I got 400+ new customers in first 48 hours after launch!!!!

Yesterday I launched my new software and got 400+ customers in 48 hours.

I'm gonna break down the product and my launch strategy.

What is it?

Remember when Elon was taking over Twitter and he emailed the CEO of Twitter Parag Agrawal saying “What did you get done this week?”

Well I turned this idea into a software lol.

A couple months ago, I had a realization while talking with some friends: I love asking ChatGPT for business advice, but I never remember to actually do it.

Now what if there was a pro-active AI business coach that checked in on me every week? Something to keep me accountable and track my progress building my empire. It could have a database where I could see my progress every single week!!! And what if this AI business coach was a simple email that says “What did you get done this week?”

So I built this: Elon Email.

A weekly 1-on-1 with Elon Musk

Every Sunday night for the last month, I’ve been getting a weekly email from Elon Musk saying “What did you get done this week?”

I take a few minutes to write back with everything I got done that week: new revenue metrics, a list of the new features I shipped, new employees onboarded, number of workouts, exciting calls and collaboration opportunities, etc.

Then an AI trained on Elon would give me tailored advice all in my email.

And here's the best part. Rather than a nice friendly soft-spoken AI, I prompted the AI to be as savage and ruthless as Elon with its business advice.

And it actually worked. One user said "it's like a slap in the face".

I knew with 2025 New Years resolutions coming, I needed to launch it ASAP so I pushed through an all-nighter on Friday and got it launched today.

Launch strategy:

> Focus on X (fka Twitter) as main source. I have 31,000 followers on X from the last few years building startups, so I posted my launch this morning there. X is Elon's social media network now so I didn't waste time on other platforms. I basically didn't look up from my phone for like 12 hours (my wife was pissed at me because we're technically on vacation but yolo) and I commented, engaged, and DMed with everyone I could. It paid off with 50,000+ views on the post and nearly 300 likes so far.

> Purposely exclude people. Yes, I know this sounds weird, but you need to purposely exclude some people to focus on the people who will actually use your product. I know a lot of people hate Elon and will hate me for making this. I don't care. I only care about the people who will actually use it aka my customers. The same thing with making it a "savage AI". I know there will be some people who prefer a nice friendly soft AI, but that's not my customer base. The internet is big enough you can find your customer base but you've gotta be willing to exclude some people to speak to the right people!

> Free tier. The weekly Elon email and AI reply is free. I also have a paid tier for a daily email and database access. I know I'm technically losing money on API fees for the free email and AI requests, but it's a loss leader, the costs are actually quite minimal since it's only 1 API request/week, and some % will convert and already have. Doing free was worth it to give people a chance to try it.

I hope this helps with your next launch!!!