out it is the marketers who needs to be aware of these & if you don't embrace these tools you will end up losing to someone with minimum experience with marketing but good hands on experience with the tools. If these tools keep up the same phase then you have both challenges & opportunities which I've listed it down in the post pros & cons. I think we need to embrace these tools are else we will be left behind. All these things are about marketers but what about the people who want to become solopreneurs or people like Pieter Levels who just want to create something useful get money either by selling or running multiple projects at once. Whatever I've studied & learnt. I came up with something called "The SaaS Marketing Innovation Cycle". The SaaS Marketing Innovation Cycle : Will have six easy steps. Empowering with No-code : Decide what is the problem you are planing to solve & understand which is No-code tool can help you with solution. Some tools will have steep learning curve, become expert on those tools. Integrate Automation AI : This is very crucial for your tool & make sure you have build a tool which will integrates easily with most of the platforms. Build Custom Solution : Right now the whole industry of Micro SaaS stands on building custom solutions, catering your audience is the best way to go for it. Launching MVPs : Because you have no-code tools it is easier to deploy MVPs than ever before & you can build multiple tools at once. Adapt & Grow : This is about the business take feedback from customer add new feature remove few yada yada. Leverage the Growth : Here it is important you have learn to build communities out these tools. if you come up with any new ideas there is always a group of people, who will be able adapt & give you the feedback to improve. Conclusion : Either build something or adapt something quicker when that has built. What do you think Folks ??

No-code platform for Creating AI Chatbots
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ANICKINTHEUNIVERSEThis week

No-code platform for Creating AI Chatbots

Hey everyone! I've got an idea that I'm really excited about and I thought I’d share it with this community to get some feedback. I've been thinking about how chatbots are becoming increasingly popular, but the process of fine tuning and managing them can be a real hassle. The idea I am proposing is a no-code interface for creating and managing chatbots using the GPT-3 API. Think about it, imagine having the ability to create and customize your own chatbot in minutes, without any coding required. You could easily embed it into your Notion page or website and use it to provide better support or answer questions for customers. And if you're a solopreneur looking to sell access to your chatbot, this platform could be especially helpful for that This is just an idea for now, but I'm hoping to gauge interest and see if there's enough demand for such a product. Whether you're a solopreneur, a small business owner, or just someone who's curious about chatbots, your input is valuable to me. So what do you think? Would you be interested in using a no-code interface for creating and managing chatbots with GPT-3 API? Let me know in the comments and I'll keep you updated on the progress. And if you're interested in being a customer, co-founder, or just want early access, PM me your email with the word ‘Chatbot’ and I’ll make sure to keep you updated if this ever exists. Thanks for your time and I can't wait to hear from you!

Writing a exercise based TTRPG rulebook for a system where your real world fitness is tied to character progression
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BezboznyThis week

Writing a exercise based TTRPG rulebook for a system where your real world fitness is tied to character progression

My dad was a star athlete when he was young, and my mom was a huge sci-fi/fantasy nerd, so I got both ends of the stick as it were. Love gaming and nerd culture, but also love to exercise and self improvement. Sometimes exercise can feel boring though compared to daydreaming about fantastic fictional worlds, so for a long time I've been kicking around the idea of how to "Gamify" fitness. and recently I've been working on this passion project of a Table Top RPG (Like D&D) where the stats of your character are related to your own fitness, so if you want your character in game to improve, you have to improve in the real world. Below is a rough draft you can look through that details the settings and mechanics of the game I've come up with so far. I'd love to eventually get a full book published and sell it online. maybe even starting a whole brand of "Gamified fitness": REP-SET: GAINSZ In the war torn future of 24th century… There are no rest days… In the futuristic setting of "REP-SET: GAINSZ," the "War of Gains" casts a long shadow over the Sol System as the various factions vie for territory and resources. However, war has evolved. Unmanned drones and long-range strikes have faded into obsolescence. Battles, both planet-side and in the depths of space, are now fought by soldiers piloting REP-SETs: Reactive Exoskeletal Platform - Symbiotic Evolution Trainer Massive, humanoid combat mechs. Powered by mysterious “EV” energy, these mechanical marvels amplify, and are in turn amplified by, the fitness and mental acuity of their pilots. The amplification is exponential, leading pilots into a life of constant training in order for their combat prowess to be bolstered by every incremental gain in their level of fitness. With top pilots having lifting capacity measured in tons, and reaction times measured by their Mach number, REP-SET enhanced infantry now dominate the battlefield. The Factions: The Federated Isometocracy of Terra (FIT): Quote: "The strength of the body is the strength of the spirit. Together, we will lift humanity to its destined greatness. But ask not the federation to lift for you. Ask yourself: Do you even lift for the Federation?" Description: An idealistic but authoritarian faction founded on the principle of maximizing the potential of all individuals. FIT citizens believe in relentless striving for physical and mental perfection, leading to collective excellence. Their goal is the unification of humankind under a rule guided by this doctrine, which sometimes comes at the cost of individual liberties. Mech Concept: REP-SET mechs. Versatile humanoid designs focusing on strength, endurance, and adaptability. By connecting to the AI spirit within their REP-SETs core, each pilot enhances the performance of their machine through personal willpower and peak physical training. Some high-rank REP-SETS include features customized to the pilot's strengths, visually signifying their dedication and discipline. The Dominion of Organo-Mechanical Supremacy (DOMS): Quote: "Without pain, there is no gain. Become the machine. Embrace the burn.” Description: A fanatical collective ideologically obsessed with "Ascendency through suffering" by merging their bodies with technology that not only transcends biological limitations, but also acts to constantly induce pain in it's users. Driven by a sense of ideological superiority and a thirst for domination, DOMS seek to bring the painful blessings of their deity "The lord of the Burn" to the rest of the solar system. Their conquest could turn them into a significant threat to humanity. Mech Concept: Hybrid mechs, where the distinction between the pilot and the machine is blurred. The cockpit functions as a life-support system for the pilot, heavily modified with augmentations. Mechs themselves are often modular, allowing for adaptation and assimilation of enemy technology. Some DOMS mechs might display disturbing elements of twisted flesh alongside cold, mechanical parts. The Tren: Quote: "Grow... bigger... feast... protein..." Description: A ravenous conglomeration of biochemically engineered muscular monstrosities, united only by a shared insatiable hunger for "More". Existing mostly in deep space, they seek organic matter to consume and assimilate. They progress in power not due to any form of training or technology, but from a constant regimen of ravenous consumption and chemically induced muscle growth, all exponentially enhanced by EV energies. While some have been known to possess a certain level of intellect and civility, their relentless hunger makes them incredibly mentally volatile. When not consuming others, the strong consume the weak within their own faction. Mech Concept: Bio-Organic horrors. While they do have massive war machines, some are living vessels built around immense creatures. These machines resemble grotesque fleshy designs that prioritize rapid mutation and growth over sleek aesthetics. Often unsettling to behold. Synthetic Intelligence Theocracy (SIT): Quote: "Failure is an unacceptable data point.” Description: A society ruled by a vast and interconnected artificial intelligence network. The SIT governs with seemingly emotionless rationality, striving for efficiency and maximum productivity. This leads to a cold, but arguably prosperous society, unless you challenge the logic of the collective AI. Their goals? Difficult to predict, as it hinges on how the AI calculates what's "optimal" for the continuation or "evolution" of existence. Mech Concept: Sleek, almost featureless robotic creations with a focus on efficient movement and energy management. Often drone-like or modular, piloted through direct mind-machine linking rather than traditional cockpits. Their aesthetic suggests cold and impersonal perfection. The Way Isolate(TWI): Quote: "The body unblemished, the mind unwavering. That is the path to true strength. That and a healthy diet of Aster-Pea proteins." Description: Known by some as "The asteroid farmers", The Way Isolate is a proud and enigmatic faction that stands apart from the other powers in the Sol System. A fiercely independent tribe bound by oaths of honor, loyalty, and hard work. Wandering the asteroid belt in their vast arc ships, their unparalleled mastery in asteroidal-agricultural engineering, ensuring they have no need to colonize planets for nutritional needs, has allowed them to abstain from the pursuit of territorial expansion in “The War of Gains”, instead focusing on inward perfection, both spiritual and physical. They eschew all technological bodily enhancements deemed unnatural, believing that true power can only be cultivated through the relentless pursuit of personal strength achieved through sheer will and bodily perfection. The Way Isolate views biohacking, genetic manipulation, and even advanced cybernetics as corruptions of the human spirit, diluting the sacredness of individual willpower. Mech Concept: Way Isolate mechs are built with maneuverability and precision in mind rather than flashy augmentations. Their REP-SETs are streamlined, favoring lean designs that mirror the athleticism of their pilots. Excelling in low to zero G environments, their mechs lack bulky armor, relying on evasion and maneuverability rather than brute force endurance. Weaponry leans towards traditional kinetic based armaments, perhaps employing archaic but reliable weapon styles such as blades or axes as symbols of their purity of purpose. These mechs reflect the individual prowess of their pilots, where victory is determined by focus, technique, and the raw power of honed physical ability. Base Player Character Example: You are a young, idealistic FIT soldier, barely out of training and working as a junior REP-SET mechanic on the Europa Ring World. The Miazaki district, a landscape of towering mountains and gleaming cities, houses a sprawling mountainside factory – a veritable hive of Gen 5 REP-SET construction. Here, the lines between military and civilian blur within a self-sufficient society dependent on this relentless industry. Beneath the surface, you harbor a secret. In a forgotten workshop, the ghost of a REP-SET takes shape – a unique machine built around an abandoned, enigmatic AI core. Ever since you salvaged it as a child from the wreckage of your hometown, scarred by a brutal Tren attack, you've dedicated yourself to its restoration. A lingering injury from that fateful battle mocks your progress, a constant reminder of the fitness exams you cannot pass. Yet, you train relentlessly, dreaming of the day you'll stand as a true REP-SET pilot. A hidden truth lies at the heart of the REP-SETS: as a pilot's abilities grow, their mech develops unique, almost mystical powers – a manifestation of the bond between the human spirit and the REP-SET's AI. The ache in your old wound serves as a grim prophecy. This cold war cannot last. The drums of battle grow louder with each passing day. GAME MECHANICS: The TTRPG setting of “REP-SET: GAINSZ” is marked by a unique set of rules, by which the players real world capabilities and fitness will reflect and affect the capabilities, progression, and success of their REP-SET pilot character in-game. ABILITY SCORES: Pilots' capabilities will be defined by 6 “Ability scores”: Grace, Agility, Iron, Nourishment, Strength, and Zen. Each of the 6 ability scores will duel represent both a specific area of exercise/athleticism and a specific brand of healthy habits. The definitions of these ability scores are as follows: Grace (GRC): "You are an artist, and your body is your canvas; the way you move is your paint and brush." This ability score, the domain of dancers and martial artists, represents a person's ability to move with organic, flowing control and to bring beauty to the world. Skill challenges may be called upon when the player character needs to act with poise and control, whether socially or physically. Real-world skill checks may involve martial arts drills, dancing to music, or balance exercises. Bonuses may be granted if the player has recently done something artistically creative or kind, and penalties may apply if they have recently lost their temper. This ability score affects how much NPCs like your character in game. Agility (AGI): "Your true potential is locked away, and speed is the key to unlocking it." The domain of sprinters, this ability score represents not only a person's absolute speed and reaction time but also their capacity to finish work early and avoid procrastination. Skill challenges may be called upon when the player character needs to make a split-second choice, move fast, or deftly dodge something dangerous. Real-world skill checks may involve acts of speed such as sprinting or punching/kicking at a steadily increasing tempo. Bonuses may apply if the player has finished work early, and penalties may apply if they are procrastinating. This ability score affects moving speed and turn order in game. Iron (IRN): "Not money, nor genetics, nor the world's greatest trainers... it is your resolve, your will to better yourself, that will make you great." Required by all athletes regardless of focus, this ability score represents a player's willpower and their capacity to push through pain, distraction, or anything else to achieve their goals. Skill challenges may be called upon when the player character needs to push through fear, doubt, or mental manipulation. Real-world skill checks may involve feats of athletic perseverance, such as planking or dead hangs from a pull-up bar. Bonuses may apply when the player maintains or creates scheduled daily routines of exercise, self-improvement, and work completion, and penalties may apply when they falter in those routines. This ability score affects the max "Dynamic exercise bonus” that can be applied to skill checks in game (a base max of +3 when Iron = 10, with an additional +1 for every 2 points of iron. So if every 20 pushups gives you +1 on a “Strength” skill check, then doing 80 pushups will only give you +4 if you have at least 12 iron). Nourishment (NRS): "A properly nourished body will last longer than a famished one." This ability score, focused on by long-distance runners, represents a player's endurance and level of nutrition. Skill challenges may be called upon when making checks that involve the player character's stamina or health. Real-world skill checks may involve endurance exercises like long-distance running. Bonuses may apply if the player has eaten healthily or consumed enough water, and penalties may apply if they have eaten junk food. This ability score affects your HP (Health points), which determines how much damage you can take before you are incapacitated. Strength (STR): "When I get down on my hands, I'm not doing pushups, I'm bench-pressing the planet." The domain of powerlifters and strongmen, this ability score represents raw physical might and the ability to overcome obstacles. Skill challenges may be called upon when the player character needs to lift, push, or break something. Real-world skill checks might involve weightlifting exercises, feats of grip strength, or core stability tests. Bonuses may apply for consuming protein-rich foods or getting a good night's sleep, and penalties may apply after staying up late or indulging in excessive stimulants. This ability score affects your carrying capacity and base attack damage in game. Zen (ZEN): "Clarity of mind reflects clarity of purpose. Still the waters within to act decisively without." This ability score, prized by meditators and yogis, represents mental focus, clarity, and inner peace. Skill challenges may be called upon when the player character needs to resist distractions, see through illusions, or make difficult decisions under pressure. Real-world skill checks may involve meditation, breathing exercises, or mindfulness activities. Bonuses may apply after attending a yoga class, spending time in nature, or creating a calm and organized living space. Penalties may apply after experiencing significant stress, emotional turmoil, or having an unclean or unorganized living space. This ability score affects your amount of ZP in game (Zen Points: your pool of energy you pull from to use mystical abilities) Determining initial player ability scores: Initially, “Ability scores” are decided during character creation by giving the player a list of 6 fitness tests to gauge their level of fitness in each category. Running each test through a specific calculation will output an ability score. A score of 10 represents the average person, a score of 20 represents a peak athlete in their category. The tests are: Grace: Timed balancing on one leg with eyes closed (10 seconds is average, 60 is peak) Agility: Mile run time in minutes and second (10:00 minutes:seconds is average, 3:47 is peak) Iron: Timed dead-hang from a pull-up bar (30 seconds is average, 160 is peak) Nourishment: Miles run in an hour (4 is average, 12 is peak) Strength: Pushups in 2 minute (34 is average, 100 is peak) Zen: Leg stretch in degrees (80 is average, and 180 aka "The splits" is peak) Initial Score Calculation Formula: Ability Score = 10 + (Player Test Score - Average Score) / (Peak Score - Average\_Score) \* 10 Example: if the player does 58 pushups in 2 minutes, their strength would be: 10 plus (58 - 34) divided by (100-34) multiplied by 10 = 10 + (24)/(66)\* 10 = 10 + 3.6363... = 13.6363 rounded to nearest whole number = Strength (STR): 14 SKILLS AND SKILL CHALLENGES: The core mechanic of the game will be in how skill challenges are resolved. All “Skill challenges” will have a numerical challenge rating that must be met or beaten by the sum of a 10 sided dice roll and your score in the pertinent skill. Skill scores are determined by 2 factors: Ability Score Bonus: Every 2 points above 10 gives +1 bonus point. (EX. 12 = +1, 14 = +2, etc.) This also means that if you have less than 10 in an ability score, you will get negative points. Personal Best Bonus: Each skill has its own unique associated exercise that can be measured (Time, speed, distance, amount of reps, etc). A higher record means a higher bonus. EX: Authority skill checks are associated with a timed “Lateral raise hold”. Every 30 seconds of the hold added onto your personal best single attempt offers a +1 bonus. So if you can do a lateral hold for 90 seconds, that’s a +3 to your authority check! So if you have a 16 in Iron, and your Personal Best lateral raise hold is 90 seconds, that would give you an Authority score of +6 (T-Pose for dominance!) Dynamic Exercise Bonus: This is where the unique mechanics of the game kick in. At any time during a skill challenge (even after your roll) you can add an additional modifier to the skill check by completing the exercise during gameplay! Did you roll just below the threshold for success? Crank out another 20 pushups, squats, or curls to push yourself just over the edge into success! There are 18 skills total, each with its own associated ability score and unique exercise: Grace (GRC): \-Kinesthesia (Timed: Blind single leg stand time) \-Precision (Scored: Basket throws) \-Charm (Timed reps: Standing repeated forward dumbell chest press and thrust) \-Stealth (Timed distance: Leopard Crawl) Agility (AGI): \-acrobatics (timed reps: high kicks) \-Computers (Word per minute: Typing test) \-Speed (Time: 100 meter sprint) Iron (IRN): \-Authority (Timed: Lateral raise hold) \-Resist (Timed: Plank) \-Persist (Timed:Pull-up bar dead hang) Nourishment(NRS): \-Recovery (TBD) \-Stim crafting (TBD) \-Survival (TBD) Strength(STR): \-Mechanics (Timed reps: Alternating curls) \-Might (Timed reps: pushups) Zen(ZEN): \-Perceive (TBD) \-Empathy (TBD) \-Harmony (TBD) \-Lore (TBD) Healthy Habits Bonus: Being able to demonstrate that you have conducted healthy habits during gameplay can also add one time bonuses per skill challenge “Drank a glass of water +1 to Nourishment check”, “Cleaned your room, +3 on Zen check”. But watch out, if you’re caught in unhealthy Habits, the GM can throw in penalties, “Ate junk food, -1 to Nourishment check”, etc. Bonuses/penalties from in-game items, equipment, buffs, debuffs, etc., helping players to immerse into the mechanics of the world of REP-SET for the thrill of constantly finding ways to improve their player. Gradient success: Result of skill challenges can be pass or fail, but can also be on a sliding scale of success. Are you racing to the battlefield? Depending on your Speed check, you might arrive early and have a tactical advantage, just in time for an even fight, or maybe far too late and some of your favorite allied NPCs have paid the price… So you’re often encouraged to stack on those dynamic exercise bonuses when you can to get the most fortuitous outcomes available to you. Gameplay sample: GM: Your REP-SET is a phantom, a streak of light against the vast hull of the warship. Enemy fighters buzz angrily, but you weaves and dodges with uncanny precision. The energy wave might be losing effectiveness, but your agility and connection to the machine have never been stronger. Then, it happens. A gap in the defenses. A vulnerable seam in the warship's armor. Your coms agents keen eye spots it instantly. "Lower power junction, starboard side! You have an opening!" This is your chance to strike the decisive blow. But how? It'll take a perfect combination of skill and strategy, drawing upon your various strengths. Here are your options: Option 1: Brute Strength: Channel all remaining power into a single, overwhelming blast from the core. High-risk, high-reward. It could overload the REP-SET if you fail, but it might also cripple the warship. (Strength-focused, Might sub-skill) Option 2: Calculated Strike: With surgical precision, target the power junction with a pinpoint burst of destabilizing energy. Less flashy and ultimately less damaging, but potentially more effective in temporarily disabling the ship. (Agility-focused, Precision sub-skill) Option 3: Harmonic Disruption: Attempt to harmonize with your REP-SET's AI spirit for help in connecting to the digital systems of the Warship. Can you generate an internal energy resonance within the warship, causing it to malfunction from within? (Zen-focused, Harmony sub-skill) Player: I'll take option 1, brute strength! GM: Ok, This will be a "Might" check. The CR is going to be very high on this one. I'm setting it at a 20. What's your Might bonus? Player: Dang, a 20?? That's literally impossible. My Might is 15 and I've got a PB of 65 pushups in 2 minutes, that sets me at a +5. Even if I roll a 10 and do 60 pushups for the DE I'll only get 18 max. GM: Hey I told you it was high risk. You want to choose another option? Player: No, no. This is what my character would do. I'm a real hot-blooded meathead for sure. GM: Ok then, roll a D10 and add your bonus. Player: \Rolls\ a 9! not bad, actually that's a really good roll. So +5, that's a 14. GM: Alright, would you like to add a dynamic exercise bonus? Player: Duh, it's not like I can do 120 pushups I'd need to beat the CR, but I can at least do better than 14. Alright, here goes. \the player gets down to do pushups and the 2 minute time begins. After some time...\ Player: 65....... 66! GM: Times up. Player: Ow... my arms... GM: so with 66, that's an extra +3, and its a new PB, so that's a +1. That sets your roll to 18. Player: Ow... Frack... still not 20... for a second there i really believed I could do 120 pushups... well I did my best... Ow... 20 CR is just too impossible you jerk... GM: Hmm... Tell me, what did you eat for lunch today? Player: Me? I made some vegetable and pork soup, and a protein shake. I recorded it all in my diet app. GM: And how did you sleep last night? Player: Like a baby, went to sleep early, woke up at 6. GM: in that case, you can add a +1 "Protein bonus" and +1 "Healthy rest" bonus to any strength related check for the day if you'd like, including this one. Player: Really?? Heck yes! add it to the roll! GM: With those extra bonuses, your roll reaches 20. How do you want to do this? Player: I roar "For Terra!" and pour every last ounce of my strength into the REP-SET. GM: "For Terra!" you roar, your cry echoing through coms systems of the REP-SET. The core flares blindingly bright. The surge of power dwarfs anything the REP-SET has unleashed before. With a titanic shriek that cracks the very fabric of space, the REP-SET slams into the vulnerable power junction. Raw energy explodes outwards, tendrils of light arcing across the warship's massive hull. The impact is staggering. The leviathan-like warship buckles, its sleek form rippling with shockwaves. Sparks shower like rain, secondary explosions erupt as critical systems overload. Then…silence. The warship goes dark. Power flickers within the REP-SET itself, then steadies. Alarms fade, replaced by the eerie quiet of damaged but functional systems. "We…did it?" The coms agents voice is incredulous, tinged with relief. She's awaiting your reply. Player: "I guess so." I say, and I smile and laugh. And then I slump back... and fall unconscious. \to the other players\ I'm not doing any more skill checks for a while guys, come pick me up please. \teammates cheer\ &#x200B;

How I Made $250.000+ in a Year: A Case Study of My AI Influencer Journey
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benfromwhereThis week

How I Made $250.000+ in a Year: A Case Study of My AI Influencer Journey

Update on February 22th: I changed my AI influencer's names because it caused some problems on my business. One year, two AI-powered influencers, and $250K in revenue. Sounds unreal? It’s not. Today, I’m pulling back the curtain on the strategies, tools, and hard-won lessons that took me from concept to a six-figure success story in the AI influencer space. Hey, I'm Ben—a 32-year-old designer who spent the past year navigating the world of AI influencers. Let me clear up any confusion right from the start: I’m not here to sell you anything. This is purely a case study to share what worked, what didn’t, and what I’ve learned along the way. I’ll also make sure to answer all your questions in the comments for free whenever I can, so don’t hesitate to ask. Links to Past Topics: If you're curious about some of the groundwork I covered, check out a few of my earlier posts here: How I Make $10,000 Monthly | AI Influencer Management How I Earned $7000+ in 15 Days | AI Influencer Business Update These earlier posts cover a lot of the backstory, so feel free to explore them before diving into this one. So if you're ready, here is the full story: \---- The idea of creating an AI influencer was one of those “what if” moments that wouldn’t leave my mind. At first, it sounded futuristic—even a bit too ambitious. It all started when I stumbled upon an AI influencer on Instagram with the handle AnnaMaes2000. Her content blew me away—the quality, the detail, and just how real everything looked. I was instantly hooked and ended up going through every post, just trying to figure out how she was pulling this off. That’s when I knew I had to learn how this was done. The next step? YouTube. I dived into videos on Stable Diffusion, soaking up everything I could about creating AI-generated images. Those tutorials taught me the basics and got me up to speed. Then, I created my first AI influencer, let's call her Mel for now. Right after that, to complete the storyline and boost engagement, I introduced Mel's “mother,” Jess. Adding Jess gave the whole project depth and a narrative that drew people in, creating a unique family dynamic that instantly elevated traffic and interest. After thousands of bad photos, hundreds of deleted posts, and months of trial and error, you can now see the quality that defines my current accounts. Here’s a rundown of the tools and checkpoints I’ve used from day one, in order: Fooocus on RunDiffusion — Juggernaut V8 Fooocus on RunDiffusion — Juggernaut V9 Fooocus on PC (locally) — Juggernaut V9 Fooocus on PC (locally) —Lyuyang Mix + Juggernaut V9 Flux on PC (couple of photos only since it's so slow even on RTX 4090) Flux on Fal.ai. \---- There’s no magic Instagram hack that guarantees success, despite what everyone thinks and keeps asking me. Quality content, consistent uploads, and solid craftsmanship are what actually help your photos hit trends and show up on the Explore page. Unlike 95% of low-quality AI accounts out there, I don’t rely on faceswap videos, spam Reels, or go around liking comments on other accounts. My approach is fully organic, focused solely on creating my own unique content. By following Instagram's guidelines to the letter, I've managed to direct some of Mel and Jess' fans over to Patreon and Fanvue. There, for a small subscription fee, fans can access exclusive lingerie content. For those looking for more, higher-tier subscriptions give access to even more premium content. Some possible questions and their answers: No, you can't share hardcore NSFW content on Patreon. You can do that on Fanvue. Yes, you can create AI creators on Fanvue — OnlyFans doesn't allow it. Yes, you can use your own ID to get KYC. Yes, we're telling both Mel and Jess is (or use) AI to generate content. And yes, some people leave and some people still have fun with chatting, having a good time and get perfect content for their needs. And yes, we have a chatter team to work on these accounts. \---- This journey wasn’t all smooth sailing. I faced unexpected roadblocks, like platform restrictions that limited certain types of content, and managing fan expectations was more challenging than anticipated. Staying within guidelines while keeping fans engaged required constant adaptation. These hurdles forced me to get creative, adjust my approach, and learn fast. Once I saw Mel and Jess gaining traction, I knew it was time to scale up. Expanding meant finding new ways to keep content fresh, creating deeper narratives, and considering how to bring even more followers into the fold. My focus turned to building a sustainable model that could grow without sacrificing quality or authenticity. If you’re thinking about diving into AI content creation, here’s my advice: patience, consistency, and a focus on quality are key. Don’t cut corners or rely on quick-fix hacks. Invest time in learning the right tools, creating engaging stories, and building an audience that values what you bring to the table. This approach took me from zero to six figures, and it’s what makes the journey worth it. \---- And finally, here’s the income breakdown that everyone’s curious about: Mel on Fanvue: $82,331.58 (Gross earnings because we have chatter cuts like 15%) Mel on Patreon: $50,865.98 (Net earnings) Jess on Fanvue: $89,068.26 (Gross earnings because we have chatter cuts like 15%) Jess on Patreon: $39,040.70 And thanks to Reddit and my old posts, I got a perfect investor like after 5 months, so this is a "payback" for that. Like I said, I'll answer every question in the comments — take care and let me know.

Learn Coding while building your dream idea (and pay for the lessons).
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Learn Coding while building your dream idea (and pay for the lessons).

I have a business idea and would welcome feedback. As a coder with experience running a successful outsourcing shop and teaching coding skills to employees, I want to create a unique class concept where students are entrepreneurs who have an idea they want to develop and sell while learning how to code it themselves. The course would span 6–12 months, focusing on building an MVP (Minimum Viable Product) for each student's project. I would teach coding and guide students on effectively using AI tools like GPT4 and Claude to streamline the coding process by 50-75%. We would start by creating a comprehensive PRD (Product Requirements Document) and estimating the time to completion and the necessary tech stack. The class size would be limited to 4–5 students to ensure proper management and support. The monthly fee would be around $1,000 or more, considering the personalized attention and the potential for students to launch their own products by the end of the course. Students would need to commit significant effort and time (at least 6 months) to the program. Upon completion, students would be equipped with the skills to market their product, add features using AI tools, and manage other coders if needed. They would also gain a solid understanding of the time and resources required to implement new features. As an added benefit, the total cost of this program would likely be comparable to outsourcing the project development. What are your thoughts on this business idea? Do you think there is a market for this type of learning experience?

How I Made $250.000+ in a Year: A Case Study of My AI Influencer Journey
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benfromwhereThis week

How I Made $250.000+ in a Year: A Case Study of My AI Influencer Journey

Update on February 22th: I changed my AI influencer's names because it caused some problems on my business. One year, two AI-powered influencers, and $250K in revenue. Sounds unreal? It’s not. Today, I’m pulling back the curtain on the strategies, tools, and hard-won lessons that took me from concept to a six-figure success story in the AI influencer space. Hey, I'm Ben—a 32-year-old designer who spent the past year navigating the world of AI influencers. Let me clear up any confusion right from the start: I’m not here to sell you anything. This is purely a case study to share what worked, what didn’t, and what I’ve learned along the way. I’ll also make sure to answer all your questions in the comments for free whenever I can, so don’t hesitate to ask. Links to Past Topics: If you're curious about some of the groundwork I covered, check out a few of my earlier posts here: How I Make $10,000 Monthly | AI Influencer Management How I Earned $7000+ in 15 Days | AI Influencer Business Update These earlier posts cover a lot of the backstory, so feel free to explore them before diving into this one. So if you're ready, here is the full story: \---- The idea of creating an AI influencer was one of those “what if” moments that wouldn’t leave my mind. At first, it sounded futuristic—even a bit too ambitious. It all started when I stumbled upon an AI influencer on Instagram with the handle AnnaMaes2000. Her content blew me away—the quality, the detail, and just how real everything looked. I was instantly hooked and ended up going through every post, just trying to figure out how she was pulling this off. That’s when I knew I had to learn how this was done. The next step? YouTube. I dived into videos on Stable Diffusion, soaking up everything I could about creating AI-generated images. Those tutorials taught me the basics and got me up to speed. Then, I created my first AI influencer, let's call her Mel for now. Right after that, to complete the storyline and boost engagement, I introduced Mel's “mother,” Jess. Adding Jess gave the whole project depth and a narrative that drew people in, creating a unique family dynamic that instantly elevated traffic and interest. After thousands of bad photos, hundreds of deleted posts, and months of trial and error, you can now see the quality that defines my current accounts. Here’s a rundown of the tools and checkpoints I’ve used from day one, in order: Fooocus on RunDiffusion — Juggernaut V8 Fooocus on RunDiffusion — Juggernaut V9 Fooocus on PC (locally) — Juggernaut V9 Fooocus on PC (locally) —Lyuyang Mix + Juggernaut V9 Flux on PC (couple of photos only since it's so slow even on RTX 4090) Flux on Fal.ai. \---- There’s no magic Instagram hack that guarantees success, despite what everyone thinks and keeps asking me. Quality content, consistent uploads, and solid craftsmanship are what actually help your photos hit trends and show up on the Explore page. Unlike 95% of low-quality AI accounts out there, I don’t rely on faceswap videos, spam Reels, or go around liking comments on other accounts. My approach is fully organic, focused solely on creating my own unique content. By following Instagram's guidelines to the letter, I've managed to direct some of Mel and Jess' fans over to Patreon and Fanvue. There, for a small subscription fee, fans can access exclusive lingerie content. For those looking for more, higher-tier subscriptions give access to even more premium content. Some possible questions and their answers: No, you can't share hardcore NSFW content on Patreon. You can do that on Fanvue. Yes, you can create AI creators on Fanvue — OnlyFans doesn't allow it. Yes, you can use your own ID to get KYC. Yes, we're telling both Mel and Jess is (or use) AI to generate content. And yes, some people leave and some people still have fun with chatting, having a good time and get perfect content for their needs. And yes, we have a chatter team to work on these accounts. \---- This journey wasn’t all smooth sailing. I faced unexpected roadblocks, like platform restrictions that limited certain types of content, and managing fan expectations was more challenging than anticipated. Staying within guidelines while keeping fans engaged required constant adaptation. These hurdles forced me to get creative, adjust my approach, and learn fast. Once I saw Mel and Jess gaining traction, I knew it was time to scale up. Expanding meant finding new ways to keep content fresh, creating deeper narratives, and considering how to bring even more followers into the fold. My focus turned to building a sustainable model that could grow without sacrificing quality or authenticity. If you’re thinking about diving into AI content creation, here’s my advice: patience, consistency, and a focus on quality are key. Don’t cut corners or rely on quick-fix hacks. Invest time in learning the right tools, creating engaging stories, and building an audience that values what you bring to the table. This approach took me from zero to six figures, and it’s what makes the journey worth it. \---- And finally, here’s the income breakdown that everyone’s curious about: Mel on Fanvue: $82,331.58 (Gross earnings because we have chatter cuts like 15%) Mel on Patreon: $50,865.98 (Net earnings) Jess on Fanvue: $89,068.26 (Gross earnings because we have chatter cuts like 15%) Jess on Patreon: $39,040.70 And thanks to Reddit and my old posts, I got a perfect investor like after 5 months, so this is a "payback" for that. Like I said, I'll answer every question in the comments — take care and let me know.

Presenting my fresh new ideas for Google! Warning: These might make TOO much money
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Good0timesThis week

Presenting my fresh new ideas for Google! Warning: These might make TOO much money

It's well known that Google likes its safe avenues, such as email, word processing, and file storage. One would think that it has done everything it can. I disagree! There are so many untapped markets out there to compete in and employ its digital ~~monopoly~~ advantage. behold the future of Google projects and even more wealth at your fingertips: Google Street Crime: An app that uses AI/ML to identify easy places to rob or even just people to hit. Google Jail: The perfect way to communicate with your family, lawyers, and drug dealers. Google Prostitution: Similar to the 'Uber' style of business, albeit big pimping. Google Human Trafficking: Sell your victims on a competitive global marketplace! Or organs. Google Slavery: Kind of like the same but probably with different taxes. Google Death Sentence: Automated appeal process. Free cookies with all fails! Google Cartel: Another kind of marketplace. Premium gives you a free chainsaw. Google Misery: A VR-powered world which portrays hell. It's an improvement. Google Domination: The blissful removal of this tedious experiment of democracy. Google Religion: The worship of Google as a lovecraftian but benevolent creator of all existence. All of these shall be accompanied by chirpy music, minimalist graphics, and deliriously happy animated cartoons. Well now you've got the ideas so chase that money you freaks! It's right there. Smell of money! Smell of money!

🛒7 Strategies to Increase Retail Store Footfall post-COVID | Ultimate Blueprint & Guide 📈
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bnk3r_This week

🛒7 Strategies to Increase Retail Store Footfall post-COVID | Ultimate Blueprint & Guide 📈

Hello fellow marketers/entrepreneurs! Covid has had a gobsmacking effect on all retail promotions and marketing efforts. For people with retail businesses that thrive on footfall, it has been an uphill battle, but markets of the world are slowly resuming action. Knowing the footfall to your retail store can help you decide how many products you need to stock, which days of the week are best for promotions, and what type of promotional offers work well. The pandemic has drastically impacted customer behavior and customer loyalty is plunging. People prefer shopping online to brick-and-mortar purchases, and consumers are limiting their spending on a range of items - investing only in essentials is the norm now (McKinsey). We found some companies like Target having programs like Cartwheel that offer 5% to 50% off specific items when customers shop in-store to increase foot traffic. Strategies like these ultimately add up, an ICSC report cites that 69% of customers who went to collect their orders eventually bought additional items. I've put together a detailed list of 7 strategies to boost footfall to stores post COVID, I hope they come in handy! Abide by COVID-19 Protocols for a Safer Environment Be well-informed of the COVID-19 protocols. Don't implement this merely under the government norms, instead take extra measures to show customers that you care! Have an automated entrance Deploy hygiene counters Fix thermal sensors in the entrance Have an isolation space for those showing symptoms of the coronavirus To see more check this link for the entire list! Run Catchy In-Store Promotions Discounts are a perfect way to attract new customers and retain existing ones. When you want to increase customer traffic in a brick-and-mortar store, give customers an offer that only works inside the store. Surprise your consumers with free samples of your products. This would allow them to try some new brands and products. If you’d want to reduce your excess stock post the quarantine time, try running a multi-buy campaign. Digital Signages - Enhance In-store Shopping Experience Digital signage is a type of advertising that uses a video screen to display marketing messages. They can be used for attracting customers, conveying information, and promoting merchandise. Retail outlets in malls that have fashion sections can display the latest trends on their screens so customers know what’s new. This helps them pick out something they might like quickly. Some restaurants showcase menus on screens while others even project live cooking shows! These displays help with menu navigation too; helping a diner decide between chicken tikka masala or steak tartare by showing pictures of both dishes at once. Leverage Beacon Notification to Attract Customers to Your Store The beacon technology is a way to implement a tracking system indoors. A beacon is an inaudible signal that can be tracked and act as the trigger for other events like sending notifications about deals, discounts, or new products. Beacon technology helps with driving footfalls by giving customers an indoor mapping experience of your store's inventory. This ensures they always know where they are going and what’s around them. The navigation reminds them of their proximity to items on display so there’s never any confusion over whether something is nearby or farther off. Train your Salespeople to Become the Shopper's Friend Educating your salespersons on how to be consumers’ friends is important. They should be knowledgeable about what products are popular and in-demand so that they can help the customers find exactly what they want while at the same time giving guidance on how to save money by telling them where discounts and deals can be found. Reconceptualize Checkout Counters Customers abandon their purchases because of long lines at the checkout. With the pandemic out there, this could be one of the reasons why the retail foot traffic is diminishing. Include contactless payments that can be automated or replace your existing POS setup. Encourage BOPIS (Buy Online Pick-up In-store) To implement BOPIS for your retail store, you need to have a centralized platform that allows you to manage orders, sales, and customers. This helps you to deliver a personalized customer experience. In combination with BOPIS, another way to promote footfall into the store and drive sales in retail is by bringing your website in-store. And this will be a good move if you have multiple stores and not all the stock in one place. This is because, when you know how to calculate footfall in retail it can help you with many retail metrics like: How to plan your store for peak footfall times? How much stock you need in the store and how often you'll need to restock it? What products are selling well on an hourly basis? This is so crucial information for retailers that will help inform decisions about where to place certain items or which ones may be more popular than others etc. When stores should have promotions (if they want), discounts, and raise weekend sales? We've put together an elaborate, research-based White Paper that covers these segments: How have pandemics catalyzed technological innovations Customer sentiment and behavior during COVID-19 An omnichannel customer engagement strategy to drive sales in retail and footfall The ultimate roadmap to increase retail footfalls How to build the perfect loyalty program to turn foot traffic into brand ambassadors? You can find the same over here, hope my team's effort comes in handy to some of y'all that could improve your store visits, cheers!

Critique my business ideas
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FocusOutrageous9685This week

Critique my business ideas

So I have some business ideas that I would like to confront to you in order to have feedback. The point is to give me your completely honest opinion and try to find some potential problems. 1 - Digital marketing automation for green ecommerce stores Marketing has always been a problem for everyone in business more particularly for niche businesses. It's tough for them because people who will buy their product are generally harder to find. Also these products are way more expensive than other so it may be clever for them to focus more on marketing. Since the green and sustainable industry is growing at a very fast rate such as AI, I would like to hear your opinion on the idea of automating marketing for these type of businesses. 2 - AI Mental Health platform The mental health issues will gain more and more importance in the future. We now live in a world that isn't as safe as before and with the rise of social media we can predict that mental health issues will be more frequent especially for young people. PH, Instagram, Tiktok all of these are just bad for everyone and so an AI mental health plateform where people can chat with AI, discuss in anonymous forums and use integrated tools to reduce screen time and manage addiction I think would be a good idea. I haven't really thought about how to make money but as I write I was thinking about either a freemium model or integrate products from stores and kind of get affiliation, getting money when people buy the product. 3 - A car enthusiast website Everyday around 5000 millionaires are created so obviously the high end car industry is growing at a fairly fast rate. My idea would be to create a network where people would pay to ride in a supercar. There would be a map where people would look for cars in their area and chat with the owner basically. 4 - Marketing agency for real estate agents This is self explanatory. Common pain points include managing client communication, nurturing leads, following up on inquiries, and staying top-of-mind with potential buyers and sellers. Effective email automation can help with sending personalized follow-ups, reminders, newsletters, and market updates. It would be a subscription based business basically.

Looking For Tech-Savvy Business Partner
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DesignedItThis week

Looking For Tech-Savvy Business Partner

Hi! I'm looking for a business partner to help with one of my product lines or we could create a new product line together. I would like the product to be a digital asset where we can sell it on another website, where the other website brings customers to our product so we don't have to market it at first. Our short-term goal will be to publish a product one month after connecting and then make $1 by the following month. Our 4-month goal will be to generate $2,500 - $7,500 in passive income per year for one product line. I'm not trying to make a lot of money right away, but am looking to setup enough passive income so we can both retire early in a few years. For this year, I wrote down 100's of ideas, tried 30 ideas, have 14 ideas that work, and have only 6 ideas that would be profitable. So I'll bring with me only the best of the best ideas. I'm all about efficiency and doing things in bulk to maximize profit and decrease time spent, using AI to generate text/images/audio but adding on that manual touch to make all digital products high-quality and 5 stars, and using software like Python to automate repetitive processes to create digital products. My main skillset: running a business, project management, creating design and technical documentation, marketing, hiring, budgeting, business analysis, graphic design, software development, app development, web design/development, AI development, databases, data engineering, cloud/Azure, data analysis, and reporting. I know many other skills too and can pick up and learn a new business or technical skill pretty quickly. I also have a friend who's in IT/security/networking/servers if we need to bring him in. A clone of myself would be perfect to connect with, but working with anyone with a different skillset would open up the digital product possibilities. I might put tech-savvy at the top of the list so you could figure out how to create new digital products, while business-savvy might be #2, Other skills might be specific to individual products. If you're interested in working together, then feel free to post below or message me!

Looking For Tech-Savvy Business Partner
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DesignedItThis week

Looking For Tech-Savvy Business Partner

Hi! I'm looking for a business partner to help with one of my product lines or we could create a new product line together. I would like the product to be a digital asset where we can sell it on another website, where the other website brings customers to our product so we don't have to market it at first. Our short-term goal will be to publish a product one month after connecting and then make $1 by the following month. Our 4-month goal will be to generate $2,500 - $7,500 in passive income per year for one product line. I'm not trying to make a lot of money right away, but am looking to setup enough passive income so we can both retire early in a few years. For this year, I wrote down 100's of ideas, tried 30 ideas, have 14 ideas that work, and have only 6 ideas that would be profitable. So I'll bring with me only the best of the best ideas. I'm all about efficiency and doing things in bulk to maximize profit and decrease time spent, using AI to generate text/images/audio but adding on that manual touch to make all digital products high-quality and 5 stars, and using software like Python to automate repetitive processes to create digital products. My main skillset: running a business, project management, creating design and technical documentation, marketing, hiring, budgeting, business analysis, graphic design, software development, app development, web design/development, AI development, databases, data engineering, cloud/Azure, data analysis, and reporting. I know many other skills too and can pick up and learn a new business or technical skill pretty quickly. I also have a friend who's in IT/security/networking/servers if we need to bring him in. A clone of myself would be perfect to connect with, but working with anyone with a different skillset would open up the digital product possibilities. I might put tech-savvy at the top of the list so you could figure out how to create new digital products, while business-savvy might be #2, Other skills might be specific to individual products. If you're interested in working together, then feel free to post below or message me!

Made 60k mrr for a business by just lead nurturing. Need suggestions and validation.
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Alarmed-Argument-605This week

Made 60k mrr for a business by just lead nurturing. Need suggestions and validation.

Apart from the story I need a suggestion and validation here. It's a bit long, skip to tl;dr if you couldn't handle length. A few days ago, I saw a person on Reddit sharing his struggles that, Even after generating a lot of leads from ads of Meta and Google (even with lowest cpc cpa cpl), he was not able to convert them into sales. Out of curiosity I dm'ed him with all fancy services that I offer and expressed that as a agency I would work with him for monthly recurring fee. He suggested for one time consulting fee, I agreed. It was literally a eye opener for me. This guy is in coaching business offering courses for people. His niche was too vague. Courses were on mindset coaching, confidence and public speaking coaching, right attitude coaching, manifestation coaching and all crap shits related to this. At first I thought he was not getting sales because who will pay for all this craps. I openly discussed with him that he has to change what he offers because, if I saw this ad I wouldn't buy this for sure. He then showed me how much money people offering similar service are making . I was literally taken back. He was part of a influencer group (the main guy who encourages these guys to start coaching business, looks like some mlm shit) where people post their succes stories. Literally lot of guys were making above 150k and 200k per month. Even with very basic landing page and average offer They are still winning. Here's where it gets interesting. I tried to clone everything that the top people in this industry are doing in marketing from end to end.( like the same landing page, bonus offers around 50k, exclusive community, free 1 on 1 calls for twice a month).Nothing worked for a month and later surprisingly even the sales started dropping a bit more. I got really confused here. So to do a discovery I went and purchased the competitor course and Man I was literally taken back. Like he has automated everything from end to end. You click the ad, see vsl, you have to fill a form and join a free Skool community where he gives away free stuffs and post success stories of people who took the course. Now every part of this journey you will get a follow up mail and follow up sms. Like after filling the form. after that now if you join and don't purchase the course you will be pampered with email and sms filled with success stories. For sure anybody will be tempted to buy the course. Here is the key take away. He was able to make more sales because he was very successful in nurturing the leads with follow ups after follow ups. Even after you purchased his course he is making passive income from 1 on calls and bonus live webinars. So follow ups will be for 1 on 1 calls and webinars after the course is over. Core point is our guy even after spending 2 to 3k per month on ads was not able to bring huge sales like competitors because he failed the nuture them. Even after making the same offers and the same patterns of marketing as competitors, the sales declined because people thought this is some spam that everyone is doing because the template of the ads was very professional and similar. suprising one is people fall for basic templates thinking it's a underrated one. so what we did here is we integrated a few softwares into one and set up all same webinars, automated email and sms follow ups, ad managers for stats, launched him a free LMS platform where without any additional fees so he can uploaded unlimited courses, skool like community and add product's like Shopify ( he was selling few merchandise with his brand name on) where he can add unlimited products with connection to all payment gateway, integrated with crm with unlimited contacts, workflow and lead nurturing with calender syncing for 1 on 1 calls. But these are a bit old school, what we did was even better. integrated a conversational ai with all of his sales platforms and gave a nocode automation builder with ai for the workflow. we also set him up with a ai voice agent that's automatically calls and markets for his course and also replies for queries when called. we also set up him a dedicated afflitate manager portal with automated commissions. Though he didn't cross 100k Mark, He did a great number after this. He was struggling with 6k sales, now he has reached somewhere mid of 45k to 50k mrr. Max he hit was 61.8k. I see this a big difference.So one small thing, nurturing the lead can bring you immense sales. To set up all of this it costs around 1.2k monthly for me with all the bills. ( I know there are few free for Individual user platforms out there, but It gets very costly when you switch to their premium plans. with heavy volumes you would require more than premium they offer.) I offered him like 3k per month to work as a agency for him who takes care of all these stuffs. He declined and offered for one time set up fee stating that he will pay 1.2k directly. The one time fee was also a bit low, though I agreed since this was a learning for me. what happened next after that is, he referred me to a few other people in the same niche. But the problem is they are not interested in spending 1 to 2 k in bills for software. They requested that if, will I be able to provide the saas alone for less than 500 dollars with one time set up fee. I haven't responded yet since I have to take an enterprise plan for all the software used and pay full advance price for billings. Then to break even that I have to make minimum 50 or odd users for that. let's grantly say 100 users with all other future costs. So here's what I'm planning to do. I'm planning to offer this as saas for let's say 239 dollars per month. with may or may not one time set up fee. ( I checked the entire internet, there is no single person offering at this price point for unlimited. Also one can easily start their marketing agency with this.) The suggestion and validation that I need here is 1.are you going through the same struggles or faced these struggles? would you be interested to buy at 239 dollars per month? let's say you're from a different niche, Did the features I told were okay for you or you need something specific for your industry that you will be interested in buying? please answer in comments and if you will purchase for this price let me know in comments/dms. I will take that into account and if the response rate is above 100 queries, then will integrate this and sell for that price. (ps: If you see this post on similar subs, please bear cause I'm trying to get suggestions from different POV) tl;dr - lead nurturing can massively boost sales *I made a software integration for a client for a 1.2k per month billing and here I want to know if more than 100 people are interested so that I will make this into my own saas and sell it for like a cheap price of 239 dollars per month TIA.

Is SaaS Done?
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Competitive_Salad709This week

Is SaaS Done?

Other day I was talking to one of the leaders in Office, He said "SAAS IS DY!NG THANKS TO AI". I found this fascinating & started digging on this, I was already part of communities like Build in Public, NoCode Builders & Others. I think he was right. I saw a significant raise in the AI Tools, what other call it 'AI Wrapper Startups' I explored many tools, then I realise why don't we capitalise this opportunity. I found out it is the marketers who needs to be aware of these & if you don't embrace these tools you will end up losing to someone with minimum experience with marketing but good hands on experience with the tools. If these tools keep up the same phase then you have both challenges & opportunities which I've listed it down in the post pros & cons. I think we need to embrace these tools are else we will be left behind. All these things are about marketers but what about the people who want to become solopreneurs or people like Pieter Levels who just want to create something useful get money either by selling or running multiple projects at once. Whatever I've studied & learnt. I came up with something called "The SaaS Marketing Innovation Cycle". The SaaS Marketing Innovation Cycle : Will have six easy steps. Empowering with No-code : Decide what is the problem you are planing to solve & understand which is No-code tool can help you with solution. Some tools will have steep learning curve, become expert on those tools. Integrate Automation AI : This is very crucial for your tool & make sure you have build a tool which will integrates easily with most of the platforms. Build Custom Solution : Right now the whole industry of Micro SaaS stands on building custom solutions, catering your audience is the best way to go for it. Launching MVPs : Because you have no-code tools it is easier to deploy MVPs than ever before & you can build multiple tools at once. Adapt & Grow : This is about the business take feedback from customer add new feature remove few yada yada. Leverage the Growth : Here it is important you have learn to build communities out these tools. if you come up with any new ideas there is always a group of people, who will be able adapt & give you the feedback to improve. Conclusion : Either build something or adapt something quicker when that has built. What do you think Folks ??

Critique my business ideas
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FocusOutrageous9685This week

Critique my business ideas

So I have some business ideas that I would like to confront to you in order to have feedback. The point is to give me your completely honest opinion and try to find some potential problems. 1 - Digital marketing automation for green ecommerce stores Marketing has always been a problem for everyone in business more particularly for niche businesses. It's tough for them because people who will buy their product are generally harder to find. Also these products are way more expensive than other so it may be clever for them to focus more on marketing. Since the green and sustainable industry is growing at a very fast rate such as AI, I would like to hear your opinion on the idea of automating marketing for these type of businesses. 2 - AI Mental Health platform The mental health issues will gain more and more importance in the future. We now live in a world that isn't as safe as before and with the rise of social media we can predict that mental health issues will be more frequent especially for young people. PH, Instagram, Tiktok all of these are just bad for everyone and so an AI mental health plateform where people can chat with AI, discuss in anonymous forums and use integrated tools to reduce screen time and manage addiction I think would be a good idea. I haven't really thought about how to make money but as I write I was thinking about either a freemium model or integrate products from stores and kind of get affiliation, getting money when people buy the product. 3 - A car enthusiast website Everyday around 5000 millionaires are created so obviously the high end car industry is growing at a fairly fast rate. My idea would be to create a network where people would pay to ride in a supercar. There would be a map where people would look for cars in their area and chat with the owner basically. 4 - Marketing agency for real estate agents This is self explanatory. Common pain points include managing client communication, nurturing leads, following up on inquiries, and staying top-of-mind with potential buyers and sellers. Effective email automation can help with sending personalized follow-ups, reminders, newsletters, and market updates. It would be a subscription based business basically.

How I Made $250.000+ in a Year: A Case Study of My AI Influencer Journey
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benfromwhereThis week

How I Made $250.000+ in a Year: A Case Study of My AI Influencer Journey

Update on February 22th: I changed my AI influencer's names because it caused some problems on my business. One year, two AI-powered influencers, and $250K in revenue. Sounds unreal? It’s not. Today, I’m pulling back the curtain on the strategies, tools, and hard-won lessons that took me from concept to a six-figure success story in the AI influencer space. Hey, I'm Ben—a 32-year-old designer who spent the past year navigating the world of AI influencers. Let me clear up any confusion right from the start: I’m not here to sell you anything. This is purely a case study to share what worked, what didn’t, and what I’ve learned along the way. I’ll also make sure to answer all your questions in the comments for free whenever I can, so don’t hesitate to ask. Links to Past Topics: If you're curious about some of the groundwork I covered, check out a few of my earlier posts here: How I Make $10,000 Monthly | AI Influencer Management How I Earned $7000+ in 15 Days | AI Influencer Business Update These earlier posts cover a lot of the backstory, so feel free to explore them before diving into this one. So if you're ready, here is the full story: \---- The idea of creating an AI influencer was one of those “what if” moments that wouldn’t leave my mind. At first, it sounded futuristic—even a bit too ambitious. It all started when I stumbled upon an AI influencer on Instagram with the handle AnnaMaes2000. Her content blew me away—the quality, the detail, and just how real everything looked. I was instantly hooked and ended up going through every post, just trying to figure out how she was pulling this off. That’s when I knew I had to learn how this was done. The next step? YouTube. I dived into videos on Stable Diffusion, soaking up everything I could about creating AI-generated images. Those tutorials taught me the basics and got me up to speed. Then, I created my first AI influencer, let's call her Mel for now. Right after that, to complete the storyline and boost engagement, I introduced Mel's “mother,” Jess. Adding Jess gave the whole project depth and a narrative that drew people in, creating a unique family dynamic that instantly elevated traffic and interest. After thousands of bad photos, hundreds of deleted posts, and months of trial and error, you can now see the quality that defines my current accounts. Here’s a rundown of the tools and checkpoints I’ve used from day one, in order: Fooocus on RunDiffusion — Juggernaut V8 Fooocus on RunDiffusion — Juggernaut V9 Fooocus on PC (locally) — Juggernaut V9 Fooocus on PC (locally) —Lyuyang Mix + Juggernaut V9 Flux on PC (couple of photos only since it's so slow even on RTX 4090) Flux on Fal.ai. \---- There’s no magic Instagram hack that guarantees success, despite what everyone thinks and keeps asking me. Quality content, consistent uploads, and solid craftsmanship are what actually help your photos hit trends and show up on the Explore page. Unlike 95% of low-quality AI accounts out there, I don’t rely on faceswap videos, spam Reels, or go around liking comments on other accounts. My approach is fully organic, focused solely on creating my own unique content. By following Instagram's guidelines to the letter, I've managed to direct some of Mel and Jess' fans over to Patreon and Fanvue. There, for a small subscription fee, fans can access exclusive lingerie content. For those looking for more, higher-tier subscriptions give access to even more premium content. Some possible questions and their answers: No, you can't share hardcore NSFW content on Patreon. You can do that on Fanvue. Yes, you can create AI creators on Fanvue — OnlyFans doesn't allow it. Yes, you can use your own ID to get KYC. Yes, we're telling both Mel and Jess is (or use) AI to generate content. And yes, some people leave and some people still have fun with chatting, having a good time and get perfect content for their needs. And yes, we have a chatter team to work on these accounts. \---- This journey wasn’t all smooth sailing. I faced unexpected roadblocks, like platform restrictions that limited certain types of content, and managing fan expectations was more challenging than anticipated. Staying within guidelines while keeping fans engaged required constant adaptation. These hurdles forced me to get creative, adjust my approach, and learn fast. Once I saw Mel and Jess gaining traction, I knew it was time to scale up. Expanding meant finding new ways to keep content fresh, creating deeper narratives, and considering how to bring even more followers into the fold. My focus turned to building a sustainable model that could grow without sacrificing quality or authenticity. If you’re thinking about diving into AI content creation, here’s my advice: patience, consistency, and a focus on quality are key. Don’t cut corners or rely on quick-fix hacks. Invest time in learning the right tools, creating engaging stories, and building an audience that values what you bring to the table. This approach took me from zero to six figures, and it’s what makes the journey worth it. \---- And finally, here’s the income breakdown that everyone’s curious about: Mel on Fanvue: $82,331.58 (Gross earnings because we have chatter cuts like 15%) Mel on Patreon: $50,865.98 (Net earnings) Jess on Fanvue: $89,068.26 (Gross earnings because we have chatter cuts like 15%) Jess on Patreon: $39,040.70 And thanks to Reddit and my old posts, I got a perfect investor like after 5 months, so this is a "payback" for that. Like I said, I'll answer every question in the comments — take care and let me know.

SaaS, Agency, or job?
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SlowageAIThis week

SaaS, Agency, or job?

Recently, I was fired, and since I have some savings, I decided it’s finally time to start my own venture. After a couple of weeks of research and trying to figure out what I should do, here are my thoughts and some questions at the end. I’d appreciate any feedback or opinions. It’s not that I expect to wake up a multimillionaire, but I see how people make money without working the typical 9-5. Some of the worst examples are on YouTube—those agency, OFM, dropshipping hustle bros. I know it’s naive to believe all of it because they’re just selling courses, but some of them do seem to have built impressive income streams. Anyway, let’s dive into two categories and compare. Agency (providing services, development, consultation): I’ll talk about AI automation because of my background in ML Engineering and Generative AI, but this could apply to any other agency niche. It seems like a good business idea for someone who knows generative AI and can do some impressive things with LLMs, agents, etc. I even started working on it—built a website—but I stopped when I couldn’t define exactly what services to offer. I could do heavy backend tasks with infrastructure, like real machine learning and AI with fine-tuning, but I couldn’t find any examples of agencies doing this. Almost 100% of them are doing simple automations with tools like Zapier or Make. When it comes to business owners, it’s really hard to find clients in general. After reading Reddit threads, articles, and watching videos, it seems like nearly everyone struggles with client acquisition. For a one-person agency offering more complex services like real ML, it would likely be even harder to find clients, compared to big outsourcing companies with sales teams. Even without focusing on the client challenge, which is obvious in any business, looking at what successful agency owners earn, it’s usually around $100k–$200k a year. I’m not talking about the high end, just regular people. I got this information from reading, and a simple example is from interviews with people who claim to make $10k/month. But many others in these communities struggle to even reach that point. It seems like this is a difficult target for most people. SaaS: This area seems more straightforward, and with my background, it feels like a good fit. However, from reading different sources, I’ve found stories like, “It took me six months to get my first client,” or “I worked on a simple SaaS for nine months and just reached my first $1k.” There are also warnings not to believe those who claim to make $10k/month easily, and many people report struggling to grow after getting their first 10 clients. So, it’s clear to me that even with good tech skills, you’re not going to make massive amounts of money overnight, which I understand. However, with so many people becoming startup founders and indie hackers, many seem to struggle despite thinking it’s the way to go. I know both paths can potentially skyrocket, but here’s where I need help: Am I wrong about agencies? Am I wrong about SaaS? The toughest question for me: I don’t want to go back to a 9-5 job, even if I could earn $300k a year. Even if my own business takes more time and I earn less in the first few years, I still believe it will be more profitable long term, and I will be happier. So, should I pursue an agency, SaaS, or a traditional job?

Is SaaS Done?
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Competitive_Salad709This week

Is SaaS Done?

Other day I was talking to one of the leaders in Office, He said "SAAS IS DY!NG THANKS TO AI". I found this fascinating & started digging on this, I was already part of communities like Build in Public, NoCode Builders & Others. I think he was right. I saw a significant raise in the AI Tools, what other call it 'AI Wrapper Startups' I explored many tools, then I realise why don't we capitalise this opportunity. I found out it is the marketers who needs to be aware of these & if you don't embrace these tools you will end up losing to someone with minimum experience with marketing but good hands on experience with the tools. If these tools keep up the same phase then you have both challenges & opportunities which I've listed it down in the post pros & cons. I think we need to embrace these tools are else we will be left behind. All these things are about marketers but what about the people who want to become solopreneurs or people like Pieter Levels who just want to create something useful get money either by selling or running multiple projects at once. Whatever I've studied & learnt. I came up with something called "The SaaS Marketing Innovation Cycle". The SaaS Marketing Innovation Cycle : Will have six easy steps. Empowering with No-code : Decide what is the problem you are planing to solve & understand which is No-code tool can help you with solution. Some tools will have steep learning curve, become expert on those tools. Integrate Automation AI : This is very crucial for your tool & make sure you have build a tool which will integrates easily with most of the platforms. Build Custom Solution : Right now the whole industry of Micro SaaS stands on building custom solutions, catering your audience is the best way to go for it. Launching MVPs : Because you have no-code tools it is easier to deploy MVPs than ever before & you can build multiple tools at once. Adapt & Grow : This is about the business take feedback from customer add new feature remove few yada yada. Leverage the Growth : Here it is important you have learn to build communities out these tools. if you come up with any new ideas there is always a group of people, who will be able adapt & give you the feedback to improve. Conclusion : Either build something or adapt something quicker when that has built. What do you think Folks ??

xpert
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xpert-aiMar 28, 2025

xpert

English | 中文 [uri_license]: https://www.gnu.org/licenses/agpl-3.0.html [urilicenseimage]: https://img.shields.io/badge/License-AGPL%20v3-blue.svg Xpert Cloud · Self-hosting · Documentation · Enterprise inquiry Open-Source AI Platform for Enterprise Data Analysis, Indicator Management and Agents Orchestration Xpert AI is an open-source enterprise-level AI system that perfectly integrates two major platforms: agent orchestration and data analysis. 💡 What's New Agent and Workflow Hybrid Architecture In today's rapidly evolving AI landscape, enterprises face a critical dilemma: how to balance the creativity of LLMs with the stability of processes? While purely agent-based architectures offer flexibility, they are difficult to control; traditional workflows, though reliable, lack adaptability. The Agent and Workflow Hybrid Architecture of the Xpert AI platform is designed to resolve this conflict — it allows AI to possess "free will" while adhering to "rules and order." !agent-workflow-hybrid-architecture Blog - Agent and Workflow Hybrid Architecture Agent Orchestration Platform By coordinating the collaboration of multiple agents, Xpert completes complex tasks. Xpert integrates different types of AI agents through an efficient management mechanism, utilizing their capabilities to solve multidimensional problems. Xpert Agents Data Analysis Platform An agile data analysis platform based on cloud computing for multidimensional modeling, indicator management, and BI display. It supports connecting to various data sources, achieving efficient and flexible data analysis and visualization, and provides multiple intelligent analysis functions and tools to help enterprises quickly and accurately discover business value and make operational decisions. ChatBI ChatBI is an innovative feature we are introducing, combining chat functionality with business intelligence (BI) analysis capabilities. It offers users a more intuitive and convenient data analysis experience through natural language interaction. ChatBI_Demo.mp4 🚀 Quick Start Before installing Xpert, make sure your machine meets the following minimum system requirements: CPU >= 2 Core RAM >= 4 GiB Node.js (ESM and CommonJS) - 18.x, 19.x, 20.x, 22.x The easiest way to start the Xpert server is through docker compose. Before running Xpert with the following commands, make sure that Docker and Docker Compose are installed on your machine: After running, you can access the Xpert dashboard in your browser at http://localhost/onboarding and start the initialization process. Please check our Wiki - Development to get started quickly. 🎯 Mission Empowering enterprises with intelligent collaboration and data-driven insights through innovative AI orchestration and agile analytics. 🌼 Screenshots Show / Hide Screenshots Pareto analysis open in new tab !Pareto analysis Screenshot Product profit analysis open in new tab !Product profit analysis Screenshot Reseller analysis open in new tab !Reseller analysis Screenshot Bigview dashboard open in new tab !Bigview dashboard Screenshot Indicator application open in new tab !Indicator application Screenshot Indicator mobile app open in new tab !Indicator mobile app Screenshot 💻 Demo, Downloads, Testing and Production Demo Xpert AI Platform Demo at . Notes: You can generate samples data in the home dashbaord page. Production (SaaS) Xpert AI Platform SaaS is available at . Note: it's currently in Alpha version / in testing mode, please use it with caution! 🧱 Technology Stack and Requirements TypeScript language NodeJs / NestJs Nx Angular RxJS TypeORM Langchain ECharts Java Mondrian For Production, we recommend: PostgreSQL PM2 See also README.md and CREDITS.md files in relevant folders for lists of libraries and software included in the Platform, information about licenses, and other details 📄 Documentation Please refer to our official Platform Documentation and to our Wiki (WIP). 💌 Contact Us For business inquiries: Xpert AI Platform @ Twitter 🛡️ License We support the open-source community. This software is available under the following licenses: Xpert AI Platform Community Edition Xpert AI Platform Small Business Xpert AI Platform Enterprise Please see LICENSE for more information on licenses. 💪 Thanks to our Contributors Contributors Please give us :star: on Github, it helps! You are more than welcome to submit feature requests in the Xpert AI repo Pull requests are always welcome! Please base pull requests against the develop branch and follow the contributing guide.

AI-Scalpel-Trading-Bot
github
LLM Vibe Score0.491
Human Vibe Score0.09890315835809398
hackobiMar 28, 2025

AI-Scalpel-Trading-Bot

AI-Scalpel-Trading-Bot Disclaimer This software is for educational purposes only. Do not risk money which you are afraid to lose. USE THE SOFTWARE AT YOUR OWN RISK. THE AUTHORS AND ALL AFFILIATES ASSUME NO RESPONSIBILITY FOR YOUR TRADING RESULTS. Always start by running a trading bot in Dry-run and do not engage money before you understand how it works and what profit/loss you should expect. This is an implementation of freqtrade where different machine learning implementations will be tested. Freqtrade is a free and open source crypto trading bot written in Python. It is designed to support all major exchanges and be controlled via Telegram. It contains backtesting, plotting and money management tools as well as strategy optimization by machine learning. !freqtrade Exchange marketplaces supported [X] Bittrex [X] Binance (*Note for binance users) [ ] 113 others to tests. (Some of them might not work) Documentation Documentation. Features [x] Based on Python 3.6+: For botting on any operating system - Windows, macOS and Linux. [x] Persistence: Persistence is achieved through sqlite. [x] Dry-run: Run the bot without playing money. [x] Backtesting: Run a simulation of your buy/sell strategy. [x] Strategy Optimization by machine learning: Use machine learning to optimize your buy/sell strategy parameters with real exchange data. [x] Edge position sizing Calculate your win rate, risk reward ratio, the best stoploss and adjust your position size before taking a position for each specific market. Learn more. [x] Whitelist crypto-currencies: Select which crypto-currency you want to trade or use dynamic whitelists. [x] Blacklist crypto-currencies: Select which crypto-currency you want to avoid. [x] Manageable via Telegram: Manage the bot with Telegram. [x] Display profit/loss in fiat: Display your profit/loss in 33 fiat. [x] Daily summary of profit/loss: Provide a daily summary of your profit/loss. [x] Performance status report: Provide a performance status of your current trades. Quick start Freqtrade provides a Linux/macOS script to install all dependencies and help you to configure the bot. Other installations. Basic Usage Bot commands Telegram RPC commands Telegram is not mandatory. However, this is a great way to control your bot. More details on our documentation /start: Starts the trader /stop: Stops the trader /status [table]: Lists all open trades /count: Displays number of open trades /profit: Lists cumulative profit from all finished trades /forcesell |all: Instantly sells the given trade (Ignoring minimum_roi). /performance: Show performance of each finished trade grouped by pair /balance: Show account balance per currency /daily : Shows profit or loss per day, over the last n days /help: Show help message /version: Show version Development branches The project is currently setup in two main branches: develop - This branch has often new features, but might also cause breaking changes. master - This branch contains the latest stable release. The bot 'should' be stable on this branch, and is generally well tested. feat/* - These are feature branches, which are being worked on heavily. Please don't use these unless you want to test a specific feature. A note on Binance For Binance, please add "BNB/" to your blacklist to avoid issues. Accounts having BNB accounts use this to pay for fees - if your first trade happens to be on BNB, further trades will consume this position and make the initial BNB order unsellable as the expected amount is not there anymore. Support Help / Slack For any questions not covered by the documentation or for further information about the bot, I encourage you to join freqtrade's slack channel. Click here to join Slack channel. Bugs / Issues If you discover a bug in the bot, please search their issue tracker first. If it hasn't been reported, please create a new issue and ensure you follow the template guide so that our team can assist you as quickly as possible. Feature Requests Have you a great idea to improve the bot you want to share? Please, first search if this feature was not already discussed. If it hasn't been requested, please create a new request and ensure you follow the template guide so that it does not get lost in the bug reports. Pull Requests Feel like the bot is missing a feature? Keep em pull requests coming! Please read the Contributing document to understand the requirements before sending pull-requests. Coding is not a neccessity to contribute - maybe start with improving our documentation? Issues labeled good first issue can be good first contributions, and will help get you familiar with the codebase. Note before starting any major new feature work, please open an issue describing what you are planning to do or talk to the team on Slack. This will ensure that interested parties can give valuable feedback on the feature, and let others know that you are working on it. Important: Always create your PR against the develop branch, not master. Requirements Uptodate clock The clock must be accurate, syncronized to a NTP server very frequently to avoid problems with communication to the exchanges. Min hardware required To run this bot we recommend you a cloud instance with a minimum of: Minimal (advised) system requirements: 2GB RAM, 1GB disk space, 2vCPU Software requirements Python 3.6.x pip git TA-Lib virtualenv (Recommended) Docker (Recommended)

AI-Strategies-StockMarket
github
LLM Vibe Score0.407
Human Vibe Score0.026251017937713218
Solano96Mar 28, 2025

AI-Strategies-StockMarket

Artificial Intelligence Trading App to test strategies based on artificial intelligence for investing in the stock market. The program has two simple investment strategies to compare results. One of these strategies is simply to buy and hold. The other is a classic strategy based on the crossing of Moving Averages and the use of the Relative Strength Index or RSI. At this moment the app has the following strategies based on artificial intelligence: Deep Neural Network: strategy that tries to predict the market trend with the use of neural networks that take different technical indicators as inputs. Strategy that combines in a weighted way buy-sell signals coming from moving average crosses. The weights are obtained through the PSO (Particle swarm optimization) algorithm. Getting Started 🚀 These instructions will get you a copy of the project up and running on your local machine for development and testing purposes. The local installation has been successfully tested in Ubuntu 18.04. Prerequisites 📋 Have installed Python3, you can check with the following command in your terminal: In case you did not have Python3 installed, you can use the following commands: To use the program with interface is necessary to intall tkinter with the following command: Installing 🔧 First clone the repository: Now we need to install some dependencies. To do this, execute the following command: Usage 📦 First we need to activate the virtual environment with: You can use the command line program, that can be execute as follow: You can also use the short options: Example: PD: You can use as data name any market abbreviation recognized by yahoo finance. After the execution you can find the results in 'reports' where you can find a PDF report with a summary of the execution. Author ✒️ Francisco Solano López Rodríguez

eiten
github
LLM Vibe Score0.549
Human Vibe Score0.754375921646308
tradyticsMar 27, 2025

eiten

Eiten - Algorithmic Investing Strategies for Everyone Eiten is an open source toolkit by Tradytics that implements various statistical and algorithmic investing strategies such as Eigen Portfolios, Minimum Variance Portfolios, Maximum Sharpe Ratio Portfolios, and Genetic Algorithms based Portfolios. It allows you to build your own portfolios with your own set of stocks that can beat the market. The rigorous testing framework included in Eiten enables you to have confidence in your portfolios. If you are looking to discuss these tools in depth and talk about more tools that we are working on, please feel free to join our Discord channel where we have a bunch of more tools too. Files Description | Path | Description | :--- | :---------- | eiten | Main folder. | &boxur; figures | Figures for this github repositories. | &boxur; stocks | Folder to keep your stock lists that you want to use to create your portfolios. | &boxur; strategies | A bunch of strategies implemented in python. | backtester.py | Backtesting module that both backtests and forward tests all portfolios. | data_loader.py | Module for loading data from yahoo finance. | portfolio_manager.py | Main file that takes in a bunch of arguments and generates several portfolios for you. | simulator.py | Simulator that uses historical returns and monte carlo to simulate future prices for the portfolios. | strategy_manager.py | Manages the strategies implemented in the 'strategies' folder. Required Packages You will need to install the following package to train and test the models. Scikit-learn Numpy Tqdm Yfinance Pandas Scipy You can install all packages using the following command. Please note that the script was written using python3. Build your portfolios Let us see how we can use all the strategies given in the toolkit to build our portfolios. The first thing you need to do is modify the stocks.txt file in the stocks folder and add the stocks of your choice. It is recommended to keep the list small i.e anywhere between 5 to 50 stocks should be fine. We have already put a small stocks list containing a bunch of tech stocks like AAPL, MSFT, TSLA etc. Let us build our portfolios now. This is the main command that you need to run. This command will use last 5 years of daily data excluding the last 90 days and build several portfolios for you. Based on those portfolios, it will then test them on the out of sample data of 90 days and show you the performance of each portfolio. Finally, it will also compare the performance with your choice of market index which is QQQ here. Let's dive into each of the parameters in detail. istest: The value determined if the program is going to keep some separate data for future testing. When this is enabled, the value of futurebars should be larger than 5. future_bars: These are the bars that the tool will exclude during portfolio building and will forward test the portfolios on the excluded set. This is also called out of sample data. datagranularityminutes: How much granular data do you want to use to build your portfolios. For long term portfolios, you should use daily data but for short term, you can use hourly or minute level data. The possible values here are 3600, 60, 30, 15, 5, 1. 3600 means daily. historytouse: Whether to use a specific number of historical bars or use everything that we receive from yahoo finance. For minute level data, we only receive up to one month of historical data. For daily, we receive 5 years worth of historical data. If you want to use all available data, the value should be all but if you want to use smaller history, you can set it to an integer value e.g 100 which will only use the last 100 bars to build the portfolios. applynoisefiltering: This uses random matrix theory to filter out the covariance matrix from randomness thus yielding better portfolios. A value of 1 will enable it and 0 will disable it. market_index: Which index do you want to use to compare your portfolios. This should mostly be SPY but since we analyzed tech stocks, we used QQQ. only_long: Whether to use long only portfolio or enable short selling as well. Long only portfolios have shown to have better performance using algorithmic techniques. eigenportfolionumber: Which eigen portfolio to use. Any value between 1-5 should work. The first eigen portfolio (1) represents the market portfolio and should act just like the underlying index such as SPY or QQQ. The second one is orthogonal and uncorrelated to the market and poses the greatest risk and reward. The following ones have reduced risk and reward. Read more on eigen-portfolios. stocksfilepath: File that contains the list of stocks that you want to use to build your portfolio. Some Portfolio Building Examples Here are a few examples for building different types of portfolios. Both long and short portfolios by analyzing last 90 days data and keeping the last 30 days as testing data. This will give us 60 days of portfolio construction data and 30 days of testing. Only long portfolio on 60 minute bars of the last 30 days. No future testing. Compare the results with SPY index instead of QQQ. Do not apply noise filtering on the covariance matrix. Use the first eigen portfolio (market portfolio) and compare with SQQQ, Portfolio Strategies Four different portfolio strategies are currently supported by the toolkit. Eigen Portfolios These portfolios are orthogonal and uncorrelated to the market in general thus yielding high reward and alpha. However, since they are uncorrelated to the market, they can also provide great risk. The first eigen portfolio is considered to be a market portfolio which is often ignored. The second one is uncorrelated to the others and provides the highest risk and reward. As we go down the numbering, the risk as well as the reward are reduced. Minimum Variance Portfolio (MVP) MVP tries to minimize the variance of the portfolio. These portfolios are lowest risk and reward. Maximum Sharpe Ratio Portfolio (MSR) MSR solves an optimization problem that tries to maximize the sharpe ratio of the portfolio. It uses past returns during the optimization process which means if past returns are not the same as future returns, the results can vary in future. Genetic Algorithm (GA) based Portfolio This is our own implementation of a GA based portfolio that again tries to maximize the sharpe ratio but in a slightly more robust way. This usually provides more robust portfolios than the others. When you run the command above, our tool will generate portfolios from all these strategies and give them to you. Let us look at some resulting portfolios. Resulting Portfolios For the purpose these results, we will use the 9 stocks in the stocks/stocks.txt file. When we run the above command, we first get the portfolio weights for all four strategies. For testing purposes, the above command used last five years of daily data up till April 29th. The remaining data for this year was used for forward testing i.e the portfolio strategies had no access to it when building the portfolios. What if my portfolio needs different stocks?: All you need to do is change the stocks in the stocks.txt file and run the tool again. Here is the final command again that we run in order to get our portfolios: Portfolio Weights We can see that the eigen portfolio is giving a large weight to TSLA while the others are dividing their weights more uniformly. An interesting phenomena happening here is the hedging with SQQQ that all the strategies have learned automatically. Every tool is assigning some positive weight to SQQQ while also assigning positive weights to other stocks which indicates that the strategies are automatically trying to hedge the portfolios from risk. Obviously this is not perfect, but just the fact that it's happening is fascinating. Let us look at the backtest results on the last five years prior to April 29, 2020. Backtest Results The backtests look pretty encouraging. The black dotted line is the market index i.e QQQ. Other lines are the strategies. Our custom genetic algorithm implementation seems to have the best backtest results because it's an advanced version of other strategies. The eigen portfolio that weighed TSLA the most have the most volatility but its profits are also very high. Finally, as expected, the MVP has the minimum variance and ultimately the least profits. However, since the variance is extremely low, it is a good portfolio for those who want to stay safe. The most interesting part comes next, let us look at the forward or future test results for these portfolios. Forward Test Results These results are from April 29th, 2020 to September 4th, 2020. The eigen portfolio performed the best but it also had a lot of volatility. Moreover, most of those returns are due to TSLA rocketing in the last few months. After that, our GA algorithm worked quite effectively as it beat the market index. Again, as expected, the MVP had the lowest risk and reward and slowly went up in 4-5 months. This shows the effectiveness and power of these algorithmic portfolio optimization strategies where we've developed different portfolios for different kinds of risk and reward profiles. Conclusion and Discussion We are happy to share this toolkit with the trading community and hope that people will like and contribute to it. As is the case with everything in trading, these strategies are not perfect but they are based on rigorous theory and some great empirical results. Please take care when trading with these strategies and always manage your risk. The above results were not cherry picked but the market has been highly bullish in the last few months which has led to the strong results shown above. We would love for the community to try out different strategies and share them with us. Special Thanks Special thanks to Scott Rome's blog. The eigen portfolios and minimum variance portfolio concepts came from his blog posts. The code for filtering eigen values of the covariance matrix was also mostly obtained from one of his posts. License A product by Tradytics Copyright (c) 2020-present, Tradytics.com

Solana_AIAgent_Trading
github
LLM Vibe Score0.464
Human Vibe Score0.05777682403433476
solagent99Mar 25, 2025

Solana_AIAgent_Trading

Solana AI Agent Trading Tool An open-source trading toolkit for connecting AI agents to Solana protocols. Now, any agent, using any model can autonomously perform 15+ Solana actions: Trade tokens Launch new tokens Lend assets Send compressed airdrops Execute blinks Launch tokens on AMMs And more... 💬 Contact Me If you have any question or something, feel free to reach out me anytime via telegram, discord or twitter. 🌹 You're always welcome 🌹 Telegram: @Leo Replit template created by Arpit Singh 🔧 Core Blockchain Features Token Operations Deploy SPL tokens by Metaplex Transfer assets Balance checks Stake SOL Zk compressed Airdrop by Light Protocol and Helius NFTs on 3.Land Create your own collection NFT creation and automatic listing on 3.land List your NFT for sale in any SPL token NFT Management via Metaplex Collection deployment NFT minting Metadata management Royalty configuration DeFi Integration Jupiter Exchange swaps Launch on Pump via PumpPortal Raydium pool creation (CPMM, CLMM, AMMv4) Orca Whirlpool integration Manifest market creation, and limit orders Meteora Dynamic AMM, DLMM Pool, and Alpha Vault Openbook market creation Register and Resolve SNS Jito Bundles Pyth Price feeds for fetching Asset Prices Register/resolve Alldomains Perpetuals Trading with Adrena Protocol Drift Vaults, Perps, Lending and Borrowing Solana Blinks Lending by Lulo (Best APR for USDC) Send Arcade Games JupSOL staking Solayer SOL (sSOL)staking Non-Financial Actions Gib Work for registering bounties 🤖 AI Integration Features LangChain Integration Ready-to-use LangChain tools for blockchain operations Autonomous agent support with React framework Memory management for persistent interactions Streaming responses for real-time feedback Vercel AI SDK Integration Vercel AI SDK for AI agent integration Framework agnostic support Quick and easy toolkit setup Autonomous Modes Interactive chat mode for guided operations Autonomous mode for independent agent actions Configurable action intervals Built-in error handling and recovery AI Tools DALL-E integration for NFT artwork generation Natural language processing for blockchain commands Price feed integration for market analysis Automated decision-making capabilities 📃 Documentation You can view the full documentation of the kit at docs.solanaagentkit.xyz 📦 Installation Quick Start Usage Examples Deploy a New Token Create NFT Collection on 3Land Create NFT on 3Land When creating an NFT using 3Land's tool, it automatically goes for sale on 3.land website Create NFT Collection Swap Tokens Lend Tokens Stake SOL Stake SOL on Solayer Send an SPL Token Airdrop via ZK Compression Fetch Price Data from Pyth Open PERP Trade Close PERP Trade Close Empty Token Accounts Create a Drift account Create a drift account with an initial token deposit. Create a Drift Vault Create a drift vault. Deposit into a Drift Vault Deposit tokens into a drift vault. Deposit into your Drift account Deposit tokens into your drift account. Derive a Drift Vault address Derive a drift vault address. Do you have a Drift account Check if agent has a drift account. Get Drift account information Get drift account information. Request withdrawal from Drift vault Request withdrawal from drift vault. Carry out a perpetual trade using a Drift vault Open a perpertual trade using a drift vault that is delegated to you. Carry out a perpetual trade using your Drift account Open a perpertual trade using your drift account. Update Drift vault parameters Update drift vault parameters. Withdraw from Drift account Withdraw tokens from your drift account. Borrow from Drift Borrow tokens from drift. Repay Drift loan Repay a loan from drift. Withdraw from Drift vault Withdraw tokens from a drift vault after the redemption period has elapsed. Update the address a Drift vault is delegated to Update the address a drift vault is delegated to. Get Voltr Vault Position Values Get the current position values and total value of assets in a Voltr vault. Deposit into Voltr Strategy Deposit assets into a specific strategy within a Voltr vault. Withdraw from Voltr Strategy Withdraw assets from a specific strategy within a Voltr vault. Get a Solana asset by its ID Get a price inference from Allora Get the price for a given token and timeframe from Allora's API List all topics from Allora Get an inference for an specific topic from Allora Examples LangGraph Multi-Agent System The repository includes an advanced example of building a multi-agent system using LangGraph and Solana Agent Kit. Located in examples/agent-kit-langgraph, this example demonstrates: Multi-agent architecture using LangGraph's StateGraph Specialized agents for different tasks: General purpose agent for basic queries Transfer/Swap agent for transaction operations Read agent for blockchain data queries Manager agent for routing and orchestration Fully typed TypeScript implementation Environment-based configuration Check out the LangGraph example for a complete implementation of an advanced Solana agent system. Dependencies The toolkit relies on several key Solana and Metaplex libraries: @solana/web3.js @solana/spl-token @metaplex-foundation/digital-asset-standard-api @metaplex-foundation/mpl-token-metadata @metaplex-foundation/mpl-core @metaplex-foundation/umi @lightprotocol/compressed-token @lightprotocol/stateless.js Contributing Contributions are welcome! Please feel free to submit a Pull Request. Refer to CONTRIBUTING.md for detailed guidelines on how to contribute to this project. Contributors Star History License Apache-2 License Funding If you wanna give back any tokens or donations to the OSS community -- The Public Solana Agent Kit Treasury Address: Solana Network : EKHTbXpsm6YDgJzMkFxNU1LNXeWcUW7Ezf8mjUNQQ4Pa Security This toolkit handles private keys and transactions. Always ensure you're using it in a secure environment and never share your private keys.

aima-java
github
LLM Vibe Score0.521
Human Vibe Score0.06620214044837505
aimacodeMar 25, 2025

aima-java

AIMA3e-Java (JDK 8+) Java implementation of algorithms from Russell and Norvig's Artificial Intelligence - A Modern Approach 3rd Edition. You can use this in conjunction with a course on AI, or for study on your own. We're looking for solid contributors to help. Getting Started Links Overview of Project Interested in Contributing Setting up your own workspace Comments on architecture and design Demo Applications that can be run from your browser (unfortunately not up to date) Javadoc for the aima-core project (outdated) Download the latest official (but outdated) version = 1.9.1 (Dec 18 2016) Latest Maven Information (for integration as a third party library) Index of Implemented Algorithms |Figure|Page|Name (in 3rd edition)|Code | -------- |:--------:| :-----| :----- | |2|34|Environment|Environment| |2.1|35|Agent|Agent| |2.3|36|Table-Driven-Vacuum-Agent|TableDrivenVacuumAgent| |2.7|47|Table-Driven-Agent|TableDrivenAgentProgram| |2.8|48|Reflex-Vacuum-Agent|ReflexVacuumAgent| |2.10|49|Simple-Reflex-Agent|SimpleReflexAgentProgram| |2.12|51|Model-Based-Reflex-Agent|ModelBasedReflexAgentProgram| |3|66|Problem|Problem| |3.1|67|Simple-Problem-Solving-Agent|SimpleProblemSolvingAgent| |3.2|68|Romania|SimplifiedRoadMapOfRomania| |3.7|77|Tree-Search|TreeSearch| |3.7|77|Graph-Search|GraphSearch| |3.10|79|Node|Node| |3.11|82|Breadth-First-Search|BreadthFirstSearch| |3.14|84|Uniform-Cost-Search|UniformCostSearch| |3|85|Depth-first Search|DepthFirstSearch| |3.17|88|Depth-Limited-Search|DepthLimitedSearch| |3.18|89|Iterative-Deepening-Search|IterativeDeepeningSearch| |3|90|Bidirectional search|BidirectionalSearch| |3|92|Best-First search|BestFirstSearch| |3|92|Greedy best-First search|GreedyBestFirstSearch| |3|93|A\* Search|AStarSearch| |3.26|99|Recursive-Best-First-Search |RecursiveBestFirstSearch| |4.2|122|Hill-Climbing|HillClimbingSearch| |4.5|126|Simulated-Annealing|SimulatedAnnealingSearch| |4.8|129|Genetic-Algorithm|GeneticAlgorithm| |4.11|136|And-Or-Graph-Search|AndOrSearch| |4|147|Online search problem|OnlineSearchProblem| |4.21|150|Online-DFS-Agent|OnlineDFSAgent| |4.24|152|LRTA\*-Agent|LRTAStarAgent| |5.3|166|Minimax-Decision|MinimaxSearch| |5.7|170|Alpha-Beta-Search|AlphaBetaSearch| |6|202|CSP|CSP| |6.1|204|Map CSP|MapCSP| |6.3|209|AC-3|AC3Strategy| |6.5|215|Backtracking-Search|AbstractBacktrackingSolver| |6.8|221|Min-Conflicts|MinConflictsSolver| |6.11|224|Tree-CSP-Solver|TreeCspSolver| |7|235|Knowledge Base|KnowledgeBase| |7.1|236|KB-Agent|KBAgent| |7.7|244|Propositional-Logic-Sentence|Sentence| |7.10|248|TT-Entails|TTEntails| |7|253|Convert-to-CNF|ConvertToCNF| |7.12|255|PL-Resolution|PLResolution| |7.15|258|PL-FC-Entails?|PLFCEntails| |7.17|261|DPLL-Satisfiable?|DPLLSatisfiable| |7.18|263|WalkSAT|WalkSAT| |7.20|270|Hybrid-Wumpus-Agent|HybridWumpusAgent| |7.22|272|SATPlan|SATPlan| |9|323|Subst|SubstVisitor| |9.1|328|Unify|Unifier| |9.3|332|FOL-FC-Ask|FOLFCAsk| |9.6|338|FOL-BC-Ask|FOLBCAsk| |9|345|CNF|CNFConverter| |9|347|Resolution|FOLTFMResolution| |9|354|Demodulation|Demodulation| |9|354|Paramodulation|Paramodulation| |9|345|Subsumption|SubsumptionElimination| |10.9|383|Graphplan|GraphPlan| |11.5|409|Hierarchical-Search|HierarchicalSearchAlgorithm| |11.8|414|Angelic-Search|---| |13.1|484|DT-Agent|DT-Agent| |13|484|Probability-Model|ProbabilityModel| |13|487|Probability-Distribution|ProbabilityDistribution| |13|490|Full-Joint-Distribution|FullJointDistributionModel| |14|510|Bayesian Network|BayesianNetwork| |14.9|525|Enumeration-Ask|EnumerationAsk| |14.11|528|Elimination-Ask|EliminationAsk| |14.13|531|Prior-Sample|PriorSample| |14.14|533|Rejection-Sampling|RejectionSampling| |14.15|534|Likelihood-Weighting|LikelihoodWeighting| |14.16|537|GIBBS-Ask|GibbsAsk| |15.4|576|Forward-Backward|ForwardBackward| |15|578|Hidden Markov Model|HiddenMarkovModel| |15.6|580|Fixed-Lag-Smoothing|FixedLagSmoothing| |15|590|Dynamic Bayesian Network|DynamicBayesianNetwork| |15.17|598|Particle-Filtering|ParticleFiltering| |16.9|632|Information-Gathering-Agent|InformationGatheringAgent| |17|647|Markov Decision Process|MarkovDecisionProcess| |17.4|653|Value-Iteration|ValueIteration| |17.7|657|Policy-Iteration|PolicyIteration| |17.9|663|POMDP-Value-Iteration|POMDPValueIteration| |18.5|702|Decision-Tree-Learning|DecisionTreeLearner| |18.8|710|Cross-Validation-Wrapper|CrossValidation| |18.11|717|Decision-List-Learning|DecisionListLearner| |18.24|734|Back-Prop-Learning|BackPropLearning| |18.34|751|AdaBoost|AdaBoostLearner| |19.2|771|Current-Best-Learning|CurrentBestLearning| |19.3|773|Version-Space-Learning|VersionSpaceLearning| |19.8|786|Minimal-Consistent-Det|MinimalConsistentDet| |19.12|793|FOIL|FOIL| |21.2|834|Passive-ADP-Agent|PassiveADPAgent| |21.4|837|Passive-TD-Agent|PassiveTDAgent| |21.8|844|Q-Learning-Agent|QLearningAgent| |22.1|871|HITS|HITS| |23.5|894|CYK-Parse|CYK| |25.9|982|Monte-Carlo-Localization|MonteCarloLocalization| Index of implemented notebooks |Chapter No|Name |Status (in 3rd edition)|Status (in 4th edition) | -------- |:--------:| :-----| :----- | |3| Solving Problems by Searching| In Progress| Not started| |6| Constraint Satisfaction Problems |In Progress|---| |12| Knowledge Representation|Done|---| |13| Quantifying Uncertainty |Done | --- | |14| Probabilistic Reasoning|In Progress| ---| Before starting to work on a new notebook: Open a new issue with the following heading: Notebook: Chapter Name - Version . Check that the issue is not assigned to anyone. Mention a topics list of what you will be implementing in the notebook for that particular chapter. You can iteratively refine the list once you start working. Start a discussion on what can go in that particular notebook. "---" indicates algorithms yet to be implemented. Index of data structures Here is a table of the data structures yet to be implemented. |Fig|Page|Name (in book)|Code| | -------- |:--------:| :-----| :----- | |9.8|341|Append|---| |10.1|369|AIR-CARGO-TRANSPORT-PROBLEM|---| |10.2|370|SPARE-TIRE-PROBLEM|---| |10.3|371|BLOCKS-WORLD |---| |10.7|380|HAVE-CAKE-AND-EAT-CAKE-TOO-PROBLEM|---| |11.1|402|JOB-SHOP-SCHEDULING-PROBLEM|---| |11.4|407|REFINEMENT-HIGH-LEVEL-ACTIONS|---| |23.6|895|SENTENCE-TREE|---| |29.1|1062|POWERS-OF-2|---|

AI-PhD-S24
github
LLM Vibe Score0.472
Human Vibe Score0.0922477795435268
rphilipzhangMar 25, 2025

AI-PhD-S24

Artificial Intelligence for Business Research (Spring 2024) Scribed Lecture Notes Class Recordings (You need to apply for access.) Teaching Team Instructor*: Renyu (Philip) Zhang, Associate Professor, Department of Decisions, Operations and Technology, CUHK Business School, philipzhang@cuhk.edu.hk, @911 Cheng Yu Tung Building. Teaching Assistant*: Leo Cao, Full-time TA, Department of Decisions, Operations and Technology, CUHK Business School, yinglyucao@cuhk.edu.hk. Please be noted that Leo will help with any issues related to the logistics, but not the content, of this course. Tutorial Instructor*: Qiansiqi Hu, MSBA Student, Department of Decisions, Operations and Technology, CUHK Business School, 1155208353@link.cuhk.edu.hk. BS in ECE, Shanghai Jiaotong University Michigan Institute. Basic Information Website: https://github.com/rphilipzhang/AI-PhD-S24 Time: Tuesday, 12:30pm-3:15pm, from Jan 9, 2024 to Apr 16, 2024, except for Feb 13 (Chinese New Year) and Mar 5 (Final Project Discussion) Location: Cheng Yu Tung Building (CYT) LT5 About Welcome to the mono-repo of the PhD course AI for Business Research (DSME 6635) at CUHK Business School in Spring 2024. You may download the Syllabus of this course first. The purpose of this course is to learn the following: Have a basic understanding of the fundamental concepts/methods in machine learning (ML) and artificial intelligence (AI) that are used (or potentially useful) in business research. Understand how business researchers have utilized ML/AI and what managerial questions have been addressed by ML/AI in the recent decade. Nurture a taste of what the state-of-the-art AI/ML technologies can do in the ML/AI community and, potentially, in your own research field. We will meet each Tuesday at 12:30pm in Cheng Yu Tung Building (CYT) LT5 (please pay attention to this room change). Please ask for my approval if you need to join us via the following Zoom links: Zoom link, Meeting ID 996 4239 3764, Passcode 386119. Most of the code in this course will be distributed through the Google CoLab cloud computing environment to avoid the incompatibility and version control issues on your local individual computer. On the other hand, you can always download the Jupyter Notebook from CoLab and run it your own computer. The CoLab files of this course can be found at this folder. The Google Sheet to sign up for groups and group tasks can be found here. The overleaf template for scribing the lecture notes of this course can be found here. If you have any feedback on this course, please directly contact Philip at philipzhang@cuhk.edu.hk and we will try our best to address it. Brief Schedule Subject to modifications. All classes start at 12:30pm and end at 3:15pm. |Session|Date |Topic|Key Words| |:-------:|:-------------:|:----:|:-:| |1|1.09|AI/ML in a Nutshell|Course Intro, ML Models, Model Evaluations| |2|1.16|Intro to DL|DL Intro, Neural Nets, Computational Issues in DL| |3|1.23|Prediction and Traditional NLP|Prediction in Biz Research, Pre-processing| |4|1.30|NLP (II): Traditional NLP|$N$-gram, NLP Performance Evaluations, Naïve Bayes| |5|2.06|NLP (III): Word2Vec|CBOW, Skip Gram| |6|2.20|NLP (IV): RNN|Glove, Language Model Evaluation, RNN| |7|2.27|NLP (V): Seq2Seq|LSTM, Seq2Seq, Attention Mechanism| |7.5|3.05|NLP (V.V): Transformer|The Bitter Lesson, Attention is All You Need| |8|3.12|NLP (VI): Pre-training|Computational Tricks in DL, BERT, GPT| |9|3.19|NLP (VII): LLM|Emergent Abilities, Chain-of-Thought, In-context Learning, GenAI in Business Research| |10|3.26|CV (I): Image Classification|CNN, AlexNet, ResNet, ViT| |11|4.02|CV (II): Image Segmentation and Video Analysis|R-CNN, YOLO, 3D-CNN| |12|4.09|Unsupervised Learning (I): Clustering & Topic Modeling|GMM, EM Algorithm, LDA| |13|4.16|Unsupervised Learning (II): Diffusion Models|VAE, DDPM, LDM, DiT| Important Dates All problem sets are due at 12:30pm right before class. |Date| Time|Event|Note| |:--:|:-:|:---:|:--:| |1.10| 11:59pm|Group Sign-Ups|Each group has at most two students.| |1.12| 7:00pm-9:00pm|Python Tutorial|Given by Qiansiqi Hu, Python Tutorial CoLab| |1.19| 7:00pm-9:00pm|PyTorch Tutorial|Given by Qiansiqi Hu, PyTorch Tutorial CoLab| |3.05|9:00am-6:00pm|Final Project Discussion|Please schedule a meeting with Philip.| |3.12| 12:30pm|Final Project Proposal|1-page maximum| |4.30| 11:59pm|Scribed Lecture Notes|Overleaf link| |5.12|11:59pm|Project Paper, Slides, and Code|Paper page limit: 10| Useful Resources Find more on the Syllabus. Books: ESL, Deep Learning, Dive into Deep Learning, ML Fairness, Applied Causal Inference Powered by ML and AI Courses: ML Intro by Andrew Ng, DL Intro by Andrew Ng, NLP (CS224N) by Chris Manning, CV (CS231N) by Fei-Fei Li, Deep Unsupervised Learning by Pieter Abbeel, DLR by Sergey Levine, DL Theory by Matus Telgarsky, LLM by Danqi Chen, Generative AI by Andrew Ng, Machine Learning and Big Data by Melissa Dell and Matthew Harding, Digital Economics and the Economics of AI by Martin Beraja, Chiara Farronato, Avi Goldfarb, and Catherine Tucker Detailed Schedule The following schedule is tentative and subject to changes. Session 1. Artificial Intelligence and Machine Learning in a Nutshell (Jan/09/2024) Keywords: Course Introduction, Machine Learning Basics, Bias-Variance Trade-off, Cross Validation, $k$-Nearest Neighbors, Decision Tree, Ensemble Methods Slides: Course Introduction, Machine Learning Basics CoLab Notebook Demos: k-Nearest Neighbors, Decision Tree Homework: Problem Set 1: Bias-Variance Trade-Off Online Python Tutorial: Python Tutorial CoLab, 7:00pm-9:00pm, Jan/12/2024 (Friday), given by Qiansiqi Hu, 1155208353@link.cuhk.edu.hk. Zoom Link, Meeting ID: 923 4642 4433, Pass code: 178146 References: The Elements of Statistical Learning (2nd Edition), 2009, by Trevor Hastie, Robert Tibshirani, Jerome Friedman, https://hastie.su.domains/ElemStatLearn/. Probabilistic Machine Learning: An Introduction, 2022, by Kevin Murphy, https://probml.github.io/pml-book/book1.html. Mullainathan, Sendhil, and Jann Spiess. 2017. Machine learning: an applied econometric approach. Journal of Economic Perspectives 31(2): 87-106. Athey, Susan, and Guido W. Imbens. 2019. Machine learning methods that economists should know about. Annual Review of Economics 11: 685-725. Hofman, Jake M., et al. 2021. Integrating explanation and prediction in computational social science. Nature 595.7866: 181-188. Bastani, Hamsa, Dennis Zhang, and Heng Zhang. 2022. Applied machine learning in operations management. Innovative Technology at the Interface of Finance and Operations. Springer: 189-222. Kelly, Brian, and Dacheng Xiu. 2023. Financial machine learning, SSRN, https://ssrn.com/abstract=4501707. The Bitter Lesson, by Rich Sutton, which develops so far the most critical insight of AI: "The biggest lesson that can be read from 70 years of AI research is that general methods that leverage computation are ultimately the most effective, and by a large margin." Session 2. Introduction to Deep Learning (Jan/16/2024) Keywords: Random Forests, eXtreme Gradient Boosting Trees, Deep Learning Basics, Neural Nets Models, Computational Issues of Deep Learning Slides: Machine Learning Basics, Deep Learning Basics CoLab Notebook Demos: Random Forest, Extreme Gradient Boosting Tree, Gradient Descent, Chain Rule Presentation: By Xinyu Li and Qingyu Xu. Gu, Shihao, Brian Kelly, and Dacheng Xiu. 2020. Empirical asset pricing via machine learning. Review of Financial Studies 33: 2223-2273. Link to the paper. Homework: Problem Set 2: Implementing Neural Nets Online PyTorch Tutorial: PyTorch Tutorial CoLab, 7:00pm-9:00pm, Jan/19/2024 (Friday), given by Qiansiqi Hu, 1155208353@link.cuhk.edu.hk. Zoom Link, Meeting ID: 923 4642 4433, Pass code: 178146 References: Deep Learning, 2016, by Ian Goodfellow, Yoshua Bengio and Aaron Courville, https://www.deeplearningbook.org/. Dive into Deep Learning (2nd Edition), 2023, by Aston Zhang, Zack Lipton, Mu Li, and Alex J. Smola, https://d2l.ai/. Probabilistic Machine Learning: Advanced Topics, 2023, by Kevin Murphy, https://probml.github.io/pml-book/book2.html. Deep Learning with PyTorch, 2020, by Eli Stevens, Luca Antiga, and Thomas Viehmann. Gu, Shihao, Brian Kelly, and Dacheng Xiu. 2020. Empirical asset pricing with machine learning. Review of Financial Studies 33: 2223-2273. Session 3. DL Basics, Predictions in Business Research, and Traditonal NLP (Jan/23/2024) Keywords: Optimization and Computational Issues of Deep Learning, Prediction Problems in Business Research, Pre-processing and Word Representations in Traditional Natural Language Processing Slides: Deep Learning Basics, Prediction Problems in Business Research, NLP(I): Pre-processing and Word Representations.pdf) CoLab Notebook Demos: He Initialization, Dropout, Micrograd, NLP Pre-processing Presentation: By Letian Kong and Liheng Tan. Mullainathan, Sendhil, and Jann Spiess. 2017. Machine learning: an applied econometric approach. Journal of Economic Perspectives 31(2): 87-106. Link to the paper. Homework: Problem Set 2: Implementing Neural Nets, due at 12:30pm, Jan/30/2024 (Tuesday). References: Kleinberg, Jon, Jens Ludwig, Sendhil Mullainathan, and Ziad Obermeyer. 2015. Prediction policy problems. American Economic Review 105(5): 491-495. Mullainathan, Sendhil, and Jann Spiess. 2017. Machine learning: an applied econometric approach. Journal of Economic Perspectives 31(2): 87-106. Kleinberg, Jon, Himabindu Lakkaraju, Jure Leskovec, Jens Ludwig, and Sendhil Mullainathan. 2018. Human decisions and machine predictions. Quarterly Journal of Economics 133(1): 237-293. Bajari, Patrick, Denis Nekipelov, Stephen P. Ryan, and Miaoyu Yang. 2015. Machine learning methods for demand estimation. American Economic Review, 105(5): 481-485. Farias, Vivek F., and Andrew A. Li. 2019. Learning preferences with side information. Management Science 65(7): 3131-3149. Cui, Ruomeng, Santiago Gallino, Antonio Moreno, and Dennis J. Zhang. 2018. The operational value of social media information. Production and Operations Management, 27(10): 1749-1769. Gentzkow, Matthew, Bryan Kelly, and Matt Taddy. 2019. Text as data. Journal of Economic Literature, 57(3): 535-574. Chapter 2, Introduction to Information Retrieval, 2008, Cambridge University Press, by Christopher D. Manning, Prabhakar Raghavan and Hinrich Schutze, https://nlp.stanford.edu/IR-book/information-retrieval-book.html. Chapter 2, Speech and Language Processing (3rd ed. draft), 2023, by Dan Jurafsky and James H. Martin, https://web.stanford.edu/~jurafsky/slp3/. Parameter Initialization and Batch Normalization (in Chinese) GPU Comparisons-vs-NVIDIA-H100-(PCIe)-vs-NVIDIA-RTX-6000-Ada/624vs632vs640) GitHub Repo for Micrograd, by Andrej Karpathy. Hand Written Notes Session 4. Traditonal NLP (Jan/30/2024) Keywords: Pre-processing and Word Representations in NLP, N-Gram, Naïve Bayes, Language Model Evaluation, Traditional NLP Applied to Business/Econ Research Slides: NLP(I): Pre-processing and Word Representations.pdf), NLP(II): N-Gram, Naïve Bayes, and Language Model Evaluation.pdf) CoLab Notebook Demos: NLP Pre-processing, N-Gram, Naïve Bayes Presentation: By Zhi Li and Boya Peng. Hansen, Stephen, Michael McMahon, and Andrea Prat. 2018. Transparency and deliberation within the FOMC: A computational linguistics approach. Quarterly Journal of Economics, 133(2): 801-870. Link to the paper. Homework: Problem Set 3: Implementing Traditional NLP Techniques, due at 12:30pm, Feb/6/2024 (Tuesday). References: Gentzkow, Matthew, Bryan Kelly, and Matt Taddy. 2019. Text as data. Journal of Economic Literature, 57(3): 535-574. Hansen, Stephen, Michael McMahon, and Andrea Prat. 2018. Transparency and deliberation within the FOMC: A computational linguistics approach. Quarterly Journal of Economics, 133(2): 801-870. Chapters 2, 12, & 13, Introduction to Information Retrieval, 2008, Cambridge University Press, by Christopher D. Manning, Prabhakar Raghavan and Hinrich Schutze, https://nlp.stanford.edu/IR-book/information-retrieval-book.html. Chapter 2, 3 & 4, Speech and Language Processing (3rd ed. draft), 2023, by Dan Jurafsky and James H. Martin, https://web.stanford.edu/~jurafsky/slp3/. Natural Language Tool Kit (NLTK) Documentation Hand Written Notes Session 5. Deep-Learning-Based NLP: Word2Vec (Feb/06/2024) Keywords: Traditional NLP Applied to Business/Econ Research, Word2Vec: Continuous Bag of Words and Skip-Gram Slides: NLP(II): N-Gram, Naïve Bayes, and Language Model Evaluation.pdf), NLP(III): Word2Vec.pdf) CoLab Notebook Demos: Word2Vec: CBOW, Word2Vec: Skip-Gram Presentation: By Xinyu Xu and Shu Zhang. Timoshenko, Artem, and John R. Hauser. 2019. Identifying customer needs from user-generated content. Marketing Science, 38(1): 1-20. Link to the paper. Homework: No homework this week. Probably you should think about your final project when enjoying your Lunar New Year Holiday. References: Gentzkow, Matthew, Bryan Kelly, and Matt Taddy. 2019. Text as data. Journal of Economic Literature, 57(3): 535-574. Tetlock, Paul. 2007. Giving content to investor sentiment: The role of media in the stock market. Journal of Finance, 62(3): 1139-1168. Baker, Scott, Nicholas Bloom, and Steven Davis, 2016. Measuring economic policy uncertainty. Quarterly Journal of Economics, 131(4): 1593-1636. Gentzkow, Matthew, and Jesse Shapiro. 2010. What drives media slant? Evidence from US daily newspapers. Econometrica, 78(1): 35-71. Timoshenko, Artem, and John R. Hauser. 2019. Identifying customer needs from user-generated content. Marketing Science, 38(1): 1-20. Mikolov, Tomas, Kai Chen, Greg Corrado, and Jeff Dean. 2013. Efficient estimation of word representations in vector space. ArXiv Preprint, arXiv:1301.3781. Mikolov, Tomas, Ilya Sutskever, Kai Chen, Greg Corrado, and Jeff Dean. 2013. Distributed representations of words and phrases and their compositionality. Advances in Neural Information Processing Systems (NeurIPS) 26. Parts I - II, Lecture Notes and Slides for CS224n: Natural Language Processing with Deep Learning, by Christopher D. Manning, Diyi Yang, and Tatsunori Hashimoto, https://web.stanford.edu/class/cs224n/. Word Embeddings Trained on Google News Corpus Hand Written Notes Session 6. Deep-Learning-Based NLP: RNN and Seq2Seq (Feb/20/2024) Keywords: Word2Vec: GloVe, Word Embedding and Language Model Evaluations, Word2Vec and RNN Applied to Business/Econ Research, RNN Slides: Guest Lecture Announcement, NLP(III): Word2Vec.pdf), NLP(IV): RNN & Seq2Seq.pdf) CoLab Notebook Demos: Word2Vec: CBOW, Word2Vec: Skip-Gram Presentation: By Qiyu Dai and Yifan Ren. Huang, Allen H., Hui Wang, and Yi Yang. 2023. FinBERT: A large language model for extracting information from financial text. Contemporary Accounting Research, 40(2): 806-841. Link to the paper. Link to GitHub Repo. Homework: Problem Set 4 - Word2Vec & LSTM for Sentiment Analysis References: Ash, Elliot, and Stephen Hansen. 2023. Text algorithms in economics. Annual Review of Economics, 15: 659-688. Associated GitHub with Code Demonstrations. Li, Kai, Feng Mai, Rui Shen, and Xinyan Yan. 2021. Measuring corporate culture using machine learning. Review of Financial Studies, 34(7): 3265-3315. Chen, Fanglin, Xiao Liu, Davide Proserpio, and Isamar Troncoso. 2022. Product2Vec: Leveraging representation learning to model consumer product choice in large assortments. Available at SSRN 3519358. Pennington, Jeffrey, Richard Socher, and Christopher Manning. 2014. Glove: Global vectors for word representation. Proceedings of the 2014 conference on empirical methods in natural language processing (EMNLP) (pp. 1532-1543). Parts 2 and 5, Lecture Notes and Slides for CS224n: Natural Language Processing with Deep Learning, by Christopher D. Manning, Diyi Yang, and Tatsunori Hashimoto, https://web.stanford.edu/class/cs224n/. Chapters 9 and 10, Dive into Deep Learning (2nd Edition), 2023, by Aston Zhang, Zack Lipton, Mu Li, and Alex J. Smola, https://d2l.ai/. RNN and LSTM Visualizations Hand Written Notes Session 7. Deep-Learning-Based NLP: Attention and Transformer (Feb/27/2024) Keywords: RNN and its Applications to Business/Econ Research, LSTM, Seq2Seq, Attention Mechanism Slides: Final Project, NLP(IV): RNN & Seq2Seq.pdf), NLP(V): Attention & Transformer.pdf) CoLab Notebook Demos: RNN & LSTM, Attention Mechanism Presentation: By Qinghe Gui and Chaoyuan Jiang. Zhang, Mengxia and Lan Luo. 2023. Can consumer-posted photos serve as a leading indicator of restaurant survival? Evidence from Yelp. Management Science 69(1): 25-50. Link to the paper. Homework: Problem Set 4 - Word2Vec & LSTM for Sentiment Analysis References: Qi, Meng, Yuanyuan Shi, Yongzhi Qi, Chenxin Ma, Rong Yuan, Di Wu, Zuo-Jun (Max) Shen. 2023. A Practical End-to-End Inventory Management Model with Deep Learning. Management Science, 69(2): 759-773. Sarzynska-Wawer, Justyna, Aleksander Wawer, Aleksandra Pawlak, Julia Szymanowska, Izabela Stefaniak, Michal Jarkiewicz, and Lukasz Okruszek. 2021. Detecting formal thought disorder by deep contextualized word representations. Psychiatry Research, 304, 114135. Hansen, Stephen, Peter J. Lambert, Nicholas Bloom, Steven J. Davis, Raffaella Sadun, and Bledi Taska. 2023. Remote work across jobs, companies, and space (No. w31007). National Bureau of Economic Research. Sutskever, Ilya, Oriol Vinyals, and Quoc V. Le. 2014. Sequence to sequence learning with neural networks. Advances in neural information processing systems, 27. Bahdanau, Dzmitry, Kyunghyun Cho, and Yoshua Bengio. 2015. Neural machine translation by jointly learning to align and translate. ICLR Vaswani, A., Shazeer, N., Parmar, N., Uszkoreit, J., Jones, L., Gomez, A. N., ... and Polosukhin, I. (2017). Attention is all you need. Advances in neural information processing systems, 30. Parts 5, 6, and 8, Lecture Notes and Slides for CS224n: Natural Language Processing with Deep Learning, by Christopher D. Manning, Diyi Yang, and Tatsunori Hashimoto, https://web.stanford.edu/class/cs224n/. Chapters 9, 10, and 11, Dive into Deep Learning (2nd Edition), 2023, by Aston Zhang, Zack Lipton, Mu Li, and Alex J. Smola, https://d2l.ai/. RNN and LSTM Visualizations PyTorch's Tutorial of Seq2Seq for Machine Translation Illustrated Transformer Transformer from Scratch, with the Code on GitHub Hand Written Notes Session 7.5. Deep-Learning-Based NLP: Attention is All You Need (Mar/05/2024) Keywords: Bitter Lesson: Power of Computation in AI, Attention Mechanism, Transformer Slides: The Bitter Lesson, NLP(V): Attention & Transformer.pdf) CoLab Notebook Demos: Attention Mechanism, Transformer Homework: One-page Proposal for Your Final Project References: The Bitter Lesson, by Rich Sutton Bahdanau, Dzmitry, Kyunghyun Cho, and Yoshua Bengio. 2015. Neural machine translation by jointly learning to align and translate. ICLR Vaswani, A., Shazeer, N., Parmar, N., Uszkoreit, J., Jones, L., Gomez, A. N., ... and Polosukhin, I. (2017). Attention is all you need. Advances in neural information processing systems, 30. Part 8, Lecture Notes and Slides for CS224n: Natural Language Processing with Deep Learning, by Christopher D. Manning, Diyi Yang, and Tatsunori Hashimoto, https://web.stanford.edu/class/cs224n/. Chapter 11, Dive into Deep Learning (2nd Edition), 2023, by Aston Zhang, Zack Lipton, Mu Li, and Alex J. Smola, https://d2l.ai/. Illustrated Transformer Transformer from Scratch, with the Code on GitHub Andrej Karpathy's Lecture to Build Transformers Hand Written Notes Session 8. Deep-Learning-Based NLP: Pretraining (Mar/12/2024) Keywords: Computations in AI, BERT (Bidirectional Encoder Representations from Transformers), GPT (Generative Pretrained Transformers) Slides: Guest Lecture by Dr. Liubo Li on Deep Learning Computation, Pretraining.pdf) CoLab Notebook Demos: Crafting Intelligence: The Art of Deep Learning Modeling, BERT API @ Hugging Face Presentation: By Zhankun Chen and Yiyi Zhao. Noy, Shakked and Whitney Zhang. 2023. Experimental evidence on the productivity effects of generative artificial intelligence. Science, 381: 187-192. Link to the Paper Homework: Problem Set 5 - Sentiment Analysis with Hugging Face, due at 12:30pm, March 26, Tuesday. References: Devlin, Jacob, Ming-Wei Chang, Kenton Lee, Kristina Toutanova. 2018. BERT: Pre-training of deep bidirectional transformers for language understanding. ArXiv preprint arXiv:1810.04805. GitHub Repo Radford, Alec, Karthik Narasimhan, Tim Salimans, and Ilya Sutskever. 2018. Improving language understanding by generative pre-training, (GPT-1) PDF link, GitHub Repo Radford, Alec, Jeffrey Wu, Rewon Child, David Luan, Dario Amodei, Ilya Sutskever. 2019. Language models are unsupervised multitask learners. OpenAI blog, 1(8), 9. (GPT-2) PDF Link, GitHub Repo Brown, Tom, et al. 2020. Language models are few-shot learners. Advances in neural information processing systems, 33, 1877-1901. (GPT-3) GitHub Repo Huang, Allen H., Hui Wang, and Yi Yang. 2023. FinBERT: A large language model for extracting information from financial text. Contemporary Accounting Research, 40(2): 806-841. GitHub Repo Part 9, Lecture Notes and Slides for CS 224N: Natural Language Processing with Deep Learning, by Christopher D. Manning, Diyi Yang, and Tatsunori Hashimoto. Link to CS 224N Part 2 & 4, Slides for COS 597G: Understanding Large Language Models, by Danqi Chen. Link to COS 597G A Visual Guide to BERT, How GPT-3 Works Andrej Karpathy's Lecture to Build GPT-2 (124M) from Scratch Hand Written Notes Session 9. Deep-Learning-Based NLP: Large Language Models (Mar/19/2024) Keywords: Large Language Models, Generative AI, Emergent Ababilities, Instruction Fine-Tuning (IFT), Reinforcement Learning with Human Feedback (RLHF), In-Context Learning, Chain-of-Thought (CoT) Slides: What's Next, Pretraining.pdf), Large Language Models.pdf) CoLab Notebook Demos: BERT API @ Hugging Face Presentation: By Jia Liu. Liu, Liu, Dzyabura, Daria, Mizik, Natalie. 2020. Visual listening in: Extracting brand image portrayed on social media. Marketing Science, 39(4): 669-686. Link to the Paper Homework: Problem Set 5 - Sentiment Analysis with Hugging Face, due at 12:30pm, March 26, Tuesday (soft-deadline). References: Wei, Jason, et al. 2021. Finetuned language models are zero-shot learners. ArXiv preprint arXiv:2109.01652, link to the paper. Wei, Jason, et al. 2022. Emergent abilities of large language models. ArXiv preprint arXiv:2206.07682, link to the paper. Ouyang, Long, et al. 2022. Training language models to follow instructions with human feedback. Advances in Neural Information Processing Systems, 35, 27730-27744. Wei, Jason, et al. 2022. Chain-of-thought prompting elicits reasoning in large language models. Advances in Neural Information Processing Systems, 35, 24824-24837. Kaplan, Jared. 2020. Scaling laws for neural language models. ArXiv preprint arXiv:2001.08361, link to the paper. Hoffmann, Jordan, et al. 2022. Training compute-optimal large language models. ArXiv preprint arXiv:2203.15556, link to the paper. Shinn, Noah, et al. 2023. Reflexion: Language agents with verbal reinforcement learning. ArXiv preprint arXiv:2303.11366, link to the paper. Reisenbichler, Martin, Thomas Reutterer, David A. Schweidel, and Daniel Dan. 2022. Frontiers: Supporting content marketing with natural language generation. Marketing Science, 41(3): 441-452. Romera-Paredes, B., Barekatain, M., Novikov, A. et al. 2023. Mathematical discoveries from program search with large language models. Nature, link to the paper. Part 10, Lecture Notes and Slides for CS224N: Natural Language Processing with Deep Learning, by Christopher D. Manning, Diyi Yang, and Tatsunori Hashimoto. Link to CS 224N COS 597G: Understanding Large Language Models, by Danqi Chen. Link to COS 597G Andrej Karpathy's 1-hour Talk on LLM CS224n, Hugging Face Tutorial Session 10. Deep-Learning-Based CV: Image Classification (Mar/26/2024) Keywords: Large Language Models Applications, Convolution Neural Nets (CNN), LeNet, AlexNet, VGG, ResNet, ViT Slides: What's Next, Large Language Models.pdf), Image Classification.pdf) CoLab Notebook Demos: CNN, LeNet, & AlexNet, VGG, ResNet, ViT Presentation: By Yingxin Lin and Zeshen Ye. Netzer, Oded, Alain Lemaire, and Michal Herzenstein. 2019. When words sweat: Identifying signals for loan default in the text of loan applications. Journal of Marketing Research, 56(6): 960-980. Link to the Paper Homework: Problem Set 6 - AlexNet and ResNet, due at 12:30pm, April 9, Tuesday. References: Krizhevsky, Alex, Ilya Sutskever, and Geoffrey E. Hinton. 2012. Imagenet classification with deep convolutional neural networks. Advances in Neural Information Processing Systems, 25. He, Kaiming, Xiangyu Zhang, Shaoqing Ren and Jian Sun. 2016. Deep residual learning for image recognition. Proceedings of the IEEE conference on computer vision and pattern recognition, 770-778. Dosovitskiy, Alexey, et al. 2020. An image is worth 16x16 words: Transformers for image recognition at scale. ArXiv preprint, arXiv:2010.11929, link to the paper, link to the GitHub repo. Jean, Neal, Marshall Burke, Michael Xie, Matthew W. Davis, David B. Lobell, and Stefand Ermon. 2016. Combining satellite imagery and machine learning to predict poverty. Science, 353(6301), 790-794. Zhang, Mengxia and Lan Luo. 2023. Can consumer-posted photos serve as a leading indicator of restaurant survival? Evidence from Yelp. Management Science 69(1): 25-50. Course Notes (Lectures 5 & 6) for CS231n: Deep Learning for Computer Vision, by Fei-Fei Li, Ruohan Gao, & Yunzhu Li. Link to CS231n. Chapters 7 and 8, Dive into Deep Learning (2nd Edition), 2023, by Aston Zhang, Zack Lipton, Mu Li, and Alex J. Smola. Link to the book. Fine-Tune ViT for Image Classification with Hugging Face 🤗 Transformers Hugging Face 🤗 ViT CoLab Tutorial Session 11. Deep-Learning-Based CV (II): Object Detection & Video Analysis (Apr/2/2024) Keywords: Image Processing Applications, Localization, R-CNNs, YOLOs, Semantic Segmentation, 3D CNN, Video Analysis Applications Slides: What's Next, Image Classification.pdf), Object Detection and Video Analysis.pdf) CoLab Notebook Demos: Data Augmentation, Faster R-CNN & YOLO v5 Presentation: By Qinlu Hu and Yilin Shi. Yang, Jeremy, Juanjuan Zhang, and Yuhan Zhang. 2023. Engagement that sells: Influencer video advertising on TikTok. Available at SSRN Link to the Paper Homework: Problem Set 6 - AlexNet and ResNet, due at 12:30pm, April 9, Tuesday. References: Girshick, R., Donahue, J., Darrell, T. and Malik, J., 2014. Rich feature hierarchies for accurate object detection and semantic segmentation. Proceedings of the IEEE conference on computer vision and pattern recognition (pp. 580-587). Redmon, Joseph, Santosh Divvala, Ross Girshick, and Ali Farhadi. 2016. You only look once: Unified, real-time object detection. Proceedings of the IEEE conference on computer vision and pattern recognition (pp. 779-788). Karpathy, A., Toderici, G., Shetty, S., Leung, T., Sukthankar, R. and Fei-Fei, L., 2014. Large-scale video classification with convolutional neural networks. Proceedings of the IEEE conference on Computer Vision and Pattern Recognition (pp. 1725-1732). Glaeser, Edward L., Scott D. Kominers, Michael Luca, and Nikhil Naik. 2018. Big data and big cities: The promises and limitations of improved measures of urban life. Economic Inquiry, 56(1): 114-137. Zhang, S., Xu, K. and Srinivasan, K., 2023. Frontiers: Unmasking Social Compliance Behavior During the Pandemic. Marketing Science, 42(3), pp.440-450. Course Notes (Lectures 10 & 11) for CS231n: Deep Learning for Computer Vision, by Fei-Fei Li, Ruohan Gao, & Yunzhu Li. Link to CS231n. Chapter 14, Dive into Deep Learning (2nd Edition), 2023, by Aston Zhang, Zack Lipton, Mu Li, and Alex J. Smola. Link to the book. Hand Written Notes Session 12. Unsupervised Learning: Clustering, Topic Modeling & VAE (Apr/9/2024) Keywords: K-Means, Gaussian Mixture Models, EM-Algorithm, Latent Dirichlet Allocation, Variational Auto-Encoder Slides: What's Next, Clustering, Topic Modeling & VAE.pdf) CoLab Notebook Demos: K-Means, LDA, VAE Homework: Problem Set 7 - Unsupervised Learning (EM & LDA), due at 12:30pm, April 23, Tuesday. References: Blei, David M., Ng, Andrew Y., and Jordan, Michael I. 2003. Latent Dirichlet allocation. Journal of Machine Learning Research, 3(Jan): 993-1022. Kingma, D.P. and Welling, M., 2013. Auto-encoding Variational Bayes. arXiv preprint arXiv:1312.6114. Kingma, D.P. and Welling, M., 2019. An introduction to variational autoencoders. Foundations and Trends® in Machine Learning, 12(4), pp.307-392. Bandiera, O., Prat, A., Hansen, S., & Sadun, R. 2020. CEO behavior and firm performance. Journal of Political Economy, 128(4), 1325-1369. Liu, Jia and Olivier Toubia. 2018. A semantic approach for estimating consumer content preferences from online search queries. Marketing Science, 37(6): 930-952. Mueller, Hannes, and Christopher Rauh. 2018. Reading between the lines: Prediction of political violence using newspaper text. American Political Science Review, 112(2): 358-375. Tian, Z., Dew, R. and Iyengar, R., 2023. Mega or Micro? Influencer Selection Using Follower Elasticity. Journal of Marketing Research. Chapters 8.5 and 14, The Elements of Statistical Learning (2nd Edition), 2009, by Trevor Hastie, Robert Tibshirani, Jerome Friedman, Link to Book. Course Notes (Lectures 1 & 4) for CS294-158-SP24: Deep Unsupervised Learning, taught by Pieter Abbeel, Wilson Yan, Kevin Frans, Philipp Wu. Link to CS294-158-SP24. Hand Written Notes Session 13. Unsupervised Learning: Diffusion Models (Apr/16/2024) Keywords: VAE, Denoised Diffusion Probabilistic Models, Latent Diffusion Models, CLIP, Imagen, Diffusion Transformers Slides: Clustering, Topic Modeling & VAE.pdf), Diffusion Models.pdf), Course Summary CoLab Notebook Demos: VAE, DDPM, DiT Homework: Problem Set 7 - Unsupervised Learning (EM & LDA), due at 12:30pm, April 23, Tuesday. References: Kingma, D.P. and Welling, M., 2013. Auto-encoding Variational Bayes. arXiv preprint arXiv:1312.6114. Kingma, D.P. and Welling, M., 2019. An introduction to variational autoencoders. Foundations and Trends® in Machine Learning, 12(4), pp.307-392. Ho, J., Jain, A. and Abbeel, P., 2020. Denoising diffusion probabilistic models. Advances in neural information processing systems, 33, 6840-6851. Chan, S.H., 2024. Tutorial on Diffusion Models for Imaging and Vision. arXiv preprint arXiv:2403.18103. Peebles, W. and Xie, S., 2023. Scalable diffusion models with transformers. In Proceedings of the IEEE/CVF International Conference on Computer Vision, 4195-4205. Link to GitHub Repo. Tian, Z., Dew, R. and Iyengar, R., 2023. Mega or Micro? Influencer Selection Using Follower Elasticity. Journal of Marketing Research. Ludwig, J. and Mullainathan, S., 2024. Machine learning as a tool for hypothesis generation. Quarterly Journal of Economics, 139(2), 751-827. Burnap, A., Hauser, J.R. and Timoshenko, A., 2023. Product aesthetic design: A machine learning augmentation. Marketing Science, 42(6), 1029-1056. Course Notes (Lecture 6) for CS294-158-SP24: Deep Unsupervised Learning, taught by Pieter Abbeel, Wilson Yan, Kevin Frans, Philipp Wu. Link to CS294-158-SP24. CVPR 2022 Tutorial: Denoising Diffusion-based Generative Modeling: Foundations and Applications, by Karsten Kreis, Ruiqi Gao, and Arash Vahdat Link to the Tutorial Lilian Weng (OpenAI)'s Blog on Diffusion Models Lilian Weng (OpenAI)'s Blog on Diffusion Models for Video Generation Hugging Face Diffusers 🤗 Library Hand Written Notes

He makes $750 a day 'Vibe Coding' Apps (using Replit, ChatGPT, Upwork)
youtube
LLM Vibe Score0.379
Human Vibe Score0.77
Greg IsenbergMar 21, 2025

He makes $750 a day 'Vibe Coding' Apps (using Replit, ChatGPT, Upwork)

Billy Howell shares his strategy for making money by building and selling custom web applications using AI tools like Replit. He demonstrates the process by finding projects on Upwork, creating a product requirements document with ChatGPT, and using Replit to automatically generate a functional web application. Billy explains that this approach is less risky than building SaaS products because it validates demand before significant development work. Timestamps: 00:00 - Intro 02:19 - Searching for App Ideas on Upwork 11:04 - Using ChatGPT for PRD Creation 12:22 - Why choose Replit for Development 15:15 - Building Prototype with Replit 19:53 - Areas of Concern when building with AI coders 23:30 - Earning Potential on Upwork 27:55 - The process for selling these Apps 32:03 - Comparing Different Business Models 35:40 - Huge opportunity: Unbundling SaaS 37:44 - Testing App 39:39 - How to standout on Upwork 40:35 - Integrating v0 UI to Replit Key Points • Billy Howell explains his method of "vibe coding" - using AI tools like Replit to quickly build and sell custom web applications • The process involves finding clients on Upwork who need solutions, creating a prototype, and selling it before building the complete app • Billy demonstrates how to use Repl.it with AI assistance to rapidly build a case management system for a nonprofit • The approach focuses on creating simple CRUD (Create, Read, Update, Delete) applications rather than complex systems 1) The "Sell First, Build Later" Framework Billy's #1 rule: Find someone to BUY your app BEFORE you build it. Most developers get this backward - they build something cool then struggle to find users. The secret? Don't market. SELL. How? Look for people ALREADY trying to pay for solutions 2) Upwork Gold Mining Strategy Billy's exact process: • Search Upwork for jobs mentioning expensive SaaS tools (Airtable, HubSpot, etc) • Look for simple CRUD apps (data entry, visualization) • Build a quick prototype in Repl.it • Send a Loom video demo to potential clients His first sale? $750 replacing an Airtable solution! 3) The Vibe Coding Tech Stack Billy's weapons of choice: • Replit for rapid prototyping (zero setup friction!) • ChatGPT to format requirements into PRDs • V0 for beautiful UI mockups • ShadCN components for clean interfaces The magic combo: Feed requirements to Replit + "build me this app" = working prototype in MINUTES. 4) What to Avoid When Vibe Coding Not all projects are created equal! Watch out for: • Payment processing (risky) • DocuSign integrations (complex) • Calendar functionality (AI struggles with time zones) • Anything changing data in other apps Start with simple CRUD apps that store and display information. 5) The Real Money-Making Model Billy's approach isn't just about one-off projects: • Initial build: $750-2,500 • Charge for hosting • Recurring revenue from feature requests • Get referrals to similar businesses One recent client is now reselling his solution to other companies in the same industry! 6) Why This Beats Building a SaaS Building a traditional SaaS = "nightmare money pit" according to Billy. With vibe coding consulting: • De-risk by getting paid upfront • Learn across multiple projects • No marketing costs • Discover validated problems • Build a portfolio of solutions Six figures on Upwork is VERY doable. 7) The 60-Second Sales Pitch Billy's exact closing technique: • Find job posting • Make mockup in V0 or Replit • Record 1-minute Loom: "I'm Billy, I make apps. I know you wanted Airtable, but I made this custom for you." • Personalize with company name • Send and repeat Simple. Effective. PROFITABLE. The future of coding isn't about knowing every framework—it's about SOLVING PROBLEMS quickly. Anyone can do this with the right tools and approach. Notable Quotes: "The number one thing is how to sell an app that you've built... And the secret is not to market. It's just to sell it." - Billy Howell "We start, we need to find someone to buy the app before we build it. That's where most people get this wrong, is they build something and then try to sell it or try to get users." - Billy Howell LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire — a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND BILLY ON SOCIAL X/Twitter: https://x.com/billyjhowell Youtube: https://www.youtube.com/@billyjhowell

spring-ai-intro
github
LLM Vibe Score0.454
Human Vibe Score0.14391064025794564
springframeworkguruMar 18, 2025

spring-ai-intro

Introduction to Spring AI This repository contains source code examples used to support my on-line courses about the Spring Framework. All Spring Framework Guru Courses Spring Framework 6 Spring Framework 6 - Beginner to Guru Hibernate and Spring Data JPA: Beginner to Guru API First Engineering with Spring Boot Introduction to Kafka with Spring Boot Spring Security: Beginner to Guru Spring Framework 5 Spring Framework 5: Beginner to Guru - Get the most modern and comprehensive course available for the Spring Framework! Join over 17,200 over Guru's in an Slack community exclusive to this course! More than 5,700 students have given this 53 hour course a 5 star review! Spring Boot Microservices with Spring Cloud Beginner to Guru - Master Microservice Architectures Using Spring Boot 2 and Cloud Based Deployments with Spring Cloud and Docker Reactive Programming with Spring Framework 5 - Keep your skills razor sharp and take a deep dive into Reactive Programming! Testing Spring Boot: Beginner to Guru - Best Selling Course Become an expert in testing Java and Spring Applications with JUnit 5, Mockito and much more! SQL SQL Beginner to Guru: MySQL Edition - SQL is a fundamental must have skill, which employers are looking for. Learn to master SQL on MySQL, the worlds most popular database! DevOps Apache Maven: Beginner to Guru - Best Selling Course Take the mystery out of Apache Maven. Learn how to use Maven to build your Java and Spring Boot projects! OpenAPI: Beginner to Guru - Master OpenAPI (formerly Swagger) to Create Specifications for Your APIs OpenAPI: Specification With Redocly Docker for Java Developers - Best Selling Course on Udemy! Learn how you can supercharge your development by leveraging Docker. Collaborate with other students in a Slack community exclusive to the course! Spring Framework DevOps on AWS - Learn how to build and deploy Spring applications on Amazon AWS! Ready for Production with Spring Boot Actuator - Learn how to leverage Spring Boot Actuator to monitor your applications running in production. Web Development with Spring Framework Mastering Thymeleaf with Spring Boot - Once you learn Thymeleaf, you'll never want to go back to using JSPs for web development! Connect with Spring Framework Guru Spring Framework Guru Blog Subscribe to Spring Framework Guru on YouTube Like Spring Framework Guru on Facebook Follow Spring Framework Guru on Twitter Connect with John Thompson on LinkedIn

internet-tools-collection
github
LLM Vibe Score0.236
Human Vibe Score0.009333333333333334
bogdanmosicaJan 23, 2025

internet-tools-collection

Internet Tools Collection A collection of tools, website and AI for entrepreneurs, web designers, programmers and for everyone else. Content by category Artificial Intelligence Developers Design Entrepreneur Video Editing Stock videos Stock Photos Stock music Search Engine Optimization Blog Posts Resume Interviews No code website builder No code game builder Side Hustle Browser Extensions Other Students Artificial Intelligence Jasper - The Best AI Writing Assistant [](https://www.jasper.ai/) Create content 5x faster with artificial intelligence. Jasper is the highest quality AI copywriting tool with over 3,000 5-star reviews. Best for writing blog posts, social media content, and marketing copy. AutoDraw [](https://www.autodraw.com/) Fast drawing for everyone. AutoDraw pairs machine learning with drawings from talented artists to help you draw stuff fast. Rytr - Best AI Writer, Content Generator & Writing Assistant [](https://rytr.me/) Rytr is an AI writing assistant that helps you create high-quality content, in just a few seconds, at a fraction of the cost! Neevo - Neevo [](https://www.neevo.ai/) Kinetix Tech [](https://kinetix.tech/) Kinetix is a no-code 3D creation tool powered by Artificial Intelligence. The web-based platform leverages AI motion capture to convert a video into a 3D animation and lets you customize your avatars and environments. We make 3D animation accessible to every creator so they can create engaging stories. LALAL.AI: 100% AI-Powered Vocal and Instrumental Tracks Remover [](https://www.lalal.ai/) Split vocal and instrumental tracks quickly and accurately with LALAL.AI. Upload any audio file and receive high-quality extracted tracks in a few seconds. Copy.ai: Write better marketing copy and content with AI [](https://www.copy.ai/) Get great copy that sells. Copy.ai is an AI-powered copywriter that generates high-quality copy for your business. Get started for free, no credit card required! Marketing simplified! OpenAI [](https://openai.com/) OpenAI is an AI research and deployment company. Our mission is to ensure that artificial general intelligence benefits all of humanity. DALL·E 2 [](https://openai.com/dall-e-2/) DALL·E 2 is a new AI system that can create realistic images and art from a description in natural language. Steve.ai - World’s fastest way to create Videos [](https://www.steve.ai/) Steve.AI is an online Video making software that helps anyone to create Videos and animations in seconds. Octie.ai - Your A.I. ecommerce marketing assistant [](https://octie.ai/) Write emails, product descriptions, and more, with A.I. Created by Octane AI. hypnogram.xyz [](https://hypnogram.xyz/) Generate images from text descriptions using AI FakeYou. Deep Fake Text to Speech. [](https://fakeyou.com/) FakeYou is a text to speech wonderland where all of your dreams come true. Craiyon, formerly DALL-E mini [](https://www.craiyon.com/) Craiyon, formerly DALL-E mini, is an AI model that can draw images from any text prompt! Deck Rocks - Create Pictch Decks [](https://www.deck.rocks/) Writely | Using AI to Improve Your Writing [](https://www.writelyai.com/) Making the art of writing accessible to all Writesonic AI Writer - Best AI Writing Assistant [](https://writesonic.com/) Writesonic is an AI writer that's been trained on top-performing SEO content, high-performing ads, and converting sales copy to help you supercharge your writing and marketing efforts. Smart Copy - AI Copywriting Assistant | Unbounce [](https://unbounce.com/product/smart-copy/) Generate creative AI copy on-the-spot across your favourite tools Synthesia | #1 AI Video Generation Platform [](https://www.synthesia.io/) Create AI videos by simply typing in text. Easy to use, cheap and scalable. Make engaging videos with human presenters — directly from your browser. Free demo. NVIDIA Canvas: Turn Simple Brushstrokes into Realistic Images [](https://www.nvidia.com/en-us/studio/canvas/) Create backgrounds quickly, or speed up your concept exploration so you can spend more time visualizing ideas with the help of NVIDIA Canvas. Hotpot.ai - Hotpot.ai [](https://hotpot.ai/) Hotpot.ai makes graphic design and image editing easy. AI tools allow experts and non-designers to automate tedious tasks while attractive, easy-to-edit templates allow anyone to create device mockups, social media posts, marketing images, app icons, and other work graphics. Klaviyo: Marketing Automation Platform for Email & SMS [](https://www.klaviyo.com/) Klaviyo, an ecommerce marketing automation platform for email marketing and sms syncs your tech stack with your website store to scale your business. Search listening tool for market, customer & content research - AnswerThePublic [](https://answerthepublic.com/) Use our free tool to get instant, raw search insights, direct from the minds of your customers. Upgrade to a paid plan to monitor for new ways that people talk & ask questions about your brand, product or topic. Topic Mojo [](https://topicmojo.com/) Discover unique & newest queries around any topic and find what your customers are searching for. Pulling data from 50+ sources to enhance your topic research. AI Image Enlarger | Enlarge Image Without Losing Quality! [](https://imglarger.com/) AI Image Enlarger is a FREE online image enlarger that could upscale and enhance small images automatically. Make jpg/png pictures big without losing quality. Midjourney [](https://www.midjourney.com/app/) Kaedim - AI for turning 2D images to 3D models [](https://www.kaedim3d.com/webapp) AI for turning 2D images, sketches and photos to 3D models in seconds. Overdub: Ultra realistic text to speech voice cloning - Descript [](https://www.descript.com/overdub) Create a text to speech model of your voice. Try a live demo. Getting Started [](https://magenta.tensorflow.org/get-started) Resources to learn about Magenta Photosonic AI Art Generator | Create Unique Images with AI [](https://photosonic.writesonic.com/) Transform your imagination into stunning digital art with Photosonic - the AI art generator. With its creative suggestions, this Writesonic's AI image generator can help unleash your inner artist and share your creations with the world. Image Computer [](https://image.computer/) Most downloaded Instagram Captions App (+more creator tools) [](https://captionplus.app/) Join 3 Million+ Instagram Creators who use CaptionPlus to find Instagram Captions, Hashtags, Feed Planning, Reel Ideas, IG Story Design and more. Writecream - Best AI Writer & Content Generator - Writecream [](https://www.writecream.com/) Sentence Rewriter is a free tool to reword a sentence, paragraph and even entire essays in a short amount of time. Hypotenuse AI: AI Writing Assistant and Text Generator [](https://www.hypotenuse.ai/) Turn a few keywords into original, insightful articles, product descriptions and social media copy with AI copywriting—all in just minutes. Try it free today. Text to Speach Listnr: Generate realistic Text to Speech voiceovers in seconds [](https://www.listnr.tech/) AI Voiceover Generator with over 600+ voiceovers in 80+ languages, go from Text to Voice in seconds. Get started for Free! Free Text to Speech: Online, App, Software, Commercial license with Natural Sounding Voices. [](https://www.naturalreaders.com/) Free text to speech online app with natural voices, convert text to audio and mp3, for personal and commercial use Developers OverAPI.com | Collecting all the cheat sheets [](https://overapi.com/) OverAPI.com is a site collecting all the cheatsheets,all! Search Engine For Devs [](https://you.com/) Spline - Design tool for 3D web browser experiences [](https://spline.design/) Create web-based 3D browser experiences Image to HTML CSS converter. Convert image to HTML CSS with AI: Fronty [](https://fronty.com/) Fronty - Image to HTML CSS code converter. Convert image to HTML powered by AI. Sketchfab - The best 3D viewer on the web [](https://sketchfab.com/) With a community of over one million creators, we are the world’s largest platform to publish, share, and discover 3D content on web, mobile, AR, and VR. Railway [](https://railway.app/) Railway is an infrastructure platform where you can provision infrastructure, develop with that infrastructure locally, and then deploy to the cloud. JSON Crack - Crack your data into pieces [](https://jsoncrack.com/) Simple visualization tool for your JSON data. No forced structure, paste your JSON and view it instantly. Locofy.ai - ship your products 3-4x faster — with low code [](https://www.locofy.ai/) Turn your designs into production-ready frontend code for mobile apps and web. Ship products 3-4x faster with your existing design tools, tech stacks & workflows. Oh Shit, Git!?! [](https://ohshitgit.com/) Carbon | Create and share beautiful images of your source code [](https://carbon.now.sh/) Carbon is the easiest way to create and share beautiful images of your source code. GPRM : GitHub Profile ReadMe Maker [](https://gprm.itsvg.in/) Best Profile Generator, Create your perfect GitHub Profile ReadMe in the best possible way. Lots of features and tools included, all for free ! HubSpot | Software, Tools, and Resources to Help Your Business Grow Better [](https://www.hubspot.com/) HubSpot’s integrated CRM platform contains the marketing, sales, service, operations, and website-building software you need to grow your business. QuickRef.ME - Quick Reference Cheat Sheet [](https://quickref.me/) Share quick reference and cheat sheet for developers massCode | A free and open source code snippets manager for developers [](https://masscode.io/) Code snippets manager for developers, developed using web technologies. Snyk | Developer security | Develop fast. Stay secure. [](https://snyk.io/) Snyk helps software-driven businesses develop fast and stay secure. Continuously find and fix vulnerabilities for npm, Maven, NuGet, RubyGems, PyPI and more. Developer Roadmaps [](https://roadmap.sh/) Community driven roadmaps, articles, guides, quizzes, tips and resources for developers to learn from, identify their career paths, know what they don't know, find out the knowledge gaps, learn and improve. CSS Generators Get Waves – Create SVG waves for your next design [](https://getwaves.io/) A free SVG wave generator to make unique SVG waves for your next web design. Choose a curve, adjust complexity, randomize! Box Shadows [](https://box-shadow.dev/) Tridiv | CSS 3D Editor [](http://tridiv.com/) Tridiv is a web-based editor for creating 3D shapes in CSS Glassmorphism CSS Generator - Glass UI [](https://ui.glass/generator/) Generate CSS and HTML components using the glassmorphism design specifications based on the Glass UI library. Blobmaker - Make organic SVG shapes for your next design [](https://www.blobmaker.app/) Make organic SVG shapes for your next design. Modify the complexity, contrast, and color, to generate unique SVG blobs every time. Keyframes.app [](https://keyframes.app/) cssFilters.co - Custom and Instagram like photo filters for CSS [](https://www.cssfilters.co/) Visual playground for generating CSS for custom and Instagram like photo filters. Experiment with your own uploaded photo or select one from the Unsplash collection. CSS Animations Animista - CSS Animations on Demand [](https://animista.net/) Animista is a CSS animation library and a place where you can play with a collection of ready-made CSS animations and download only those you will use. Build Internal apps Superblocks | Save 100s of developer hours on internal tools [](https://www.superblocks.com/) Superblocks is the fast, easy and secure way for developers to build custom internal tools fast. Connect your databases & APIs. Drag and drop UI components. Extend with Python or Javascript. Deploy in 1-click. Secure and Monitor using your favorite tools Budibase | Build internal tools in minutes, the easy way [](https://budibase.com/) Budibase is a modern, open source low-code platform for building modern internal applications in minutes. Retool | Build internal tools, remarkably fast. [](https://retool.com/) Retool is the fast way to build internal tools. Drag-and-drop our building blocks and connect them to your databases and APIs to build your own tools, instantly. Connects with Postgres, REST APIs, GraphQL, Firebase, Google Sheets, and more. Built by developers, for developers. Trusted by startups and Fortune 500s. Sign up for free. GitHub Repositories GitHub - vasanthk/how-web-works: What happens behind the scenes when we type www.google.com in a browser? [](https://github.com/vasanthk/how-web-works) What happens behind the scenes when we type www.google.com in a browser? - GitHub - vasanthk/how-web-works: What happens behind the scenes when we type www.google.com in a browser? GitHub - kamranahmedse/developer-roadmap: Interactive roadmaps, guides and other educational content to help developers grow in their careers. [](https://github.com/kamranahmedse/developer-roadmap) Interactive roadmaps, guides and other educational content to help developers grow in their careers. - GitHub - kamranahmedse/developer-roadmap: Interactive roadmaps, guides and other educational content to help developers grow in their careers. GitHub - apptension/developer-handbook: An opinionated guide on how to become a professional Web/Mobile App Developer. [](https://github.com/apptension/developer-handbook) An opinionated guide on how to become a professional Web/Mobile App Developer. - GitHub - apptension/developer-handbook: An opinionated guide on how to become a professional Web/Mobile App Developer. ProfileMe.dev | Create an amazing GitHub profile in minutes [](https://www.profileme.dev/) ProfileMe.dev | Create an amazing GitHub profile in minutes GitHub - Kristories/awesome-guidelines: A curated list of high quality coding style conventions and standards. [](https://github.com/Kristories/awesome-guidelines) A curated list of high quality coding style conventions and standards. - GitHub - Kristories/awesome-guidelines: A curated list of high quality coding style conventions and standards. GitHub - tiimgreen/github-cheat-sheet: A list of cool features of Git and GitHub. [](https://github.com/tiimgreen/github-cheat-sheet) A list of cool features of Git and GitHub. Contribute to tiimgreen/github-cheat-sheet development by creating an account on GitHub. GitHub - andreasbm/web-skills: A visual overview of useful skills to learn as a web developer [](https://github.com/andreasbm/web-skills) A visual overview of useful skills to learn as a web developer - GitHub - andreasbm/web-skills: A visual overview of useful skills to learn as a web developer GitHub - Ebazhanov/linkedin-skill-assessments-quizzes: Full reference of LinkedIn answers 2022 for skill assessments (aws-lambda, rest-api, javascript, react, git, html, jquery, mongodb, java, Go, python, machine-learning, power-point) linkedin excel test lösungen, linkedin machine learning test LinkedIn test questions and answers [](https://github.com/Ebazhanov/linkedin-skill-assessments-quizzes) Full reference of LinkedIn answers 2022 for skill assessments (aws-lambda, rest-api, javascript, react, git, html, jquery, mongodb, java, Go, python, machine-learning, power-point) linkedin excel test lösungen, linkedin machine learning test LinkedIn test questions and answers - GitHub - Ebazhanov/linkedin-skill-assessments-quizzes: Full reference of LinkedIn answers 2022 for skill assessments (aws-lambda, rest-api, javascript, react, git, html, jquery, mongodb, java, Go, python, machine-learning, power-point) linkedin excel test lösungen, linkedin machine learning test LinkedIn test questions and answers Blockchain/Crypto Dashboards [](https://dune.com/) Blockchain ecosystem analytics by and for the community. Explore and share data from Ethereum, xDai, Polygon, Optimism, BSC and Solana for free. Introduction - The Anchor Book v0.24.0 [](https://book.anchor-lang.com/introduction/introduction.html) Crypto & Fiat Exchange Super App | Trade, Save & Spend | hi [](https://hi.com/) Buy, Trade, Send and Earn Crypto & Fiat. Deposit Bitcoin, ETH, USDT and other cryptos and start earning. Get the hi Debit Card and Multi-Currency IBAN Account. Moralis Web3 - Enterprise-Grade Web3 APIs [](https://moralis.io/) Bridge the development gap between Web2 and Web3 with Moralis’ powerful Web3 APIs. Mirror [](https://mirror.xyz/) Built on web3 for web3, Mirror’s robust publishing platform pushes the boundaries of writing online—whether it’s the next big white paper or a weekly community update. Makerdao [](https://blog.makerdao.com/) Sholi — software for Investors & Traders / Sholi MetriX [](https://sholi.io/) Sholi — software for Investors & Traders / Sholi MetriX Stock Trading Quiver Quantitative [](https://www.quiverquant.com/) Quiver Quantitative Chart Prime - The only tool you'll need for trading assets across all markets [](https://chartprime.com/) ChartPrime offers a toolkit that will take your trading game to the next level. Visit our site for a full rundown of features and helpful tutorials. Learning Hacker Rank [](https://www.hackerrank.com/) Coderbyte | Code Screening, Challenges, & Interview Prep [](https://coderbyte.com/) Improve your coding skills with our library of 300+ challenges and prepare for coding interviews with content from leading technology companies. Competitive Programming | Participate & Learn | CodeChef [](https://www.codechef.com/) Learn competitive programming with the help of CodeChef's coding competitions. Take part in these online coding contests to level up your skills Learn to Code - for Free | Codecademy [](https://www.codecademy.com/) Learn the technical skills to get the job you want. Join over 50 million people choosing Codecademy to start a new career (or advance in their current one). Free Code Camp [](https://www.freecodecamp.org/) Learn to Code — For Free Sololearn: Learn to Code [](https://www.sololearn.com/home) Join Now to learn the basics or advance your existing skills Mimo: The coding app you need to learn to code! Python, HTML, JavaScript [](https://getmimo.com/) Join more than 17 million learners worldwide. Learn to code for free. Learn Python, JavaScript, CSS, SQL, HTML, and more with our free code learning app. Free for developers [](https://free-for.dev/#/) Your Career in Web Development Starts Here | The Odin Project [](https://www.theodinproject.com/) The Odin Project empowers aspiring web developers to learn together for free Code Learning Games CheckiO - coding games and programming challenges for beginner and advanced [](https://checkio.org/) CheckiO - coding websites and programming games. Improve your coding skills by solving coding challenges and exercises online with your friends in a fun way. Exchanges experience with other users online through fun coding activities Coding for Kids | Game-Based Programming | CodeMonkey [](https://www.codemonkey.com/) CodeMonkey is a leading coding for kids program. Through its award-winning courses, millions of students learn how to code in real programming languages. Coding Games and Programming Challenges to Code Better [](https://www.codingame.com/) CodinGame is a challenge-based training platform for programmers where you can play with the hottest programming topics. Solve games, code AI bots, learn from your peers, have fun. Learn VIM while playing a game - VIM Adventures [](https://vim-adventures.com/) VIM Adventures is an online game based on VIM's keyboard shortcuts. It's the "Zelda meets text editing" game. So come have some fun and learn some VIM! CodeCombat - Coding games to learn Python and JavaScript [](https://codecombat.com/) Learn typed code through a programming game. Learn Python, JavaScript, and HTML as you solve puzzles and learn to make your own coding games and websites. Design Useberry - Codeless prototype analytics [](https://www.useberry.com/) User testing feedback & rich insights in minutes, not months! Figma: the collaborative interface design tool. [](https://www.figma.com/) Build better products as a team. Design, prototype, and gather feedback all in one place with Figma. Dribbble - Discover the World’s Top Designers & Creative Professionals [](https://dribbble.com/) Find Top Designers & Creative Professionals on Dribbble. We are where designers gain inspiration, feedback, community, and jobs. Your best resource to discover and connect with designers worldwide. Photopea | Online Photo Editor [](https://www.photopea.com/) Photopea Online Photo Editor lets you edit photos, apply effects, filters, add text, crop or resize pictures. Do Online Photo Editing in your browser for free! Toools.design – An archive of 1000+ Design Resources [](https://www.toools.design/) A growing archive of over a thousand design resources, weekly updated for the community. Discover highly useful design tools you never thought existed. All Online Tools in One Box | 10015 Tools [](https://10015.io/) All online tools you need in one box for free. Build anything online with “all-in-one toolbox”. All tools are easy-to-use, blazing fast & free. Phase - Digital Design Reinvented| Phase [](https://phase.com/) Design and prototype websites and apps visually and intuitively, in a new powerful product reworked for the digital age. Animated Backgrounds [](https://animatedbackgrounds.me/) A Collection of 30+ animated backgrounds for websites and blogs.With Animated Backgrounds, set a simple, elegant background animations on your websites and blogs. Trianglify.io · Low Poly Pattern Generator [](https://trianglify.io/) Trianglify.io is a tool for generating low poly triangle patterns that can be used as wallpapers and website assets. Cool Backgrounds [](https://coolbackgrounds.io/) Explore a beautifully curated selection of cool backgrounds that you can add to blogs, websites, or as desktop and phone wallpapers. SVG Repo - Free SVG Vectors and Icons [](https://www.svgrepo.com/) Free Vectors and Icons in SVG format. ✅ Download free mono or multi color vectors for commercial use. Search in 300.000+ Free SVG Vectors and Icons. Microcopy - Short copy text for your website. [](https://www.microcopy.me/) Search micro UX copy text: slogans, headlines, notifications, CTA, error messages, email, account preferences, and much more. 3D icons and icon paks - Free3Dicon [](https://free3dicon.com/) All 3D icons you need in one place. This is a collection of free, beautiful, trending 3D icons, that you can use in any project. Love 3D Icon [](https://free3dicons.com/) Downloads free 3D icons GIMP - GNU Image Manipulation Program [](https://www.gimp.org/) GIMP - The GNU Image Manipulation Program: The Free and Open Source Image Editor blender.org - Home of the Blender project - Free and Open 3D Creation Software [](https://www.blender.org/) The Freedom to Create 3D Design Software | 3D Modeling on the Web | SketchUp [](https://www.sketchup.com/) SketchUp is a premier 3D design software that truly makes 3D modeling for everyone, with a simple to learn yet robust toolset that empowers you to create whatever you can imagine. Free Logo Maker - Create a Logo in Seconds - Shopify [](https://www.shopify.com/tools/logo-maker) Free logo maker tool to generate custom design logos in seconds. This logo creator is built for entrepreneurs on the go with hundreds of templates, free vectors, fonts and icons to design your own logo. The easiest way to create business logos online. All your design tools in one place | Renderforest [](https://www.renderforest.com/) Time to get your brand noticed. Create professional videos, logos, mockups, websites, and graphics — all in one place. Get started now! Prompt Hero [](https://prompthero.com/) Type Scale - A Visual Calculator [](https://type-scale.com/) Preview and choose the right type scale for your project. Experiment with font size, scale and different webfonts. DreamFusion: Text-to-3D using 2D Diffusion [](https://dreamfusion3d.github.io/) DreamFusion: Text-to-3D using 2D Diffusion, 2022. The branding style guidelines documents archive [](https://brandingstyleguides.com/) Welcome to the brand design manual documents directory. Search over our worldwide style assets handpicked collection, access to PDF documents for inspiration. Super designer | Create beautiful designs with a few clicks [](https://superdesigner.co/) Create beautiful designs with a few clicks. Simple design tools to generate unique patterns, backgrounds, 3D shapes, colors & images for social media, websites and more Readymag—a design tool to create websites without coding [](https://readymag.com/) Meet the most elegant, simple and powerful web-tool for designing websites, presentations, portfolios and all kinds of digital publications. ffflux: Online SVG Fluid Gradient Background Generator | fffuel [](https://fffuel.co/ffflux/) SVG generator to make fluid gradient backgrounds that feel organic and motion-like. Perfect to add a feeling of motion and fluidity to your web designs. Generate unique SVG design assets | Haikei [](https://haikei.app/) A web-based design tool to generate unique SVG design assets for websites, social media, blog posts, desktop and mobile wallpapers, posters, and more! Our generators let you discover, customize, randomize, and export generative SVG design assets ready to use with your favorite design tools. UI/UX - Inspirational Free Website Builder Software | 10,000+ Free Templates [](https://nicepage.com/) Nicepage is your website builder software breaking limitations common for website builders with revolutionary freehand positioning. 7000+ Free Templates. Easy Drag-n-Drop. No coding. Mobile-friendly. Clean HTML. Super designer | Create beautiful designs with a few clicks [](https://superdesigner.co/) Create beautiful designs with a few clicks. Simple design tools to generate unique patterns, backgrounds, 3D shapes, colors & images for social media, websites and more Pika – Create beautiful mockups from screenshots [](https://pika.style/) Quickly create beautiful website and device mockup from screenshot. Pika lets you capture website screenshots form URL, add device and browser frames, customize background and more LiveTerm [](https://liveterm.vercel.app/) Minimal Gallery – Web design inspiration [](https://minimal.gallery/) For the love of beautiful, clean and functional websites. Awwwards - Website Awards - Best Web Design Trends [](https://www.awwwards.com/) Awwwards are the Website Awards that recognize and promote the talent and effort of the best developers, designers and web agencies in the world. Design Systems For Figma [](https://www.designsystemsforfigma.com/) A collection of Design Systems for Figma from all over the globe. Superside: Design At Scale For Ambitious Brands [](https://www.superside.com/) We are an always-on design company. Get a team of dedicated designers, speedy turnarounds, magical creative collaboration tech and the top 1% of global talent. UXArchive - Made by Waldo [](https://uxarchive.com/) UXArchive the world's largest library of mobile user flows. Be inspired to design the best user experiences. Search by Muzli [](https://search.muz.li/) Search, discover, test and create beautiful color palettes for your projects Siteinspire | Web Design Inspiration [](https://www.siteinspire.com/) SAVEE [](https://savee.it/) The best way to save and share inspiration. A little corner of the internet to find good landing page copywriting examples [](https://greatlandingpagecopy.com/) A little corner of the internet to find great landing page copywriting examples. The Best Landing Page Examples For Design Inspiration - SaaS Landing Page [](https://saaslandingpage.com/) SaaS Landing Page showcases the best landing page examples created by top-class SaaS companies. Get ideas and inspirations for your next design project. Websites Free templates Premium Bootstrap Themes and Templates: Download @ Creative Tim [](https://www.creative-tim.com/) UI Kits, Templates and Dashboards built on top of Bootstrap, Vue.js, React, Angular, Node.js and Laravel. Join over 2,014,387+ creatives to access all our products! Free Bootstrap Themes, Templates, Snippets, and Guides - Start Bootstrap [](https://startbootstrap.com/) Start Bootstrap develops free to download, open source Bootstrap 5 themes, templates, and snippets and creates guides and tutorials to help you learn more about designing and developing with Bootstrap. Free Website Templates [](https://freewebsitetemplates.com/) Get your free website templates here and use them on your website without needing to link back to us. One Page Love - One Page Website Inspiration and Templates [](https://onepagelove.com/) One Page Love is a One Page website design gallery showcasing the best Single Page websites, templates and resources. Free CSS | 3400 Free Website Templates, CSS Templates and Open Source Templates [](https://www.free-css.com/) Free CSS has 3400 free website templates, all templates are free CSS templates, open source templates or creative commons templates. Free Bootstrap Themes and Website Templates | BootstrapMade [](https://bootstrapmade.com/) At BootstrapMade, we create beautiful website templates and bootstrap themes using Bootstrap, the most popular HTML, CSS and JavaScript framework. Free and Premium Bootstrap Themes, Templates by Themesberg [](https://themesberg.com/) Free and Premium Bootstrap themes, templates, admin dashboards and UI kits used by over 38820 web developers and software companies HTML, Vue.js and React templates for startup landing pages - Cruip [](https://cruip.com/) Cruip is a gallery of premium and free HTML, Vue.js and React templates for startups and SaaS. Free Website Templates Download | WordPress Themes - W3Layouts [](https://w3layouts.com/) Want to download free website templates? W3Layouts WordPress themes and website templates are built with responsive web design techniques. Download now! Free HTML Landing Page Templates and UI Kits | UIdeck [](https://uideck.com/) Free HTML Landing Page Templates, Bootstrap Themes, React Templates, HTML Templates, Tailwind Templates, and UI Kits. Create Online Graphics Snappa - Quick & Easy Graphic Design Software [](https://snappa.com/) Snappa makes it easy to create any type of online graphic. Create & publish images for social media, blogs, ads, and more! Canva [](https://www.canva.com/) Polotno Studio - Make graphical designs [](https://studio.polotno.com) Free online design editor. Create images for social media, youtube previews, facebook covers Free Logo Maker: Design Custom Logos | Adobe Express [](https://www.adobe.com/express/create/logo) The Adobe Express logo maker is instant, intuitive, and intelligent. Use it to generate a wide range of possibilities for your own logo. Photo Editor: Fotor – Free Online Photo Editing & Image Editor [](https://www.fotor.com/) Fotor's online photo editor helps you edit photos with free online photo editing tools. Crop photos, resize images, and add effects/filters, text, and graphics in just a few clicks. Photoshop online has never been easier with Fotor's free online photo editor. VistaCreate – Free Graphic Design Software with 70,000+ Free Templates [](https://create.vista.com/) Looking for free graphic design software? Easily create professional designs with VistaCreate, a free design tool with powerful features and 50K+ ready-made templates Draw Freely | Inkscape [](https://inkscape.org/) Inkscape is professional quality vector graphics software which runs on Linux, Mac OS X and Windows desktop computers. Visual & Video Maker Trusted By 11 Million Users - Piktochart [](https://piktochart.com/) With Piktochart, you can create professional-looking infographics, flyers, posters, charts, videos, and more. No design experience needed. Start for free. The Web's Favorite Online Graphic Design Tool | Stencil [](https://getstencil.com/) Stencil is a fantastically easy-to-use online graphic design tool and image editor built for business owners, social media marketers, and bloggers. Pablo by Buffer - Design engaging images for your social media posts in under 30 seconds [](https://pablo.buffer.com/) Buffer makes it super easy to share any page you're reading. Keep your Buffer topped up and we automagically share them for you through the day. Free Online Graphic Design Software | Create stunning designs in seconds. [](https://desygner.com/) Easy drag and drop graphic design tool for anyone to use with 1000's of ready made templates. Create & print professional business cards, flyers, social posts and more. Color Pallet Color Palettes for Designers and Artists - Color Hunt [](https://colorhunt.co/) Discover the newest hand-picked color palettes of Color Hunt. Get color inspiration for your design and art projects. Coolors - The super fast color palettes generator! [](https://coolors.co/) Generate or browse beautiful color combinations for your designs. Get color palette inspiration from nature - colorpalettes.earth [](https://colorpalettes.earth/) Color palettes inspired by beautiful nature photos Color Palette Generator - Create Beautiful Color Schemes [](https://colors.muz.li/) Search, discover, test and create beautiful color palettes for your projects A Most Useful Color Picker | 0to255 [](https://0to255.com/) Find lighter and darker colors based on any color. Discover why over two million people have used 0to255 to choose colors for their website, logo, room interior, and print design projects. Colour Contrast Checker [](https://colourcontrast.cc/) Check the contrast between different colour combinations against WCAG standards Fonts Google Fonts [](https://fonts.google.com/) Making the web more beautiful, fast, and open through great typography Fonts In Use – Type at work in the real world. [](https://fontsinuse.com/) A searchable archive of typographic design, indexed by typeface, format, and topic. Wordmark - Helps you choose fonts! [](https://wordmark.it/) Wordmark helps you choose fonts by quickly displaying your text with your fonts. OH no Type Company [](https://ohnotype.co/) OH no Type Co. Retail and custom typefaces. Life’s a thrill, fonts are chill! Illustrations Illustrations | unDraw [](https://undraw.co/illustrations) The design project with open-source illustrations for any idea you can imagine and create. Create beautiful websites, products and applications with your color, for free. Design Junction [](https://designjunction.xyz/) Design Junction is a one-stop resource library for Designers and Creatives with curated list of best resources handpicked from around the web Humaaans: Mix-&-Match illustration library [](https://www.humaaans.com/) Mix-&-match illustrations of people with a design library for InVIsion Studio and Sketch. Stubborn - Free Illustrations Generator [](https://stubborn.fun/) Free illustrations generator for Figma and Sketch. Get the opportunity to design your characters using symbols and styles. Open Peeps, Hand-Drawn Illustration Library [](https://www.openpeeps.com/) Open Peeps is a hand-drawn illustration library to create scenes of people. You can use them in product illustration, marketing, comics, product states, user flows, personas, storyboarding, quinceañera invitations, or whatever you want! ⠀ Reshot | Free icons & illustrations [](https://www.reshot.com/) Design freely with instant downloads of curated SVG icons and vector illustrations. All free with commercial licensing. No attribution required. Blush: Illustrations for everyone [](https://blush.design/) Blush makes it easy to add free illustrations to your designs. Play with fully customizable graphics made by artists across the globe. Mockups Angle 4 - 5000+ Device Mockups for Figma, Sketch and XD [](https://angle.sh/) Vector mockups for iPhone, iPad, Android and Mac devices, including the new iPhone 13, Pro, Pro Max and Mini. Perfect for presenting your apps. Huge library of components, compositions, wallpapers and plugins made for Figma, Sketch and XD. Make Mockups, Logos, Videos and Designs in Seconds [](https://placeit.net/) Get unlimited downloads on all our 100K templates! You can make a logo, video, mockup, flyer, business card and social media image in seconds right from your browser. Free and premium tools for graphic designers | Lstore Graphics [](https://www.ls.graphics/) Free and premium mockups, UI/UX tools, scene creators for busy designers Logo Design & Brand Identity Platform for Entrepreneurs | Looka [](https://looka.com/) Logojoy is now Looka! Design a Logo, make a website, and create a Brand Identity you’ll love with the power of Artificial Intelligence. 100% free to use. Create stunning product mockups easily and online - Smartmockups [](https://smartmockups.com/) Smartmockups enables you to create stunning high-resolution mockups right inside your browser within one interface across multiple devices. Previewed - Free mockup generator for your app [](https://previewed.app/) Join Previewed to create stunning 3D image shots and animations for your app. Choose from hundreds of ready made mockups, or create your own. Free Design Software - Graphic Online Maker - Glorify [](https://www.glorify.com/) Create professional and high converting social media posts, ads, infographics, presentations, and more with Glorify, a free design software & graphic maker. Other BuiltWith Technology Lookup [](https://builtwith.com/) Web technology information profiler tool. Find out what a website is built with. Compress JPEG Images Online [](https://compressjpeg.com/) Compress JPEG images and photos for displaying on web pages, sharing on social networks or sending by email. PhotoRoom - Remove Background and Create Product Pictures [](https://www.photoroom.com/) Create product and portrait pictures using only your phone. Remove background, change background and showcase products. Magic Eraser - Remove unwanted things from images in seconds [](https://www.magiceraser.io/) Magic Eraser - Use AI to remove unwanted things from images in seconds. Upload an image, mark the bit you need removed, download the fixed up image. Compressor.io - optimize and compress JPEG photos and PNG images [](https://compressor.io/) Optimize and compress JPEG, PNG, SVG, GIF and WEBP images online. Compress, resize and rename your photos for free. Remove Video Background – Unscreen [](https://www.unscreen.com/) Remove the background of any video - 100% automatically, online & free! Goodbye Greenscreen. Hello Unscreen. Noun Project: Free Icons & Stock Photos for Everything [](https://thenounproject.com/) Noun Project features the most diverse collection of icons and stock photos ever. Download SVG and PNG. Browse over 5 million art-quality icons and photos. Design Principles [](https://principles.design/) An Open Source collection of Design Principles and methods Shapefest™ - A massive library of free 3D shapes [](https://www.shapefest.com/) A massive free library of beautifully rendered 3D shapes. 160,000+ high resolution PNG images in one cohesive library. Learning UX Degreeless.design - Everything I Learned in Design School [](https://degreeless.design/) This is a list of everything I've found useful in my journey of learning design, and an ongoing list of things I think you should read. For budding UX, UI, Interaction, or whatever other title designers. UX Tools | Practical UX skills and tools [](https://uxtools.co/) Lessons and resources from two full-time product designers. Built For Mars [](https://builtformars.com/) On a mission to help the world build better user experiences by demystifying UX. Thousands of hours of research packed into UX case studies. Case Study Club – Curated UX Case Study Gallery [](https://www.casestudy.club/) Case Study Club is the biggest curated gallery of the best UI/UX design case studies. Get inspired by industry-leading designers, openly sharing their UX process. The Guide to Design [](https://start.uxdesign.cc/) A self-guided class to help you get started in UX and answer key questions about craft, design, and career Uxcel - Where design careers are built [](https://app.uxcel.com/explore) Available on any device anywhere in the world, Uxcel is the best way to improve and learn UX design online in just 5 minutes per day. UI & UX Design Tips by Jim Raptis. [](https://www.uidesign.tips/) Learn UI & UX Design with practical byte-sized tips and in-depth articles from Jim Raptis. Entrepreneur Instant Username Search [](https://instantusername.com/#/) Instant Username Search checks out if your username is available on more than 100 social media sites. Results appear instantly as you type. Flourish | Data Visualization & Storytelling [](https://flourish.studio/) Beautiful, easy data visualization and storytelling PiPiADS - #1 TikTok Ads Spy Tool [](https://www.pipiads.com/) PiPiADS is the best tiktok ads spy tool .We provide tiktok advertising,advertising on tiktok,tiktok ads examples,tiktok ads library,tiktok ads best practices,so you can understand the tiktok ads cost and master the tiktok ads 2021 and tiktok ads manager. Minea - The best adspy for product search in ecommerce and dropshipping [](https://en.minea.com/) Minea is the ultimate e-commerce product search tool. Minea tracks all ads on all networks. Facebook Ads, influencer product placements, Snapspy, all networks are tracked. Stop paying adspy 149€ for one network and discover Minea. AdSpy [](https://adspy.com/) Google Trends [](https://trends.google.com/) ScoreApp: Advanced Quiz Funnel Marketing | Make a Quiz Today [](https://www.scoreapp.com/) ScoreApp makes quiz funnel marketing easy, so you can attract relevant warm leads, insightful data and increase your sales. Try for free today Mailmodo - Send Interactive Emails That Drive Conversions [](https://www.mailmodo.com/) Use Mailmodo to create and send interactive emails your customers love. Drive conversions and get better email ROI. Sign up for a free trial now. 185 Top E-Commerce Sites Ranked by User Experience Performance – Baymard Institute [](https://baymard.com/ux-benchmark) See the ranked UX performance of the 185 largest e-commerce sites in the US and Europe. The chart summarizes 50,000+ UX performance ratings. Metricool - Analyze, manage and measure your digital content [](https://metricool.com/) Social media scheduling, web analytics, link in bio and reporting. Metricool is free per live for one brand. START HERE Visualping: #1 Website change detection, monitoring and alerts [](https://visualping.io/) More than 1.5 millions users monitor changes in websites with Visualping, the No1 website change detection, website checker, webpage change monitoring and webpage change detection tool. Gumroad – Sell what you know and see what sticks [](https://gumroad.com/) Gumroad is a powerful, but simple, e-commerce platform. We make it easy to earn your first dollar online by selling digital products, memberships and more. Product Hunt – The best new products in tech. [](https://www.producthunt.com/) Product Hunt is a curation of the best new products, every day. Discover the latest mobile apps, websites, and technology products that everyone's talking about. 12ft Ladder [](https://12ft.io/) Show me a 10ft paywall, I’ll show you a 12ft ladder. namecheckr | Social and Domain Name Availability Search For Brand Professionals [](https://www.namecheckr.com/) Social and Domain Name Availability Search For Brand Professionals Excel AI Formula Generator - Excelformulabot.com [](https://excelformulabot.com/) Transform your text instructions into Excel formulas in seconds with the help of AI. Z-Library [](https://z-lib.org/) Global Print On Demand Platform | Gelato [](https://www.gelato.com/) Create and sell custom products online. With local production in 33 countries, easy integration, and 24/7 customer support, Gelato is an all-in-one platform. Freecycle: Front Door [](https://freecycle.org/) Free eBooks | Project Gutenberg [](https://www.gutenberg.org/) Project Gutenberg is a library of free eBooks. Convertio — File Converter [](https://convertio.co/) Convertio - Easy tool to convert files online. More than 309 different document, image, spreadsheet, ebook, archive, presentation, audio and video formats supported. Namechk [](https://namechk.com/) Crazy Egg Website — Optimization | Heatmaps, Recordings, Surveys & A/B Testing [](https://www.crazyegg.com/) Use Crazy Egg to see what's hot and what's not, and to know what your web visitors are doing with tools, such as heatmaps, recordings, surveys, A/B testing & more. Ifttt [](https://ifttt.com/) Also Asked [](https://alsoasked.com/) Business Name Generator - Easily create Brandable Business Names - Namelix [](https://namelix.com/) Namelix uses artificial intelligence to create a short, brandable business name. Search for domain availability, and instantly generate a logo for your new business Merch Informer [](https://merchinformer.com/) Headline Generator [](https://www.title-generator.com/) Title Generator: create 700 headlines with ONE CLICK: Content Ideas + Catchy Headlines + Ad Campaign E-mail Subject Lines + Emotional Titles. Simple - Efficient - One Click Make [](https://www.make.com/en) Create and add calculator widgets to your website | CALCONIC_ [](https://www.calconic.com/) Web calculator builder empowers you to choose from a pre-made templates or build your own calculator widgets from a scratch without any need of programming knowledge Boost Your Views And Subscribers On YouTube - vidIQ [](https://vidiq.com/) vidIQ helps you acquire the tools and knowledge needed to grow your audience faster on YouTube and beyond. Learn More Last Pass [](https://www.lastpass.com/) Starter Story: Learn How People Are Starting Successful Businesses [](https://www.starterstory.com/) Starter Story interviews successful entrepreneurs and shares the stories behind their businesses. In each interview, we ask how they got started, how they grew, and how they run their business today. How To Say No [](https://www.starterstory.com/how-to-say-no) Saying no is hard, but it's also essential for your sanity. Here are some templates for how to say no - so you can take back your life. Think with Google - Discover Marketing Research & Digital Trends [](https://www.thinkwithgoogle.com/) Uncover the latest marketing research and digital trends with data reports, guides, infographics, and articles from Think with Google. ClickUp™ | One app to replace them all [](https://clickup.com/) Our mission is to make the world more productive. To do this, we built one app to replace them all - Tasks, Docs, Goals, and Chat. 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Jungle Scout [](https://www.junglescout.com/) BuzzSumo | The World's #1 Content Marketing Platform [](https://buzzsumo.com/) BuzzSumo powers the strategies of 500k+ marketers, with content marketing data on 8b articles, 42m websites, 300t engagements, 500k journalists & 492m questions. Login - Capital [](https://app.capital.xyz/) Raise, hold, spend, and send funds — all in one place. Marketing Pictory – Video Marketing Made Easy - Pictory.ai [](https://pictory.ai/) Pictory's powerful AI enables you to create and edit professional quality videos using text, no technical skills required or software to download. Tolstoy | Communicate with interactive videos [](https://www.gotolstoy.com/) Start having face-to-face conversations with your customers. Create Email Marketing Your Audience Will Love - MailerLite [](https://www.mailerlite.com/) Email marketing tools to grow your audience faster and drive revenue smarter. Get free access to premium features with a 30-day trial! Sign up now! 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Creative Center: one-stop creative solution for TikTok [](https://ads.tiktok.com/business/creativecenter/pc/en?from=001010) Come to get your next great idea for TikTok. Here you can find the best performing ads, viral videos, and trending hashtags across regions and verticals. Groove.cm GrooveFunnels, GrooveMail with CRM and Digital Marketing Automation Platform - Groove.cm with GrooveFunnels, GroovePages, GrooveKart [](https://groove.cm/) Groove is a website creator, page builder, sales funnel maker, membership site platform, email autoresponder, blog tool, shopping cart system, ecommerce store solution, affiliate manager, video marketing software and more apps to help build your online business. SurveyMonkey: The World’s Most Popular Free Online Survey Tool [](https://www.surveymonkey.com/) Use SurveyMonkey to drive your business forward by using our free online survey tool to capture the voices and opinions of the people who matter most to you. Video Maker | Create Videos Online | Promo.com [](https://promo.com/) Free customizable video maker to help boost your business. Video creator for ads, social media, product and explainer videos, and for anything else you need! beehiiv — The newsletter platform built for growth [](https://www.beehiiv.com/) Access the best tools available in email, helping your newsletter scale and monetize like never before. GetResponse | Professional Email Marketing for Everyone [](https://www.getresponse.com/) No matter your level of expertise, we have a solution for you. At GetResponse, it's email marketing done right. Start your free account today! Search Email Newsletter Archives : Email Tuna [](https://emailtuna.com/) Explore newsletters without subscribing. Get email design ideas, discount coupon codes and exclusive newsletters deals. Database of email newsletters archived from all over the internet. 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Free Online Form Builder & Form Creator | Jotform [](https://www.jotform.com/) We believe the right form makes all the difference. Go from busywork to less work with powerful forms that use conditional logic, accept payments, generate reports, and automate workflows. Manage Your Team’s Projects From Anywhere | Trello [](https://trello.com/en) Trello is the ultimate project management tool. Start up a board in seconds, automate tedious tasks, and collaborate anywhere, even on mobile. TikTok hashtag generator - tiktokhashtags.com [](https://tiktokhashtags.com/) Find out which are the best hashtags for your TikTok post. Create Infographics, Reports and Maps - Infogram [](https://infogram.com/) Infogram is an easy to use infographic and chart maker. Create and share beautiful infographics, online reports, and interactive maps. Make your own here. Confetto - Create Instagram content in minutes [](https://www.confet.to/) Confetto is an all-in-one social media marketing tool built for SMBs and Social Media Managers. Confetto helps you create high-quality content for your audience that maximizes your reach and engagement on social media. Design, copy-write, plan and schedule content all in one place. Find email addresses in seconds • Hunter (Email Hunter) [](https://hunter.io/) Hunter is the leading solution to find and verify professional email addresses. Start using Hunter and connect with the people that matter for your business. PlayPhrase.me: Site for cinema archaeologists. [](https://playphrase.me/) Travel and explore the world of cinema. Largest collection of video quotes from movies on the web. #1 Free SEO Tools → SEO Review Tools [](https://www.seoreviewtools.com/) SEO Review Tools: 42+ Free Online SEO Tools build with ❤! → Rank checker → Domain Authority Checker → Keyword Tool → Backlink Checker Podcastle: Seamless Podcast Recording & Editing [](https://podcastle.ai/) Podcastle is the simplest way to create professional-quality podcasts. Record, edit, transcribe, and export your content with the power of AI, in an intuitive web-based platform. Save Ads from TikTok & Facebook Ad Library - Foreplay [](https://www.foreplay.co/) The best way to save ads from TikTok Creative Center and Facebook Ad Library, Organize them into boards and share ad inspiration with your team. Supercharge your creative strategy. SiteRight - Automate Your Business [](https://www.siteright.co/) SiteRight combines the abilities of multiple online resources into a single dashboard allowing you to have full control over how you manage your business. Diffchecker - Compare text online to find the difference between two text files [](https://www.diffchecker.com/) Diffchecker will compare text to find the difference between two text files. Just paste your files and click Find Difference! Yout.com [](https://yout.com/) Yout.com allows you to record videos from YouTube, FaceBook, SoundCloud, VK and others too many formats with clipping. Intuitively easy to use, with Yout the Internet DVR, with a bit of extra. AI Content Generation | Competitor Analysis - Predis.ai [](https://predis.ai/) Predis helps brands and influencers communicate better on social media by providing AI-powered content strategy analysis, content and hashtag recommendations. Castr | #1 Live Video Streaming Solution With Video Hosting [](https://castr.io/) Castr is a live video streaming solution platform that delivers enterprise-grade live videos globally with CDN. Live event streaming, video hosting, pre-recorded live, multi stream – all in one place using Castr. Headliner - Promote your podcast, radio show or blog with video [](https://www.headliner.app/) Easily create videos to promote your podcast, radio show or blog. Share to Instagram, Facebook, Twitter, YouTube, Linkedin and anywhere video lives Create Presentations, Infographics, Design & Video | Visme [](https://www.visme.co/) Create professional presentations, interactive infographics, beautiful design and engaging videos, all in one place. Start using Visme today. Designrr - Create eBooks, Kindle books, Leadmagnets, Flipbooks and Blog posts from your content in 2 minutes [](https://designrr.io/) Upload any web page, MS Word, Video, Podcast or YouTube and it will create a stunning ebook and convert it to pdf, epub, Kindle or Flipbook. Quick and Easy to use. Full Training, 24x7 Support and Facebook Group Included. SwipeWell | Swipe File Software [](https://www.swipewell.app/) The only Chrome extension dedicated to helping you save, organize, and reference marketing examples (so you never feel stumped). Tango | Create how-to guides, in seconds [](https://www.tango.us/) Tango takes the pain out of documenting processes by automatically generating how-to guides while you work. Empower your team to do their best work. Ad Creative Bank [](https://www.theadcreativebank.com/) Get inspired by ads from across industries, learn new best practices, and start thinking creatively about your brand’s digital creative. Signature Hound • Free Email Signature and Template Generator [](https://signaturehound.com/) Our email signature generator is free and easy to use. Our customizable templates work with Gmail, Outlook, Office 365, Apple Mail and more. Organize All Of Your Marketing In One Place - CoSchedule [](https://coschedule.com/) Get more done in less time with the only work management software for marketers. B Ok - Books [](https://b-ok.xyz/categories) OmmWriter [](https://ommwriter.com/) Ommwriter Rebrandly | Custom URL Shortener, Branded Link Management, API [](https://www.rebrandly.com/) URL Shortener with custom domains. Shorten, brand and track URLs with the industry-leading link management platform. Free to try. API, Short URL, Custom Domains. 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Productivity Temp Mail [](https://temp-mail.org/en/) The Visual Collaboration Platform for Every Team | Miro [](https://miro.com/) Scalable, secure, cross-device and enterprise-ready team collaboration whiteboard for distributed teams. Join 35M+ users from around the world. Grammarly: Free Online Writing Assistant [](https://www.grammarly.com/) Millions trust Grammarly’s free writing app to make their online writing clear and effective. Getting started is simple — download Grammarly’s extension today. Rize · Maximize Your Productivity [](https://rize.io/) Rize is a smart time tracker that improves your focus and helps you build better work habits. Motion | Manage calendars, meetings, projects & tasks in one app [](https://www.usemotion.com/) Automatically prioritize tasks, schedule meetings, and resolve calendar conflicts. Used by over 10k CEOs and professionals to improve focus, get more done, and streamline workday. Notion – One workspace. Every team. [](https://www.notion.so/) We’re more than a doc. Or a table. Customize Notion to work the way you do. Loom: Async Video Messaging for Work | Loom [](https://www.loom.com/) Record your screen, share your thoughts, and get things done faster with async video. Zapier | Automation that moves you forward [](https://zapier.com/) Workflow automation for everyone. Zapier automates your work across 5,000+ app integrations, so you can focus on what matters. Rows — The spreadsheet with superpowers [](https://rows.com/) Combine the power of a spreadsheet with built-in integrations from your business apps. Automate workflows and build tools that make work simpler. Free Online Form Builder | Tally [](https://tally.so/) Tally is the simplest way to create free forms & surveys. Create any type of form in seconds, without knowing how to code, and for free. Highbrow | Learn Something New Every Day. Join for Free! [](https://gohighbrow.com/) Highbrow helps you learn something new every day with 5-minute lessons delivered to your inbox every morning. Join over 400,000 lifelong learners today! Slick Write | Check your grammar. Proofread online. [](https://www.slickwrite.com/#!home) Slick Write is a powerful, FREE application that makes it easy to check your writing for grammar errors, potential stylistic mistakes, and other features of interest. Whether you're a blogger, novelist, SEO professional, or student writing an essay for school, Slick Write can help take your writing to the next level. Reverso [](https://www.reverso.net) Hemingway Editor [](https://hemingwayapp.com/) Web Apps by 123apps - Edit, Convert, Create [](https://123apps.com/) Splitbee – Your all-in-one analytics and conversion platform [](https://splitbee.io/) Track and optimize your online business with Splitbee. Analytics, Funnels, Automations, A/B Testing and more. PDF Tools Free PDF, Video, Image & Other Online Tools - TinyWow [](https://tinywow.com/) Smallpdf.com - A Free Solution to all your PDF Problems [](https://smallpdf.com/) Smallpdf - the platform that makes it super easy to convert and edit all your PDF files. Solving all your PDF problems in one place - and yes, free. Sejda helps with your PDF tasks [](https://www.sejda.com/) Sejda helps with your PDF tasks. Quick and simple online service, no installation required! Split, merge or convert PDF to images, alternate mix or split scans and many other. iLovePDF | Online PDF tools for PDF lovers [](https://www.ilovepdf.com/) iLovePDF is an online service to work with PDF files completely free and easy to use. Merge PDF, split PDF, compress PDF, office to PDF, PDF to JPG and more! Text rewrite QuillBot [](https://quillbot.com/) Pre Post SEO : Online SEO Tools [](https://www.prepostseo.com/) Free Online SEO Tools: plagiarism checker, grammar checker, image compressor, website seo checker, article rewriter, back link checker Wordtune | Your personal writing assistant & editor [](https://www.wordtune.com/) Wordtune is the ultimate AI writing tool that rewrites, rephrases, and rewords your writing! Trusted by over 1,000,000 users, Wordtune strengthens articles, academic papers, essays, emails and any other online content. Aliexpress alternatives CJdropshipping - Dropshipping from Worldwide to Worldwide! [](https://cjdropshipping.com/) China's reliable eCommerce dropshipping fulfillment supplier, helps small businesses ship worldwide, dropship and fulfillment services that are friendly to start-ups and small businesses, Shopify dropshipping. SaleHoo [](https://www.salehoo.com/) Alibaba.com: Manufacturers, Suppliers, Exporters & Importers from the world's largest online B2B marketplace [](https://www.alibaba.com/) Find quality Manufacturers, Suppliers, Exporters, Importers, Buyers, Wholesalers, Products and Trade Leads from our award-winning International Trade Site. Import & Export on alibaba.com Best Dropshipping Suppliers for US + EU Products | Spocket [](https://www.spocket.co/) Spocket allows you to easily start dropshipping top products from US and EU suppliers. Get started for free and see why Spocket consistently gets 5 stars. Best dropshipping supplier to the US [](https://www.usadrop.com/) THE ONLY AMERICAN-MADE FULFILLMENT CENTER IN CHINA. Our knowledge of the Worldwide dropshipping market and the Chinese Supply-Chain can't be beat! 阿里1688 [](https://www.1688.com/) 阿里巴巴(1688.com)是全球企业间(B2B)电子商务的著名品牌,为数千万网商提供海量商机信息和便捷安全的在线交易市场,也是商人们以商会友、真实互动的社区平台。目前1688.com已覆盖原材料、工业品、服装服饰、家居百货、小商品等12个行业大类,提供从原料--生产--加工--现货等一系列的供应产品和服务 Dropshipping Tools Oberlo | Where Self Made is Made [](https://www.oberlo.com/) Start selling online now with Shopify. All the videos, podcasts, ebooks, and dropshipping tools you'll need to build your online empire. Klaviyo: Marketing Automation Platform for Email & SMS [](https://www.klaviyo.com/) Klaviyo, an ecommerce marketing automation platform for email marketing and sms syncs your tech stack with your website store to scale your business. SMSBump | SMS Marketing E-Commerce App for Shopify [](https://smsbump.com/) SMSBump is an SMS marketing & automation app for Shopify. Segment customers, recover orders, send campaign text messages with a 35%+ click through rate. AfterShip: The #1 Shipment Tracking Platform [](https://www.aftership.com/) Order status lookup, branded tracking page, and multi-carrier tracking API for eCommerce. Supports USPS, FedEx, UPS, and 900+ carriers worldwide. #1 Dropshipping App | Zendrop [](https://zendrop.com/) Start and scale your own dropshipping business with Zendrop. Sell and easily fulfill your orders with the fastest shipping in the industry. Best Dropshipping Suppliers for US + EU Products | Spocket [](https://www.spocket.co/) Spocket allows you to easily start dropshipping top products from US and EU suppliers. Get started for free and see why Spocket consistently gets 5 stars. Video Editing Jitter • The simplest motion design tool on the web. [](https://jitter.video/) Animate your designs easily. Export your creations as videos or GIFs. All in your browser. DaVinci Resolve 18 | Blackmagic Design [](https://www.blackmagicdesign.com/products/davinciresolve) Professional video editing, color correction, visual effects and audio post production all in a single application. Free and paid versions for Mac, Windows and Linux. Online Video Editor | Video Creator | InVideo [](https://invideo.io/) InVideo's Online Video Editor Helps You Make Professional Videos From Premium Templates, Images, And Music. All your video needs in one place | Clipchamp [](https://clipchamp.com/) Fast-forward your creations with our video editing platform. Start with a video template or record your webcam or screen. Get the pro look with filters, transitions, text and more. Then, export in minutes and share in an instant. Descript | All-in-one audio/video editing, as easy as a doc. [](https://www.descript.com/) Record, transcribe, edit, mix, collaborate, and master your audio and video with Descript. Download for free →. Kapwing — Reach more people with your content [](https://www.kapwing.com/) Kapwing is a collaborative, online content creation platform that you can use to edit video and create content. Join over 10 million modern creators who trust Kapwing to create, edit, and grow their content on every channel. Panzoid [](https://panzoid.com/) Powerful, free online apps and community for creating beautiful custom content. Google Web Designer - Home [](https://webdesigner.withgoogle.com/) Kapwing — Reach more people with your content [](https://www.kapwing.com/) Kapwing is a collaborative, online content creation platform that you can use to edit video and create content. Join over 10 million modern creators who trust Kapwing to create, edit, and grow their content on every channel. ClipDrop [](https://clipdrop.co/) Create professional visuals without a photo studio CapCut [](https://www.capcut.com/) CapCut is an all-in-one online video editing software which makes creation, upload & share easier, with frame by frame track editor, cloud drive etc. VEED - Online Video Editor - Video Editing Made Simple [](https://www.veed.io/) Make stunning videos with a single click. Cut, trim, crop, add subtitles and more. Online, no account needed. Try it now, free. VEED Free Video Maker | Create & Edit Your Videos Easily - Animoto [](https://animoto.com/k/welcome) Create, edit, and share videos with our online video maker. Combine your photos, video clips, and music to make quality videos in minutes. Get started free! Runway - Online Video Editor | Everything you need to make content, fast. [](https://runwayml.com/) Discover advanced video editing capabilities to take your creations to the next level. CreatorKit - A.I. video creator for marketers [](https://creatorkit.com/) Create videos with just one click, using our A.I. video editor purpose built for marketers. Create scroll stopping videos, Instagram stories, Ads, Reels, and TikTok videos. Pixar in a Box | Computing | Khan Academy [](https://www.khanacademy.org/computing/pixar) 3D Video Motions Plask - AI Motion Capture and 3D Animation Tool [](https://plask.ai/) Plask is an all-in-one browser-based AI motion capture tool and animation editor that anybody can use, from motion designers to every day content creators. Captions Captions [](https://www.getcaptions.app/) Say hello to Captions, the only camera and editing app that automatically transcribes, captions and clips your talking videos for you. Stock videos Pexels [](https://www.pexels.com/) Pixabay [](https://pixabay.com/) Mixkit - Awesome free assets for your next video project [](https://mixkit.co/) Download Free Stock Video Footage, Stock Music & Premiere Pro Templates for your next video editing project. All assets can be downloaded for free! Free Stock Video Footage HD 4K Download Royalty-Free Clips [](https://www.videvo.net/) Download free stock video footage with over 300,000 video clips in 4K and HD. We also offer a wide selection of music and sound effect files with over 180,000 clips available. Click here to download royalty-free licensing videos, motion graphics, music and sound effects from Videvo today. Free Stock Video Footage HD Royalty-Free Videos Download [](https://mazwai.com/) Download free stock video footage with clips available in HD. Click here to download royalty-free licensing videos from Mazwai now. Royalty Free Stock Video Footage Clips | Vidsplay.com [](https://www.vidsplay.com/) Royalty Free Stock Video Footage Clips Free Stock Video Footage, Royalty Free Videos for Download [](https://coverr.co/) Download royalty free (for personal and commercial use), unique and beautiful video footage for your website or any project. No attribution required. Stock Photos Beautiful Free Images & Pictures | Unsplash [](https://unsplash.com/) Beautiful, free images and photos that you can download and use for any project. Better than any royalty free or stock photos. When we share, everyone wins - Creative Commons [](https://creativecommons.org/) Creative Commons licenses are 20! Honoring 20 years of open sharing using CC licenses, join us in 2022 to celebrate Better Sharing — advancing universal access to knowledge and culture, and fostering creativity, innovation, and collaboration. Help us reach our goal of raising $15 million for a future of Better Sharing.  20 Years of Better … Read More "When we share, everyone wins" Food Pictures • Foodiesfeed • Free Food Photos [](https://www.foodiesfeed.com/) Download 2000+ food pictures ⋆ The best free food photos for commercial use ⋆ CC0 license Free Stock Photos and Images for Websites & Commercial Use [](https://burst.shopify.com/) Browse thousands of beautiful copyright-free images. All our pictures are free to download for personal and commercial use, no attribution required. EyeEm | Authentic Stock Photography and Royalty-Free Images [](https://www.eyeem.com/) Explore high-quality, royalty-free stock photos for commercial use. License individual images or save money with our flexible subscription and image pack plans. picjumbo: Free Stock Photos [](https://picjumbo.com/) Free stock photos and images for your projects and websites.️ Beautiful 100% free high-resolution stock images with no watermark. Free Stock Photos, Images, and Vectors [](https://www.stockvault.net/) 139.738 free stock photos, textures, backgrounds and graphics for your next project. No attribution required. Free Stock Photos, PNGs, Templates & Mockups | rawpixel [](https://www.rawpixel.com/) Free images, PNGs, stickers, backgrounds, wallpapers, graphic templates and PSD mockups. All safe to use with commercial licenses. Free Commercial Stock Photos & Royalty Free Images | PikWizard [](https://pikwizard.com/) Free images, videos & free stock photos. Unlimited downloads ✓ Royalty-free Images ✓Copyright-free for commercial use ✓ No Attribution Required Design Bundles [](https://designbundles.net/) Stock music Royalty Free Music for video creators | Epidemic Sound [](https://www.epidemicsound.com/) Download premium Royalty free Music and SFX! Our free trial gives you access to over 35,000 tracks and 90,000 sound effects for video, streaming and more! Royalty-Free Music & SFX for Video Creators | Artlist [](https://artlist.io/) Explore the ultimate royalty-free music & sound effects catalogs for unlimited use in YouTube videos, social media & films created by inspiring indie artists worldwide. The go-to music licensing choice for all creators Royalty Free Audio Tracks - Envato Elements [](https://elements.envato.com/audio) Download Royalty Free Stock Audio Tracks for your next project from Envato Elements. Premium, High Quality handpicked Audio files ideal for any genre. License popular music for videos • Lickd [](https://lickd.co/) The only place you can license popular music for videos. Access 1M+ mainstream tracks, plus high-quality stock music for content creators NCS (NoCopyrightSounds) - free music for content creators [](https://ncs.io/) NCS is a Record Label dedicated to giving a platform to the next generation of Artists in electronic music, representing genres from house to dubstep via trap, drum & bass, electro pop and more. Search Engine Optimization Keyword Tool For Monthly Search Volume, CPC & Competition [](https://keywordseverywhere.com/) Keywords Everywhere is a browser add-on for Chrome & Firefox that shows search volume, CPC & competition on multiple websites. Semrush - Online Marketing Can Be Easy [](https://www.semrush.com/) Turn the algorithm into a friend. Make your business visible online with 55+ tools for SEO, PPC, content, social media, competitive research, and more. DuckDuckGo — Privacy, simplified. [](https://duckduckgo.com/) The Internet privacy company that empowers you to seamlessly take control of your personal information online, without any tradeoffs. SEO Software for 360° Analysis of Your Website [](https://seranking.com/) Leading SEO software for business owners, agencies, and SEO specialists. Track your rankings, monitor competitors, spot technical errors, and more. Skyrocket your organic traffic with Surfer [](https://surferseo.com/) Use Surfer to research, write, optimize, and audit! Everything you need to create a comprehensive content strategy that yields real results is right here. Ahrefs - SEO Tools & Resources To Grow Your Search Traffic [](https://ahrefs.com/) You don't have to be an SEO pro to rank higher and get more traffic. Join Ahrefs – we're a powerful but easy to learn SEO toolset with a passionate community. 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teach-AI-in-business
github
LLM Vibe Score0.443
Human Vibe Score0.018525334165293606
aenyneJan 9, 2025

teach-AI-in-business

Teaching AI in Business ![HitCount] I am collecting material for teaching AI-related issues to non-tech people. The links should provide for a general understanding of AI without going too deep into technical issues. Please contribute! Make this Issue your First Issue I am collecting material for teaching AI-related issues to non-tech people. The links should have provide for a general understanding of AI without going too deep into technical issues. Please contribute! Kindly use only those Resources with NO CODE NEW Check out also the AI Wiki NEW Online Videos & Courses | Link to Issue | Description | |---|---| | Top Trending Technologies | Youtube Channel to master top trending technologyies including artificial intelligence | | AI4All | AI 4 All is a resource for AI facilitators to bring AI to scholars and students | | Elements of AI | Elements of AI is a free open online course to teach AI principles | | Visual Introduction to Machine Learning | Visual introduction to Machine Learning is a beautiful website that gives a comprehensive introduction and easily understood first encounter with machine learning | | CS50's Introduction to Artificial Intelligence with Python | Learn to use machine learning in Python in this introductory course on artificial intelligence.| | Crash course for AI | This is a fun video series that introduces students and educators to Artificial Intelligence and also offers additional more advanced videos. Learn about the basics, neural networks, algorithms, and more. | Youtuber Channel Machine Learning Tutorial | Youtube Channel Turorial Teachable Machine for beginner | | Artificial Intelligence (AI) |Learn the fundamentals of Artificial Intelligence (AI), and apply them. Design intelligent agents to solve real-world problems including, search, games, machine learning, logic, and constraint satisfaction problems | | AI For Everyone by Andrew Ng | AI For Everyone is a course especially for people from a non-technical background to understand AI strategies | | How far is too far? The age of AI| This is a Youtube Orignals series by Robert Downey| | Fundamentals of Artificial Intelligence|This course is for absolute beginners with no technical knowledge.| | Bandit Algorithm (Online Machine Learning)|No requirement of technical knowledge, but a basic understending of Probability Ttheory would help| | An Executive's Guide to AI|This is an interactive guide to teaching business professionals how they might employ artificial intelligence in their business| | AI Business School|Series of videos that teach how AI may be incorporated in various business industries| | Artificial Intelligence Tutorial for Beginners | This video will provide you with a comprehensive and detailed knowledge of Artificial Intelligence concepts with hands-on examples. | | Indonesian Machine Learning Tutorial | Turorial Teachable Machine to train a computer for beginner | | Indonesian Youtube Playlist AI Tutorial | Youtube Playlist AI Tutorial For Beginner | | Artificial Intelligence Search Methods For Problem Solving By Prof. Deepak Khemani|These video lectures are for absolute beginners with no technical knowledge| | AI Basics Tutorial | This video starts from the very basics of AI and ML, and finally has a hands-on demo of the standard MNIST Dataset Number Detection model using Keras and Tensorflow.| | Simple brain.js Tutorial | This video explains a very simple javascript AI library called brain.js so you can easily run AI in the browser.| | Google AI| A complete kit for by google official for non-tech guy to start all over from basics, till advanced | | Microsoft AI for Beginners| A self-driven curriculum by Microsoft, which includes 24 lessons on AI. | Train Your Own AI | Link to Issue | Description | |---|---| | Teachable Machine | Use Teachable Machine to train a computer to recognize your own images, sounds, & poses | | eCraft2Learn | Resource and interactive space (Snap, a visual programming environment like Scratch) to learn how to create AI programs | | Google Quick Draw | Train an AI to guess from drawings| | Deepdream Generator| Merge Pictures to Deep Dreams using the Deepdream Generator| | Create ML|Quickly build and train Core ML models on your Mac with no code.| | What-If Tool|Visually probe the behavior of trained machine learning models, with minimal coding.| | Metaranx|Use and build artificial intelligence tools to analyze and make decisions about your data. Drag-and-drop. No code.| | obviously.ai|The total process of building ML algorithms, explaining results, and predicting outcomes in one single click.| Articles | By & Title | Description | |---|---| | Artificial Intelligence | Wikipedia Page of AI | | The Non-Technical AI Guide | One of the good blog post that could help AI more understandable for people without technical background | | LIAI | A detailed introduction to AI and neural networks | | Layman's Intro | A layman's introduction to AI | | AI and Machine Learning: A Nontechnical Overview | AI and Machine Learning: A Nontechnical Overview from OREILLY themselves is a guide to learn anyone everything they need to know about AI, focussed on non-tech people | | What business leaders need to know about artifical intelligence|Short article that summarizes the essential aspects of AI that business leaders need to understand| | How Will No-Code Impact the Future of Conversational AI | A humble explanation to the current state of converstational AI i.e.Chatbots and how it coul evolve with the current trend of no coding. | | Investopedia | Basic explanation of what AI is in a very basic and comprehensive way | | Packtpub | A non programmer’s guide to learning Machine learning | | Builtin | Artificial Intelligence.What is Artificial Intelligence? How Does AI Work? | | Future Of Life | Benefits & Risks of Artificial Intelligence | | NSDM India -Arpit | 100+ AI Tools For Non-Coders That Will Make Your Marketing Better. | | AI in Marketing for Startups & Non-technical Marketers | A practical guide for non-technical people | | Blog - Machine Learning MAstery | Blogs and Articles by Jason Browniee on ML | | AI Chatbots without programming| Chatbots are increasingly in demand among global businesses. This course will teach you how to build, analyze, deploy and monetize chatbots - with the help of IBM Watson and the power of AI.| Book Resources for Further Reading | Author | Book | Description & Notes | |---|---|---| | Ethem Alpaydin|Machine Learning: The New AI | Graph Theory with Applications to Engineering & Computer Science. A concise overview of machine learning—computer programs that learn from data—which underlies applications that include recommendation systems, face recognition, and driverless cars. | | Charu C. Aggarwal| Neural Networks and Deep Learning | This book covers both classical and modern models in deep learning. The primary focus is on the theory and algorithms of deep learning. The book is also rich in discussing different applications in order to give the practitioner a flavor of how neural architectures are designed for different types of problems. | | Hal Daumé III | A Course in Machine Learning | The purpose of this book is to provide a gentle and pedagogically organized introduction to the field. A second goal of this book is to provide a view of machine learning that focuses on ideas and models, not on math. | | Ian Goodfellow and Yoshua Bengio and Aaron Courville| Deep Learning | The book starts with a discussion on machine learning basics, including the applied mathematics and algorithms needed to effectively study deep learning from an academic perspective. There is no code covered in the book, making it perfect for a non-technical AI enthusiast. | | Peter Harrington|Machine Learning in Action| (Source: https://github.com/kerasking/book-1/blob/master/ML%20Machine%20Learning%20in%20Action.pdf) This book acts as a guide to walk newcomers through the techniques needed for machine learning as well as the concepts behind the practices.| | Jeff Heaton| Artificial Intelligence for Humans |This book helps its readers get an overview and understanding of AI algorithms. It is meant to teach AI for those who don’t have an extensive mathematical background. The readers need to have only a basic knowledge of computer programming and college algebra.| | John D. Kelleher, Brian Mac Namee and Aoife D'Arcy|Fundamentals of Machine Learning for Predictive Data Analytics: Algorithms, Worked Examples, and Case Studies (The MIT Press)|This book covers all the fundamentals of machine learning, diving into the theory of the subject and using practical applications, working examples, and case studies to drive the knowledge home.| | Deepak Khemani| [A First Course in Artificial Intelligence] | It is an introductory course on Artificial Intelligence, a knowledge-based approach using agents all across and detailed, well-structured algorithms with proofs. This book mainly follows a bottom-up approach exploring the basic strategies needed problem-solving on the intelligence part. | | Maxim Lapan | Deep Reinforcement Learning Hands-On - Second Edition | Deep Reinforcement Learning Hands-On, Second Edition is an updated and expanded version of the bestselling guide to the very latest reinforcement learning (RL) tools and techniques. It provides you with an introduction to the fundamentals of RL, along with the hands-on ability to code intelligent learning agents to perform a range of practical tasks. | | Tom M Mitchell | Machine Learning | This book covers the field of machine learning, which is the study of algorithms that allow computer programs to automatically improve through experience. The book is intended to support upper level undergraduate and introductory level graduate courses in machine learning. | | John Paul Mueller and Luca Massaron|Machine Learning For Dummies|This book aims to get readers familiar with the basic concepts and theories of machine learning and how it applies to the real world. And "Dummies" here refers to absolute beginners with no technical background.The book introduces a little coding in Python and R used to teach machines to find patterns and analyze results. From those small tasks and patterns, we can extrapolate how machine learning is useful in daily lives through web searches, internet ads, email filters, fraud detection, and so on. With this book, you can take a small step into the realm of machine learning and we can learn some basic coding in Pyton and R (if interested)| | Michael Nielsen| Neural Networks and Deep Learning |Introduction to the core principles of Neural Networks and Deep Learning in AI| | Simon Rogers and Mark Girolami| A Course in Machine Learning |A First Course in Machine Learning by Simon Rogers and Mark Girolami is the best introductory book for ML currently available. It combines rigor and precision with accessibility, starts from a detailed explanation of the basic foundations of Bayesian analysis in the simplest of settings, and goes all the way to the frontiers of the subject such as infinite mixture models, GPs, and MCMC.| |Peter Norvig| Paradigm of Artificial Intelligence Programming |Paradigms of AI Programming is the first text to teach advanced Common Lisp techniques in the context of building major AI systems. By reconstructing authentic, complex AI programs using state-of-the-art Common Lisp, the book teaches students and professionals how to build and debug robust practical programs, while demonstrating superior programming style and important AI concepts.| | Stuart Russel & Peter Norvig | Artificial Intelligence: A Modern Approach, 3rd Edition | This is the prescribed text book for my Introduction to AI university course. It starts off explaining all the basics and definitions of what AI is, before launching into agents, algorithms, and how to apply them. Russel is from the University of California at Berkeley. Norvig is from Google.| | Richard S. Sutton and Andrew G. Barto| Reinforcement Learning: An Introduction |Reinforcement learning, one of the most active research areas in artificial intelligence, is a computational approach to learning whereby an agent tries to maximize the total amount of reward it receives while interacting with a complex, uncertain environment.| | Alex Smola and S.V.N. Vishwanathan | Introduction to Machine Learning | Provides the reader with an overview of the vast applications of ML, including some basic tools of statistics and probability theory. Also includes discussions on sophisticated ideas and concepts. | | Shai Shalev-Shwartz and Shai Ben-David | Understanding Machine Learning From Theory to Algorithms |The primary goal of this book is to provide a rigorous, yet easy to follow, introduction to the main concepts underlying machine learning. | | Chandra S.S.V | Artificial Intelligence and Machine Learning | This book is primarily intended for undergraduate and postgraduate students of computer science and engineering. This textbook covers the gap between the difficult contexts of Artificial Intelligence and Machine Learning. It provides the most number of case studies and worked-out examples. In addition to Artificial Intelligence and Machine Learning, it also covers various types of learning like reinforced, supervised, unsupervised and statistical learning. It features well-explained algorithms and pseudo-codes for each topic which makes this book very useful for students. | | Oliver Theobald|Machine Learning For Absolute Beginners: A Plain English Introduction|This is an absolute beginners ML guide.No mathematical background is needed, nor coding experience — this is the most basic introduction to the topic for anyone interested in machine learning.“Plain” language is highly valued here to prevent beginners from being overwhelmed by technical jargon. Clear, accessible explanations and visual examples accompany the various algorithms to make sure things are easy to follow.| | Tom Taulli | Artificial Intelligence Basics: A Non-Technical Introduction | This book equips you with a fundamental grasp of Artificial Intelligence and its impact. It provides a non-technical introduction to important concepts such as Machine Learning, Deep Learning, Natural Language Processing, Robotics and more. Further the author expands on the questions surrounding the future impact of AI on aspects that include societal trends, ethics, governments, company structures and daily life. | |Cornelius Weber, Mark Elshaw, N. Michael Mayer| Reinforcement Learning |Learning is a very important aspect. This book is on reinforcement learning which involves performing actions to achieve a goal. The first 11 chapters of this book describe and extend the scope of reinforcement learning.| |John D. Kelleher, Brian Mac Namee, Aoife D'arcy| Algorithms, Worked Examples, and Case Studies | A comprehensive introduction to the most important machine learning approaches used in predictive data analytics, covering both theoretical concepts and practical applications. |

AI
github
LLM Vibe Score0.358
Human Vibe Score0.006489749001329033
MatousMarikOct 31, 2024

AI

AI I This repository contains practical tasks for the Artificial Intelligence 1 course, that is based on book by Russel and Norvig Artificial Intellignece: A Modern Approach, 4th Edition. Tasks are designed to review AI algorithms and use them to play games. Requirements All assignments will be written in python. Task were created for python 3.9 however there should not be any problems with backward compatibility. You can solve all assignments while working exclusively with python standard library, however for game visualizations you will need to install modul pygame. For installation you can use pip: python3 -m pip install -U pygame --user If you need more detailed, platform-specific instructions you can visit pygame-GettingStarted. Assignments In total there will be 5 programming assignments whose solutions will be submitted via ReCodEx. In each of them you will write an AI agent that plays suitable games for corresponding lecture topic. Moreover there will by partial assignments, in which you will need to implement algorithms, that will allow you to implement suitable agent functions, however your agent implementation can use any approach you like. | Game | Suggested Approach | | ---- | ------ | | Dino | rule-based agent | | Pac-Man | uniform-cost search | | Sokoban | A* with custom heuristics | | Cell Wars | minimax or Monte Carlo tree search | | Minesweeper | backtracking search for CSPs | Note that information provided in the early assignments is omitted in later ones.

Top 7 AI Certifications That Pay Incredibly Well Right Now
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LLM Vibe Score0.416
Human Vibe Score0.75
SuperHumans LifeOct 13, 2024

Top 7 AI Certifications That Pay Incredibly Well Right Now

The right certifications can make a huge difference to how much money you can charge for freelance jobs. These certifications help you both land jobs, start a new side hustle or even turn it into a full time business because they give you the knowledge and credentials needed for you to do a great job and make clients happy. 🐝 Join our FREE AI Business Trailblazers Hive Community at https://www.skool.com/ai-trailblazers-hive-7394/about?ref=ff40ab4ff9184e7ca2d1971501f578df. Get cold outreach templates, in-depth tutorials, and live Q&As to help you launch and scale your AI side hustle. Like and subscribe for more videos like this if you've enjoyed the content. ALL GOOGLE CERTIFICATIONS THAT MATTER TO MAKE MONEY (START FREE) ⭐ Google Data Analytics Certificate: imp.i384100.net/xkRyXv ⭐ Google Digital Marketing Certificate: https://imp.i384100.net/JzWJoE ⭐ Google IT Support Certificate: https://imp.i384100.net/g14D5A ⭐ Google Project Management Certificate: https://imp.i384100.net/oqBzJO ⭐ Google UX Design Certificate: https://imp.i384100.net/B01xky ⭐ Google Ads for Beginners: https://imp.i384100.net/PyWxeQ ⭐ Introduction to Generative AI: https://imp.i384100.net/eKbz3z ⭐ Google Cybersecurity Certificate: https://imp.i384100.net/3eLQ2B ⭐ Google Google Advanced Data Analytics Certificate: https://imp.i384100.net/Y90eXR ⭐ Google IT Automation with Python Certificate https://imp.i384100.net/9grkmy ⭐ Google Business Intelligence Certificate: https://imp.i384100.net/eKbz3j ⭐ Google Crash Course on Python: https://imp.i384100.net/DKJoYd 👉 Freelancer Freedom Blueprint: https://superhumans.life/ffb-flow-landing-simple/ The start to finish step by step playbook to start making money online from scratch. 👉The Dream Job Challenge: https://superhumans.life/dream-career-landing-flow/ The best ways I know to get clear on what skills you can monetize and make money doing what you love. 👉 Create an Irresistible Profile - https://superhumans.life/irresistible-profile-flow-landing/ The ultimate strategies to create a perfect profile that attracts clients. 👉 Get a list with 99 validated remote job sites: https://superhumans.life/99-validated-remote-jobs-sites-flow-landing-2/ Start applying and earning money today. 👉 Get the 99 Ingenious Midjourney & ChatGPT Prompts for Digital Wall Art: https://superhumans.life/product/99-digital-art-etsy-shop-prompts/ Perfect if you want to start an Etsy shop to make money and don't have products to stand out. 🌐 MY WEBSITE: https://bit.ly/3KTY9sc with resources on how to get work from home online jobs that you can do remotely and how to get started as a freelancer. ✅ FREE Freelancing Masterclass - Step by step guide to get online work from home jobs ✅ https://www.superhumans.life/10xmasterclass ✅ Review your Upwork profile with my cheat sheet. DOWNLOAD HERE for FREE: https://www.superhumans.life/upworkchecklist/ OTHER MONEY MAKING VIDEOS: ►► This Simple Way to Make Money Copy Pasting Google News Will Blow Your Mind (Legit): https://youtu.be/mRJ2gmT69wo ►► Top Tier Google Certifications to Make $100,000+ Online (Start Free on Coursera): https://youtu.be/DOb_02gmdvM ►► Make $660/Day with Free Google Generative AI Certificates: https://youtu.be/0GjK1rvuI1Q ►► Make $100k+ working from home with FREE Google Certification trainings: https://youtu.be/K0pQvnYzjv8 ►► Make $917 / Day with Google News and AI posting Faceless Videos (Beginner friendly): https://youtu.be/mRJ2gmT69wo ►► Make Money Online as a Data Analyst with FREE Google Certifications & Training: https://youtu.be/j62iI6i47Yc ►► Make $100,000 / Year with Google Trainings (for High Paying Careers): https://youtu.be/t0GvneBaUjs ►► I Tried Making $800 in 4 Hours with Google Maps (To See If It Works): https://youtu.be/A0xA5vyDgzA ►► Make $550 a Day with These FREE Google Project Management Courses: https://youtu.be/S-lNEQ95bAU ►► How to Use ChatGPT to Find a High Paying Remote Job in Less Than 1 Hour: https://youtu.be/m3MwM6I0hBc OUTSTANDING RESOURCES TO HELP YOUR IMPROVE YOUR SKILLS AND EARN MORE: ►► Skillshare - Learn skills you can actually make money from: https://skillshare.eqcm.net/EKA34X ►► Resume.io - Largest resume builders serving 20 million customers worldwide: https://resumeio.sjv.io/baQEnB ►► Career.io - All-in-one career management platform: https://careerio.sjv.io/OrEjPA ►► Steppit - Easily build and sell immersive online courses with the help of AI: https://steppit.pxf.io/R5Eke7 ►► Placeit - Create designs, mockups, logos & more in just seconds: https://1.envato.market/WqE1V3

How To Start A Business Using Only AI
youtube
LLM Vibe Score0.362
Human Vibe Score0.56
Learn With ShopifySep 2, 2024

How To Start A Business Using Only AI

How to Use AI to Start a Business in 2024. ► Shopify Free Trial https://utm.io/uhpKC ► YouTube takes on TikTok Shop with expanded Shopify partnership https://youtube.com/shorts/XdzbDOak9BI?si=eNUZL8AgZK6f0XJg Unlock Your Entrepreneurial Potential with AI! Ever dreamed of starting a business but felt overwhelmed by the complexity? AI is here to revolutionize the way we work! In this video, we'll guide you through the exciting process of launching your own venture using artificial intelligence. Discover how to: Identify profitable niche ideas using AI-powered market research tools Create compelling content with AI-driven writing assistants Design stunning visuals effortlessly using AI design platforms Build and manage your online store without technical expertise Expand your reach by easily adding your products to social media networks like Instagram, YouTube, and TikTok Whether you're a seasoned entrepreneur or just starting out, this video will equip you with the knowledge and tools to turn your business dreams into reality. Get ready to harness the power of AI and embark on a successful entrepreneurial journey! –––––––––––––––––––––––––––––––––––––––––––– Watch More Learn with Shopify Video Tutorials: ► How to Connect Your Shopify Store To Your YouTube Channel https://youtu.be/ymD5M8w-drk?si=tLt52iNd0VKrL5eW ► YouTube Shopping Tutorial: The Best Way To Sell Your Shopify Products on YouTube LIVE https://youtu.be/AUtEP7LTNeg?si=imvS2pUTsLvhcZmT ► How To Create Beautiful Presentations With AI https://youtu.be/BZ_ObFC7NVA ► What is Shopify Magic and Shopify Sidekick? (And How To Use It) https://youtu.be/Y7Rlr5gxPp4 ► Prompt Engineering Tutorial Part 1: An Introduction to AI Prompting https://youtu.be/zBaa8Ct2C-k?si=ZshSj72IdgpGrAN5 ► Prompt Engineering Tutorial Part 2: Text-to-Text https://youtu.be/ZlQHPt86h6s ► Prompt Engineering Tutorial Part 3: Text-to-Image https://youtu.be/6RAStep_3OI ► Prompt Engineering Tutorial Part 4: Text to Video https://youtu.be/QgjL0fNTwHc ► How to Sell on Instagram https://youtu.be/cqmUWuA2w2U –––––––––––––––––––––––––––––––––––––––––––– 🔔 Subscribe to @learnwithshopify for more productivity tutorials and tips for entrepreneurs of all stages. Here's what we'll cover in this video: 0:00 Intro 0:48 Idea generation using AI 2:20 How to market research using AI 3:14 Naming your business using AI 4:44 AI Logo Generator 6:10 AI Product Creation 9:48 How to upload products to your website 12:15 How to list your items on Instagram 13:06 How to list your items on YouTube 13:40 How to list your items on TikTok 14:04 Marketing using AI 15:30 Legalization –––––––––––––––––––––––––––––––––––––––––––– 📈 Related Videos: 20 Mobile AI Apps https://youtu.be/OSAFKU8FL44 TikTok Marketing Tutorial (Organic Strategy) https://youtu.be/SeWNUUEtZOY TikTok Marketing Tutorial (Paid Ads) https://youtu.be/RIy9ZN3B5CA Reddit for Business Tutorial https://youtu.be/FcYtZg1uGMA LinkedIn Ads Tutorial https://youtu.be/WMKldiJ8mEw 🔗 Useful Resources: ► 64 Best Small Business Ideas To Start in 2024 https://utm.io/uhpKB ► Free Shopify Business Course https://utm.io/uhpKE ► Join our Shopify community https://utm.io/uhpKC –––––––––––––––––––––––––––––––––––––––––––– -- TOOLS & RESOURCES – ► Sign Up To Shopify Today https://utm.io/uhpKC ► Shopify Masters Podcast @shopifymasters ► Shopify Podcast https://utm.io/uhlvZ ► 10 Amazing AI Tools For Your Business In 2024 https://youtu.be/TKAO1ykK994 ► 10 ChatGPT Tips & Tricks https://youtu.be/88tVeKj0-7k ► How to make money with Instagram Reels https://youtu.be/U831lmASZRY ► The OFFICIAL Shopify Tutorial - The COMPLETE GUIDE https://youtu.be/ferhOYx1NMo –––––––––––––––––––––––––––––––––––––––––––– #Shopify #aitools #businesscoaching #businessideas

How To Service Your First AI Automation Agency Client In 2024 (Make.com)
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LLM Vibe Score0.368
Human Vibe Score0.48
Nick SaraevAug 13, 2024

How To Service Your First AI Automation Agency Client In 2024 (Make.com)

GET THE FREE GAMMA + TEMPLATES HERE 🙏 https://gamma.app/docs/How-to-Successfully-Service-Your-First-Automation-Client-in-2024-3xpyq1tyhppm1jv JOIN MY AUTOMATION COMMUNITY & GET YOUR FIRST CUSTOMER, GUARANTEED 👑 https://www.skool.com/makerschool/about SUMMARY ⤵️ Complete guide on servicing your first AI automation agency client in 2024. I run you through the workflow from end-to-end, including pre-project, kickoff, onboarding, progress updates, delivery emails, and upsells. WHAT TO WATCH NEXT 🍿 How I Hit $25K/Mo Selling Automation: https://youtube.com/watch?v=T7qAiuWDwLw My $21K/Mo Make.com Proposal System: https://youtube.com/watch?v=UVLeX600irk Generate Content Automatically With AI: https://youtube.com/watch?v=P2Y_DVW1TSQ MY SOFTWARE, TOOLS, & DEALS (some of these give me kickbacks—thank you!) 🚀 INSTANTLY: https://link.nicksaraev.com/instantly-short 📧 ANYMAIL FINDER: https://link.nicksaraev.com/amf-short 👻 PHANTOMBUSTER: https://link.nicksaraev.com/pb-short ✅ CLICKUP: https://link.nicksaraev.com/clickup-short 📈 RIZE: https://link.nicksaraev.com/rize-short (use promo code NICK for addn 25% off) WHAT TO WATCH NEXT 🍿 HOW I HIT $25K/MO SELLING AUTOMATION: https://youtube.com/watch?v=T7qAiuWDwLw MY $21K/MO MAKE.COM PROPOSAL SYSTEM: https://youtube.com/watch?v=UVLeX600irk GENERATE CONTENT AUTOMATICALLY WITH AI: https://youtube.com/watch?v=P2Y_DVW1TSQ FOLLOW ME ✍🏻 My content writing agency: https://1secondcopy.com 🦾 My automation agency: https://leftclick.ai 🕊️ My Twitter/X: https://twitter.com/nicksaraev 🤙 My blog (followed by the founder of HubSpot!): https://nicksaraev.com WHY ME? If this is your first watch—hi, I’m Nick! TLDR: I spent five years building automated businesses with Make.com (most notably 1SecondCopy, a content company that hit 7 figures). Today a lot of people talk about automation, but I’ve noticed that very few have practical, real world success making money with it. So this channel is me chiming in and showing you what real systems that make real revenue look like! Hopefully I can help you improve your business, and in doing so, the rest of your life :-) Please like, subscribe, and leave me a comment if you have a specific request! Thanks. Timestamps 0:00 Introduction to Servicing Your Automation Client 0:39 The Importance of Client Retention 2:03 Understanding Your Role as a Service Provider 2:54 The Significance of Client Acquisition Time 8:06 Setting Expectations with the Client 14:53 Implementing a Structured Onboarding Process 16:11 Testing the Flow of the Project 18:18 Delivering Progress Updates to Clients 19:13 Utilizing Templates for Project Efficiency 22:32 Utilizing Project Update and Delivery Templates 25:46 Enhancing Client Relationships with Delivery Templates 28:12 Importance of Service in Service Provider Role

22 AI Business Ideas for 2024 (backed by data)
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LLM Vibe Score0.368
Human Vibe Score0.48
Liam OttleyJan 23, 2024

22 AI Business Ideas for 2024 (backed by data)

📚 Join the #1 community for AI entrepreneurs and connect with 100,000+ members: https://bit.ly/3uRIRB3 📈 We help industry experts, entrepreneurs & developers build and scale their AI Agency: https://bit.ly/skoolmain 🤝 Need AI Solutions Built? Work with me: https://b.link/qv62vqy6 ⚒️ Build AI Agents Without Coding: https://agentivehub.com/ 🚀 Apply to Join My Team at Morningside AI: https://tally.so/r/wbYr52 In this video I share 22 AI Business Ideas for 2024 based off recent community successes and my own AI Agency lead flow. If you want to know how to start an AI Automation Agency as a beginner, starting with one of the offers mentioned in this video is a great way to get started on the right foot. Knowing how to make money with AI in 2024 is a lot easier when you have something to start selling! Community Members (Please Support!) 🫂 Samin Yasar: https://www.youtube.com/@SaminYasar_ https://aianswer.us Brendan Jowett: https://www.youtube.com/channel/UCzIsviqoJc-VcWqF5Pp8iLw https://inflate.agency Connor Davis: https://www.linkedin.com/in/daviscon/ https://www.outboxsolutions.com.au/ Other Resources/Links Mentioned 🔗 GPTs Complete Guide: https://www.youtube.com/watch?v=Hh2zqaf0Fvg&t=1332s&ab_channel=LiamOttley AI Persona Guide: https://www.youtube.com/watch?v=OOr3don1X-E&ab_channel=LiamOttley Bland AI: https://www.bland.ai/ Timestamps: 0:00 - Intro 1:52 - Community Solutions 2:34 - Community Solution #1 3:36 - Community Solution #2 5:11 - Community Solution #3 8:24 - GPT Solutions 8:52 - GPT Solution #1 10:25 - GPT Solution #2 11:48 - GPT Solution #3 12:24 - GPT Solution #4 12:52 - GPT Solution #5 14:25 - GPT Solution #6 15:40 - AI Agents 16:10 - AI Agent #1 17:26 - AI Agent #2 19:07 - AI Agent #3 20:00 - AI Agent #4 20:19 - AI Agent #5 21:28 - AI Pipelines 22:47 - AI Pipeline Idea #1 23:56 - AI Pipeline Idea #2 25:05 - AI Pipeline Idea #3 25:34 - AI Pipeline Idea #4 26:50 - AI Calling Systems 28:39 - AI Calling System #1 29:34 - AI Calling System #2 29:59 - AI Calling System #3 30:20 - AI Calling System #4 31:04 - Bonus Idea

AI Will Help you EARN CRORES! CRAZY BUSINESS IDEA! 🤑 | Ishan Sharma #shorts
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LLM Vibe Score0.393
Human Vibe Score0.62
Ishan SharmaOct 14, 2023

AI Will Help you EARN CRORES! CRAZY BUSINESS IDEA! 🤑 | Ishan Sharma #shorts

📸 Instagram: https://bit.ly/ishansharma7390ig Join MarkitUpX Discord Server: https://discord.gg/fwSpTje4rh 😁 About Me: https://bit.ly/aboutishansharma 📱 Twitter: https://bit.ly/ishansharma7390twt 📝 LinkedIn: https://bit.ly/ishansharma7390li 🌟 Please leave a LIKE ❤️ and SUBSCRIBE for more AMAZING content! 🌟 3 Books You Should Read 📈Psychology of Money: https://amzn.to/30wx4bW 👀Subtle Art of Not Giving a F: https://amzn.to/30zwWbP 💼Rework: https://amzn.to/3ALsAuz Tech I use every day 💻MacBook Air M1: https://amzn.to/2YWKPjG 📺LG 29' Ultrawide Monitor: https://amzn.to/3aG0p5p 🎥Sony ZV1: https://amzn.to/3ANqgDb 🎙Blue Yeti Mic: https://amzn.to/2YYbiNN ⽴Tripod Stand: https://amzn.to/3mVUiQc 🔅Ring Light: https://amzn.to/2YQlzLJ 🎧Marshall Major II Headphone: https://amzn.to/3lLhTDQ 🖱Logitech mouse: https://amzn.to/3p8edOC 💺Green Soul Chair: https://amzn.to/3mWIxZP ✨ Tags ✨ ishan sharma,THIS Will Help You EARN CRORES!,make money online,make money online 2023,ai tools for photo editing,ai tools for photos,earn money online,ishan sharma motivation,ishan sharma speech,ai tools,ai tools to earn money,money making apps,ai apps to make money,photo generator ai,ai photo generator,ai photo generator free,using ai tools,how to earn money using ai,best app store apps,app store,ishan sharma freelance,how to sell anything ✨ Hashtags ✨ #makemoneyonline #ai #growth

The Massive Opportunity in Building AI Businesses | Alex Hormozi
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LLM Vibe Score0.44
Human Vibe Score0.89
Liam OttleySep 24, 2023

The Massive Opportunity in Building AI Businesses | Alex Hormozi

📚 Join the #1 community for AI entrepreneurs and connect with 100,000+ members: https://bit.ly/3uRIRB3 📈 We help industry experts, entrepreneurs & developers build and scale their AI Agency: https://bit.ly/skoolmain 🤝 Need AI Solutions Built? Work with me: https://b.link/qv62vqy6 ⚒️ Build AI Agents Without Coding: https://agentivehub.com/ 🚀 Apply to Join My Team at Morningside AI: https://tally.so/r/wbYr52 Alex Hormozi and I sat down for a chat about how to start an AI business in 2023. Alex shared his advice for people wanting to start an AI Automation Agency, including how to sell emerging technology like AI, the importance of a good development team as an AI entrepreneur and his thoughts on AI businesses and startups that he's seeing at Acquisition.com. Alex Hormozi also gave his thoughts on the huge opportunity for entrepreneurs to help businesses integrate AI into their businesses or "AI-ify" them, including exactly how he'd go about it himself. This call was an exclusive interview for my AAA Accelerator members who were able to watch this conversation LIVE. Timestamps: 0:00 - Intro 0:58 - AI Automation Agencies Explained 5:13 - How To Sell Emerging Tech 6:23 - The Opportunity Of AI Automation 10:00 - Choosing The Right Business Partner 11:14 - What Problems To Solve In An Industry 12:06 - Where AAA Might Falter or Excel 14:32 - The Importance Of Development Resources 19:17 - How Important Is Downtime As An Entrepreneur?

Delivering Automations to Clients (How I Do It)
youtube
LLM Vibe Score0.375
Human Vibe Score0.52
Tyler Germain | AI AutomationJul 21, 2023

Delivering Automations to Clients (How I Do It)

In this video, I explain how to deliver AI Automation Services to your clients. Wether you are building a custom chatbot using Botpress & Stack AI, or you are building custom business process automations with Make.com, this video has you covered. Service delivery is a crucial component of running a respectable agency, and perfecting it will help you scale your business. ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ ✅ How to Deliver Services for AI Automation Agencies ✅ Subscribe to Stay Up to Date @tylergermain 🤙🏻 ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ Instagram: https://www.instagram.com/itstylergermain Twitter: https://twitter.com/itstylergermain LinkedIn: https://www.linkedin.com/in/tylergermain Business Email: tyler@automationunlocked.co ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ I’m Tyler Germain, the creator of this channel, dedicated to AI automation. I’m sharing knowledge on starting, growing, and managing my automation agency, Automation Unlocked. I worked in the field of data analytics for years, before ultimately quitting my job to pursue AI automation full time. On this channel, I offer insights on securing clients, selling services, and even delving into real-life client projects. I teach viewers the skills to utilize powerful tools like make.com and zapier, as well as a bit of no-code magic. Join me on my channel to unlock the secrets of AI automation and discover a world of endless possibilities. ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ Links: Botpress 👉 https://botpress.com/ Make.com 👉 https://www.make.com/en/register?pc=automationunlocked Automation Unlocked Memberships 👉 https://www.automationunlocked.co ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ Join the AI Automation Community 🤘 https://discord.gg/YQzppBm5Vf ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ Work with Our Team 🦾 https://www.automationunlocked.co/agency

USING AI + REMIX to Create Designs for Print on Demand. Easy Prompts in Leonardo.AI
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LLM Vibe Score0.386
Human Vibe Score0.47
Detour ShirtsJun 19, 2023

USING AI + REMIX to Create Designs for Print on Demand. Easy Prompts in Leonardo.AI

Remix in Leonardo AI. #Printondemand #onlinebusiness #passiveincome 💻 VIDEOS TO WATCH 🔥 16 TShirt Design Tips: https://youtu.be/jhijPXUM6dQ 🔥 RedBubble Sales Faster: https://youtu.be/L0ie56PBLGU 🔥 Leonardo AI Tool: https://youtu.be/mw5Au6DloZI My FREE Digital Downloads (including Tier 10 Help Sheet & Monthly Upload/Sales Tracker) 👉 https://www.detourshirts.com/collections/downloads 💰 PRINT ON DEMAND SITES I USE ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ MERCH BY AMAZON: https://merch.amazon.com/landing TEEPUBLIC: http://tee.pub/lic/detourshirts (referral link) REDBUBBLE: https://www.redbubble.com/ CAFEPRESS: https://www.cafepress.com/ ZAZZLE: https://www.zazzle.com/ THREADLESS: https://www.threadless.com/artist-shops/signup/default/features SPREADSHIRT: https://www.spreadshirt.com/ SOCIETY 6: https://society6.com/ DESIGN BY HUMANS: https://www.designbyhumans.com/ TEESPRING: https://teespring.com/ DISPLATE: https://displate.com/ 🛠️ PRINT ON DEMAND TOOLS I'VE MENTIONED ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ Kittl: https://bit.ly/42Xac0B Vexels: https://www.vexels.com/detour-shirts/?ref=junaduncan2 Pretty Merch Pro: https://ps.carbon6.io/4qnue9hvz6pw Merch Informer (Coupon Code DetourShirts): https://merchinformer.com/933.html Placeit: https://1.envato.market/PPda6 DS Amazon QuickView: https://bit.ly/3hkxDsx Affinity Designer: https://affinity.serif.com/en-us/designer/ Repper: https://repper.app/?via=detourshirts Creative Market (for Fonts and Textures): https://creativemarket.com/users/DetourShirts/collections?u=DetourShirts MyFonts.com (for Fonts): https://www.dpbolvw.net/click-2381184-13915248 Creative Fabrica: https://www.creativefabrica.com/promo/8322/0P1016-AFGHIJKLMNO/ref/1113172 Stefan Kunz Procreate FREE Procreate Course: https://courses.stefankunz.com/p/procreate-free-trial?affcode=527238_68xbwon Stefan Kunz FREE 3D Course: https://courses.stefankunz.com/p/3d-masterclass-free-trial?affcode=527238_68xbwoni All Sunsets (for Vintage Sunsets): https://allsunsets.com/?wpam_id=18 RedBubble Tag Generator: https://automation.merchtitans.com/tools/redbubble-tag-generator 100 Scaleable T-Shirt Quotes for POD (US): https://gumroad.com/a/456717427/ffSgH 100 Scaleable T-Shirt Quotes for POD (Germany): https://gumroad.com/a/456717427/yNEGPC Canva: https://partner.canva.com/detourshirts 🧡 TEAM ORANGE STUFF ON AMAZON ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ Funko Pop! 10” Thing: https://amzn.to/3IBx0eY Funko Pop! 10” Charizard: https://amzn.to/3XjYdae Orange Lined Journal: https://amzn.to/3GwQNcP Orange EnerGel Pens: https://amzn.to/3GV3xLD Orange Stance Socks: https://amzn.to/3vTCdXX 🎥 EQUIPMENT I USE TO MAKE MY VIDEOS & DESIGNS ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ Logitech BRIO Ultra HD Webcam: https://amzn.to/3xSyt8r Neewer 700W Light Kit: https://amzn.to/3kxx4Au Rode VideoMic Pro+: https://amzn.to/3eyCabJ On-Stage Tripod Mic Boom Stand: https://amzn.to/3wIB97n 👪 MY SOCIAL MEDIA ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ YOUTUBE: http://www.youtube.com/c/DetourShirts INSTAGRAM: https://www.instagram.com/detourshirts/ 👨‍👨‍👧‍👧 FOLLOW DETOUR SHIRTS ON FACEBOOK https://www.facebook.com/detourshirts2005 👨‍👨‍👧‍👧 DETOUR SHIRTS FACEBOOK GROUP https://www.facebook.com/groups/606597416437763 👨‍👨‍👧‍👧 FOLLOW ME ON TWITTER https://twitter.com/detourshirts 👋 About this channel: My name is Juna. I am a graphic designer and t-shirt designer. I've been selling t-shirts online since 2005. I started selling with Merch by Amazon in 2017. I am currently a tier 100,000 seller on Merch by Amazon. I also sell products on RedBubble, TeePublic, CafePress, Zazzle, Spreadshirt, Threadless, Society 6, Design by Humans and more. My channel is all about helping you design and sell t-shirts online. Let me know how I can help. The information shared on my YouTube channel & resources made available is for educational, informational purposes.

The future of AI
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LLM Vibe Score0.471
Human Vibe Score0.61
GaryVeeMay 9, 2023

The future of AI

When voice and ai hit scale … shits gonna get interesting… — Thanks for watching! Join My Discord!: https://www.garyvee.com/discord Check out another series on my channel: Keynotes: https://www.youtube.com/watch?v=6vCDlmhRmBo&list=PLfA33-E9P7FCEF1izpctGGoak841XYzrJ NFTs: https://www.youtube.com/watch?v=AwMJ6bScB2s&list=PLfA33-E9P7FAcvsVSFqzSuJhHu3SkW2Ma Business Meetings: https://www.youtube.com/watch?v=wILI_VV6z4Y&list=PLfA33-E9P7FCTIY62wkqZ-E1cwpc2hxBJ Gary Vaynerchuk Original Films: https://youtube.com/playlist?list=PLfA33-E9P7FAvnrOcgy4MvIcCXxoyjuku Trash Talk: https://youtube.com/playlist?list=PLfA33-E9P7FDelN4bXFgtJuczC9HHmm2- WeeklyVee: https://youtube.com/playlist?list=PLfA33-E9P7FBPjdQcF6uedz9fdk8XKn-b — Gary Vaynerchuk is a serial entrepreneur, and serves as the Chairman of VaynerX, the CEO of VaynerMedia and the Creator & CEO of VeeFriends. Gary is considered one of the leading global minds on what’s next in culture, relevance and the internet. Known as “GaryVee” he is described as one of the most forward thinkers in business – he acutely recognizes trends and patterns early to help others understand how these shifts impact markets and consumer behavior. Whether its emerging artists, esports, NFT investing or digital communications, Gary understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase and Uber. Gary is an entrepreneur at heart — he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full service advertising agency, VaynerMedia which has offices in NY, LA, London, Mexico City, LATAM and Singapore. VaynerMedia is part of the VaynerX holding company which also includes VaynerProductions, VaynerNFT, Gallery Media Group, The Sasha Group, Tracer, VaynerSpeakers, VaynerTalent, and VaynerCommerce. Gary is also the Co-Founder of VaynerSports, Resy and Empathy Wines. Gary guided both Resy and Empathy to successful exits — both were sold respectively to American Express and Constellation Brands. He’s also a Board Member at Candy Digital, Co-Founder of VCR Group, Co-Founder of ArtOfficial, and Creator & CEO of VeeFriends. Gary was recently named to the Fortune list of the Top 50 Influential people in the NFT industry. In addition to running multiple businesses, Gary documents his life daily as a CEO through his social media channels which has more than 34 million followers and garnishes over 272 million monthly impressions/views across all platforms. His podcast ‘The GaryVee Audio Experience’ ranks among the top podcasts globally. He is a five-time New York Times Best-Selling Author and one of the most highly sought after public speakers. Gary serves on the board of MikMak, Bojangles Restaurants, and Pencils of Promise. He is also a longtime Well Member of Charity:Water.

Start An AI T-Shirt Business Side Hustle FULL STRATEGY
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LLM Vibe Score0.391
Human Vibe Score0.61
Wholesale TedApr 10, 2023

Start An AI T-Shirt Business Side Hustle FULL STRATEGY

Learn how to use Midjourney to create amazing AI art to sell onto t-shirts for a profit! ► Get my FREE $10,000 Print On Demand ebook: https://wholesaleted.com/4-step ► Get my Automated Ecom course + AI Art training: https://theecommclubhouse.com ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ IMPORTANT DISCLAIMER - PLEASE READ: 🙏 All content on my channel is my personal opinion. I am NOT a lawyer, accountant or financial advisor. I do not have any professional licenses. My opinions are not a replacement for the guidance of a professionally trained and licensed individual. Some links in the description may be affiliate links. This means that I may get a commission if you click on the link and purchase something. Using those links are optional but they are always appreciated. Thank you 🙏 ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ WATCH MY MOST POPULAR VIDEOS: ►► How I Make $1,000/Day From 5 Sources Of Income: https://youtu.be/jCqIGxA5S-k ►► How To Start An Etsy Print On Demand Store For Free: https://youtu.be/7ZlZFPBWC74 ►► The REAL Reason I Became A Millionaire: https://youtu.be/70itsEHS-EM ►► Best Side Hustles To Start With No Money: https://youtu.be/fQTsmtXBkew RECOMMENDED WATCHING - Having Realistic Expectations In Business: ►► https://www.youtube.com/playlist?list=PLjNYIrpZp6BhzPiUJUUrpfIaFTlcZKF5n ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ WHOLESALE TED AFFILIATE LINKS A lot of people have requested that I posted my affiliate links so that they can register through them as a thank-you for my free tutorial content on YouTube. Thank you so much for your support! If you would like to use my affiliate links, I would greatly appreciate it as it enables me to keep making YouTube videos for free: ►► Get A FREE Trial To Shopify: https://wholesaleted.com/go/free-shopify-trial ►► Get My Favorite Graphic Design App Canva: https://wholesaleted.com/go/canva ►► Get The Etsy Research App Alura: https://wholesaleted.com/go/alura ►► Use Printify's Print On Demand App Like I Do: https://wholesaleted.com/go/printify ►► Use Printful's Print On Demand App Like I Do: https://wholesaleted.com/go/printful ►► Get My Favorite Lifestyle Photos On Placeit: https://wholesaleted.com/go/placeit Please note: an affiliate link tracks whether you click on the link, and register and/or make a purchase. If you do, I may get a commission. Using affiliate links is optional but again, it enables me to keep making my YouTube tutorial content free & I greatly appreciate the support, thank you! ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ FOLLOW ME ON SOCIAL MEDIA! ►► Follow Sarah on TikTok: https://www.tiktok.com/@sarahchrisp ►► Follow Sarah's Adventures on Instagram: https://www.instagram.com/sarahchrispy/ ►► Like us on Facebook: https://www.facebook.com/wholesaleted/ ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ VIDEO CHAPTERS: 0:00 - The Easiest Way To Make Money From AI T-Shirt Designs 3:16 - How To Open & Use Midjourney 3:54 - The Best Midjourney Settings For Generating T-Shirt Images 5:43 - How To Prompt & Generate T-Shirt Images With Midjourney 8:16 - The Fast Way To Fix Image Glitches 9:00 - How To Make The Image Background Transparent 9:33 - Use AI To Upscale Your AI Art Into High Resolution 10:27 - Turn Your AI Art Into T-Shirts To Sell For A Profit ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ WHY SUBSCRIBE TO WHOLESALE TED? Hey there I am Sarah (aka Ted). My goal is to help new entrepreneurs grow & scale a business that is right for THEM! Yes - the business that is right for THEM. Because I believe that time is the most valuable thing we have, and that we should spend it doing things that we love: and what I love may be different to what you love. Which is why on this channel I share: Examples & case studies of businesses that I enjoy (such as Print On Demand ecommerce businesses) and sharing my tips & strategies I've learned along the way. Examples & case studies of other businesses that entrepreneurs love running (even if I personally wouldn't find it fun myself!) Plus a sprinkle of entrepreneurial motivation thrown in too! I hope my actionable content can help you: whether you're running your own online business, or are in the process of building one, and want some tactical advice to help you along the way. If that is you, subscribe today! 🔥