I got fired due to automation — lessons learned. Two-month overview.

UPD: Guys, I'm not promoting myself as some of the redditors decided. That's why to deal with contradictions I'll do next things:

1. make additional post with short review and description of the general tools and processes you could apply.
2. help only those who have already written me. So I won't answer on new offers or DMs.

As mentioned, damn robots have taken my job.

PRE-HISTORY

During Covid times, I found myself without my offline job, and since I was interested in marketing and SMM, I began searching for a job there. Completed free Google and Udemy courses and finally landed my first SMM manager position with a business owner.

He had several projects so, finally, I started managing three Twitter accounts, two Facebook accs, two IGs, and one TikTok. I handled posting, content editing and responding routine, while freelancers usually took care of video creation for IG and TT.

THE STORY ITSELF

Things took a turn for the worse in April when my employer introduced ChatGPT and Midjourney, tools I was already using. The owner insisted on integrating them into the workflow, and my wages took a 20% hit. I thought I could roll with it, but it was just the beginning.

By midsummer, the owner implemented second-layer AI tools like Visla, Pictory, and Woxo for video (bye freelancers, lol), as well as TweetHunter, Jasper, and Perplexity for content. Midjourney and Firefly joined for image generation. All together, my paycheck was slashed by 50%.

Finally, at the end of October, my boss told me he automated stuff with Zapier, cutting costs that way. Additionally, he adopted MarketOwl, autoposting tool for Twitter, and SocialBee for Facebook. He stated that he didn’t need me, as by now he could manage the social media accounts himself.

I feel so pissed then and even thought that there's no point in searching for similar jobs.

HOW I SPENT TWO MONTHS

Well, for the first two weeks, I did nothing but being miserable, drinking and staring at the wall. My gf said it's unbearable and threatened to leave if I not pull myself together. It was not the final push, but definitely made me rethink things. So I decided to learn more about the capabilities of these automation covers and eventually became an AI adviser for small businesses. It's ironic that now I sometimes earn money advising on how to optimize marketing, possibly contributing to other people's job loss.

FINAL THOUGHTS

I am fully aware of the instability of such a job and have invested my last savings in taking an online marketing course at Columbia to gain more marketing experience and got something more stable afterwards.

Message for mods: I'm not promoting myself or anything mentioned here; just sharing the experience that someone might find helpful.